Media Kit Trade Magazines • International Trade Show & Convention • Advertising • Sponsorships • And More

contents 2 3 4 5 6 7 8 9 10 11 12 13 14

SHARE p. 4

About the VDTA•SDTA Marketing Opportunities at a Glance Trade Magazine Information Advertising Rate Card Advertising Mechanical Requirements Cover Specs, Inserts, etc. Print Ad Insertion Order Electronic Ad Insertion Order Trade Show and Convention Information New Product Showcase Form Sponsorship Opportunities Charity Night Donation Form Editorial Calendars

Chairman Charles Dunham President Judy Patterson, [email protected]

ADVERTISE p. 5

EXHIBIT p. 10

SPONSOR p. 12

UNITE

with us! About Us

Accounting Sherry Graham, [email protected]

VDTA•SDTA is the trade association dedicated to supporting independent vacuum cleaner, sewing machine, and quilting retailers around the world. Members are independent retailers, manufacturers, and wholesalers. The Association was founded in 1981 as the Vacuum Dealers Trade Association by J.R. “Dick” Beall and Charles M. Dunham.

Managing Editor Tonya Tienter, [email protected]

Contact Us

Sales Director / Assistant Editor Craig Dorman, [email protected]

Art Director Heather Hall-Dahl, [email protected] Pre-Press Doug Millang Senior Press Operations Terry Jackman Advertising can be e-mailed to: [email protected]. Membership inquires can be e-mailed to: [email protected]. 2

Address:

2724 2nd Avenue

Des Moines, Iowa 50313 Phone:

800-367-5651 or 515-282-9101

Fax: Email:

515-282-4483

[email protected]

Social Media Facebook: Wordpress: Instagram: VDTA•SDTA Media Kit 2017

www.facebook.com/VDTASDTA/ www.vacsewassociation.wordpress.com vdta_sdta

Marketing Opportunities TRADE MAGAZINES Monthly trade magazines with industry news, tips, and new ideas! SQE Professional™ and Floorcare & Central Vac Professional™.

International

TRADE SHOW & CONVENTION

PROMOTIONS Sewing Month & Spring Cleaning Month bring customers through dealers’ doors. Support this promotion by donating a prize.

SPONSORSHIPS Your opportunity to sponsor the VDTA / Epstein Charity Night, convention Keynote Address, signs and banners with YOUR logo at our trade show, the annual industry awards presentations, and more! See page 12 for more details. For more information, visit www.vdta.com VDTA•SDTA Media Kit 2017

3

TRADE MAGAZINES We print and publish two B2B magazines: FloorCare / Central Vac Professional and SQE Professional. Our magazines, which together form VDTA•SDTA News, feature and embrace the triumphs, challenges, and changes to the industry. Noteworthy content includes:

SHARE WITH US!

▶ ▶ ▶ ▶ ▶ ▶

The latest industry news New products previews Regular columns by industry experts Dealer success spotlight Trends reaching the market Sales and marketing strategies ▶ Social media tips and tricks ▶ ...and more! Our reader base is a tightly targeted and controlled list of independent retail dealers in the US, Canada, and worldwide. Magazines are distributed monthly to independent dealers, educators, manufacturers and distributors in the vacuum, central vacuum, floorcare, sewing, embroidery, quilting, fabric, notions, and accessory industries. When you want to get the most effective reach and frequency for your advertising dollar, you should be advertising in the FloorCare / Central Vac Professional and SQE Professional. MAILED: Members received magazines monthly; non-members receive magazines quarterly (approx.)

Submit advertising materials and inquiries to Craig Dorman, Sales Coordinator & Contributing Editor Em Ph Fax

ADDED VALUE: Magazines also available online in HTML & Flash version at www.vdta.com; all advertisements are viewable by both members and nonmembers.

[email protected] (800) 367-5651 515-282-4483

Submit press releases, stories, & photos to Tonya Tienter, Managing Editor Em Ph Fax

4

FREQUENCY: 12x per year each magazine.

[email protected] (800) 367-5651 515-282-4483

VDTA•SDTA Art and Design staff can create custom advertisements. Coming soon: Opportunities for enhanced magazine advertisements online via video capabilities and linking to advertiser’s website.

