AYR RUGBY FOOTBALL CLUB SPONSORSHIP

League Winners 2008-09, 2012-13 Cup Winners 2009-10, 2010-11, 2012-13 Bill McLaren Shield Winners 2012-13

WELCOME TO AYR RUGBY FOOTBALL CLUB You have the fantastic opportunity to partner Ayr RFC to provide huge gains in promoting your business to the local area as well as supporting a local club. A short distance from the birthplace of Scotland’s national bard, Robert Burns, and a stone’s throw from the Auld Brig O’ Doon, immortalised in Tam O’Shanter, is Millbrae, the picturesque rugby ground of Ayr RFC. Ayr RFC’s currently established Senior, Senior Reserve, Millbrae and Junior Sections, plus the recently formed Women’s and Ayr Rugby Academy Sections illustrates just how ambitious the club is and what great exposure your business can obtain as a result. The annual figures of the website www.ayrrugbyclub.co.uk from 26th Aug 2013 to 26th Aug 2014: unique users: 30,785 and web page views: 260,616.

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U18’s Ladies, U16’s Boys, Ayr 1 XV Millbrae Team Huddle, Finn Russell (Scottish Internationalist).

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TABLE OF CONTENTS Club Introduction

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Annual Sponsorship

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Match Day Sponsorship

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Academy & Women’s Sponsorship

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Sponsorship Terms & Conditions

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Associated Partners

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Senior Team: The 1st team squad is established at the very top of the amateur game in Scotland. The current XV comprises of various representative talents ranging from Glasgow U18’s and U20’s to full Glasgow professionals plus a number of highly regarded club players who have represented Scotland at various levels. The club has a strong foothold in the community and town of Ayr and with recent successes in the Scottish Cup as well as the Scottish Premier One League title, Ayr RFC can be seen as a club with a very bright future, not forgetting a proud past. Sponsorship opportunities contact Andrew Dunlop: [email protected]

Senior Reserve: A vibrant, successful 2nd XV is vital to every club but particularly at Premiership level. It comprises players who wish to enjoy a regular, competitive game at a high standard and it is the main vehicle for those whose game is developing, especially young players coming through the ranks. It also provides the important function of hosting those players who are challenging for 1st XV places. Our 2nd XV team plays in the 1st Division of the Reserve National Leagues. Sponsorship opportunities contact Andrew Dunlop: [email protected]

Millbrae: Millbrae Rugby Club was formed in 2006 and entered the West Regional League in Division 3 for the 2006/7 season. After three successive promotions to West Regional League 1 the Millbrae team has found a balance of maturity and skill to compete at their right level. The club also enjoys a healthy social side in their balanced approach to fraternizing, training and playing. With frequent nights out, annual dinners, overseas tours and 7's and 10's competitions, there is something for all the players at whatever stage they are at in their rugby playing careers. Sponsorship Opportunities contact Andrew Dunlop: [email protected]

Junior Rugby: As well as an incredibly successful senior section to Ayr Rugby Club it is also lucky to have one of the strongest and healthiest youth sections in the country. With over 300 registered junior players (P4-U18) and a micros (P1-P3) section of around 40 regulars, Ayr does more than its share when it comes to providing opportunities for youngsters in sport, not only at elite level, with healthy numbers playing both representative rugby for Glasgow and Scotland at age grade level, but also as a diversionary activity for individuals likely to commit offences or individuals from difficult backgrounds. It is also a social hub for your young average rugby enthusiast. Ayr’s youth section is supported by a fantastic volunteer group of parents and committee members. The youth sections are also big supporters of the 1st XV with a regular turn out on most Saturdays wearing their club colours. This in turn creates a great vibe around a very unified club. Sponsorship opportunities contact Lois Field: [email protected]

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ANNUAL SPONSORSHIP KIT SPONSOR      

Playing Jerseys – Back Bottom Playing Jerseys – Front Collar – left & right sides available Playing Jerseys – Sleeve – left & right sleeves available Shorts – Front – left & right sides available Shorts – Back – left & right sides available 1st XV Squad Post Match Shirts

Calum Forrester at Murrayfield with League & National Cup 2012-13.

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PITCH SIDE / STAND BOARD Pitch-side advertising boards are arguably the most iconic and recognisable form of advertising at sports grounds after kit sponsorship. They're a great way of ensuring your brand is seen on match days and they enable secondary exposure through our match photography which is increasingly used online and can appear in the local press.     

