SteinbeisHochschule Berlin SHB

Master of Science in Global Technology Management Tübingen (Germany) April 2014

We create leaders for our global world

Steinbeis Global Institute Tübingen (SGIT) Steinbeis- Hochschule Berlin SHB Directors: Dr. Bertram Lohmüller, Prof. Dr. Rolf Pfeiffer Waldhörnlestraße 18 D-72072 Tübingen Phone +49 (0)7071 5499920 Fax +49 (0)7071 5499929 www.steinbeis-git.org www.eabw.org www.benchmarking.de

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

Success Factors 1/2 Success Factors for a Job-Integrated Master Study M.Sc. in Global Technology Management am SGIT Success Factors at Glance 100% job-integrated study over 24 months.

Detailed project results for the company, because the study is closely related to a corporate project defined by the company. Interdisciplinary interaction of five technological fields: IT & micro-systemstechnology, energy, health, mechanical engineering & automotive, production technology

Latest expert know-how is delivered by outstanding industrial experts from technological companies Professional coaching by experienced experts and professors Study in English language Project abroad, based on the international partner network of Export-Akademie Baden-Württemberg and SGIT Steinbeis Global Institute Tübingen Master-degree of a renowned University. Steinbeis University Berlin SHB is one of few private universities in Germany with the right to run doctoral programmes. © 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

Success Factors 2/2 Success Criteria of a M.Sc. in Technology & Innovation Management in comparison to a MBA study Content Area Management skills

Leadership History of economics Integrated (systemic) thinking and acting Industrial psychology Personal competencies, e.g. presentation and negotiation Intercultural management International marketing Detailed insights into state of the art technologies Strategic management Working with international teams Project management

Business administration and international law Scientific work in both management and technological projects

M.Sc. in Management

MBA

  ◌  ◌         

        ◌     ◌

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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Structure of Studies in GTM (100% job-integrated)

SteinbeisHochschule Berlin SHB

Master of Sience (M.Sc.) in Global Technology Management Course of Study with Compulsory Attendance

Theory

Project Documentation

Self-Studies

International Key Technologies Technology Management Technology Transfer

Marketing Strategies for Technologies Profitability of Technologies Basic Knowledge, e.g. Technology and Law

Scientific Work

Project,- Knowledge- and Competence Management

+ + + + + + + +

4 project study work

Project Project Work

business-related/ technology-/ innovation Project

7 transfer projects

Supported by coaching by: 10 exams - business mentor (company) 2 simulations - study supervisor 3 oral exams/ case studies

1 master´s thesis

- network of Export-Academie Baden-Württemberg und Steinbeis Global Institute Tübingen

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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Contents of Studies

SteinbeisHochschule Berlin SHB

M.Sc. in Global Technology Management Seminars & E-Learning (days)

Study Contents

Self-studies/ CreditProject (days) Points

Scientific Working

3

14

5

Applied Technology

8

9

5

Business Administration and Economics

8

9

5

Law

5

12

5

Business Process Management

5

12

5

Global Sourcing

5

12

5

Integrated Management & Leadership

7

13

6

Personal Competencies

7

17

7

Future Technologies in Key Industries and Technological Megatrends1)

23

20

22

1)

Information and communication technologies, microsystem technologies energy technologies, technology in medical equipment, biotechnology, technologis in engineering and automotive, production technologies © 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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Contents of Studies

SteinbeisHochschule Berlin SHB

M.Sc. in Global Technology Management Seminars & E-Learning (days)

Self-studies/ Project (days)

Global Project Management of Technologies

5

18

7

International Marketing of Technologies

5

15

6

Innovation Management within Company

5

22

8

Strategic Technology Management

5

18

7

Technologietransfer

6

11

5

76

22

Contents of Studies

Master´s Thesis Overall Please note: For students who have achieved 210 CP at the admission date, the workload can be reduced down to 90 CP - depending on the decision of the examination board 2)

972)

304

(Seminars & E-learning)

(120 days of selfstudies, 184 days project work)

CreditPoints

120

Detailed information about the seminars and E-learning modules is given in the study schedule © 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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Traget Groups

SteinbeisHochschule Berlin SHB

M.Sc. in Global Technology Management Interdisciplinary studies, open for all disciplines Target Group (Examples)

Project Examples

Business economists with technological background, natural scientists, engineers, social scientists, IT specialists, lawyers, etc.

Implementation of a technology project e.g. in the areas of nanotechnology, medicine, biotechnology, IT, construction etc. Possible projects could be: building up a production plant abroad, introduction of new production processes, building up of an international service organisation, implementation of an IT project, optimisation of production processes, knowledge management in companies

Transmission of technological basics for experienced nontechnicians as well as deepening of key technologies for engineers and nontechnicians

Result: Implemented project within 24 months while being supervised/ coached by experts of the involved company and of SGIT

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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Added Value

SteinbeisHochschule Berlin SHB

M.Sc. in Global Technology Management

Added Value through Job-integrated Studies and Implemented Technology Project within the Company Investment

Added Value

Company allocates a project task

Employee works 100% in company

24 months‘ job-integrated studies

Further development of personal competencies

Attendance courses & E-Learning / distance learning elements

German Master´s degree from a state-approved, renowned university which is also authorized to award doctoral degrees

Self-study and project implementation

Transferred technology project with in the company

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

History

More than 30 years experience in academic education and top-managementtraining and more than 20 years experience in international consulting Year

Acivity

1980

Foundation of ESB European School of Business by the co-co-founder Prof. Dr. Rolf Pfeiffer at Reutlingen University

