3rd Edition
MARKET LEADER Now with MyEnglishLab
Whether you need to extend the contact hours you have with your students, make homework a more meaningful exercise, or want deeper insight into the areas in which your students need more practice… MyEnglishLab provides the perfect blended learning solution for your Market Leader course. www.market-leader.net 34
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Professional & Vocational PROFESSIONAL & VOCATIONAL CORRELATION CHART This chart is designed to show where each of our products fit with the CEF. This will help you to choose the course which best fits your students’ needs.
CEFR levels Market Leader 3rd Edition
p. 36
Market Leader Specialist Titles
p. 37
Market Leader Business Grammar and Usage
p. 37
Intelligent Business
p. 38
Lifestyle
p. 39
Vocational English Series
p. 40
Technical English
p. 41
Ready to Order
p. 41
English for International Tourism NEW
p. 42
KEY
A1
A2
B1
B2
C1
C2
BOOK 1
BOOK 2
BOOK 3
BOOK 4
BOOK 5
BOOK 6
3535
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PROFESSIONAL & VOCATIONAL
Market Leader 3rd Edition David Cotton, David Falvey and Simon Kent 5 Levels • CEF A1 – C2 The 3rd Edition of this ever-popular course combines new material with the features that have made it a best seller. The course includes reading texts from the Financial Times© and case studies which enable your students to use English in authentic business situations. After completing the case studies students are motivated to view the case study commentaries on the DVD-ROM that provide opinions from successful consultants who work in the real world of business. New Business Across Cultures spreads also focus on the cultural issues that they need to be aware of to be successful in today’s global business environment. “We have been using Market Leader... for many years. Authentic business sources such as the Financial Times, informative interviews and interactive case studies make this course unique and enjoyable. In spring semester 2012 we started using Business English ActiveTeach, which provides software for interactive whiteboards. It has made the learning process much more exciting and student friendly.” Olena Tsyrkun, Kyiv National Economic University, Ukraine Coursebook w/ DVD-ROM Coursebook w/ DVD-ROM & MyEnglishLab Teacher’s Book w/ Test Master CD-ROM Practice File w/ CD ActiveTeach Course Book Audio CD Test File
Elementary 9781408237052 9781447922261 9781408279212 9781408237069 9781408259955 9781408219652 9781408219720
Pre-intermediate 9781408237076 9781447922285 9781408279229 9781408237083 9781408259979 9781408219836 9781408219904 Advanced
Coursebook w/ DVD-ROM Coursebook w/ DVD-ROM & MyEnglishLab Teacher’s Book w/ Test Master CD-ROM Practice File w/ CD ActiveTeach Course Book Audio CD Test File
Upper Intermediate 9781408237090 9781447922292 9781408268032 9781408237106 9781408259986 9781408219928 9781408219997
Intermediate 9781408236956 9781447922278 9781408249499 9781408236963 9781408259962 9781408219744 9781408219812
9781408237038 9781447922254 9781408268025 9781408237045 9781408259948 9781408219560 9781408219638
www.market-leader.net 36
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Adrian Pilbeam, Nina O’Driscoll, Sara Helm, Rebecca Utteridge, A Robin Widdowson CEF B1 – C1 This range of Market Leader Specialist Titles allows teachers to focus on the reading skills and vocabulary development required for specific areas of business. They can be used alongside the Market Leader Coursebook, as a standalone course or with any other business English course. The following titles are available in this series:
PROFESSIONAL & VOCATIONAL
Market Leader Specialist Titles
• Accounting and Finance (supports ICFE exam preparation) • Business Law (supports ILEC exam preparation) • Human Resources • Logistics Management • Marketing
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• Working across Cultures Accounting and Finance Business Law Human Resources Logistics Management Marketing Working Across Cultures
9781408220023 9781408220054 9781408220047 9781408220061 9781408220078 9781408220030
Market Leader Essential Business Grammar and Usage Peter Strutt CEF A1 – B1
Market Leader Business Grammar and Usage Peter Strutt CEF B2 – C1 The Market Leader grammar books provide your students with all the business grammar practice they need to support them in their studies. They can be used with any business English course. Business Grammar and Usage Essential Business Grammar and Usage
9781408220085 9781408220016
www.market-leader.net 37
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PROFESSIONAL & VOCATIONAL
Intelligent Business Coursebook Tonya Trappe, Graham Tullis, Christine Johnson, Irene Barrall, Nikolas Barrall 5 Levels • CEF A1 – C2 Informative and authentic material from the Economist© in the Intelligent Business Coursebook helps students to increase their knowledge of key business concepts whilst learning English. The course can be used in preparation for exams such as BEC and BULATS and the Workbook provides extensive exam practice. “… an invaluable and ambitious project informed by incredible expertise.” The English Speaking Union Judges
