2 0 1 3
M E D I A
K I T
PONENTIAL GROWTH
3.5 MILLION SUBSCRIBERS NATIONALLY (an increase of +170% vs. a year ago).
American Horror Story and The Americans are the top-ranked programs on FX Canada and the #1 and #3 digital programs overall.
2013 MEDIA KIT
FX Canada was the #11 ranked digital station in primetime (7-11p) this broadcast year.
Source: BBM Canada, Total Canada, A25-54 unless otherwise indicated, BYTD = Sept 24-Dec 16/12, Dec 31 – Apr 7/13, YoY comparison to similar wks 11/12 Profile: Total Canada Fall12/Winter/Spring13STD, based on viewership Comp% of Population
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TRODINARY VIEWERS BALANCED MALE AND FEMALE SKEW Work hard, play hard mentality
Skew to blue collar employment (Index 139 – Trades, Skilled Occupations; Index 208 – Registered Apprenticeship) (an increase of +170% vs. a year ago).
Spend their money on frequenting bars/pubs (146), attending sporting events (120) and visiting casinos (118).
Source: BBM Canada, Total Canada, A25-54 unless otherwise indicated, BYTD = Sept 24-Dec 16/12, Dec 31 – Apr 7/13, YoY comparison to similar wks 11/12 Profile: Total Canada Fall12/Winter/Spring13STD, based on viewership Comp% of Population.
2013 MEDIA KIT
Moms are watching too, as F25-54 with kids under 12 delivers a skew as well (136).
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SUMMER FX CANADA
2013 SCHEDULE
9PM
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
SATURDAY
SUNDAY
Movie
Movie
Movie
Movie
Movie
Da Vinci’s Inquest
Da Vinci’s Inquest
The Booth at the End
30 Rock
Wilfred
Nuclear Family
Mid Season
June 21
30 Rock
The Americans
Millionaire Tour Crawl Space Off Season
10PM
The Americans
The Booth at the End
30 Rock
Nuclear Family
Mid Season
Millionaire Tour
The Bridge
Crawl Space Off Season
July 10 Premiere
The Bridge
It’s Always Sunny in Philadelphia
July 11
July 5
The Booth at the End
Nuclear Family
30 Rock
Crawl Space Off Season
Wilfred
The Booth at the End
Season 3 June 20
Nuclear Family
It’s Always Sunny in Philadelphia
Season 8 July 4
30 Rock
Millionaire Tour
Millionaire Tour
30 Rock
Crawl Space Off Season
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8PM
MONDAY
*Schedule subject to change.
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STARRING DEMIÁN BICHIR – Marco Ruiz DIANE KRUGER – Sonya North TED LEVINE – Hank Wade ANNABETH GISH – Charlotte Millwright
THE BRIDGE 60 MINUTE DRAMA SERIES Set on the border between El Paso and Juarez, THE BRIDGE centres on two detectives, one from
THOMAS M. WRIGHT – Steven
the United States and one from Mexico, who must work together to hunt down a serial killer
Linder
operating on both sides of the U.S.-Mexican border.
EXECUTIVE PRODUCERS Meredith Stiehm – Homeland
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Elwood Reid – Hawaii Five-O
IT’S ALWAYS SUNNY IN PHILADELPHIA © 2012 Bluebush Productions, LLC. All rights reserved.
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STARRING ROB MCELHENNEY – Mac GLENN HOWERTON – Dennis CHARLIE DAY – Charlie KAITLIN OLSON – Sweet Dee DANNY DEVITO – Frank Reynolds
IT’S ALWAYS SUNNY IN PHILADELPHIA 30 MINUTE COMEDY SERIES Season 8 – IT’S ALWAYS SUNNY IN PHILADELPHIA features Charlie, Mac, Dennis, Sweet-
EXECUTIVE PRODUCERS Rob McElhenney, Charlie Day,
Dee and Frank, five ne’er-do-wells who own and operate Paddy’s Pub in Philadelphia.
Glenn Howerton, Michael
Their constant scheming to get ahead by not-so-redeemable methods usually lands them
Rotenberg,
in a world of hurt, yet they never seem to learn from their mistakes. 2013 MEDIA KIT
Nick Frenkel, Tom Lofaro
IT’S ALWAYS SUNNY IN PHILADELPHIA © 2012 Bluebush Productions, LLC. All rights reserved.
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ELIJAH WOOD – Ryan JASON GANN – Wilfred FIONA GUBELMANN – Jenn DORIAN BROWN – Kristen
EXECUTIVE PRODUCERS David Zuckerman, Rich Frank, Paul Frank, Jeff Kwatinetz, Ken Conner, Joe Conner, Jason Gann
WILFRED © 2013 Fox and its related entities.All rights reserved.