1983

Foundation of Export-Akademie Baden-Württemberg by Prof. Dr. Rolf Pfeiffer as part of Reutlingen University

1984

Start of the first MBA programme in Germany at Export-Akademie. Topic: „MBA in International Marketing“

1991

Foundation of GiMA Consulting as spin-of from Export-Akademie BadenWürttemberg by Prof. Dr. Rolf Pfeiffer

2005

Integration of the master programme of Export-Akademie into Reutlingen University

2008

Overtaking of Export-Akademie Baden-Württemberg by GiMA Consulting as a private company, Directors: Prof. Dr. Rolf Pfeiffer and Dr. Bertram Lohmüller

2011

Foundation of the business school „Steinbeis Global Institute Tübingen of Steinbeis University Berlin“ and integration into Export-Akademie Baden-Württemberg, Directors: Prof. Dr. Rolf Pfeiffer and Dr. Bertram Lohmüller

2012

Start of the master programme M.Sc. in Global Technology Management Further programmes in preparation.

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SGIT and Export-Akademie World-Wide

SteinbeisHochschule Berlin SHB

Kooperations-/Projektpartner Argentinien Australien Bolivien Brasilien Chile China Czech Republic Deutschland England Frankreich Italien Namibia Polen Russland Schweiz Ukraine USA USA Usbekistan

Universidad Nacional de la Plata Swinburne University Universidad del Valle Universidade Federal Fluminense (UFF) Universidad del Catolica de Chile Tongji University BNV Consultants Brasilienzentrum Baden-Württemberg Cranfield University Institute Supérieur European de Gestion SDA Bocconi Technische Universität Doradca Consultants State Univ. of Engineering & Economics Fernfachhochschule Schweiz Universität Poltava Estern Michigan University Pfeiffer University Universität für Diplomatie und Welthandel

La Plata Melbourne La Paz, Cochabamba Rio de Janeiro Santiago del Chile Shanghai Prag Tübingen Cranfield Paris Mailand Windhouk Gdansk St. Petersburg Brig Poltava Ypsilanti Charlotte, NC Taschkent

[Stand 30.06.2012]

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SHB Characteristics

SteinbeisHochschule Berlin SHB

Principle  Financing entirely private and free of subsidies customer oriented with qualities  under constant improvement  institute is “business within the company university“ Studies & Research  practical focus in "Project Competence Programs" (PCP)  transfer- and project-oriented within the Steinbeis Network Organization  Foundation 1998  President Prof. Dr. Dr. h.c. mult. Johann Löhn  Supporter Steinbeis Foundation by the Steinbeis-Hochschule-Berlin GmbH

 Location Steinbeis House in Berlin

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

SHB PKS PKS: Project in the company:

Project Competence Program Formal: admission condition Conceptual: integral transfer instrument Content: problems of the practice

Competence:

Scientific based problem solution through transfer of knowledge into the practical application company practice + application

knowledge

SHB institute

competence

project

theory + transfer

student

Study: parallel with work and „in-professional“ due to the project in the company problem job

solution project time

study theory & transfer © 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

SHB Organization 1/2

Steinbeis-Stiftung (StW)

Board of Trustees and Committee

Executive Board

Steinbeis GmbH & Co. KG für Technologietransfer (StC) Management Board

Steinbeis Enterprises (SU)

Steinbeis Transfer Centers (STC)

Steinbeis Research Centers (SRC)

Steinbeis Consulting Centers (SCC)

Steinbeis Transfer Institutes (STI) at Steinbeis University Berlin SHB

Steinbeis Shareholding (SBT)

STI with degree programs STI with training programs and additional offers Further central instruments supporting the transfer:  Steinbeis Property (SIM)

 Steinbeis Edition (STE)

 Ferdinand-Steinbeis-Institute (FSTI)

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

SHB Organization 2/2 University Council

President

Representatives: industry, partner universities, professors, lecturing staff, students, other staff, STI directors, management SHB GmbH

Steinbeis Transfer Institutes (STI) Institutes with Study Programmes Direktoren

Institutes offering training programs and more offers management

SHB GmbH Headquarters management

students

participants

service

lecturers/coaches

lecturers

regulations

staff

decentral quality

central quality

decentral quality

staff

staff

examiners board advisory board implementation/ turnover

implementation/ turnover

network fee/ turnover

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

SHB Facts Professors

1519 - 52 full-time lecturers - 1467 avocational lecturers

Students

5620 activ (average: 32,5 years) 6118 graduated

Institutes

145 (47 with study programs) + 1 central

Programs

PKS Bachelor of Arts, Engineering, Science Master of Arts, Business Engineering, Business Administration, Engineering, Science PKP Doctorate ZERT Zertifikate

PKS: Projekt-Kompetenz-Studium PKP: Projekt-Kompetenz-Promotion

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SHB Devlopment No. of Students

SteinbeisHochschule Berlin SHB

© 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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SteinbeisHochschule Berlin SHB

Contact

Your contact persons at Steinbeis Global Institute Tübingen Prof. Dr. Rolf Pfeiffer

Dr. Bertram Lohmüller

• Director • Strategy and Leadership • Innovation, Technology Management • Global Marketing • Global Benchmarking • Global Markets

Contact [email protected]

• Director • Innovation, Global Technology Management • Global Benchmarking • Global Business Processes KPI Analysis, WorkflowManagement

[email protected] © 2014 Steinbeis Global Institute Tübingen of Steinbeis-University Berlin SHB

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