postgraduate

Your future… the next step

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www.newcastlebusinessschool.co.uk

contents 4

About Newcastle Business School

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News stories

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The postgraduate experience

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World class services

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Newcastle upon Tyne

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Accommodation

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Meet the team

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Careers and Employment Service

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Admissions

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The MBA Difference

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The Newcastle Business School MBA

Welcome to Newcastle Business School, one of the largest, most successful and fastest growing business schools in the UK. We are an international business school committed to inspiring excellence in our students.

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The Dual European MBA

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MBA Conversion

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MSc Business with Management

We are delighted that you are considering taking up your postgraduate studies with us in Newcastle. We recognise that there are many alternative choices you need to consider in deciding what you study and where you study it. Therefore we have designed this brochure to provide you with all the information you need to make this exciting and potentially life-changing decision about your future career a success.

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MSc Global Business Management

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MSc Global Financial Management

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MSc Global Logistics & Supply Chain

Welcome to Newcastle Business School

We particularly hope that our experience of educating international students and our focus on ‘theory into practice’ will be key considerations in your choice. The emphasis we place on developing in you the skills, knowledge and ways of thinking will enable you to be effective and successful as managers and in your future careers. We hope to see you in the near future.

Management 37

MSc International Human Resource Management

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MSc Strategic Marketing

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MA/MSc Multidiciplinary Design and Innovation

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Stop Press

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Leaving the last word to our students

Ceridwyn Bessant, Associate Dean Postgraduate

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www.newcastlebusinessschool.co.uk

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campus life

campus life

About Newcastle Business School In today’s global economy all organisations, no matter how large or small, operate in a dynamic and complex environment. Because of this, we ensure that everything we do at Newcastle Business School has a strong international focus. We have 20 years experience of delivering international programmes and recognise that international exposure, international culture and international experience are all part and parcel of the multiplicity of the postgraduate provision at Newcastle Business School.

International means real engagement with partners and institutions overseas. We enjoy established links with leading education providers and organisations all over the world. For example, we were the first British Business School to offer a joint degree in Russia in 1993 with the State University of Management in Moscow. We also began our first overseas franchise in 1994 and were amongst one of the first universities in the UK to offer dual degree programmes with European partners. Our programmes are delivered in countries as diverse as France, Russia, Singapore, Germany, Hong Kong, China, Sri Lanka and Malaysia. At every level of the curriculum and in day-to-day university life, our students are constantly exposed to international influences. On a social level, the rich diversity of our student nationality mix at Northumbria University can have a lasting and positive impact on our students’ understanding and development. Today Newcastle Business School is the largest centre of Business and Management education in the North of England, and one of the largest

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Business Schools in the UK. It has been ranked in the top quartile for business in the Sunday Times Good University Guide 2011. It has a student population of 3,800 with a further 2,200 students studying its programmes at partner institutions most of which are overseas. Of those studying at Newcastle Business School, 25% of the students are from countries outside the European Union. The School employs 191 staff, of which 120 are academic faculty. On a business level, our wide-ranging international presence opens up exciting career opportunities for our students. And, of course, with such a strong international emphasis across the entire Newcastle Business School experience, our graduates emerge as business-ready and highly employable, wherever in the world they want to live and work.

Today Newcastle Business School is the largest centre of Business and Management in the North of England, and one of the largest Business Schools in the UK.

Newcastle Business School is recognised as a world-class postgraduate learning institution. We offer a wide variety of generalist and specialist postgraduate programmes, and we continually update our portfolio to meet the challenges of today’s rapidly changing and complex economy.

www.newcastlebusinessschool.co.uk

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News stories Vipers on course to score in Classroom Professional ice hockey players are swapping the rink for the classroom to perfect their business skills. Newcastle Business School has had a special relationship with the Mobilx Newcastle Vipers professional icehockey team for the past few years. The relationship has seen seven players move from the ice into the classroom to study for The Newcastle Business School MBA, and one player embark on the BA (Hons) Leadership and Management degree.

Tackling Academic Literacy Needs of International Students

Two teams, from Newcastle Business School beat more than 90 entrants to gain the final two places in this year’s Institute of Direct Marketing (IDM) National Student Competition. The BA Business Management Team, Total Green Solutions (BABM), including students Simon Burns, Paul Middleton-Walker, Emma Boyle, Nicole Anderson and Anna Drury, supervised by tutor Dr Naomi Kirkup, won first place. They had been chosen, along with runners up, Mosaic Marketing Consultancy, the BA Marketing Management team made up of supervising tutor Dr David Hart and students Annabel Jeffs, Laura Faulkner, Rachel Beales, Katie Hall, Danielle Mitchell, and Adam Knox, to go to London and pitch their entries in front of sponsors, leading direct and digital agency, TEQUILA and their client The Carbon Trust.

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Prestigious Awards for Journal Achieved A journal co-edited by Newcastle Business School’s Professor Joanne Roberts and Professor George Cairns, RMIT University, Australia, has won two prestigious awards, just five years after it was launched. This year the educational publisher Emerald has awarded Critical Perspectives on International Business its Best New Journal Award and its Outstanding Special Issue Award.

Staff from Newcastle Business School, have devised a new pedagogical learning model to help international students get to grips with the often complex use of English language in academia. Programme Director of Learning Support and Enhancement in Newcastle Business School’s postgraduate area, Dr Diane Sloan, and senior lecturer Elizabeth Porter are rolling out their ‘CEM’ model to meet the academic literacy needs of overseas students. The CEM model has been developed following rigorous research among all the Business School's international postgraduate students and international programme directors, undertaking both focus groups and questionnaires. The model draws on a combination of ‘contextualisation’: making the academic literacy programme more subject-specific, ‘embedding’ the positioning of the programme within the overall academic study programme, and ‘mapping’ the timing of language support to take into account the needs of both tutors and students. The model is now being advocated as an example of good practice within Northumbria University, and trialled at Heriot Watt University with the support of a teaching research and development grant from the Higher Education Academy’s Subject Centre for Business Management, Accountancy and Finance.

Business Students Win National Competition

news

New Programme Launch ‘Down Under’ Newcastle Business School, part of Northumbria University, has joined forces with an Australian university to launch an innovative international dual site Masters business degree. Representatives from the Business School travelled to Australia to attend a launch event of the MSc Global Financial Management, in conjunction with the Master of Commerce (International Business) programme at Swinburne University.

Innovative new programme set for Sri Lanka Newcastle Business School is delighted to offer an innovative new work related honours degree programme in Sri Lanka, the BA (Hons) Business and Management. The 1 year part-time honours degree programme has been specifically designed for CIMA qualified students. The management programme allows learners to apply their learning directly in the workplace providing immediate impact, and return on investment.

Blooming Marvellous News for Finance Students

Kriss Akabusi Inspires North East Leaders The coaching skills of 80 North East leaders were given a major boost when gold medal winning athlete turned inspirational, motivational speaker Kriss Akabusi shared his own experiences at a conference at Newcastle Business School in July 2010. Kriss was talking at the Stepping Into the Coaching Arena Conference – the first of its kind organised by the North East Improvement and Efficiency Partnership, with delegates from 15 North East organisations including the local authorities and the fire service.

An innovative new system used by professional financiers throughout the world has arrived in the North East, thanks to Newcastle Business School at Northumbria University. Bloomberg Financial Services Terminals are now available to students of Newcastle Business School for use throughout their studies and Northumbria University, through the School, is the first University north of London to install such a system for their students, staff and clients. So far over 300 undergraduate and postgraduate students have received training in how to use the Bloomberg professional service which provides real-time and historical financial news and information aiding those within the financial services industries to trade, do research and communicate with each other. Dr Satish Sharma, Senior Lecturer at Newcastle Business School and responsible for the terminals’ installation said “Bloomberg is a premier financial database used the world over by thousands of professionals within the financial services industry to help them make informed decisions about financial and business issues that they face on a day to day basis. The Bloomberg terminals installed at Newcastle Business School not only give our students access to this information which enhances their learning but gives any student who is competent with the system a real competitive edge in the job marketplace.”

www.newcastlebusinessschool.co.uk

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student experience

student experience

programmes. Students also undertake directed study and are expected to develop independent learning skills in order to pursue their own area of academic interest.

The postgraduate experience Our vision for you We are a business school committed to the development of business practitioners and individuals capable of contributing to organisational effectiveness. Underpinning this commitment is an approach of ‘theory into practice’ – we don’t just want you to know more, we want you to be able to do more. Our vision of what we want you to achieve is enshrined in our postgraduate teaching and learning philosophy. At the heart of this is your development as a ‘reflective practitioner’, acquiring a range of critical thinking skills, a high degree of self

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awareness and a capacity for independent learning. To help you achieve this, we provide a range of learning experiences through the programmes – the management development residential, group work, study trips, a business simulation exercise and all the ongoing learning processes embedded in the day to day study of the subject modules on your programme. In addition to our learning and teaching philosophy we have established a number of goals that we hope you will achieve by the end of the programme – in summary these are that you will be highly knowledgeable about the

theory and practice of international business; that you can think and act strategically; that you have developed a range of leadership skills and knowledge and finally that you have acquired a high level of competence in research and scholarly application.

How we do this We ensure that all our programmes are delivered by professional people – highly qualified academics, many of whom bring significant business management experience to the classroom. This is important in the context of theory into practice.

Teaching, Learning and Assessment – You will experience a variety of teaching methods including lectures, seminars, workshops and presentations. These sessions are designed to help you apply theory to ‘real life’ and be able to critically analyse and make recommendations for appropriate ways forward – for yourself and your organisation. Classroom sessions facilitate knowledge generation, peer interaction, communication and contextual application. Critical reflection on knowledge, experience and practice underpins the learning and teaching process on our

E-Portal and Customised Learning – The e-portal system provides you with electronic access to lecture, seminar and workshop activities, directed learning materials and tests, up-to-date programme announcements, online discussion groups and bulletin boards. Available 24 hours a day, 7 days a week, all materials are regularly updated by module tutors and programme leaders and are a valuable source of learning support. For some modules the student learning process is supported by a customised text designed in conjunction with McGraw Hill. Customised texts and learning materials are provided free of charge, and are tailored to meet the needs of our programmes and students.

Induction and Academic Skills Support – You need to be effectively engaged in the learning processes of your programme from day one. Therefore as well as the initial induction at the start of the programmes, we provide ongoing information sessions as the programme progresses as well as academic skills support sessions looking at issues such as report writing, preparing for assignments and exams, presentation skills and getting the most from seminars and lectures.

Management Development Residential – Within the first few weeks of the programme you will attend a weekend residential at a hotel near to Newcastle. The residential provides an opportunity for you to mix with and get to know other students, but the primary focus of the residential is to provide you with opportunities for learning about yourself and identifying a set of personal objectives and learning areas for your future development.

Guest Lectures – In addition to our full-time staff, we regularly invite senior business leaders and academics to the business school to share with you their contemporary experiences of managing and the latest management thinking.

Business Game – Most programmes incorporate a business simulation exercise. In a small team of your fellow students you will take the role of a senior management team running a car manufacturing business in competition with other teams. The decisions you make about product choice, strategy, finance, human resources, research and development, pricing etc will determine how successful your business is. The simulation takes place over a period of weeks allowing a number of key decision points that affect the business outcome. As well as bringing together a wide range of subjects the simulation requires that you work effectively as a member of a team – a crucial skill in management.

