FRANCHISE PROSPECTUS 2016

AMIGOS BURGERS AND SHAKES

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HELLO and thank you for requesting information on our fantastic Franchise Opportunity!

The aim of our prospectus is to give you a good initial insight into Amigos and provide you with more information on how our franchise works. First of all we wanted to give you an idea of how we came up with the concept for Amigos and the milestones we have achieved over the past 4 years or so. Amigos first started trading in the summer of 2011 in Acton, London. Our brand and concept was the brainchild of business partners and lifelong friends Kasim Akhter and Waqas Siddique, We both had experience of the fast food market through working in family businesses and large fast food chains. Our main aim was for Amigos to become an integral part of the community that it is based, to offer top quality food and to never compromise on quality. One of the initial challenges we faced in Acton was trying to attract people to an area that they wouldn’t normally visit, but through quality food, service, word of mouth and social media Amigos rapidly gained a ‘cult’ following. We have created a wide and varied menu specialising in our own burgers, chicken and a wide selection of milkshakes. As our brand grew there was significant interest from business people based in the UK who wanted to operate Amigos in their area. In addition Amigos name spread far and wide with interest being shown from Europe and the rest of the world. We will shortly be opening our third store in East and further expansion is planned across the UK. It is based on this success that Amigos are looking to grow and develop our brand and we are now looking for suitable Franchise Partners to help expand across the UK. We look forward to speaking with you further once you have read the prospectus. All the best

KASIMFounders & WAQAS & Directors 3

FRANCHISE PROSPECTUS 2016

WHAT MAKES AMIGOS SPECIAL?

Amigos have a unique place in the food and beverage sector and offer our Franchisees many distinct advantages:

AMIGOS BURGERS AND SHAKES

• Amigos has a thorough understanding of the sector and market conditions • Amigos have developed a quality brand and the systems • Amigos Franchisees are following a proven business concept, which has been developed over four years of successful, profitable trading • Amigos are establishing their own product supply line for sauces and burgers • A comprehensive Training & On-going support Programme has been created to take our franchisees through all aspects of Amigos business methodology • Our Franchisees will receive excellent hands-on practical training at our stores in Acton & Shepherds Bush • Support during the opening of each franchisees new store • Amigos have a passionate, knowledgeable and experienced management team ready to provide ongoing support and advice to potential Franchisees • The benefit of being part of a team, being with Amigos gives that added benefit and security of being part of an established brand and team

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FRANCHISE OPPORTUNITY

Having grown and established our brand since the summer of 2011, Amigos has considered several different options with regards to expanding the business. In response to a growing number of enquiries from the UK and around the world, Amigos undertook a robust and in-depth investigation we have decided that franchising is the appropriate solution for an expansion phase at this time. It was at this stage that Amigos underwent a rebranding process – the main reason for the rebrand was to create a new dynamic, modern and vibrant brand that would have great impact at our own and franchised locations across the UK and around the world. There are 930 business format franchise opportunities in the UK, an increase of 11% since 2008 (this compares to 244 franchise opportunities in 1988). There are over 39,000 franchise units operating in the UK, franchising contributes £13.7 billion to the UK economy.

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FRANCHISE PROSPECTUS 2016

FRANCHISE RESPONSIBILITY

An Amigos franchisee will be involved in the running of the business and will need to understand all of the different jobs and roles. This will be covered in the Amigos training course which will cover all of the practical skills necessary to operate a successful restaurant. Part of the training will involve on the job training at Acton & Shepherds Bush and undertaking all of the various roles within the business. Our expectation is that our Franchisee will be involved in the day to day running of their restaurant and in time may step back when they have an experienced manager in place to look at opening more restaurants. The following is a list of some of the key responsibilities of a Franchisee. These are just some of the ‘keys areas that a franchisee will cover every day and these will all be covered in the Amigos Training Programme.

