“ MODE ”
IN NORMANDY
OUVERTURE 2017 O P E N I N G 2 0 17
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2,1 MILLIONS de shoppers attendus 2.1 MILLION EXPECTED SHOPPERS
Aucune concurrence à moins de
90 MINUTES NO COMPETITION WITHIN 90 MINUTES
ouvert
7J/7
OPEN 7 DAYS A WEEK
“ BIENVENUE ” IN
NORMANDY
C’EST AU PIED DU PONT DE NORMANDIE IN DIRECT PROXIMITY OF « LE PONT DE NORMANDIE »
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4 500€ / m
2
CA m2 PRÉVISIONNEL. Soit une rentabilité supérieure de 32 % à la moyenne des outlets français . SALES DENSITY FORECAST IS 32% ABOVE FRENCH AVERAGE Source chiffres : Étude FSP
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LE MONDE ENTIER VIENT À HONFLEUR A WORLD CLASS DESTINATION FOR TOURISTS
UK 15,4% NETHERLANDS 3,5%
USA 3,1%
BELGIUM 7,3%
HONFLEUR 2H P A R I S 28% GERMANY 4,3%
HONFLEUR, DESTINATION touristique de france (hors Paris)
3
e
FRANCE’S 3TH TOURISTIC DESTINATION (EX PARIS)
FRANCE 32%
3,7MILLIONS
de touristes par an à Honfleur
3.7 MILLION TOURISTS PER YEAR IN HONFLEUR
12 MILLIONS
de touristes par an en Normandie
SPAIN 3%
ITALIE 3,1%
“ À LA FRANÇAISE ” TOU R ISM
12 MILLION TOURISTS PER YEAR IN NORMANDY
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LA ROUTE DES IMPRESSIONNISTES
MANCHE
UN SUCCÈS ANNONCÉ RECIPY FOR SUCCESS OR THE BEGINING OF A SUCCESS STORY
FÉCAMP ÉTRETAT
LE HAVRE
DEAUVILLE
UN OFFICE DE TOURISME INTÉGRÉ
HONFLEUR ROUEN
CABOURG
AN INTEGRATED TOURISM OFFICE
CAEN
LE MONT SAINT-MICHEL
LA NOUVELLE É TA P E D U PA R C O U R S TOURISTIQUE EN NORMANDIE
GIVERNY
PARIS
NEW ESSENTIAL DESTINATION FOR TOURISTS IN NORMANDY
“ PROMENADE ” I N N O R M A N DY
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HONFLEUR, UNE ESCALE INCONTOURNABLE HONFLEUR, THE IDEAL STOPOVER
163
escales fluviales PRÉVUES AU PORT D'HONFLEUR EN 2016 SOIT 23 000 PASSAGERS
RIVER CRUISES : 163 STOPOVERS PROGRAMMED IN 2016 23 000 PASSENGERS Source chiffres : normandie-actu.fr
45
escales maritimes PRÉVUES AU PORT D'HONFLEUR EN 2016 SOIT 31 000 PASSAGERS
MARITIME CRUISES : 45 STOPOVERS PROGRAMMED IN 2016 – 31 000 PASSENGERS Source chiffres : Office du tourisme de Honfleur
2 millions
+ de
DE PASSAGERS / AN TRAVERSENT LA MANCHE EN FERRY
MORE THAN 2 MILLION PASSENGERS CROSSING THE CHANNEL EVERY YEAR.
Sources : Ports Normands Associés, Syndicat Mixte du Port de Dieppe, Grand Port Maritime du Havre – Haropa Ports
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“ PROMENADE ” IN NORMANDY - 13
HONFLEUR DIEPPE
PA R I S
FÉCAMP ÉTRETAT
LE HAVRE
HONFLEUR
DEAUVILLE ARROMANCHES CABOURG
BAYEUX
SAINT-LÔ
GIVERNY
BERNAY
CAEN
NORTHWEST LE HAVRE 20 MINUTES
ROUEN
DIRECT CONNECTION TO A29 MOTORWAY
LISIEUX
HONFLEUR NORMANDY OUTLET BUS STOP
ÉVREUX
HONFLEUR CITY CENTRE BUS STOP CRUISE TERMINAL
RMANDIE PONT DE NO
FALAISE
VIRE
NORTHEAST ROUEN 45 MINUTES
DREUX
ARGENTAN
POPULATION & PURCHASING POWER 30 MINUTES DRIVE TIME CATCHMENT : 0.4 MILLION, 8 BILLION D'€
7J/7
60 MINUTES DRIVE TIME CATCHMENT : 1.5 MILLION, 28 BILLION D'€ 60 MINUTES DRIVE TIME CATCHMENT : 2.5 MILLION, 47 BILLION D'€
“ IDÉAL ”
LO CATI ON 14
SOUTHWEST DEAUVILLE NORMANDY AIRPORT 20 MINUTES
SOUTHEAST CAEN 45 MINUTES
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UN FORT POTENTIEL DE FLUX A VAST ADDITIONAL CUSTOMER POTENTIAL
70 000 résidences
SECONDAIRES 70,000 WE & HOLIDAYS HOMES
2,5 millions DE RÉSIDENTS
2.5 MILLION RESIDENTS
ACCÈS DIRECT
UN EMPLACEMENT ET DES ACCÈS EXCEPTIONNELS EN PLEIN CŒUR DE LA NORMANDIE
autoroute
DIRECT ACCESS FROM THE A29 HIGHWAY
+ de AN EXCEPTIONAL LOCATION WITH DIRECT ACCESS AND OUTSTANDING VISIBILITY IN THE HEART OF NORMANDY
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A 29
6 millions
DE VÉHICULES / AN
6 MILLION VEHICLES TRAFFIC PER YEAR
“ IDEAL ” LOCATION - 17
Maison d’architecture édouard François i n t. F r i b a
Ideally integrated within its environment with soft hills, Maison Edouard François, a specialist of green’ architecture, is responsible for the design.
