▼
Required reading for the Global Oil & Gas Industry for 40 years!
oedigital.com
2015 MEDIA PLANNING GUIDE Print • Digital • Events
e Sp
Offshore Engineer
c an ia d lf 4 0 or -Y 2 ea 01 rA 5 nn – O iv ffs er h sa or ry e E Ti ur m op el e in Sh e po ow st D er a i s ly
Your blueprint for successful oil & gas marketing
About Us
Blueprint for success
Jan 1975
Jan 1985
Every successful marketing campaign requires a media partner that provides an array of essential attributes:
• Industry leader • Respected brand • Right audience • Influential editorial environment • Diverse product portfolio – print, digital, events, and direct marketing • Measurable results
Jan 1995
Jan 2004
Jan 2005
Jan 2013
OE turns 40! OE is celebrating its 40th anniversary in 2015. OE will introduce several new high-profile products in 2015 to commemorate this milestone. Among the new products will be a series of topically focused posters noting key industry achievements over the past 40 years. Also, OE will launch a custom Monopoly board game for the offshore industry - OE Monopoly. All
OE is well positioned to be the media partner of choice for your successful marketing campaign.
of these products offer unique advertising and sponsorship opportunities. Turn to page eight of this media kit for more information on both of these special initiatives.
Editorial Differentiation OE continues to be the #1 content provider for the offshore industry
OE has published significantly more editorial pages than the competition OE dedicates a higher percentage of pages to editorial in each issue than the competition
1,181
# of editorial pages published from January 2013 – June 2014
62% of pages per issue devoted to editorial on average
OE Value Proposition OE offers oil and gas marketers the opportunity to reach, connect, engage, interact, and sell their products and services to a global audience of highly qualified buyers. The OE brand consists of a diverse product portfolio which empowers marketers to utilize an integrated marketing strategy to meet their global business objectives.
174
More editorial pages than the competition from January 2013 – June 2014
Place your marketing message in a trusted and respected editorial environment that provides your customers and prospects with unparalleled editorial quality and quantity of pages. 2
OE 2015 Media Kit
13%
more editorial pages per issue on average in OE versus the competition
Our various platforms accommodate and are adaptable to work for traditional and custom marketing programs. Whether your objective is to brand your company, create awareness for your products and services, stimulate lead generation, drive traffic to your website, grow your database of contacts, or meet face-to-face with customers and prospects, OE can help you accomplish your goals and grow your business. We look forward to partnering with you to develop the right customized program for your business objectives. OE 2015 Media Kit
3
Audience
Independent Survey Results
The market is growing and so is our circulation –
Oil and gas professionals have a choice and they choose OE
15.5% increase in circulation over last year
The results of a recently completed independent study (July 2014) conducted by Endeavor Management clearly indicated OE is the preferred publication of the offshore oil and gas industry.
Global Distribution Total 45,524
OE is the PREFERRED publication in the industry! 8%
Middle East – 1,880
Offshore Engineer
E&P
World Oil
Offshore
Other
✓
58%
0%
8%
33%
0%
Independent
✓
50%
9%
32%
5%
5%
National/ State Oil Co.
✓
67%
0%
33%
0%
0%
Drilling
50%
8%
17%
25%
0%
EPC
56%
33%
11%
0%
0%
Engineering Company
59%
5%
5%
21%
10%
Finance/ Insurance
67%
0%
0%
0%
33%
Consultant
43%
12%
23%
11%
11%
Seismic Company
50%
0%
25%
0%
25%
Pipeline/ Installation
33%
0%
0%
67%
0%
Shipyard/ Fabrication
100%
0%
0%
0%
0%
Integrated Oil and Gas Company
15%
World Oil
53%
Africa – 2,521
Offshore Engineer
Other 9%
Asia/Asia Pacific/Australia – 7,381 South America – 1,295
Favorite titles by primary business type
E&P
Europe – 7,693 North America – 24,754
Operators PREFER OE!
15% Offshore
n = 296, Which one publication do you prefer the most?
Industry Type
20,064 – 44% Oil & Gas Companies (17.9% increase over last year)
Job Function
Executive and Senior Management 12,027 – 26.4%
Geology, Geophysics, and Exploration 2,922 – 6.4%
Offshoreby Main World Favorite Titles JobOffshore Function Engineer E&P Oil Other
Engineering Management and Engineering 18,441 – 40.5%
Executive and Senior Management
11,925 – 26% Contractors (50.5% increase over last year)
9,619 – 7% Engineering Companies and Consultants (32.2% increase over last year)
3,097 – 15% Service/Supply Companies
819 – 2% Other
4
OE 2015 Media Kit
Operations Management and Operations 10,804 – 23.7%
Favorite Titles by Main Job Function
Other 1,330 – 2.9% Circulation data from June 2014 BPA Publishers Statement
42%
8%
17%
25%
9%
Engineering and Engineering Management
63%
Operations Management
63%
0%
26%
5%
5%
Marine Support
50%
0%
0%
50%
0%
Geology and Geophysics
25%
30%
40%
5%
0%
Service Supply Equipment
48%
8%
20%
13%
11%
All other Operations Personnel
62%
4%
19%
15%
0%
Govt./ Research/ Education
62%
8%
0%
8%
23%
Other titles
48%
11%
7%
13%
20%
Subcontractor
56%
33%
11%
0%
0%
6%
11%
Data from July 2014 Study, Endeavor Management
13%
7%
OE 2015 Media Kit
5
Editorial Calendar Editorial Mission OE provides actionable intelligence for technical professionals who are actively involved in the offshore oil and gas Audrey Leon Managing Editor
[email protected]
industry. Each monthly issue contains engineering analysis and data, industry reporting and forecasts, project updates, technological advances, case studies and best practices. OE staff also provides up-to-date news, live
Elaine Maslin European Editor
[email protected]
Melissa Sustaita Web Editor
[email protected]
presentations, and exclusive articles through OEdigital.com and social media channels.
