Genesee Finger Lakes Regional Planning Council Fall Workshop

Local Economic Development Kal Wysokowski and Kathy Rayburn November 13, 2015 Batavia, New York

Office of Community + Economic Development

Industrial Development Agency 1979

Local Development Corporation 2013

Urban Renewal Agency 1976

American Urban Growth Patterns WWII – 2000 a centrifugal pattern, development pushed outward Middle class, retail, offices moved out of cities 15,000 regional shopping centers were built between 1955 – 1977, all in the suburbs In 1970, 70% of all US commercial spaces were in business districts – by 2000, down to 30% In 1960, 31% of US population lived in suburbs – by 2010, 51%

(SOURCE: Leigh Gallagher, “The End of the Suburbs” courtesy of RDDC)

Rochester lost 122,500 residents since 1950 – down 36.7% Estimated change, 2000 - 2013: Six-county region grew by 4.3% Ontario County grew by 8.8% Monroe County grew by 1.4% Village of Fairport lost 3% Town of Perinton grew by 7.7% City of Rochester lost 3.2%

Census Data 2000-2013

Are you ready?

Over next two decades, more than 80% of new households formed will be 1-2 persons – Prime demographic for the new “urban lifestyle” Millenials (b. ‘80s – ‘00) – biggest population bubble in 50 years – 77% plan to live in America’s urban cores Of 101 million households taking shape by 2025, 88% projected to be childless (52% in 1970) Resident profile – Empty nesters, DINKs, young professionals, artists, students, wealthy

retirees

Are you ready? Increased Competition Entrepreneurs & Innovation High Tech Manufacturing Supply and Demand Job Creation, Retention & Expansion Private Sector Investment Planning and Strategic Positioning Retail Pull Factors Housing Options Walkability Authenticity & Sense of Place Funding Sources & Access to Capital

Yes, we are ready!

Business Attraction

$300,000 in commercial loans $34M private investment added 62 jobs

Iron Smoke Whiskey

Fairport Fitness LLC

East Pattern & Model Corp.

Waterfront Development Public Promenade APWA Project of the Year

Residences at Canalside

HUPP Motors LLC

Thomas Creek Wetlands II FLREDC CFA grant

authenticity

Housing Assistance neighborhood planning  Managed residential loan portfolio of $1M, which complemented $4.7M in private investment  Section 8 Housing Assistance Program / HUD federal funds  Administers 497 vouchers  Over $2M in housing assistance payments

 Rated ‘High Performer’ by HUD for 15th year in a row  Listed among Top 300 Housing Authorities out of 3,200 nationally  Collaborated with Spoleta Construction on new 71-unit, market-rate, 55+ residential housing project in the village

short list High View Senior Housing Iron Smoke Whiskey Fairport Brewing Company Triphammer Bierworks Rochester Boat Club Savage I.O. East Pattern Model Corporation Industrial Pack & Crate Porterhouse Steak House HUPP Motors LLC RPH-EAST Memory Care Facility

Strategic Relationships Travel Writers from Philadelphia Sun, National Geographic, China and Italy

I LOVE NY / Media Tour

Business Attraction Marketing Trade Shows,

Tourism Ads

Business Expo’s

Why Local Economic Development?

Competition: Jobs, Private Investment, Funding, Innovation Capture Market Share Authenticity and Sense of Place, Public Realm Increase Supply: Retail, Restaurants, Services & Entrepreneurs Increase Demand: Residents, Visitors, Students, Seniors, Workforce Create Housing Options

Thank You!

Victor’s Economic Development Journey

Victor Local Development Corporation Incorporated in 1999 Vehicle to implement Village revitalization Board of directors

Annual budget funded by both Town & Village

Holiday Events

Streetscape

Business Support programs Two Rounds of NYMS Grant Funding · 2008 & 2013 · 20 building improvement projects Owner investment = $740,000 · $400,000 provided in grant funding Village Façade Improvement Program · 40 + Projects façade projects Owner investment = $225,093 · $55,193 provided in grant funding Revolving Loan Program · $90,000+ in administer funds - building improvements, signage, equipment purchases and working capital.

Victor is one of the fastest growing communities in NYS Population 2010 2,696

% Change

Village

Population 2000 2,433

Town

9,823

14,275

45.32%

10.81%

*From 1980 to 2010 Town of Victor population grew 146.80%

2014 – year of transition Town board expands the Victor ED program:  Victor LDC restructures and is funded solely by the Town Town establishes the Department of Economic Development Task force consisting of Town, Village & LDC board members Economic Development Advisory Committee

Victor department of Economic Development ADVANTAGES Expanded business outreach Alignment with Town departments and area partners Proactive approach vs. reactive Victor LDC becomes a resource for implementation Business Site Selection resource

Key Partnerships County office of Economic Development Chamber of Commerce Local Merchant/Main Street groups Municipal staff and boards

Partnerships Ontario Co. IDA

Director

Development – Zoning, Planning, Conservation, Sustainability Codes – Code enforcement, Fire Marshal, Emergency Management

Director of Development

Economic Development

Town/Village Boards

Comp. Plan -ED Goals & Obj. -Implementation

Merchant Group

LDC

Chamber

Planning

The plan is complete – now on to implementation!

WHY Economic Development? When municipalities get involved with Economic Development it demonstrates that they encourage and support investment that creates jobs, generates tax revenue and improves quality of life.

Questions? Contact information:

[email protected]

[email protected]