2016 Event Sponsorship Prospectus
“We met some of the brightest and most talented attendees, and learned first-hand from industry leaders. The Linux events and sponsorship team made sure we had everything we needed for a successful event. We’re looking forward to more Linux Foundation events in the future!” -EMC
TABLE OF CONTENTS “The Linux Foundation and the LinuxCon events continue to stay 2 steps ahead of the leading edge in innovation and deliver technical education, networking and best practices like no other show. What I also like is the ability to connect with key people and not feel overwhelmed with crowds. Kudos on the effort to make it an inclusive and diverse conference. A must-attend conference on my open source and technology events calendar.” NITHYA A. RUFF, DIRECTOR, OPEN SOURCE STRATEGY OFFICE, SANDISK CORPORATION
CHECK BACK SOON FOR THE FOLLOWING 2016 EVENT ADDITIONS
AllSeen Alliance Summit Cloud Foundry Summits Linux Plumbers Conference MesosCon events Open Networking Summit OpenDaylight Summit OpenIoT Summit OPNFV Summit Xen Project Developer Summit
About Linux Foundation Events .....................................3 Audience Snapshot........................................................4 Linux Foundation Collaboration Summit .........................6 Embedded Linux Conference North America..................8 Linux Storage, Filesystem & Memory Management Summit...................................................10 Vault Linux Storage & Filesystems Conference..............11 Apache: Big Data North America..................................13 ApacheCon North America...........................................15 Automotive Linux Summit.............................................17 LinuxCon + ContainerCon Japan..................................19 LinuxCon + ContainerCon North America....................21 LinuxCon + ContainerCon Europe................................24 Embedded Linux Conference Europe...........................27 Linux Kernel Summit.....................................................29 Promotional Marketing Opportunities............................31 Benefits of Sponsorship & Past Sponsors.....................32 Sponsorship Bundles & Custom Packages...................33
2016 Event Sponsorship Prospectus
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Technologies Covered By Event: IoT, Embedded, Mobile & Automotive Collaboration Summit, OpenIoT Summit, ELC (North America, Europe), AllSeen Alliance Summit, Automotive Linux Summit
Cloud, Automation & Infrastructure Cloud Foundry (North America, Europe, Asia), Collaboration Summit, CNCF Summit, Node.js Interactive, Xen Summit
Big Data, Data Science, DevOps, Clusters Apache: Big Data (North America, Europe), ApacheCon, MesosCon (North America, Europe)
Linux Kernel & Subsystems, Systems Administration LinuxCon (North America, Europe, Japan), Linux Plumbers Conference, Linux Kernel Summit, LSF-MM Summit, Vault
Networking Collaboration Summit, Open Networking Summit, OpenDaylight Summit, OPNFV Summit
Containers Cloud Foundry (North America, Europe, Asia), Collaboration Summit, ContainerCon (North America, Europe, Japan), Vault
Ecosystem, Compliance & Legal Apache: Big Data (North America, Europe), ApacheCon, Collaboration Summit, LinuxCon (North America, Europe, Japan), Linux Foundation Legal Summit
Linux Foundation events are where the world’s greatest technologists collaborate, meet and innovate. If you rely on open source, you need to be a part of Linux Foundation events. It’s well established that leading companies are using open source strategically to power their business. Smart companies realize that to gain a competitive advantage they must influence and learn directly from the open source maintainers, developers and IT managers who are steering the projects being used to create today’s most innovative commercial products and services. Linux Foundation events are the only place where the world’s leading maintainers, developers and practitioners across all of the most important open source software projects meet. From the enterprise to networking, embedded, IoT and cloud infrastructure, among others, Linux Foundation events are the best place to identify software trends early and inform future technology investments. They’re also the ripest recruiting grounds in today’s technology landscape. Visibility within the open source community is one of the best ways to advance your open source development work through connection with sophisticated users who are evaluating and buying the next generation of infrastructure, big data or cloud technology. If you want to influence, learn from or recruit these maintainers and developers, or reach the IT managers, cloud architects, network architects, infrastructure managers or administrators, Linux Foundation events are a mustattend and must sponsor.