January
February
March
April
May
June
July
September
October
November
December
Feature Focus
Global Offshore Market Forecast
Rig Market Review
Intelligent Oilfield
IOR/EOR
Global Deepwater Review
Offshore Renewables
Abandonment & Decommissioning
Deepwater Intervention
FPSO
Nanotechnology
HSEQ
HPHT
Feature Focus
Geology & Geophysics
Gravity & Magnetics
Geohazards
Seismic Acquisition
G&G Trends
Systems & Software
Downhole Seismic
Latest Vessels
4D
G&G Trends
Subsurface Attributes
Geotechnics
Real-time
Geology & Geophysics
Drilling & Completion
Well Control
Managed Pressure & Dual Gradient Drilling
Drilling Hardware
Completion Technology
Chemicals & Fluids
Drillships
Deepwater Drilling & Completions
Rig Technology
Drilling Optimization
Automation
Downhole Data
Trouble Zones
Drilling & Completion
Engineering, Construction & Installation
Commissioning
Topsides
Foundations
Materials
Brownfield
Harsh Environments
Offshore Lifting
Integration
Design & Modeling
Subsea Facilities
Platforms
Fabrication Technology
Engineering, Construction & Installation
Production Operations
Well Intervention
Floating Production
Asset Integrity and Inspection, Repair & Maintenance
Mature Fields & Well Revitalization
Heavy Oil
H 2S
Reservoir Modeling & Monitoring
Production Optimization
Mature Fields
Artificial Lift
Electrical, Controls & Instrumentation
EOR/IOR
Production Operations
Subsea
Subsea Technologies
Vessels & Equipment
Subsea Processing
Subsea Well Intervention
Controls
Risers & Umbilicals
Power
Subsea Technologies
Monitoring
ROV/AUV
Subsea Technologies
Inspection, Repair & Maintenance
Subsea
Flowlines & Pipelines
Pipeline Fabrication
Deepwater Flowlines
Flow Assurance
Pipelaying
Inspection, Repair & Maintenance
Tiebacks
Monitoring & Metering
Materials
Pipelay Vessels & Equipment
Design, Installation & Repair
Coatings & Corrosion
Pipeline Integrity
Flowlines & Pipelines
Geographic Focus
Middle East
East & South Africa
Australia & New Zealand
Latin America
Gulf of Mexico
Arctic
West Africa
Southeast Asia
Northwest Europe
Brazil Offshore
Mediterranean & North Africa
Year in Review
Geographic Focus
Automation
Remote Collaboration
Environmental Solutions
Connecting All Points
Cloud Coverage
OE Review: Safety & Security
Safety Infrastructure
Creating a Solid Automation Production Infrastructure
Networking
Ensuring Security
OE Review: Asset Integrity
Information Management
Reliability for Offshore
Automation
Monthly Features
• Colloquy (Editor’s Column)
Special Coverage
• Thoughtstream (Opinion)
PECOM Preview
• Global E&P Briefs & Contracts
OTC Preview
UTC Preview
• Quick Stats
• Analysis
• Field of View • Solutions (Products) • Activity • Editorial Index
• Advertiser Index
Offshore Europe Preview
OTC Review
Monthly Features
• Spotlight (Profiles)
Offshore Europe Review
Special Coverage
Timeline: 40 Years of North Sea
Posters OE Region: Mexico Supplement
NCE Supplement
Special Issues Bonus Distribution
Subsea Expo 11-13 Feb Aberdeen, UK ARC Industry Forum 9-12 Feb Orlando, Florida
Offshore Mediterranean Conference (OMC) 25-27 Mar Ravenna, Italy Australasian Oil and Gas Exhibition and Conference 11-13 Mar Perth, Australia SPE Arctic Technology 23-25 Mar Copenhagen, Denmark
OE PECOM (Petroleum Exhibition & Conference of Mexico) 14-16 Apr Villahermosa, Mexico
OTC 4-7 May Houston, Texas
UTC 16-18 June Bergen, Norway
Posters
OE Region: Dutch Offshore
Offshore Europe Show Daily
OE Deepwater Intervention Forum 11-13 Aug Galveston, Texas
Offshore Europe 8-11 Sep Aberdeen, UK OE Global FPSO Forum 15-17 Sep Galveston, Texas SPE ATCE 28-30 Sep Houston, Texas
ENTELEC 7-9 April Houston, Texas
Special Issues SPE Russian Oil & Gas (TBA) OTC Brasil 27-29 Oct Rio de Janeiro, Brazil
ADIPEC (TBA)
International Workboat Show, New Orleans, LA (TBA)
OilComm TBD Houston, Texas
OE Offshore Automation Forum 20-22 Oct Galveston, Texas
Bonus Distribution
Ad Close
10-Dec
12-Jan
11-Feb
10-Mar
8-Apr
12-May
10-Jun
10-Jul
07-Aug
08-Sep
12-Oct
10-Nov
Ad Close
Material Close
12-Dec
14-Jan
13-Feb
12-Mar
10-Apr
14-May
12-Jun
13-Jul
10-Aug
10-Sep
14-Oct
12-Nov
Material Close
Please note that the publisher reserves the right to alter this editorial calendar.
6
August
OE 2015 Media Kit
All planned features are subject to change in light of changing industry trends and developments.
OE 2015 Media Kit
7
Celebrating 40 Years
Rate card #40 | Rates & Specs DISPLAY RATES — RUN OF BOOK
AD SIZE
1X
3X
6X
12X
18X
24X
2 Page Spread (DPS), 4 Color
OE Monopoly One of the most beloved games in the world comes to the offshore industry. OE will produce a custom Monopoly game – OE Monopoly – to help celebrate and promote the industry and to commemorate our 40th anniversary. OE Monopoly will feature a customized game board, property titles, game pieces, and Community Chest & Chance cards all geared towards the offshore industry. OE Monopoly will be a great way to promote the industry to current and future generations and will be great family fun. There is a limited opportunity to participate in this unique offering. Turn your company into an OE Monopoly property. There are only 28 properties which can be sponsored. Property sponsorships will be sold on a first come first serve basis. Monopoly is a registered trademark of Hasbro Games. All copies of OE Monopoly will be manufactured by Hasbro Games.
