City of Piedmont COUNCIL AGENDA REPORT
DATE:
October 17, 2016
TO:
Mayor and Council
FROM:
Paul Benoit, City Administrator
SUBJECT:
Consideration of the Hampton Renovation Project Fundraising Plan as Proposed by the Piedmont Recreational Facilities Organization
RECOMMENDATION Approve the Hampton Park Renovation Project fundraising plan as proposed by the Piedmont Recreational Facilities Organization (PRFO). BACKGROUND On April 18, 2016, the City Council awarded a contract for construction of the Hampton Park Master Plan Improvement Project to Suarez and Munoz Construction, Inc. and established a construction budget of $1,978,760. At that time, $300,000 in private contributions were delivered or pledged in support of this project with the largest single contribution coming from Piedmont Recreational Facilities Organization (PRFO). In addition to their $150,000 contribution, PRFO also made a verbal commitment to help raise additional funds for the Hampton Park Renovation Project. Since April, PRFO has held several board meetings, has created a comprehensive fundraising plan for Hampton and has launched a new website (PRFO.org) which is live and able to receive donations. While contributions of any amount are welcome, specific targeted donor levels have been established. Two hundred engraved bricks will be incorporated in to the La Salle Avenue entry and are available for $250 each. In addition, a limited number of commemorative trees and benches are also available through the Piedmont Beautification Foundation (PBF). Peter Fishel has designed donor recognition placards, shown in Exhibit A, that would be incorporated in to the existing design for stone planters at the Hampton and LaSalle Avenue entry points to the park. Signage would recognize the following donor levels
Agenda Report Page 2
24 Bronze 16 Silver 12 Gold 8 Platinum 4 Cornerstone 3 Foundational
$1000-$4999 $5000-$9999 $10,000-$24,999 $25,000-$49,000 $50,000+ *
16 available 14 available 12 available 7 available 4 available 0 available
Additionally, naming opportunities have been identified within the park for more significant donations. These include the basketball court, the tennis courts, the baseball/softball dugouts and the field itself. One donor has already pledged $75,000 for the basketball court. If all available donor opportunities were fulfilled, this aggressive fundraising campaign would yield more than $1,000,000. Because the campaign is designed specifically and solely to support a City construction project and due to the fact that a component of the campaign offers Piedmont residents who make significant contributions an opportunity for naming rights to certain project elements, it is important for the City Council to consider affirming and supporting the campaign and efforts of the PRFO. *$50,00-$150,000 gifts made in January 2016 by Piedmont Soccer Club, Piedmont Baseball Softball Foundation and PRFO that helped launch the project in a single phase.
Exhibits:
A – Donor Recognition Placards B – Screenshots from PRFO Web Site
By: Sara Lillevand, Director of Recreation
P E T E R
F I S H E L
D E S I G N
0
1
3
Exhibit A
HA MPTON PARK ENHANCEMENTS MADE POSSIBLE by the GENEROSIT Y OF
HA MPTON PARK ENHANCEMENTS MADE POSSIBLE by the GENEROSIT Y OF
J ane & John
Piedmont
JON AT H A N S M I T H F I E L D
Ja ne & John
Pie dmon t
HAMPTON PARK ENTRANCE PLANTER - ALTERNATIVE DESIGN FOR POTENTIAL FIELD DONOR NAME RECOGNITION PRISM CAST DIMENSIONAL LETTERS WITH GOLD LEAF FINISH PIN MOUNTED TO PLANTER WALL UP LIGHTING FROM PLANTER
2 0 T E L
M U I R
A V E N U E
P I E DM ON T
5 10 . 6 5 3 . 8 3 5 3
EMA I L
5 Agenda Report Page 3
CE L L
C AL IFORN IA 41 5.999.1 231
P E TE R @ V A N D E R BY L .C OM
9461 0
T I T LE
H A MPT O N
DA T E
REV I S ED
S CA LE
3/4”
=
PA RK
DO NO R
09. 26. 16
1’-0”
S I GNA GE
PRO JECT
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2016. 02
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NO .