VDTA•SDTA Media Kit 2017

ADVERTISING Advertising Rates

Sizing Print Ads Full Page

2 Page Spread

1/8 pg. V

1/3 pg. H 2/3 pg. V 1/2 pg. V

1/6 pg. V

1/2 pg. H

1x

3x

6x

12x

1/8 Page 1/4 Page 1/3 Page 1/2 Page 2/3 Page 1 Page 2 Page Spread 1 Page Inside Cover Page 3 or Back Cover

$1290 $1,700 $1,870 $2,270 $2,630 $3,380 $5,270 $3,910 $3,740

$1270 $1650 $1,810 $2,180 $2,520 $3,220 $4,980 $3,750 $3,580

$1250 $1610 $1,770 $2,120 $2,430 $3,100 $4,770 $3,640 $3,470

$1230 $1580 $1,730 $2,070 $2,370 $3,000 $4,610 $3,540 $3,370

Suppliers’ Showcase 1/6 Page approx.

$675

$650

$600

$550

Online Ads VDTA.COM

Classified Display 1/4 pg. V

490 x 80 Banner 355 x 150 Box

1/12 pg.

1/8 pg. H

Each $500 $300

Must have a print ad insertion in order to have a banner ad.

1/3 pg. Sq. 1/4 pg. H

E-Newsletter 425 x 150 ad

Terms & Discounts

Vac & Sew 360

Agency placed ads will be billed to the agency, not the advertiser. The advertiser remains responsible for all advertising not paid by their agency. Agency discount: 15%, cash discount. Agency discount will not be allowed if invoice is not paid within 45 days of invoice date. Invoices for agency placed ads not paid within 45 days will be forwarded to advertiser for payment. New advertisers must submit payment with their first insertion and complete a credit application. Credit references are then given individual consideration for open terms.

550 x 1000

1x $400

Each $250

ADVERTISE WITH US!

Convention Showguide 1/8 Page 1/4 Page 1/2 Page 1 Page

$375 $500 $1,000 $2,000

Open terms are net 30 days from invoice date. No agency discounts on inserts, classified ads or printing. Should an invoice be turned over for collection, advertiser forfeits all discounts & pays the cost of collection if incurred. Mechanical Charges For Agency Placed Ads: Any work done on ads will be charged to agency. Non-Agency Advertiser: Additional production charges will be billed to advertiser, including all artwork. Cancellations/Changes of Ads: Cancellation of advertising contracts by advertiser and/or advertising agency must be received by VDTA•SDTA, in writing, on or before the advertising deadline for the scheduled publication. If such cancellation reduces the number of advertising placements in a multiple issue contract, all placements in that contract will be rebilled at the applicable one-time advertising rate. Cancellations or changes in orders are not accepted after an issue closing date. A previously run ad will be inserted for contract advertisers whose new ad material is not received by the closing date. VDTA•SDTA Media Kit 2017

5

Mechanical Requirements Accepted Files: We accept digital files only, preferably high resolution, with no compression, CMYK fontembedded PDF. All bitmaps, photos, should be at least 300 dpi. Acrobat files should be created using the “high quality” setting. At the advertisers discretion, ads may be submitted as 300 dpi or greater TIF files. We do not accept Microsoft Word or Microsoft Publisher for advertising. Accepted Media: CD, Flashdrive, DropBox, or E-mail (preferred). Digital files less than 50 MB should be sent to [email protected]. CDs and Flashdrives can be mailed to 2724 2nd Avenue; Des Moines, IA 50313. Proofs: Proof should accompany all digital materials. The publisher assumes no responsibility for files sent without a color proof. Photos: Digital photos must be as follows: 300 DPI at 100%, CMYK color and .TIF format. If .JPG format is used be certain that the file was created using the highest quality setting (least amount of compression. Cover Story Images: If you are selected to provide a photo for the cover story, please see accompanying page for additional specifications.

