ADVERTISING COPENHAGEN FASHION WEEK AW17

COPENHAGEN FA S H I O N W E E K Is a fashion week for industry professionals that takes place twice a year in February and August. It is one of the biggest recurring events in Denmark and the largest fashion week in Scandinavia. Copenhagen Fashion Week’s 30-40 catwalk shows and its two trade fairs, CIFF and Revolver, exhibit collections from more than 2,000 Danish and international fashion brands. Every season, Copenhagen Fashion Week attracts 30-40,000 visitors, coming to experience the shows, trade fairs and around 100 other events, ranging from exhibitions over parties to showrooms.

AUDIENCE The target audience of Copenhagen Fashion Week is the fashion week visitors, including press, buyers and other industry professionals, as well as the many consumers with an interest in fashion, culture and lifestyle. The publications and social media platforms of Copenhagen Fashion Week have a large following inside and outside the industry and aim to engage consumers and trendsetters alike with inspiring content on the trends from the catwalk and behind-the-scenes sneak peaks into the making of a fashion week.

PRINTED MEDIA COPENHAGEN FASHION WEEK

COPENHAGEN FASHION WEEK

COPENHAGEN FASHION WEEK

COPENHAGEN FASHION WEEK

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Autumn / Winter 2015 Day 2

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SPRING / SUMMER 2017

COPENHAGEN FASHION WEEK

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New season Green chic City jungle ALL ABOUT SS17

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CREATIVE DIRECTOR AT IVAN GRUNDAHL

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The Daily is the official newspaper the covers Copenhagen Fashion Week. The HION WEEK COPENHAGEN FAS Daily is published during fashion week four days in a row. The paper’s purpose is to provide fashion week visitors and the general public with visually inspiring daily updates, show reviews, catwalk trends and interviews. The Daily also serves as a general guide to Copenhagen Fashion Week, containing the full show and event 2017 SPRING / SUMMER schedule with addresses and contact information. The paper is created and printed overnight and delivered to fairs, shows, restaurants, hotels, stores and street-level distribution the following morning. The newspaper’s editorial team includes some of on s a e e s w l e N g n 7 SS1 T OU u AL L AB the best Danish and international fashion ensuring a curious, serious and ty jjournalists, i C critical coverage of the fashion and lifestyle eventstaofr the week. GreenICScCOhOLic

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OMS, EVENTS The Daily is also available for online RUNWAYS, SHOWRO viewing at copenhagenfashionweek.com, issuu.com and sent out in the fashion week daily newsletters.

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1 PAGE, DAY 1: DKK 15,000 1 PAGE, DAY 2-4: DKK 13,000 SPREAD: DKK 23,000 BACK COVER: DKK 25,000

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D I G I TA L A DV E R T I S I N G COPENHAGENFASHIONWEEK.COM

Copenhagenfashionweek.com is the key tool for visitors of Copenhagen Fashion Week. The website contains the official show schedule with information about shows, events, parties, showrooms and the services and activities of Copenhagen Fashion Week. Our websites and app have more than 60,000 unique visitors and more than 2 million hits per fashion week. WEB BANNER FORMAT METRO BANNER: 1096 X 160 PIXELS FORMATS: GIF/JPEG/HTML/FLASH

PRICE: DKK 10,000 FOR 3 WEEKS DELIVERY: [email protected] NO LATER THAN 72 HOURS BEFORE CAMPAIGN START.

NB! Please make sure that the banner is less than 1MB, and not be in CMYK colours. If you send a FLASH banner, please include a fall back banner.

C O N TA C T [email protected] COPENHAGEN FASHION WEEK® FREDERIKSHOLMS KANAL 30-C DK-1220 COPENHAGEN M +45 70 20 30 68