MEDIA PLATFORMS IN MALAYSIA

MALAYSIA MEDIA LANDSCAPE

RADIO

67

Stations

MAGAZINE

448

Magazines

NEWSPAPERS

TV

55

250 +

Newspapers

Channels

Out-Of-Home

228

Platforms

DIGITAL

118

Categories

RETAIL MEDIA

12

Retail Chains

MEDIA PLATFORMS IN MALAYSIA RADIO public Radio station (Government Stations)

Regional Station

Pen.M'sia

National Coverage

Klasik Nasional(BM)

Ai-FM(Chi)

Asyik FM(BM)

Traxx(Eng)

Muzik(BM)

Minnal(Tamil)

Sabah

Sarawak

Sarawak FM

Miri FM

Labuan FM

Bintulu FM

Limbang FM

Kenigau FM

Sibu FM

Red FM

Wai FM

Rasa FM

KL FM

Kedah FM

Sabah FM

Tawau FM

T'gganu FM

S'gor FM

Sandakan FM

Sabah FM

Kelantan FM

Perak FM

Perlis FM

Pahang FM

Melaka FM

Mutiara FM

JB FM

Johor FM

Negeri FM

Langkawi FM

MEDIA PLATFORMS IN MALAYSIA RADIO Private Owned Radio (StaTion (23 Stations)

BFM Media

BFM 89.9 FM (Eng)

Star RADIO Husa Network Red 104.9 (BM & Eng) Suria FM (BM) Capital Radio (Eng) 988 (Chi)

Manis Kelantan

ASTRO RADIO ERA FM (BM) MY FM (Chi) Hitz FM (Eng) Mix FM (Eng)

Kristal Harta

Cats Radio Sarawak

Institut Kefahaman Islam Malaysia

IKIM FM (Islamic)

Bernama

Radio 24

JAKIM

Salam FM (Islamic)

Suara Johor

Best 104 (BM)

Lite FM (Eng) Sinar FM (BM) THR (BM / Tamil) Melody (Chi) XFM (BM)

Media Prima

Fly FM (Eng) Hot FM (BM) One FM (Chi)

