Innovation Development and Acceleration Research Project Presentation
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— Agenda — IDeA Research Project
IDeA Card Examples
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IDeA Research Project
We support the internal innovation process in the associated company, stimulating the generation and the selection of valid ideas considering the context, and always having the final implementation as main target — Innovation process — Innovation Community
Feasibility verticalization
IDeA Perimeter 3
Business Execution
IDeA Research Project
We perform scouting activities on the main centers of excellence and on some relevant centers from emerging areas, with a constant attention to innovative startups and spin-off… — International research network — The National Centre for IS Research
WHARTON SCHOOL [Penn Uni] Bentley University
TEPPER [Carnegie Mellon] CIFT
Northeastern University University of Toronto MIT
Harvard University University of Massachusetts Amherst Center for Digital Innovation Technology and Strategy
Suffolk University MICHIGAN State University
Center of Business Analytics [NYU Stern]
WeST [Koblenz – Landau]
FSIC [Cork UC]
EITIM [Hamburg University] KIT [Karlsruhe]
ETH Zurich Institute of Technology Management (St. Gallen)
Ikon Research UnitWarwick E-Finance Lab [Frankfurt]
Shanghai Finance University [SHFU]
CEFIR Isos Research Manchester
Institute for R&D in Banking Technology
The Palestinian eGovernment Academy
International University of Japan [IUJ]
University of Hong Kong
DERI [Seoul, Stanford, Galway]
Sardar Patel Institute of Technology
Technology Innovation Center [Bond University] Finep
Legend North & South American Research Centers European Research Centers East and Oceania Research Centers
Imperial College London
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Tsinghua University
IDeA Research Project
…with the objective of identifying, through direct observation, innovative trends and macrotrends on which to focus the research with the possibility to customize the activity by selecting the most relevant for the context — Emerging trends —
ILLUSTRATIVE
E-finance
Digital Trust
Confusion Sense Making
Crowdsourcing
User Empowerment
Digital Governance
Multi-sided Geolocalization Mobile Banking Platforms Strategy Big Data Social Customer Digital Identity Profiling
Digitization Symbolic Organization
Collaboration Social Financing Virtual Money
Customer Engagement
Mobile Payment Affective Computing Augmented Reality
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Gamification
Branch & SelfService
Ideas selection
The most interesting ideas for the context are presented in the form of summary cards and collected in the reports, trying to maintain a balance, in the innovation pipeline, between projects that are more and less close to the immediate application — Output content —
ILLUSTRATIVE
Description of the idea, its concept and potential benefits Description of the determinants of Time Value aspect of the idea
Potential business implementation
Description of the determinants of User Value aspect of the idea
Spotting developers and partners in the development or application phase
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— Agenda — IDeA Research Project
IDeA Card Examples
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Ideas selection
PayTAG Concept: Sticker that can turn any mobile phone into an NFC payment-enabled phone Benefits: Simplification
Time
Description: A plastic sticker a quarter of the size of a credit card that turns any phone into an NFC payment-enabled device. Contactless payments are then managed using the application for the smartphone. The sticker can actually be attached to any object, turning it into a contactless payment device
Founded: 2012 N° Apps: 1 Clients: Final customers Market Dimension: Growing Competitors: Growing Enabling Infrastructure: No
Applications: Contactless payments through NFC are made possible without the need of a specific device or a card substitution. The sticker is a valid substitute for PassPay cards and can be integrated with digital wallet features User Value
Developers: Barclays Bank
Website: http://www.barclaycard.co.uk/personal/pay-with-barclaycard/what-ispaytag
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Fast Learning: Yes UI & Uexp: Good Process Impact: N.D. User feedback: N.D. Performance Increase: No «Wow» effect: Low
Ideas selection
BTNz Concept: Social Digital Signage system Benefits: Customer Involvement, Viral Diffusion Description: An interactive interface consisting of a touchscreen that allows users to write messages and, when ready, display them on other surface (e.g. screens, projectors, digital signage) Applications: This system empowers users to share ideas, emotions, thoughts in a funny way improving social communication in a physical space. In addition, the content of the messages can be analyzed in order to obtain relevant information about sentiments of the crowd, with contextual data on events and external influences (e.g. announcement of a promotion, closing the shop, presentation of new collections etc.)
Time
Founded: 2013 N° Apps: N.D. Clients: Enterprises Market Dimension: N.D. Competitors: N.D. Enabling Infrastructure: N.D.
User Value
Developers: MIT – USA
Website: http://btnz.media.mit.edu/
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Fast Learning: Yes. UI & Uexp: Good Process Impact: N.D. User feedback: N.D. Performance Increase: N.D. «Wow» effect: N.D.
Ideas selection
Mezzanine Concept: Collaborative conference room solution that introduces multi-user, multiscreen, multi-device collaboration Benefits: Productivity, Collaboration, «Wow» effect
Time
Description: This innovative telepresence system allows the aggregation of all video signals in the room using a series of displays, which function as a single interactive workspace. Additional input sources can come from remote participants, video cameras, whiteboards, web-based or networked media, or applications running elsewhere. The content of the session can be shared and stored easily with any device.
Applications: The interactive setting makes meetings and working sessions more effective by helping multiple team members share and compare data, increasing engagement and allowing parallel working and synchronous data visualization
User Value
Developers: MIT Media Lab, Oblong – Los Angeles (CA)
Website: http://www.oblong.com/mezzanine/
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Founded: 2006 N° Apps: N.D. Clients: Enterprises Market Dimension: N.D. Competitors: N.D. Enabling Infrastructure: No
Fast Learning: Yes UI & Uexp: Good Process Impact: No User feedback: N.D. Performance Increase: N.D. «Wow» effect: Low
Ideas selection
Billguard Concept: Automatic fraud control system through transaction verification Benefits: Customer intimacy, Trust Description: BillGuard scans daily activities of a credit card to find “grey charges”, accounting errors, fraud, scams, and alerts the customer when necessary. Once you have completed the registration process, the transactions of the last 30 days will be automatically downloaded and analyzed to search for any fraudulent or unwanted charge. Charges are also marked with a code for the risk assessment based on the colors green (good), orange (review) and red (flagged) Applications: The goal is personal financial security. It’s a solution based on community-edited information, able to combine supervision, observation and customers comments on the web with the advanced algorithms for extracting transaction data, in order to protect against unauthorized charges on credit and debit cards
Time
User Value
Developers: BillGuard Inc, New York
Website: https://www.billguard.com/
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Founded: 2010 N° Apps: 1 Clients: Final customers Market Dimension: Growing Competitors: Growing Enabling Infrastructure: No
Fast Learning: Yes UI & Uexp: Good Process Impact: No User feedback: N.D. Performance Increase: No «Wow» effect: Low