Property sponsorships are $5,000 net and includes: • Customized Title Card - Company logo on front - Company profile on back
OE Monopoly will be ready for sale and distribution April 15th. OE Monopoly will be marketed extensively during 2015 including at OTC, Offshore Europe, and LAGCOE.
• One custom Community Chest or Chance Card - Text features your company
DPS
$24,055
$22,695
$21,950
$21,220
$20,655
$19,820
$19,170
Full Page, 4 Color
FP
$12,530
$12,050
$11,665
$11,305
$11,035
$10,620
$10,300
2/3 Page & I/2 Page Island, 4 Color
2/3
$10,860
$10,240
$8,825
$9,630
$9,340
$9,065
$8,820
Half Page, 4 Color
HP
$8,560
$8,075
$7,860
$7,635
$7,450
$7,230
$7,055
3” Strip (1/3 Page Horizontal), 4 Color
3”
$7,685
$7,245
$7,060
$6,870
$6,700
$6,540
$6,375
1/3 Page Horizontal, Vertical, Square, 4 Color
1/3
$7,630
$7,200
$7,015
$6,855
$6,670
$6,515
$6,335
1/4 Page, 4 Color
1/4
$6,145
$5,805
$5,670
$5,540
$5,415
$5,290
$5,185
1/8 Page (Literature Showcase), 4 Color
1/8
$1,460
$1,380
$1,340
$1,290
$1,250
$1,220
$1,165
12X
18X
24X
36X
DISPLAY RATES — PREMIUM POSITIONS
AD SIZE
1X
3X
6X
Back Cover
FP
$16,275
$15,075
$14,580
$14,130
$13,795
$13,270
$12,890
Inside Front Cover
FP
$15,290
$14,195
$13,955
$13,350
$13,105
$12,560
$12,260
2-Page Spread Between Table of Contents
DPS
$28,865
$27,220
$26,340
$25,475
$24,790
$23,785
$23,000
Inside Back Cover
FP
$14,415
$13,855
$13,420
$13,000
$12,690
$12,215
$11,850
Opposite 1st Table of Contents Page
FP
$14,135
$13,335
$12,910
$12,505
$12,100
$11,750
$11,380
Opposite 2nd Table of Contents Page
FP
$13,925
$13,105
$12,670
$12,235
$11,795
$11,465
$11,140
First Left Hand Page Opposite Digest News
FP
$13,650
$12,830
$12,395
$11,905
$11,525
$11,140
$10,920
First Right Hand Page within Digest News
FP
$13,375
$12,560
$12,120
$11,635
$11,250
$10,870
$10,645
POSTERS
GENERAL INFORMATION $3,000
Offshore Engineer is printed offset sheet-fed or web. Perfect bound.
• 20 OE Monopoly games
Double Unit
10 1/2” X 2 3/16”
$5,000
18 1/2” X 2 3/16”
$25,000
Send Advertisement Materials to:
• Able to purchase additional copies in advance for $40 each. (Retail price: $50 each)
Top/Bottom Sponsor Left/Right Sponsor
5 1/4” X 24”
$18,000
Exclusive Sponsor
37” X 2 3/16
$50,000
One Unit
Width x Height
Price
5 1/4” X 2 3/16”
MECHANICAL REQUIREMENTS
Posters/Map Schedule OE will commemorate its anniversary with a series of special posters recognizing key achievements in the industry over the past 40 years. Each poster will focus on a major industry segment and feature a graphically dynamic design. All posters will have a global distribution in OE..
One Unit (A)
February March April June August October November
8
16.5 x 11.125 in
2 Page Spread, Gutter Bleed*
387.35 x 250.82 mm
15.25 x 9.875 in
1 Page Standard (Live Area)
180.97x 250.82 mm
7.125 x 9.875 in
1 Page Bleed*
212.72 x 282.575 mm
8.375 x 11.125 in
2⁄3 Page Standard
117.475 x 250.82 mm
4.625 x 10 in
131.763 x 282.575 mm
5.188 x 11.125 in
2⁄3 Page Bleed*
7.125 x 4.875 in 8.375 x 5.625 in
1⁄2 Page Vertical Standard
85.725 x 250.82 mm
3.475 x 10 in
104.14 x 282.575 mm
4.1 x 11.125 in
supplied as PDFs (PDF/X-1a:2001). We also accept ads built in these programs: Adobe InDesign, Quark, Adobe Illustrator and Adobe Photoshop. Please supply all fonts and images with ads supplied in these applications. All supplied material should be 300 dpi, in CMYK color space, and have fonts embedded in all graphics.
117.475 x 190.5 mm
4.625 x 7.5 in
134.938 x 206.375 mm
5.313 x 8.125 in 4.7 x 4.875 in
1⁄3 Page Square, 2 Col. wide
104.14 x 123.825 mm
1⁄3 Page Vertical, 1 Col. wide
57.15 x 250.82 mm
2.25 x 10 in
73.025 x 282.575 mm
2.875 x 11.125 in
85.725 x 123.825 mm
3.375 x 4.875 in
180.97 x 76.2 mm
7.125 x 3 in
85.725 x 57.15 mm
3.375 x 2.25 in
206.375 x 276.225 mm
8.125 x 10.875 in
3.175mm outside Trim
.125 in. outside Trim
4.763mm inside Trim
.188 in. inside Trim (.313in. inside Bleed)
3 x 3 in
$2,500
18 ½ x 2 3/16 in 5 ¼ x 24 in 37 x 2
3/16 in
$25,000 $18,000 $50,000
EDITORIAL CONTENT
Inserts/Onserts/Specialty Programs — Boundin, tabbed, loose, poly bag, sticker, CDs — details available upon request. Please contact your sales representative for a quote.
