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International Editorial Advisory Board Industrial Laser Solutions’ International Editorial Advisory Board assists the editors in presenting the most appropriate educational editorial to our diverse readership base.The members of this board are highly respected within the industry for their experience, knowledge, and background in industrial laser materials processing.

Mariana G. Forrest   PhD, MS, Dip. Eng. (automotive applications)

Tony Hoult  PhD, BSc (industrial applications for fiber lasers)

Keng H. Leong  PhD, MS, BA (laser processing applications)

Hua-Chung Man   PhD, MS, BS (laser processing in China)

Stan Ream MS, BS (laser materials processing)

Ronald D. Schaeffer  PhD, MS, BS (laser micromachining)

ALL LASERS, ALL THE TIME Last year saw a significant change in the global industrial laser market. Fiber laser sales flirted with the $1 billion dollar revenue level and carried the total market on its back to stronger growth for the year. Readers of Industrial Laser Solutions, in print and on the Web, picked up on this as we reported, early and often, on the increasing acceptance of this powerful technology by all sectors of the world industrial manufacturing community. While fiber lasers for sheet metal cutting were headline grabbers elsewhere, Industrial Laser Solutions also spotted the penetration of this technology into micromachining with editorial on growth opportunities for low power applications. In addition to fiber laser technology, we also kept readers advised of progress being made with high-power direct diode lasers in macro-applications in industries such as automotive and aerospace. And we continued our interest in progress for ultra-fast pulse laser technology as a growing supplier industry. This industry brought more affordable solutions to the microprocessing market, such as glass cutting of display screens for hand held communication devices. Industrial Laser Solutions is the only global publication that advises readers of the diverse applications served by a variety of new lasers. Industrial Laser Solutions is read by qualified manufacturing professionals in more than 140 countries worldwide; with our current demographic circulation split about 60% domestic and 40% international. We match our reader’s geographic locations by soliciting and publishing technical articles contributed by authors from around the world who represent organizations at the cutting edge of industrial material processing. Industrial Laser Solutions authors offer knowledgeable, ahead-of-the-curve information on advances being made in the use of lasers in manufacturing operations. In 2014 we presented thoughtful articles on: laser welding aluminum auto body components, laser processing composite materials, process monitoring for laser additive manufacturing operations, and welding CFRP materials for aerospace applications Industrial Laser Solutions believes the message to advertisers is clear. We make diverse global buyers laser-aware with our editorial content and deliver buying decision-makers to those who are promoting progressive laser technology.

Martien H.H. van Dijk   MS (laser drilling/joining applications in Europe)

Kunihiko Washio  PhD, MS (solid-state laser materials processing in Japan)

Silke Pflueger  PhD (diode laser applications)

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David A. Belforte Editor-in-Chief, Industrial Laser Solutions

Mission Statement Since 1986, our trusted and well-respected content has provided the cutting edge, educational information that manufacturing decision-makers need to do their jobs more efficiently and effectively. Industrial Laser Solutions is dedicated to increasing its readership and reaching qualified professionals who are interested in using lasers for materials processing in every major manufacturing environment. We are the only publication with a global readership comprised of laser buyers and specifiers - the competition only offers slices of what we cover!

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update Laser cutting of through vias in quartz PORTLAND, OR—Quartz is one of the most important materials widely used in the fields of chemical analysis, biotechnology, optoelectronics, micro-optics, and fiber technology. Laser micromachining is a powerful tool for quartz fabrication, with the advantages of no tool wear, high precision, and flexibility. However, quartz presents two major difficulties for laser machining. First of all, it is optically transparent from the visible to near-infrared wavelength range, making it very difficult to process with lasers of these wavelengths. Secondly, because of this weak interaction, high peak power is necessary to initiate laser machining and the associated high pulse energy typically produces a violent interaction that results in chipping and cracking, yieldOptical microscopy ing very rough cuts. Eolite Lasers recently reported of a 1.2mm-diameter on a new laser glass cutting tech- through via with nique for use with high-strength, very small chipping chemically tempered glass in size on both the top the March/April issue of Indus- (a) and bottom (b) trial Laser Solutions (“Precision surface of the cut, glass processing with picosec- indicating zero taper ond laser pulses”). In this work, angle. the company demonstrated cutting both internal and external curved features with chip sizes of less than a few microns. It has since expanded this technique to drill taper-free holes with excellent edge quality in quartz.

Hybrid welding the cruise ships

moves the focus from the bottom surface to the top surface to complete the cut, as the company describes in the March/April article. Results

Both the entrance and exit diameters are about the same—1.22mm—indicating a vertical hole wall without significant taper angle (SEE FIGURE). Also, the edge quality of the hole is excellent, with the chip size on both sides measuring less than 20µm. Results show that a UV nanosecond laser provides a very good solution for fabrication of small vias in quartz. The chip size is well controlled by careful choice of laser parameters. The company found that the process speed for processing these vias equates 200µm to about 0.12mm/s or approximately 30s per via. This cutting rate is significantly slower than that achieved in prior glass work, and the company speculated that this is primarily due to the higher 200µm strength and fracture toughness of quartz compared to glass—more energy is required to remove the material. With further process and beam positioning optimization, the company plans to reduce process time to less than 10s per via with similar cut quality as reported here.

