Annual

Report

2 015

A message from our President O

ur young people need us, and each day I am thankful to this community for its support in allowing a program like the Crosby Scholars Community Partnership to exist. After spending many years reviewing applications of prospective college students, I am amazed that I have the opportunity to manage a program that helps to guide and direct the lives of our young people. Many children enter our program as eager middle school students and leave us as confident high school graduates preparing to embark upon the next phase of their lives. We currently serve 8,900 students, and 6,323 Crosby Scholars Seniors have graduated since 1993. In 2014, 708 Crosby Scholars Seniors graduated, and they are enrolled in more than 117 colleges and universities across the country.

to ensure that our students are empowered with the tools to make good decisions. Through Academies, advising, college tours, financial aid and admissions workshops, camps, community service opportunities, and “Last Dollar” grants and scholarships, our students are receiving programs and services to promote a productive future. We have awarded more than $4.5 million dollars since 1993, with more than $542,000 in 2014. We have leveraged financial aid and scholarships totaling more than $44 million since 1993, not including college loans. And our students are giving back to the community, too: In 2014, Scholars reported more than 92,000 hours of community service. I am filled with pride when a parent says, “I was a Crosby Scholar, and I want my child to be in this program because I loved it.” I am elated when a Crosby Scholar returns to say, “I want to volunteer because you helped me so much.” I have the awesome privilege of hiring Crosby Scholar alumni to work with the next generation of students. Through our affiliation with Goodwill of Northwest North Carolina, two other communities, Rowan County and Iredell County schools, have the opportunity to impact their youth through the life-transforming opportunity that is Crosby Scholars.

It is so exciting to have the opportunity to see our young people grow and mature. From attending their first academy and completing their first community service hours to receiving their first college acceptance, Crosby Scholars is there every step of the way. Because all students are invited and encouraged to join Crosby Scholars, I have the pleasure of meeting wonderful students with varied talents, interests, and skills. Our young people are bright, resourceful, dedicated, enthusiastic, and eager to help, hope, learn, and achieve. I am so grateful to their parents for allowing us to be involved in their children’s lives. Crosby Scholars is a program that works because of the dedicated staff and volunteers who work

2

Crosby

19 . Board List; Staff List and Portrait

Whether you are a partner, volunteer, donor, parent, educator, or Crosby Scholars alumni, we thank you for your generous support, and we thank you for the privilege of serving the youth of Forsyth County for more than 23 years. Honored to serve,

Crosby Scholars Community Partnership Staff Front row (L to R seated): Tara Stokes, Jessica Armstrong, Mona Lovett, Jessica Fisher, Sarah Katherine Mabe Back row (L to R standing): Alyson Kilby, Kirby Wilson, Kristie Mingo, Miriam Hernandez, Becky Perkinson, Paula Ware, Beth Hickman, Barbara Masi

Crosby Scholars Community Partnership Board of Directors 2015 Barbara Duck, Chair BB&T Corporation

Ida Turner Davis Salem College

Trent Jernigan, Vice Chair Womble Carlyle Sandridge & Rice

Harrison Dean Garretson Resolution Group

Lisa Gfeller, Secretary Community Volunteer

Randy Eaddy Kilpatrick Townsend Stockton, LLP

Danny Newcomb, Treasurer Kadnew, LLC

Beverly Emory Winston-Salem/Forsyth County Schools

Michael L. Rogers, Immediate Past Chair Wells Fargo Bank

Patricia Gainey East Forsyth High School

Cheryle Belo Retired, Director of Guidance East Forsyth High School

Art Gibel Goodwill of NWNC

Deborah Best Wake Forest University

Joyce Kohfeldt IESS, Inc.

Barry Boyd Community Volunteer

Anc Newman Aon Risk Solutions

Deidra Brown Hanes Magnet School

Lisa Venable Datamax Corp. & Foundation

Mona W. Lovett

Alan Caldwell Reynolds American

President and Chief Executive Officer Crosby Scholars Community Partnership

Scott Carpenter Capture Public Relations & Marketing

Schol ars

Joe Crocker Kate B. Reynolds Charitable Trust

•

For

College.

For

L i f e .

A n n ua l

R e p o rt

Andrea Hulighan The Winston-Salem Foundation

2 0 1 5

Jason Wenker Kilpatrick Townsend Stockton, LLP Mona Lovett President/CEO Crosby Scholars Community Partnership

3

Community Partnership

The Crosby Scholars Community Partnership is a unique college access program for all 6 to 12th-grade students in the Winston-Salem/Forsyth County School System. The program prepares students academically, financially, and personally for successful college admission. With a 23-year history, students participate in academic training, financial aid and college application workshops, receive advisory services, take part in college visits, can apply for “Last-Dollar” grants, and receive counsel on how to secure and leverage scholarships. Our vision is to ensure that every public school student in Forsyth County has the opportunity to attend college. The Crosby Scholars key partners are Goodwill Industries of Northwest North Carolina, the Kate B. Reynolds Charitable Trust, The Winston-Salem Foundation, Winston-Salem/Forsyth County Schools (WS/FCS), and the United Way of Forsyth County.

The Crosby Scholars Excelencia Program is a program dedicated to educate Hispanic girls and their families about the many educational opportunities that exist beyond middle and high school. It encourages girls to begin thinking about college and possible careers. Students meet successful Latina women from the Winston-Salem community and learn how they overcame barriers and achieved academic and career success. The program initially used the curriculum “Soy Unica! Soy Latina” which was designed to help the girls discover who they are and to help build their self-esteem. After the second year, a series of life skill classes such as: Ways to Increase Positive Emotions, Preventing Cyber Bullying, Who Am I and others were introduced into the program. This successful program, which started in 2011 with grant funds received from the Women’s Fund of Winston-Salem, helps the girls and their families understand the importance of reaching their maximum potential as young Hispanic women.

A sustaining affiliation with Goodwill Industries of Northwest North Carolina

The Crosby Scholars College Tours Program

In July 2012, Goodwill Industries of Northwest North Carolina, Inc. and The Crosby Scholars Community Partnership announced the formation of a strategic alliance that established Crosby Scholars as an independent affiliate of Goodwill. A lack of education is increasingly becoming the primary barrier to employment, and the alliance between these two non-profits makes sense because Crosby Scholars’ mission is to remove barriers to college, and Goodwill’s mission is to remove barriers to employment. Goodwill has pledged substantial support to the “Your Investment. Our Promise.” Capital Campaign, which will help Crosby Scholars reach and sustain its goal to grow to 10,000 students by 2015. Crosby Scholars continues to generate financial support through its annual fund, grant writing and fundraising events, including the annual Crosby Scholars Invitational golf tournament.