2016 Event Sponsorship Prospectus
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2015 AUDIENCE SNAPSHOT ATTENDANCE
14,000+ attendees 47% YoY Growth
REPRESENTING
3,100+ organizations
Including corporations, associations and academic institutions worldwide
AUDIENCE BY COMPANY SIZE COMPANY SIZE
SUM OF %
1 - 99
26%
100 - 499
16%
500 - 4999
16%
5000 - 9999
5%
10000+
37%
FROM
85 countries With representatives from US, Japan, Germany, Korea, UK and many more.
More than
56%
attendees are from the US
2016 Event Sponsorship Prospectus
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2015 AUDIENCE SNAPSHOT (CON’T) AUDIENCE BY JOB FUNCTION 44%
Development / Engineering DevOps / System Administration
16%
IT / Dev Manager, Director & VP
9%
Marketing / Sales
7%
Executive Management
7%
Student / Academic
7%
Product
4%
Press Analyst
2%
Other
4%
PRESS & SOCIAL MEDIA
Linux Foundation events are highly engaging and interactive. In 2015, our events generated:
7,500+
83,000+
280,000,000+
media clips with
social media engagements on Facebook, Google+ & Twitter
event keyword impressions on social media
152,000,000+ impressions
Nearly 150 press in attendance
AUDIENCE BY INDUSTRY Other Solutions Provider / IT Consultancy
23%
2%
Carriers / Telecom
5%
Education / Research
4%
Associations / Trade Groups / Foundations
Software / Internet
38%
6%
Hardware / Computers / Electronics
22%
2016 Event Sponsorship Prospectus
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March 29-31 | Resort at Squaw Creek, Lake Tahoe, CA
The Linux Foundation Collaboration Summit is where the world’s thought leaders in open source software and collaborative development convene to share best practices and learn how to manage the largest shared technology investments of our time. From open governance to compliance and community enablement, Collaboration Summit provides the venue for business leaders to come together with leading technologists to create and advance the open source infrastructure that runs our lives.
Collaboration Summit is...
Who Attends
An exclusive gathering of the brightest minds in open source shaping strategy and implementation across the Linux and Linux Foundation projects’ ecosystem.
Open source business, technical and community leaders.
A place to grow a community of people who are committed within their organizations to increasing open source adoption, participation, and collaboration.
Linux Foundation and Collaborative Projects’ advisory board members. Limited to 450 people to enable collaboration.
Where anyone who is anyone in open source business comes to learn and share on topics around compliance, governance, and other best practices. The place to identify overlap between open source projects that may not seem connected, in order to create greater efficiencies and encourage crosspollination of ideas.
2016 Event Sponsorship Prospectus
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SPONSORSHIP AT-A-GLANCE
Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation
Editorial Interview and Article on Linux.com: Over 1m unique visitors per month. Linux Foundation to determine final interview content and delivery date
Sponsor Designation in Press Releases: Recognition as xxx sponsor in body of release
Contact
[email protected] to secure your sponsorship today.
platinum
gold
silver
bronze
4 available 3 available
6 available
8 available
unlimited
• • •
Onsite Recognition during Opening Keynote Session
•
Private Conference Room
•
Assistance with Press Bookings at Event: Helping you get
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
15
10
5
2
$25,000
$18,000
$12,000
$6,000
the most out of an on-site announcement
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Keynote Stage Branding: Logo prominently displayed on stage screens
Attendee Invitations
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus
7
April 4-6 | Manchester Grand Hyatt, San Diego, CA
The Embedded Linux Conference (ELC) is the premier vendor-neutral technical conference for companies and developers using Linux in embedded products. This conference, now in its 12th year, has the largest collection of technical sessions dedicated exclusively to embedded Linux development. The Embedded Linux Conference features dedicated tracks on the Internet of Things, Automotive Linux and Drones. Developers and companies working across these different facets of embedded Linux will gather at ELC this year.
Audience: ELC gathered over 630 attendees in 2015 from 25+ countries worldwide; a 25% increase from 2014. Over 80% of the audience consists of developers, architects, sys admins and engineers.
