KEEP YOUR COMPETITIVE EDGE TRAINING FOR THE DRAFT PROFESSIONAL

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TRAINING FOR THE DRAFT PROFESSIONAL As a major supplier of keg dispensing equipment in over 120 countries worldwide, Micro Matic is committed to the delivery of quality draft beer. This commitment has led to the development of the Micro Matic Dispense Institute Learning and Training Center to improve draft beer knowledgeand technical skills. By aligning proven technologies with best practices, we help reduce costs and increase profits to achieve your operational goals; and with participants from all over the world, you get a global view of the draft beer market and the experience of others.

HANDS-ON TRAINING ENVIRONMENT The Dispense Institute is a blend of theory and practice – a true hands-on experience within a team environment. We put the tools in your hands and let you solve the problem! Utilizing our understanding of industry best practices and emerging technologies, we are able to design and implement training courses that enable you to become more competitive in the marketplace.

CLASSROOM INSTRUCTION

HANDS-ON TECHNICAL TRAINING

CONFIDENT RESULTS

M I C R O M AT I C / 3

THE INSTITUTE EXPERIENCE Very helpful. Scott was very knowledgeable and informative. The class was all encompassing and I feel that I am prepared to fix/service/install draft beer going forward. I would recommend this for all Sales Managers or anyone involved in beer sales.

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Matt Schulman Union Beer

“

Workshop was incredibly helpful. Technical enough without being overwhelming, very insightful and I plan on using the information learned in the brewery, restaurants and bars that I work in.

Devin Vogel

Shawneecraft Brewing

I came to the Dispense Institute not knowing anything of draft beer and how it works. Now I have the knowledge to install long draw systems, clean lines properly and that temperature and pressure are the main problems in trouble calls. Joe has taught us many ways the beer can be balanced in a long draw system with target pressure. I love the hands-on training. I will walk out of here with a great mindset of how to work with draft beer. Angel Concepcion Peace River Distributing

”

Micro Matic Dispense Institute really opened the door to info. David was top notch in the teaching/training! I will take all the info into the field and give better and greater customer service from here on out. I have a handful of accounts that I will be visiting ASAP to pass on some great and easy ideas to maintain and pour that perfect pour! Carey Emerson Wisconsin Distributing

This was awesome. Joe was great, the content was excellent and the lab portion was priceless. Keep it up and let’s make beer taste better together!

Steve Schwartz

Divinity Beer Systems

Extremely informative course. I’ve been in the business for 18 years and I was impressed by the amount of useful/ practical information gained.

David Doble

Tampa Bay Brewing

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THREE TRAINING OPTIONS 1 2 3

3-DAY ADVANCED COURSE ON-SITE FACILITY WORKSHOPS ONLINE RESOURCES, WHITE PAPERS & VIDEOS

The Dispense Institute offers a variety of training courses – from advanced technical classes to entry-level indoctrination. We offer on-site training customized to the audience or operational need. Whether it is "draft beer technology for beginners" or training bartenders on "basic dispensing techniques," we put the tools in your hands and teach you how to apply them.

M I C R O M AT I C / 5

1

ADVANCED COURSE TRAINING

Keep Your Competitive Edge with 3 Days of Hands-on Training We have four regional training centers devoted to educating your staff on the fundamentals of maintaining draft beer quality from keg to glass. The curriculum includes latest technologies to optimize system performance and maximize profits. Over 2,500 certified draft personnel from breweries, wholesalers, and draft equipment service and installation companies have attended the Advanced Course. Course Topics:

Course Features:

3-Day Course:

• Expanded Workshop Information

• Innovative Installation Techniques

• Dispense Systems Designs - Direct Draw Systems - Glycol Cooled Systems - Air Cooled Systems

• Hands-On Classroom Training

• Includes Training Manual, Supplies and Meals

• Certified Results • S  MART® Board Presentation Screens

• Line Cleaning

2016 Advanced Course Dates

JAN

FEB

MAR

APR

MAY

NORTHEAST

12-14

9-11

15-17

12-14

17-19

SOUTHEAST

26-28

1-3

26-28

CENTRAL WEST

• Tuition: $595.00

• World-Class Training Manual

5-7

2-4

8-10

5-7

19-21

23-25

29-31

19-21

Make Your Reservation Today!