Process setup and via drilling process

The BoreasFlex fiber laser, operating at 343nm, was utilized to fabricate 1.2mm-diameter through vias in a 0.7mm-thick quartz substrate. The fiber laser can generate pulses ranging from 1 to 190ns at 343nm, and the repetition rate can reach up to 1MHz with a maximum power of 20W. The collimated laser beam is focused to a spot size of about 9µm on the target and moved in a circular path consisting of a number of concentric circles with a galvo scanner. A vertical axis stage continuously

Joining glass Applications in autos Aero industry processing

Conclusion

The company has extended its previously reported glass cutting technique to include cutting of vias in quartz with no wall taper and chip size on both entrance and exit of less than 20µm, with about a 30s cycle time for a 1.2mm-diameter hole. It expects this process to find application in several industrial areas, including microfluidics and microelectromechanical systems (MEMS).

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Cut and join CFRP Measure weld depth

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Innovation in ship building using vertical-down hybrid laser welding APPROACH ENABLES FEWER DEFECTS AND LESS COST

UWE REISGEN, SIMON OLSCHOK, and CHRISTOPH TURNER

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research project to extend the range of application of hybrid laser welding to the vertical welding positions 3G and 3F (groove and fillet weld) is currently underway. The welding system developed combines a hybrid laser welding process and an opposed second gas metal arc (GMA) welding process. The implementation of a scanning mirror enables an oscillation of the laser beam to avoid welding defects and increase the gap bridging ability, and the usage of an optical sensor system allows seam detection, seam tracking, and an automated selection of the welding parameters as a function of the detected width of the joining gap. German shipyards are straining under enormous and everincreasing competitive pressure. While the big Asian shipbuilding nations—China, South Korea, and Japan—have been able to increase their part of the worldwide supply up to 93 percent in 2011, Germany, at only 1 percent, fell to number 8 [1]. As a consequence of this competitive pressure, the German shipyards ceased container shipbuilding during the last couple of years and have concentrated on the building of yachts, cruise ships, marine ships, and special ships. But also in these sectors, the competitors—particularly FIGURE 1. Meyer from Asia—are edging into the market [2]. International competi- Werft’s production of the Celebrity Eclipse tive pressure and the wage level in Germany (a high-wage coun- cruise ship in the dock hall (a), as well as hybrid try) demand innovative and highly laser welding of panels efficient production techniques (b) and stiffeners (c). to be successful in the market.

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Industrial Laser Solutions JULY/AUGUST 2014

Meyer Werft (Papenburg, Germany), founded in 1795 and still family-owned, is a typical example for this development. From fishing and pilot boats over container ships and ferries, the shipyard transformed to become one of the leading producers of cruise liners (FIGURE 1). This development is accompanied with a steady effort to improve the production process. In 2000, Meyer Werft was the first shipyard to introduce hybrid laser welding into panel production (up to 20 m in length), and was followed by other European shipyards like Fincantieri or Aker Finyards [3, 4]. This has led to reduced throughput times (high welding speed and high weld-in depth) and reduced follow-up costs (low thermal distortion). Since the implementation of hybrid laser welding, the development has been carried on towards larger panels, higher plate thicknesses, and the usage of solid-state lasers. For that purpose, Meyer Werft maintains an R&D department with a state-of-the-art research lab, and cooperates closely with research facilities such as the RWTH Aachen University – ISF Welding and Joining Institute. Hybrid laser welding (three disk lasers and five CO2 lasers are currently used) has evolved to the most important welding technique for Meyer Werft, as their largest cruise ships (350m long and 40m wide) contain around 450km of hybrid laser-welded seaming and the maximum panel size is 30 × 25m.

a)

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Welding

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In the public-funded project “Fullytask direction mechanised sensor-supported verWall structure tical down welding (FaSek),” ISF Aachen, Meyer Werft, and Flensburger GMA torch Laser beam backside Schiffbau (FSG; Flensburg, Germany) work together to extend the range of Panel applications for hybrid laser welding to vertical welding tasks for wall structures. The target is to develop a GMA torch Supporting frontside welding system that features a high beam structure welding speed, high degree of mechHolland profile anization, low thermal distortion, the ability to bridge joining gaps, and to FIGURE 2. A schematic illustrating the welding task and principles of the welding process. allow plasma-cut workpieces. Such a geometry of the plasma-cut edges and the joining gap. The welding process will be able to substitute the currently used manual vertical-up welding that uses a gas metal arc weldoscillation at a right angle to the welding direction is enabled ing (GMAW) process, which is very time-consuming and by an AC-motor-driven mirror (ILV Scanner), which is implecost-intensive. mented in the welding optics. The addition of a seam tracking system (Precitec LPF) that consists of a light-section senThe welding task (FIGURE 2) consists of a vertical weld (butt and fillet weld) with a maximum length of 4 m and plate thicksor, correction axis, and control unit allows automated seam nesses of 5–7mm (Grade A steel) and plasma-cut edges. Due tracking and especially an online measurement of the joining to the clamping, tacking points, and thermal distortion, the gap width. This data is used for the selection of the welding joining gap varies between 0 and 3 mm. The welding process parameters in accordance to the gap width. consists of two both-sided and Results of the welding trials demonstrate that the welding concurrent GMAW processes system, which has been developed in the FaSek project, is b) (Cloos Qineo Pulse 450, pulsed capable of solving the described welding task. The key factors arc) and a laser beam welding to obtain sufficient process reliability for vertical-down welding (LBW) process (TRUMPF disk is to control the volume and the viscosity of the molten pool. The laser). The hybrid process can setting of the welding and geometrical parameters (particularly be established either on the front the process distances) has to be chosen carefully to prevent or back side of the workpiece a burning of the arc processes on the weld metal that causes by setting the distance of the imperfections such as lack of fusion and a high rate of spatters. c) GMAW processes and the LBW Welding trials show that it is suitable to combine the LBW process. The LBW process preprocess with the back-side GMAW process to the hybrid provents incomplete fusion in the cess, and to set a sufficient process distance between the root point due to the high penLBW process and the front-side GMAW process. The shipetration depth. Another critical building steel is protected against corrosion with a special defect is incomplete fusion at the primer coating, which is removed at the joint edges to prevent imperfections like porosity. Process safety has been sidewalls. These defects can be achieved for butt welds and fillet welds (full-depth weld) up prevented by an oscillation of the to a joining gap width of 2mm (FIGURE 3). A lack of fusion in laser beam in accordance to the www.industrial-lasers.com