2016 Event Sponsorship Prospectus
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SPONSORSHIP AT-A-GLANCE
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
2 available
4 available 3 available
6 available
8 available
unlimited
•
•
Keynote
Session
Session
Onsite Recognition during Opening Keynote Session
•
•
•
Private Conference Room: Exclusive Use of a
•
Shared
Shared
Recognition in Pre-Conference Email Marketing
•
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
10x10
10x10
Kiosk
Kiosk
Kiosk
Lead Retrieval Scanners: Use at your booth
2
1
1
1
1
Conference Attendee Passes: Full access passes to the entire conference for your staff or customers
10
8
6
4
2
$35,000
$25,000
$18,000
$12,000
$6,000
Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
meeting room throughout conference
Recognition as xxx sponsor in body of release
Message in Attendee Pre-Conference Email: Customized message in text email distributed to all attendees pre-event
Keynote Stage Branding: Logo prominently displayed on stage screens
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus
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April 18 & 19 | Raleigh Marriott City Center, Raleigh, NC
The Linux Storage, Filesystem & Memory Management Summit gathers the foremost development and research experts and kernel subsystem maintainers... to map out and implement improvements to the Linux filesystem, storage and memory management subsystems that will find their way into the mainline kernel and Linux distributions in the next 24-48 months. This two day invitation-only workshop is a community event underwritten and managed by The Linux Foundation. Who Attends: The top developers and researchers worldwide that are integral in the development and success of these subsystem improvements are invited via a community nomination process.
85-100 are invited to attend annually.
Sponsorship At-A-Glance platinum
gold
silver
3 available
4 available
unlimited
Recognition on Event Signage: Logo on conference signage
•
•
•
Recognition on Event Website: Prominent logo display
•
•
•
2
1
0
$15,000
$10,000
$5,000
on all website pages
Summit Invitation: Attendee invitations to event
Sponsorship Cost
Contact
[email protected] to secure your sponsorship today.
2016 Event Sponsorship Prospectus 10
April 20 & 21 | Raleigh Marriott City Center, Raleigh, NC
Vault will bring together the leading developers in filesystems and storage in the Linux kernel with related projects to forge a path to continued innovation and education. By being co-located with the invite-only and exclusive Linux Storage, Filesystem & MM Summit, Vault will tap into the expertise of the developers leading these innovations while offering a general technical conference that is open to everyone, creating a place where companies on the leading edge can network with users and developers to advance computing. Companies and projects on the leading edge of Linux storage and filesystems will be represented.
Audience: CTOs, CIOs and IT Management
Systems Administrators, Analysts and Engineers
Data Storage Consultants and Specialists
Storage System Educators and Researchers
Storage System Architects, Developers and Engineers
Cloud Storage Consultants and Specialists
IT Architects, Specialists, Consultants and Service Providers Over 400 Attendees at the 2015 inaugural event; 700 expected in 2016
Data Center and Enterprise Storage Experts
2016 Event Sponsorship Prospectus 11
SPONSORSHIP AT-A-GLANCE Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date
Assistance with Press Bookings at Event: Helping you get the most out of an on-site announcement
Speaking Opportunity: Content must be approved
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
3 available
5 available
6 available
8 available
unlimited
• • •
•
Keynote
Keynote
(15 minutes)
(based on availability)
Session
Onsite Recognition during Opening Keynote Session
•
•
•
Message in Attendee Pre-Conference Email: Customized message in text email distributed
•
•
•
•
Shared
Shared
Recognition in Pre-Conference Email Marketing
•
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
10x10
10x10
8x10
6x6
6x6
Lead Retrieval Scanners: Use at your booth
2
2
1
1
1
Conference Attendee Passes: Full access passes
15
10
8
4
2
$40,000
$25,000
$18,000
$12,000
$6,000
by program committee
to all attendees pre-event
Private Conference Room: Exclusive use of a meeting room throughout conference
Recognition as xxx sponsor in body of release
Keynote Stage Branding: Logo prominently displayed on stage screens
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
to the entire conference for your staff or customers
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org 2016 Event Sponsorship Prospectus 12
NORTH_AMERICA May 9-12 | Hyatt Regency Vancouver, Vancouver B.C.