4

The Crosby Scholars Excelencia Program

Crosby

In addition to providing funding for Crosby Scholars in Forsyth County, the affiliation offers a unique opportunity for Goodwill to replicate and expand the Crosby Scholars model within Goodwill’s 31-county northwest North Carolina territory. The Rowan County Crosby Scholars Community Partnership was launched in January 2013 for students in grades 6 -10, and 1,734 students applied.

College tours help to build a “college going” culture by exposing students to different types of colleges. Eighth grade students visit local schools during the summer months. Eleventh grade students travel throughout the state to see several college campuses during spring break. Students tour the campus, meet with college representatives and have lunch in a college dining facility.

A third Crosby Scholars Program in Iredell County (Statesville and Mooresville) is preparing to launch in the fall of 2015. Both Rowan and Iredell are stand-alone 501(c) 3 organizations.

Schol ars

•

For

College.

For

L i f e .

A n n ua l

R e p o rt

2 0 1 5

5

About Our Seniors

Change Lives LAST DOLLARS THAT

K

aren McNeil-Miller, president of Kate B. Reynolds Charitable Trust, knows that the Trust’s support of Crosby Scholars helps fulfill dreams and change lives.

Crosby Scholar Presidents at the 2015 Senior Gala

B

y the time students are seniors, they have been exposed to the concept of financial aid, scholarships, applying to college, college admission, and have had the opportunity to visit college campuses. Students have attended grade advisor meetings in grades 9-11 and have met one-on-one with an advisor to help him/her

develop a target list of colleges, identify potential scholarships, discuss grades and test scores, and apply for an FSA I.D. on the FAFSA website. Students understand that the Crosby Scholars staff and volunteers are available to help support them as they navigate the often difficult college admission and financial aid process.

6

It seems completely in line with Mrs. Reynolds’ mission, which was to improve the quality of life of financially needy individuals in Forsyth County. Since 1998, the Trust has contributed $2,888,475 to Crosby Scholars for Last Dollar grant scholarships and loan debt reduction.

College Enrollment – Class of 2014 Anderson University Appalachian State University (53) Auburn University (3) Barton College Belmont University Bennett College Brevard College (2) Brigham Young University (2) Brigham Young University-Idaho Burlington County College Campbell University (6) Cape Fear Community College (2) Catawba College (6) Centre College Chowan University (2) Clemson University (7) Coastal Carolina Community College Coastal Carolina University Coker College Covenant College Davidson College (2) Drexel University Duke University (3) East Carolina University (28) Elon University (5) Emory University Fayetteville State University (2) Forsyth Technical Community College (55) Furman University (2) Gardner Webb University (3)

“Being able to send your kid to college is so many parents’ dream, and that dream seems so out of their reach,” McNeil-Miller says. “We know if there’s intergenerational poverty, one of the keys to breaking it is through educational attainment.”

George Washington University (2) Georgia Institute of Technology (2) Grand Valley State College Greensboro College (4) Guilford College Guilford Technical Community College (7) Hampden-Sydney College Hampton University (2) High Point University (10) Howard University Jacksonville University James Madison University Johnson & Wales University (4) Johnson C. Smith University (3) Lee University Lees-McRae College Lenoir-Rhyne University Liberty University (2) Limestone College Lipscomb University Livingstone College (2) Louisburg College Lynchburg College Mars Hill College (4) Mary Baldwin College Mercer University (2) Meredith College (3) Methodist University Millikin University Morehouse College

North Carolina A&T State University (24) North Carolina Central University (18) North Carolina State University (57) North Carolina Wesleyan College (2) Oklahoma City University Old Dominion University Pacific Lutheran University Paine College Pennsylvania State University Pomona College Queens University of Charlotte Radford University Regent University Richard Bland College Salem College (11) Sandhills Community College Savannah College of Art & Design Seton Hill University Shaw University (6) Spelman College (2) St. Augustine’s College (2) Stanford University Texas A&M University Towson University Tusculum College University of Alabama University of California, Los Angeles University of Georgia University of Kansas University of Louisville

Crosby

Schol ars

•

For

University of Maryland University of North Carolina at Asheville (12) University of North Carolina at Chapel Hill (72) University of North Carolina at Charlotte (48) University of North Carolina at Greensboro (45) University of North Carolina at Pembroke (7) University of North Carolina School of the Arts University of North Carolina at Wilmington (20) University of Richmond University of South Carolina (9) University of Tampa (2) University of Tennessee: Knoxville University of Texas at Austin University of Virginia United States Armed Forces: Army National Guard United States Armed Forces: Marine Corps United States Armed Forces: Navy Valley Forge Military Academy and College Vanderbilt University Wake Forest University (11) Warren Wilson College (2) Western Carolina University (18) Wingate University (5) Winston-Salem State University (15) Winthrop University Wofford College (3) Xavier University

“These last dollars that we give could make the difference between a child being able to go and not go because the family has stretched its limit with every other available source or resource,” McNeil-Miller says. “We’ve come to realize that just getting them there is a huge accomplishment. Having a college education greatly increases the chance and the likelihood that an individual would be able to provide for his or herself and his or her family in a way that was greater than their parents were able to provide for them. It’s absolutely a ‘teach a man to fish’ option rather than ‘give a man a fish.’” A key feature of the program is that students have to earn its rewards, she says. “They have to work for it, and it’s something they did for themselves,” she says. “They have to have some flesh in the game. They have to spend some time not only helping others, but also they have to spend time bettering themselves through the classes they have to

attend, the training they have to go through for Crosby Scholars. They can have pride that they were college ready. And then there are wonderful opportunities just to socialize with other kids, like Crosby Night at the Dash or Crosby Night at the Opera, perhaps some things that would be out of their normal scope of activities.”