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Digital Magazine Total Qualified Subscribers 25,000

Industrial Laser Solutions Subscribers’ Job Functions

Industrial Laser Solutions Subscriber Business/Industries

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Industrial Laser Solutions’ Geographic Breakdown

Industrial Laser Solutions Subscriber Purchasing Influence Industrial Laser Systems: 76% Lasers: 71%

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Asia/Asia Pacific: 16%

Laser Parts & Accessories: 69% Software: 50% Services: 52% Europe: 13%

ROW: 7%

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2015 Editorial Calendar (subject to change)

FEATURE ARTICLES

January/February Ad close: 12.29.14 Materials due: 12.31.14

• Annual Economic Review • Large Structure LAM • European Laser Scene • Picosecond Processing

Issue Mails: 1.22.15

JAN: Editorial Digest 3D Printing

March/April

• Laser Additive Manufacturing • Rail Car Manufacturing • Lasers in Display Manufacturing • Laser Cleaning for Automotive

Ad close: 2.20.15 Materials due: 2.24.15 Issue Mails: 3.17.15

eNEWSLETTERS 1/8 1/15 1/22 2/12 2/19 2/26

Industry Watch Product Watch Laser Marking Industry Watch Product Watch Ultrafast Laser Micromachining

3/12 3/19 3/26 4/9 4/16 4/23

Industry Watch Product Watch Laser Cutting Industry Watch Product Watch Lasers Drilling

FEB: Editorial Digest Drilling & Cutting

MAR: Editorial Digest Beam Profilers

BONUS SHOW DISTRIBUTION Lasers & Photonics Marketplace Seminar Feb 6, San Francisco, CA SPIE Photonics West Feb 7-12, San Francisco, CA LAM Mar 4-5

APR: Editorial Digest Laser Safety Standards

May/June Ad close: 4.17.15 Materials due: 4.21.15

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Issue Mails: 5.12.15

• Fiber Laser Microfabrication • Diode Laser Applications • Polymer Welding • Advances in Nesting MAY: Editorial Digest Hybrid Laser Materials Processing

5/7 Industry Watch 5/14 Product Watch 5/21 Additive Manufacturing 6/11 Industry Watch 6/18 Product Watch 6/25 Fiber Laser Processing

Laser Munich June 22-25, Munich, Germany

JUN: Editorial Digest Laser Marking

July/August Ad close: 6.19.15 Materials due: 6.23.15 Issue Mails: 7.15.15

• Remote Welding • Medical Device Processing • Automotive Spot Welding • Advanced Fiber Laser Cutting JUL: Editorial Digest Laser Welding

7/9 7/16 7/23 8/6 8/13 8/20

Industry Watch Product Watch Laser Cladding Industry Watch Product Watch Laser Welding

AUG: Editorial Digest Laser Cladding

September/October • 3D Printing Ad close: 8.21.15 Materials due: 8.25.15 Issue Mails: 9.16.15

• Non-Metal Marking • LAM in Aerospace • Laser Cutting Textiles SEP: Editorial Digest Laser Tools OCT: Editorial Digest Medical Device Manufacturing

November/December

Ad close: 10.12.15 Materials due: 10.14.15 Issue Mails: 11.4.15

• Fiber Laser Welding • Ship Welding • Disc Laser Applications • Advances in Laser Cladding NOV: Editorial Digest Lasers for Automotive DEC: Editorial Digest Laser Surface Treatmentv