Contract Conditions Publisher reserves the right to reject or edit advertising and news releases inconsistent with the objectives of VDTA•SDTA. Advertisers and advertising agencies are responsible for all content of their advertising, news articles and releases and assume liability for any claims against publisher arising therefrom. Publisher assumes no liability whatsoever for the content, claims or statements of the advertising and news releases it publishes. Advertiser and/or advertising agency agree to indemnify and hold harmless publisher, publisher’s staff, agents and officers against expenses, losses and legal fees resulting from publication of the contents of their advertising, articles and/or press releases. VDTA•SDTA assumes no liability for failure to print, publish or distribute any or all of an issue due to strikes, civil disruption, fire, accidents, acts of God or any circumstances beyond publisher’s control. Any fees will be the responsibility of the advertiser. Advertiser’s and/or advertising agency’s insertion orders or other advertising related correspondence which contain conditions, specifications or advertising rates that conflict with the information set forth in this rate card shall be regarded as in error. Publication of advertising will be done in accordance with the conditions, specifications and rates contained herein without further notice. All advertisements are accepted and published with the understanding that all matter therein complies with all U.S. Postal regulations and other applicable federal and state laws, 6

Insertion Orders: Mandatory from all agencies and advertisers. Must include authorized signature. Pick-Up Materials From Other Publications: Publisher does not have the authority to obtain duplicate or original materials from other publications. These materials should come from the advertiser or agency. Inserts: Call for rates. Inserts must be accompanied with a print ad insertion Printing Specifications: Printed sheet fed offset.

Ad Dimensions 2 Page Spread: 16 1/4" x 10 1/2" trimmed size 15 1/4" x 9 1/2" live matter 16 5/8" x 10 7/8" bleed size 1 Page/Cover 8 1/8" x 10 1/2" trimmed size 7 1/8" x 9 1/2" live matter 8 1/2" x 10 7/8" bleed size 2/3 Page:

(v) 4 5/8" x 9 1/2"

1/2 Page:

(h) 7 1/8" x 4 5/8" (v) 4 5/8" x 7"

1/3 Page:

(h) 7 1/8" x 3 1/8" (s) 4 5/8" x 4 5/8"

1/4Page:

(h) 4 5/8" x 3" (v) 3 1/2" x 4 5/8"

1/6 Page:

(v) 2 1/4" x 4 7/8"

1/8 Page:

(h) 4 5/8" x 2" (v) 2 1/4" x 4 1/8"

Classified Display : (h) 3 7/16” x 1 1/4” (v) 1 5/8” x 2 5/8” Suppliers’ Showcase: (v only) 2 1/4” x 3 7/8”

rules and regulations, and with the understanding that the advertiser and its agency are authorized to publish the entire contents thereof, and that all statements made therein are true. The advertiser and its agency agree to indemnify, hold the Publisher harmless from, and defend the Publisher from any and all claims or suits, including but not limited to libel, copyright infringement, invasion of privacy and plagiarism, arising out of any advertising published. Advertisements which, in the sole judgement of the Publisher, are not immediately identifiable as such must be clearly labeled “Advertisement.” The publisher may hold the Advertiser and its advertising agency jointly and severally liable for all sums due and payable to Publisher. The publisher’s liability for any error, delay or omission for which it may be held legally responsible shall in no event exceed the cost of the space paid for and occupied by the error, and in no event shall the Publisher be liable for any loss of income, profit or any other damages resulting from the error. The publisher cannot assume responsibility for errors or omissions in key changes. All terms and conditions of this rate card supersede all previous rate cards. Publisher does not guarantee placement of advertisements or editorials. Pricing Within Ads: Advertisements cannot show wholesale prices. Suggested retail prices are allowed, provided the prices are clearly and accurately marked as suggested retail prices.

VDTA•SDTA Media Kit 2017

Cover Story Specifications When selecting images for the cover, please consider that they will be used to represent the cover story. Ads will not be accepted for the cover image. All product or subject information accompanying the cover image must appear in the story, not on the cover image. The cover story will either have the lead line in the teasers on the cover or will appear in a prominent position and will be added by the publisher. The publisher reserves the right to tease other stories on the cover, where appropriate. When the submitted image is larger than 8 5/8" wide or 11" tall, the publisher reserves the right to crop where necessary to fit the publication cover. If cropping is necessary, you may provide a copy of the photo along with the photo, indicating where you prefer the cropping to occur. Indications for cropping are viewed as suggestions and are not accepted as a requirement by the publisher. Any part of the photo within 1/2 inch of the photo's edge may be trimmed in production. The masthead, logo and label are permanent structures of the publication's cover and will not be moved. The color and placement of these structures are determined by the publisher. Every effort to ensure a satisfactory cover will be made. Advanced proofs will not be sent to the client. Final approval for the cover image, where story teasers occur and final cropping of the cover image is at the discretion of the publisher. Photos should be 8 5/8" x 11" and digital images must be at least 300 dpi. The trim size of the magazine is 8 1/8" x 10 1/2". Make sure the live matter of the photo is inside these dimensions to avoid trimming important photo content. You may submit either a photo, TIF or JPEG file in CMYK (any RGB files will be converted to CMYK where a color shift may occur). We do not accept images embedded in Microsoft Word or Microsoft Publisher.

