TDWI. DI&BD115 What s New in PowerCenter v10?

TDWI DI&BD115 What’s New in PowerCenter v10? Data Powers Business 100K+ Developers Thank You 5000+ Enterprise Customers What’s New in PowerCent...
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TDWI DI&BD115 What’s New in PowerCenter v10?

Data Powers Business

100K+ Developers

Thank You 5000+ Enterprise Customers

What’s New in PowerCenter v10.0 and v10.1?

2

1 Developer Productivity

Better Data Management Visibility & Understanding

3 Self-service for Business

More Business Value ©2016 Informatica. Proprietary and Confidential

4

What’s New in PowerCenter v10.0 and v10.1?

1

Dynamic Mappings 2 SQL to Mapping JSON – REST Provider

Developer Productivity

Metadata & Connectivity

3 Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

5

What’s New in PowerCenter v10.0 and v10.1?

1

Dynamic Mappings 2 SQL to Mapping JSON – REST Provider

Developer Productivity

Metadata & Connectivity

3 Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

6

Greater End-to-End Data Integration Agility Old Way

No Business-IT Collaboration

Business Dissatisfied

Months IT

Business

IT

IT

IT

Requirements Gathering

Business-IT Collaboration

Develop Self Service

New Way

IT

Requirements Gathering

Business

Deploy

Business Satisfied IT

Business

IT

Business

Prototyping & Validation (Data Virtualization & Data Profiling)

IT

IT

Business

Graphical Development

Optimized Deployment

Proactive Monitoring

Automated Testing

Days

IT

IT

Support for end-to-end data integration maturity lifecycle 1. Jumpstart new projects 2. Scale with growing needs 3. Deliver on-going success ©2016 Informatica. Proprietary and Confidential

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Dynamic Mappings Capability •

Mass Ingestion – build a template once – automate mapping execution for 1,000’s of source objects with different schemas automatically



Mapping self adjusts dynamically to external schema changes and column characteristics

Customer Benefits •

Accelerates project delivery through automation and reuse of data integration design assets



Reduces project risks by following best practices templates

New Productivity Add-on Package ©2016 Informatica. Proprietary and Confidential

New in v10.0

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Dynamic Mappings Design Once

Rule-based ports and links, e.g., include all String ports

Generic Source and Target with varying schemas

Varying logic, e.g., apply masking for varying number of date fields in the Source

Execute for Multiple Sources/targets

New Productivity Add-on Package ©2016 Informatica. Proprietary and Confidential

New in v10.0

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Today’s Mapping Challenges Mappings are tightly bound to schemas

Efficiency, Flexibility, Quality Change in metadata (data type, column, etc.) may involve manual changes to 100s of transformations and mappings

Difficult to parameterize – multiple mappings/workflows are created, tested, maintained for each Source New in v10.0 ©2016 Informatica. Proprietary and Confidential

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Dynamic Mapping – Few Key Benefits Parameterization Source, Target, Port, Rules, etc.

N Mappings for N Sources Input Rules Propagate columns based on Rules

Dynamic Schema Mapping selfadjusts at run-time

1 Template for N Sources

Dynamic Expression E.g., LTRIM & RTRIM all String ports

Massive Developer Productivity Gain Fewer Production Issues

©2016 Informatica. Proprietary and Confidential

New in v10.0 11

What’s New in PowerCenter v10.0 and v10.1?

1

Dynamic Mappings 2 SQL to Mapping JSON – REST Provider

Developer Productivity

Metadata & Connectivity

3 Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

12

SQL to PowerCenter Mapping Converter Capability

• New wizard to convert SQL Select queries to PowerCenter mappings

Customer Benefits

• • • •

Reduces hand coding Increases maintainability Reduces load on the OLTP Increased metadata lineage visibility

New Productivity Add-on Package ©2016 Informatica. Proprietary and Confidential

New in v10.1

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SQL to Mapping Converter select sum(l_extendedprice * (1 – l discount) ) as revenue from lineitem, parttbl where ( p_partkey = l_partkey and p_brand = 'Brand#12' and p_container in ( 'SM CASE', 'SM BOX', 'SM PACK', 'SM PKG') or ( p_partkey = l_partkey and p_brand = 'Brand#23' … and p_size between 1 and 15 and l_shipmode in ('AIR', 'AIR REG') and l_shipinstruct = 'DELIVER IN PERSON')

GROUP BY clause

JOIN clause WHERE clause

New in v10.1 ©2016 Informatica. Proprietary and Confidential

14

What’s New in PowerCenter v10.0 and v10.1?