JUN

14-16 10-12

JUL

AUG

SEP

OCT

NOV

12-14

9-11

20-22

18-20

15-17

26-28

23-25

4-6

1-3

6-8

8-10

13-15

21-23 7-9

19-21

2-4

13-15

11-13

16-18

27-29

25-27 29-DEC 1

DEC

REGISTER TOLL-FREE 1-866-327-4159

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ON-SITE FACILITY TRAINING We Come to You (minimum attendance required)

Introduced for breweries, wholesalers, and draft service companies. We bring a team, featuring one of our field trained instructors, to your location and conduct an interactive presentation! Micro Matic began offering on-site workshops in early 2006. Since that time thousands of excited personnel from breweries, wholesalers, and draft service companies have benefited from this free educational service. Workshop I

Workshop II

Workshop III

Learning the Basics

Special Events

Duration: 2 hours • Keg Package • Temperature and Storage • Dispense System Components - Keg Coupler - Regulator - Faucet • Dispense Systems • Troubleshooting

Duration: 3 hours • Basic Workshop • Special Events - Temporary Dispensing with Trailer or Jockey Box Systems - Party Pumps

Special Events & Line Cleaning Duration: 4 hours • Basic Workshop • Special Events - Temporary Dispensing with Trailer or Jockey Box Systems - Party Pumps • Line Cleaning

M I C R O M AT I C / 7

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ONLINE TRAINING

24/7 Access at www.micromatic.com Access articles, participate in the Beer Forum, read our beer news blog or join our social network to learn (in real-time) how to solve a problem and benefit from the many insights provided. Training and education on the web is essential to the process of improving draft beer knowledge and learning technical skills to optimize quality and profits. Our online articles focus on best practices and provide the tools necessary to assess and audit operational needs.

CATEGORIES

• TOPICS – GENERAL DRAFT BEER DISPENSE • SYSTEMS – DIRECT DRAW, AIR COOLED, & GLYCOL BATH • COMPONENTS – EXPLORE IN DETAIL

DISPENSE INSTITUTE INSTRUCTORS With decades of experience, our team of trained, certified professionals have the skills needed to deliver expertise and knowledge of best practices in system designs and enhancements.

4 REGIONAL TRAINING CENTERS

Over the last 10 years Micro Matic Dispense Institute instructors have successfully trained and certified over 30,000 draft beer technicians, on-premise operators and service support staff.

TOM GEORDT

WEST 19791 Bahama Street Northridge, CA 91324 (818) 701-9765 (818) 701-9844 (Fax) CENTRAL 10726 North Second Street Machesney Park, IL 61115 (815) 968-7557 (815) 968-0363 (Fax) SOUTHEAST 2364 Simon Court Brooksville, FL 34604 (352) 799-6331 (352) 796-2429 (Fax) NORTHEAST 4601 Saucon Creek Center Valley, PA 18034 (610) 625-4464 (610) 625-4466 (Fax)

REGISTER 1-866-327-4159

Tom Geordt, AKA Tech Tom, has been working with draught beer equipment and installations for over 20 years. He has designed thousands of beer systems both in the US and around the world. Tom has traveled throughout North America educating draught beer service people, restaurant and bar owners, and installers of draught beer equipment about the advantages and profitability of dispensing draught beer correctly. He is currently the Technical Director for Micro Matic.

SCOTT ZUHSE Scott Zuhse joined Micro Matic in 2002 after a career of 18 years at the Coors Brewing Company where he held numerous positions within the Sales and Organizational Development departments. During this time, Scott worked 10 years in the Coors National Draught Sales and Service as Training / Research and Development Specialist conducting the basic and advanced draught training certification workshops. Scott brings a wealth of knowledge and his passion for draught beer quality into the classroom.

JOE LINQUIST Joe Linquist, AKA Micro Matic Knowledge Architect, is an expert in draft beer business development with more than 25 years of experience in the beer business. He is a professional educator with a rich blend of technical and business skills, a passionate, creative individual, who takes pride in engaging others and achieving goals by doing things differently.

DAVID GREEN David Green has been a trainer for 6 of his 11 years with Micro Matic and Area Sales Representative responsible for six Midwest states. David joined the Training Group in 2006 as a course instructor, facilitating both three day Dispense Institute programs and on-site training. During his tenure as a Micro Matic Area Sales Representative Dave consulted with wholesalers, retailers and system installers with a simple goal of accomplishing a perfect glass of beer.

[email protected]

01621-D1215 ©2015 Micro Matic USA, Inc. All Rights Reserved.