ISEE Media Guide

INFORM | ENGAGE | CAPTIVATE 40,000+ EXPLOSIVES INDUSTRY PROFESSIONALS

Print

Journal of Explosives Engineering ISEE Membership Directory and Desk Reference

Digital

Journal of Explosives Engineering Digital Edition ISEE’s Website - www.isee.org

Be Everywhere Your Customers Are.

INFORM Journal of Explosives Engineering For more than 30 years, the Journal of Explosives Engineering has served as the official publication of the International Society of Explosives Engineers, disseminating in-depth information to blasters, drillers, and other explosives industry professionals working in mining, construction, demolition, vibration, manufacturing, government, and military. Every issue of the bi-monthly journal features the latest research in blasting technique, special blasting projects, and industry news and events from around the world.

“The journal is a vital source of information, helping me keep up with the rapid technological advances in our industry. It’s a vital forum where I can learn from other blasters’ experiences around the world.” — Jerry Wallace, President, Wallace Technical Blasting, Inc.

ISEE Membership Directory and Desk Reference Published annually in June, ISEE’s Membership Directory and Desk Reference is the most comprehensive listing of explosives engineers in the industry. In addition to member listings, the directory includes a Who’s Who Membership Dandirectory Yellow Pages buyers’ guide, Desk Referenc e explosives product guide, and 2013 Edition government listings from the United States, Canada, Mexico, Australia, New Zealand, Papua New Guinea, Peru, South Africa, Chile, and the United Nations. International

Society of Explo

sives Engineers

2013 Edition

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Membership Direc

tory and Desk

Reference

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International

eers

Society of Explo sives Engin

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www.isee.org

Editorial Calendar Issue

Theme

ISEE Editorial SEE Education Foundation

May/June 2017

Optimization - Drill Automation/ Navigation and Photogrammetry

ISEE Membership Directory

n/a

July/August 2017

Rock Fragmentation Using New Technology

September/October 2017

Global Trends in Mineral Commodity Supplies Case Studies Urban Blasting Techniques

November/December 2017

Case StudiesConstruction Tunneling

January/February 2018

Case StudiesConstruction ISEE Annual Report Excavation and Rock Slope Design

March/April 2018

Tools for Managing Risk and Blast Fume Management

Members Survey Results

Bonus Distribution

Material Closing

Southeast Blasting Conf (2018, 2020)

Editorial Close: March 5 Ad Close: March 15 Artwork Due: April 5

ISEE Explosives Product Guide

Ad Close: April 15 Artwork Due: May 1 EFEE World Conference

Penn State D & B Conf Student Call for Papers Potomac Chapter Seminar Annual Conference Preview - San Antonio SEE Education Foundation Scholarship Recipients

Highlights of the Annual Conference on Explosives and Blasting Technique

Kentucky Blasting Conference ISEE’s Annual Conference SME Annual Conference

Editorial Close: May 5 Ad Close: May 15 Artwork Due: June 5 Editorial Close: July 5 Ad Close: July 15 Artwork Due: August 5

Editorial Close: September 5 Ad Close: September 15 Artwork Due: October 5 Editorial Close: November 5 Ad Close: November 15 Artwork Due: December 5

Best in the West Drill and Blast Conference Ohio Drill and Blast Conf Western Canada AGM

Editorial Close: January 5 Ad Close: January 15 Artwork Due: February 5

Call for Papers CIM Conference This calendar is subject to change. Please inform us if you are advertising specifically due to a scheduled theme or technical feature.

In Every Issue…

Every journal features technical articles on drilling and blasting technique with wide ranging topics including construction blasting, underground and surface mining, demolition, specialty blasting, oil and gas, blast vibration and seismology, fragmentation, blast optimization, underwater blasting, explosives safety and security, risk assessment, history of explosives, digital imaging, laser profiling, electronic detonators, blast design, explosives confinement, safety and the environment, drill to mill optimization, and public relations. Columns include Explosives 100 Years Ago, Recent Projects, Industry News, Calendar of Events, From the Executive Director/ President, Safety Talk, Hazmat 101, Photo and Art Contest, and the Professional Marketplace.