212.72 x 142.875 mm
1⁄2 Page Island Standard
1⁄3 Page Vertical Bleed* 1⁄4 Page 3 Inch Strip
(1/3 Page Horizontal) 1⁄8 Page PAGE SIZE (TRIM) BLEED SIZE *LIVE AREA (keep text and
logos inside this area)
2/3 VERT
1/2 ISLAND
1/2 HORZ
1/2 VERT
1/3 SQUARE
1⁄2 Page Horizontal Bleed*
$3,000
C
Attn: Production Manager 1635 W. Alabama Houston, TX 77006-4196 Ph: 713-874-2207 | Fax: 713-523-2339 E-mail:
[email protected] Send large files via wetransfer.com to:
[email protected]
180.97 x 123.825 mm
1⁄2 Page Vertical Bleed*
FP
OE
1⁄2 Page Horizontal Standard
5 ¼ x 2 3/16 in
Vertical Unit (C)
OE 2015 Media Kit
Width x Depth (in)
419.10 x 282.575 mm
Rates
$5,000
Exclusive Sponsor
B
Width x Depth (mm)
Width x Height
10 ½ x 2 3/16 in
Left/Right Sponsor
40 Years of Subsea Technology Gulf of Mexico (Mexico Sector) Map 40 Years of Gulf of Mexico 40 Years of Drilling Technology and Activity 40 Years of North Sea 40 Years of Records & Achievements 40 Years of Vessels
2 Page Spread, Full Bleed*
1⁄2 Page Island Bleed*
Double Unit (B)
Top/Bottom Sponsor
Sizes
Poster schedule
A Your Logo
36X
1/3 HORZ
DIGITAL REQUIREMENTS
1/3 VERT
OE (Offshore Engineer) prefers ad material to be
1/4
OE does not accept ads built in Microsoft Word, Microsoft Publisher, Microsoft PowerPoint or CorelDraw. Spot and PMS colors must be converted to process (CMYK) colors. Cropmarks should be offset and not appear in the bleed area.
3" STRIP 1/8
OE 2015 Media Kit
9
Offshore Europe 2015 - Official Show Daily
Show Preview (Before) CONTENT
Show Daily
2-Page Spread, DPS
2-Page Spread, DPS
420(w) x 297(h)mm 16.54(w) x 11.69(h)in
420(w) x 297(h)mm 16.54(w) x 11.69(h)in
210(w) x 297(h)mm 8.27(w) x 11.69(h)in
“SPE Offshore Europe is delighted to announce that Offshore Engineer has been selected to be the Official Media Partner for the 2015 event. The audience of SPE Offshore Europe and Offshore Engineer have valuable synergies and it’s this, along with their global coverage & within Aberdeen that we are looking forward to working with Offshore Engineer once again for 2015. Offshore Engineer will also be the Publisher of the Official Show Preview, Official Show Daily and Official Show Review for the event.” -Vasyl Zhygalo, Senior Exhibition Director
CONTENT Each morning the OE Show Daily will be packed full of news from the previous day. Content will include a daily schedule, comprehensive updates, conference news, product launches, contract signings and details on the social calendar.
Full Page 210(w) x 297(h)mm 8.27(w) x 11.69(h)in
Publication Size: 210mm (width) x 297mm (height) 9.567in (width) x 13.189in (height) Ad Close: August 17th Material Close: August 21st Production note: Please add 3mm/.125in bleed around all trim and gutter edges. Keep text and graphics 12mm/.5in inside the trim and gutter edges. 10
OE 2015 Media Kit
Rates
2-Page Spread, DPS
$22,000
Full Page
$15,600
Island DPS
$18,850
Cover Square
$10,500
Island 134(w) x 225(h)mm 5.28(w) x 8.86(h)in
Island DPS
Half Page Hor 210(w) x 148(h)mm
306(w) x 204(h)mm 12.05(w) x 8.03(h)in
Ver Hor Square (Cover and Inside)
The Official Show Preview will be distributed through multiple channels. 35,000 printed copies, will be hand delivered throughout leading offshore technology company’s offices in the Aberdeen region. Additionally, it will be emailed to the entire SPE Offshore Europe 2015 preregistered attendee database. As a unique direct benefit of OE (Offshore Engineer) producing the SPE Offshore Europe 2015 Official Preview, a digital copy will also be sent to the entire global circulation of 45,000+ magazine subscribers.
8.27(w) x 5.83(h)in
Ver 90(w) x 297(h) mm 3.54(w) x 11.69(h)in
Quarter Page 90(w) x 135(h)mm 3.54(w) x 5.31(h)in
61(w) x 66(h)mm 2.40(w) x 2.60(h)in
Publication Size: UK A4 210mm (width) x 297mm (height) 8.27in (width) x 11.69in (height)
Show Preview
Rates
Inside Front Cover
$12,600
Inside Back Cover
$12,600
Outside Back Cover
$13,650
2-Page Spread
$19,650
A4 Page
$10,500
A5 Island
$7,400
Half Page
$5,925
Vertical Strip
$4,800
Quarter Page
$3,150
Main Preview Sponsor First DPS, Front Cover Credit
Ad Close: May 15th Material Close: May 22th
$25,000
Island 153(w) x 204(h)mm 6.02(w) x 8.03(h)in
DISTRIBUTION Show Daily
DISTRIBUTION
Full Page
(During)
Each day over 6,000 copies will be distributed throughout all major hotels on the SPE Offshore Europe’s approved roster in time for breakfast! Furthermore, the OE Show Daily will be handed out on the official event buses to attendees as they arrive, and placed at each stand in the morning before the exhibit hall opens. Digital copies will be available on the Offshore Europe website each day.
Content will include a preview of the full conference program, exhibitor’s list, floor plan, and social and calendar.
Half Island 153(w) x 101(h)mm 6.02(w) x 3.98(h)in
Half Page 192(w) x 132(h)mm 7.56(w) x 5.20(h)in
Island
2-Page Spread, DPS
Full Page
420(w) x 297(h)mm 16.54(w) x 11.69(h)in
210(w) x 297(h)mm 8.27(w) x 11.69(h)in
Half Page Hor 210(w) x 148(h)mm Ver Hor
8.27(w) x 5.83(h)in
Ver 90(w) x 297(h)mm
Show Review (After) CONTENT
134(w) x 225(h)mm 5.28(w) x 8.86(h)in
The Offshore Europe Show Review will recap all the highlights including new technologies, company announcements, and industry updates.