Advertising board pitch side, board measurements 16ft x 2ft Rear of stand (size TBC) Mention (name or company) in all 1st XV match day programmes Mention (name or company) on ‘Sponsors’ page on the Ayr RFC website Design, print and fit service available upon request

Daniel McCluskey in action against Cornish Pirates 2014

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PLAYER SPONSOR Sponsor a player for the season:  Sponsor (name or company) listed against player in all match day programmes (list of 1st XV Squad players TBC)  Sponsors (name or company) announced on the loud speaker system when their players perform a point scoring act at home fixtures.  Mention on ‘Sponsors’ page on the Ayr RFC website.

Gordon Reid on the hoof against Boroughmuir 2012

MAN OF THE MATCH SPONSOR 16 x Vouchers for Season st

 Mention in all 1 XV match day programmes.  Mention in all home match reports released to local media.  Hyperlink in Ayr RFC online match report.  Mention over the Loud Speaker post-match.  Presentation Photograph with Club President post-match.  Mention on ‘Sponsors’ page on the Ayr RFC website.  Advertising / promo material in the clubhouse by arrangement.  Presentation to the Overall Player of the Season at the End of Season Awards Dinner

Liz McHarg presenting Murray McConnell the Player of the Season Award 2013-14 Page 7

MATCH DAY SPONSORSHIP MATCH SPONSORSHIP Price Per person:  Choose from any league and/or cup match*  Table for 6+ at pre-match lunch – includes lunch, guest speakers and entrance to match.  Mention (name or company) on ‘Sponsors’ page on the Ayr RFC website  Advertising / promo material in the clubhouse by arrangement For pre-match lunch bookings, please contact: Eddie Cattell on tel: 07939214149

MATCH BALL SPONSOR Price per match:   

Choose from any league and/or cup match* Mention (name or company) in all 1st XV match day programmes Mention (name or company) on ‘Sponsors’ page on the Ayr RFC website

N.B. ALL packages can be tailored to suit your specific requirements. Please don’t be shy to ask.

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ACADEMY SPONSOR Since its establishment in 2011, young players from the ages of 12-18 have benefited from a more individualised focused programme through being a part of the academy. The academy is set up to enhance the holistic development of the young people who are part of it. We have had many players develop into the regional pathway squads which is very pleasing. Our goal is to work in tandem with the SRU so that players are at a higher level should they be picked up to progress further in the player development pathway. Our goal is to make our best young players at Ayr better so that they can achieve their potential at whatever level that may be.

OPPORTUNITY TO SPONSOR    

Academy Title* Academy KIT* Academy Player* Academy Tower Advertising Board*

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Mention (name or company with hyperlink) on ‘Sponsors’ page on the Ayr RFC website  Advertising / promo material on the Ayr RFC Website Sponsorship opportunities contact Stuart Fenwick: [email protected]

WOMEN’S SPONSOR Ayr has recently expanded its outreach by offering women’s sessions at Millbrae. Between local schools and clubs, Ayr has seen a massive increase in the uptake of women’s rugby. With three schools in the area now offering girls’ rugby at U15’s and U18’s level, a club side was inevitable. With two of the schools winning local and national events they were always going to be competitive. Current numbers at the club are over 40 from U15’s to seniors and growing every week with the senior side competing in the BT Women’s National League Division 1, further adding to the strength and support of the famous mighty Pink and Blacks!

OPPORTUNITY TO SPONSOR KIT  Playing Jerseys – Back Bottom  Playing Jerseys – Front Collar  Playing Jerseys – Sleeve  Shorts – Front  Shorts – Back  Post Match Shirts  Mention (name or company with hyperlink) on ‘Sponsors’ page on the Ayr RFC website  Advertising / promo material on the Ayr RFC Website Sponsorship opportunities contact Stuart Fenwick: [email protected] Page 9

SPONSORSHIP TERMS AND CONDITIONS *Subject always to availability All prices for SPACE only, sponsor must supply banner/artwork material. All prices subject to VAT at 20% All cheques payable to AYR Rugby Football Club All sponsorship opportunities are on an Annual Rolling Contract commencing 1st June 

Sponsorship termination must be received in writing by the 1st May prior to new season.

Ayr RFC reserve the right to terminate the contract at any point

Glasgow Warriors & Scottish international captain Al Kellock representing Ayr RFC 2014 Page 10

ASSOCIATED PARTNERS Special thanks to existing associated partners:

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Ayr Rugby Football Club Address: Millbrae, Alloway, Ayr, KA7 4PJ Tel: +44(0)1292 441 944 Email: [email protected]

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