1

Dynamic Mappings 2 SQL to Mapping JSON – REST Provider

Developer Productivity

Metadata & Connectivity

3 Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

15

REST Provider with JSON Capability

• REST web services Provider • Support GET operation with JSON input/output

Benefits

• Ready access to DW data and other enterprise data to REST consumer applications

New in v10.1 ©2016 Informatica. Proprietary and Confidential

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REST Provider Example (GET method) Rest Provider Application http:// request GET CustomerID=15954283

GET Mapping

Web App

JSON Response

Filter pushdown CustomerID=15954283

Customer Master

Output

What’s New in PowerCenter v10.0 and v10.1?

2 Better Data Management Visibility & Understanding

Improved Metadata Manager Business Glossary Connectivity 3 to More Sources AWS & Amazon Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

18

What’s New in PowerCenter v10.0 and v10.1?

2 Better Data Management Visibility & Understanding

Improved Metadata Manager Business Glossary Connectivity 3 to More Sources AWS & Amazon Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

19

Metadata Manager Lineage Rendering Up to 50X Data Lineage Rendering Performance (using Graph Database)

Object 3 Nodes: 172205 Links : 185081

0.4 44.6

• Faster rendering for current •

environment Capable of scaling to much larger environments

Customer Benefits

• Provides end-to-end diagram of •

data flows and transformations Essential for change management

Object 2 Nodes : 184364 Links : 197547

v10 Lineage Time

0.6 46.6

Object 1 Nodes : 399267 Links : 431431

9.6.1 Lineage Time

3.8 82.3

0

20

40

60

80

100 New in v10.0

©2016 Informatica. Proprietary and Confidential

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Metadata Manager Summary Lineage • Easy to understand, end-point level summary lineage • Switch between Summary and Detailed lineage seamlessly

Detailed Lineage

Summary Lineage ©2016 Informatica. Proprietary and Confidential

New in v10.0

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Metadata Manager Tableau Server X-Connect

New in v10.0 ©2016 Informatica. Proprietary and Confidential

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Fast Metadata Connector Creation Capability



Create a Metadata connector (XConnect) with an easy to use tool



Equivalent to “ODBC for Metadata Connectivity”



Works with all current metadata connectors

Customer Benefits



Easily build metadata connectivity to new sources New in v10.1 ©2016 Informatica. Proprietary and Confidential

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Incremental Metadata Load Support for RDBMS Capability

• • RDBMS BI Tools Models Apps

Metadata Manager Repository



Relational XConnects will support full and incremental modes Only changed metadata artifacts are refreshed in Metadata Manager Supports: Oracle, MS SQLServer and Teradata

Customer Benefits



Improved lineage performance by extracting only changed artifacts from relational sources



Lesser load on source databases compared to a full extraction New in v10.1 ©2016 Informatica. Proprietary and Confidential

24

What’s New in PowerCenter v10.0 and v10.1?

2 Better Data Management Visibility & Understanding

Improved Metadata Manager Business Glossary Connectivity 3 to More Sources AWS & Amazon Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

25

Business Glossary Capability



Build and maintain a common business vocabulary

• •

Link to technical metadata Asset approval workflow

Customer Benefits

• • •

Improve communication between colleagues, local or remote Understand where data resides, and what policies and processes apply Achieve buy-in from business and process stakeholders

New in v10.0 ©2016 Informatica. Proprietary and Confidential

26

What’s New in PowerCenter v10.0 and v10.1?