1. 05B
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P E T E R
F I S H E L
D E S I G N
0
Exhibit A
1
3
IN HONOR OF OUR BENEFACTORS WHO HAVE MADE HAMPTON PARK ENHANCEMENTS POSSIBLE
foundational donors
platinum donors
gold donors
silver donors
bronze donors
PRFO
Piedmont Park Trust
Pie dm on t Pa r k Tr u st
Piedmont Pa rk Trust
Pie dmont Park Trus t
Pie dmont Park Trus t
Friends of Piedmont Pa rk s
Frie nds of Pie dmont Park s
Frie nds of Pie dmont Park s
Jane and John D oe Fa mily
Jane and John D oe Fa mily
Jane and John D oe Fo undation
Jane and John D oe Fo undation
The D oe Fa mily Trus t
The D oe Fa mily Trus t
Pie dm on t Ba se bal l F o u ndat ion Pie dm on t S o cc e r C lu b
Friends of Piedmont Parks
Fr ie nd s of Pie dm on t Pa r k s
Jane and John Doe Family Foundation
J a ne a nd John Doe Fa m ily Fo u ndat ion
Jane and John Doe Foundation The Doe family Trust Hampton Family Foundation
Ja ne a nd John Doe Fa mily Foundation Ja ne a nd John Doe Foundation
J a ne a nd John Doe Fo u ndat ion
The Doe Fa mily Trust
Ha mpton Fa mily Fo undation
Ha mpton Fa mily Fo undation
The Doe fa m ily Tr u st
Ha mpton Fa mily Foundation
Sports Facil i t y Fund
Sports Facil i t y Fund
Sports Fa cilit y Fund
Indi vidual D onor
Indi vidual D onor
H a m p ton Fa m ily Fo u ndat ion
Pie dmont Park Trus t
Individua l Donor
Frie nds of Pie dmont Park s
S p orts Fa cil i t y Fu nd
Sports Facility Fund
A nonomous Donor
I ndi v id ua l Don at ion
The L a Sa lle Fa mily Foundation
Jane and John D oe Fo undation
Individual Donation
Fr ie nd s of Te nni s
Cornerstone investment Fund
The D oe Fa mily Trus t
Friends of Tennis Foundation
Ha mpton Fa mily Fo undation
Jane and John D oe Fa mily
HAMPTON PARK ENTRANCE PLANTER - REAR ELEVATION
3/4” THICK BRONZE WITH BEVELED EDGES LASER ENGRAVED TYPOGRAPHY WITH GOLD LEAF FILLED GRAPHICS PLACARDS SET INTO STONE CLAD WALL
2 0 T E L
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P I E DM ON T
5 10 . 6 5 3 . 8 3 5 3
EMA I L
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C AL IFORN IA 41 5.999.1 231
P E TE R @ V A N D E R BY L .C OM
9461 0
T I T LE
H A MPT O N
DA T E
REV I S ED
S CA LE
3/4”
=
PA RK
DO NO R
09. 21. 16
1’-0”
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2016. 02
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Agenda Report Page 4
P E T E R
F I S H E L
D E S I G N
Exhibit A
Agenda Report Page 5
10’ - 3/4”
21 3/4”
3”
21 3/4”
3”
3”
21 3/4”
3”
21 3/4”
21 3/4”
IN HONOR OF OUR BENEFACTORS WHO HAVE MADE HAMPTON PARK ENHANCEMENTS POSSIBLE
4 3/8”
3”
foundational donors
platinum donors
gold donors
silver donors
bronze donors
PRFO
Piedmont Park Trust
Piedm ont Park Trus t
Piedmont Pa r k Tr u s t
Pie dm on t Pa rk Tru s t
Pie dm on t Pa r k Tr u st
Fr iend s of Piedmont Pa r k s
F r ie nds of Pie dm on t Pa r k s
F r ie nd s of Pie dm on t Pa r k s
Friends of Piedmont Parks
Friends of Piedm ont Park s
J a ne a nd John Doe Fa m ily
J a ne a nd John D oe Fa m ily
J a ne a nd John Doe F o u ndat ion
J a ne a nd John D oe F o u ndat ion
The Doe Fa m ily Tr u s t
The D oe Fa m ily Tr u st
Pie dm on t Ba seba ll F o u ndat ion
15 5/8”
Pie dm on t S o cc er C lu b
Jane and John Doe Family Foundation Jane and John Doe Foundation The Doe family Trust Hampton Family Foundation Sports Facility Fund Individual Donation
Ja ne a nd John D oe Fa mily Fou ndat ion
Jane and John Doe Fa m ily Fo undat ion
Ja ne a nd John D oe Fou ndat ion
Jane and John Doe Fo undat ion
The D oe Fa mily Tr u s t
H a m p ton Fa m ily F o u ndat ion
H a m pton Fa m ily F o u ndat ion
The Doe fa m ily Trus t
Ha mpton Fa mily Fou ndat ion
S p orts Fa c il i t y F u nd
S ports Fa c il i t y F u nd
S ports Fa c ili t y Fu nd
Indi v idua l Donor
I ndi v id ua l D onor
H a m p ton Fa m ily Fo undat ion
Pie dm on t Pa r k Tru s t
I ndi vid ua l D onor
F rie nds of Pie dm on t Pa r k s
Sp orts Facil i t y Fund
Anonomou s D onor
Indi vidual Donat ion
The L a S a lle Fa mily Fou ndat ion
J a ne a nd John Doe F o u ndat ion
Cor ners tone inves tment Fu nd
The Doe Fa m ily Tru s t
Fr iend s of Tenni s Fou ndat ion
H a m p ton Fa m ily F o u ndat ion
Friends of Tenni s
J a ne a nd John Doe Fa mily
HAMPTON PARK ENTRANCE PLANTER - DONOR RECOGNITION PLACARDS DONOR RECOGNITION WALL 3/4” THICK BRONZE WITH BEVELED EDGES LASER ENGRAVED TYPOGRAPHY WITH GOLD LEAF FILLED GRAPHICS PLACARDS SET INTO STONE CLAD WALL
2 0 T E L
M U I R
A V E N U E
P I E DM ON T
5 10 . 6 5 3 . 8 3 5 3
EMA I L
CE L L
C AL IFORN IA 41 5.999.1 231
P E TE R @ V A N D E R BY L .C OM
9461 0
T I T LE
H A MPT O N
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NO T
T O
PA RK
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09. 21. 16 S CA LE
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2016. 02
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Exhibit B Agenda Report Page 6
Exhibit B Agenda Report Page 7