Dissertation – The final third of most of our Masters programmes is taken up with a Dissertation. You will explore a contemporary management issue in depth combining academic theory with a real life investigation, using a range of appropriate research skills, culminating in a 15,000 word report. This is a powerful learning experience and demonstrates to us and any future employer, your ability to take a problem, understand it, analyse it, summarise the issues, identify appropriate theory and provide a critical synthesis of the subject.

Postgraduate Student Society (PGSS) – The aim of the Newcastle Business School PGSS is not only to enhance the overall educational experience, but also to facilitate cultural friendships and exchanges. There is a varied programme of social activities and events including field trips to York and Edinburgh plus countryside walks, student presentations and a debating society. All present excellent opportunities not only to build a wide range of social contacts, but also to develop a network for future business. Many of the events and activities are organised by the students themselves.

New Building – September 2007 saw the opening of our new £70 million iconic state-ofthe-art building in the heart of Newcastle City Centre. Known as ‘City Campus East’ and shared with the Schools of Law and Design, this futuristic development comprises 24,000

square metres of purpose designed academic accommodation including classrooms, lecture theatres, hub areas and exhibition space all of which are at the cutting edge of design and technology. You will be studying in one of the best learning environments in the UK. In 2007 the building won The Journal ‘North East Landmark of the Year’ award.

Newcastle Business School Facilities – You will enjoy a dedicated postgraduate suite with teaching rooms, IT labs and a comfortable lounge area where you can work in groups, independently or simply relax over a coffee. If you have your own laptop there is free Wi-Fi throughout the University. In addition there are plenty of desktop PCs available for you to use and the University replacement policy mean that none of the PCs used by our students are more than two years old.

Professional Body Accreditations – We have links with professional bodies and accreditations, which are very important to us. Where possible our programmes are recognised by these professional bodies which gives you the potential for exemptions and fast-track membership when applying for professional qualifications later. Examples include CIM for Marketing and CIPD for Human Resource Management, amongst others.

www.newcastlebusinessschool.co.uk

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campus life

World class services Newcastle Business School is part of Northumbria University. In addition to the services and support offered specifically by Newcastle Business School, as a student of the University you can enjoy a wide range of additional services and support from the University. 24/7 Library Facilities – Following a £6 million investment in 2006, the university library holds half a million books and 3,000 print journals. Students have access to over 300 electronic databases and a further 30,000 electronic journals plus popular texts recommended by lecturers. Extensive photocopying services are also available. Library facilities are open to use 24 hours a day, 365 days of the year. There are 300 computer workstations in the City Campus library building, with free Wi-Fi Internet connection available throughout the entire building. There’s also a Learning Café with 38 workstations with access to University software,

email and the Internet. You’ll find all your stationery essentials and a binding service in the library shop. Plus you can take advantage of a dedicated enquiry service as well as NEED, the electronic enquiry point. Self-service borrowing and returns eliminate the need to queue. Beanbags, easy chairs and vending machines in the Learning Café provide an informal, relaxed space for group work and discussions. IT Facilities – Northumbria University recently won the UK’s ‘most IT-enabled organisation’ award. Thanks to remote access, students can use the university IT facilities from anywhere – home, university, even abroad. With a number of computers both in the new building and in the library, students have everything they need at their fingertips –

the Internet, electronic journals, databases, popular texts, the works. There’s even a free phone number to call for help that is open 24 hours. Student Services – Student Services is an on-campus service to help you get the most from the Northumbria higher education experience, offering a wide range of services such as the counselling, student welfare services and international student advisors – there’s always someone to help. Careers and Employment Service – Northumbria’s Careers Service is available to all postgraduate students, as well as recent graduates. Recently re-accredited by the Matrix Quality Standard, a national award for information, advice and guidance services the Careers Service seeks to help you get your foot on the

career ladder and offers comprehensive assistance with CVs, job applications and interview techniques. The service is also there to help you find Part Time work. For more information see page 18/19. International Support – The University has many years experience of supporting International students through the time they spend with us. Induction Programme – In early September Northumbria University holds an International Induction Programme to welcome students from outside the European Union. It’s the ideal opportunity to find out more about the University, Newcastle and life in the UK in general. It is also a great opportunity to make new friends and help you to settle into your new environment.

“One of the best inner city campuses in the country” The Guardian

“One of the most exciting new estate developments in the sector – A spectacular extension” Times Higher Education Supplement Student Advisers – We have a team of International Student Advisors that can provide support and advice on a whole range of issues from accommodation through to visa renewals and health issues. Meet and Greet – Whether you’re an experienced traveller or this is your first time out of your own country, it’s always a bit daunting to arrive somewhere new for the first time. If an international student informs us of the flight they are coming on into Newcastle International Airport, we can arrange to meet them at the airport and help them settle into their accommodation so they feel right at home. Study Skills Centre – Our Study Skills Centre offers tutorials, workshops and short courses on study skills, writing essays and dissertations, IT skills and literacy. English Language Centre – The Centre provides a wide range of language assistance to help you through your degree, making your time at Newcastle Business School a much more rewarding and exciting learning experience.

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This service is based within the business school and provides a customised support service related directly to issues that students are encountering in their learning experience. Part-time Employment – It’s important that you are able to support yourself financially during your studies – and many of our students have part-time jobs to ease the financial burden. If you are an international student in the UK with a student visa, you are permitted to work up to 20 hours a week part-time during term time and full-time during vacations. Northumbria University has a Jobshop that can help find work for students. Typical jobs are: clerical work, catering, waiting, customer service, sales, market research and retail. Accommodation – Moving to a new country can be daunting and to make the transition easier, Northumbria University offers a wide choice of good, affordable accommodation from catered to self-catered halls of residence. Alternatively the University has access to between 5,000 and 6,000 rooms in private flats and houses. Northumbria has

many halls of residence, some located on campus with others near to the Quayside area. There is an Internet connection in most rooms and ensuite facilities are available in some residences. University managed accommodation is a great way to meet new friends and become part of student life quickly. Sport – Northumbria University is one of the leading sports universities in the UK and September 2010 saw the opening of a new £30 million sports facility (see page 15 for more details). Students’ Union – The Students’ Union is run by students for students. Ours is one of the largest and most exciting in the country and it was recently subjected to a refurbishment project. It’s the social hub of the campus,

home to a fantastic range of food and retail outlets as well as our four award-winning bars. There’s always something going on at the Union – live bands, films, big screen sports, discos – you can take your choice. All students can register for a students’ union card which offers discounts with many high street retailers. The Union also has more than 50 societies which you can join – from Drama and Film to the International Society. The Students’ Union is not just about having a good time – it’s about ensuring that you get the most out of your time at the University. There is an independently run advice and representation centre providing professional, confidential advice on a range of issues.

City Campus East The stunning City Campus East has received high acclaim, not only has it been named North East Landmark of the Year, but it has also won a national award by being named Low Carbon New Build Project of the Year.

www.newcastlebusinessschool.co.uk

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campus life

campus life

Newcastle upon Tyne ‘Student City’ Nothing compares with being a student in Newcastle upon Tyne. With two famous universities and a number of further education colleges, there are over 42,000 students in the city. In fact one in every seven people in Newcastle is a student. Northumbria University is located right in the heart of the city. Newcastle Business School, with its state-of-the-art new campus, couldn’t be more central. It’s right on the doorstep for everything – some of the best shopping, dining, nightlife, sport and culture in Britain. And with plenty of good, cheap accommodation within easy reach of the universities, it’s no wonder Newcastle is known as ‘Student City’!

Stunning location – in and out of the city In Newcastle, you really feel you’re part of a vibrant and colourful history that stretches back 2,000 years. This is no bland ‘middle England’ city; it’s the proud capital of the North East of England located on the banks of the legendary River Tyne. In recent years, Newcastle has seen unprecedented growth and regeneration with £170-million invested in the city’s Eldon Square shopping area alone. Newcastle is regularly voted the nation’s ‘Favourite English City-Break Destination’ and the Readers Digest has voted Newcastle ‘Britain’s Friendliest City’. Beyond the city you’ll find some of the most breathtaking and remote countryside and coastline in Britain. To the West and North lies the huge and diverse county of Northumberland with its stunning beaches and wealth of history. Conquered in part by the Romans, Vikings and

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Normans, Northumberland boasts the world-famous Hadrian’s Wall, part of which runs through Newcastle itself. If you’re hungry for more history, Newcastle is just a short 15 minute train journey from Durham famed for its 900 year old cathedral. The famous historic cities of York and Edinburgh are also within easy reach by direct train.

A great place for... just about everything In a city that never stops, it’s impossible to get bored. In fact you could spend every day (and night) for a month doing something different and still barely scratch the surface. Newcastle is packed with culture – several theatres and museums, the oldest ‘arty’ cinema outside London, classical music, opera and dance. You’ll find numerous art galleries like the international centre for contemporary art, the BALTIC, with its bars, cafés and bookshop. Right next door is the purpose-built music and arts centre, the Sage Gateshead, with its indie, country, folk, jazz and classical music. Newcastle has been voted the 8th Top City for Night Life… in the world! There’s a plethora of pubs, bars, bistros, restaurants and clubs. As you’d expect, the city also supports a thriving live music scene from jazz through to indie and folk. Or for bigger acts, head for the impressive Metro Radio Arena.

Newcastle is shopping heaven, rivalling anywhere in the UK for the sheer variety and quality of its shops. In the city centre there’s a huge choice – from famous chain stores and designer boutiques through to an elegant Victorian arcade, art and craft markets, even a monthly farmers’ market selling delicious local produce. And of course just over the Tyne in Gateshead, there’s the Metro Centre, one of Europe’s largest and most impressive shopping malls and leisure complexes.

In a city that never stops, it’s impossible to get bored

North Run, which attracts over 50,000 participants every Autumn. Only 12 miles from Newcastle is Durham’s Cricket ground, the Riverside, home to several international test matches and fans of ice hockey and basketball won’t be disappointed either.

Getting around

As you’d expect in a city dedicated to sport, Newcastle has a wide range of leisure centres and other sporting facilities. The city is just a 20 minute drive from the coast making it easily accessible for water sports like kayaking, surfing and sailing.

Newcastle also has a modern metro rail system which is the envy of the rest of the UK. Linked with a reliable and regular bus network, getting around Newcastle is cheap and fast. Newcastle Business School is located right next to Manors Metro stop.

Newcastle is very easy to get to. It’s under three hours from London by train and just an hour from Edinburgh. Newcastle has its own international airport and regular ferry services to and from Northern Europe.

Winning sport Newcastle lives and breathes sport. The city is the home of Newcastle United. Sunderland and Middlesborough football clubs are not too far away. Rugby fans are also well catered for with the Newcastle Falcons rugby ground nearby. Newcastle plays host to one of the largest half marathons in the world, the Great

www.newcastlebusinessschool.co.uk

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accommodation

Home away from home Northumbria has a wide range of accommodation to suit the needs of our diverse student community, available to most first year students who apply in good time. Most University accommodation is selfcatering and many residences include internet access in study bedrooms. The most common type is where you have your own bedroom and share a kitchen/living room and bathroom with three to six other students. Residences are situated on or near the University campuses. The newest residences have bedrooms with private bathrooms and account for about 45% of accommodation. In addition, there are a smaller number of traditional halls with single rooms on each floor. Some halls are self-catering with shared kitchens, while others have meals provided.

