MEDIA PACK 2016
About The Banker The Banker celebrates 90 years of objective and incisive reporting on major events. The Banker has been the trusted source of banking information since 1926. The magazine has navigated its way through 90 years of banking coverage from the Wall Street Crash of 1929 to the current financial crisis with the same reputation for accuracy, authority and integrity. The Banker strives to stimulate and inform, offering an unparalleled outlook with a wide range of news, features, analysis and interviews, and in-depth coverage of all the key issues facing the financial sector. In line with The Banker’s 90th anniversary, TheBanker.com relaunched to offer an improved user experience. The refreshed design now provides easy navigation on desktop, tablet and mobile devices, allowing readers to access banking content on the go.
1926
1929 Wall Street Crash
1930
1940
1944 Bretton Woods agreement
1950
1930s Great Depression 1939 Start of World War II 1950s Korean War
1960
1970s Oil shocks
1970
1967 Sterling crisis
1980
1990s End of Soviet bloc
1990
1986 Big Bang
2000
2011 Eurozone crisis
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2010 2016
2008 Subprime crisis
Reach, Readership & Circulation THE BANKER MAGAZINE
THEBANKER.COM
n Financial Institutions &
%
Institutional Investors 55% n Corporations 38% n Other 5% n Sovereigns 2%
n CFO/Treasurer 33% n CEO President 30% n Head of Dept 17% n Head of Funding 7% n CIO 7% n Other 5%
%
TheBanker.com has over 93,000 registered users, and an average of 60,670 unique visitors each month from more than 180 countries.
20% OF REGISTERED USERS ARE CEOS, CFOS AND CIOS XX Registered Users’ Geographical Distribution:
With an average of three readers per copy, The Banker reaches an audience of more than 90,000 of the world’s most influential finance professionals. 18%
50% 32%
55% 23%
22%
Europe - 50,572 Americas - 22,595 Australasia/Asia - 9,222 Africa & Middle East - 7,924 Total 90,313
Unique Users’ Geographical Distribution:
35%
The Banker has an ABC audited circulation of more than 28,445.
TheBanker.com
Europe - 38% Asia/Australasia - 32% Americas - 18% Africa & Middle East - 12%
38% 27%
Europe - 29% Americas - 35% Australasia/Asia - 27% Africa & Middle East - 9%
Interactive Multimedia Projects In today’s world there is a growing need for a multimedia approach that can deliver pertinent insight and analysis on the issues that are affecting the global financial community, in a way that fulfils their needs. The Banker has launched an exclusive and innovative media platform that combines the best elements of print and online channels.
Click below to play the video
VIEW FROM SERIES
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Awards Programme The Banker awards programme covers all aspects of the banking system and is universally recognised for its transparent and robust judging process. Through our industry awards, The Banker actively promotes innovation and best practice, for which sponsorship opportunities are available.
2016
Awards 2016 The Bank of the Year Awards recognise banks that play a crucial role in the development of their markets and clients’ businesses by rising to industry challenges through sector-leading initiatives.
The Investment Banking Awards acknowledge banks that have taken sector-leading initiatives which significantly help their clients and have the potential to transform the market.
2016
PROJECTS OF THE YEAR 2016
The Technology Projects of the Year Awards recognise banks, technology providers and professional services that demonstrate innovation, utility and transformation.
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The Global Private Banking Awards judge private banks on the progress they have made in their business/ growth strategy and how they were able to boost inflows and profits.
The Transaction Banking Awards judge the success of initiatives a bank takes to improve productivity, raise service levels and gain strategic advantage.
This award recognises Islamic banks that have shown exceptional growth in terms of finance, innovation and expansion across a number of areas of the operation.
2016 The Deals of The Year Awards celebrate the most impressive transactions across 12 crucial financial categories.
Special Features, Awards and Rankings JANUARY • 90th anniversary special edition • African Banks Ranking FEBRUARY • Top 500 Banking Brands • Russian Banks Ranking
MAY •T he European Bank for Reconstruction and Development Annual Meeting special edition •A frican Development Bank Annual Meeting special edition •D eals of the Year Awards winners
MARCH • Central American Banks Ranking • Inter-American Development Bank Annual Meeting special edition
JUNE • I slamic Bank of the Year Awards winners • Japanese Banks Ranking
APRIL • Asian Development Bank Annual Meeting special edition • Asean Banks Ranking
JULY •T he world-renowned Top 1000 World Banks Ranking AUGUST •T echnology Projects of the Year Awards winners
Please note the information provide is subject to change.