Karen McNeil-Miller

Crosby Scholars helps families understand numerous college deadlines and opportunities. “It gives families access to resources they didn’t know they had and may not have even known to ask for,” she says. McNeil-Miller appreciates Crosby Scholars’ efforts to reach out to families with financial challenges and to seek to refine its program to reach target populations that may not be utilizing the program’s resources. Crosby Scholars not only prepares its scholars for college, but also offers the assurance that they will find the means to fund college for those financially needy students in the program, McNeill-Miller says, and that becomes “a dream that can be fulfilled.”

based on 98% self-reporting

College.

For

L i f e .

A n n ua l

R e p o rt

2 0 1 5

7

A

Dream

JOB

J

CROSBY SCHOLARS:

effrey Pendry has the career he always wanted: Working with cars. And he says that Crosby Scholars helped him achieve that goal. A 2013 graduate of North Forsyth High School, Pendry, 19, went on to graduate from the NASCAR Technical Institute—and he started working four days later at Korman Autoworks, a BMW restoration and service shop in Greensboro. His older brother and sister had participated in Crosby Scholars, and he knew the benefits it provided, including scholarships and Saturday Academies that taught skills like time management.

“They take a personal interest in each child and are a tremendous asset in navigating the road to college.” He believes that participating in Crosby Scholars — and achieving the standards it required for grades and community service — helped him when he applied to the NASCAR program.

8

Crosby

“They saw the good student, and having that on my resume, they were pretty happy to have me there,” he says, and he encourages other students to participate in Crosby Scholars. “I think every kid going through school should.” Pendry is one of five children, and Crosby Scholars has been invaluable to all of them, according to Cathy Pendry, their mother. The support was especially important after Jeff, her husband of nearly 25 years, died in 2009, two years after his diagnosis of esophageal cancer. They had prepared as best they could. “We knew the day would come when Jeff’s fight was over, but it was devastating nonetheless,” Cathy says. “I couldn’t begin to figure out how I was going to handle everything by myself. The direction Crosby Scholars gave and continues to give my children is nothing but positive. It’s helped us, as parents, teach them that only they are accountable for their actions. It’s up to them to stay drug-free, make wise decisions,

Schol ars

•

For

College.

For

L i f e .

manage their time, etc. They’ve learned the importance of serving their community and giving back. Life is not always about them. Crosby Scholars has helped financially as well.”

at Forsyth Technical Community College. Madelyn, her youngest, will be starting in the Crosby Scholars program next year when she starts the 6th grade at Hanes Magnet School.

She praised the Grade Advisor program and the Senior Advisors. “They take a personal interest in each child and are a tremendous asset in navigating the road to college,” she says. “Crosby Scholars has played an invaluable role in the lives of my children and I’m so very proud of their accomplishments,” Cathy says. “I just wish their Dad was here to see what they’ve been able to do.”

“It’s amazing the amount of time and energy they put into our children,” Cathy says. “I’ll be forever grateful to them for all they have done, and continue to do, for my family.

Her oldest, Daniel graduated from N.C. State University and is a vet tech at a Raleigh animal hospital; Meredith graduated from UNC-Chapel Hill and is a teacher at Salem Montessori School; Dalton is getting ready to graduate high school and wants to go into the carpentry program

A n n ua l

R e p o rt

2 0 1 5

Jeffrey Pendry received the Vienna Civic Club Scholarship, the NTI Imagine America scholarship, and the “Last Dollar” grant.

• Requires students to attend classes in academic skills, leadership development, college admissions and SAT/ ACT preparation and financial aid planning. • Provides support and incentives for enrollees to remain drug- and alcoholfree through participation in the It’s Our Call program. • Encourages students to become involved in their community by volunteering in community service. • Awards “Last Dollar” grants to graduating seniors and returning college students and has awarded more than $4.5 million since 1993. 9

Setting

GOALS C

QUICK FACTS:

atawba College sophomore Israel Suarez wants high school students to know that anything is possible if they have a goal in sight.

• 96 percent of 10th grade Crosby Scholars graduate from high school.

“You always have to have a goal in life,” Suarez says. “You have to know that’s what you’re going to do when all of this is finished. No matter what, if you have a good goal in mind, you’ll be willing to go through anything to get there.”

• 98 percent of Crosby Scholars high school seniors enroll in a 4- or 2-year college immediately after graduation.

Suarez, 20, was born in Mexico, and he has lived in the United States for nearly his entire life. At Reagan High School, he played flute and piccolo in the marching band, and he was a member of the track team. During the summers, he volunteered at Industries for the Blind, where he continues to do so, as well as at many Crosby Scholars events.

• 40 percent of Crosby Scholars in the class of 2014 are the first generation in their families to go to college. • 48 percent of Crosby Scholars represent minority populations. • Crosby Scholars leverages financial aid and scholarships valued at more than $44 million since 1993.

10

Throughout his middle school and high school years, he dreamed of going to college, but he did not think he would be able to afford it.

Crosby

Schol ars

•

For

College.

For

L i f e .

“That’s where Crosby Scholars came in,” he says, “They really encouraged me to look beyond the stereotype, to be more, to have more goals in mind. The advisors and the Saturday Academies helped me to focus, while giving me hope and strength. At that point I thought, ‘maybe it’s possible.’ I never gave up.” Suarez learned about scholarship opportunities and time management from Crosby Scholars and says he felt a sense of support throughout the college application process. Senior advisors helped him narrow his choices of where he wanted to apply to college and reminded him of deadlines for applications and scholarships. He had a 2-inch binder full of scholarships he applied for in order to piece together enough funding for college. Suarez is majoring in biology with a chemistry minor because he plans to apply to medical school. His friend from Catawba, who also was

A n n ua l

R e p o rt

2 0 1 5

born in Mexico, was accepted into East Carolina University Medical School, and that’s inspired him. “It’s possible,” Suarez says. “If he can do it, I can do it. Anyone can do it. Ultimately, my goal is to be able to have that life that my parents wanted me to have. Otherwise they wouldn’t have moved from one country to another. I want to make sure that that their sacrifice is not in vain.”

“They really encouraged me to look beyond the stereotype, to be more, to have more goals in mind.” Israel Suarez received the Jessica Hill Davis Memorial Scholarship from Crosby Scholars, as well as Catawba College Presidential Scholarship and scholarships for marching band and concert band.

1 1

A POSITIVE

Legacy M

QUICK FACTS:

ushaya Carter understands what it means to overcome labels and stereotypes, and her high school journey led her to set a goal of leaving a powerful positive legacy for others.

a higher power to make proud and a vow that I’d never break.” Crosby Scholars allowed her back into the program, where she became vice president her junior year and president her senior year.