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environment inside the package is vital to the efficacy of the MEMS device application. This is particularly true for the MEMS sensor segment that already produces glassencapsulated electronic chips used for sensing rotation, acceleration, and pressure in various safety-critical applications in the automotive, train, and other transportation industries. It is also the case for many applications developed in the fast-growing biomedical segment. A key benefit of today’s laser-based welding solutions (FIGURE 2) is that it enables safer encapsulation of sensitive materials from the effects of high temperatures or chemical substances, which are produced in other existing welding techniques. “Today’s laser-based glass-to-glass welding results in separate pieces of glass joined together, becoming in a way one single piece FIGURE 2. Primoceler lab engineers work on the laser welding unit. of material,” according to Kangastupa. “This leads to good mechanical properties of the metal oxide semiconductor) image sensors, must remain highly welding seam—a property that is highly important in the aero and space industry. In space conditions, welded objects, including reliable and airtight, even in the toughest of conditions, such as encapsuled microchips devices such as CMOS (complementary in extreme weather conditions, and having to face a significantly increased threat of radiation damage.” He states that existing technology makes it possible to bond pieces of glass together hermetically without the need for high temperatures or adhesives—even the sealed component or material remains unharmed by the welding process itself. “Advanced laser processes involve a highly focused laser beam that lets various components sealed inside the encapsulation to remain under room temperature,” Kangastupa continues. “This presents manufacturers with an array of new possibilities for the production of electronic, engineering, medical, and scientific research devices such as implantable chips and sensors.” “Unlike the joining of glass with adhesive techniques, the seam produced via glass-on-glass laser welding is practically eternal because it doesn’t include any adhesives that could gradually turn brittle following the slow evaporation of its chemicals,” he adds.

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ends up in a landfill, it can last for several hundreds of thousands of years. Glass doesn’t wear, tear, or gradually degrade like the many adhesives or additional substrates used in other available welding processes do. Glass is also transparent to radio frequency (RF) wavelengths, which allows the transfer of data or energy possible through the glass-encapsulated device, unlike titanium-packaged applications. Vihinen notes that as technology continues to advance, laserbased glass-to-glass welding solutions could quickly and costeffectively assist in the production of new in vitro diagnostic devices that help detect various diseases, physiological conditions, and characteristics of the body’s organisms’ conditions and diseases, possibly replacing time-consuming and expensive laboratory tests. For instance, the incidence of a heart attack may be able to be detected, in the future, instantaneously from a single blood sample. Moreover, research shows that brain damage and memory disorders could someday be treated with new high-tech brain implants governed by human emotion and could even guide our thinking. Studies suggest that brain implants could also enhance human abilities by quickening reaction times, promoting a person’s learning ability, and even improving memory.

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Adding flexibility to manufacturing

Miniaturization will continue to be a trend as long as consumers continue to be interested in portability. A handheld mobile phone today is already totally different now from what it was when first introduced by Motorola in the 1970s—when it weighed a whopping 2.2 lbs! Kangastupa says, “When the innovations in new glass materials and laser processes are combined, we can foresee continued part reduction and miniaturization in mobile devices. It is possible to integrate all the features needed for display devices on a very thin glass and, in a final step, laser-weld the second glass on top to protect the display. The second glass with a hermetic weld line can have more functions than protection against environment. It can include thin-film layers needed for touch-panel and antireflection properties, or for some new features which are today available only in the laboratories.” He adds that laser-based glass-on-glass welding could also deliver cost savings to manufacturers, as it enables a more flexible production process. Manufacturers can continue with trial runs to assess how a particular product works, or they could manufacture small production series first until they are confident about the production processes’ final outcome. According to Kangastupa, “If needed, even one encapsulation of, for instance, a microchip can be done at a time to ensure that everything goes right before full-scale production begins.” ✺

Glass-on-glass welding offers opportunities in the electronics industry, where handheld devices are continuing to shrink in size.

NINA GARLO-MELKAS is with Primoceler, Inc., Tampere, Finland.

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Building better medical diagnostics

Jorma Vihinen, research manager at Tampere University of Technology, agrees that in the future, laser-based microwelding methods will spread strongly in the biomedical industry. New applications are likely to arise rapidly, for instance, in the field of human medicine, as the knowledge of new laser-based, glass-to-glass sealing methods increases among industrial players. Why is the joining of glass so important for the biomedical industry? Glass as a material is highly suitable for biomedical purposes due to its useful properties. First, glass is “neutral” in a sense that it is biocompatibile with body fluids when implanted inside the human body. This means that it doesn’t cause immunological rejection to the implant that would result in the need to remove the object from the body. Secondly, the lifespan of glass is essentially infinite: if it

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Skyscraper $1,675

• Ad dimensions: 300 x 600 pixels or 180 x 600 • Max file size: 40k • Animation: 3 loops max, animation must stop after 15 seconds • Format: gif, jpeg, swf (flash)

Social Media Tools Sponsorship $1,065

• (1) 120 x 60 and click-through URL up to 40k

Search Box Sponsor $4,000

• 1 text line (32 characters including spaces) 
 • 1 linking URL

Sidekick $2,300

• Ad dimensions: 300 x 250 pixels collapsed; 850 x 700 expanded • Max file size: 40k collapsed; 100k expanded • Format: gif, jpeg, swf (flash) third-party tags also accepted

Page Peel $3,275

• Ad dimensions: Peel is 900 x 650 pixels; Dog ear is 75 x 75 pixels • Max file size: 100k • Format: non animated gif, jpeg, swf (flash)

Pushdown $2,000

• Collapsed: 970 x 66 pixels (40k) • Expanded: 970 x 418 pixels (100k) • Format: gif, jpeg, swf (flash) third-party tags also accepted

Welcome $1,115 PER WEEK

• Ad dimensions: 800 x 600 pixels • Max file size: 80k • Animation: 3 loops max, animation must stop after 15 seconds • Format: gif, jpeg, swf (flash) • Can accept video; ask for details

Sponsorship Benefits: Brand Awareness

Strengthens your company’s visibility with prominent advertising surrounded by content serving the information needs of manufacturing professionals. Traffic Driver

Pushes users to your website or other online offerings.