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ENGAGE Why Advertise in an Association Journal?

“The journal is one of the few advertising outlets we use that I know our core customers are seeing on a regular basis.” — Randy Wheeler,

• Engagement - More than one-third of ISEE members attend the an-

nual conference; 80% of members consistently read the journal*; 67% of members consistently use the Membership Directory*. By engaging ISEE members, advertisers benefit from word of mouth marketing by networking through the ISEE community.

President, White Industrial Seismology

*2005 ISEE Membership Survey

Reach 40,000 Annually Each bi-monthly issue is distributed to 11,000 individuals in more than 75 countries. Circulation includes 4,000 ISEE members and subscribers plus a rotating list of 36,000 non-member explosives engineers, drillers, and other explosives industry professionals. The ISEE Membership Directory is distributed to 4,000 ISEE members.

• Loyalty - ISEE’s member renewal rate is higher than the average

renewal rate for associations.* Advertisers can consistently reach ISEE members multiple times over multiple years.

*2013 Membership Marketing Benchmarking Report

• Trust - As a non-profit, ISEE is trusted to inform members of industry

news, new techniques, and new products in a unbiased, non-commercial fashion. Advertisers benefit from the trust that members have in ISEE publications.

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• Targeted ISEE is the world’s largest professional association for explosives engineers. In no other medium can you reach the blaster at this level.

“The Journal of Explosives Engineering is the most cost effective and targeted vehicle to take your products to the market. It is much easier to hit the bull’seye with an ad campaign if all of your potential customers are on the target.” — Tom Watts, President, Progressive Solutions (former President of Tread Corporation - 35 Years)

Demographics ISEE Members by Continent

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ISEE Members by Specialty

Advertising Rates (Rates effective September 2015) Covers and Premium Positions (rates in US Dollars) Position

1x

3x

6x

6x+Dir

Dir Only

IFC / OBC / P1

$3,714

$3,268

$3,068

$2,878

$2,878

IBC / Center R

$3,570

$3,133

$2,941

$2,756

$2,756

Center Spread

$4,620

$4,183

$3,971

$3,785

na

4-Color (rates in US Dollars) Size

1x

3x

6x

6x+Dir

Dir Only

Full Page

$2,834

$2,554

$2,385

$2,307

$2,307

Spread

$4,048

$3,465

$3,241

$3,149

$3,149

Half Page

$2,035

$1,876

$1,717

$1,665

$1,665

Third Page

$1,772

$1,604

$1,471

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Quarter Page

$1,693

$1,529

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$1,349

$1,349

Sixth Page

$1,477

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$1,156

Black and White (rates in US Dollars) Size

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Full Page

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Spread

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$2,349

$2,349

Half Page

$1,235

$1,076

$917

$865

$865

Third Page

$972

$804

$671

$621

$621

Quarter Page

$893

$729

$601

$549

$549

Sixth Page

$677

$526

$406

$356

$356

Classifieds

Display positions wanted, seeking and new/used equipment $115 per column inch

Professional Marketplace

Single Bus. Card (3.5 x 2 inch) Double Bus. Card (3.5 x 4 inch)

*(prices include ALL six issues and color)

$750* $1,200*

Professional Marketplace and classified ads require full payment at time of order.