Carter, 19, a freshman at N.C. Central University, says that she had a rough start in high school “They gave me a chance to take on leadership because peer pressure caused her to make bad positions to better myself and to change and redecisions. She was labeled a failure. Her anger create my life,” she says. and frustration grew, and she got into a fight and She encourages other young people to participate was sent to Griffith Academy to finish her 9thin Crosby Scholars. grade year. “They help you as a backbone,” she says. “It’s like She started her sophomore year at Walkertown a support system.” High School: a new school and a new beginning, and she took advantage of the opportunities it offered. “Instead of following behind others, I made my own path and led the way,” she wrote in her essay that earned her the Joyce Kohfeldt Determination Award from Crosby Scholars. “My mind was never set for ‘this is enough.’ Nothing was ever enough. I had a high goal and

12

Crosby

At Walkertown, she became co-captain of the cheerleading team, football and wrestling manager, cross-country, indoor and outdoor track and field runner, women’s soccer player and student photographer. She was vice president of the Student Government Association for three years, the first vice-president of Walkertown High School Key Club, and Homecoming Queen.

Schol ars

•

For

College.

For

L i f e .

“I learned to never give up,” she says. “It’s OK to change for yourself.” She’s the first person in her family to go to college, and her siblings are following in her footsteps: her younger brother plans to study engineering at N.C. A&T University in the fall.

Mushaya Carter received the “Last Dollar” grant and the Joyce Kohfeldt Determination Award from Crosby Scholars.



Carter is currently double majoring in mass communications with a concentration in broadcasting and Spanish. She eventually wants to publish her own magazine, “Black Legacy.”

“I want to inspire people to live their life like they want to be remembered.” “I want to inspire people to live their life like they want to be remembered,” she says. “You want to be remembered for something positive. You don’t have to be stuck in one box. You can always make your own pathway. I wanted to leave a legacy and make a change.”

A n n ua l

R e p o rt

2 0 1 5

• In the last 23 years, Crosby Scholars has helped more than 26,635 students prepare for higher education. • In 2014, more than 1/3 of graduating seniors were active participants in the Crosby Scholars Program since joining in the sixth grade. • In 2014, six Crosby Scholars graduated as valedictorians of their classes. • In addition to the “Last Dollar” grant, Crosby Scholars offers 21 different scholarships only available to Crosby Scholar students.

1 3

Donors

A GAME

Individual & Corporate Donors

Changer The Crosby National Celebrity Golf Tournament in the late 1980s and 1990s. He is a former Dean of Kenan-Flagler Business School at UNC-Chapel Hill, a former member of the University Board of Governors, and also a former member of the Board of Trustees of the University of North Carolina-Chapel Hill. When The Crosby celebrity golf tournament was discontinued in Winston-Salem, Fulton stayed involved with Crosby Scholars, the agency that was created from part of the tournament winnings because of his commitment to education.

Paul Fulton

P

aul Fulton believes having a college education is a game-changer, and he supports Crosby Scholars because it helps students reach this goal.

“Having a liberal arts education teaches you to think,” Fulton says. “It teaches you to learn; it teaches you flexibility; it teaches you how to interchange and interact with people— all of which is vitally important. It is a total game changer.”

“Some of these kids don’t think they have an opportunity to go to college,” Fulton says, “and that’s why Crosby Scholars is so important. Just think of how much hope and expectations this program gives a lot of kids that would not have it. I don’t think there’s anything more noble to try to do in this community than give kids the idea that they can go to college.” Fulton was the President of Sara Lee Corporation when the company was the major sponsor of

Crosby

“They do such a good job of lining these kids up with existing scholarships,” he says. He believes the non-profit has done a good job of being broad-based, while also moving towards addressing specific groups, such as initiatives being discussed for disadvantaged African-American males similar to Excelencia which encourages Hispanic females to graduate and pursue a college degree.

Fulton’s father was a grocer, and his mother was a school teacher, and he grew up with the expectation that he would go to college. He knows that everyone’s not that fortunate.

14

He appreciates how Crosby Scholars guides students through the application process and helps them find funding to be able to afford the opportunity.

The balance is important, he says, so that students see the program as an opportunity and not a label. Fulton believes the focus of Crosby Scholars is right where it should be: “Let’s focus on getting them in.” “It just makes an enormous difference in life. They’re better citizens, and a community with a higher degree of education has less crime, less single parents, less unwed mothers. In a lifetime, you’re going to make a million dollars more if you’ve got a college degree. It’s a huge, huge difference.” “You get a kid into college, you change his life.”

Schol ars

•

For

College.

For

L i f e .

Allegra Print & Imaging Mrs. Saundra Amos Ms. Olga Andreescu Miss Jessica Armstrong Drs. Anthony and Katherine Atala Mr. and Mrs. Bruce Babcock Miss Courtney Beal Mr. and Mrs. Frank Bell, Jr. Ms. Cheryle Belo Dr. Deborah Best Mr. and Mrs. Edwin Bland Dr. and Mrs. F. A. Blount Mr. and Mrs. H. Stephen Bowers Ms. Treana Adkins Bowling Mr. and Mrs. Barry Boyd Ms. Meredith Boyd Mr. and Mrs. David Broughton Mr. and Mrs. Andy Brown, III Ms. Deidre Brown The Budd Group Buena Vista Teen Study Club Butler and Burke, LLP/CPAS Mr. and Mrs. John Burress, III Mr. and Mrs. Alan Caldwell Mr. and Mrs. Drew Cannon Mr. Rodney Carlson Mr. Scott Carpenter Mr. and Mrs. James Carros Mrs. Peggy Carter Mr. and Mrs. Randy Casstevens Caterpillar Centenary United Methodist Church Women Mr. and Mrs. Chuck Chambers Ms. Jewel Cherry Mr. and Mrs. Hudnall Christopher, Jr. Mr. Jimmy Chrysson Mr. and Mrs. Jeff Clark Mr. and Mrs. Robert Clark Constangy, Brooks & Smith Ms. Amy Cormier Mr. and Mrs. David Cotterill Ms. Sara Cotton Mr. J. Scott Cramer Mr. Stephen Crawford Ms. Jackie Haynes Crawley Mr. and Mrs. Joe Crocker Ms. Julie Cunningham Mr. and Mrs. Jon Daly Mr. and Mrs. Duane Davis Ms. Ida Turner Davis Mr. and Mrs. Tommy Davis Mr. and Mrs. Wesley Davis Mr. and Mrs. Harrison Dean Dr. and Mrs. Richard H. Dean Deloitte & Touche, LLP Mr. and Mrs. Mark Doughton Mr. and Mrs. Dek Driscoll Mr. and Mrs. William Duck Mr. Chris Dunn Mr. and Mrs. Esteban Echeverri Mr. and Mrs. Robert Egleston Ms. Willow Elcock Mr. and Mrs. Frank Elliott Dr. Beverly Emory Mr. and Mrs. Mike Ernst Mr. and Mrs. David Fain First Tennessee Bank Flex-Pay Business Services