AMIGOS BURGERS AND SHAKES

• Sourcing potential location • Order food stock • Order consumables • Advertising for staff • Recruiting staff • Managing staff • Training staff Opening & Closing Procedures • Ensuring your restaurant is clean, tidy and complies with health & safety • Quality of food • Reporting information to Amigos • Banking • Reconciling monthly accounts • Operate the business following the Amigos methodology

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FRANCHISE PACKAGE

Amigos franchise package has been developed to get our Franchisee’s effectively and efficiently set-up in business. The key elements in the Franchise Package are as follows:

Franchise Licence Business Operations Manuals Training & Support Marketing Materials Branded Workwear Website

THE FRANCHISE PACKAGE FEE £35,000 + VAT

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We can provide a full breakdown on our franchise package at the next stage. We have a monthly Management Service Fee and would be more than happy to discuss this further when we speak. In addition to the Franchise Package our franchisees will needs to budget for the costs incurred in acquiring, refurbishing and fitting out their location. Depending on the size of the location the franchisee will need to have funds in excess of £135,000.

FRANCHISE PROSPECTUS 2016

MISSION STATEMENT & VALUES Amigos Mission Statement:

TO PROVIDE DELICIOUS, NUTRITIOUS FOOD IN ALL OUR RESTAURANTS IN THE UK AND AROUND THE WORLD Amigos Core Values:

AMIGOS BURGERS AND SHAKES

• EXCELLENCE IN ALL WE DO • TO DELIVER A GREAT CUSTOMER EXPERIENCE • TO USE GREAT QUALITY INGREDIENTS • TO BUILD OUR BUSINESS WITH LIKE-MINDED PARTNERS • CONTINUOUS IMPROVEMENT

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TRAINING & SUPPORT

We have structured a highly comprehensive training programme covering every aspect of the business, designed to fast track the Franchisee through our operating procedures and provide them with a thorough understanding of our business ethos and model. Support and Assistance are provided in the following areas:

PHASE ONE Business Operations (this will include practical experience at the Amigos locations)

PHASE TWO Amigos Launch

PHASE THREE Franchisees Location

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FRANCHISE PROSPECTUS 2016

ONGOING SUPPORT PROGRAMME

Here is an overview of ongoing support that Amigos provide:

AMIGOS BURGERS AND SHAKES

• CONTINUALLY DEVELOP THE AMIGOS BUSINESS MODEL • ASSISTANCE WITH IDENTIFYING A SUITABLE LOCATION • SUPPORT DURING THE FIT-OUT PROCESS • WELL-STRUCTURED ONGOING TRAINING PROGRAMME • DEDICATED ONGOING SUPPORT • STORE VISITS AND REGULAR COMMUNICATIONS TO ENSURE THE BUSINESS PROGRESSES • ANALYSIS OF THE KEY PERFORMANCE INDICATORS • RESEARCH AND DEVELOPMENT OF NEW PRODUCT LINES, EQUIPMENT AND FOOD PREPARATION PROCESSES & TECHNIQUES

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FRANCHISEE PROFILE

We are looking for the right candidates to own and operate an Amigos Franchise. Below are some of the features we are looking for in our Franchisees. It is important to us that an Amigos franchisee is someone who is prepared to adhere to our systems and methodology and “buy into” the Amigos business ethos;

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• honest, reliable and trustworthy; • A strong work ethic; • Resourceful and the ability think on their feet and solve problems • The ability to work independently; • Good communication and Customer Service skills; • Has excellent organisational skills; • Is able to work effectively with others in a team and who is able to motivate others; • Has the necessary funds to successfully set-up and run an Amigos Franchise

FRANCHISE PROSPECTUS 2016

CONTACT US

AMIGOS BURGERS AND SHAKES

Once you have read through our prospectus we would love the opportunity to talk with you further about our exciting opportunity and answer any questions that you may have.Please email us at [email protected] together with a signed non disclosure agreement and a copy of a UK Driving License or Passport.

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FRANCHISE PROSPECTUS 2016