If you prefer to find your own accommodation, there are various options close by, from upmarket Jesmond, with a wide range of bars and eateries, to the less expensive but equally popular Heaton and Sandyford. There are also lots of flats and flat-shares available in the City Centre and less expensive lets in many other parts of Newcastle.

Marleen Court bedroom

Liberty House

The Accommodation Office will offer advice and assistance wherever possible. A detailed guide to Flat Finding, which is updated annually, is available on the University website. We can help you find a home without going round the houses. Camden Court

For more information look online at www.northumbria.ac.uk or email [email protected] Tel: +44 (0)191 227 4209

The new Centre of Sporting Excellence • Northumbria, one of the UK’s leading universities for sport • Undergraduate and postgraduate degrees in sport • World class sport science research facilities • Sport Central – a new £30m state of the art facility • The location for international and national events • A university truly committed to sport in all forms

Stephenson common room

To find out more about Northumbria and what we can offer, please visit our websites, www.nusportcentral.com or www.northumbria.ac.uk

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Meet the team Representatives from the Newcastle Business School postgraduate team.

Newcastle Business School’s postgraduate programmes are delivered by a team of highly qualified academic staff with considerable professional experience in management practice and management education. Our staff are also actively engaged in research, consultancy and training activities with leading organisations.

“The tutors were great in mixing their practical and academic knowledge in the subject area. They were very supportive and easily approachable throughout.” Dipen Majmundar

Our staff portfolio has an increasingly international feel with staff from a number of different countries employed by the Business School and bringing to their teaching a range of different cultural perspectives and international knowledge. Most of our staff are involved in our international partnerships and have an empathetic understanding of the needs and challenges of our postgraduate students, particularly those from overseas. As a result teaching is always relevant and current. Being a large Business School there’s always someone to turn to – Programme Directors who look after clusters of programmes, the Programme Leader for your course,

individual Module Tutors and the administrative support team, particularly the dedicated Programme Administrator. You will be supported by a personal tutor, normally your programme leader, who has the dual role of advising on academic matters and offering pastoral support. In addition, the administrative team offers a dedicated call in and support service which means that on a day to day basis you can be assured that there is a source of advice, help and information as required, whether it’s to deal with personal issues or academic processes. We want you to get the most from your time with us and the support mechanisms available are one way of ensuring that happens.

MSc Global Logistics and Supply Chain Management

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www.newcastlebusinessschool.co.uk

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Careers & Employment Service

The service advertises graduate vacancies with local, regional and multi-national firms. Many companies regularly visit the campus and Newcastle Business School graduates are in high demand – part of the reason for our impressive statistics of our students finding appropriate employment soon after graduating, and sometimes even before! A wide range of graduate positions are advertised on www.northumbria.ac.uk/gradvacs. The Careers & Employment Service provides practical advice on job search strategies and offers support for each stage of the selection process with a range of multimedia resources and individual guidance sessions.

Whether you’re looking for part-time jobs while you study, or to set your career on the path to success, you’re well looked after at Northumbria University Careers & Employment Service

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Northumbria’s Careers & Employment Service offers first class help with career planning, CVs, job applications and interview techniques. There is a team of Careers Advisers, (with a dedicated Careers Adviser for international students) on hand for you to consult. Advisers can help all students and graduates with choosing a career and understanding the labour market. There is also information and

support for international students who are either considering staying in the UK after graduation or returning to their home country or elsewhere. The Careers Centre is a well-stocked facility with a full range of information resources for students and graduates to support researching career options. There are also job search related workshops as well as an employer events programme.

The Careers & Employment Service advertise a wide range of jobs suitable for students in term-time and vacations – the University recommends students do not work more than 15 hours per week during term time as research suggests this may damage the student’s study experience and all jobs pay at least the national minimum wage – and many pay considerably more. Recently advertised student employment opportunities include: Student Mailing Assistants £6.61 per hour Market Research Interviewers £5.80 - £7.25 per hour Interpreters and translators at £8 - £10 per hour Office Assistant £10 per hour

Some employers give presentations on campus about the opportunities they offer, recent visitors included KPMG, IBM, the NHS, Hewlett Packard, Cap Gemini and others including firms from the legal and construction areas.

Collections Assistant £6.82 per hour

Many students also want to work part-time during their studies, whether to improve their language and communication skills, to gain experience in a UK business setting, or simply to earn a bit of extra money so that they can travel and explore the region.

£7.56 per hour

Newcastle upon Tyne is relatively unusual for a large UK city in that during term-time one in seven people living within the city centre area are students. As a result many businesses have come to depend on students, not just as customers, but as valued employees.

Bar, waiting and front of house staff £6.00 per hour Student Marketeer £8.00 per hour Multilingual Outbound Customer Service Executives

Jobs are frequently advertised in retail work, and for bar and waiting staff as well as many other opportunities. Positions are also advertised on behalf of Northumbria university departments including sports assistants, assisting at University events such as open days and administrative posts. Opportunities may be for regular on-going work whilst some are one-off jobs and there is also information on volunteering opportunities available.

Student Services www.newcastlebusinessschool.co.uk

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admissions

Admissions Information We accept students from a variety of backgrounds and for many of our programmes it is not necessary to have studied business before. In general we are looking for students who have demonstrated the academic ability to study at postgraduate level. Usually this will be by means of having a good undergraduate degree. Students who have such a degree from a UK university will usually be expected to have achieved at least a second division honours degree. Students with degrees from other countries will be expected to have achieved a similar level of attainment through whichever system they have studied under. On occasions we will accept students with slightly lower qualifications where they can demonstrate through relevant work experience that they will be able to cope with this high level of academic study - such applications are assessed on an individual basis. The Newcastle Business School MBA accepts students with a good degree in any subject but has the additional requirement of requiring students to have a minimum of three years work experience after their degree where they can demonstrate that they have had a supervisory or management role. Students who want to obtain an MBA, but who don't currently have sufficient appropriate work experience, can undertake an MSc programme and then complete the conversion programme detailed on page 27 at a later stage when they have the work experience. Note that this conversion is not available to graduates of equivalent masters degrees from other universtities.

English Language Ability to study and communicate in English is one of the most important factors in the successful completion of these programmes. Students for whom English is not their first language will be required to demonstrate a sufficiently high level of English to be able to study at this level. This will usually be by means of a recognised English qualification such as IELTS (to an overall level of 6.5 with normally not less than 6.0 in any element) or TOEFL (575 paper-based, 90 internetbased). Northumbria University has provision for students who need to improve their English language prior to study with courses ranging from summer schools to full year long programmes and assessments from those programmes are accepted as an alternative to IELTS or TOEFL.

Application Procedure

Scholarships

Applications should be made directly to the University and can be made online by following the links provided at www.newcastlebusinessschool.co.uk. UK and EU applicants can apply to the central University Admissions office. Other applicants can apply either to the University International Office in the UK or to one of our international offices abroad. Details are on the back of this brochure.

International students are automatically considered for scholarships on the basis of their application. These are allocated primarily to students from India, Pakistan, Sri Lanka, Bangladesh, Vietnam, Cambodia, Indonesia, Nepal and PR China although some are also given to students from other countries. In almost all cases the maximum scholarship offered is £1000 and the criteria are that the applicant shows particularly strong academic potential (i.e. beyond meeting minimum entry standards).

Most of the courses in this brochure last for one full year - for example a student commencing in September will complete their studies the following August. There is a process available to convert an existing NBS Masters to an MBA, please see page 27 for more details. All courses in this brochure offer a September start; a reduced range of programmes offer a January start. See www.newcastlebusinessschool.co.uk for details.

John Hartwright, Recruitment and Admissions Manager

Academic Subject Requirements

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Programme

Academic Requirements

The Newcastle Business School MBA MSc Business with Management – (suite of programmes)

First degree in any subject

MSc Global Business Management

First degree in a business related subject

MSc Global Financial Management

First degree in a finance related subject or a business subject with significant financial content

MSc Global Logistics and Supply Chain Management MSc Strategic Marketing

First degree in business with relevant content or another first degree in a related subject with appropriate relevant experience

MSc International Human Resource Management

First degree in any subject with ability to demonstrate a commitment to studying towards this professional body accredited qualification www.newcastlebusinessschool.co.uk

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profiles

programmes

Dr Andrew Robson BSc (Hons), MSc (Eng), PGCED, PhD

Chris Jeffs BSc (Hons), MBA, FHEA

Programme Director Generalist Management Programmes

Programme Leader MBA

Andrew’s professional experience as a Business Analyst in the banking sector maps directly onto his teaching responsibility in the area of business research analysis. He also teaches research methodology and methods and he has undertaken research in the area of Business Excellence. He has worked in the corporate Dr Andrew Robson portfolio where he managed a number of in-company projects, including an MBA for a major Russian steel company. He continues to be involved in the supervision of PhD and DBA students in the Business School. Andrew is currently Programme Director for Postgraduate Management programmes which comprises the various modes of the MBA, the ‘MSc Business with’ suite of programmes and the MSc Global Business Management. In addition Andrew is responsible for the core Business Research Analysis module.

Chris joined the Business School after a 26 year career in the pharmaceutical industry during which he held posts as an Export Manager, Strategic Account Manager, Product Manager and Business Development Director. Chris' research interests include networked alliances, competitive dynamics and the resource based view of strategy. Chris teaches International Strategic Management at Masters level and is the Programme Leader for the Full Time MBA.

The MBA Difference

“The Newcastle business school MBA is not just about excellence in business education, it is also about developing an individual’s personal and professional skills within an international context. We build upon your previous education and work experience and enable you to develop your career not only with a highly regarded MBA, but also as a confident and independent manager.”

“Newcastle Business School offers you the chance to study a Masters in Business and Management in the company of a truly international group of students and academic staff providing a diverse and interesting learning environment that equips you particularly for management careers in today’s global market.”

An MBA is the world’s most widely recognised business and management qualification. However it is often misunderstood, so it is important that you make the right choice when considering the range of postgraduate management qualifications on offer. There are many MBAs offered around the world that are just another master’s degree in business. We believe our MBA is different and offers a development experience that helps you to prepare for the next phase of your career and to give you the skills and confidence to progress to high levels in your chosen career. We offer different ways to help you achieve your objectives, but all are designed around this core philosophy. Our MBA requires you to already have a minimum of three years work experience to ensure you can maximise the learning opportunities available and be in a classroom with like-minded people. We use a variety of learning and development methods including seminars, tutorials, visits, residentials and guest lectures. You bring your own experiences in business to the learning process, and have the space to reflect and develop your strengths and eliminate your

weaknesses, and in the process establish a personal development plan for the future. We offer alternative routes to an MBA for different types of students. The main programme is the one year full-time Newcastle Business School MBA for those who already have the experience. There is also a European MBA that gives you the chance to broaden your international awareness by studying part of the programme in France and to gain two separate MBAs in the process. For those who aspire to an MBA but don’t yet have the relevant work experience we also offer the opportunity to take any of our MSc programmes and at a later stage undertake a conversion programme to MBA by online support. This is a great opportunity to boost your career after a few years of experience.