Inserts, Bellybands, Etc. In addition to advertising on the pages of our printed magazines or via online format, we offer advertising via insert regularly and bellybands for special occasions. Please call Craig Dorman for more information at 800-367-5651.

For our complete editorial calendar, see page 14 of Media Kit. Editorial Calendar Information: *Dates are for inclusion in our magazine, per the editorial staff’s approval. If you have more recent industry news, a lastminute product release, a spur-of-the-moment marketing idea AFTER the deadline has passed, PLEASE submit those to the VDTA as well. We occasionally have additional space that would benefit from your articles and press releases. **The editorial calendar content suggestions are a sample of the items to be included. Please feel free to submit content other than that is listed above. We are looking to expand our magazines and are always looking for new, creative articles and ideas. Content for publishing is subject to editorial staff approval. ***Editorial calendar subject to change.

VDTA•SDTA Media Kit 2017

7

PRINT ADVERTISING INSERT ORDER Advertiser:

Contact :

Address: City, State, Zip: Phone:

Fax:

Email: Agency:

Contact :

Address: City, State, Zip: Phone:

Fax:

Email: Ad to run in these months: Jan 17 Aug 17

Feb 17 Oct 17

Mar 17 Nov 17

Publication Placement:

Apr 17 Dec 17

May 17 Jan 18

Jun 17 Feb 18

Jul 17 2018 Showguide

Advertising Materials:

Floorcare / Central Vac Professional

NEW

VDTA does artwork

SQE Professional

CHANGE

PDF from customer

Convention Showguide

CANCELLATION

Pick-up from:

REPEAT Other:

Number of ads in this issue:

Ad orientation:

BILL TO: RATE:

Horizontal

Vertical

Square

NOTES:

Advertising Rate Charge: $ Agency Discount: $ Monthly Billing Total: $

VDTA/SDTA Rep:

Date:

Customer Signature Required! I authorize publication of the advertising listed above. Customer Signature:

Date:

Deadline 20th of the month, 5 weeks prior to the issue in which you are advertising. Example: January 20th is the deadline for the March issue.

8

VDTA•SDTA Media Kit 2017

Questions? Call Craig Dorman at 800-367-5651 or [email protected]

ONLINE ADVERTISING INSERT ORDER Advertiser:

Contact :

Address: City, State, Zip: Phone:

Fax:

Email: Agency:

Contact :

Address: City, State, Zip: Phone:

Fax:

Email: Ad to run in these months: Jan 17 Aug 17

Feb 17 Oct 17

Mar 17 Nov 17

Publication Placement:

Apr 17 Dec 17

May 17 Jan 18

Jun 17 Feb 18

Jul 17

Advertising Materials:

E- Newsletter

NEW

VDTA does artwork

VDTA.com

CHANGE

PDF from customer

Sew 360: Runs twice a month

CANCELLATION

Pick-up from:

Vac 360: Runs twice a month

REPEAT Other:

Number of ads in this issue:

Ad orientation:

BILL TO: RATE:

Horizontal

Vertical

Square

NOTES:

Advertising Rate Charge: $ Agency Discount: $ Monthly Billing Total: $

VDTA/SDTA Rep:

Date:

Customer Signature Required! I authorize publication of the advertising listed above. Customer Signature:

Date:

Deadline 20th of the month, 5 weeks prior to the issue in which you are advertising. Example: January 20th is the deadline for the March issue.