Show Review
Rates
Inside Front Cover
$10,000
Inside Back Cover
$9,750
Island
$9,850
Half Page
$9,000
Outside Back Cover
$10,500
Half Island
$6,250
2-Page Spread, DPS
$18,500
Banner
$5,800
Inside Square
$5,500
Earpiece (Inside)
$3,900
Banner 192(w) x 39(h)mm 7.56(w) x 1.54(h)in
Inside Front Cover
$16,250
Inside Back Cover
$15,900
Earpiece (Inside)
Outside Back Cover
$16,700
39.65(w) x 39.65(h)mm 1.56(w) x 1.56(h)in
SALES CONTACT – JOHN STEWARD,
[email protected] T. +44(0) 7742 570064
3.54(w) x 11.69(h)in
Vertical Strip
72(w) x 225(h)mm 2.83(w) x 8.86(h)in
Quarter Page 90(w) x 135(h)mm 3.54(w) x 5.31(h)in
Full Page
$8,700
DISTRIBUTION Every attendee of SPE Offshore Europe 2015 will be mailed a copy of the Official Show Review. Distribution will be in excess of 61,000 copes and will be packaged alongside the October issue of OE magazine which mails to 45,000+ subscribers.
Half Island
$7,275
Half Page
$5,925
Third Page Vertical
$4,850
Publication Size: UK A4 -210mm (width) x 297mm (height)
Quarter Page
$3,160
8.27in (width) x 11.69in (height)
Vertical Strip
$4,800
Ad Close: August 21st Material Close: August 28th
T H E O N LY O F F I C I A L M E DI A PA RT N E RS H I P FOR SP E OF FSHORE EUROP E SALES CONTACT – JOHN STEWARD,
[email protected] T. +44(0) 7742 570064
OE 2015 Media Kit
11
Digital Graphically dynamic design, user-friendly functionality, a daily commitment to provide unique content, and extensive traffic assures you that OEdigital is the right website for your marketing campaign.
com
digital Brand
Elevate awareness
Traffic Drivers
Direct customers & prospects to your website
Educate
Share company knowledge
Intellectual Ownership Establish subject matter expertise
Lead Generation
Measurable ROI
Digital advertising Branding . Traffic . Lead Generation Leverage the fastest growing website serving the offshore oil and gas industry for your next digital marketing campaign. Here are some of the opportunities you can choose from:
Advertising Opportunities Expandable Leaderboard Size: Closed: Open:
(990 x 40) (990 x 200)
Medium Rectangle Size:
(300 x 250)
Leaderboard Size:
(728 x 90)
Page Peel
KEY FACTS/HIGHLIGHTS 45,172
Average Monthly Visitors July 2014: 52,040
17,563
463,143
OE 2015 Media Kit
(550 x 480)
• Geosciences
Create a rich media experience for your ad
Average Monthly Page Views
• Technology
by incorporating video or custom HTML *
April 2014: 926,773
• Vessels
Average Page Views Per Visit
• Subsea • Drilling • Production
Average Time on Site June 2014: 7:42 Average
12
Size:
• Engineering
May 2014: 15.68 Page
7:18
• Regions
Pop-Up Large
• Energy
Average Monthly Unique Visitors August 2014: 19,226
10.25
Landing Pages on OEDIGITAL
Size: Initial (50 x 50) Expanded: (500 x 500)
• Pipelines
Rich Media Leaderboard Size: (728 x 90)
Rich Media Medium Rectangle Size: (300 x 250) * Subject to approval. Certain custom HTML can increase load times beyond acceptable thresholds. OEdigital currently supports Vimeo and Youtube embedded videos. OE 2015 Media Kit
13
Digital Content Marketing
OE eNewsletters
Digital programs that deliver measurable ROI
White Paper
Expert Access
Video
Leverage your content asset to create a powerful and influential lead generation tool.
Showcase your subject-matter expertise on topics critically important to your company’s success.
Utilize existing video assets or OE can create one for you.
• Take intellectual ownership of a topic and position your company as a subject-matter expert • Promoted throughout the entire OE brand (magazine, website, eNewsletters, custom eVite, and social media) to maximize exposure, distribution, and lead generation with full contact information • Registration to download white paper becomes your database asset
• Live session with registered audience moderated by OE • Present and interact with qualified audience • Extended Q & A session with audience with full contact information • Comprehensive audience acquisition program driving registration • Registrants become your database asset
OE delivers a portfolio of eNewsletters to our opt-in subscriber database of 70K+. Each eNewsletter is topically focused and offers marketers an instantaneous and efficient way to reach a highly qualified audience within a very targeted editorial environment. Whether you are branding your company, driving traffic to your website, or executing a lead-generation program, an OE eNewsletter sponsorship can help you achieve your business objectives and goals.
• Home page presence (300 x 250) linked to dedicated landing page • Landing page features content and links to website • Option to require registration to view video
FUEL FOR THOUGHT (weekly) Industry news and analysis on the projects,
products, and people impacting the global offshore oil and gas industry.
• Weekly eNewsletter promotion as “Featured Video” during campaign • Custom email promoting video • Comprehensive analytics AOG CONNECTION (semi-monthly) Topical, authoritative, and credible
coverage of the projects, products, and people impacting the Asia, Asia Pacific, and Australasia oil and gas industry.
Keyword Sponsorship Sponsoring keywords is a powerful way to ensure your company’s products and services are associated with relevant content published by OE. Simply purchase the keywords important to your business and you have three choices for ad placement: 1) Expandable Leaderboard (Size: 990 x 40 closed; 990 x 200 open)
OFFSHORE AUTOMATION (monthly) Each issue includes news and coverage
of the technologies, companies, best practices and solutions for oil and gas companies looking to improve remote asset management and employ datadriven processes to maximize efficiency and productivity.
