EVENT REPORT  Awareness Raising Campaign on

SUSTAINABLE TRANSPORT 

In collaboration with Fatima Jinnah Women University, Rawalpindi 

22nd – 30th October, 2015, Rawalpindi

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University

Contents Introduction  1. Orientation Session of Awareness Raising Campaign      2. Poster and Slogan Competition     3. Closing Ceremony of Awareness Raising Campaign  3.1 Welcome Address by Country Representative, IUCN Pakistan      3.2 Briefing by National Project Manager PAKSTRAN  3.3 Winners Announcement  3.4 Remarks by Vice Chancellor, FJWU     4. Annex‐ A; Agenda of Orientation Session   

5. Annex‐ B; Agenda of Closing Ceremony                         

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Introduction

  In order to address the transport related issues in Pakistan, the Government of Pakistan is  implementing  a  UNDP  and  GEF  funded  project  with  the  title  of  Pakistan  Sustainable  Transport Project (PAKSTRAN). The team of “PAKSTRAN” project is working to mitigate the  local environmental and other problems of the increasing traffic such as deteriorated urban  air quality and congestion. The objective of “PAKSTRAN” project is to reduce the growth of  energy  consumption  and  related  greenhouse  gases  emissions  from  Pakistan’s  transport  sector.  As  per  the  project  document  and  annual  work  plans  project  activities  are  being  executed by  four  Component Implementation  Units (CIU) and  a Project Management  Unit  (PMU).  CIU‐IUCN  is  responsible  for  the  implementation  of  awareness  raising  and  capacity  development  outcome  and  in  continuation.  Also  one  key  objectives  of  PAKSTRAN  is  to  promote  understanding  about  the  sustainability  concepts  related  to  sustainable  urban  transport, which can influence a wider cross section of the society in Pakistan.   As part of the outcome ‘Increased public awareness and institutional capacity on sustainable  transport concepts’ it was important to engage the youth of Rawalpindi, so that they may  have a better understanding of what basically PAKSTRAN  is and how it is beneficial for all.  For  this  purpose  Fatima  Jinnah  Women  University  was  approached  and  a  poster  competition  and  a  slogan  competition  were  organized  under  the  Pakistan  Sustainable  Transport (PAKSTRAN) Project in FJWU, Rawalpindi. The event aimed at effectively engaging  the students and youth of Pakistan to raise the awareness related to sustainable transport.     

               

   

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University

Proceedings  

1. Orientation Session of Awareness Raising Campaign   Welcome  Remarks  &  Introduction  to  PAKSTRAN  and  awareness  raising  priorities  –   Ms. Fauzia Bilqis Malik.  Ms. Fauzia Malik, Manager, PAKSTRAN, IUCN Islamabad Programme Office Pakistan, in her  welcome remarks gave brief overview of the PAKSTRAN Project along with other projects of  IUCN,  and  welcomed  and  thanked  the  faculty  and  students  of  FJWU  in  showing  keen  interest and participation in the competition.  Ms.  Fauzia  also  gave  presentations that  began  with  an  introduction  to  the  PAKSTRAN  and  also  described  the  Project’s  activities  under  the  approved  work  plan  and  explained  what  awareness raising and capacity building activities were being planned under Outcome 4 i.e.  ‘Increased public awareness and institutional capacity on sustainable transport concepts’.  The  presentation  was  followed  by  screening  of  the  documentary  “The  Road  to  Sustainability”.  There  was  a  huge  round  of  applause  from  the  students  at  the  end  of  documentary showing that message has been conveyed in an appropriate manner.  The  students  from  various  disciplinarians  like  English,  Business,  Economics,  B.Ed.,  and  Environmental Sciences participated in the event.   Ms.  Ayela  Ashfaq‐  Research  Officer  (Communication)  gave  briefing  on  the  campaign  activities  and  schedule  of  the  programme.  During  the  orientation  session  students  were  informed  regarding  two  activities  including  poster  and  slogan/message  competitions  that  will be organized under the campaign. Two winners will be selected from each competition  and the winning students will be awarded with cash prizes on closing ceremony.   On  the  occasion  Ms.  Samina  Bukhari‐  Registrar  at  Fatima  Jinnah  Women  University  encouraged the students to participate in competition that will be a good addition to their  portfolio.  She  appreciated  PAKSTRAN  project  as  good  civil  consciousness  and  gave  her  thought  that  Bus  Rapid  Transit  BRT  system  must  be  promoted  in  Pakistan.  She  further  explained  the  audience  why  better  transportation  was  critical  in  these  times  when  Pakistan’s urban centers are clogged with surging traffic. 