Submit all online materials to [email protected]. All rates are net and subject to change.

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www.industrial-lasers.com

Brand

Lead

Traffic Thought

SEO

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Page Peel The Page Peel ad is an extended rich media ad unit, and is one of the largest online advertising opportunities available.The peel begins as a “dog ear” in the upper right-hand corner of the page and, on mouse-over, extends down and to the left.The Page Peel ad offers an exclusive opportunity with a potential of higher than average click-through rates, resulting in traffic to your online content and offerings.

Sponsorship Benefits: Brand Awareness

Strengthens your company image by aligning your message with a targeted industry site, helping to create an affinity for your company and products among manufacturing professionals. Traffic Driver

Pushes industry professionals to your website or other online offerings to learn more by providing clear calls to action.

Rate and Specifications $3,275 •The peel expands from the upper-right corner of the page down and to the left • Ad dimensions: Peel is 900 x 650 pixels; Dog ear is 75 x 75 pixels • Max file size: 100k • Format: non-animated gif, jpeg, swf (flash)

8 Brand

Lead

Traffic Thought

SEO

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Closed Brand

Lead

Traffic Thought

Pushdown The Pushdown Banner is a highly interactive, rich media ad unit providing an impactful branding and direct response experience.This premium position ad unit beneath site navigation provides ongoing visibility even when collapsed. As one of the largest ad units available, the Pushdown Banner can support a more detailed message through the use of streaming video and multiple targeted links to your offerings.

Sponsorship Benefits: Branding

Expanded

Strengthens your company image by aligning your message with targeted content,helping to create an affinity for your company and products among industry professionals. Traffic

Pushes decision-makers directly to product or content offerings when they click on your message. Increase traffic potential by providing multiple calls to action. Lead Generation

Ability to generate leads from a targeted audience of industry professionals through the use of conversion pages or embedded short forms within the ad.

Rate and Specifications $2,000 • Collapsed: 970 x 66 pixels (40k) • Expanded: 970 x 418 pixels (100k) • Format: gif, jpeg, swf (flash) third-party tags also accepted

www.industrial-lasers.com

Sidekick

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic Thought

SEO

Push

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Brand

Lead

Traffic Thought

SEO

Push

Pull

The Sidekick Banner is a rich media ad unit providing an impactful branding and direct response experience.This premium position ad unit extends from the side of the webpage and provides ongoing visibility even when collapsed. When using clear calls to action, the Sidekick ad offers an exclusive opportunity with higher than average click-through rates, resulting in targeted lead generation and traffic to your online content and offerings. Brand Awareness

Strengthens your company image by aligning your message with targeted content, helping to create an affinity for your company and products among industry professionals. Traffic Driver

Pushes industry professionals to your website or other online offerings to learn more by providing clear calls to action. Expanded Sidekick

Rate and Specifications $2,300 per month • Collapsed: 300 x 250 pixels (40k) • Expanded: 850 x 700 pixels (100k) • Format: gif, jpeg, swf (flash) third-party tags also accepted

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Welcome Page The Welcome Page is a high-impact ad unit offering ultimate brand visibility for a major announcement or introduction. One of the largest rich media ad units available, the Welcome Page is seen by site visitors once every 24 hours and is exclusive to one advertiser per week.

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand Awareness

Strengthens your company image by aligning your message with targeted content, helping to create an affinity for your company and products among industry professionals. Traffic Driver

This advertising impression is timed and typically generates higher than average click-through rates when the call to action is simple and direct.

Rate and Specifications $1,115 per week • Ad dimensions: 800 x 600 pixels • Max file size: 80k • Animation accepted • Format: gif, jpeg, swf (flash)

Submit all online materials to [email protected]. All rates are net and subject to change.

www.industrial-lasers.com

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic Thought

SEO

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Brand

Lead

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Topic-Specific eNewsletters

Topic-specific eNewsletter sponsorships are your opportunity to target an audience that has indicated an interest in specific topic categories. Summary: Topic-Specific eNewsletters allow you to target your advertising campaign around relevant content to industry professionals who have chosen to stay up-to-date on breaking news and product information on a specific topic. Filled with trusted technical content by the industry’s most knowledgeable experts, these eNewsletters are a simple and effective way to drive traffic and push your marketing message to professionals who are focused on the topic your products and services align with—targeted marketing at its very best.

Sponsorship Benefits: Brand Awareness

Exposes industry professionals to your brand in context with relevant editorial content. Traffic Driver

Pushes decision-makers to your website or other online offerings to learn more about your company and products by providing clear calls to action.

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Reach: Our eNewsletters reach from 13,000-23,0001 key decision-makers in the laser materials processing community based on the topic featured in each newsletter!

See our Editorial Calendar

for deployment dates and topics each month.