Apache: Big Data will gather together the Apache projects, people and technologies working in Big Data, ubiquitous computing, data engineering and science to educate, collaborate and connect in a completely project-neutral environment. It is the only event that brings together the full suite of Big Data open source projects. Dozens of leading Big Data solutions are developed under the auspices of The Apache Software Foundation (ASF). The ASF and The Linux Foundation have joined forces to produce Apache: Big Data to bring the power of these projects together under one roof where project code committers and developers can collaborate with users to accelerate adoption and the state of the art. Apache: Big Data covers the issues, technologies, techniques and best practices that are shaping the data ecosystem across a wide range of industries including finance, business, manufacturing, government and academia, media, energy and retail.
2016 Event Sponsorship Prospectus 13
NORTH_AMERICA
SPONSORSHIP AT-A-GLANCE Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date
Keynote Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
2 available
4 available
6 available
8 available
unlimited
• 15 minutes
10 minutes (Based on Availability)
Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation
•
•
Message in Attendee Pre-Conference Email: Customized message in text email distributed to
•
•
•
•
•
•
•
•
•
Recognition in Pre-Conference Email Marketing
•
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
•
Lead Retrieval Scanners Use at your booth
2
2
1
1
1
Recognition on Event Website: Prominent logo
•
•
•
•
•
•
•
•
•
•
20x10
10x10
10x10
8x6
8x6
10
8
6
4
2
$40,000
$25,000
$18,000
$10,000
$6,000
all attendees pre-event
Session Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
Keynote Stage Branding: Logo prominently displayed on stage screens
display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors Conference Attendee Passes: Full access passes to the entire conference for your staff or customers
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus 14
May 11-13 | Hyatt Regency Vancouver, Vancouver B.C.
ApacheCon gathers together the open source community to learn about and collaborate on the technologies and projects driving the future of open source, web technologies and cloud computing. Apache projects have and continue to be hugely influential in the innovation and development of software across a plethora of categories from content, databases and servers, to big data, cloud, mobile and virtual machine. The developers, programmers, committers and users driving this innovation and utilizing these tools will meet in 2016 for collaboration, education and community building.
2016 Event Sponsorship Prospectus 15
SPONSORSHIP AT-A-GLANCE Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date
Keynote Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
2 available
4 available
6 available
8 available
unlimited
• 15 minutes
10 minutes (Based on Availability)
Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation
•
•
Message in Attendee Pre-Conference Email: Customized message in text email distributed to
•
•
•
•
•
•
•
•
•
Recognition in Pre-Conference Email Marketing
•
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
•
Lead Retrieval Scanners Use at your booth
2
2
1
1
1
Recognition on Event Website: Prominent logo
•
•
•
•
•
•
•
•
•
•
20x10
10x10
10x10
8x6
8x6
10
8
6
4
2
$25,000
$18,000
$10,000
$6,000
$3,000
all attendees pre-event
Session Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
Keynote Stage Branding: Logo prominently displayed on stage screens
display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors Conference Attendee Passes: Full access passes to the entire conference for your staff or customers
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus 16
July 13 & 14 | Chinzan-so, Tokyo, Japan
The Automotive Linux Summit gathers together the most innovative minds from automotive expertise and open-source excellence... including automotive systems engineers, Linux experts, R&D managers, business executives, open-source licensing and compliance specialists and community developers. The event connects the developer community driving the innovation in this area together with the vendors and users providing and using the code in order to drive the future of embedded devices in the automotive arena.
Audience: Over 400 attendees gather annually at this event, including CTOs, architects, engineers, IT managers, developers and researchers.
2016 Event Sponsorship Prospectus 17
SPONSORSHIP AT-A-GLANCE Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation.
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
2 available
4 available
6 available
unlimited
•
Recognition in Pre-Conference Email Marketing
•
•
•
Keynote Stage Branding: Logo prominently displayed on
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
Recognition on Event Website: Prominent logo display
•
•
•
•
•
•
•
•
stage screens
on all website pages
Recognition on Event Signage: Logo on conference signage Speaking Opportunity: Sponsor to work directly with
Keynote
Keynote
(subject to availability)
Session
Session
8x10
8x10
8x6
8x6
Lead Retrieval Scanners: Use at your booth
1
1
1
1
Conference Attendee Passes: Full access passes to the entire
20
15
10
5
$30,000
$20,000
$10,000
$5,000
Linux Foundation on signoff for content of session.
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
conference for your staff or customers.
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus 18
July 13-15 | Chinzan-so, Tokyo, Japan
LinuxCon Japan is the premier Linux conference in Asia that brings together a unique blend of core developers, administrators, users, community managers and industry experts.