A n n ua l

R e p o rt

2 0 1 5

Mr. and Mrs. Don Flow Flow Lexus Frank L. Blum Construction Company Mr. Paul Fulton Mr. and Mrs. John Gates Mr. and Mrs. Bob Gfeller Ms. Kathleen Ghiorsi Goldman Sachs & Co. Goodwill Industries of NW North Carolina Ms. Sharolyn Grant Mrs. Gordon Hanes (deceased) Hanesbrands, Inc. Ms. Regina Harmon Mrs. Rose Harper Hatteras Financial Group Dr. and Mrs. Patrick Healy Ms. Miriam Hernandez Dr. and Mrs. Richard Hines Mrs. Andrea Hulighan Mrs. Betsy Hutchison Inmar, Inc. Mr. and Mrs. Charles Jackson Mr. and Mrs. Trent Jernigan Ms. Joia Johnson Mr. Mark Johnson, Jr. Mr. and Mrs. William Kay Mr. and Mrs. Joel Kilby Kilpatrick Townsend Stockton, LLP Mr. and Mrs. George Anthony Kleen Ms. Joyce Kohfeldt Mr. and Mrs. Chuck Kupsky Mr. and Mrs. George Lautemann Mr. Stephen Leach Lexus Pursuit of Potential Mr. and Mrs. Jim Lippard Mr. and Mrs. Randy Loftis Mr. Daniel Lovett Mrs. Mona Lovett Mr. and Mrs. Sherman Maikoo Mr. John Marsh Dr. and Mrs. Don Martin Mr. and Mrs. Gary Masi Mr. and Mrs. Walter McDowell Mr. and Mrs. John McKinnon Mr. and Mrs. Jeffrey McPherson Men of the Home Moravian Church Mercedes Benz of Winston-Salem Mr. Carlos Mir Mr. and Mrs. Derrele Mitchell J.P. Morgan Mr. and Mrs. John Moser Mr. Rick Moss Mr. and Mrs. Steve Mullen Mr. Kevin Mundy Mr. and Mrs. Joseph F. Neely Mr. and Mrs. Danny R. Newcomb Mr. and Mrs. Anc Newman Mr. and Mrs. William Nictakis Pepsi Bottling Ventures Mr. and Mrs. Jay Perkinson Mr. and Mrs. Clifford W. Perry Mr. and Mrs. L. Gordon Pfefferkorn, Jr. Dr. Melody Pierce Mrs. Betty Quick Mrs. Mae Rodney Mr. and Mrs. Michael Rogers Rotary Club of Winston-Salem Mrs. Betty Runnion Mr. and Mrs. Thomas Runser Salem Leasing Corporation

Mr. and Mrs. Robert Sanders Shelco, LLC Mr. and Mrs. Ken Sommerkamp Judge and Mrs. Ronald Spivey Mr. and Mrs. Charlie Stack Ms. Rachel Kuhn Stinehelfer Mrs. Tara Stokes Suntrust United Way Mrs. Erin Tessler Truiliant Federal Credit Union United Way of Greater Milwaukee United Way of Metropolitan Atlanta, Inc. United Way of Tri-County, Inc. Mr. Williard Howard Upchurch, Jr. Mrs. Lisa Venable Wake Forest Baptist Medical Center Mrs. Paula Ware Dr. and Mrs. Chris Warnimont Mr. John Welch Mr. Jason Wenker Weston and Accociates, Inc. Mr. and Mrs. John Whitaker Mr. and Mrs. Tim Whitener Wildfire, Inc. Ms. Elizabeth Wilson Mr. and Mrs. J.D. Wilson Ms. Kirby Wilson Winston-Salem/Forsyth County Schools Womble Carlyle Sandridge & Rice, LLP Oliver Wyman Wyndham Championship Mr. and Mrs. Robin Yates

Foundations & Funds Bank of America Foundation BB&T Charitable Foundation Datamax Foundation Glenn Family Foundation Jessica Hill Davis Memorial Scholarship Fund John W. & Anna H. Hanes Foundation Joyce Kohfeldt Endowment for Crosby Scholars Kate B. Reynolds Charitable Trust The Les and Evelyn Riley Scholarship Fund Michael Nachman Scholarship Fund Ray and Jackie Cope Scholarship Fund Reinemund Family Foundation Reynolds American Foundation Richard J. Reynolds, III and Marie M. Reynolds Foundation Wells Fargo Foundation The Winston-Salem Foundation The Winston-Salem Foundation Crosby Endowment Fund The Winston-Salem Foundation Crosby Scholars Endowment Fund The Women’s Fund of Winston-Salem

2013 and 2014 Golf Sponsors Aladdin Travel and Meeting Planners Alex Lee Amarr Garage Doors Mr. Edward Armfield ARS Atlantic Packaging Bahnson, Inc. Bassett Furniture Battle and Associates BB&T