WILFRED 30 MINUTE COMEDY SERIES Season 3 – WILFRED is a half-hour, live-action comedy about Ryan (Elijah Wood, The Lord of the Rings), a young man struggling unsuccessfully to make his way in the world until he forms a unique friendship with Wilfred (Jason Gann, The Wedge), his neighbour’s canine pet. Everyone else sees Wilfred as just a dog, but Ryan sees a crude and somewhat surly, yet irrepressibly brave and honest Australian bloke in a cheap dog suit. While leading him through a series of comedic and existential adventures, Wilfred the dog shows Ryan the man how to overcome his fears and joyfully embrace the unpredictability and insanity of the world around him. Rounding out the cast are Fiona Gubelmann (Parenthood) as Jenna, Wilfred’s owner; and Dorian Brown (Roomates) as Kristen, Ryan’s uptight sister.
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2013 MEDIA KIT
STARRING
STARRING TINA FEY – Liz Lemon ALEC BALDWIN – Jack Donaghy TRACY MORGAN – Tracy Jordan JANE KRAKOWSKI – Jenna Maroney JACK MCBRAYER – Kenneth Parcell
EXECUTIVE PRODUCERS Lorne Michaels, Marci Klein,
30 ROCK 30 MINUTE COMEDY SERIES Multiple award-winning comedy series 30 ROCK is told through the comedic voice of Emmy® and Golden Globe® winner Tina Fey as variety show producer Liz Lemon and features Emmy® and Golden Globe® winner Alec Baldwin as top network executive Jack Donaghy and Tracy Morgan as Tracy Jordan, the unpredictable star of Lemon’s hit variet show, “TGS with Tracy Jordan.” Lemon constantly has her hands full, juggling corporate interference from Donaghy and off-the-handle star antic from Jordan, all while attempting to salvage her own personal life.
David Miner, Robert Carlock 2013 MEDIA KIT
TRAORDINARY VIEWER With a slight female skew, 30 Rock has found a new audience on FX Canada, with: • Fans twice as likely to frequent bars & pubs (206), casinos (214) and also attend musical concerts (130). • Senior managers & executives (238). • Technical, skilled occupations (129).
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With a strong skew to A25-34, The Americans delivers: • Owners, managers and professionals (163). • Highly educated viewers (university post graduate – index 244). • Fun loving fans who frequent bars & pubs (131), purchase new vehicles (127) and attend professional sporting
THE AMERICANS 60 MINUTE DRAMA SERIES Critics and fans agree that the cold war spy thriller was red hot. The Americans has been picked up for a second season, slated for Winter, 2013. A thrilling period drama about the complex marriage of two KGB spies posing as Americans in suburban Washington DC. The arranged marriage of Phillip (Matthew Rhys) and Elizabeth Jennings (Keri Russell), who have two children who know nothing about their parents true identity, grows more passionate and genuine by the day, but is constantly tested by the escalation of the Cold War and the intimate, dangerous and darkly funny relationships they must maintain with a network of spies and informants under their control. Complicating their relationship further is Phillip’s growing sense of affinity for America’s values and way of life.
events (212).
TRAS THE AMERICANS © 2013 Fox and its related entities. All rights reserved.
Season one of The Americans was the #3 digital specialty program of the broadcast year.
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2013 MEDIA KIT
TRAORDINARY VIEWER
TRAORDINARY VIEWER With a high composition of A1834 viewers, American Horror Story viewers: • Live in larger household sizes of 5+ (147). • Work full-time (123) and invest
AMERICAN HORROR STORY 60 MINUTE DRAMA SERIES Excitement for AMERICAN HORROR STORY: COVEN is brewing amongst critics and fans as the third season is slated to air in Fall, 2013. The franchise has critical acclaim, has won several awards and boasts a star-studded cast and crew, including: Angela Bassett, Patti LuPone, Gabourey Sidibe, Kathy Bates, Jessica Lange, Evan Peters, Sarah Paulson, Taissa Farmiga, Frances Conroy, Lily Rabe, Emma Roberts and more.
in their future (125).
coffee/donut shops (128).
TRAS
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• Frequent the movies (119) and
American Horror Story was the #1 digital specialty program this broadcast year. American Horror Story was the #1 program on FX Canada. Season 2 finale on January 23, 2013 was the most-watched FX Canada episode of all time, delivering 162,100 2+ viewers (111,000 A25-54). AMERICAN HORROR STORY © 2011 Fox and its related entities. All rights reserved.
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THE BOOTH AT THE END
STARRING Xander Berkeley – 24
THE BOOTH AT THE END 30 MINUTE DRAMA SERIES
Stephen A. Cohen, Noel Bright, Lou Fusaro, John H. Radulovic
SEASON 2 – The Man, played by Xander Berkeley, sits in the far corner booth of a diner. Characters who approach him with a specific desire are given a task. If you complete the task, the desire is always fulfilled. Often, progress towards the completion of the task also results in progress towards realization of the desire. A further demand is to be updated on the thoughts and feelings of the characters as they progress in completing the task. Oftentimes, he emphasizes that it does not matter to him whether or not the task is completed: the choice is always up to the other person. In season two the Man has changed his diner, but continues to offer patrons deals in return for the completion of tasks.