2) Leaderboard (Size: 728 x 90) 3) Medium Rectangle (Size: 300 x 250) Your advertisement will appear on every article page where the keyword appears or the article has been tagged. Whether the article is read online, printed, or shared your advertising message is part of the reader’s experience. Your advertisement literally becomes part of the story and is repeated. Targeting a specific audience with keywords is both cost-effective and a high-yield strategy for powerful branding and driving qualified traffic to your website. Take intellectual ownership of the terms most important to your company and gain a competitive advantage with a keyword sponsorship program to support your business interests. 14
OE 2015 Media Kit
DEEPWATER INTERVENTION (monthly) Provides the latest updates and
analysis on the technology, companies, and subsea activity.
FPSO REPORT (monthly) Reports on the global FPSO marketplace and
the companies, technologies, people and regulations impacting this evolving industry. OE 2015 Media Kit
15
Digital 2015 Digital Ad Rates Ad Unit
1X
3X
6X
12X
Expandable Leaderboard
3750
3500
3250
3000
Leaderboard
3250
3000
2750
2500
Medium Rectangle
3250
3000
2750
2500
Mini Rectangle
2750
2500
2250
2000
Roadblock
5000
4500
4000
3500
Page Peel
5000
4500
4000
3500
1X
3X
6X
12X
Fuel for Thought
3500
3250
3000
2750
OilOnline
3500
3250
3000
2750
FPSO
3500
3250
3000
2750
Deepwater Intervention
3500
3250
3000
2750
PECOM
3500
3250
3000
2750
AOGConnection
3500
3250
3000
2750
Offshore Automation
3500
3250
3000
2750
1X
3X
6X
12X
Cost per month
N/A
6500
6000
5000
Components
N/A
Full-page (4/C) Display Ad in OE
N/A
1
2
4
Custom email
N/A
1
2
4
eNewlsetter Sponsorships
N/A
3
6
12
3
6
12
eNewsletter Sponsorships
Keyword Sponsorships
12X
0-5 words
1500
6-10 words
2500
11-20 words
3750
21-30 words
4500
31-50 words
6000
eGuides
Database Updates Expert Access/Webinars
Per Individual Events
1X
3X
6X
18500
16000
14500
5000
4500
4000
100
85
75
Per Lead Model Base Rate Cost per lead
Includes: • Expert Access Article in OE • 8-week integrated marketing campaign • Full-page (4/C) Display Ad in OE • 2 Custom e-vites • eNewlsetter promotion (8 issues) • Website promotion (300 x 250) Content Sponsorship
1X
3X
6X
12X
Video
5000
4500
4000
3500
White paper
5000
4500
4000
3500
Includes: • Home page promotion (300 x 250 ) • OE TOC Promotion (duratution of campaign) • Custom Landing Page (monthly) • Custom Email Promotion (1 per quarter) • eNewsletter Promotion (2 per month) • Database of registrants (monthly update)
16
OE 2015 Media Kit
2015 Events New in 2015 – PECOM Show Daily (Three days of show coverage) Full Page
PECOM Show Daily
Rates
Inside Front Cover
$5,500
Inside Back Cover
$5,000
Outside Back Cover
$5,500
1/2 Page spread
Full page
$4,500
49.5 (w) x 14.75 (h)cm 4.54(w) x 11.6(h)in 52(w) x 16(h)cm (Bleed) 20.47(w) x 6.3(h)in
Half page
$2,500
Third page
$2,000
Quarter page
$1,500
Banner
$2,000
23.5(w) x 29.5(h)cm 9.25(w) x 11.6(h)in 26(w) x 32(h)cm (Bleed) 10.24(w) x 12.6(h)in
On August 11, 2014 Mexican President Peña Nieto signed comprehensive energy reforms into law. “With this reform we can extract oil from deep waters and take better advantage of our vast deposits of shale gas, to generate electricity at lower prices.” - Enrique Peña Nieto, President of Mexico
PECOM – April 14 - 16 , 2015 th
th
The premier oil and gas event in Mexico since 1994 Petroleum Exhibition & Conference of Mexico Parque Tabasco, Nave 1 and 2, Villahermosa, Tabasco, Mexico The new energy reforms in Mexico have turned the country in to a reinvigorated frontier for the global oil and gas industry. Mexico seeks to increase daily production of crude oil from 2.5million B/D to 3.5 million B/D by 2025. To accomplish this objective, Mexico needs technology, expertise, and people. For 21 Years PECOM has served as a platform for companies looking to establish a presence or increase their business activity in Mexico. As Mexico’s oil and gas industry expands, so is PECOM with the addition of a second hall and a greater selection of high-impact, high-profile sponsorship packages. If Mexico is an important market to your company, PECOM needs to be on your 2015 event calendar. For more information, go to pecomexpo.com. Hosted by
Endorsed by:
1/2 Page vertical
1/2 Page horizontal 23.5(w) x 14.75(h)cm 9.25(w) x 5.8(h)in 26(w) x 16(h)cm (Bleed) 10.24(w) x 6.3(h)in
1/3 Page spread 49.5 (w) x 9.8(h)cm 19.49(w) x 3.86(h)in 52(w) x 10.68(h)cm (Bleed) 20.47(w) x 4.2(h)in
1/3 Page horizontal 23.5(w) x 9.43(h)cm 9.25(w) x 3.15(h)in 26(w) x 10.68(h)cm (Bleed) 10.24(w) x 4.2(h)in
Banner 23.5(w) x 8(h)cm 9.25(w) x 3.15(h)in 24.75(w) x 9.25(h)cm (Bleed) 9.7(w) x 3.64(h)in
E
3 Head line fo r story A
here Oriam dipsum doloria quid ut erumq tempos etu qui cuscim r pudis os uisqui deste ex eos mod. ero
4 Head line fo r story B he
Oriam re dipsum doloria quid ut erumq tempos etu qui cuscim r pudis os uisqui deste ex eos mod. ero
Oriam dipsum doloria quid ut erumq tempos etu qui cuscim r pudis os uisqui deste ex eos mod. ero
8 Head line for story D here 10 He adlin e for story E here 12 He adlin e for story F here 14 He adlin e for story G here
CONTENT
Xxxxxxx x © 201 5 Xxxxxxx x
17
1. 2. 3.