Black Hawk Oil Recovery Mr. and Mrs. Bill Caldwell Carter’s, Inc. COR365 Information Solutions Mr. and Mrs. Harrison Dean Deutsche Bank Alex Brown Dewey’s Bakery, Inc. Mr. and Mrs. Tommy Douglas Duke Energy Mr. and Mrs. Jim Einstein Ernst and Young, LLP First Tennessee Bank Flex-Pay Business Services Flow BMW-MINI Flower City Printing Golden Corral Corporation Goodwill Industries of NWNC Green Foundation, Inc. Hanesbrands, Inc. Mr. and Mrs. Jim Hardison Harris Teeter, Inc. Hatteras Financial Group IESS, Inc. I.L. Long Construction Co., Inc. Innotex Solutions, Inc. INV, LLC KADNEW, LLC Kelly Office Solutions Kilpatrick Townsend Stockton, LLP Mr. and Mrs. Gilmour Lake Malloy DuBose Sydnor Group -UBS Mr. Walter McDowell McMichael’s Mills, Inc. Mercedes Benz of Winston-Salem Miss Jenny’s Pickles Mr. and Mrs. Joseph F. Neely Nilit America Orr Holdings, LLC Packaging Corporation of America Parkdale Mills Parrish Tire Mr. Ed Pleasants The Reveas Foundation Reynolds American Foundation Evelyn Riley and Family RockTenn Mr. and Mrs. Art Rogers Salem Group, Inc. Salem Leasing Corporation Sharpe Images Shelco, Inc. Shelton Vineyards Sonoco Corrflex, LLC Mr. and Mrs. John Taylor Triad Academy at Summit School Unifi Village Tavern Vulcan Materials Company Wake Forest Baptist Medical Center Ward Family Advised Trust Mr. Vernon Winters Wells Fargo Advisors Wells Fargo Bank, N.A. Williams Roberts Young, Inc. Wilson Insurance Services, Inc. Winston-Salem Journal Womble Carlyle Sandridge & Rice, PLLC Wyndham Championship Ms. Nancy Young As of December 31, 2014

1 5

Donors 2013 and 2014 Golf Contributors Allegacy Federal Credit Union Mr. and Mrs. Jimmy Barnhill Bob King Automotive Group Mr. William M. Butler Mr. and Mrs. George Clinard Mr. Phil Currier Mr. and Mrs. Gary DeWitt Mr. and Mrs. John Garrou Mr. S.L. Greanias Mr. and Mrs. Gary Grom Mr. and Mrs. Louis Guttman Ms. Rose Harper Highwood Properties Kaplan Early Learning Company, Inc. Mr. John Keiger Mr. and Mrs. Bob Kluttz Mr. and Mrs. Bob Kopriva Mr. and Mrs. Jerry Laner Mr. and Mrs. Bob Lassiter Mr. and Mrs. Jim Lippard Mr. and Mrs. Mark McCarville Mr. and Mrs. Jeffrey Mick Mr. and Mrs. Michael Murphy Mr. and Mrs. Sam Ogburn, Sr. Perkinson Law, PLLC Mr. Albert Redd Mr. Weldon Schenck Mrs. Karen Shelton Mr. Moyer Smith Mr. John Welch

In-Kind donations Bermuda Run Country Club Bermuda Village Retirement Home Mr. Mike Brenner CapED Educational Group Casual Furniture World Centenary United Methodist Church The Children’s Home Christovich and Associates, LLC Coach, Inc. Commercial Framing Compare Foods Country Club of North Carolina The Dash Education Dimensions Unlimited Dr. Beverly Emory Eseeola Lodge and Linville Golf ESPN Five Points Forsyth Country Club Forsyth Technical Community College Fratellis Gallins Vending Handsbrands, Inc. Linville Resorts, Inc. Little River Farm - Pinehurst Krispy Kreme Doughnuts Milners Old North State Club Old Salem Museum and Gardens Old Town Country Club Piedmont Federal Savings Bank Mr. Milton Plum Primland Primo Water

16

The Princeton Review Roaring Gap Country Club Mr. and Mrs. Steve Saye Sea Trail Golf Resort Señor Bravo Specialty Foods South, LLC Sterling Audio Visual WinMock Stitchmaster UNC Chapel Hill Ram’s Club University of North Carolina School of the Arts Vernon Produce Village Tavern Wake Forest University Mrs. Allison Williams Winston-Salem Open Wyndham Championship

United Way of Forsyth County (2013) Ms. Deidra S. Adams Ms. Angie Anderson Mr. Leroy Anderson, Jr. Ms. Timetra Anthony Ms. Rebecca L. Arnott Ms. Kimberly A. Artz Ms. Kimberly C. Ashby Mr. Antione Barber Ms. Pamela M. Barrett Mr. Kevin E. Beeson Ms. Alysha D. Belton Mr. William G. Benton Ms. Estrellita Bernal Rodriguez Ms. Trina Bethea Ms. Sheila A. Beverly Jianli Bi Mr. Sammie L. Bivins, Jr. Ms. Melissa A. Blakley Mr. Arval C. Bland Mr. Bryan E. Bowman Ms. Allison Brashear Robbin Britt Ms. Kimberly Bullock Ms. Kathleen E. Butler Dr. John P. Card Ms. Shirley W. Carson Mrs. Deborah R. Clark Ms. Jessica N. Collins Ms. Lesia Y. Collins Mr. Richard L. Colvard, Jr. Mr. Rodney L. Cooper Mr. Demetrious Cornell Mr. David L. Cotterill Ms. LaShanda Crews Bhargavi Dama Ms. Jayne Danner Ms. Gina C. Daugherty Ms. Angela T. Davis Mr. Don A. Davis Ms. Joy V. Davis Ms. Tammera L. Davis Mr. Kenneth Dickie Mr. Jeryl Dillow Ms. Pamela W. Dove Ms. Jessica Duckworth-Beaver Ms. Darlie M. Dudley Mrs. Carrie M. Dufresne Mr. W. Randy Eaddy