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Ad Sizes The journal trims to 8.125 x 10.875 inches. If you would like

your ad to bleed, extend your image 0.125 of an inch beyond the trim size from each edge. For ads that don’t bleed, we recommend at least a 0.5 inch margin. Ad Size Horizontal Full Page Trim Full Page Bleed Spread Trim 16.25 x 10.875 Spread Bleed 14.25 x 9.875 Half Page 7 x 4.923 Half Page Island Third Page 7 x 3.25 Third Page Sq. 4.563 x 4.563 Quarter Page 7 x 2.313 Sixth Page 4.563 x 2

Vertical 8.125 x 10.875 8.375 x 11.125 3.313 x 9 4.5 x 7 2.125 x 9 3.313 x 4.813 2.125 x 4.813

Digital Artwork Requirements Electronic ads are required. Press-ready PDFs are the

preferred format. If submitting InDesign, Photoshop, or Illustrator files, include all images and fonts. Publisher, Word, Excel, and Powerpoint files are not accepted. All images should be 300 dpi and CMYK. Spot colors and RGB must be converted to CMYK. E-mail files to: [email protected] Files larger than 10 mb – call for instructions on uploading to ISEE’s file transfer platform, or provide instructions for ISEE to download from your file transfer platform.

CAPTIVATE The Journal of Explosives Engineering Digital Edition In addition to the print version, the Journal of Explosives Engineering is distributed to Toolbar

ISEE members in an interactive digital version generating added-value to your advertising dollars. Reach industry decisionmakers directly through their inbox every other month.

“Congratulations on the digital version of the journal. Absolutely magnificent!” —

Sponsor

Ken Fletcher, Technical Services Engineer, Maxam Skyscraper

Sponsor $475

The sponsors message is prominently displayed beside the cover.

Skyscraper $350

The skyscraper ad displays the entire time the digital edition is open.

Toolbar $250

Your company name is displayed as a button on the toolbar, found in the top-right corner of every page of the digital edition next to frequently used navigational icons. When viewers click the button, a box containing descriptive text about your company and a link to your website will appear.

Ad Specifications

Sponsor (550 x 480 pixels) Creative accepted: JPG (Min 150 DPI or higher), EPS, MOV, AVI, MPG, FLV, Real Player, SWF Skyscraper (200 x 783 pixels) Creative accepted: JPG (Min 150 DPI or higher), EPS, SWF

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Toolbar (250 x 50 pixels) Creative accepted: JPG Max file size 100KB 100-200 words recommended for expandable text box. For flash specifications and more information visit www.naylor.com/index.php/client-support/online-guidelines/

The Benefits of Digital Editions • Measure - Track click-throughs and ad impressions to instantly measure your ROI. • Archive - The digital edition of the

journal is archived in the members only section of ISEE’s website giving your ad additional and unlimited exposure.

• Forward - Digital editions can be for-

warded to friends and colleagues increasing distribution and exposure of your ad.

• Link - Your ad is linked to your website

or e-mail giving potential and current customers instant access to more information about your products or services.

WWW.ISEE.ORG

The official website of the International Society of Explosives Engineers

ISEE’s Homepage Small Size l $2,000 per year

Width: 130 pixels Height: 100 pixels Body Copy: 15 to 20 words not included in the image.

Large Size l $3,000 per year

Width: 130 pixels Height: 200 pixels Body Copy: 30 to 40 words not included in the image. • Have your brand be seen more than 77,000 times a year by decision makers and explosives industry leaders • More than 63,000 unique visitors a year

ISEE Explosives Reference Database Forty Years of Explosives Research

Focus your message with incredible precision by advertising in the ISEE Explosives Reference Database Online. This ISEE members only benefit ensures your brand is seen by the explosives industry’s most active and invested leaders.

Small Size l $1,000 per year Ad Specifications

All images must be static. Blinking GIFs and files with sound will not be accepted. Ads are based around responsive design. Image sizes will vary depending on the screen size and resolution of the person viewing the ad. The dimensions stated in the ad specs are the maximum size the image will appear.

Width: 350 pixels Height: 250 pixels Body Copy: 15 to 20 words not included in the image.

Large Size l $1,500 per year

Width: 350 pixels Height: 500 pixels Body Copy: 30 to 40 words not included in the image. • More than 6,000 views a year.

www.isee.org

• More than 1,500 unique visitors a year.