ARCHI VERY
“ CHIC ” VERT INTÉGRAL
© Luxigon
COMPLETELY GREEN
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UNE ARCHITECTURE INSPIRÉE
© Luxigon
© Luxigon
AN INSPIRED ARCHITECTURE
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© Luxigon
A modern village with touches of the traditionnal architecture of Normandy.
ARCHI “ VERY CHIC ” - 21
© Luxigon
SH O P P I NG “ À LA CARTE ” 22
L’ O U T L E T N O U V E L L E G É N É R AT I O N ! S H O P P I N G , R E S TA U R A N T S & L O I S I R S NEW GENERATION OUTLET ! SHOPPING, RESTAURANTS & LEISURE Nouvelle étape incontournable du parcours touristique de Honfleur, Honfleur Normandy Outlet ouvrira ses portes avec une offre internationale et mode. Un outlet touristique pour une fréquentation et une rentabilité optimisées.
New essential destination for tourists in Normandy, Honfleur Normandy Outlet will open its doors with and an intenational & fashion offer. A touristic oriented outlet for maximum traffic and profitability
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100 boutiques 100 STORES
18 000 m GLA 2
18,000 m 2 OF GLA
ICI LE SHOPPING SE RÉCONCILIE AV E C L O I S I R S E T VA C A N C E S
18000 M2 OF GLA
HERE, SHOPPING TRULY MEANS LEISURE !
Un parcours client intégré
DU WEB VERS LE MAGASIN
A CUSTOMER PATH FROM "WEB TO STORE"
3 restaurants OUVERT 365 JOURS PAR AN
3 RESTAURANTS OPEN 365 DAYS A YEAR
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ouvert
7j / 7
OPEN 7 DAYS A WEEK
SHOPPING “ À LA CARTE ” - 25
PLAN DU CENTRE CENTER LAYOUT
PHASE II
5 000 M
2
PHASE III
POTENTIAL
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PHASE I
5 700 M
2
PHASE II
12 300 M
2
PHASE I
50/100 m²
300 m²
Restaurants
150/170 m²
400/450 m²
Locaux divers
200/250 m²
600/800 m²
Toitures végétalisées
Parking
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“RENDEZ VOUS” WITH FASHION H O N F L E U R N O R M A N DY O U T L E T, L A N O U V E L L E D E S T I N AT I O N M O D E HONFLEUR NORMANDY OUTLET, THE NEW FASHION DESTINATION
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Advantail is an independent company founded in 2008, specialising in the marketing and management of 4th generation brand outlets. It focuses principally on commercial tourism, concentrating on the site, the digital identity and quality services, with the goal of creating new sites with strong tourist potential and redeveloping existing centres.
A D VA N T A I L / OUTLET M A N AG E M E N T, O P É R AT E U R DE CENTRES OUTLET DE NOUVELLE G É N É R AT I O N DEVELOPING AND RUNNING NEW GENERATION OUTLET CENTRES
SHEMA is an independent local territory authority, acting for the past 25 years in Normandy. SHEMA develops complex projects to add value to the territory. Capitalized up to 75% by local regional and governmental authorities, its capital amounts to 9M€ and its turnover averages 50M€/year. SHEMA has developed a specific expertise in the following sectors: Project development, urban city renewals, office real estate projects, and economic and project studies.
“ ENCHANTÉ ” Maison d’architecture édouard François i n t. F r i b a
Edouard Francois is an architect and an urbanist since 1986. In 1998, he created MAISON EDOUARD FRANCOIS. His architecture reflects the main trends of our contemporary society. Sustainable development, local focus, valuation of the traditional heritage and of the place, are the themes at the core of EDOUARD FRANCOIS. Strong and unexpected propositions, nevertheless always in harmony with the context.
Established in 1998, Resolution is a UK based Real Estate Private Equity Fund with a focus on investing in commercial property across Europe and the UK. Over its lifespan the Fund has raised over €1 billion of equity and has acquired over €2.6 billion in assets across a range of property sectors. The company was formed by an established and experienced investment team, bringing together experience in architecture, banking, leasing, law, finance, real estate investment and international property development.
honfleuroutlet.com 30
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ADVANTAIL OUTLET MANAGEMENT 01 47 05 86 63
[email protected] / www.advantail.com
OUTLET MANAGEMENT
CHAMPS-VERNET / 440 226 595 RCS - CAEN / crédits photo : getty images - iStock photo
honfleuroutlet.com