Mr. David A. Fairall Ms. Lisa A. Farrimond Mr. Johnny R. Foust Ms. Ashley B. Fowler Mr. Dwayne A. Fulp Ms. Michelle M. Gordon Mr. Cedrick L. Grady Mrs. Kameron H. Gress Ms. Linda B. Gunter Mr. Dominique C. Gutierrez Ms. Lisa Hampton Ms. Elizabeth Harden Mrs. Melanie H. Harkey Ms. Donna B. Harper Ms. Charleen B. Hayes Ms. Dana S. Hayes-Foutty Mr. Martin A. Hicks Mr. Michael J. Hoch Mr. Cornelius Holmes Mr. William D. Holmes Ms. Valarie S. Jackson Ms. Jody S. Jenkins Mr. Trent E. Jernigan Mr. Theodore H. Johnson Mr. Michael Kehoe Ms. LeAnne D. Kennedy Mrs. Alyson R. Kilby Ms. Nartasha D. Kimbrough Ms. Rosetta B. Kirkpatrick Ms. Christie D. Landrum Ms. Melody F. Lane Mr. Richard F. Loeser, Jr. Ms. Daphne B. Lopez Ms. Allison B. Mabe Ms. Stephanie MacGillivray Ms. Doran C. Maltba Ms. Susan H. Marshall Mr. Teron Martin Mrs. Carolyn D. Matthews Mr. Willie P. McCoy, Jr. Ms. Bridget K. McCray Ms. Carolyn G. McCullough Ms. Towana McCullough Ms. Karen R. McKee Ms. Camille M. McKoy Ms. Essie M. McKoy Mr. R. F. McMillan Ms. Irma McPhatter Ms. Lisa H. Means Mrs. Faith K. Miller Ms. Carol G. Mitchell Mr. Douglas B. Moody Ms. Patricia F. Moody Ms. Barbara A. Moses-Malone Ms. Diletta Mouzon Ms. Mechelle F. Mumford Ms. Serena Mumford Ms. Pamela R. Myers Dr. Thomas A. Nakagawa Ms. Tanya H. Neal Ms. Barbara J. Nicklas Ms. Tammy Norwood Ms. Edelina M. Oliphant Mr. Mark S. Otey Ms. Tashika O. Parks Ms. Lasabra Y. Patterson Mrs. Becky Perkinson Mrs. Jean C. Plante

Crosby

Schol ars

Rewarding

Mr. David A. Pollard Dr. Leslie B. Poole Ms. Shona Porter Ms. Carol Purdy Mrs. Teresa R. Reavis Mrs. Crystal B. Reid Mr. Raymond Rice Mr. John R. Riggins Mr. Dan Roeda Ms. Tameka N. Rucker Mr. J. Robert Sanders, Jr. Ms. Tara-Ann Y. Santiago Mr. Kenneth H. Scales Ms. Carolyn G. Scott Ms. Cheryl Shaw Ms. Beverly Y. Sheppard Mr. Lihong L. Shi Mr. John Siloac Ms. Donna E. Smart Ms. Linda D. Smith Ms. Amy Spragins Ms. Cindy Sprinkle Ms. Martha S. Stevens Ms. Kimberly H. Stogner Ms. Tara R. Stokes Ms. Shannon H. Stones Mr. David J. Suddarth Ms. Jennifer J. Summers Ms. Melissia Sutton Ms. Sandra J. Swartz Mr. Anthony M. Tang Ms. Nadine Thamm Ms. Jo T. Thomas Mr. Robert Toborg Ms. Krystle Transeau Ms. Karrie Tuttle Ms. Shelly A. Vickers Mrs. Valarie F. Waddell Ms. Jayme Waldeck Ms. Courtney Walser Ms. Catherine E. Wandell Ms. Lei Wang Ms. Neville G. Watkins Mr. Raikole Watlington Ms. Carol J. Weathers Mr. Douglas B. Weaver Mr. Edward V. Weiss Mr. Jason M. Wenker Ms. Kimberly P. Wesley Ms. Barbrette M. White Ms. Teresa White Mr. Scott F. Wierman Mrs. Kimberly C. Wiles Ms. Tracey Williams Ms. Cheryl C. Wilmoth Ms. Alma H. Wilson Ms. Ann Wilson Mr. Martin Wilson Ms. Sonya M. Withers Mr. Leon Witherspoon Mr. Bobby Wooten Ms. Cheryl S. Wright Mrs. Mitzi M. Wright Ms. Jianfeng Xu Ms. Lauren S. Young Ms. Siqun L. Zheng

DETERMINATION W

orking as a teacher throughout the country, Joyce Kohfeldt saw children who had nothing. One of her students wore plastic bags on his feet instead of shoes.

“There were times when I just looked at the kid and said, ‘I don’t know what to do to help,’” Kohfeldt says. She made sure the child received free lunch and showered at school, and she provided a pair of shoes and a jacket. She knew that he, and many other children like him, lacked parental support and resources for academic success. “I looked at those kids and said, ‘What’s their future?’ I just think that their future was pretty bleak. I didn’t know how to turn those edges around. I didn’t have a Crosby Scholars to go to.” She moved to North Carolina where she owns IESS, Inc., a school supply store. She attended the Crosby Scholars senior dinner, and she saw first-hand the impact it had on students who had overcome all sorts of challenges — who were looking forward to furthering their education. She became a Crosby Scholars supporter. She is finishing her second term serving on the Board of Directors. In addition, Kohfeldt funds The Determination Award for students who have overcome a physical, emotional challenge or a family tragedy. She wants to recognize students who have the drive to change their lives in spite of what seem to be insurmountable obstacles. “There has to be something that allows them to pull themselves up and get back in the game,” she says.

For

College.

For

Crosby Scholars surrounds students with a network of support that includes peers, counselors, teachers — and other students seeking the same goals. “Your first job is to help them see a wider possibility,” she says, and Crosby Scholars starts changing that mindset in middle school. “That is our future. Those kids are going to be the ones who lead the way for the rest of us for a long time.” Kohfeldt says that in addition to financial assistance, Crosby Scholars provides subtler lessons that impact children’s lives. When they volunteer in the community, they learn compassion, and they see employment opportunities. When they keep track of volunteer hours, they learn responsibility. When they are interviewed for scholarships, they learn how to prepare for job interviews. “They are surrounded by people who say, “We believe in you. We’re going to help you, but you must make the decision for academic progress, behavioral issues, and making good choices,” Kohfeldt says.

As of December 31, 2014

•

Joyce Kohfeldt

L i f e .

A n n ua l

R e p o rt

2 0 1 5

1 7

Financial Information

Your Investment. Our Promise. A Campaign for our Community I

n 2010, Crosby Scholars began a capital campaign under the leadership of Paul Fulton, Rich Noll and Michael Rogers: “Your Investment. Our Promise.” Crosby Scholars raised more than $5.2 million – twice its goal – due to the work of one of the largest volunteer groups for a campaign of this size and through the generosity of the community-at-large. The program must be prepared for reaching our goal, when one of every three eligible students in grades 6-12 will be a Crosby Scholar and our enrollment will reach 10,000 students.

Today as higher education becomes increasingly competitive and expensive, students and parents in Forsyth County need the inspiration and expertise of the Crosby Scholars Program to ensure that every qualified student has the opportunity to attend college. Access to college enrollment is an important factor not only in the lives of individual youth, but also in the life of our community. The funds raised from the Campaign will ensure students from all backgrounds move from thinking about going to college, to making college enrollment a reality.