“The first thing I appreciated about the Newcastle Business School MBA was its great cultural mix. Students from a variety of different countries participate in the MBA programme. I really enjoyed this aspect of the programme as it allowed me to learn how business is dealt with on an international level. Secondly, Northumbria University has fantastic infrastructure and students have access to teaching facilities, an 8 storey high library with numerous books available on almost every topic you can think of and great recreational facilities such as the Students’ Union and the gym. Newcastle Business School itself gave me a sense of belonging which I appreciated. The MBA programme really enhanced my analytical and research skills and I feel has really helped me in my career. I am now running four private limited companies as a Director engaged in sectors such as Building and Construction, Manufacturing and Marketing. In a nutshell, I found that the Newcastle Business School MBA programme enhanced my ability to understand complex business issues and helped my understanding on how best to effectively manage different business functions such as finance, marketing and human resources.” Sid Sharma MBA, Graduate

Chris Jeffs

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www.newcastlebusinessschool.co.uk

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programmes

programmes

The overall aim of the programme is to enable you, through the development of your managerial and leadership capabilities, to assist or direct your organisation to become more effective and efficient in a rapidly changing, complex and knowledge based economy. The philosophy of the programme derives from the principles of reflective practice and experiential learning. You will engage with principles and theories of business, management and organisation, which will provide you with frameworks for reviewing, reflecting, analysing and critiquing existing individual and organisational practices. The outcome of this process will be a critical appreciation in building strategic capabilities and to understand contemporary management and organisational issues in a context of change. As a Newcastle Business School MBA student you will diagnose problems, research and retrieve information and apply the insight from powerful conceptual models to develop and evaluate solutions. By the end of the programme, you will have become a reflective and strategic thinker with an international outlook and a body of contemporary knowledge in skills relating to business and organisations, organisational research and change management.

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The final third of the programme consists of a supervised individual research study in the form of either a dissertation or a work-based action research project undertaken on behalf of an organisation. In addition, induction, academic skills support and dissertation preparation sessions are provided alongside the programme to support your learning. Newcastle Business School will pay for participants enrolling on this programme to become studying members of the Chartered Management Institute (for the duration of the programme). This includes access to extensive business/management information covering theory and practice, personal/career development guidance, autorecording online CPD Scheme, a team of professional research staff and much more. Graduates from this programme will receive professional recognition at a minimum Associate level (ACMI), or with 3 years practical managerial experience at full Member level (MCMI), subject to the individual paying an annual fee. Those able to achieve Member status may also progress to Chartered Manager (CMgr) status.

Alexey Mordashov – CEO Severstal “My own experience on the Newcastle Business School MBA and subsequent management development training programme has been a major factor in modernising the Severstal Steel Company into one of the largest and most profitable organisations in Russia”

The MBA remains the best-known management qualification in the world. It has the potential to help you get that new job, accelerate your career, prepare you for promotion, or take a significant career change. The opportunities are endless. Recent graduates have often returned to their home countries to senior management positions (including General Manager and Managing Director). Alternatively graduates have started academic careers in the area of business and management or undertook further study at doctoral level in the form of PhD or DBA qualifications. However, it is not the MBA on its own that will open doors for you. It is the combination of the programme and your own personal characteristics that will make the difference, which is why we combine academic rigour with a focus on personal awareness and personal development on our MBA programme.

DISTINCTIVE CHARACTERISTICS Students on the MBA programme enjoy all of the generic aspects of the Newcastle Business School postgraduate experience. In addition, the full-time MBA programme has a number of distinctive features:

Leaders and their Context 20 credits

Marketing Financial Management – Management A Relationship Approach 10 credits Strategy 10 credits and Change in a Global Environment Contemporary Business 20 credits Issues in Research Management Analysis Practice 10 credits 10 credits

• Students have a free choice from a list of 16 option modules that allow them to study alongside postgraduate students from a range of specialist programmes in the school. These options potentially permit MBA students to leave with a named MBA award, e.g. MBA (Finance) or MBA (Marketing) instead of the general MBA qualification. • Alternatively, students can undertake a group consultancy project in a “real organisation” and supported by NBS as their programme option, thus permitting access to, and work with a host local organisation. • For students with appropriate organisational contacts, the MBA has an alternative to the traditional Masters dissertation, in the form of a Work-Based Action Research Project. • Studying Membership of the Chartered Management Institute. • The opportunity to study with students from many different countries. Thus enhancing your global and cultural understanding.

Operations Management and Organisational Improvement 10 credits

Human Resource Management and Development 10 credits

Option 1 10 credits

Option 2 10 credits

Dissertation Preparation and Research Methods 0 credits

Studying for a Newcastle Business School MBA isn’t just a postgraduate experience, it is a life experience. It will change you and your outlook, and it will certainly stretch you with its intensity and diversity. By studying a broad range of subjects you will learn to see management processes from a number of different perspectives, not least the international dimension that influences the very concept of today's business and organisations.

CAREER OPPORTUNITIES

• A 1 week International Study Mission, which in recent times has taken place in South Africa and in locations in Central Europe. This allows the students to visit a range of multinational organisations. Students participate in a series of guest lectures, which provide the basis for groupwork and primary research involving the participating organisations.

Academic Skills Seminars 0 credits

You will be intelligent, articulate, confident, ambitious and motivated to share your experiences with others and commit to a challenging educational experience that will help you understand your strengths and weaknesses and what you have to offer as a future manager.

• The management development residential and a later residential event covering qualitative research skills are shared with the part-time MBA programme, thus allowing the full-time MBA students an opportunity to meet and study alongside their British counterparts who are employed locally to Newcastle.

Postgraduate Induction 0 credits

The MBA comprises a number of core modules and two options delivered over two semesters, leading to a significant piece of research work, taken either in the form of an academic dissertation or a work-based action research project. The core component of the programme covers the functional areas of business, the essential principles of managerial practice, leadership development, strategic management, research skills and an examination of contemporary issues in business management. Options allow you to explore a specialist complimentary business area. These themed options include marketing, finance, human resource management, tourism, hospitality and operations management. Alternatively you can undertake a group consultancy project.

• The core aspects of the programme comprise of a range of subject modules, the majority of which are unique to the suite of MBA programmes in Newcastle Business School. The MBA students are taught as a standalone group of students.

Enhancing Employability and Career Development 0 credits

You will be a graduate, but not necessarily with a first degree in management. You’ll have three or more years of work experience, ideally in some kind of management role and be keen to invest in a programme that will give you the skills and knowledge to progress your career to more senior levels. Alternatively, you will be looking for the opportunity to use the MBA programme as a stepping-stone to a new career.

Semester 1

PROGRAMME CONTENT AND STRUCTURE

“Studying for the Newcastle Business School MBA was a great learning experience, as it was a privilege to be taught by well renowned subject experts and teachers who possess impeccable knowledge and expertise. In addition to the training sessions within the classroom, the external company visits played a very important role as they enabled us to relate theory taught in class to the practices and procedures carried out by various multinational organisations in the real world. This ultimately made studying very enjoyable and educational at the same time.”

Semester 2

WHO IS THE PROGRAMME FOR?

Maclee Fernandes, MBA Graduate

Semester 3

Masters in Business Administration – The Newcastle Business School MBA

Masters Dissertation or Work-Based Action Research Project 60 credits

www.newcastlebusinessschool.co.uk

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programmes

programmes

MBA Conversion

Dual European MBA WHO IS THIS PROGRAMME FOR?

WHO IS THIS FOR?

The Dual European MBA programme is designed for those students who wish to work towards an MBA that incorporates academic study in two European locations: the United Kingdom and France. Newcastle Business School and IDRAC have had 19 successful years of working together at both undergraduate and postgraduate level. Students will study modules that comprise the respective MBA programmes at both partner institutions.

Newcastle Business School’s MBA conversion is specifically designed for students wishing to top up from their existing NBS Masters qualification to the Newcastle Business School MBA. With a Masters degree from Newcastle Business School complimented by a minimum of three years post-masters work experience are able to apply.

IDRAC, France

PROGRAMME CONTENT AND STRUCTURE The overall aim of the programme is to enable you to develop your managerial and leadership capabilities to help your organisation in becoming more efficient and effective within an increasingly competitive and dynamic economy. The Dual European MBA lasts twelve months, covering three academic semesters. The first two semesters comprise the taught component of the programme with the final semester covering the dissertation/project element of the programme, which completes the MBA. Depending on which route you decide to take, the first semester will either be spent at IDRAC, Lyon or Newcastle Business School, Northumbria University. The second semester and dissertation period will then be spent at the other institution. You will spend approximately 3-4 months in the first location and the remainder of the year in the other, thus providing a flexible and tailored education that is appropriate to your career choice. This programme is taught in English throughout. The Dual European MBA is driven by the principles of reflective practice and experiential learning. It is designed to engender deep learning that uses innovative delivery methods, combining an academic and professional approach and one that is rooted in critical thinking. To achieve this, the Dual European MBA award is structured to encourage thinking that is based upon reasoning and evidence rather than inference and assumption. You will be encouraged to embrace the twin approach of learning-for-life and lifelong learning. You will be intelligent, articulate, confident, and motivated to share your experiences with others and commit to a challenging educational experience that will help you understand your strengths and weaknesses and what you have to offer as a future manager. You will engage with the principles and theories of business, management, leadership and organisations to develop frameworks for reviewing, reflecting, analysing and critiquing existing individual and organisational practices. The outcome of this process will be a critical appreciation, in building strategic capabilities and to understand contemporary business and management issues in a context of change. It will develop participants as leaders and managers to add value to the organisation. The programme, in terms of its underlying postgraduate goals embodies the principles of reflective practice, critical thinking and reflexivity.

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CAREER OPPORTUNITIES The MBA remains the best-known management qualification in the world. It has the potential to help you get that new job, accelerate your career, prepare you for promotion, or take a significant career change. The opportunities are endless. However, it is not the MBA on its own that will open doors for you. It is the combination of the programme and your own personal characteristics that will make the difference, which is why we combine academic rigour with a focus on personal awareness and personal development on our MBA programme.

DISTINCTIVE CHARACTERISTICS Students on the MBA programme enjoy all of the generic aspects of the Newcastle Business School postgraduate experience. In addition, the European Dual MBA programme has a number of distinctive features: • The core aspects of the programme comprise of a range of subject modules, the majority of which are unique to the suite of MBA programmes in Newcastle Business School. The MBA students are taught as a standalone group of students. • The opportunity to study in two desirable European locations – Lyon and Newcastle upon Tyne.

From 2008, we have offered the MBA conversion to students from our ‘MSc Business with suite’ of programmes and our MA IBA (now MSc Global Business Management). From 2011 it is planned to offer an MBA Conversion Programme to all of our Masters programmes*.

STAGE 1 – STUDY THE RELEVANT MASTERS PROGRAMME For those students wishing to undertake this route you must first successfully complete any of the Masters programmes in this brochure, with the exception of the MA MSc Multi-Disciplinary Design Innovation. There are two routes to convert your programme to an MBA. The first is for those students who have completed a Generalist Masters, that is the MSc Business with Management or the MSc Global Business Management (and its predecessor MAIBA). The second is for those who have completed any of the specialist MSc programmes.

STAGE 2 – RELEVANT WORK EXPERIENCE At Newcastle Business School, the emphasis has always been about putting business theory into practice. As a result all our programmes are designed to make the transition from study to the real world as seamless as possible. Previous Masters graduates have gone on to work in the pharmaceutical, banking and retail industries as well as management positions all over the world, in

both the public and private sectors. For our MBA programme there is a requirement that students should have achieved exposure to a range of management and supervisory activity, normally a minimum of 3 years from completion of the taught programme.

