INTRODUCTION PIERRE-OLIVIER BECKERS
IN NO TIME YOU’RE IN LONDON
BELGIAN OLYMPIC TEAM
Institutional partners BOIC
Main partners BOIC
PRESS CONFERENCE BELGIUM HOUSE
1.
Belgium House Infrastructure Inner Temple – Middle Temple Belgian Cycling Paradise
2.
Information Public
3.
Press & Media
4.
Other activities
1.
BELGIUM HOUSE INFRASTRUCTURE INNER TEMPLE – MIDDLE TEMPLE
Stakeholders Olympic Games London 2012
BELGIAN OLYMPIC TEAM
BOIC / COIB
BELGIUM: -PUBLIC -AUTHORITIES -COMPANIES - SCHOOLS
INTERNATIONAL OLYMPIC FAMILY + LOCOG
PRESS: -ACCREDITAT. LOCOG -NON-ACCREDIT.
Belgium House Location in London ! Belgium House
Belgium House Location in London ! Belgium House
Tube direction to key points
From Inner Temple to Olympic Park/MPC:
From Inner Temple to Wimbledon:
23’
36’
From MPC/Olympic Stadium to St Pancras Station:
7’
Belgium House Situation in London !
Covent Garden
Belgium House
Hyde park
Casa do Brasil
Trafalgar Square
London Eye
Big Ben
Belgium House Situation in London !
St Pancras Station Olympic Park Apex Hotel
Strand Hotel
Anglo-Belgian Club
Novotel
Belgium House
Thames
5’ walking
Belgium House
7’ walking
BLACKFRIARS
TEMPLE
Thames
The Belgium House is located - 5’ walking away from Temple metro station and - 7’ away from Blackfriars metro station.
Inner Temple
12th Century Knights Templar
Inner Temple History
England Leading Legal Institutions, 8000 Members
Property of her Suseia Majesty © Queen Elizabeth II
Inner Temple
Belgium House Inner Temple Building
A A
B
Ground floor
B 1st Floor
C
C 1st Floor
D
D 1st Floor
E 1st Floor
E
Olympic Corner + Terrace Beijing Room Vlaamse Gemeenschap / F.I.T.
Athens Chamber Federal Government + Brussels Capital Region
Sydney Room Communauté française
London Hall (lunch + dinner)
Olympic Corner & Terrace BOIC & Olympic Family Ground floor
Suseia ©
London Hall
Lunches & Dinners will be served in the London Hall (PAX: 220)
Belgian Authorities Initiatives The Belgian authorities will be using the Belgium House facilities for several Business Seminaries and diplomatic meetings,… and for touristic promotion of Belgium,
it’s regions and provinces Confirmed activities on 26/04/2012: Seminaries for high level Investors (F.I.T., AWEX, .BE) Promotion of Liège Expo 2017 – Candidate city (AWEX, .BE) Promotion of Mons 2015 European Cultural Capital (AWEX, .BE) Specific Seminaries by the Belgian Cycling industry (Agoria automotive) Seminaries for representatives of organizing committees of major sports events (WC soccer, Olympic Games, Continental Games,…) (Agoria – Belgian Sportstechnology Club) …
Middle Temple
Middle Temple Garden
Middle Temple Hall
Middle Temple Entrance Fountain Court
Promotion of Belgium Belgium is not only…
Belgium is also a great cycling country… During the Olympic Games we want to use “the bicycle” as our central mean of communication in close collaboration with the federal government, the communities, regions, provinces, …
Leisure (Top)Sport Ecology Economy
Auditorium 50 pax
Terrace (F&B)
Middle Temple Public Area and Press / Media
Written Press room
Merchandising Shop
Middle Temple Hall Live Olympic Games F&B
Athletes stage
check in Public
Belgium Cycling Paradise & Terrace Free entrance
Giant Screen
Middle Temple Public Area BUILDING & GARDEN Official opening: 27/07/2012 at 12:00
Opening days: Every day from 27/07/2012 till 12/08/2012 Opening hours: 11:00 – 02:00 Entrance fee:
5£ Access to building & to garden Live Olympic Games on TV Meet Olympic athletes Food & Beverages Animations (TBD) - On stage - Video Screens - Olympic Demonstrations - Interactive Games - Music - …
Belgian Cycling Paradise Public Area FOUNTAIN COURT
Opening days: Every day from 28/07/2012 till 12/08/2012 Opening hours: 11:00 – 19:00 Entrance:
Free access Participation to Cycling activities Win a cycling Weekend in Belgium Touristic aspects of the provinces, communities and Brussels Capital Region Non-alcoholic drinks on the Terrace …
FOUNTAIN COURT
Belgian Cycling Paradise… Tourism & topsport
Belgian Cycling Paradise Win a cycling trip in Belgium 16 cycling weekends in Belgium to win in the Belgium Cycling Paradise (1 per day). Each day the participants in the cycling animations will be proposed to also participate in the contest and win a touristic excursion in Belgium.
