Manual for Exhibitors

Verpackung Austria 2014 24 – 25 September 2014 Messe Wien, Hall D

Technics and Marketing

Dear Verpackung Austria 2014 exhibitors, easyFairs looks forward to welcoming you as exhibitor at Verpackung Austria 2014 in Vienna. Because we want you to make the most of your participation, we offer you many services to help you with the preparation of your show presence. In the Technical Section you will find an overview of technical specifications, the stand furnishings and fittings and a number of useful information. The Marketing Section describes the tools available to help you actively market your show presence. And – of course! – we are at your service should you desire a personal consultation. In the cover sheets you’ll also find contact details for someone who can help in each subject area. We wish you smooth, effective preparations and a successful trade show! Your easyFairs team 

Please share this manual with all your colleagues and co-workers who are involved in your show preparation.

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Please place all orders via your “My easyFairs” account until 18.08.2014. Just log in under “My easyFairs” on our VERPACKUNG Austria website.

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Most orders can only be made online. The exceptions (paper/fax orders possible) are: -

Order Form for the Name Board (p. 9) Your Stand Layout (p. 10) Marketing Order Form (p. 24)

Deadline for all orders is 18th of August, 2014. All orders made after 18.08.2014 by easyFairs and all orders made onsite would be subject for 30% overhead costs!

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Organisation & Technology

Your contact partners: For onsite organisation: Ms. Claudia Huber Phone: 0049 (0) 89 127 165 210 Mobile: 0049 (0) 152 29587784 [email protected] Ms. Diana Both Phone: 0049 (0) 89 127 165 173 Mobil: 0049 (0) 162 7323593

(This phone number will only be available during build up and during the show!)

[email protected]

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1. General Informationen 1.1 Contact and delivery address 

Organiser easyFairs Deutschland GmbH Balanstraße 73, Haus 8, 81541 München, Germany Phone.: 0049 (0) 89 127 165 0 Fax: 0049 (0) 89 127 165 111

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Onsite Contact Ms. Claudia Huber Phone: 0049 (0) 89 127 165 210; Mobil: 0049 (0) 1522 95 877 84 E-Mail: [email protected] Ms. Diana Both Phone: 0049 (0) 89 127 165 173 E-Mail: [email protected]

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Onsite Contact, where to address Messeleitungsbüro / Business Point Stand No.: E 20

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Delivery Address Halle / Stand Nr. c/o Verpackung Austria 2014 Messezentrum Wien Trabrennstr. 5 1020 Wien

Please note that we cannot accept liability for your shipped materials and therefore cannot receive deliveries to your stand. Please ensure that someone from your company is onsite to receive shipments!

1.2 Venue plan For more information, please see att. file (called: Anlage Anfahrtsplan/ Geländeplan)

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2. Time schedule: Build up – Opening Hours – Dismantling 23.09.2014 Delivery/assembly of heavy machinery

24.09.2014

25.09.2014

08:00-12:00

08:00–12:00 by special arrangement

General building time

12:00–20:00

Opening hours

26.09.2014 Pick up of machinery by special arrangement

08:00–09:00 09:00–17:00

Dismantling time

08:00–09:00 09:00–17:00 17:00–22:00

2.1 Delivery/ Assembly of heavy machinery Please consider the hight of the door height = 4.48 m; width = 4,50m. Heavy machinery and related material can be delivered by special arrangement with the organiser as of 23.09.2014 between 08:00 – 12:00 hrs (see 1.1 Contacts and delivery address). After delivery, all vehicles must be removed to official parking areas immediately.

2.2 General assembly time General assembly time for exhibitors: 23.09.2014, 12.00-20.00 hrs For delivery you can park next to the delivery doors short term. Please note: after 18:00 carpeting will be laid in the aisles. Afterwards no forklifts or other motorised trucks are allowed in the halls!

2.3 Installation of light, extra electricity, compressed air

Light will be installed as of 14:00 hrs on 23.09.2014. Additional electricity and compressed air will be operational as of 14:00 on 23.09.2014

2.4 Opening hours for visitors 24.09.2014: 09:00 – 17:00 hrs 25.09.2014: 09:00 – 17:00 hrs

2.5 Dismantling Time 25.09.2014: 17:00 – 22:00 hrs 26.09.2014: 08:00 – 12:00 hrs We kindly ask you to keep to the foreseen deadlines. The 26th of September 2014 is strictly reserved for picking up machines and materials, and only by special arrangement with the organiser (see 1.1 Contacts and delivery address).

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2.6 Freight forwarding & storage of empties

Should you require freight forwarding services (such as forklifts or storage of empty packaging), please note that only equipment from the venue’s official forwarding company is allowed in the halls of Messe Wien.