MEDIA PLATFORMS IN MALAYSIA MAGAZINE

MAGAZINE

AUTOMOBILE

18 Magazines

BUSINESS

35 Magazines

COMPUTER & TECHNOLOGY

CARS AND CLUBS

GENERAL INTEREST, LIFESTYLE & OTHERS

7 Magazines

92 Magazines

21 MEN

Magazines

23 Magazines

Magazines

WOMEN, HOME & HEALTH

96 Magazines

PROFESSIONAL, TRADE & MARKETING

30

15 SPORTS

EDUCATION, STUDENT & CHILDREN

TRAVEL & FLIGHT

18 Magazines

Magazines

56 Magazines

ENTERTAINMENT

34 Magazines

MEDIA PLATFORMS IN MALAYSIA newspaper

Newspaper

Sabah & Sarawak

Pen.M'sia

English

Bahasa

Sarawak

Sabah

Chinese

Tamil

New Straits Times

Utusan Malaysia

Kwong Wah

Tamil Nesan

The Malay Mail

Berita Harian

Nanyang

Tamil Malar

The Star

Harian Metro

Sin Chew Daily

Malaysia Nanban

Sun

Harakah

China Press

The Edge

Kosmo

Financial Daily

Sinar Harian

English

Chinese

English

Bahasa

New Sabah Times

Overseas Chinese Daily News

The Borneo Post

Utusan Bornoe

Daily Express

See Hua Daily News

New Sarawak Tribune

Utusan Sarawak

Makkal Osai

The Bornoe Post

Merdeka Daily News

New Life Post

Thina Kural

The Sunday Post

Asia Times

Mun Sang Poh

Nam Naadu

The Malaysia Reserve

Guang Ming

Selangor Times

Oriental Daily News

Focus Malaysia

Busy Weekly Red Tomato Big Orange

Chinese

Morning Post

See Hua Daily News

United Daily News

International Times

MEDIA PLATFORMS IN MALAYSIA TELEVISION

Television

FTA TELEVISION

PAY TV

MEDIA PRIMA

MINISTRY OF INFORMATION

ALHIJRAH CORP

DTH TV

IPTV

DIGITAL CABLE TV

TV3

TV1

TV ALHIJRAH

ASTRO

HyppTV

ABN

NTV7

TV2

8TV TV9

Fine TV

Amilin TV

MEDIA PLATFORMS IN MALAYSIA out of home

out of home media segmentation

TRANSPORT ADVERTISING

OUTDOOR BOARDS

16 Platform

23 HOTELS

Platform

1

35 FITNESS CENTRES

Platform

1

Platform

6 Platform

PETROL STATION PETRONAS

Platform

HYPERMARKETS / SUPERMARKETS

31 Platform

36 PHARMACY

Platform

7

Platform

1 Platform

HOSPITAL/CLINIC DIGITALS SIGNAGES

2

Platform WIFI ADVERTISING

SCHOOL/COLLEGES/ UNIVERSITIES

AIRPORTS

17

9

Platform OTHER

SHOPPING COMPLEXES

LIGHT RAIL TRANSIT

Platform SMALL RETAIL / SUNDAY SHOPS / CONVENIENCE STORE

14 Platform

29 Platform

MEDIA PLATFORMS IN MALAYSIA Source :

DIGITAL malaysia digital media No of Category

118

Below 50% Reach

50- 60% Reach

61-70% Reach

71- 80% Reach

81- 90% Reach

About 91% Reach

No of Category

No of Category

No of Category

No of Category

No of Category

No of Category

100

5

4

2

2

5

1.

Publisher

1.

Distributed Content

1.

Promotional Servers

1.

Portals

1.

Corporate Presence

2.

email

2.

Directories/Resources

2.

Multimedia

2.

Social Networking

2.

Services

3.

Technology

3.

News/Information

3.

Entertainment

4.

Lifestyles

4.

Blogs

4.

Social Media

5.

Platform

5.

Search/Navigation

1.

Retail

2.

Downloads

3.

Games

4.

Business/Finance

5.

Reference

21.

Family & Youth

36.

Lifestyles - Food

6.

General News

22.

Maps

37.

Government

7.

Entertainment - Music 23.

Sports

38.

Computer Hardware

8.

Online Gaming

24.

Discussion/Chat

39.

Family & Parenting

9.

XXX Adult

25.

Career Service

40.

Business to Business

10.

Technology - News

and Development

41.

Humor

11.

Newspapers

26.

News/Research

42.

Telecommunications

12.

Banking

27.

Web Hosting

43.

Gambling

13.

Travel

28.

Computer Software

44.

Coupons

14.

Photos

29.

Automotive

45.

Auctions

15.

TV

30.

Airlines

46.

Radio

16.

Classifieds

31.

Online Travel Agents

47.

Health - Information

17.

Entertainment - Movies 32.

Directories

48.

Beauty/Fashion/Style

18.

Entertainment - News

33.

Health

49.

19.

Gaming Information

34.

Hotels/Resorts

50.

20.

Education

35.

Travel - Information

Online Gambling

66.

Incentives

79.

e-cards

90.

Shipping

Consumer Electronics

67.

Family & Youth Education

80.

Fragrances/Cosmetics

91.

Transactions

Kids

68.

Training and Education

81.

Sports/Outdoor

92.

Tickets

Real Estate

69.

Weather

82.

Home Furnishings

93.

Retail - Music

Personal Finance

70.

Online Trading

83.

Lotto/Sweepstakes

94.

Retail - Movies

Politics

71.

Books

84.

Pets

95.

Department Stores

Regional/Local

72.

Personals

85.

Ground/Cruise

96.

Flowers/Gifts/Greetings

Career Resources

73.

Home

86.

Gay/Lesbian

97.

Job Search

Religion/Spirituality

74.

Green

87.

Retail - Food

98.

Pharmacy

Manufacturer

75.

Financial Information/Advice

88.

Toys

99.

Car Rental

Comparison Shopping

76.

Health Care

89.

Consumer Goods

100.

Texas

62.

Resources

77.

Teens

63.

Instant Messengers

78.

Jewelry/Luxury Goods/

Apparel

64.

Mall

Information

65.

ISP

51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61.

Accessories

MEDIA PLATFORMS IN MALAYSIA RETAIL Retail Chain

SUPERMARKET

CONVIENCE store

THE STORE

GUARDIAN

GIANT

COLD STORAGE

7-ELEVEN

AEON

99SPEEDMART

MYDIN

EVERRISE

HYPERMARKET

TESCO

AEON BIG

ECONSAVE