VDTA•SDTA Media Kit 2017

Questions? Call Craig Dorman at 800-367-5651 or [email protected] 9

TRADE SHOW and CONVENTION The international marketplace for the floorcare, sewing, and quilting industries. Experience 150+ exhibitors presenting vacuum cleaners, central vacuums, cleaning products, sewing- quilting- and embroidery machines, fabric, thread, notions, furniture, and MORE! Each year we gain new exhibitors as we welcome their innovation and forward-thinking to the independent retail channel. The exhibit hall also features the VDTA•SDTA Hall of Fame display, New Product Showcase arena, stage demonstration platform, & food court. Plus educational opportunities ― informative seminars, product demonstrations, and machine trainings ― taught by leading industry professionals. Special presentations include annual Keynote Address by guest speaker and Powerhouse Roundtable by Dealers for Dealers. And don’t forget our industries’ special events! • Annual Awards Presentation honoring Hall of Fame inductees, VDTA/Epstein Scholarship winners, VDTA•SDTA 20 and 30 year members, Dealer of the Year, followed by a cocktail reception and night of musical entertainment. • VDTA/Epstein Charity Night with our famous spinning wheel and tournament to raise funds for the VDTA/Epstein scholarship. • Trade Show awards including Best Booths in the class of Single Booth, 200-300ft2, 400-700 ft2, 800-900ft2, and 1000+ft2 as well as

Best New Products in categories of sewing, quilting, vacuum, central vac, and miscellaneous. • Dealer Appreciation Night, the second afternoon of the show with beverages and snacks on the trade show floor.

As an exhibitor, experienced or new to the show, you’ll have the opportunity to network with dealers, speak with fellow distributors and manufacturers about new products and industry trends, chat with VDTA•SDTA staff about what YOUR association can do for you, and more!

10

VDTA•SDTA Media Kit 2017

EXHIBIT WITH US!

New Product Showcase Application 2017 Return form by Nov 1 with payment to VDTA•SDTA VDTA•SDTA,, 2724 22nd nd Avenue, Des Moines, IA 50313 • Fax: 515-282-4483 The New Product Showcase brings an exciting array of the years newest products together in one area for a review of what’s new for floor care and sewing professionals. Your new product featured in this highly visible showcase area means guaranteed exposure and increased traffic to your booth. You may have as many new products as you wish in the showcase. Attendees will be given the opportunity to vote for the Best New Product from the below categories.

Categories: __Sewing related

__ Floorcare related __Central Vac related

__Quilt related

Quilting

Sewing S1

S2

S3

S4

S9

S10 S11 S12 S17 S18

Q1

Q2

Q3

Q4

Q9

S5

S6

S7

S8

S13 S14 S15 S16 S19 S20

Q5

Q6

Q7

Q8

Q13 Q14 Q15 Q16

Central Vac

Vacuum

Q10 Q11 Q12

__ Miscellaneous Please check (X) one only. Use a separate form for each entry.

Misc. M9

CV1 CV2 CV3 CV4 CV9 CV10

V1

V2

V3

V4

V9

V10 V11 V12

M1

M2

M3

M4

CV5 CV6 CV7 CV8 CV11 CV12

V5

V6

V7

V8

V13 V14 V15 V16

M5

M6

M7

M8 V11 V12

V10

Display Area Required & Cost: Please check (X) one. Full tables are 30 inches X 8 foot. Half tables are 30 inches X 4 foot. Ultra 8’ X 8’ space includes table and stanchions. Note: Contact VDTA•SDTA if other sized area is needed.

Half Table-Top (30” X 4’) $125 Example in PINK, S8.

Full Table-Top (30” X 8’) $225 Example in BLUE, Q5-6.

Ultra Space (8’ X 8’) $1000

Company Name:___________________________________ Contact______________________________________________ Address:_______________________________________________________ City:____________________________________ State/Prov:__________________ Zip:_________________ Country:____________________ Booth #__________________ Office phone: ___________________ Fax:_______________________ Email:_______________________________________ NAME OF ON-SITE CONTACT:______________________________Cell phone #:__________________________________ Name of Product Displayed:_______________________________________________________________________________ New Product description (50 words or less) ________________________________________________________ ____________________________________________________________________________________________ ____________________________________________________________________________________________ ____________________________________________________________________________________________ ____________________________________________________________________________________________

Please e-mail high-resolution product photo with this description to [email protected]. PAYMENT METHOD