For forwarding services, please contact: DHL Global Forwarding Austria GmbH Mr. Thomas Hausmeister Trabrennstraße 5/ Hall D – 3. Floor Tel: 0043 (0)1 728 31 60 Fax: 0043 (0) 1 728 31 60 8790 E-Mail: [email protected]

2.7. Various Services 

Carpet

Starting at 19:00 hrs on 23.09. 2014, carpeting will be laid in the aisles. After this time, it will no longer be possible to drive forklifts or other vehicles on the show floor.

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Plants

easyFairs will distribute potted plants throughout the hall (not in the stands). Should you require extra plants for your stand, please contact the organiser (see 1.1 Contacts and delivery address)

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Cleaning

The stands will be cleaned daily before the show doors open (vacuuming, emptying of the waste bins). This service is free of charge!

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Waste removal

Should you require a larger waste bin for the rubbish you expect to generate at your stand, please contact the organiser (see 1.1 Contacts and delivery address).

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Coffee bar

easyFairs will erect a coffee bar. Exhibitors will receive free coffee or tea: simply show your exhibitor badge. Visitors receive a voucher for a free coffee or tea at the registration desk.

3. Badges 3.1 Build Up and dismantling badges

Badges for stand building and dismantling personnel are free of charge. They will be sent automatically (not personalised) two weeks before the show to each exhibitor. They are valid for access to the hall only during the prescribed stand build and dismantling times. Number per exhibitors: 3 badges

3.2 Exhibitor badges

Exhibitor badges are free of charge and bear the names of each person registered as stand personnel.

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They are valid for access to the hall during the show and must be ordered online at least 3 weeks before the show. Exhibitor badges are sent automatically by post mail 2 weeks before the show. In order to produce these badges for you, we kindly request that you register each person from your company who will be present onsite. For instructions on registering stand personnel and ordering exhibitor badges, please refer to the Quick Guide. If there should be any questions, please contact Ms. Ekaterina Shatskaya Phone: +49 (0)89 127 165 116; or [email protected]

3.3 Parking

Each exhibitor company gets 1 parking tickets for free, also sent out 2 weeks before the show. All additional tickets will be charged.

All badges and vouchers (parking, stand build/breakdown, exhibitor) will be mailed in the same envelope by post 2 weeks before the show starts to every exhibitor and co-exhibitor. Important note: If you would like us to send your badges to an address that is different from the one in your registration form, please send an email with the correct delivery address and recipient name to: Mrs Diana Both ([email protected]). Many thanks!

4. Additional Service 4.1 Internet/ Telecommunication

If you need access to the internet please address the business point E 20.

4.2 Catering

There will be a pick-up restaurant operated by the Messehallen Wien. Free coffee: easyFairs will erect a coffee bar. Exhibitors only need to only show their badge to receive free coffee and tea. Visitors receive a voucher for a free coffee or tea at the registration desk; these vouchers are valid only at the “Chicco D’oro” coffee bars. If you need additional catering/services, please address to the caterer of the Messehallen Wien: GOURMET, eine Marke der GOURMETGROUP Ansprechpartnerin: Frau Caroline Pell Tel: 0043 50 876 2514 Fax: 0043 50 876 5510 E-Mail: [email protected]

4.3 Accommodation

easyFairs recommends the following hotel. We have arranged a contingent of discounted rooms (please mention „easyFairs exhibitor“, when booking). Austria Trend Hotel Messe Wien

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Messestraße 2 A-1020 Wien Tel: 0049 1 72727-175 Fax 0049 1 72727-200 E-Mail: [email protected] Reservation link: www.austria-trend.at/book/easyfairs The contingent is available until 23.07.2014. If there are still rooms available after the deadline, the hotel will still provide rooms on the arranged terms. We also recommend the online-service www.hrs.de!

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Order form for the name board easyFairs Deutschland GmbH Balanstraße 73, Haus 8 81541 München, Germany Fax: +49 (0) 89 127 165 111 E-Mail: [email protected] The following company name should be printed on the name board of our booth: (no additional costs – this is already included in the participation price)

Description:

Size of the board Basic colour Letter colour Letters Letter font

= 150 cm x 23 cm x 10 mm = easyFairs white = dark blue = max. 30 characters (incl. blanks, without logo) = Helvetica

Please be advised: if you do not return this form we will use the company name as provided in the stand booking information!

Company

_______________________________

Stand number

_______________________________

Contact person

_______________________________

Phone

_______________________________

Place & Time

_______________________________

Legally Binding Signature 9

Your stand layout (for electricity, extra lighting, compressed air and cabinets only) easyFairs Deutschland GmbH Balanstrasse 73, Haus 8 81541 München, Germany Fax: +49 (0) 89 127 165 111 Per E-Mail: [email protected]

Please indicate in your drawing the length and width of your stand, as well as the open side(s) Company

_______________________________

Stand number

_______________________________

Contact person

_______________________________

Phone

_______________________________

Place & Time

_______________________________

Legally Binding Signature 10

8. Checklist Checkliste

Did you inform us about the right company name on the name board of your booth? Did you check all technical information and placed any additional orders?