STAGE 3 – THE MBA CONVERSION PROGRAMME – ONLINE STUDY Once you have completed stages 1 and 2 you can apply for the MBA conversion. Entry to the MBA is simple and flexible. As soon as you feel ready, just let us know. If you originally studied the MSc Business with Management programme or the MSc Global Business Management (MAIBA), the MBA conversion comprises a 60 credit Continuous Professional Development (CPD) portfolio based on your managerial experiences since graduation and provides linkage between the academic theory developed on your Masters and your current practitioner experience. This must be submitted within one calendar year of enrolment on the programme. The CPD portfolio can be completed with no need to attend campus lectures or seminars, but we would encourage you to visit us at some point in your study period. Because your supervisor is online you can study anywhere, at anytime and at your own pace. So it fits perfectly around your work and leisure commitments. All guidance material for the portfolio is provided. If you originally studied one of the specialist Masters degrees then the process of completing an MBA is the same as above but will require a preceding period of study in the UK based on a mapping exercise to determine if, and which, additional modules from the MBA will need to be completed. Once we have our Distance Learning MBA completed (see page 41) it will be possible for those with Specialist Masters to complete the whole of the conversion programme at a distance.

• The management development residential is shared with the part-time MBA programme, thus allowing the full-time MBA students an opportunity to meet and study alongside their British counterparts who are employed locally to Newcastle. • An International Study Mission, which in recent times has taken place in South Africa and in locations in Central Europe, allowing the students to visit a range of multinational organisations. Students participate in a series of guest lectures, which provide the basis for group work and primary research involving the participating organisations. • Students can undertake a group consultancy project, in a “real organisation” and supported by Newcastle Business School as their programme option, thus permitting access to, and work with a host local organisation. • For students with appropriate organisational contacts, the MBA has an alternative to the traditional Masters dissertation, in the form of a Work-Based Action Research Project.

www.newcastlebusinessschool.co.uk

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programmes

profiles

Q How did you benefit from the Induction Residential?

Programme Leader MSc Business with Management

which developed my self-awareness and encouraged me to reflect on my personal approach to group work and leadership. Setting personal objectives encouraged me to focus on the areas which would help me to develop as a manager and I was able to achieve most of these during the course of the programme.

Dr Gregory Ludwig joined Newcastle Business School in 2005 and teaches Strategic Management and International Business, both at Postgraduate and Undergraduate Levels. His current role is Senior Lecturer in Strategic Management and as one of the two Programme Leaders of the MSc Business with suite of programmes he has the joint role of the operational manager responsible for the largest Masters Programme at Newcastle Business School. Prior to his academic career at NBS, he gained management work experience in Europe (HWS/Terex). Gregory is an active researcher and his papers on Dynamic Capabilities have been disseminated at some of the most prestigious International Conferences in the field, for example at the British Academy of Management (BAM) and Strategic Management Society (SMS) Annual Conferences.

A The residential weekend was a really worthwhile experience

Q Why did you choose to study at Newcastle Business School, Northumbria University? A I chose Newcastle Business School for a number of reasons: the fantastic facilities; the opportunity to convert to an MBA and the constant focus on applying theory to practice throughout the course.

Q If you had one piece of advice to give to prospective postgraduate students thinking of studying at Newcastle Business School what would it be? A Be prepared! Good time management is essential as it can be difficult to catch up if you fall behind. Always try to stay one step ahead so that you can cope with last-minute setbacks or additional work you weren’t expecting. I can honestly say that the more effort you put in from the start, the easier and more rewarding it is.

NEW PATHWAYS FOR 2011 – SEE PAGE 41

Working in a large, modern, international organisation, a mediumsized company or even a small start-up firm requires a range of business capabilities. The most valuable employees are those who have not only a sound knowledge and understanding of the various parts of a business but those who are quick learners and team players with leadership potential. The MSc Business with Management programme will give students both the general business knowledge and understanding as well as the personal skills needed for a wide variety of roles.

WHO IS THE PROGRAMME FOR? The programme has been developed for recent graduates in non-business disciplines who want to add a business dimension to their undergraduate specialism. This programme has been very popular and has recently been extended by the addition of several pathways. Students can now choose between a general pathway with a wide variety of optional modules and a specialist pathway in which around half of the programme is concentrated on one functional area. This is very attractive to students who are interested in a particular area of business (e.g. marketing) but who need a more general introduction to business than is available in a specialist Masters programme. Students choosing one of the pathways have the opportunity to carry out independent research in their preferred specialist area.

Developing Self 10 credits

Analysing Organisations 10 credits

Business Environment and Strategic Management 20 credits

PROGRAMME CONTENT AND STRUCTURE The programme is designed around a set of modules that are common to all pathways. Students study alongside their peers by pathway throughout the Programme. These modules cover general business functions, strategic management and organisational analysis. These modules also guide you towards the achievement of the generic postgraduate goals of strategic awareness, developing leadership potential and understanding the theory and practice of international business. In the second semester you will be given the opportunity to specialise in specific areas of business by choosing one of the pathways. If you prefer to maintain as wide a choice of subject areas as possible, you can choose the Business with Management pathway. In the remainder of the programme you will complete your research and writing up of your dissertation. Every student has a personal research supervisor and will be required to submit an assessed research proposal prior to embarking on the dissertation itself.

CAREER OPPORTUNITIES Graduates on the programme have joined a wide range of businesses, including graduate training schemes. A significant number of graduates have gone back to work for a family business or even started up their own businesses.

DISTINCTIVE CHARACTERISTICS The most distinctive characteristics of the programme are the wide range of backgrounds that we can accept and the great flexibility of choice offered to students on the programme to suit individual preference. A limited choice of pathways is also available as a January start.

Managing for Sustainable Competitive Advantage 40 credits

Business Research Analysis 10 credits

Option/ pathway Module 10 credits

Option/ pathway Module 10 credits

Option/ pathway Module 10 credits

Dissertation Preparation and Research Methods 0 credits

it’s all about taking your studies into your own hands and deciding the amount of hard work you want to put in. It’s certainly true that the more effort you put in, the more rewarding the learning experience is. It can be challenging juggling the work commitments of different modules but this is Sophie Cummings excellent experience in time management that will help me in my future career. The interaction and discussion in lectures and seminars really helps bring theoretical concepts to life.

Dr Gregory Ludwig PCAPL BBA, BA (Hons), MBA, PhD

Dr Gregory Ludwig

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A At postgraduate level

To be successful on this programme, you will need enthusiasm, commitment and a willingness to not only work hard but learn new ways of thinking. We also expect you to show initiative and be able to work independently.

Academic Skills Seminars 0 credits

Israel joined NBS in 1993 and teaches at both postgraduate Dr Israel Davidson and undergraduate levels. He is Programme Leader for the Masters in Business with Management and an internal examiner and supervisor for doctoral programmes. Prior to joining NBS, Israel was assistant to the chief accountant of Allied Steel and Wire Limited, Cardiff where he also conducted his PhD research. His specialist area is accounting control and performance evaluation systems. He recently published a book entitled “Budgetary Control in Modern Organisation: The role and impact of management style, corporate culture and management policies” and is currently working on a number of other publications in his field. Israel has also been actively involved in a number of consultancy projects in Russia and Ukraine and is part of a team of academics responsible for the development and management of collaborative ventures between academic institutions in China and NBS.

Q How did you find the overall postgraduate experience?

Business with Management and also: Business with Financial Management Business with Hospitality and Tourism Management Business with Human Resource Management Business with International Management Business with Legal Management Business with Logistics and Supply Chain Management Business with Marketing Management

Postgraduate Induction 0 credits

Award winner: Best Student and Best PG Project

Enhancing Employability and Career Development 0 credits

Programme Leader MSc Business with Management

MSc Business with Management

Semester 1

MSc Business with Management

Semester 2

Sophie Cummings

Semester 3

Dr Israel Davidson Dip BA, Cert Ed, MBA, ACMA, PhD

Masters Dissertation 60 credits

www.newcastlebusinessschool.co.uk

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A I found the atmosphere at Newcastle Business School very professional and friendly. I especially enjoyed working in seminar groups which allowed us to discuss our thoughts with fellow students and analyse theory learned in lectures. The discussions in lectures and seminars also raised my awareness of cultural differences and I am much more critical than I was at the beginning of my studies. I challenge views much more than I used to.

Q How did you find the Management Development Residential benefited your overall learning experience? A The Management Development Residential was a wonderful new experience and allowed everyone to get to know each other more. For me it was especially interesting to work in groups and find out how people perceive me. I also learned during group tasks how I react in challenging situations. I discovered several opportunities to improve my academic performance and identified personal and academic strengths.

Q If you had one piece of advice to give to prospective postgraduate students thinking of studying at Newcastle Business School what would it be? A Enjoy your time at Newcastle Business School. Take advantage of the facilities and the opportunity to discuss and exchange opinions on topical issues with peers and members of staff. Make the most of this unique experience!

The ultimate aim is attainment of the generic postgraduate goals of strategic awareness, developing leadership potential and understanding the theory and practice of global business.

The programme is designed for students who have recently completed an undergraduate degree in business and management and who wish to continue their studies at Masters level. Such students should be aiming to join a company that has substantial global and international interests and receive rapid promotion to senior level. A number of options allow focus in specific areas of interest. The programme extends the knowledge gained in a relevant undergraduate business management degree, whilst also providing a broader global context. The MSc Global Business Management programme attracts students from all around the world – it is global in both the classroom culture as well as the subjects being studied. To be successful on the programme, you will need enthusiasm, commitment, and a willingness to not only work hard but learn new ways of thinking. We also expect you to show initiative and be able to work independently.

PROGRAMME CONTENT AND STRUCTURE The learning process aims to deepen and broaden your undergraduate learning. At the heart of the programme is the Global Organisational Behaviour module that will expose you

Developing Self 10 credits

Managing Sustainable Supply Chains 10 credits

Global Financial Management

CAREER OPPORTUNITIES Graduates have joined a wide range of businesses, in a variety of positions. The business is usually a large multinational or a smaller business with import/export links to a number of countries. Some graduates have gone back to work for a family business or started up their own businesses. The programme is an ideal starting point for those business and management graduates who wish to undertake a career in a multi-national organisation. DISTINCTIVE CHARACTERISTICS The programme extends existing knowledge and skills as students must already have studied business and management at undergraduate level; specific focus on the global business environment; an emphasis on the specific challenges of managing in a global business; special attention to the cultural challenges faced in global business.

Strategic Global Management in the Global Organisational 10 credits Behaviour Business Environment Contemporary 20 credits Issues in Global Business 20 credits Management 10 credits

Business Research Analysis 10 credits

Global Marketing Management 10 credits

Option 10 credits

Option 10 credits

Dissertation Preparation and Research Methods 0 credits

Q How did you find the overall postgraduate experience?

WHO IS THE PROGRAMME FOR?

Academic Skills Seminars 0 credits

one of my primary goals was always to obtain an English Bachelor degree. Therefore, I began my Business Studies degree at a university at home in Germany that has a partnership programme with Newcastle Business School, Northumbria University. I finished and graduated with my Stefanie Worst Bachelors degree at Northumbria. After experiencing the outstanding facilities, resources and academic support at Northumbria during that time, I decided that Newcastle Business School was the ideal place for me to progress with my Masters degree.

to the challenges faced by managers of international businesses and how these can be overcome. Other modules develop expertise in functional areas such as Marketing and Finance while others focus on Global Strategic Management and HRM. In the second semester you will be able to choose from a set of option modules and thus tailor your study to your own areas of interest. Finally you will complete your research and the writing up of your dissertation – this is a major opportunity to become an expert in an aspect of global business in which you have a strong interest. You will have a personal research supervisor to support you in the process.

