The transformation of an industry: From handsets to IoT - how clusters can make a difference Ola Svedin CEO, Mobile Heights 2015-11-26
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 1
Mobile Heights ICT cluster in Sweden (Greater Copenhagen area) Founded in 2009 by Sony, Ericsson and TeliaSonera together with Lund University and regional government Focus on mobile, connectivity & cloud 60 members Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 2
The European mobile phone industry is in transformation
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 3
Then Before the smartphone revolution Mobile value-chain Voice centric - lots of value in communication
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 4
Now Mobile Phone is a commodity Connection is ”free” New standards – 5G Everything will be connected
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 5
The IoT boom Gartner hype curve 26 billion devices 2020 Which expertise is needed?
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 6
An idea for an IoT project… • Could something be done to accelerate IoT development? • Need to demonstrate early use of emerging standards • Collaboration between companies, universities and government
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 7
Minimum Viable Device – a collaboration project with large business impact • Led by Mobile Heights, a neutral & non-profit organization • The product: A low cost gateway between the Internet cloud and IoT devices • Facilitating Distributed Cloud solutions • Open source • Partly government funded • Project goal: Generate new business Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 8
MVD - Minimum Viable Device Hello World, I’m MVD!
Big Data Centers Centralized Cloud
Distributed Cloud EDGE Computing
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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Things
www.mobileheights.org 9
MVD – Business Impact The MVD project has created new business in at least two companies: – ModCam – a startup – Sigma Connectivity – IoT / Mobile solutions 25 people are working with MVD today
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 10
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 11
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 12
A new wave of IoT companies – other examples from Sweden Leveraging expertise from the mobile industry Owing strong heritage to the Ericsson Mobile Phone business established 30 years ago Examples following are all based in southern Sweden – a bustling startup scene
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 13
Mobile Key Services
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 14
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 15
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 16
Takeaways The mobile phone industry has created an vast knowledge base in Europe that is now being put to use for IoT development Key areas are device security, wireless connectivity, battery technology and low power embedded systems Innovation initiatives driven by government can help in kickstarting new business when old paradigms (Mobile Phones) disappear and new ones emerge (Internet of Things) Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 17
Mobile Heights ICT cluster based in southern Sweden Founded by the telecom industry 6 years ago but now focused on the Connected World – IoT and Cloud Thank you! Mobile Heights @MobileHeights http://mobileheights.org Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 18
Abstract • The mobile industry has generated an immense body of engineering knowledge in wireless and connectivity technology in Europe. As mobile devices are becoming a commodity with the center of gravity now outside Europe, the challenge is to leverage the expertise of the mobile value chain into new verticals requiring connectivity solutions. • Other industries need to absorb the mobile experience on topics such as wireless technologies, low power and device security to build solutions meeting the challenges of the Connected World to come. • Cluster organizations can make a difference in this transformation process by driving projects to showcase the application of these technologies in new verticals and by bringing together industry players, academy and public entities otherwise not easily joining forces,
Mobile Heights, Mobilvägen 10, 223 62 Lund, Sweden
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www.mobileheights.org 19