Rates and Specifications Top Banner or Text Links $1,255

• Ad dimensions: 300 x 250 pixels • Max file size: 40k • Format; gif, jpeg • Up to six (6) text links; Up to 50 characters, including spaces, per text line

Middle Banner $1,255

• Ad dimensions: 300 x 250 pixels • Max file size: 40k • Format: gif, jpeg • Up to six (6) text links; Up to 50 characters, including spaces, per text line

Bottom Banner or Text Links $1,255

• Ad dimensions: 300 x 250 pixels • Max file size: 40k • Format; gif, jpeg • Up to six (6) text links; Up to 50 characters, including spaces, per text line

Exclusive: All 3 positions $3,500 1Publisher’s own data

www.industrial-lasers.com

Submit all online materials to [email protected]. All rates are net and subject to change.

Industry Watch & Product Watch eNewsletters

Brand

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Providing broad reach at a low cost, these eNewsletters deliver the latest industry news and technology information in laser materials processing to over 17,0001 subscribers worldwide. Every issue contains links to some of the latest news, most interesting blogs, and informative videos on the Industrial Laser Solutions website. Sponsorship Benefits: Brand Awareness

Exposes industry professionals to your brand in context with relevant editorial content. Traffic Driver

Pushes decision-makers to your website or other online offerings to learn more about your company and products.

Industry Watch Net Rates and Specifications Top Leaderboard $1,255

• Ad dimensions: 728 x 90 pixels • Max file size: 40k • Format: gif, jpeg

Middle 1 $1000

• Ad dimensions: 180 x 150 pixels • Max file size: 40k • Format: gif, jpeg

Skyscraper $875

• Ad dimensions: 160 x 600 pixels • Max file size: 40k • Format: gif, jpeg

Middle 2 $950

• Ad dimensions: 468 x 60 pixels • Max file size: 40k • Format: gif, jpeg

Anchor Leaderboard $700

• Ad dimensions: 728 x 90 pixels • Max file size: 40k • Format: gif, jpeg

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(Note: eNewsletter banners cannot be animated.)

Product Watch Net Rates and Specifications Rate: $740 per Product Spot (12 spots max) Specifications:

• 50 words max • Image 140 x 170 pixels • Company name, address, phone • URL link 1Publisher’s own data

Submit all online materials to [email protected]. All rates are net and subject to change.

www.industrial-lasers.com

Brand

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Traffic Thought

SEO

Push

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Brand

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Brand

Lead

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Technical Digests

Online Posting

Technical Digests allow you to align your brand around featured editorial content relevant to your business Technical Digests are a compilation of 2-4 complementary pieces of content that are designed to provide our audience with a downloadable PDF format of in-depth, valuable content on a key industry topic. Garnered from the pages of our highly respected magazines and websites,Technical Digests are posted to our website to generate leads not only from our audience but from online search as well. Additionally,Technical Digests offer you the opportunity to align your firm with high-value and thought leadership-oriented content.

Sponsorship Benefits: Email Promotion

Brand Awareness

Strengthens your company image by aligning your message with targeted content, helping to create an affinity for your company and products among industry professionals. Lead Generation

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Offers a unique, targeted lead generation vehicle, while aligning your brand with respected editorial content.The exclusive, single sponsor for each topic is provided with leads generated from a targeted audience of industry professionals who download the PDF of theTechnical Digest. Traffic Driver

Drives users back to your own site through a customized resource page, which includes your company overview and links to related topics on your website.

Sponsorship Package Includes: • Sponsor logo on each page of theTechnical Digest • One full-page ad included in the PDF

PDF

• Resource page at the end of the Digest includes sponsor company overview and links to related topics on sponsor website (5 links max.) •O  ne exclusive email promotion will be sent to targeted users, promoting the Technical Digest and highlighting the sponsor •The Digest and sponsor logo will be featured on the Industrial Laser Solutions website home page for one week (min.)

Exclusive Sponsorship Rate $6,500 net (3 monthstotal)

www.industrial-lasers.com

All rates are net and subject to change.

Webcasts/Podcasts

Brand

Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic Thought

SEO

Push

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Brand

Lead

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SEO

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Webcasts Sponsored webcasts provide detailed leads and branding opportunities. Summary: Sponsoring a webcast provides you an opportunity to align your company’s brand with a technology-rich presentation delivered to a captive global audience. Whether you sponsor an industry expert webcast or develop your own content, we guarantee detailed leads from manufacturing professionals, in the laser materials processing industry.

Sponsorship Benefits: Brand Awareness

Builds sponsor’s brand awareness to thousands of manufacturing professionals before, during, and after the webcast with a promotion plan that includes emails and house ads that promote the sponsor as well as the webcast. Lead Generation

Provides detailed registration information (name, title, company, email, phone, address) from each of the registrants. Sponsors can provide two questions for each webcast registrant to answer as part of the registration process, allowing sponsors to get even more detailed information to aid their marketing research efforts. Thought Leadership/Education

Sponsoring a webcast positions your company as a forward-thinking market leader that educates an active and engaged audience of decision-makers. Your sponsorship package includes:

• Company mention in three promotional emails (2 pre-event and 1 on demand) • Your company logo prominently displayed on the Industrial Laser Solutions website for one month • Webcast posted on the Industrial Laser Solutions website and linked to sponsor’s website for six months after webcast • Reminder email message to all registrants 24 hours before webcast • Reminder email message to all registrants 30 minutes before webcast

Rates (per sponsor) Sponsorship

Webcast Shared (4 sponsors available)

$5,100

Webcast Exclusive

$8,200

Podcast Interview

$2,500

All rates are net and subject to change.