Intelligent Business Skills Book Tonya Trappe, Graham Tullis, Christine Johnson, Irene Barrall, Nikolas Barrall 5 Levels • CEF A1 – C2 This short course covers the functional language that people in business require such as ‘negotiating’ and ‘dealing with problems’. It can be used on its own as an intensive course or alongside the Intelligent Business Coursebook. Coursebook w/ CD-ROM Skills Book w/ CD-ROM Teacher’s Book w/ Test Master Multi-ROM Workbook w/ Audio CD Audio CDs DVD Video Resource Book
Elementary 9781408255988 9781405 881418 9781405 881425 9781405 881432 9781405849760 – –
Pre-intermediate 9781408256008 9780582846920 9781405843393 9780582846951 9780582840515 – – Advanced
Coursebook w/ CD-ROM Skills Book w/ CD-ROM Teacher’s Book w/ Test Master Multi-ROM Workbook w/ Audio CD Audio CDs DVD Video Resource Book
Upper Intermediate 9781408 256015 9780582846968 9781405843416 9780582846999 9780582840539 9781405837514 9780582848078
Intermediate 9781408255995 9780582846883 9781405843409 9780582846913 9780582840522 9781405837507 9780582847996
9781408255971 9781408267950 9781408267967 9781408269794 9781408217740 – –
www.pearsonELT.com/intelligent_business 38
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Vicki Hollett, Norman Whitby, Iwonna Dubicka, Margaret O’Keeffe, Irene Barrall, John Rogers 4 Levels • CEF A1 – C1 Lifestyle is designed to meet the everyday language requirements of people who need English for work, travel and socializing. As well as dealing with how people communicate at work, it also helps learners interact effectively outside of the work environment, enabling them to ‘get things done’ in a variety of situations. “Lifestyle is really good for your students that need to practise visiting clients, giving tours and entertaining. It has really interesting activities and each spread finishes in speaking-focused activities.” Olivia Tilghman – Osborne Responsable Pédagogique, Paris
PROFESSIONAL & VOCATIONAL
Lifestyle
“It has a fresh new style and compared to other business books – not so intense.” Lynn Botterbusch, AGWirtschaft, Germany For more information on ActiveTeach - see page 4. Coursebook w/ CD-ROM Teachers’s Book w/ Test Master Multi-ROM Workbook w/ Audio CD ActiveTeach Class CDs
Elementary
Pre-intermediate Intermediate
9781408237113 9781408237120
9781408237175 9781408237182
9781408237144 9781408237151
Upper Intermediate 9781408297780 9781408297797
9781408237137 9781408259917 9781405863735
9781408237199 9781408259931 9781405863896
9781408237168 9781408259924 9781405863810
9781408297803 9781408291535 9781408291559
www.pearsonELT.com/lifestyle 3939
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PROFESSIONAL & VOCATIONAL
Vocational English Series David Bonamy, Evan Frendo, Maja Olenjniczak, Rosemary Richie, Maria Spada Symonds, Ros Wright, David Hill. Series Editor: David Bonamy 2 Levels • CEF A1 – B1 Designed for students in vocational education as well as company employees, these titles cover the essential vocabulary that learners need in the work place. Each title contains a CD-ROM with interactive glossaries in both British and American English and the complete coursebook audio in MP3 format. Level 1: CEF levels A1 to A2 Level 2: CEF levels A2 to B1 The following titles are available: • Banking and Finance • Construction • Information Technology • Nursing • Oil and Gas www.pearsonELT.com/vocationalenglish English for Banking and Finance English for Construction English for IT English for Nursing English for Oil and Gas
Coursebook w/ CD-ROM Coursebook w/ CD-ROM Coursebook w/ CD-ROM Coursebook w/ CD-ROM Coursebook w/ CD-ROM
Level 1 9781408269886 9781408269916 9781408269961 9781408269930 9781408269978
Level 2 9781408269893 9781408269923 9781408269909 9781408269947 9781408269954
David Bonamy O N V O C AT I O N A L E N G L I S H In my experience of teaching Vocational English, I have found that time is always a scarce commodity, since language courses tend to be squeezed into already crowded college timetables or work shifts. This adds to the pressure to ensure that we are teaching only that subset of language which is essential for workplace communication. Instead of aiming for a complete mastery of all aspects of English grammar or pronunciation, a major criterion is mutual intelligibility. Syllable and word stress, for example, are often more crucial to intelligibility than phonemic accuracy. Similarly, vocabulary must be chosen with a rigorous attention to need. Essential technical terms from the physical environment (its tools, instruments and equipment) and some key concepts of the industry must be carefully selected. High-frequency semi-technical terms as well as common word clusters and collocations in use in the field will also be needed. For example, banking employees are trained to find out the customer’s needs before recommending a solution. The activities below reflect these aspects of workplace training. Communication in the workplace is complex, and the challenge for anyone trying to create effective and realistic VE materials is to take full account of this complexity while keeping the materials relatively simple, especially at lower language competency levels. VE materials should reflect the important role of both on-the-job training and formal training in the workplace.