ContainerCon gathers leading contributors in Linux containers, the Linux kernel, and related projects to forge a path to continued innovation and education.
It is designed not only to encourage collaboration but to support future interaction between Japan and other Asia Pacific countries and the rest of the global Linux community. The conference includes presentations, tutorials, birds of a feather sessions, keynotes, and sponsored mini-summits.
Linux containers are disrupting traditional application development and virtualization models; enabling businesses to explore new, improved methods of deploying their services and products. New developments in Linux containers are driving the adoption of cloud and virtualization technologies in many industries and ContainerCon will provide a platform for exhibiting the best work.
Audience Breakdown 700+ Attendees from 23+ countries 80% of Attendees from Japan Press/Analyst/Community Business/Vendor
11%
IT/Dev Manager
13%
6%
Developer
45%
SysAdmin/Dev Ops
25%
2016 Event Sponsorship Prospectus 19
SPONSORSHIP AT-A-GLANCE Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation
Speaking Opportunity: Sponsor to work directly with
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
2 available
6 available
8 available
10 available
unlimited
• Keynote
Keynote
(based on availability)
Session
Recognition in Pre-Conference Email Marketing
•
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
Message in Attendee Pre-Conference Email: Customized message in text email distributed
•
•
•
•
Keynote Stage Branding: Logo prominently
•
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
•
Access to Event Press/Analyst List: Contact list
•
•
•
•
•
•
Shared
Shared
•
•
•
•
•
•
•
•
•
•
10x10
10x10
8x6
6x6
6x6
Lead Retrieval Scanners: Use at your booth
2
1
1
1
1
Conference Attendee Passes: Full access passes
20
15
10
5
3
$40,000
$30,000
$20,000
$12,000
$6,000
Linux Foundation on signoff for content of session
Recognition as xxx sponsor in body of release
to all attendees pre-event
displayed on stage screens
shared two weeks prior to event for your own outreach
Private Conference Room Exclusive: Use of a meeting room throughout conference
Recognition on Event Signage: Logo on conference signage
Recognition on Event Website: Prominent logo display on all website pages
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
to the entire conference for your staff or customers
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org Sponsorships are combined in 2016 for LinuxCon and ContainerCon.Sponsor logos will be featured on both the LinuxCon Japan website and the ContainerCon website unless requested otherwise.
2016 Event Sponsorship Prospectus 20
August 22-24 | The Westin Harbour Castle, Toronto, ON
At the intersection of Linux and containers, two events converge to create one extraordinary opportunity for cross pollination between the developers, sysadmins, devops professionals and architects driving the future of technology. LinuxCon is the leading annual technical conference in North America. LinuxCon has become known for offering top speaking talent, a cross-section of the leading players in the Linux community, innovative and timely content, a wide variety of opportunities for attendee collaboration and a place for smaller groups to co-locate for topic-specific mini-summits and workgroups. ContainerCon gathers leading contributors in Linux containers, the Linux kernel, and related projects to forge a path to continued innovation and education. Linux containers are disrupting traditional application development and virtualization models; enabling businesses to explore new, improved methods of deploying their services and products. New developments in Linux containers are driving the adoption of cloud and virtualization technologies in many industries and ContainerCon will provide a platform for exhibiting the best work.
Holding these events in tandem fills a crucial need for those working in these often overlapping arenas to come together for discussions, problem solving, education and collaboration to help advance computing.