Deadline 18.08.2014

18.08.2014

Did you order exhibitor badges for all of your staff?

18.08.2014

Do you need /have you ordered additional electricity or compressed air?

18.08.2014

Have you sent your stand layout to easyFairs? Necessary for orders concerning electricity, compressed air and cabinets! Do you want additional furniture for your booth? (you can order this via “my easyFairs”)

Done

18.08.2014

18.08.2014

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Marketing

Your Contact Partners: Contact for general marketing questions and „My easyFairs“: Ms Ekaterina Shatskaya Tel: 0049 (0)89 127 165 116 [email protected]

Event Director/ Press: Ms Ulrike Strohschnitter Tel: 0049 (0)89 127 165 185 [email protected] 12

1. “My easyFairs”: Your exhibitor profile 1.1 Your account and your presence on the easyFairs website As easyFairs exhibitor, you have access to the “My easyFairs” exhibitor portal. With this free service, you have the opportunity to create your own online profile in the exhibitor catalogue and fill it with the content of your choosing. Also, all orders must be placed via “My easyFairs”: this is where you can book extras for your stand, as well as order additional free marketing materials.

1.2 How to set up your “My easyFairs” account: 1. Within the welcome email from [email protected] you will be kindly asked to activate your account by clicking on the link provided. Generally, this email is sent directly after you book your stand. In case you don’t receive this email within two days after receiving your booking confirmation, please contact Ms Diana Both: Tel: +49 (0)89 127 165 173; Email: [email protected]

2. In the email itself, click on the link www.easyfairs.com/resetpassword/ and set your own personal password. You will receive a confirmation that your password has been accepted, after which you may access your user account at any time. Just go to www.easyfairs.com/verpackung_wien and click on the “My easyFairs” icon at the top of the page; log in with your email address and your password.

Note: If you forget your password, go to the www.easyfairs.com website, click on the “My easyFairs” icon, and then click “Forgot your password?” You’ll receive an email allowing you access – and the opportunity to set a new password. Enter your e-mail and password

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1.3 Your exhibitor profile in the online exhibitor catalogue Once you’ve logged into “My easyFairs” you’ll see the following window, where you can enter general information about your company and your products. At first, every exhibitor is represented in the online catalogue with only basic information: company name, town and postal code, website and stand number.

Adjust your product category

Overview of your orders

Enter your company name

Contact pre-registered visitors and register your stand personnel

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1.4 Edit your product categories Here, you can associate various product categories with your company on our website. Choose the appropriate categories and click “save”; you can view your changes by clicking the “preview” button. Then, whenever a website visitor searches according to product categories associated with your company, you will appear in the search results.

Please note that at least one product category is required! Maximum number is seven.

Adjust your product categories

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1.5 Stand description Here, you can enhance your stand description by uploading a company logo (for example) and adding more information about your company. You can always make changes to this at any time.

This is where you can upload your company logo

This is where you can describe your company in the online catalogue German: mandatory! English: optional, but often used for product searches via the easyFairs website. Use English to increase your chances of being found by our international trade visitors in other easyFairs countries.

Note: Always click save!

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1.6 Uploading product descriptions, product images and press releases You can also upload product descriptions and product images, as well as press releases. Log into “My easyFairs” and go to “My catalogue”.

Please note that your basic information (company name, address and website) will be automatically used for the printed catalogue. If you would like the data to be changed from the administrative information on file, for example one of your company brands, please make these changes directly in your “My easyFairs” account.

2. Additional Marketing Possibilities 2.1. Marketing packages easyFairs offers you various possibilities to market your show presence. Apart from your “My easyFairs”-account you can use stickers, logos/ banners and your personal registration link for your daily correspondence. Furthermore, you can invite your customers by distributing your guest tickets with your personalised invitation code.

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Banner

Logo

Sticker on envelope

In addition to the Online365 Package, which is included in your participation fee, you can book upgrades to Online 365 PLUS Package and Online 365 PREMIUM Package..

The standard Online365-Package comprises: -

Visitor badge scanning application – 1 activation

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Product QR code scanning

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Listing in Online Catalogue

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Enquiry contact form

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Visibility in easyFairs Product Directory

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Get a quote

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Meeting Scheduler

Please ask for more information, in case you would like to have an upgrade, or have a look at our website: http://www.easyfairs.com/events_216/verpackung-logistikwien2014_43039/verpackung-austria-2014_43040/interested-in-exhibiting_43044/online365marketing-packages_43049/

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The Onsite-Promo Packs contain: Furthermore you have always the possibility to improve your visibility with several PROMO Packs onsite.