2. Poster and Short Video Clip Competition   A total 13 entries for poster competition on the topic of ‘Socio‐Economic and Environmental  Aspects  of  Sustainable  Transport  in  Pakistan’  were  received  by  the  participating  students  from Fatima Jinnah University. After the evaluation of poster submissions the panel of Jury  members selected two posters for first and second prize. 

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Students  also  participated  in  slogan  competition  on  the  topic  of  ‘Sustainable  Urban  Transport’.  Fourteen  entries  were  received.  Two  slogans/messages  were  selected  by  jury  members as the first and second positions.   

3.

Closing Ceremony of Awareness Raising Campaign 

The  awareness  raising  campaign  at  Fatima  Jinnah  Women  University,  Rawalpindi  was  officially  finished  by  the  closing  ceremony  during  which  winning students were announced and  given  certificates.  The  posters  and  slogans  of  all  participating  students  were  displayed  at  the  venue  of  the  closing  ceremony.  The  proceedings  formally  started  with  the  recitation  of  verses from Holy Quran.     3.1 Welcome Address by Country Representative, IUCN Pakistan  Mr.  Mahmood  Akhtar  Cheema,  Country Representative IUCN Pakistan/  Component  Director  PAKSTRAN  project  was  requested  to  deliver  his  welcome  remarks.  He  appreciated  the  work  of  students  and  their  participation  in  the  awareness  raising  campaign  competitions.  Mr.  Cheema  also  informed  the  participants  that  worldwide  there  is  an  increasing  awareness  on  the  importance  of  sustainable  urban  transport,  due  to  its  relevance  for  climate, air pollution, health and other related areas. This calls for extensive advocacy and  awareness raising efforts  with people from different age and professional backgrounds, in  order  to  achieve  a  real  change  in  policies,  projects  and  impacts  from  sustainable  urban  transportation. IUCN and PAKSTRAN project have taken many initiatives where we brought  together  eminent  subject  experts,  government  officials  and  key  stakeholders  to  highlight  the importance of sustainable transport in Pakistan.   

   

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A Awareness Raisin ng Campaign on Sustainable Tran nsport in collaboration with Fatim ma Jinnah Wome en University

3.2 Brie efing by Nattional Proje ect Manage er PAKSTRA AN   Dr.  Mu uhammad  Saleem  S Jan njua,  Nationaal  Project  Manager  of  PAKSTR RAN  projectt  expressed d  his  pleasurre  on  the  meaningful  engagement  of  youth  in  the  he  PAKSTR RAN  activitiees  of  th Project. While givin ng an overvview  njua  on  the  project,,  Dr.  Jan t informeed  the  participants  that  Pakistan  Sustainaable  Transp port  DP and GEF and is being implemen nted by Min nistry of Waater and  Project  is an initiattive of UND ment  unit  and  a four  Power,  Governmeent  of  Pakisstan.  The  project  has  one  projecct  managem nent  impleementation  units  working  with  close  coo ordination  with  fedeeral  and  compon provinccial  governm ment  departments.  The  project  aims  to  reduce  the  growth  off  energy  consum mption and  related greenhouse gaas emission ns from Pakistan’s tran nsport secto or, while  simultaneously  im mproving  urban  u enviironmental  conditions  and  imp proving  Paakistan’s  He further aadded that  Government of Pakisttan with the support o of UNDP  compettitiveness. H and  GEEF  is  takingg  many  inittiatives  tow wards  a  pro ogressive  Pakistan  P through  focu using  on  commu unication an nd road netw works deveelopment. N Need of the time is to  raise awareeness on  the  imp portance  off  mass  transit  systemss  and  streamline  the  role  r of  relevvant  institu utions  in  econom mic  develop pment  of  country.  Mo oreover,  Drr.  Janjua  saaid  that  PA AKSTRAN  prroject  is  providin ng technicaal support to o federal an nd provinciaal departmeents and the project also aims  to  invo olve  the  higher  h edu ucational  in nstitutions  to  extend d  the  tech hnical  support  to  Government of Pakistan.  nners Announcement   3.3 Win On  the  occasion  of  o the  closing  ceremony  the  winners’  name es  were  announced  and  their  was  displayeed  on  the  multi‐media m a.  The  studeents  were  awarded  a with  certificaates  and  work  w cash prizes during the ceremo ony.  First priize winner ffor the postter competiition was  Ms. Sum miya Arif. In n her posterr Ms. Sumiyya gave a  comparrison  by  showing  that  t the  negative  environ nmental  im mpacts  of  existing  transport  t modes  in  Pakistaan  whereaas  the  susstainable  modes  of transporrt can help  in the consservation  of nature.    osition  in  Ms.  Fattima  Khan  scored  the  second  po