2014 Expenses

• Campaign Receipts* • Historical Grants • Goodwill of NWNC Contributions • Golf Tournament Net Revenue • Other Individual & Corporate Contributions • Other Income • Crosby Endowment Income • United Way Contribution

$506,714 343,833 107,674 225,000 176,248 69,936 62,959 45,408

• Last Dollar Grant Scholarships* • Program, Fundraising and Other • Compensation and Benefits • General and Administrative

2015 Facts & Figures

• Serves 6,200 students

• Serves 8,900 students

• Since 1993, graduated 4,555 students

• Since 1993, graduated 6,321 students

• 42% of Crosby Scholars represent minority populations

• The number of minority students has grown 45 percent

• Formed a partnership with Forsyth Technical Community College to track first-year college students

• One third of Crosby Scholars are from high poverty schools

• One third of Crosby Scholars are from high poverty schools

• Added an interview and essay reading program for high school seniors

• Added 12 new scholarships, many available for multiple students

• In 2010-11 awarded $269,000 in “Last Dollar” grants to 268 scholars

• In 2014-15, awarded $535,000 in “Last Dollar” grants to 470 scholars

• Partnered with North Carolina State University, the YMCA and the Winston-Salem/Forsyth County School students to offer the Juntos Program

• Offered “Right Decisions, Right Now” camp for students in grades 6-9

• Awarded $3.35 million in “Last Dollar” grants since 1993

• Awarded $4.5 million in “Last Dollar” grants since 1993

• Assisted students in leveraging $33 million in outside financial aid since 1993

• Assisted students in leveraging $44 million in outside financial aid since 1993

• Reinstated the RAPP Program (Reach Academic Potential Program) for students who need additional academic support

• 404 graduates enrolled in 80 colleges and universities

• 708 graduates enrolled in 117 colleges and universities

• In 2010-11 students reported 57,000 hours of community service

• In 2014, students reported 92,000 hours of community service

• Program is supported by 4 full-time employees, 2 part-time and 8 seasonal advisors, who work with students one-on-one, and 250 business and community volunteers

• Program is supported by 7 full-time employees, 7 part-time and 20 seasonal advisors, who work with students one-on-one, and 250 business and community volunteers

• At the beginning of the 2011-12 school year 585 Hispanic students enrolled in the program

• The Hispanic student population at the beginning of the 2015 school year increased by 53 percent. A full-time Hispanic Outreach Coordinator was hired to oversee the Excelencia Program which hosts bi-lingual sessions for Hispanic students and parents Schol ars

•

For

College.

180,055 352,571 276,047

*“Last Dollar” grants Scholarships are need based grants to qualified Crosby Scholars. These scholarships are renewable for up to four years of college and are made possible from funds received through Foundations, Corporations, Individuals and the annual Crosby Scholars Invitational golf tournament.

2011 Facts & Figures

Crosby

$558,666

*Your Investment. Our Promise. campaign pledges to be paid over a five year period.

Outcomes since the beginning of the campaign

18

2014 Revenue

New Funding New Programs

For

• Began a transition to high school program for 8thgrade students and their parents

• Placed a stronger emphasis on social media for communication with both students, parents and the community • Developed an on-line portal system for parents and students for program access

• Expanded the Excelencia Program to students in seven middle schools

Ways to Give

L i f e .

There are many ways to support Crosby Scholars ranging from gifts of time that provide leadership to students to monetary donations that fund the numerous program and scholarship opportunities that Crosby Scholars offers. The program needs community members to volunteer as Senior Advisors, Grade Advisors, essay readers and as members of the Scholarship

A n n ua l

R e p o rt

2 0 1 5

Committee. Financial support includes monetary donations by mail or online, sponsoring a team in the Crosby Scholars Invitational, gifts of stock or planned giving, memorials or named scholarships.

For more information on how to support Crosby Scholars, contact Becky Perkinson at 336-725-5371 or [email protected]

1 9

Tournament History

I

n the early 1980’s Kathryn Crosby began looking for a new venue for the Crosby National Celebrity Golf Tournament, which had a 60year history and was the longest running charity golf tournament in the nation. She remembers that Frank J. Schilagi, Dean of the Wake Forest University School of Business, invited her to North Carolina and Bermuda Run. In 1986, the famous tournament left California and found a new home in the Winston-Salem community while a new program was founded in Forsyth County – the Crosby Scholars Community Partnership. The proceeds from the popular tournament were given to charities of the players’ choice, and undesignated funds went to the Crosby Scholars Program through an endowment housed at The Winston-Salem Foundation.

Kathryn & Bing Crosby

At first the Program offered scholarships as incentives for students in the two high schools with the lowest SAT scores to stay in school and remain drug-free. Over the years, the program expanded to all middle and high public schools in Forsyth County. Paul Fulton, the former President of Sara Lee Corporation, the major sponsor of the now North Carolina tournament, credits Mona Lovett, President and CEO of the Crosby Scholars Community Partnership, with expanding that vision and for creating a comprehensive approach to educational success. Today, Crosby Scholar students still make the drug-free commitment – and also a commitment to community service and strong academics. In addition to funding scholarships, the program

provides college preparation workshops, including academic skills training, community service learning, career awareness, conflict resolution and financial aid planning for both students and their parents. The Crosby Scholars Program serves more than 8,900 students and since 1992 has awarded students more than $4.5 million in “Last Dollar” grants to help meet unmet financial needs. After a successful 16 year run and $18 million dollars being raised for local and national charities, organizers decided the week-long tournament and its expenses had grown too large, Kathryn says. In 2002, Sara Lee presented a check for $100,000 to the Crosby Scholars Community Partnership, a gift which represented the final payment from the Crosby National Celebrity Golf Tournament. In 2004, Fulton and other former Sara Lee executives decided to reinvent the tournament as the one-day Crosby Scholars Invitational. All proceeds for this event, now in its 11th year, support the programs and scholarships of this successful program. Kathryn continues to travel east for the Crosby Scholars Invitational each year and is often accompanied by her daughter, Mary. “We are so grateful for everything this program has done. I love the place, I love the people, and they’ve been so kind to me,” says Kathryn. “This program provides not only for a college education but a plan for a lifetime and that makes me very happy.”