Postgraduate Induction 0 credits

A When I started studying,

Most companies have to survive in a business environment that is international, rapidly changing and increasingly competitive. Managing and leading such businesses requires a special combination of knowledge and skills – not just strategic thinking but also how to adapt to the different cultures and business practices throughout the world. The programme will develop your current business capabilities and prepare you for positions of responsibility in modern, dynamic organisations, particularly in a global context.

Enhancing Employability and Career Development 0 credits

“Modern working environments require business professionals to deal with a set of unique challenges. These challenges arise as a result of increasing competition for resources, financial uncertainty, cultural dilemmas, and environmental considerations, to name a few. Our Master’s students get academic and practical exposure to these complex processes and upon graduation are fully equipped to be effective agents of change.”

Q Why did you choose to study at Newcastle Business School, Northumbria University?

MSc Global Business Management

Semester 1

Roman Stepanov joined Newcastle Business School in 2005 after managing a school of English for 3 years in St. Petersburg, Russia. Prior to that Roman graduated from Northumbria University with BA (Hons) in International Business Administration. In 2009 Roman successfully defended his PhD thesis entitled Dr Roman Stepanov ‘Institutional Change in Russian Corporate Governance: An Analysis of Corporate Disputes’. Recently, Roman was promoted to the position of Senior Lecturer in Accounting and Finance. His main research interests are International Corporate Governance, Russian Privatization, Investment Appraisal, and Media Coverage of Corporate Disputes. Roman teaches on a number of undergraduate and postgraduate programmes as well as develops and delivers modules for high profile corporate clients. Roman is an active member of the British Academy of Management and British Accounting Association. He is also a member of a number of governance related special interest groups.

MSc Global Business Management

Semester 2

Programme Leader MSc Global Business Management

Stefanie Worst

Semester 3

Dr Roman Stepanov BA (Hons), PhD

Masters Dissertation 60 credits

www.newcastlebusinessschool.co.uk

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Richard’s main postgraduate teaching areas are international financial management and within that helping to understand the causes and implications of the current global financial crisis including the impact on accounting. Richard has numerous published research articles and professional body discussion papers and he has received research funding from The Nuffield Foundation and The Association of Certified Chartered Accountants. His research examines contemporary business issues and such as the role of corporate philanthropy, environmental and social disclosure usefulness, fair trade and corporate reputation management. He supervises both postgraduate and doctoral students in these areas.

“Our MSc Global Financial Management provides the opportunity for you to integrate and apply your knowledge to contemporary global issues such as concerns over the structure and governance of the global economy and the value of accounting disclosure and reporting. You will be able to develop your own specialist area of research within accounting that may include current debates around corporate governance, environmental accounting and ethical dilemmas in accounting.” 32

Her main teaching interests focus on risk and investment management together with financial market regulation. She contributes to the Postgraduate Global Financial Management programme where she delivers a module on Prof Jacqueline Harvey financial investment management. Her research is focused in the area of criminal financial management, in particular money laundering. Early outputs considered the costs and benefits of regulatory compliance before moving on to an evaluation of the effectiveness of the Anti-Money Laundering framework. Jackie has been invited to speak at a number of very high profile academic and practitioner conferences in both the UK and Europe. She is on the Editorial Board for the European Cross-Border Crime Colloquium that brings together researchers from across Europe Prior to becoming an academic, Jackie, whose PhD is in Taxation Policy, spent 10 years working for a major merchant bank, followed by a 3 year posting as fiscal policy adviser (under the auspices of the British Government) to the Ministry of Finance in Belize.

“In today’s environment, it is important to choose a Master’s programme that will immediately give you a competitive edge. Our finance masters programmes are designed to provide practical knowledge to support their theoretical underpinning. You will be exposed to our practice relevant research and have an opportunity to work with our recently installed Bloomberg database and trading system.”

Opportunities for careers in financial management are considerable and varied. The programme is designed to build upon existing knowledge of financial management. The programme therefore seeks to recruit graduates who already hold a first degree in finance, financial management or a degree in business where there is considerable financial management content. Students with professional qualifications in accounting and finance will also be considered. Personal commitment to both subject and personal development is very important if students are to gain maximum benefit from the programme.

PROGRAMME CONTENT AND STRUCTURE Newcastle Business School has chosen a focus on investment, performance management and risk management. There are a number of reasons for this, firstly NBS’s learning and teaching philosophy is concerned with the application of theory, thereby ensuring programmes are more relevant to today’s business, secondly the content has been benchmarked against professional standards, again ensuring relevance and thirdly, former graduates have enjoyed considerable career success, applying knowledge and expertise from the programme.

Business Research Analysis 10 credits

Investment and Performance Analysis 20 credits

• Risk management and the use of financial instruments • Mergers and acquisitions, private equity investment, management buy-outs • Strategic investment decisions and risk in multinationals • Performance measurement and management – individual companies and portfolios • Ethical behaviour and corporate governance

WHO IS THE PROGRAMME FOR?

Developing Self 10 credits

• International corporate finance and money markets

Financial management is explored within a global framework and students will make extensive use of data available through the University’s library databases and other data available on the web.

CAREER OPPORTUNITIES Some examples of employment which demonstrate the range of opportunities available to graduates include; Analysts in Stockbrokers, Managers of Investment Funds, Recruitment Consultants specialising in Finance Personnel and University Lecturers studying for a PhD.

DISTINCTIVE CHARACTERISTICS The programme builds upon existing financial management knowledge and expertise and has an enviable record of proven career success. Global financial management students also have access to the Bloomberg suite, 1 of only 9 in the country. Students have direct use of data, info and analytics. Students with industry experience could opt to study the Global Certification Programme accredited by Bloomberg University.

Strategic Investment Decisions 10 credits

International Corporate Finance & Financial Markets 20 credits

Financial Risk Management 20 credits

Ethics, Corporate Governance & Socially Responsible Investment 20 credits

Managing Value Strategically 10 credits

Dissertation Preparation and Research Methods 0 credits

Jackie is Professor of Financial Management and academic leader of the financial management, risk and performance subject area.

The programme structure is shown below: Financial management themes contained within the modules are:

Academic Skills Seminars 0 credits

Richard is Professor of Accounting and subject group leader for the Accounting, Disclosure and Governance group at Newcastle Business School. Externally, he is visiting professor at Florence University, an editorial board member for the Journal of Applied Accounting Research and an executive committee member of the British Accounting Association Prof Richard Slack Financial Accounting and Reporting Group. He is a qualified Chartered Accountant having previously worked for Price Waterhouse.

The MSc Global Financial Management programme has been developed in response to the considerable world wide demand from students wishing to follow a career in financial management. Since the launch in 2000 graduates have demonstrated success in a variety of careers, confirming the programmes potential to enhance employability in an ever increasing competitive market. To ensure that the programme is up to date an extensive review has just taken place, part of which was to benchmark the content against syllabuses of the Chartered Financial Analysts (CFA).

Postgraduate Induction 0 credits

Professor of Financial Management

Enhancing Employability and Career Development 0 credits

Professor in Accounting

MSc Global Financial Management

Semester 1

Professor Jacqueline Harvey BSc (Hons), PCAP, PhD, ILTHE

Semester 3 Semester 2

Professor Richard Slack PGCED, ACA, MA, PhD

Masters Dissertation 60 credits

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“What we teach has to be topical, robust and of relevance to industry. By engaging in interesting and applied research and ensuring research results filter through to the curriculum we ensure that what we learn at the coal-face is applied and delivered at the chalk-face.” 34

Career opportunities are as diverse as Materials Management, Purchasing and Quality Management amongst others such as opportunities emerging in the area of Logistics and associated environmental impacts. Typical career paths followed by former students include; Supplier Quality Manager, Transport Consultant, Distribution Services Manager, eCommerce Operations Manager, Freight Account Manager and Logistics Project Manager.

DISTINCTIVE CHARACTERISTICS

Students should posess a first degree in business with relevant content or another first degree in a related subject with appropriate relevant experience. It is expected that students should have high career aspirations to participate in this programme and that they should also be committed to their own personal development.

Students are expected to make use of the learning and network chances arising from ‘real life’ situations through the professional bodies, external seminars and supporting companies that provide student opportunities. Professional accreditation exists with The Chartered Institute of Purchase and Supply (CIPS) and The Chartered Institute of Logistics and Transport (CILT), the leading professional bodies within the subject area.

PROGRAMME CONTENT AND STRUCTURE

This is a specialist international programme at the cutting edge of logistics and supply chain developments.

The MSc in Global Logistics and Supply Chain Management is

Analysis for Management Decision Making 20 credits

Developing Self 10 credits

ICTs in the Supply Chain Global Supply Risk Chain Management 10 credits 10 credits

Managing Sustainable Supply Chains 10 credits

Strategic Procurement and Logistics 20 credits

Managing Value Strategically 10 credits

Strategic Partnerships and Relationship The Marketing Management 20 credits Logistics Interface 10 credits

Dissertation Preparation and Research Methods 0 credits

As Academic Leader for the Logistics & Supply Chain Management Subject Group, Professor Oglethorpe is significantly involved in the delivery of postgraduate taught programmes and considers the Group’s research interests as vital to underpinning excellence in postgraduate teaching.

The programme is designed for students seeking management careers in this dynamic industry where talented individuals are in high demand. Students will also want to benefit from the subject expertise offered at Newcastle Business School as it is one of the few institutions to offer this distinctive MSc programme at postgraduate level. Our reputation in the field of logistics is growing rapidly.

CAREER OPPORTUNITIES

Academic Skills Seminars 0 credits

David has contributed to, and is referee for, several leading journals in the areas of food, management and economics. He also has sat on several governmental and industry policy panels and currently serves on the Scottish Executive Food Research Group and CIPS Retail Roundtable.

“As we move towards an ever more demanding low- carbon global economy where organizations will be required to carefully monitor their carbon output, much greater emphasis on the manufacturing and supply chain processes will be needed in all types of industries – manufacturing, retail or service. Students graduating from the continuously evolving and ‘real world’ focussed MSc GLSCM at NBS will therefore be well placed to take advantage of these opportunities.”

WHO IS THE PROGRAMME FOR?

This programme is designed to focus on specific issues recognised within the industry to be the main challenges and is supported by a range of core NBS management modules that facilitate research and personal skills development. The newly revised structure recognises the growing importance of the cross functional link with marketing and the strategic partnerships and alliances (e.g. 3rd Party Logistics organisations) that help streamline operations in the supply chain.

Postgraduate Induction 0 credits

His research has involved operational and logistics modelling, market and policy analysis and performance management of supply chains. His latest activities are involved with the examination of conjoint economic and environmental efficiencies created through ‘lean-green’ supply-chains and in particular focusing on the supply chain response to climate change.

Increased international trade and the Internet have had a significant impact on the supply chain with new virtual trading marketplaces emerging and issues such as e-procurement and transparent order tracking becoming more important.

a modularised programme taught over one year full time, comprising two taught semesters followed by a 15,000 word dissertation on a relevant topic of your choice. One of our expert team will assist you in developing your dissertation proposal and supervise you through to completion.