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posterss competitio on. In her p poster Ms.  Fatima  gave  a  picture  of  the  earth  showing  th hat  the  part  of  earth  whicch  has  susttainable  traansport  possessses  clean  aiir  and  envirronment  whereas  w the  paart  of  eartth  characterized  by  traffic  congesttion  has  increased  levels  of  o the  greenho ouse  gas  emissions  e w which  is  afffecting  the clim mate.     Ms.  Zainab  Naeem m  scored  th he  first  posiition  in  s was  “Shift  Sloganss  Competition.  The  slogan  from grray to green n, make envvironment  clean.”  This  sllogan  was  written  on  the  pictorial  explanaation.  Ms.  Sun ndas  Fatimaa  got  the  second  s posiition  in  slogan  competitio on.  The  slogan  wass  “Use  d  and  protect  p technollogy,  travvel  around environ nment.  In  this  sloggan  the  use  u of  technollogy in tran nsport secto or and its p positive  impact  on  reduccing  enviro onmental  degradation n  is  an  important message  for  the  improveement of trransport secctor in the ccountry.   3.4 Rem marks by Vice Chancelllor  Prof.  D Dr.  Saminaa  Amin  Qaadir,  Vice  Chancellor  Fatima  Jin nnah  Women n  Universitty  appreciaated  the  active  and  a creaative  pation  of  students  in  particip PAKSTR RAN’s  activvity.  She  also  appreciiated  the e  efforts  of  Pakistan  Sustainaable  Transport  mia,  Project  in  involvving  academ studentts  and  subject  expertss  for  the  su ustainable  developm ment  through h  focusin ng  transport  sector  and  its  relaated  enviro onmental  isssues.    Shee  also  conggratulated  IUCN  I team  on  the  w imparrted  knowleedge  on  successsful  compleetion  of  thee  awarenesss  raising  caampaign  which  sustainaable transp port by engaaging studeents. Prof. SSamina further said thaat we look  forward  to  conttinued  collaboration  and  connection  with  IUCN  and  PAKSTRAN N  for  the  national  develop pment and progress off the societyy.      

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University

MoU Signing Ceremony Held between PAKSTRAN Project and FJWU

  The Letter of Agreement (LOA) Signing Ceremony for the establishment of Center for Environmentally Sustainable Transport and Climate Change was signed by Mr. Hasan Nasir Jamy, NPD PAKSTRAN / Additional Secretary, Ministry of Water and Power, Islamabad Ms. Samina Amin Qadir Vice Chancellor of Fatima Jinnah Women University, Rawalpindi on Friday, October 30, 2015. During the ceremony Dr. Samina Amin Qadir, Vice Chancellor of Fatima Jinnah Women University appreciated the efforts of PAKSTRAN Project for engaging academia to achieve the sustainable development goals in the country. She expressed the wish to work in collaboration with Ministry of Water and Power the Implementing Partner and Project Management Unit of PAKSTRAN Project. The purpose of Center of Excellence is to facilitate the dissemination of knowledge to the policymakers, planners, researchers and engineers by developing Interactive Web Portal and establishment of Database. This will achieve the objectives of environmental awareness raising, advocacy, knowledge management and sharing on climate change and environmentally sustainable transport. On the occasion Dr. Saleem Janjua, an eminent subject expert and National Project Manager of PAKSTRAN Project informed that the Center of Excellence through collaborative arrangements would assist in linkage building and networking by joint research activities in collaboration with potential national and international partners. Dr. Janjua further said that the Center would carry out advanced national and international applied research, capacity building of relevant organizations. Furthermore, CESTAC would provide repository of information, knowledge management, consultancy and policy advisory / advocacy on environmentally sustainable transport and climate change related services in the country. The CESTAC will establish linkages amongst potential donors and relevant stakeholders / private investors for the future projects relevant to climate change and environmentally sustainable transport modes and other alternate projects on public private partnership (PPP) basis in the country.