Recent energy reforms will create unprecedented opportunities for oil and gas companies doing business in Mexico.
4.
PECOM is a trusted and respected brand in Mexico - PECOM has helped companies establish a presence and build business relationships in Mexico for the last 21 years.
5.
A dynamic curriculum featuring high-level speakers from SENER, CNH, PEMEX, and many more industry thought leaders parallels the exhibition and attracts qualified delegates, many of whom work for PEMEX.
6.
The opportunity to meet, network, and sell to PEMEX, global operators, and key decision makers.
Current production levels are 2.5 M barrels per day; by 2018, projections are 3 M barrels per day; by 2025, 3.5 M barrels per day. PEMEX is projected to spend $20B over the next five years on E&P technology.
OE 2015 Media Kit
Head en Es pa eriati unt fa nol in rem ccatis veliqu atis
Obitec ae. Ect tecatu o qui occusd s, a epella sitis des in rem vel iqu non etu ed magnata atis eriatiu nitam natur nt fac tin eum catis qu sequi volles sandi ne late desequ is m quam estiam, nos eturer as ab trum fac ex este e iunt ea et volore, Eprae expeliq rrovid que epellor et lau vol deribu cus e uiat qu tem hil hilia con upta spitae s. dolup e quid excessit, vel ea tat prepta sequi estist rem. Et aut ut qui et aut dolest endandae. fugiati ut est es inv tur adia nes assime Na i a sunto si reius, el tiat usa gnimi ut iliasi sit t quidu squibus ma m eliscim in cumqui , ut elia liqu omnis ciet ent gn torem nient, ut vel dis taes ren atistis dol vol ur, con am um eum et, po Nis nu ende con nat cus resequ llauda cor a nos sectur ducite quatur reh is veles pos ias exp doluptat is dolup volest entem mpor aecto officiis labore ti tem qu ad eum audsima fug ma ide exp nonsed molor perum verspi Tem nob essit offi a. Nam con aepror eris par quunt. etus ut et illu et que ro ita cta up m am re etu qu taq dol tus ven e expliqu orer itin uae non . eni da ven rei cienim i que es ime untotate cabo. As cus conse laut et ess sit a id qu ma i utem t et quodit i tet autate mpor seque eaquas aut gnimpor sunam volut dio hit as aliq m et qui uid mo landi optatu optur, qui aspidus dol aut ips re ipsus di doluptate is reptat t expliqui dolor dolup diam orem r? Qu io con am, tem non ero du sit, tat vol sequ erferu ut aud ur? Os quis uptatur aut idendae ant entiis qui occ ci della den p taquos porem fac tem it et ut o atur? non cum per occ epe spe per um a nim Riand dolore il illand et la agni atisd quaturia a qui p e. Bis icti sedis molor erchiciis exp ae dolum qu quisinv ele cip sus nd sol o cim vel sitatet per ustrun uptatis ut ereri aperat idis quam ae sundes um ellupta t vol ius nob t volup post taquod upta quistr et, voluptat is um i derum is aute nonvolores dol sita nitio ut rep seri tat raec iate
Head en Es pan epella nitam ol ecto qu i occu natur sd sequi tecatu a s
Ebit lab ores rei cidero eiumq uas et tem qu litatem istiusa sim fug m lit asp fugia iatet lab ed ut experr orae per as essum fug o riatem rum ea it ditas et, tem simaxi dolo cup imagnatem mos min pa porita que tus res nemodi quatis in re nos eatusam, qu si ditam explis re t lant am, qu om sequu arum, nimil quatu e pa aut ntis mo perept vitae quid mo igenti r mi, volup as sun em vol luptat od qu lorest tat ur sam t. ut il int am vel urio min omnit pe con us, ver la dem at isq ctas nat sequos Lorem uis imu ions equ faccae quo ma si cum usda sun quia di s, odit ute dio quate ximilla que cus conser t m har . Itatem te ide um et cid et, quasp ciis est ssum qu elenti san elenis qu is , quas ma ut untio. dundam quis sin o blab t od exe Be gnima impos um nos siti non ro isciet Nem ven re con per Hicips io. Ita auta ium rec ro volup unt rep tem tem magn dis sae siti te volup tat. rem et at fac molor ipsand sent ma ta as eos estore am, con gnissiten catus, od ut , ist, con nihit vel est ven quiatu elignit aut abo t volup seri bu ipsam m rep t, sun ad qu . tatur, scia ven ed exe tisque quae i dem rem offi quam olupta rspiet c tes cum etu quis am tur, sin , e porem adicia imin cus r aut qu volora con con e dolum . Nequ t iatq dae ior se ibu st uat que por i tet por deritin s derup imusci um a com et lab tur, sun dem ese nis o. Ut et t harum quibu autent re, s dolect aciissus et asition evend o den sequas elia ihic illiq p ereiun ue non t aut ma rempor io. Et unt pre velit
Each morning the PECOM Show Daily will be packed full of news from the previous day. Included will be a daily schedule, comprehensive updates, conference news, product launches, contract signings and details on the social calendar.
DISTRIBUTION Each day over 6,000 copies will be distributed throughout all major hotels on the PECOM’s approved roster in time for breakfast! Furthermore, the PECOM Show Daily will be handed out on the official event buses to attendees as they arrive, and placed at each stand in the morning before the exhibit hall opens. Copies will also be uploaded to Pecomexpo.com each day.
Production note: Please add 3mm/.125in bleed around all trim and gutter edges. Keep text and graphics 12mm/.5in inside the trim and gutter edges.