_____ Visa

_____ Mastercard

_____ Check (Payable to VDTA•SDTA)

Name (as it appears on card): ___________________________________________________________________________ Address of cardholder: _________________________________________________________________________________ City, State, Zip: _______________________________________________________________________________________ Phone:______________________________________ Email: __________________________________________________ Authorized signature: _________________________________________________________________________________ Credit card number: _________________________________________________ Exp. date:____________ CCV:________ Rules and Regulations:

Benefits of Displaying:

1. New product must have been introduced to the market after the 2017 VDTA•SDTA Trade Show 2. Participation is available to 2017 Exhibitors only. 3. Companies may submit more than one product. 4. The New Product Showcase area is for displays only.

1. Print publicity of New Product Showcase in both

NO Demonstrations allowed in the New Product area.

pre- and post-show issues of VDTA•SDTA News. 2. Promotion in VDTA•SDTA e-newsletters & direct mail. 3. Listing in the product preview section of our website,

linking to your product information 4. Trophies will be awarded to all winners.

VDTA•SDTA Media Kit 2017

11

SPONSORSHIPS Sponsorship opportunities available with the VDTA•SDTA are a great way to let boost business! From month-long promotions to special convention occasions, there’s a variety of sponsorships available to embody your company’s mission statement and industry-building goals. We are happy to coordinate custom sponsorships as well!

SPONSO R WITH US!

Sponsorships include: International Sewing Month (September) and International Spring Cleaning Month (March):

CONVENTION SPONSORSHIPS

A month-long promotion held each year in September or March, respectively. Dealer members advertise this promotion with free marketing kits provided by the VDTA and incentivize customers to shop at their store by registering to win prizes donated by industry manufacturers and supplies.

Let dealers see your presence all around the trade show floor, not just at your booth! Available sponsorships include Show Tote Bags - $4000, 2 available annually; Aisle Number Signage - $500, 18 available annually; and the Front Wall of Hall Banner - $1500, 3 available annually.

VDTA / Epstein Scholarship Fund:

VDTA•SDTA Awards & Cocktail Reception Sponsorships:

Every year, the VDTA / Epstein Scholarship worth up to $10,000 is awarded to a male and female applicant who are pursuing a collegiate-level education. The scholarship is a member’s only benefit, meaning the scholarship is for VDTA•SDTA dealer members, their dependents, employees, and employee dependents. It is primarily funded through the VDTA / Epstein Charity Night at the annual VDTA•SDTA Trade Show and Convention. Manufacturers and distributors can contribute by donating prizes to the spinning wheel, sponsoring a table at the charity poker tournament, or donating to the fund directly.

Held the evening before the Trade Show opens, this event brings together friends across the country and celebrates the people our industries. Sponsorships of the entire event are available at $5000, 2 available annually. Also available is the Signage Sponsorship for reception entertainment - $1000, 2 available annually - in addition to the Dance Floor Sponsorship - $3000.

Trade Floor Sponsorships:

Dealer Appreciation Social Event Sponsorship: In differing categories of Platinum ($1500), Gold ($1000), Silver ($500) and Bronze ($300), sponsorships of this event involve funding afternoon of socializing with food and beverage on the Trade Show Floor.

Keynote Address Sponsorship: With a sponsorship of the keynote speaker for the annual VDTA•SDTA Trade Show and Convention, promote your investment in yours dealers’ success!

2016-17 Platinum Sponsor

Signature Show Sponsorship: The 2016-17 Signature Show Sponsorship belongs to Synchrony Financial.

Platinum Show Sponsorship:

2017 Signature Show Sponsor 12

The 2016-17 Platinum Show Sponsorship belongs to Brother International Corporation.

VDTA•SDTA Media Kit 2017

2017 Charity Night Sponsorships February 13, 2017 2017, beginning at 5:30 5:30PM

Charity Poker Tournament VDTA•SDTA is pleased to announce the 7th annual Charity Poker Tournament to be held during the 2017 VDTA•SDTA Trade Show in Las Vegas, NV. All proceeds support the VDTA / Epstein College Scholarship Fund. 10 Table Sponsorships available.

Sponsorship Reservations

$600. I would like to sponsor one table; sponsorship includes professional card dealer.