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Annexx‐ A    

Ageenda of Orientatio O on on Aw wareness Raising Campaig C n Veenue: Faatima Jinnah Wom men Univeersity Raw walpindi October 222nd, 2015   Time 10:00am 10:05am

Activity Recitatioon from Holy Quuran Welcomee Remarks

10:15am

Brief oveerview of PAKSTRAN project

10:25am 11 00am

Screeninng of PAKSTRA AN documentary Introducttion to the Awarreness Raising Campaiggn with Questions and Answerrs Closing Remarks R

11:15am 11:30am Time

Speaker Ms. Fauzia Bilqis Malik, Component Manageer, KSTRAN / Mannager Islamabaad Programme CIU-IUCN PAK Office IUCN Dr. Muhamm mad Saleem Janjua, Natioonal Project PAKSTRAN Documentary “EikNaya “ Safarr” Ms. Ayela Ashhfaq, Research Officer, CIU-IUCN PAKSTRAN Dr. UzairaRaffique, Professoor, Fatima Jinnnah University Rawalpindi

Refreshm ments

       

 

 

   

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A Awareness Raisin ng Campaign on Sustainable Tran nsport in collaboration with Fatim ma Jinnah Wome en University

Annexx‐ B 

Agendaa of Closin ng Ceremo ony of Aw wareness R Raising Caampaign  Ven nue:  Fatim ma Jinnah h Women Universitty Rawalpindi  Octtober 30, 20 015    Time 10:00-10:30 10:00-10:05 10:05-10:15

Activity//Presentation Registrattion Recitatioon from Holy Quuran Welcomee Remarks

10:15-10:30

Brief oveerview of PAKSTRAN project

10:30-10:45 10:45-11:00 11:00-11:30 11:30-12:00 12:00-12:10 12:20-12:30 12:30-12:45

Briefing on o the Ceremony and Awareneess Raising Cam mpaign Tea Breaak Presentaation by Winning Students Prize disstribution Remarkss by Special Guuest Remarkss by UNDP Remarkss by Chief Guesst

01:00

Lunch

               

 

Speaker/Facillitator CIU-IUCN team C m Mr. Mahmood Akhtar M A Cheema, Country Repreesentative IUCN Pakistan// Component Diirector, PAKSTRAN D Saleem Jannjua, National Project Managerr, Dr. P PAKSTRAN Prooject M Fauzia Bilqis Malik, Ms. C Component Manager, CIU-IUC CN PAKSTRAN N CIU-IUCN team C m C CIU-IUCN team m V Chancellorr Fatima Jinnahh Women Univeersity Vice M Amanullah Khan, Mr. K Assistant Country Direcctor, UNDP M Hassan Nassir Jamy, Additiional Secretary, Ministry Mr. o Water & Pow of wer/National Prooject Director, PAKSTRAN P

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Annex‐C  

PAKISTAN SUSTAINABLE TRANSPORT PROJECT  Closing Ceremony of  Awareness Raising Campaign at Fatima Jinnah Women University Rawalpindi  On October 30, 2015  Registration Sheet  Sr#  1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39.