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Podcasts Podcasts, digital media files in audio or video format distributed primarily through RSS feeds, are a simple and effective way to reach your target audience. Completely searchable, podcasts allow easy access and increased exposure for your company with just a script and a telephone. Our staff can help you create a thought-provoking, downloadable podcast that reaches industry professionals while they are on the go.

www.industrial-lasers.com

Brand

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Brand

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Video Showcase

VIDEO SHOWCASE at

Create innovative messaging using one of the most effective media platforms available! Produced at key industry events, these videos are filmed on the show floor in your booth by PennWell’s professional video staff to promote product launches, corporate branding, announcements, partnerships, and more. Combined with a marketing program including targeted email deployments, the Video Showcase extends the reach of your message beyond show attendees to target industry professionals not able to attend the industry event. As part of Industrial Laser Solutions’ Video Showcase program, you have the opportunity to promote and demonstrate your new products before, during, and after some of the industry’s most important international events!

Sponsorship Benefits: Brand Awareness

Elevates your brand’s visibilty to an audience of industry professionals. Thought Leadership/Education

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Positions your company as a forward-thinking market leader that educates an active and engaged audience of decision makers.

BEFORE: Pre-Show Product eNewsletter

Your product announcement (gif or jpg photo and 80-100 word description) is included in a special eNewsletter sent to over 18,0001 Industrial Laser Solutions eNewsletter subscribers before the show. Make sure potential buyers and attendees know where to look for the newest in laser materials processing products and technologies.

DURING: Live Video Interview

Draw attention to your booth as PennWell’s video staff interviews you about your latest product line LIVE at the show. What better way to get the attention of potential customers than to have a professional camera crew right in your booth!

AFTER: Post-Show Video eNewsletter

Your 3-5 minute video interview will be hosted on the Industrial Laser Solutions website and you will receive the video for placement on your own website or anywhere you’d like. Then, after the show, Industrial Laser Solutions will deploy another dedicated eNewsletter with your video thumbnail, 30-50 words of descriptive text, and links to your website. Rate: $1,200

1

Publisher’s own data

www.industrial-lasers.com

Submit all online materials to [email protected]. All rates are net and subject to change.

ought

ought

Additional Sponsorship Opportunities

SEO

SEO

Push Brand

Pull Lead

Traffic Thought

SEO

Push

Pull

Brand

Lead

Traffic BrandThought Lead

Push SEO Traffic Thought

Pull SEO

Brand

Lead

Traffic BrandThought Lead

Push SEO Traffic Thought

Pull SEO

Push

Pull

Contests Push Pull

A contest sponsorship engages your target audience with an interactive quiz, game or submission contest. Participation in contests will generate highly targeted leads from industry professionals worldwide. Banner advertising on the contest page provides a branding opportunity for your company and/or products.

Social MediaPush Tools Push Lead Pull Traffic Thought SEO Pull Brand Sponsorship

The social media tools exclusive sponsorship offers tremendous brand visibility on all article pages.This unmatched branding opportunity is located on each article page inside the sharing tools visitors use to Rate: Contact your local media representative Push Thought Pull SEO Push Push Pull Pull SEO SEO Lead Traffic Brand Thought Brand Lead Traffic Lead Thought Traffic distribute article links by email or Brand to social networking sites. Rate: $1,175 per month SEO Brand Lead Brandnet Traffic Lead Thought Traffic Thought

Push SEO

Pull Push Brand

Pull Lead

SEO Lead Brand Traffic Lead Thought Traffic Thought

Push SEO

Pull Push

Pull

Brand

Brand Thought Brand Lead Traffic

Searchbox Sponsor

BestSEO of Show Push Push Pull Pull eNewsletter

Push Thought Pull SEO SEO Lead Thought Traffic Traffic

Rise above the competition before some of the industry’s most important events. As an exhibitor, the Best of Show eNewsletter gives you the opportunity to showcase your company’s unique marketing message to thousands of potential buyers and specifiers before you’re even on the show floor.

Through a keyword rich text link adjacent to the website searchbox, you will enhance your site’s search engine relevance and ranking.The text Rate: $770 net link remains persistent throughout the site. SEO Brand Lead Brand Traffic Lead Thought Traffic Thought This solution enhances your SEO strategy by providing link juice benefits from thousands of pages on well-respected sites. SEO Brand Lead Brand Traffic Lead Thought Traffic Thought Rate: $4,500 per month SEO Brandnet Lead Traffic Thought Brand Lead Traffic Thought

Brand

SEO Brand Traffic Lead Thought Lead Traffic Thought

SEO Push

SEO Push

Push Pull

Push Pull

Pull

Pull

Content Rotator Sponsorship

The Content Rotator Sponsorship offers the opportunity to have your brand associated with premium content in a prime location on our website.The text link remains stationary as content rotates. Your keywordrich text link enhances SEO strategy by providing link juice benefits from well-respected sites.

Push SEO

Pull Push

Pull

Push SEO

Pull Push

Pull

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Direct Mail/Email List Rental Target your most desired prospects with Industrial Laser Solutions’ direct mail and email list rental. Mix and match by job function, industry served, and/or purchase influence to bring your marketing message to key manufacturing professionals worldwide Rates: US Direct Mail: $185/1,000 names Email (Advertiser): $450/1,000 names Email (Non-advertiser): $550/1,000 names Contact Kelli Berry at 918.831.9782 or [email protected] for more information.