2016 Event Sponsorship Prospectus 21
Audience Breakdown: Developers Software Developers, Programmers, Core Maintainers and Linux IT Professionals
Operations IT Operations Experts, System Administrators and Chief Architects
Business & Legal Corporate End Users, Senior Business Executives, Legal Counsel
Plus Students, Media, Analysts and other professionals with an interest in the Linux ecosystem
1,656 Attendees in 2015 (up 29% from 2014)
Averaging a 20% year over year increase in attendee growth
Averaging a 50% year over year new attendee rate
96% of attendees visit sponsor exhibits onsite
82% of attendees from the US as well as attendees from 41 countries
51% of attendees make purchasing decisions or influence decision maker
By The Numbers:
563 Companies in Attendance
Press/Analyst Business/Legal/Community
12%
4%
Developer
50%
IT/Dev Manager
14%
SysAdmin/Dev Ops
20%
2015 Event Sponsorship Prospectus 22 2016
SPONSORSHIP AT-A-GLANCE Ability to Show Sponsor Video between Keynotes: Max 1 minute video shown once Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date
Pre or Post-Conference Email Blast: One time
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
3 available
6 available
10 available
unlimited
unlimited
• • •
•
15 Minute Keynote
15 Minute Keynote (based on availability) or Session + Lightning Talk
50 Minute Conference Session or BoF
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
•
•
•
•
Shared
•
•
•
Recognition in Pre-Conference Email Marketing
•
•
•
•
Keynote Stage Branding: Logo prominently
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
10x20
10x15
10X10
8x8
8x8
Lead Retrieval Scanners: Use at your booth
3
2
2
1
1
Conference Attendee Passes: Full access passes to
20
15
10
6
3
VIP Reception Passes
10
7
5
3
2
Sponsorship Cost
$60,000
$42,000
$30,000
$15,000
$8,000
use of opt-in list to be sent by Linux Foundation
Speaking Opportunity: All sponsor content must be approved by Program Committee and Linux Foundation.
Message in Attendee Pre-Conference Email: Customized message in text email distributed to all attendees pre-event
Recognition as xxx sponsor in body of release
Assistance with Press Bookings at Event: Helping you get the most out of an on-site announcement
Private Conference Room: Exclusive use of a meeting room throughout conference
Collateral in Conference Bag: Distributed to all attendees at check-in
displayed on stage screens
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
the entire conference for your staff or customers
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org Sponsorships are combined in 2016 for LinuxCon & ContainerCon. Sponsor logos will be featured on all three event websites unless requested otherwise.
2016 Event Sponsorship Prospectus 23
October 4-6 | InterContinental Hotel Berlin, Berlin, Germany
At the intersection of Linux and containers, two events converge to create one extraordinary opportunity for cross pollination between the developers, sysadmins, devops professionals and architects driving the future of technology - LinuxCon and ContainerCon. LinuxCon is the leading annual technical conference in Europe, providing a much needed collaboration and education space for the Linux community.
ContainerCon gathers leading contributors in Linux containers, the Linux kernel, and related projects to forge a path to continued innovation and education.
LinuxCon is known for offering top speaking talent, a cross-section of the leading players in the Linux community, innovative and timely content, a wide variety of opportunities for attendee collaboration and a place for smaller groups to co-locate for topicspecific mini-summits and workgroups.
Linux containers are disrupting traditional application development and virtualization models; enabling businesses to explore new, improved methods of deploying their services and products.
LinuxCon Europe promises to deliver sponsors the opportunity to connect with the leaders of the Linux community in one place.
New developments in Linux containers are driving the adoption of cloud and virtualization technologies in many industries and ContainerCon will provide a platform for exhibiting the best work.
Holding these events in tandem fills a crucial need for those working in these often overlapping arenas to come together for discussions, problem solving, education and collaboration to help advance computing.