Enhancing Employability and Career Development 0 credits

Prof David Oglethorpe

David’s main research interests and knowledge lie in the food sector and prior to joining NBS, David worked in the City as Director for Economics and Research for company delivering supply-chain solutions to the food sector.

David joined NBS in 2002 with lecturing responsibility for Logistics and Supply Chain Management and currently holds the position of Programme Leader for the MSc Global Logistics and Supply Chain Management programme. David spent over 30 years in the manufacturing industry in various capacities initially as product design and development engineer and later in account, project and Dr David Bennett programme management positions with British, French, North American and Japanese manufacturing companies. He was recently awarded his PhD researching the automotive industry supply chain.

Organisations have focused on the area of logistics and supply chain management to gain greater competitive advantage through faster delivery and operational efficiencies often through strategic partnerships and alliances. The modern consumer not only wants high quality goods at the right price but also at the right time. With greater customisation and the growing demand to meet diverse customer preferences and tastes, the need to balance high levels of customer service against the cost and performance of the distribution function is of paramount importance for any commercial organisation.

Semester 1

David joined NBS in September 2006 as Professor of Logistics & Supply Chain Management. He has worked in a number of senior roles in further and higher education and has helped develop successful teams across a range of research, learning and consultancy activities.

Programme Leader MSc Global Logistics and Supply Chain Management

MSc Global Logistics and Supply Chain Management

Semester 2

Professor in Logistics & Supply Chain Management

Dr David Bennett BSc, FCILT, MIED, MIET, IEng, PGCE, MA (Distinction), DMS, PhD

Semester 3

Professor David Oglethorpe BSc (Hons), PhD, MCIPS

Masters Dissertation 60 credits

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inspiringexcellence

PROGRAMME CONTENT AND STRUCTURE This demanding, fast-paced and highly relevant programme focuses on developing the solid, practical, professional and interpersonal skills fundamental to the management of people. It also equips you with the ability to understand and critically evaluate current, individual and organisational practices within different cultural contexts so that you can provide solutions that add value to an organisation. Human Resource Manangement in Context (10 credits) Managing Employee Engagement (10 credits)

CAREER OPPORTUNITIES Typical career destinations from this programme have included: Recruitment Consultants, Learning and Development Managers, HR Managers and Advisors and Executives.

DISTINCTIVE CHARACTERISTICS The programme is accredited by the Chartered Institute of Personnel and Development (CIPD). Students who successfully complete all elements will meet the Knowledge criteria needed to become a Chartered Member of the CIPD. (Please note that you will be required to first register as a student member). This qualification will put you well ahead of other graduates in the job market as across the globe employers increasingly regard a CIPD qualification as a measure of capability and added value. There is also an opportunity for experienced people to be supported in their application to become a Chartered Member of CIPD on successful completion of the programme.

Financial & Database Systems Management Negotiating (10 credits) Managing and Developing Rewards in Developing Self as an Employment Talent HR Leader Relationships International HR Skills for (20 credits) (20 credits) (20 credits) Human the Resource Management International Context (10 credits) (10 credits) Business Research Analysis (10 credits)

Dissertation Preparation and Research Methods 0 credits

“The hardest thing in the world to manage is not finance, not IT, not operations, not sales and marketing – it’s people. The MSc IHRM helps you to do just that. Get the most out of your business by getting the most out of your people.”

The programme has been developed for students who wish to, or already work within, a multi-cultural business. For those who are new to the field of Human Resource Management, the programme offers the opportunity to develop your knowledge and professional practice so that you are equipped with the ‘tools and techniques’ necessary to embark on a career in International Human Resource Management. For students with no previous knowledge of HRM pre-induction modules provide a solid, but basic foundation upon which you can build your capability throughout the programme. For those who have already been working in the field the opportunity exists to expand your existing knowledge and challenge current practice. What is important is that you have a strong interest in Human Resource Management, and you are enthusiastic, willing to work hard and have an ability to work independently.

Academic Skills Seminars 0 credits

“Issues concerning people, management, performance, development and leadership are rising up the agenda in business organisations everywhere and the strategic need for sustainability in terms of organisational performance through people performance is now a key business driver. Our MSc IHRM has been designed to reflect the crucial role that people play at the heart of successful organisational performance.”

Gillian Forster Gillian’s main interests are in the field of organisation studies, in particular organisation culture and international/cross-cultural management together with pedagogical developments relating to international students.

WHO IS THE PROGRAMME FOR?

Postgraduate Induction 0 credits

Sharon’s primary research and consultancy expertise is found in organisational behaviour and management development, innovation and social architecture, individual and organisational learning and women in management. Recent research concerning senior women has received national attention. Sharon is European Editor of the Learning Organization: An International Journal; she is an active referee for international journals and conferences and has delivered numerous international conference papers and publications. In addition Sharon engages as an adviser and consultant with leading organisations from the multi-national, UK charitable, commercial, SME and public sectors.

Gillian is currently the Programme Director of the Specialist masters programmes and also has lecturing responsibility for Organisation, Management Development and People Management modules. She joined NBS in 1993 following a number of years working in a variety of roles in the design profession, including training and development, corporate sponsorship and public relations.

The MSc in International HRM is a modularised programme taught over one year, full time. In the first two semesters you will study a range of human resource topics and develop your crosscultural skills as well as achieving the generic postgraduate goals of strategic awareness, developing leadership potential and understanding the theory and practice of international business. You will specialise in specific areas of HRM, for example Talent Management and Development, Reward and Employee Relations, and Employee Engagement as well as developing your personal skills that will help you to become a HR Leader In the remainder of the programme you will engage in some ‘reallife’ work-based problem solving as you research and complete an International HRM Management Report Dissertation. You will be appointed a personal research supervisor and will be required to submit an assessed research proposal prior to embarking on the dissertation itself.

Enhancing Employability and Career Development 0 credits

Professor Sharon Mavin is Acting Dean of Newcastle Business School. Formerly she was Associate Dean for Research and Innovation, and Academic Leader of the Organisation and Human Resource Management subject group. She is a Fellow of the Chartered Institute of Personnel and Development, a member of CIPD national committees and Vice Chair of the University Prof Sharon Mavin Forum for HRD, leading on Practitioner and Organisational Activities. During her career in Newcastle Business School, Sharon has been responsible for the strategic management of a range of academic programmes, including MA in Human Resource Management and MBA.

As a result of market globalisation it has become increasingly important to explore the international issues related to management as organisations seek to achieve sustainable competitive advantage through their human resource. The study of, and subsequent practice in, International Human Resource Management focuses on the need to be culturally sensitive in our management of people in a cross-cultural multi-national environment.

Semester 1

Professor in Organisation and Human Resource Management

Programme Director Specialist Programmes

MSc International Human Resource Management

Semester 2

Acting Dean Newcastle Business School

Gillian Forster BA (Hons), MSc, CFCIPD

Semester 3

Professor Sharon Mavin BA (Hons), CFCIPD, MILT, SEDA, MA HRM, PGCED, PhD

International Management Research Report: Masters Dissertation (60 credits)

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“The MSc in Strategic Marketing is a challenging programme that provides the student with the necessary key concepts that help to solve marketing problems. The programme is designed to put theory into practice Dr Paul Copley by allowing the effective application of knowledge in order to make informed decisions in often turbulent marketplaces”

Marketing offers so many different career roles and responsibilities from Advertising Executive to Database Manager; Public Relations Executive to Customer Services Manager. The student should possess a high level of energy and enthusiasm for the subject along with good creative and analytical skills. Former students from the programme have taken up careers as Advertising Executives, Customer Services Manager, New Media Manager and a Direct Marketing Manager. Students will be provided with skills seminars throughout the programme and in semester two students will learn how to enhance their employability and focus on their career development.

Students should posess a first degree in business with relevant content or another first degree in a related subject with appropriate relevant experience. Students who are interested in pursuing professional qualifications can gain exemption from the Chartered Institute of Marketing (CIM) examinations. Currently, on completion of the programme students may gain direct entry to the Postgraduate Professional Diploma in Marketing. We also have excellent links with the Institute of Direct Marketing (IDM). The interactive marketing inputs of the programme should be of particular value to students interested in the IDM’s Certificate in Direct and Interactive Marketing qualification.

PROGRAMME CONTENT AND STRUCTURE The newly revised MSc programme introduces students to classic and contemporary marketing theories and concepts and applies them to real life business cases and best industry practice.

DISTINCTIVE CHARACTERISTICS Newcastle Business School is delighted that the MSc in Strategic Marketing has received accreditation from The Chartered Institute of Marketing (CIM) for its Dual Award Scheme. For students on the MSc in Strategic Marketing it means that they register for The Institute’s Postgraduate Advanced Diploma in Marketing whilst studying with NBS. Students can leave NBS with a Masters and a professionally recognised qualification to launch their marketing career. The Chartered Institute of Marketing

The programme is divided into two 12-week teaching semesters

Global Marketing Strategy 20 credits

Analysing Buyer Behaviour and Brand Dynamics 20 credits

Developing Self 10 credits

Advanced Marketing Research Applications 10 credits

Managing Value Strategically 10 credits

Advertising and Marketing Communications Strategy 20 credits

Advanced Interactive and Relationship Marketing 20 credits

Business Research Analysis 10 credits

Dissertation Preparation and Research Methods 0 credits

Paul is an External Examiner on marketing and related subjects at both Undergraduate and Postgraduate level for a number of Universities.

CAREER OPPORTUNITIES

The programme has been developed for students seeking a career within marketing management in private, public or not-forprofit sector organisations across the globe. Our students typically go on to secure key marketing posts in international companies.

Academic Skills Seminars 0 credits

Paul’s book ‘Marketing Communications Management – Concepts & Theories, Cases & Practices’, is a key text in this area of study. A new 2nd edition of this textbook will be published by Sage in 2011.

WHO IS THE PROGRAMME FOR?

In the remainder of the programme the student has the opportunity to explore in detail an aspect of marketing through the 15,000 word dissertation. A dissertation preparation course guides students through this key project and personal supervisors are appointed to advise on the initial proposal and will provide further guidance throughout.

Postgraduate Induction 0 credits

Following a successful career in Marketing Management from both an operational and consultancy role in a variety of business sectors Paul has developed research interests in Marketing and Corporate Communications, Marketing and SMEs and the role of qualitative approaches to research in marketing (including semiotics and Discourse Analysis), as well as retaining interest in quantitative research.

that incorporate specialised marketing modules such as Analysing Buyer Behaviour, Brand Dynamics, as well as Advanced Interactive and Relationship Marketing. Further modules are listed in the programme table below.

Enhancing Employability and Career Development 0 credits

“Understanding customer needs, delivering value and managing customer relationships to create a competitive advantage, is one of the most important functions of any business. Our MSc in Strategic Marketing is designed to provide students with the tools and techniques to succeed in the real business world. We focus on equipping graduates with the strategic skills and competencies required to succeed in today’s increasingly competitive job market, or in effectively managing their own business.”

Dr Paul Copley is the Programme Leader for Newcastle Business School’s Masters in Marketing full-time programme.