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2013 MEDIA KIT
EXECUTIVE
STARRING CHARRLIE HUNNAM KATEY SAGAL
SONS OF ANARCHY/SEASON FOUR 60 MINUTE DRAMA SERIES
MARK BOONE JUNIOR KIM COATES TOMMY FLANAGAN RYAN HURST WILLIAM LUCKING THEO ROSSI MAGGIE SIFF
EXECUTIVE PRODUCERS
SONS OF ANARCHY is an adrenalized drama with darkly comedic undertones about a notorious outlaw motorcycle club intent on protecting their sheltered small town against encroaching drug dealers, corporate developers and overzealous law officers. The club is equally determined to protect their ruthless and illegally thriving arms business. Charlie Hunnam stars as Jackson ‘Jax’ Teller, a man whose love for the brotherhood is tested by his growing apprehension for its lawlessness. Katey Sagal stars as Gemma Teller Morrow, Jax’s force-of-nature mother, who along with Ron Perlman as Clarence ‘Clay’ Morrow, Jax’s stepfather and MC President, have their own darker vision for the club.
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DAYTON CALLIE
Kurt Sutter, John Linson, Art Linson, Paris Barclay
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STARRING MARK DUPLASS NICK KROLL
THE LEAGUE/SEASON FIVE 30 MINUTE COMEDY SERIES
JON LAJOIE PAUL SCHEER STEPHEN RANNAZZISI KATIE ASELTON
THE LEAGUE is a half-hour comedy about about male friendship, marriage, parenting, suburbia and growing up – or refusing to grow up – through a circle of friends in a fantasy football league.
EXECUTIVE PRODUCERS Jeff Schaffer, Jackie Marcus
2013 MEDIA KIT
Schaffer
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CITING SHORT SERIES MILLIONAIRE TOUR
NUCLEAR FAMILY
OFF SEASON
CRAWLSPACE
30 MINUTE DRAMA SERIES
30 MINUTE DRAMA SERIES
30 MINUTE DRAMA SERIES
30 MINUTE DRAMA SERIES
Buckle up for the ride of your life in this action-packed thriller starring Dominic Monaghan (Lord of the Rings, Lost). In a case of mistaken identity, a salesman is kidnapped and taken on a ride that will end in execution.
As two parents are signing divorce papers, a cata- strophic global event causes the world to devolve into chaos. As they run for their lives, they lose their son and must stay together to save their children from a now lawless society. Nuclear Family begins the story of a young couple, John and Lynn, who are trying to survive in the woods after what appears to be a nuclear holocaust. They stay on the move with their 11-year-old daughter, Pauline… all the while searching for their missing 8-year-old son, Grant. Meanwhile, present society has disintegrated, and the family must stay one step ahead of the Berserkers: lawless, wild, brutal men who rape, pillage and destroy as a way of life.
East Adams High has never been the same since the tragic murder on a prom night. Now, after this year’s Prom Queen is found murdered, a new mystery unravels. Certain this is no coincidence, heroine Sadie Simmons, who fled Los Angeles after the first prom tragedy, returns home to investigate. With Samantha Breslow’s killer still on the loose as well as the reappearance of Prom Queen bad girl Danica, no one in Los Angeles is safe.
The Gates family dream house turns quickly into a nightmare when their life is disturbed by the deranged previous owner who plots to retake his home and the Gates children for his own. (Rated 18+).
EXECUTIVE PRODUCER Dominic Monaghan
STARRING CORIN NEMEC RAY WISE DANIELLE HARRIS EXECUTIVE PRODUCERS Clay McCall Keeley, Kyle Rankin
STARRING KATY STOLL SEAN HANKINSON ALEXANDRA FRENCH DAVID LOREN LAURA HOWARD HALEY MANCINI MILLS ALLISON JOHN SHIRES SHEILA VAND
STARRING STEVEN WEBER LORI LOUGHLIN JONATHAN SILVERMAN RALEIGH HOLMES STERLING BEAUMON EXECUTIVE PRODUCER Josie Rosen
2013 MEDIA KIT
STARRING DOMINIC MONAGHAN JORDAN BELFI RICK GOMEZ AGNES BRUCKNER BRUCE DAVISON
EXECUTIVE PRODUCER Rick Fox PAGE 14
SALES CONTACTS Mitch Dent
Kamaldi Badlu
Executive Vice-President, Sales
Sales Specialist, OLN, G4,
Tel: 416.764.6801
Bio, FX Canada
[email protected]
Tel: 416.764.6836
2013 MEDIA KIT
[email protected]
PAGE 15