2016 Event Sponsorship Prospectus 24
Audience: Developers Software Developers, Programmers, Core Maintainers and Linux IT Professionals
Operations IT Operations Experts, System Administrators and Chief Architects
Business & Legal Corporate End Users, Senior Business Executives, Legal Counsel
Plus Students, Media, Analysts and other professionals with an interest in the Linux ecosystem
Averaging a 20% year over year increase in attendee growth
86% of attendees from Europe - 43 countries represented overall
95% of attendees visit sponsor exhibits onsite
By The Numbers: 1300+ Attendees in 2015 Averaging a 55% year over year new attendee rate
Business/Vendor/Community
7%
Press/Analyst
3%
IT/Dev Manager
12%
Developer
60%
SysAdmin/Dev Ops
18%
2015 Event Sponsorship Prospectus 25 2016
SPONSORSHIP AT-A-GLANCE Ability to Show Sponsor Video between Keynotes: Max 1 minute video shown once Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date
Pre or Post-Conference Email Blast: One time
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
3 available
6 available
10 available
unlimited
unlimited
• • •
•
15 Minute Keynote
15 Minute Keynote (based on availability) or Session + Lightning Talk
50 Minute Conference Session or BoF
•
•
•
Onsite Recognition during Opening Keynote Session
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
•
•
•
•
Shared
•
•
•
Recognition in Pre-Conference Email Marketing
•
•
•
•
Keynote Stage Branding: Logo prominently
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
10x20
10x15
10X10
8x8
8x8
Lead Retrieval Scanners: Use at your booth
3
2
2
1
1
Conference Attendee Passes: Full access passes to
20
15
10
6
3
VIP Reception Passes
10
7
5
3
2
Sponsorship Cost
$60,000
$42,000
$30,000
$15,000
$8,000
use of opt-in list to be sent by Linux Foundation
Speaking Opportunity: All sponsor content must be approved by Program Committee and Linux Foundation. Message in Attendee Pre-Conference Email: Customized message in text email distributed to all attendees pre-event
Recognition as xxx sponsor in body of release
Assistance with Press Bookings at Event: Helping you get the most out of an on-site announcement
Private Conference Room: Exclusive use of a meeting room throughout conference
Collateral in Conference Bag: Distributed to all attendees at check-in
displayed on stage screens
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
the entire conference for your staff or customers
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org Sponsorships are combined in 2016 for LinuxCon and ContainerCon. Sponsor logos will be featured on both the LinuxCon EU website and the ContainerCon website unless requested otherwise.
2016 Event Sponsorship Prospectus 26
October 6 & 7 | InterContinental Hotel Berlin, Berlin, Germany
The Embedded Linux Conference Europe (ELC-E) is the premier vendor-neutral technical conference in Europe for companies and developers using Linux in embedded products. This conference has the largest collection of sessions dedicated exclusively to embedded Linux and embedded Linux developers. ELC-E is embedded Linux experts talking about solutions to your embedded Linux problems.
Audience: 600+ attendees in 2015 from 30+ countries worldwide Over 80% developers, architects and engineers
2015 Event Sponsorship Prospectus 27 2016
SPONSORSHIP AT-A-GLANCE
Contact
[email protected] to secure your sponsorship today.
diamond
platinum
gold
silver
bronze
2 available
4 available
6 available
8 available
unlimited
•
•
Keynote
Session
Session
Onsite Recognition during Opening Keynote Session
•
•
•
Private Conference Room: Exclusive Use of a
•
Shared
Shared
Recognition in Pre-Conference Email Marketing
•
•
•
•
Sponsor Designation in Press Releases:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
10x15
10x10
8x10
8x6
6x6
Lead Retrieval Scanners: Use at your booth
2
1
1
1
1
Conference Attendee Passes: Full access passes to the entire conference for your staff or customers
10
8
6
4
2
$35,000
$25,000
$18,000
$12,000
$6,000
Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session
meeting room throughout conference
Recognition as xxx sponsor in body of release
Message in Attendee Pre-Conference Email: Customized message in text email distributed to all attendees pre-event
Keynote Stage Branding: Logo prominently displayed on stage screens
Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach
Recognition on Event Website: Prominent logo display on all website pages
Recognition on Event Signage: Logo on conference signage
Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus 28 2015
October 31 & November 1 | Sante Fe Community Convention Center, Santa Fe, NM
The Linux Kernel Summit brings together the world’s leading core kernel developers to discuss the state of the existing kernel and plan the next development cycle. This two-day summit focuses on development and innovation through sessions and workshops that encourage interaction and discussion between kernel developers and industry leaders. The first day of the Linux Kernel Summit is invite-only, wherein invited attendees are chosen via an annual nomination process on the Linux Kernel mailing list. Sponsors of the event also receive a seat at the table to these closed door meetings. The second day of Linux Kernel Summit is open to attendees of the co-located Linux Plumbers Conference and provides attendees with education and information on the current state of the Linux kernel.