Rate: $1,160 net per month Creative: 76 characters of text (including spaces) and a click-through URL

www.industrial-lasers.com

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SPONSORSHIP BANNER ADS (iPhone and Android)

Mobile Applications

Mobile Applications (iPhone and Android Apps) push the latest and most pertinent news to mobile devices of industry professionals worldwide. Hand-picked by our editorial team, the content is selected to serve the immediate informational needs of our audience with convenient, timesaving, and business-critical information. Limited ad positions within the apps mean an extremely high share of voice (SOV) for marketers looking to reach a deeply engaged, highly targeted audience. Sponsorship Benefits: Brand Awareness

Increases your brand’s visibility to industry professionals whenever and wherever they need to access important market information. Traffic Driver

Links on your ad push decision-makers directly to your website or other online offerings. Exclusive 3-month sponsorship (all positions): $1,900 net per month

16

LATEST NEWS

MOST VIEWED

SPLASH —

Appears when users launch the app

210 x 175 px gif Sponsor logo 24 bit transparent PNG Click-through URL

VIDEO

Banner Positions are fixed at the bottom of each app screen: • 300 x 50 px • Animated gif or jpeg • Click-thru URL • Max. file size: 15k

SAVED

(iPhone only)

PLUS!

Banner positions are also presented at the bottom of each page on our mobile-friendly site!

www.industrial-lasers.com

Submit all online materials to [email protected]. All rates are net and subject to change.

PennTech JOBS is the key to attracting the industry professionals you need to hire in order to meet your business goals. Our process puts your recruitment message in front of the market’s best talent, whether it’s online or in print. This approach offers you the flexibility to create custom recruitment advertising campaigns best suited to accomplish your objectives. Log on to www.PennTechJOBS.com to post jobs, search resumes, brand your company, and more. There’s no better way to connect with high-quality candidates in the technology arena! • Post your jobs • Sponsor eNewsletters

• Search resumes • Email list rentals

• Advertise on PennTechJOBS.com • Job alert email sponsorships

Post your Job Today and Quickly Reach Top Candidates! Sponsorship Opportunities SINGLE & MULTI JOB POSTINGS

Save Now – Post Later This gives you the options and savings! Each posting is for 30 days and is good for a year! Single Job Posting

$279

If you would like to

3 Pack of Postings ($265/Job)

$795

reach more people,

5 Pack of Postings ($251/Job)

$1,255

something to our

Please contact your

DIVERSIFy yOUR HIRING

Gain additional exposure by distributing your job to our CareerCast Social Media channels.

Meet your EEOC requirements with our diversity package.

30 Days on PennTechJobs.com Bold, Featured & Spotlight Upsells Energy & Green Network Upgrades Social Media Optimization

EASy SOLUTION FOR JOB WRAPPPING Make Your Life Easier

30 Days on PennTechJobs.com

Call Now! 888-501-2278, ext. 277

Diversity Network Upgreade

Our technology can capture all the jobs from your site. Upload and display them on our site!

Featured & Spotlight Upsells Social Media Optimization Now Only $349 (26% Savings)

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Updates 3x a Week Post all of your jobs for one low price!

Now Only $399 (27% Savings)

you can add

For more information, enewsletters, please contact us:

MAXIMUM EXPOSURE

Enhance your Listings

Enhancements are paired with your listing to bring more exposure and visibility to your lisitng in the search results.

Email: sales representive penntechjobssales@ for details careercast.com

Spotlight Upgrade

Put your listing at the top of the search results

30 day @ $40

Featured Upgrade

Adds a featured image to make your listing stand out

30 day @ $40

Bold Ugrade

Bolds the text of your listing in the results

30 day @ $25

Highlight Upgrade

Job is highlighted in the job search results

$35

Phone: 888-501-2278 ext 277

Extend your Reach Social Media Optimization Upgrade

Distribute your job through our multiple social media channels

30 day @ $60

careers.penntechjobs.com/jobs/products

Rates are net per month and subject to change

www.industrial-lasers.com

Contact Us Group Publisher

Alan Bergstein

603.891.9447 [email protected]

North American Sales National Sales Manager

Allison O’Connor

480-991-9109 [email protected]

International Sales Europe, Russian Federation

Holger Gerisch

49-(0) 8801 9153791 [email protected]

Japan

Israel

81.3.3219.3561 [email protected]

972.9.899.5813 [email protected]

Masaki Mori

Taiwan

United Kingdom

Diana Wei

Jim Ajayi

44 (0)1992 656 657

[email protected]

886.2.2396.5128 x270 [email protected]

Dan Aronovic

Hong Kong/China

Mike Hay

852.2369.8788 x11 [email protected]

PennWell Corporation PennWell Corporation’s portfolio of industry-leading publications, events, eNewsletters, and more provide unparalleled opportunities to grow your business. Let us partner with you to expand your reach and succeed in accomplishing your brand's marketing initiatives. Since 1910, PennWell has embraced a mission of transforming diverse information into practical business intelligence for strategic markets worldwide. Whether you seek new knowledge — or new customers — PennWell delivers key resources and audiences for your business success in today’s global market.

www.industrial-lasers.com