2 Better Data Management Visibility & Understanding

Improved Metadata Manager Business Glossary Connectivity 3 to More Sources AWS and Azure Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

27

Hundreds of Connectors, For Any Data Source Big Data

Sales & Service

Marketing

Social Human Resources Analytics IT & Admin ERP & Financials Web Protocols & API

B2B

©2016 Informatica. Proprietary and Confidential

28

New PowerExchange Connectors in PowerCenter

SQL Data Warehouse Blob Storage New in v10.0 ©2016 Informatica. Proprietary and Confidential

29

What’s New in PowerCenter v10.0 and v10.1?

2 Better Data Management Visibility & Understanding

Improved Metadata Manager Business Glossary Connectivity 3 to More Sources Azure and AWS Data Visibility

More Business Value ©2016 Informatica. Proprietary and Confidential

30

PowerCenter in AWS and Azure Certified for deployment in cloud ecosystems

• Amazon AWS • Connectivity to Amazon Redshift, Amazon RDS, S3

• Certification of PC SE, AE for latest releases • Microsoft Azure • PC Azure SQL Data Warehouse connector, PC Azure Blob connector

• Certification for PC SE, AE for 10.1 releases New in v10.0 ©2016 Informatica. Proprietary and Confidential

31

What’s New in PowerCenter v10.0 and v10.1?

1

Self-service 2 Data Preparation for Business Users

Developer Productivity

Metadata & Connectivity

3 Self-service Data Prep for Business

More Business Value ©2016 Informatica. Proprietary and Confidential

32

Data Preparation (Rev) Capability

• Data-driven UI’s for business users to discover & prepare data for their needs Customer Benefits

• Self-service for business users with ITenabled connectivity

• Increased productivity • Business-IT collaboration - converting business analyst’s work to PC mappings

Data Preparation

New in v10.1 ©2016 Informatica. Proprietary and Confidential

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Free Cloud Data Prep for PowerCenter Customers

PowerCenter Customers Get 12 Months Free*

*Restrictions Apply

©2016 Informatica. Proprietary and Confidential

34

PowerCenter Packaging Add-on Options

Premium Edition

Productivity

MORE Operational Confidence

Data Integration Hub

Advanced Edition

Advanced Transformation

MORE Enterprise Scalability

Standard Edition MORE Development Agility

Real Time Package

Includes all features of Standard Edition

Includes all features of Standard and Advanced Editions ©2016 Informatica. Proprietary and Confidential

35

Added capability in PC V10.0 v PC V9.6.x

Improved capability in PC V10.1 v PC V10

New / added capability in PC V10.1

What’s New in PowerCenter v10.0 and v10.1? OPTIONS

EDITIONS Premium Edition

NEW CAPABILITIES •

Added additional capabilities vs. v9.6.x for FREE



50x performance improvement in MM (graph technology)



New Dynamic Mappings to adapt to changing schemas



New approval workflow and voting for business terms



New data profiling visualization for deep business insight



Improved monitoring (bird’s-eye view) of system usage



Expanded connectivity for cloud sources

Greater end-to-end data integration agility

Operational Confidence Data Validation Testing

Proactive Monitoring

Advanced Transformations

Advanced Edition Enterprise Scalability Advanced Scaling (Enterprise Grid, Push Down, HA)

Metadata Manager / Business Glossary

Real-time Option (Real-time Engine)

Productivity Add-on Package

Data Integration Hub Add-on Package

Advanced Transformation Add-on Package

Standard Edition Data Integration Agility Partitioning

Relational, Batch, ODBC Connectors

100 Analyst Seats

Batch ETL

Basic Profiling

Rapid Prototyping

Real Time Add-on Package

©2016 Informatica. Proprietary and Confidential

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Rapid Prototyping - Jumpstart/Accelerate Projects Instant Business-IT to Discover Data 1 Collaboration 2 Profile with Analyst Tool Patterns and Issues Business

Business

IT Common Repository

3 4

Fine-tune and Deploy Desired Solution in Days

Business

Prototype and Validate Results

IT Business Logical Data Objects

IT

IT CUSTOMER

ORDER

PRODUCT



Data Source Data Source Data Source Data Source 37 ©2016 Informatica. Proprietary and Confidential