Name  Amna Zafar  Nuzhat Fatima  Shazia Rehman  Fauzia Malik  Sheeza Mahak  Asma Raza  Laiba Azhar  Tayyaba Habib  Faiza Shafique  Sajal Khan  Raheela  Sania  Aiman  Abeera Masud  Mahnoor Jahangir  Aisha Salahuddin  Fiza Kifayat  FaiqaTanvir  Aqsa Latif  Mehreen Akhter  Sumana Nadeem  Palnisha Javed  Sabahat Javed  Rabia Imtiaz  Tayyaba Arif  Summaiyah Arif  Samar Asad  Nashat Hamid  Fareeha Ali  Fatima Khan  Sumbal Iftikhar  Aneela Tabussam  Abida Jabeen  Saba Batool  Ayesha Liaquat  Rabia Javed  Ayesha Ikram  Sana Qandil  Bushra Azam 

Department Mathematics Gender studies Gender studies IUCN  BHS  Mathematics Gender studies Gender studies Env. Sciences Env. Sciences BHS  BHS  BHS  Mathematics Mathematics Mathematics Mathematics Mathematics Mathematics Gender studies Economics Economics Economics Economics Economics Env. Sciences Env. Sciences Islamic Studies Mathematics Economics Economics Islamic Studies Islamic Studies Economics Economics Islamic Studies Islamic Studies Islamic Studies Economics

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University

40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83. 84. 85. 86. 87. 88. 89. 90. 91. 92.

Sana Hanif  Fiza Imran  Ratiba Manzoor  Sana Mushtaq  Komal Gul  Tabinda Fatima  Unza Jamil  Misbah Nawaz  Hania Khalid  Ayesha Shaukat  Engla S ameen  Hina Fatima  Sidra Ayub  Sana Ejaz  Bushra Azam  Sundas Fatima  Syeda Maria  Ayesha Aslam  Khadija Ayesha  Ayesha Mahjabeen  Rakhshanda Majeed  Iqra Zahoor  Qurratulain  Zainab Naeem  Rija Hafeez  Zarmina Khan  Nageen Sohail  Zoobia Nadeem  Mehvish Dilshad  Mehar un Nisa  Syeda Fouzia  Zainab Naseer  Sania Latif  Shiza Durrani  Wajiha Noreen  Amna Jamal  Sadia Shafat  Aiman Asad  Maryam Khaya  Sadaf Irfan  Hafsah Mahmood  Bazelah Ghaffar  Aysha Karamat  Mahnoor Hamid  Maham Amjad  Aqsa Rafiq  Saira Maroof  Izza Bashir  Shakeela Asad  Irum Javaid  Mehwish Ghafoor  Sana Khan  Warda Rasheed 

Economics Urdu  Islamic Studies Islamic Studies BES  Env. Sciences Env. Sciences Economics BGS  BGS  BGS  BGS  Economics Economics Economics Env. Sciences Env. Sciences BHS  Economics Economics BHS  Islamic Studies Islamic Studies Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Env. Sciences Islamic Studies Islamic Studies Islamic Studies BBA  BSE  BSE  BSE  BSE  BSE  BSE  BSE  BBA  BBA  MFA  MFA  MFA  BSE  BSE  BSE 

[email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected]

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    Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University       93. 94. 95. 96. 97. 98. 99. 100 101 102 103 104 105 106 107 108

Sumaiya Arshad  Anum Nisa  Mubrra Sajid  Nafisa Latif  Aliza Sibtain  Tania Naseer  Mehreen Saeed  Syeda Rida  Saman Fatima  Maira  Rabia  Syedda Maria  Sana Maryum  Amna Naseer  Syeda Kiran  Adiya Zaheer 

BSE  BSE  BSE  BSE  BSE  BSE  BSE  MFA  Env. Sciences MFA   MFA  MFA  MFA  MFA  Env. Sciences Env. Sciences

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A Awareness Raisin ng Campaign on Sustainable Tran nsport in collaboration with Fatim ma Jinnah Wome en University

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    Awareness Raising Campaiggn on Sustainable e Transport in collaboration with Fatima Jinnah Women Universityy      

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University

 

   

    Awareness Raising Campaiggn on Sustainable e Transport in collaboration with Fatima Jinnah Women Universityy      

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Awareness Raising Campaign on Sustainable Transport in collaboration with Fatima Jinnah Women University