Get constant visibility throughout the show with your company’s name and logo on the official show lanyard. Price € 2,000.–

Leafleting gives you the opportunity to hand out leaflets to all visitors onsite in designated areas (at the entrance and in the aisles for example). Price € 2,000.– Display your flyers* on the seats of the learnShops area together with the official programme leaflets. Display at either one or both learnShops areas. Prior consultation is necessary. Prices: 1 learnShops area: Price € 600.* 2 learnShops areas: Price € 1,000.–* Get everybody’s attention as sponsor of the exhibitors’ evening: Provide place cards and display 2-3 roll-ups. Furthermore, you get a mention on the invitations, logo presence and a “sponsored by” on every poster on-site related to the event. Price € 1,500.– Draw attention with your Company Poster in A1 at the show. Your poster is mounted visible in a alternate frame at the fair. Up to 3 posters are allowed per exhibitor. Please note this offer is limited to 3 exhibitors. Price: € 200, -/piece ; Price: € 500, - / for 3 posters Align the attention, when the visitors pause. You lay out your self-designed (logo / slogan / Invitation to the stand) napkins in the catering area and reach the target groups. Price: € 400.– *Design and production will be incurred by Sponsor

Please note that the availability of the Onsite-Promo Packs is limited for each show to a certain amount und will be distributed according to the receipt of the application.

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For more information and prices, please click www.easyfairs.com. Then go to the show website and the download section.

2.2. New: Visit Connect – the App for Exhibitors

With this Visit Connect App you can collect all details from your visitor via smartphone or tablet. You only have to scan the QR-code from each visitor badge. To start and to understand the process and possibilities you first full have to follow some instructions and links. Some licences are free of charge, you will be informed how many, depending on the marketing package you book. The Visit Connect App is for iPhone and Android available.

With your application confirmation you will get an automatically E-mail from our cooperation partner N200 with a link to “Visit Connect”. Just click on the link and you will be guided through the process. Please fill in the corresponding fields and you will be leaded to the starting page of your „Visit Connect“-account.

 

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For a better overview and understanding on possibilities and advantages of this „Visit Connect App“, we have prepared a compact detail information: please click the following link:  http://www.easyfairs.com/de/events_216/verpackung-logistik-wien2014_43039/verpackung-austria2014_43040/unsere-apps_56484/ For more personal support, please contact: [email protected]

 

2.3. Entry in the official show catalogue As usual, the official show catalogue for Verpackung Austria 2014 will be published. Each exhibitor automatically receives a free standard entry in the official show catalogue. The information for this is taken from your online catalogue data. NOTE: Please double-check these data in the online catalogue via “My easyFairs”. If you wish to have variant date published, please let us know by email. The show catalogue entry is free of charge!

Please note that changes can no longer be incorporated after the 15th of August, 2014.

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You can also place advertisements in this publication at attractive rates.

Catalogue offers for 2014: Product catalogue record (first one is free of charge) Euro 5,-- each (starting from 11 records – up to Euro 50,-- in total)

Product catalogue record + same records (including logo) in the product catalogue record of www.kompack.info until the end of 2014. Price - Euro 170,--

Additional information in exhibitor catalogue - Euro 137,--

Logo in show catalogue in exhibitor catalogue for Euro 157,-+ all records in product catalogue free of charge

1/2 page ad for Euro 370,--, 1/1 page (format 148x210mm) for Euro 700,-- in catalogue + all logos and records in product catalogue free of charge

All-inclusive offer for Euro 1.200,-* Logo in exhibitor catalogue * all product records * 1/4 page inlay in KOMPACK 04/14 (Special edition for the show – it will be disseminated during the show and sent beforehand) * 1/1 page inlay in catalogue * Product catalogue record, additionally also in product catalogue at www.kompack.info until the end of 2014

Our competent media service team looks forward to advising you and answering all of your questions.

Advertising agency Harald Eckert/ KOMPACK Mr. Harald Eckert Tel.: 0043/1/712 20 36 Fax: 0043/1/712 20 70 E-Mail: [email protected]

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We are looking forward to a successful Verpackung Austria 2014!

Order Form Please fax the completed form to: +49 (0)89 127 165 111

Company: Stand number: Contact person: Phone: Email:

We need more guest tickets for Verpackung Austria 2014: _____________ pcs (free of charge) (please order in multiples of 250 pieces) We need more stickers for Verpackung Austria 2014: ______________ pcs (free of charges) (please order in multiples of 200 pieces) 

We would like a compartment for our press information (free of charge) We order an upgrade up to online 365 Plus Package (Euro 300, -) We order an upgrade up to online 365 Premium Package (Euro 500, -)

Deadline: 18th of August, 2014 24