The world of marketing operates within an increasingly dynamic, international arena where competition has intensified and customer needs and wants change by the day. Change occurs in every aspect of the marketing environment; social, economic, political and especially technological with digital developments. Marketing has focused on satisfying customer needs profitably but achieving ‘customer delight’ seems necessary now for commercial success.

Semester 1

Fraser has over 20 years of leadership experience in marketing, strategic management and international business. He has assisted businesses in more than 50 countries to develop and implement successful start-up, international business expansion, marketing and new product introduction strategies. These range from SME’s to multinationals as well Prof Fraser McLeay as organizations such as the World Bank and EU. Fraser has also held positions at the Montana World Trade Center (the business outreach arm of the University of Montana) at Macquarie University (Australia), Newcastle University (UK) and Lincoln University (New Zealand). He has also been the CEO of Kiwi Trade and Business in which capacity he successfully managed marketing and growth efforts for businesses in a variety of industries from renewable energy to technology, agribusiness and healthcare.

Programme Leader MSc Strategic Marketing

MSc Strategic Marketing

Semester 2

Professor of Strategic Marketing Management

Dr Paul Copley BSc, BA, PGDip Marketing, MMRS, Dip MRS, CertEd, MA, MCIM, MPhil, PhD

Semester 3

Professor Fraser McLeay BSc, PhD

Masters Dissertation 60 credits

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MA/MSc Multidisciplinary Design and Innovation This exciting and groundbreaking postgraduate course is led by the Design School and is the result of collaboration between the Schools of Business, Design and Engineering. The Programme brings together the strengths of these discipline areas to develop management thinking, innovation and practice for the next generation. Working in multidisciplinary teams on projects sponsored by leading international companies, students will gain invaluable experience in defining and resolving complex issues in new, exciting and innovative ways. WHO IS THIS PROGRAMME FOR? The programme has been designed for ambitious graduates with a good honours degree from a business, design or engineering /technology background. Applicants with a recognised professional qualification or substantial experience working within an appropriate area will also be considered on the strength of their application. It takes graduates who have a deep knowledge of their core discipline and broadens their outlook and understanding of complementary ones to transform them into expert interfacers, influences and innovators. To be successful on this programme you will need to be able to thrive out of your comfort zone and work in multidisciplinary collaborative project teams which will change with different projects at each stage of the programme. Therefore you need to be skilled at both working in groups and independently using your initiative and expertise to fulfil the client organisations brief. To date our students have worked on projects sponsored by international companies including Unilever, Hasbro, Lego and Philips.

PROGRAMME CONTENT AND STRUCTURE

Semester 3

Semester 2

Semester 1

The programme will develop each student’s creativity, teamworking and leadership skills as well as their knowledge of the core activities of the complimentary disciplines. There are three 20 credit contextual modules running through semesters one and two

and students are directed to take the two of these that complement their existing knowledge. (e.g. a Business graduate joining the programme would be directed to take the Technology Context and Design Context modules). All students engage in the semester one and two module Developing the Interdisciplinary Self (20 credits) which is designed to encourage a reflective practice approach to learning throughout the multidisciplinary programme. The action learning based ‘problem/solution’ modules provide the basis for undertaking increasingly complex team-based projects working with, and supported by, external collaborating organisations. The overriding ethos surrounding these modules is one of exploration and experimentation in which individual students will mix within the cohort community to ensure that they work and share learning with a wide variety of their peers. The Integration Project is a major piece of work and whilst this project is undertaken collaboratively, each individual will produce a supporting document that outlines, and reflects upon, their individual contribution.

CAREER OPPORTUNITIES Students who have graduated from this programme have been successful in establishing their own enterprises, whilst others have gained employment in product development, innovation research and marketing design, both in the UK and international organisations. Furthermore, some students have successfully gained funded PhD studentships in UK universities.

DISTINCTIVE CHARACTERISTICS The host schools have a long established track record of working collaboratively with industrial, commercial and public-sector organisations. This close partnership brings together a new broad community of students, academics and client organisations working on projects that promote creativity and innovation in solving real business issues.

STOP PRESS!!! At the time of going to print a number of new programme developments are underway in the business school and we want to take this opportunity to tell you about them. At the moment they are in the planning stage but we hope to have them up and running by September 2011, so if you like the sound of any of these please register an interest by contacting [email protected] and we will keep you updated on progress.

MSc Sustainable Business The sustainability agenda is wide ranging and far reaching. In the business world sustainability can refer to financial and economic viability, but also increasingly it relates to how to operate and manage to achieve competitive advantage across a set of emerging environmental and social pressures. There is a need for graduates equipped to work with these pressures and operate in a significantly different business world where environmental and social compliance and performance are central to business strategy. This new degree offered by Newcastle Business School provides the opportunity to examine how to deliver Sustainable Business by understanding the synergies between good business practice and positive environmental and social responses. It will allow students to appreciate the complex pressures facing business and how to achieve results across the triple bottom line of economy, environment and society. The course will introduce students to the global business sustainability agenda taking an international perspective on sustainability policy, regulation and business practice. It will then move through a series of specialist modules introducing concepts of sustainable systems, understanding environmental decision support and scenario planning, evaluating the meaning and nature of business ethics and corporate social responsibility and focusing on the business to consumer relationship as a key driver for responding to the market.

The course will also include specialist modules allowing students to focus on business functions in more depth. Students will get the opportunity to study Sustainable Finance, Sustainable Supply Chains or Sustainable Marketing where core competencies in each area will be combined with the central focus of managing sustainability. This new degree offers an exciting and forward looking opportunity, which will equip students with the skills to deal with and compete in a future business environment that will have to deliver a range of sustainable outcomes. A range of management roles will increasingly require the skills provided by this exciting new programme.

New MSc Business with pathways On page 29 the MSc Business with suite is described in detail. We are planning to add a number of exciting new pathways to the programmes, including:

MSc Business with Entrepreneurship MSc Business with Arts Management MSc Business with Music Management MSc Business with Public Sector Administration MSc Business with Information Management MSc Business with Sustainability

Finally Future plans also include the development a Distance Learning version of our MBA. News about this and other new developments will be posted on our website. Remember to register an interest on any of these developments by emailing [email protected]

Problem/Solution Space 1 (Familiarisation Projects) Developing the Interdisciplinary Self 20 credits

Understanding the Design Context

Understanding the Technology Context

Understanding the Business Context

20 credits (option)*

20 credits (option) *

20 credits (option)*

30 credits

Problem/Solution Space 2 (Experimentation Project(s)) 30 credits

Design Thinking Thesis 20 credits

Problem/Solution Space 3 (Integration Project) 40 credits

* students will study two of the three options listed 40

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Leaving the last word to our students

Mohit Gupta – India I chose to do an MBA to aid my future career prospects but also to aid my personal development. The experience of studying the Newcastle Business School MBA was not only a great experience but it has helped encourage me to reflect on my managerial and leadership skills. The programme has challenged me and helped me understand contemporary management and organisational issues.

Polina Elagina – Russia I have really loved every minute of my postgraduate course. It is a much higher level of study to that of an undergraduate degree, which brings you to a new level of thinking. The academic staff are great; they always guide and consult you. They are really very supportive during lectures, seminars and workshops, and they are also glad to meet with you if you have a query, which is very helpful. I would really recommend trying to gain all that you can from Newcastle Business School. It is an amazing place with amazing people and many opportunities around. So be active and involve yourself to the maximum level, you have no idea what a great journey you will then engage in.

Vishveshwar Gaddam – India Prior to moving to UK for further education I was working for Dell. When I left my job to come to the UK to study, I was given the opportunity to go back to Dell at any time. However since coming to the UK, I have started working parttime for T-Mobile as an IT helpdesk coordinator. As a direct impact of being a student at Newcastle Business School I’ve begun to see the bigger picture of business needs and understand the necessity and importance HR policy has within large organisations.

Teddy Rabida – Philippines Newcastle Business School has very welldesigned and organised teaching methods supported by state-of-the-art facilities and learning resources. Right at the beginning, from enrolment, the administrative staff and academics were consistent in their efforts to offer every student a great learning experience. Staff were very helpful to international students. The Postgraduate Student Society (PGSS) is a great way of meeting other likeminded people and make some excellent friendships. The PGSS includes current students as well as Newcastle Business School Alumni. It opened the door to a wide network of successful graduates.

Andrew Stevenson – UK Come ready to meet new people from different backgrounds. Organisations have employees from different cultures and so do universities. Coming to university is an excellent opportunity to learn about other cultures. Students who communicate with students from other cultures and countries leave the course with a higher standard of English. Newcastle is a great place to live. The staff, students and the local community will make you feel at home. The dissertation is flexible and can be done in England, your home country or any country so there is the opportunity to research a company you are familiar with.

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Yankun Zhao – China I’ve enjoyed taking part in key activities on the MBA, for instance the management development residential, which provided the chance to learn about myself and set a list of personal objectives and learning areas for future development. Plus the Business Game – a business simulation exercise that covered areas such as strategy, finance, human resources, research and development, whereby we worked in small teams to take the role of a senior management team running a car manufacturing business in competition with others. Through this activity it helped improved my planning and finance skills as well as teamwork and leadership qualities.

Kevin Welsh – UK The new campus has created a comfortable and spacious learning environment that allows students and tutors to interact on a daily basis. The modules taught not only provide a comprehensive range of topics relating to Supply Chain Management and its future direction, but also cover areas such as self analysis and personal development which provides students with the skills required to become a successful manager.

Rebecca Andreau – Cyprus I’ve really enjoyed the fact that I have met so many people from different corners of the world. I have established very good friendships and it has been interesting to find out how many things you can learn from various cultures.

All models photographed in this brochure are current or former NBS students and staff. Photography by Chris Auld, James Thow, Richard Kenworthy, Simon Williams and Dan Prince ©Newcastle Business School 2010. All course information was correct at the time of going to print, please refer to www.newcastlebusinessschool.co.uk for detailed course information.

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Admissions contacts General information Tel: +44 (0) 191 227 3322 Email: [email protected] Web: www.newcastlebusinessschool.co.uk

China Office

India Office

Northumbria University Room 702, Block B Winterless Centre Jia 1, Xi Da Wang Road Chaoyang District Beijing 100026 P. R. CHINA

Northumbria University 301 D 3rd Floor, Super Mart II DLF City Phase IV Gurgaon 122002, Haryana INDIA

Malaysia Office (also responsible for Brunei, Indonesia, Nepal, Pakistan, the Philippines and Singapore)

Thailand Office (also responsible for Hong Kong, Myanmar, Taiwan, Cambodia and Vietnam)

Northumbria University A-8-3, 8th Floor Northpoint Midvalley City 1, Medan Syed Putra Utara 59200 Kuala Lumpur MALAYSIA

Northumbria University c/o York Institute 283/43 Home Place Bldg 9Fl. Sukhumvit 55 (Thonglor 13) Bangkok 10110 THAILAND

Tel: +603 2287 8080 Fax: +603 2287 8282 Email: [email protected]

Tel: 00 662 712 7338 Fax: 00 662 712 7339 Email: [email protected]

For UK and European Union applicants Central Admissions Trinity Building Northumbria University Newcastle upon Tyne NE1 8ST

For all other nationalities International Office Northumbria University 21/22 Ellison Place Newcastle upon Tyne NE1 8ST

Tel: 0191 227 4433

Tel: 00 44 191 227 4274

Fax: 0191 227 4561

Fax: 00 44 191 261 1264

Email: [email protected]

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303815K_1/11

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