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Papercraft Portfolio MEDIA PACK

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

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COMBINED REACH AND TOTALS 13 issues per annum average issue sales: 37,478

Print

13 issues per annum average issue sales: 19,153

13 issues per annum average issue sales: 23,334

79,965 Subscribers 19,371 Newsletter 84,447

Social media 192,743 followers on Facebook, Twitter and Pintrest Online 37,277 Unique users and 251,354 Page impressions per month

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

Source: ABC Combined print and digital sales Jan-Dac 2013

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OUR MAGAZINES

Cardmaking and Papercraft is the UK’s number one cardmaking magazine. It caters for all card makers no matter what their level of experience, inspiring them with 100’s of trendsetting ideas to make from cards to paper crafts such as gift boxes, table decorations, wall art and lots more. Cardmaking and papercraft offers the best and latest techniques, essential step-by-step projects from top experts, celebrity columnists and top tips on the hottest craft products to buy. All this and a fantastic free gift every issue, plus four bonus patterned papers.

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

Launched in 2004 with the aim to provide creative ideas for every card maker, from beginners to experts. Our readers are passionate about card making and avid fans of the latest craft products and tools on the market. We showcase a wide range of project, styles and techniques to ensure there’s something for everyone in each issue. Over ten years from its launch, the magazine brand has grown to cater for today’s crafter with a multi-platform approach. While maintaining a loyal print readership, the magazine also now enjoys a rapidly growing online audience through its website, digital editions, social media and YouTube channels.

Quick Cards Made Easy is the must-read magazine for card making beginners, offering step-by-step tutorials and projects, expert advice and hundreds of quick and easy ideas for every budget. Whether readers are completely new to the hobby or looking to expand their skills with more advanced makes, our on-trend designs are sure to excite and inspire. Each issue is packed with the best new crafting products, the cutest characters, exclusive competitions and reader offers. The magazine also comes with a high-quality free gift and eight beautiful bonus papers, making it an essential package for anyone with a passion for card making.

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OUR READERS

69%

OWN THEIR OWN HOME (5% OUTRIGHT)

MARRIED OR LIVING TOGETHER

83% 50 49% 29% 96% WORK (38% HAVE CHILDREN FULL TIME)

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

MEDIAN AGE

FEMALE

UNDER 18

Source: ABC Combined print and digital sales Jan-Dac 2013

CHARITY IN THE LAST YEAR TECHNOLOGY OWNED Computer/laptop 93% own, 1% intend to buy Printer 93% own, 2% intend to buy Camera 88% own, 2% intend to buy Scanner 85% own, 3% intend to buy Smart phone 41% own, 10% intend to buy Kindle 29% own, 10% intend to buy iPad 18% own, 15% intend to buy Other tablet 10% own, 8% intend to buy

Average charity donation £120 (131% higher than the average) Favourite charities to support Medical 55% Children 36% Pets 34% Wildlife 23% Armed Forces 27%

HOLIDAYS IN THE LAST YEAR 54% have taken a UK short break Average number of UK short breaks: 2 34% have taken a longer UK holiday Average number of longer UK holidays: 1 12% have taken an overseas short break Average number of overseas short breaks:1 36% have taken a longer overseas holiday Average number of longer overseas holidays:1

MOTORING HABITS

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

Average number of cars: 1.4 32% have two cars in the household 54% have family cars 15% have city cars 17% are looking at getting a new car in the next 0-3 years Average spend: £10,090 (21% more than the average)

Source: ABC Combined print and digital sales Jan-Dac 2013

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TECHNOLOGY, CHARITY, MOTORING AND HOLIDAYS

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ADVERTISING OPTIONS Online

Branding but with the added bonus of a direct, trackable response.

Social Media Showcase your products through our Facebook and Twitter newsfeeds, Pintrest boards and online blogs

Contact Anna Summerson tel: 0117 314 8326 email: [email protected]

Display The perfect way to introduce papercrafters to your brand and products.

eyes of the consumer.

Classified A unique boutique showcasing your wares in a month long market place!

Inserts

Be it a business card or your annual catalogue, inserts allow your message to literally fall into our reader’s laps.

Freepost RTCC-EAST-AGBJ National Trust PO Box 574 Rotherham S63 3FH Reply today and join for less than 12p a day.

INS176

How many places will you discover with

months’ free 33months’ free membership membership 12 months for the When byyou Direct Debit priceyou of 9pay when pay by Direct Debit Plus free PlusTrust free National National binoculars binoculars PerfectTrust for when you’re out and

National Trust membership? 3 months’ free See inside for details

about visiting parks, gardens, countryside or coastline

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