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SEPTEMBER •S ibos special edition • Transaction Banking Awards winners •M iddle East and Chinese Banks Ranking OCTOBER •F elaban special edition • Latin American Banks Ranking • IMF/World Bank Annual Meeting special edition • Investment Banking Awards winners NOVEMBER • Top Islamic Financial Institutions • Global Private Banking Awards winners DECEMBER • Bank of the Year Awards winners
Rates & Specifications THE BANKER MAGAZINE
THEBANKER.COM
CAMPAIGN RATES
TECHNICAL SPECIFICATIONS
FORMAT FOR SENDING FILES
CAMPAIGN RATES
Colour Full page 4/c (trim size) £13,450 Double Page Spread £22,950 Half Page Spread £14,100 Half Page Vertical £8,450 Half Page Horizontal £8,450
Third of a page Horzontal Strip Ad: Width 180.5 mm x Height 95 mm Third of a DPS Horizontal Strip Ad: Width 395 mm x Height 95 mm Horizontal Half page Ad size: 180.5 mm x 127 mm Half page Horizontal DPS: 395 x 127 mm DPS Quarter Horizontal Strip Ad: 395 mm x 62 mm
High resolution PDF/hi res EPS (300 dpi) – all fonts & pics embedded. All fonts and pictures, which must be CMYK (not RGB) must be included. Jpegs must be clearly marked (including eps encoded as jpeg).
The Gold package = £165 Super Leaderboard £90 MPU £90
SPECIAL POSITIONS Inside Front Cover + page 1 £25,950 Inside Front Cover £15,950 Inside Back Cover £13,950 Outside Back Cover £16,450 Guaranteed Position +10% Inserts Full Run £9,450 UK & Europe £6,450 UK £4,950 Rest of World £4,500
Full page Full page type area - 180.5 x 256 mm Full page trim size - 210 x 297 mm Full page bleed size - 216 x 303 mm DPS Ad DPS type area - 256 x 361 mm DPS trim size - 297 x 420 mm DPS bleed size - 303 x 426 mm
PDF supplied must include trim marks set to trim size of publication. Crop marks should be positioned outside the bleed and printed area. Also all adverts need to be supplied with bleed. If emailing your advert please ensure that the file is no larger than 15MB. Sophie Horton, Ads Production Dept (The Banker) Financial Times Limited Number One Southwark Bridge London SE1 9HL United Kingdom Tel: +44 20 7873 4830 Email:
[email protected]
Alternatively, book individual spots: Super Leaderboard £90 MPU £90 Double MPU £100 GBP per thousand impressions Average monthly impressions: 170,680 Any guaranteed positions +10% Geo-targeted position +10% Technical Specifications Super leaderboard 970 x 90 pixels Tablet banner 728 x 90 pixels Mobile banner 320 x 50 pixels MPU 300 x 250 pixels Double MPU 300 x 600 pixels Ribbon 336 x 60 pixels Please supply the banner adverts as a Jpeg and ensure the size is under 40kb. Please contact us for queries about micro-sites, expandable banners and other uses of the website
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TheBanker.com is a fully paid for and registration based website. Your advertising creative is viewed by individuals who have registered and subscribed to the site. This means we can fully qualify you are reaching your target audience.
Contact us Adrian Northey Global & Asia Sales Manager Institutional Finance FT Financial Publishing +44 207 775 6333
[email protected] James Newman Associate Publisher Capital Markets & Transaction Banking Institutional Finance FT Financial Publishing +44 (0)20 7775 6332
[email protected]
Anton Paul Associate Publisher Central and Eastern Europe and CIS Institutional Finance FT Financial Publishing +44 207 775 6355
[email protected] Tanny Ribeiro Associate Publisher Latin America Institutional Finance FT Financial Publishing +351 918 669 188
[email protected]
Luke McGreevy Associate Publisher Middle East & Africa Institutional Finance FT Financial Publishing +971 4391 4398
[email protected]
Stay connected with The Banker @thebanker
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