Belgian Cycling Paradise Cycling Trip Brussels-London “If Belgians can come to the Olympic City of London by bike, all inhabitants of London can go by bike to the Olympic Areas in London” Program: 25.07.2012 : Departure from Brussels 26.07.2012 : Brussels - London 27.07.2012 : Arrival at Belgian Cycling Paradise & Official Opening Opening ceremony O.G. 28.07.2012 : Olympic competition cycling road men 29.07.2012 : Return from London to Brussels Olympic Medallists & World Champions are invited: Beheyt Benoni –Criquelion Claude – De Wilde Etienne – Gilmore Matthew – Godefroot Walter – Goens Daniel – Ileghems Roger – Maertens Freddy – Mathy Cédéric – Meirhaeghe Filip – Merckx Axel – Merckx Eddy – Museeuw Johan – Sercu Patrick – Vaarten Michel – Van Lancker Robert – Van Looy Rik
International Sports Cartoonale: « Theme : Olympic Games London 2012 » = More than 500 cartoons of 46 countries Stephan Vanfleteren = Artistic pictures « Cycling in Belgium » Centrum Ronde van Vlaanderen = Mirror bikes History Olympic Games (posters)
2.
INFORMATION PUBLIC
Transport Belgium – London - Belgium POSSIBILITIES AIRPLANE
ANTWERP – BRUSSELS - CHARLEROI
TRAIN
EUROSTAR
CAR
EUROTUNNEL
BUS
EUROTUNNEL
BOAT
Transport In London PUBLIC TRANSPORT Tube Bus Taxi River transfer
=> Free day-pass included in Olympic Ticket Temple Station at only 5’ walking distance from Belgium House !
Olympic Tickets Suseia Sports & Hospitality Travel * E-shop •Lunch/dinner @ Belgium House + ticket (from 290 €/pp) •Packages for athletics, tennis, basketball, mountainbike: Eurostar + hotel + lunch/dinner @ Belgium House + ticket (from 1.076 €/pp) * Customized packages Per email at
[email protected] or phone 070 222 775 (0.30€/min from Belgium) * Hockey packages Will be offered for sale after the LOCOG draw (6 weeks prior OG London 2012)
www.suseia.be
Non-ticket events Backdoor of the Belgium House Cycling Road:
The Mall – Natural History Museum, Buckingham Palace, Hampton Court Palace,… Box Hill…
28/07/2012: 29/07/2012:
Men Women
10:00/16:15 12:00/16:15
Cycling time trial: Hampton Court Palace 01/08/2012: Women 12:30/13:45 01/08/2012: Men 14:15/16:05 Marathon: The Mall – Buckingham Palace – Trafalgar Square 05/08/2012: Women 11:00/14:00 12/08/2012: Men 11:00/13:40 The Marathon pass twice in front of the Belgium House (Embankment) !! Walking race:
The Mall - St James Park – Buckingham Palace Gardens Green Park
04/08/2012: 11/08/2012: 11/08/2012:
Men 20 km Women 20km Men 50 km
17:00/18:30 17:00/18:45 09:00/13:20
2. PRESS AND MEDIA
Auditorium 50 pax
Terrace (F&B)
Middle Temple Public Area and Press / Media
Written Press room
Merchandising Shop
Middle Temple Hall Live Olympic Games F&B
Athletes stage
check in Public
Belgium Cycling Paradise & Terrace Free entrance
Giant Screen
Press and Media Middle Temple PRESS ROOM Press: Accredited Non-accredited press Service: Access internet Food & drinks Desk Access interviews with athletes / VIP / …
PRESS CONFERENCE ROOM BOIC (AUDITORIUM)
3. OTHER ACTIVITIES
School Olympics Olympic Train OLYMPIC AMBASSADORS 147 schools will be represented by 1 teacher + 1 child (8-14 years old) PROGRAM: AUGUST 4th 06:30 – 08:30 10:00 – 13:45
Departure Eurostar & Javelin Train Olympic Park: Athletics Competition Men's 100m: round 1 Men's 400m: round 1 Women's 3000m Steeplechase: round 1 Women's Pole Vault: qualifying Women's Heptathlon: long jump, javelin
14:30 – 16u45
Olympic Park: Handball Competition Men's preliminaries (2 matches)
18:49 22:00
Departure St-Pancras Station Arrival Brussels
Belgian Olympic Medallists Presence Belgium House
Olympic Federations
FINANCIAL SUPPORT OF BOIC FOR OLYMPIC FEDERATIONS (MAX. 2.500 € )
Olympic Merchandising JBC
Olympic Merchandising Bioracer
www.bioracer.com
Olympic Merchandising The Smurfs
Olympic Merchandising Olympic Swatch
Olympic Merchandising Supporterskit Belgian Olympic Team The Belgian Olympic Shop will be situated in the Belgian House: Adidas : Exclusive T-shirt + cap Belgian Olympic Team The Smurfs
Belgian Olympic gadgets: - Olympic Pin - Lanyard - Maquillage - Flags - Clap-clap …
Thank you