Payment

Mailing Check

$1400. I would like to sponsor one table, plus sponsor nine players for my table; sponsorship includes professional card dealer. Please Send Invoice

Authorized Signature: Address of Card Holder:

Spinning Wheel Donations VDTA•SDTA is seeking prizes for our Charity Night Spinning Wheel, a special attraction at the 2017 Charity Tournament on February 13, 2017 during the VDTA•SDTA Trade Show in Las Vegas, NV. Attendees will donate money to “Spin to Win” prizes on the wheel. All spins are guaranteed to win a prize. All proceeds support the VDTA / Epstein College Scholarship Fun. Yes! I’d like to donate the following product from my company as a prize

I am shipping prize to VDTA•SDTA prior to convention

I will ship prize to the winner after convention

I am donating this prize: Suggested retail value: (must be worth minimum $20). Company

Return by:

Contact

Fax: 515-282-4483

Street Address

Email: [email protected]

City, State, Zip

Mail: VDTA Charity Night 2724 2nd Ave. Des Moines, IA 50313

Email Phone VDTA•SDTA Media Kit 2017

13

Editorial Calendars SQE Professional

FloorCare/Central Vac Professional

January 2017 ISSUE Deadline: November 20, 2016. Preview of VDTA•SDTA 2017 Convention

January 2017 ISSUE Deadline: November 20, 2016. Preview of VDTA•SDTA 2017 Convention.

February 2017 ISSUE December 15, 2016. Convention Show Special Showcase; Bonus Distribution: VDTA•SDTA Convention

February 2017 ISSUE December 15, 2016. Convention Show Special Showcase; Bonus Distribution: VDTA•SDTA Convention

March 2017 ISSUE January 20, 2017.

March 2017 ISSUE January 20, 2017. Spring Cleaning Month.

April 2017 ISSUE February 25, 2017. VDTA•SDTA Convention Review. May 2017 ISSUE March 20, 2017. Spotlighting needles, thread & notions; Mother’s Day projects; Spring Quilt Market Showcase. Bonus Distribution: Spring Quilt Market June 2017 ISSUE April 20, 2017. July 2017 ISSUE May 20, 2017. 4th of July projects; Tracking new patterns; Notions showcase.

April 2017 ISSUE Feburary 25 2017. VDTA•SDTA Convention Review. May 2017 ISSUE March 20, 2017. Hardware Show Showcase; Continued VDTA Convention review featuring exhibit reviews, photos, new vendor promotions, new products. Bonus Distribution: Hardware Show. June 2017 ISSUE April 20, 2017. Selling at fairs & festivals; How to profit at home show sales; housewares new product showcase July 2017 ISSUE May 20, 2017. Basics of selling central vacs; Pet product showcase.

August 2017 ISSUE June 20, 2017. Back to school projects; How to prepare for Sewing August 2017 ISSUE Month; Education showcase (books, videos, patterns). June 20, 2017. Past VDTA/Epstein Scholarship winner updates; September 2017 ISSUE Green cleaning features and products. July 20, 2017. International Sewing Month; Youth sewing Summer September 2017 ISSUE dealer meetings reviewed; Furniture & accessories July 20, 2017. showcase. How to promote fall cleaning products to customers; Impulse buys showcase. October 2017 ISSUE August 20, 2017. October 2017 ISSUE Halloween projects; Seminar preview for 2018 August 20, 2017. VDTA•SDTA Show; Fall Quilt Market Showcase. Holiday gift giving ideas; Preview of seminars for Bonus Distribution: Fall Quilt Market 2017 VDTA•SDTA Show; Vacuum cleaner showcase. November 2017 ISSUE November 2017 ISSUE September 20, 2017. September 20, 2017. Educator Yearbook 2017; Happy Holiday ads, Happy Holiday ads, Holiday decorating ideas; Selling Holiday decoration ideas; Projects for Christmas; commercial floorcare products & janitorial Winter sales ideas; Holiday gifts Showcase. supplies; Winter sales ideas; Holiday gifts showcase. December 2017 ISSUE October 20, 2017. Christmas Issue; Preview of VDTA•SDTA 2018 Convention.

December 2017 ISSUE October 20, 2017. Christmas Issue; Preview of VDTA•SDTA 2018 Convention.