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David Bonamy 4 Levels • CEF A1 – C1 Technical concepts are clearly explained and presented with informative illustrations in this four-level course. Technical English teaches the core language common to a number of specialisations and is ideal for vocational education or for company employees. The topics reflect the most recent developments in technology, keeping learners interested and motivated. The Teacher’s Book provides full support including clear explanations of technical information.
PROFESSIONAL & VOCATIONAL
Technical English
“The Technical English series is challenging and rewarding. It provides students with, not only the language skills necessary to function effectively on technical courses or in the workplace, but also the everyday English needed in a variety of situations.” Dr. Salem Aletani English Language Center, Yanbu Industrial College Coursebook Coursebook CD Teacher’s Book w/ Test Master Multi-ROM Workbook w/ CD (w/ key)
Level 1 9781405845458 9781405845472 9781405881449
Level 2 9781405845540 9781405845564 9781405881456
Level 3 9781408229477 9781408229453 9781408268056
Level 4 9781408229552 9781408229538 9781408268063
9781405896528 9781405896542 9781408267981
9781408268001
Ready to Order Anne Baude, Montserrat Iglesias, Anna Inesta British English • CEF A1 – A2 Ready to Order is an elementary level course for students working as (or training to become) chefs, bartenders or waiting staff. It provides the language training they need to communicate professionally in the fast-moving restaurant and catering industry. Ready to Order presents and practices the relevant language and skills work in context by focusing on typical situations in a hotel restaurant. Students’ Book Teacher’s Book Workbook Class CD
9780582429550 9780582429550 9780582429567 9781408263020
www.pearsonELT.com/technicalenglish 4141
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PROFESSIONAL & VOCATIONAL
100%
English for International Tourism
NEW
Iwonna Dubicka, Margaret O’Keeffe, Peter Strutt
3 Levels • CEF A2 – B2 English for International Tourism is designed to meet the English language needs of professionals working in the tourism industry and students of tourism in further education. The course includes authentic material taken from Dorling Kindersley’s acclaimed Eyewitness Travel Guides which explore some of the world’s top tourist destinations. The series builds learner confidence in the professional skills needed for the tourist industry whilst developing their language awareness. Students practise these skills in realistic Case Studies that reflect topical tourism issues. The DVD-ROM accompanying the Coursebook includes travel DVDs with accompanying worksheets. Pre-intermediate Intermediate Coursebook w/ DVD-ROM Teacher's Book w/ Test Master CD-ROM Workbook w/ Audio CD (w/ key) Workbook w/ Audio CD (no key)
9781447923879 9781447923886 9781447923893 9781447923909
9781447923831 9781447923848 9781447923855 9781447923862
Upper Intermediate 9781447923916 9781447923923 9781447923930 9781447923947
Iwonna Dubicka and Margaret O’Keeffe S P E A K A B O U T E N G L I S H F O R I N T E R N AT I O N A L TO U R I S M
International tourism is one of the largest global industries. In this industry English language skills are both a daily requirement and essential for career advancement. English for International Tourism is designed to meet the English language needs of professionals working in the tourism industry and students of tourism in further education. It is recommended preparation for the LCCI English for tourism exams: www.lcci.org.uk. The course includes authentic material taken from Dorling Kindersley’s acclaimed Eyewitness Travel Guides which explore some of the world’s top tourist destinations.
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