Publication Size: 26cm (width) x 32cm (height) 10.2362in (width) x 12.5984in (height) Ad Close: March 13th Material Close: March 20th
1/4 Page
Six Critical Reasons to Exhibit at PECOM
DAILY April XX, 20 15
6 Head line fo r story C here
11.55(w) x 29.5(h)cm 4.55(w) x 11.6(h)in 12.8(w) x 32(h)cm (Bleed) 5(w) x 12.6(h)in
SHOW
INSID
11.5(w) x 14.5(h)cm 4.5(w) x 5.73(h)in 12.8(w) x 15.8(h)cm (Bleed) 5(w) x 6.2(h)in
Contacts: Exhibition and Sponsorship Opportunities Hortensia “Tish” Barroso PECOM Sales (A–M) Tel: +1 713-285-5070 Fax: 713-821-1169
[email protected]
Gisset Capriles PECOM Sales (N-Z) Tel: +1 713-874-2200 Fax: +1 713-821-1169
[email protected]
Event Management Jennifer Granda Event Manager +1 713-874-2202
[email protected]
Se habla Español. OE 2015 Media Kit
18
2015 Events
Ancillary 11th Annual Deepwater Intervention Forum – August 11th – 13th, 2015 Galveston Island Convention Center, Galveston, TX The Deepwater Intervention Forum (DIF) saw attendance grow 28% in 2014. DIF has become the preeminent conference to learn about the latest developments in subsea technologies from subject matter experts.
DIF 2014 had the best attendance to date and the growth of this forum since its inception has been tremendous. For Helix ESG it is the optimum platform for reaching out to clients, finding out about new technologies and advising the industry of our own progress and developments.” -Colin Johnston VP Commercial Engineering, Helix Energy Solutions For more information, go to deepwaterintervention.com
5th Annual Global FPSO Forum September 15th – 17th, 2015 Galveston Island Convention Center, Galveston, TX The Global FPSO Forum brings together industry experts from around the world with real-world FPSO experience. These industry thought leaders discuss the latest technological developments and provide case histories on new techniques. Global industry experts present the latest developments in the realm of the rapidly expanding FPSO market.
“The Global FPSO Forum has quickly established a worldwide stature amongst industry professionals for solid, realistic and current substance with vigorous debate of real issues.” -Peter Lovie Senior Advisor, Floating Systems, Peter M. Lovie PE, LLC For more information, go to globalfpso.com
in New15! 20
Offshore Automation Forum October 20th – 22nd, 2015 Moody Gardens, Galveston, TX Sponsor OE’s Offshore Automation Forum in 2015 and position your brand as a solution for oil and gas companies to improve productivity, reliability and safety. The Offshore Automation Forum will present the importance of collecting, visualizing, monitoring and measuring data in production processes, which inevitably contributes to the bottom line and keeps operations safe. By attending OE’s Offshore Automation Forum in 2015, attendees will also learn how the next generation’s infrastructure informs better, faster decision-making throughout all levels of offshore oil and gas operations.
19
OE 2015 Media Kit
Direct Marketing Lists The success of every direct response program is contingent on the quality of the database used. This fundamental requirement makes the OE subscriber list the perfect resource for your direct response initiatives. Each year, OE invests significant cash resources to update and qualify our subscriber list. Now you can benefit from this continuously qualified population by making OE an integral part of your direct marketing database. Select lists by geography, business activity or job function. Below, is a sample of selects and counts that the OE subscriber file offers. Choose from a qualified database of 45,000+ current oil and gas professionals.
Direct Marketing Lists
Australia - 549
by country
Brazil - 755 Canada - 780 France - 482 India - 1,762 Malaysia - 2,117 Mexico - 3,511 Netherlands - 769 Nigeria - 1,810 Norway - 697 Singapore - 998 UAE - 688 United Kingdom - 3,978 0
500
1000
1500
2000
2500
3000
3500
4000
Direct Marketing Lists United States, by state
• Cost for a direct mail list is $350 per M
total 23,325
TX - 14,133 LA - 2,283 OK - 1.791
• Cost for an email list is $450 per M
CA - 661 CO - 461 FL - 368
MS - 179 AL - 137 Other - 3,312
• Minimum charge: $1,500 The Gulf Coast Oil Directory and Houston/ Texas Oil Directory databases are also available for direct marketing rental. Contact your sales representative for list counts and a quote.
Business Activity 20,064 Oil & Gas Company 11,925 Main Contractor
Reprints
Articles from OE are available for purchase as reprints. Reprints are great trade show and conference handouts, excellent collateral to include in your marketing folders, and strong direct mail pieces. Remind your customers and prospects of your leadership role in the industry by purchasing OE reprints. Reprints are available in either print or electronic format, or both. To purchase an OE reprint, contact:
9,619 Engineering 3,097 Manufacturers/Engineering Company 819 Professional Services/Government
18,441
12,027 3,852
Job Function Executive and Senior Management Engineering Management and Engineering Operations Management and Operations
10,804
Geology, Geophysics and Exploration
Jill Kaletha Foster Printing 219-878-6068
[email protected] OE 2015 Media Kit 20
Sales Contacts North America A to M accounts
Amy Vallance Phone: +1 281-758-5733 E-mail:
[email protected]
North America N to Z accounts
John Lauletta Phone: +1 713-874-2220 E-mail:
[email protected]
Fabio Potesta Media Point & Communications Phone: +39 010 570-4948 E-mail:
[email protected]
Netherlands, Austria and Germany Arthur Schavemaker Kenter & Co. BV Phone: +31 547-275 005 E-mail:
[email protected]
Norway, Denmark, Sweden and Finland
France and Spain
Recruitment Advertising
Directory Advertising/AOG
President / Publisher
Associate Publisher
Brenda Homewood Alad Ltd Phone: +44 (0) 1732 459683 E-mail:
[email protected]
Liane LaCour Phone: +1 713-874-2206 E-mail:
[email protected]
Brion Palmer Phone: +1 713-874-2216 E-mail:
[email protected]
21
Italy
OE 2015 Media Kit
Paul Thornhill Phone: +44 (0) 1732 459683 E-mail:
[email protected]
Rhonda Warren Phone: +1 713-285-5072 E-mail:
[email protected]
Neil Levett Phone: +44 01732 459683 E-mail:
[email protected]