TIGER.CO.UK AFFILIATE PROGRAMME

COMPANY OVERVIEW

COMPANY OVERVIEW Tiger.co.uk is a motor insurance comparison website that is wholly owned by Call Connection, one of the UK’s largest telephone-based insurance lead generation companies. Tiger.co.uk was launched in 2009 and offers insurance shoppers an online comparison service that provides access to over 95 motor insurance brands. Tiger.co.uk provides a quick, clear, and simple quote form and a results page that displays prices with clear visibility of excess amounts and included or available add-on products. Tiger.co.uk focuses on car insurance and features many brands including Admiral, Swinton, Endsleigh, Kwikfit, Hastings and Swiftcover. Call Connection is authorised and regulated by the Financial Conduct Authority (FCA number 308374), and registered with the Information Commissioner (Reg No: Z844095X).

AFFILIATE PARTNERS

AFFILIATE PARTNERS The Tiger.co.uk Affiliate Partner Programme gives companies and organisations the opportunity to offer a high quality car insurance comparison service to their customers or supporters and to generate revenues for themselves. Because Tiger.co.uk is owned by Call Connection, the UKs largest telephone quote service, the affiliate programme provides the unique opportunity for online affiliate partners to also offer the option of a telephone quote service if they so wish. Signing up to the programme involves no capital outlay or long-term commitment and requires only minimal set up effort. What is required is an ability to engage with customers or supporters, usually online or via email, and to promote the use of Tiger.co.uk as the recommended comparison site for car insurance via a specially created link (and phone number if desired).

Affiliate Partners will benefit from the option of a dual-branded landing page at the start of the quote process that we will design and build as part of our commitment to our Affiliate Partners. The programme gives customers and supporters of Affiliate Partners access to the full functionality of the highly regarded Tiger.co.uk comparison site and the opportunity to generate an incremental revenue stream, based on the number of car insurance policies bought by shoppers delivered to the site by the Affiliate Partner.

WHY TIGER.CO.UK?

WHY TIGER.CO.UK? GOOD FOR INSURANCE SHOPPERS... Tiger.co.uk is a highly rated insurance comparison site, working with some of the UK’s biggest insurance brands as well as a wide range of specialist providers. It provides quick and accurate quotes for shoppers looking for car insurance. Benefits include: A quick and clear quote form, fully optimised for mobile access. Access to car insurance quotes from over 95 insurance brands. Ability to adjust voluntary excess and cover type. Clear guidance on policy inclusions and exclusions. Reassurance that Tiger.co.uk is a trading name of Call Connection which is FCA authorised and regulated.

WHY TIGER.CO.UK? GOOD FOR AFFILIATE PARTNERS... Affiliate Partner benefits include: Commission paid on every car insurance policy sale made to customers or supporters. Simple, with no set up costs, and no financial commitments or volume guarantees. Dual-branded data collection page. The option to earn revenue from a telephone quote service via a unique phone number. Access to an Affiliate Partner Manager. No site maintenance. Regular monthly reporting of visits, quotes and sales. Backed by one of the largest insurance lead generation businesses in the UK.

HOW IT WORKS

HOW IT WORKS

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SIGN UP

RECEIVE SET-UP GUIDE

BUILD LINKS

PROMOTE

Visit: tiger.co.uk/affiliate-signup and fill out the short online affiliate application form and agree to the terms and conditions of the programme.

Upon joining the programme, the Affiliate Partner will receive a set-up guide detailing how to set up links to the Tiger.co.uk site and, where relevant, a unique Call Connection freephone number to promote onsite and/or offsite.

Affiliate Partners use this guide to build links from their websites, promotions and emails. Tiger.co.uk can supply access to a selection of banner artwork that you may choose to use. If required, we can also supply some promotional copy that has been approved by our compliance team.

Greater promotion will lead to more traffic and increased revenues. Promotion could be through: Onsite editorial Onsite advertising

(we will supply artwork)

Email marketing Offsite promotion (e.g. advertising; leaflets; events; retail outlets; in-house communications; staff promotions)

REPORTING Affiliate Partners will receive a monthly report by email that will include the following information: Number of sessions generated by visitors coming from the affiliate landing page Number of new users and unique quotes generated by these visitors Number of car insurance sales and revenue earned Number of calls and transfers on unique phone number and revenue earned Note that, given that many shoppers start their car insurance search online but complete it over the phone, there is a delay in confirming sales – insurers notify us of sales at around the middle of the month following the month in which a policy was sold (so, for instance, January sales and related revenues would usually be notified to Affiliate Partners by the end of February).

As long as a minimum of £50 in commission has been earned and is owed, Affiliate Partners can raise an invoice that will be paid by bank transfer. In some instances Affiliate Partners may choose to delay invoicing in order to reduce accounting administration. Commissions of less than £50 will be held but will not accrue any interest.

SHOPPER JOURNEY

THE SHOPPER JOURNEY This section is designed to demonstrate the shopper journey, assuming that the start point is a link on the Affiliate Partner website:

Once a shopper clicks on the link from advertising placed on the Affiliate Partner site, they will be taken through to a dual-branded data collection page that will ask them for their car registration details.

YOUR BRAND REG

TIGER BRAND

When the shopper proceeds from this page, their registration number will then be automatically loaded into the first page of the Tiger.co.uk quote form.

TIGER REG

EARNING POTENTIAL

EARNING POTENTIAL There is no cap on the revenue that can be earned by Tiger.co.uk's Affiliate Partners.

ONLINE TIGER SALES For each car insurance policy sold via the Tiger.co.uk Affiliate Partner Programme a commission is payable. See terms and conditions for details.

REVENUE FROM CALLS If you opt to take a phone number commission will be earned for every transfer to a company on Call Connection’s panel of insurance providers resulting from a call on the designated unique telephone number.

GETTING STARTED

GETTING STARTED Tiger.co.uk has a simple online affiliate application form, completion of which indicates an acceptance of the standard Tiger.co.uk Affiliate Partner Terms and Conditions. The form can be found at: tiger.co.uk/affiliate-signup If accepted into the Tiger.co.uk Affiliate Partner Programme an email will be sent containing information on how to get set-up. This will provide all necessary set-up information including the url string parameters which must be used to ensure that Affiliate Partners are accurately credited with quotes and sales. If Affiliate Partners intend to use multiple channels to promote the Partnership with Tiger.co.uk (e.g. email, website etc), there is a facility to configure the link to allow reporting by each source. There will also be instructions on how to use our banners and buttons and guidance on compliance friendly terms that can be used to promote Tiger.co.uk in editorial on your site. Thanks for taking the time to look at the Tiger.co.uk Affiliate Partner Programme. affi[email protected]