Data Profiling - Profile and Understand Your Data

©2016 Informatica. Proprietary and Confidential

38

Improved Administration & Monitoring Bird’s Eye View Of Service Health & System Usage

©2016 Informatica. Proprietary and Confidential

39

Several Ways to Scale Data Integration High Availability Overview / Need • Need for relative availability • Ensure zero downtime deployment Benefits • Mitigate impact of failures to the app layer • Maintain resiliency from source to target • Reduce time lost due to external failures • Improve effectiveness of your team

Enterprise Grid Overview / Need • Need for horizontal scaling • Leverage resources in a grid Benefits • Optimize computing assets • Provide load balancing • Boost system performance • Reduce overall deployment costs

Pushdown Optimization Overview / Need • Offload processing from PowerCenter • Leverage processing power of database Benefits • Improve overall performance • Reduce data movement • Maintain metadata and lineage in PowerCenter

In addition to Partitioning now offered in Standard Edition ©2016 Informatica. Proprietary and Confidential

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Real Time Web Services & JMS Messaging Support

• Integrate incoming data via continuous sessions • Process real-time web service requests • Real Time Engine includes: • JMS PowerExchange • Real-time Request response capabilities for

Web Services Hub • Option to add connectivity to Web Services, CDC and messaging/EAI

©2016 Informatica. Proprietary and Confidential

41

Data Validation An independent (black box) testing solution that provides

• Automation • Scalability • Repeatability • Auditability Improve data quality, reduce time and effort in testing.

©2016 Informatica. Proprietary and Confidential

42

Proactive Monitoring • Monitoring and Alerting Tool for PowerCenter Issues • •

• • •

Governance: In Development Operations: In Production

Pre-built & Extensible Rules to Monitor PowerCenter Delivers Alerts to people, dashboards and systems Out of Box Reporting – analyze/drill down into current historical ALERTs Improve SLAs, Data Trust, Reduce IT Time & Cost ©2016 Informatica. Proprietary and Confidential

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Data Integration Hub Add-on for PowerCenter Accelerate Data Modernization

• More efficient data integration flows with publish/subscribe data hub functionality

• Wizards for business self-service • Visibility across data integration workflows • Replace redundant synchronizations with SaaS apps and other systems with a single sync and orchestrated data distribution to reduce time, costs and complexity

• Integrate PowerCenter, Informatica Cloud & Big Data Management through one system ©2016 Informatica. Proprietary and Confidential

44

Advanced Transformation Data Transformation – Comprehensive

PNR

©2016 Informatica. Proprietary and Confidential

45

End-To-End Data Integration Agility

2

1 Developer Productivity

Better Data Management Visibility & Understanding

3 Self-service for Business

More Business Value ©2016 Informatica. Proprietary and Confidential

46

Q&A ©2016 Informatica. Proprietary and Confidential

47

User Groups Informatica User Groups are a great way for • you to invest in your professional development and learn about new Informatica offerings.

LEARN MORE AT IW16 : Go to the Solutions Expo Informatica Pavilion / Ecosystem & Innovation Area:

• Local Chapter Leaders manage each IUG

• • •

online and via in person meetings

• • •

Network and Socialize



Discover how colleagues and peers use Informatica



https://network.informatica.com/welcome/

Find and share content, best practices & tips Learn about the latest technologies and solutions from Informatica

Talk to regional user group leaders Learn about meeting plans Join your regional user group

• When: • • •

Monday 6:00pm – 8:30pm Tuesday 10:45am – 2:15pm Wednesday 10:30am – 1:45pm

• Where: •

Moscone West Hall Level One ©2016 Informatica. Proprietary and Confidential

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Other Sessions of Interest • Visit us at the Solution Hall to learn more about the latest innovations • Check out the Hands-on Sessions and Deep Dive Sessions • Enabling Self-Service Analytics…..” DI&BD320 • Increase Productivity and Automation…..”

DI&BD328

©2016 Informatica. Proprietary and Confidential

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Thank You!