2015 Event Sponsorship Prospectus 29 2016
SPONSORSHIP AT-A-GLANCE
Contact
[email protected] to secure your sponsorship today.
attendee gift
dinner reception
breakfast & breaks
1 available
2 available
1 available
lunch
general
2 available
unlimited
15-Minute Speaking Opportunity
•
Sponsor Designation in Promotional Emails
•
•
Sponsor Designation in Press Releases
•
•
Day 1
Day 2
Collateral Distributed to Attendees
•
•
•
•
Logo on Conference Signage
•
•
•
•
•
Logo on Website
•
•
•
•
•
125 Words
100 Words
75 Words
50 Words
25 Words
2
2
1
1
1
$38,000
$33,000
$33,000
$27,500
$15,000
Recognition during Opening Session
Company Description/Sponsor News on Website Conference Attendee Passes
Sponsorship Cost
To view a detailed sponsorship prospectus for this event, please contact us at sponsorships@linux foundation.org
2016 Event Sponsorship Prospectus 30
Women in Open Source Luncheon $5,000-$10,000
PROMOTIONAL MARKETING OPPORTUNITIES Please check with us on pricing and availability for individual events. Contact
[email protected] to secure your sponsorship today.
Show your support of the women in our community that are helping to create the future of open source. Includes sponsor signage and verbal recognition at lunch.
Lanyards $5,000-$15,000 Every attendee will wear a name badge and lanyard and your logo will appear across the lanyard.
Attendee Lounge $8,000 and up Sponsor a themed lounge such as Developer, Meetup, Community or Enterprise Lounge. Provides the space and snacks to get attendees collaborating. Includes sponsored signage and branded snacks in lounge areas.
Keynote Live Stream & Recording $7,000 for 2-day events, $10,000 for 3-day events. A great sponsorship opportunity for sponsors that cannot physically be at the event. Includes logo on live stream home page, two attendee passes and logo on website and signage. Sponsor will be allowed to use recordings on their website or in promotional materials via embedded code.
Breakfast & Breaks $10,000 AND UP Includes large branded signage in break area, mention in schedule app & on signage.
Evening Event $10,000 AND UP A great opportunity to support the community, make an announcement and more, you can be the exclusive sponsor of an onsite or offsite evening event at one of our conferences this year.
Lunch & Learn $15,000 for 50 people, $25,000 for 100 people An opportunity to host a group of attendees and deliver your key message and thought leadership. Sponsorship includes lunch for specified number of attendees, promotion of lunch through all event channels and the opportunity to program lunch at your discretion. *Not available for all events; please contact us for details
Hackathon, Dev Day or Mini Summit $20,000 and up A great opportunity to take advantage of our existing attendee base. Sponsorship includes promotion on our website and in event promotion as a co-located event, registration add-on opportunity on event registration form, plus venue space, internet and AV. Please contact us for a customized offer.
2016 Event Sponsorship Prospectus 31
Thought leadership
BENEFITS OF SPONSORSHIP
Increase brand awareness & recognition Highly targeted marketing opportunities
+ Talent acquisition & recruitment
Contact
[email protected] to secure your sponsorship today.
Showing support of the Linux community Media exposure & PR announcements Showcase products, services & technologies Generate new partnerships, alliances & customers
PAST SPONSORS INCLUDE:
ActiveState
Credativ
IBM
Primary Data
Altera
Datera
Igalia
Puppet Labs
Amazon
Digital Ocean
Intel
Rancher Labs
Atlassian
Docker
Jelastic
Red Hat
ARM
Elastic
Joyent
Redis Labs
BlackDuck
EMC
Jump Trading
Renasas
Bitnami
ENEA
Linaro
Samsung
Canonical
Facebook
Microsoft
Sandisk
Cisco
Fox
NEC
Seagate
Citrix
Fujitsu
NetApp
ShapeBlue
Cloudera
Github
New Relic
Shippable
Cloudian
Global Logic
Nuage
Sony
CloudFoundry
GridGain
NTT Data
SUSE
CloudOps
Hitachi
Oracle
TI
Cloudsoft
HP
Pansonic
Toyota
Comcast
HGST
Proofpoint
Western Digital
CoreOS
Hortonworks
Odin
Wipro
Cumulus
Huawei
Pivotal
Wind River
2015 Event Sponsorship Prospectus 32 2016
Sponsorship Bundles & Custom Packages Interested in sponsoring multiple events and/or creating a custom sponsor package? We offer bundled sponsorship package discounts and are happy to work with you to create a customized package to meet your organization’s individual needs. Linux Foundation Corporate Members receive sponsorship discounts on Linux Foundation events. Please inquire for details.
Contact
[email protected] to secure your sponsorship today. www.linuxfoundation.org
