Wildlife Rescue, Conservation and Education Centre ETHIOPIA

PROJECT PROPOSAL 29 September 2008

James Young, Project Director Born Free Ethiopia Address: PO Box 3138/1250, Addis Abeba Phone: +251 (0) 913 119054 Email: [email protected]

Alison Hood, Programmes Director Born Free Foundation Address: 3, Grove House, Foundry Lane, Horsham RH13 5PL, UK Phone: +44 (0) 1403 240170 Email: [email protected]

Contents

Page

1. Project Profile

3

2. Executive Summary

4-5

3. Project Partners and roles and responsibilities

6-7

4. Background and Project Justification

7-9

5. Project Goal

10

6. Specific objectives

10

7. Project description and activities Wildlife Rescue, Conservation and Education Centre

10-12

8. Proposed Project Implementation Time Frame

13-14

9. Project location

14-15

10. Project Management and Team

15-18

11. Centre Facilities

19-21

12. Strategy

22

13. Expected Outputs and Results

22

14. Monitoring, Evaluation and Reporting

23

15.

Budget

23-27

16.

Risks and Assumptions

27

17.

Sustainability and Hand-Over

28

18. Appendices 18.1

29-34

Letters of Endorsement: HE, The President of Ethiopia, President Girma Wolde-Giorgis State Minister for Agriculture & Rural Development, Hon Ahmed Nasser

29 30

18.2

Project Director CV

18.3

Ministry of Justice Certificate Ministry of Justice Statement of Authorization

33 33

18.4

Disaster Prevention and Preparedness Authority Operational Agreement authorization letter

34

19. Born Free Foundation office details

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1. Project Profile 1.1

Acronyms Born Free Foundation (BFF) Wildlife Rescue, Conservation and Education Centre (WRCEC) 1.2 Project Title: Wildlife Rescue, Conservation and Education Centre 1.3 General objective To provide a facility for Ethiopia’s captive lions and other rescued, confiscated or injured wildlife, and conduct conservation and environmental education programmes, provide a tourist attraction and help strengthen capacity for Government organisations. 1.4 Duration of the Project Five years to then be renewed every five years until the final hand over. 1.5 Time of Commencement Once a Land Agreement is signed for the Centre site, the Project will start immediately. It is hoped the Land Agreement will be signed in October 2008. 1.6 Area of Operation The Centre will be located on a 77.489 hectare site approximately 5 kilometres from the town of Holeta, in the Wolmera Administration in Oromiya National Regional State. 1.7 Type and number of beneficiaries Direct beneficiaries: The Centre will provide environmental education for a broad range of visitors as well as school and university groups. Conservative estimates of direct beneficiaries would be: Tourist visitors (national and international): rising to over 60,000 School and university visitors: Over 12,000 Outreach education classes: Over 25,000 Indirect beneficiaries: The Centre will conduct conservation and environmental awareness programmes that will help provide environmental protection that will ultimately benefit millions of Ethiopians. 1.8 Implementing Agency Born Free Foundation (a not-for-profit organisation). 1.9 Donor Born Free Foundation has already pledged US$ 1 million (ETB 9,500,000) of the project costs. Other Corporations, Charitable Foundations and Government organisations have expressed interest in supporting the Project once the Land Agreement is signed. 1.10 Total Budget Infrastructure Construction: ETB 16,413,000 (US$ 1,727,684) Projected annual Programme costs: ETB 3,946,068 (US$ 415,375) Projected annual Operating costs: ETB 485,260 (US$ 51,080) Projected Administration percentage of Project Costs: 12% 1.11 Contact person Name James Young Job title Project Director and Country Representative Organisation Born Free Ethiopia, Address PO Box 3138/1250, Addis Abeba Phone +251 (0) 913 119054 Email [email protected] Website www.bornfree.org.uk

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Executive Summary The Born Free Foundation, Born Free USA and Oxford University’s Wildlife Conservation Research Unit, in conjunction with the Federal Democratic Government of Ethiopia Wildlife Conservation Authority propose this innovative and timely collaborative Government and non-Government wildlife protection and environmental project. Born Free has been granted permission by the Ministry of Foreign Affairs and Disaster Prevention and Preparedness Authority to operate as a non profit organisation in Ethiopia. President Girma Wolde Giorgis and the Minister of Agriculture and Rural Development have both pledged their support for this project. Ethiopia is blessed with a rich diversity of wild animal and plant life. Species include lion, leopard, elephant and 31 endemic mammals including the Ethiopian wolf and Gelada baboon. However, as in many countries, the survival of many wildlife species is threatened due to a widespread lack of awareness of the importance of protecting wildlife and habitat. It is estimated that over the last 40 years the Ethiopian forests that once covered 30-40% of the country now only cover 3-4%. Another considerable threat to wildlife is trade. Animals are taken from the wild and illegally traded to fulfil a growing international demand for exotic pets, zoo exhibits, and body parts for traditional medicines, clothing or ornaments. The Government of Ethiopia recognises the importance of protecting biodiversity in order to avoid deforestation, soil degradation, climate change and drought flood cycles, and has established over 43 protected areas in Ethiopia in addition to Forestry Reserves. In recognising the potential negative impact from wildlife trade, Ethiopia joined the Convention for International Trade in Endangered Species (CITES) in 1988. However, both Federal and Regional Wildlife Departments lack resources and training. Wildlife laws are openly disobeyed with animals and animal body parts offered for sale throughout the country. Lack of awareness goes hand in hand with poor animal welfare that can often result in human injury and the contraction of disease. Meanwhile, attitudes of new generations of Ethiopians are slow to change. In the capital city of Addis Abeba alone, over 750,000 children between four and 18 years of age enrol into school each year, and although environmental education is now integrated into the curriculum, the importance of environmental protection needs to be strengthened. The project partners therefore propose to create a Wildlife Rescue, Conservation and Education Centre on a 80 hectare site within 30 kilometres of Addis Abeba. In addition to providing a world-class facility for the care of Ethiopia’s existing captive lions, the Centre will perform a number of functions: Wildlife Rescue: Provision of rehabilitation facilities for wild animals confiscated from illegal trade and ownership. This may include wild animals that are indigenous to Ethiopia relocated from overseas. Wildlife Conservation: Provide capacity building for the Ethiopian Wildlife Conservation Authority and Regional Wildlife teams including training and helping develop public awareness campaigns, along with provision of enclosures for confiscated animals. The Centre will provide a veterinary clinic where injured wildlife can be treated before release back into the wild. The clinic will include a diagnostic laboratory and data library for scientific research studies. One of the first scientific research programmes will be a National Large Carnivore Survey to identify key areas for protection and target hotspots of carnivore-human conflict. Data will be compiled on a central database and will provide the basis of strategic conservation management planning in partnership with the Ethiopian Wildlife Conservation Authority.

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Environmental Education: An environmental education centre and holistic educational programmes will offer both ‘outreach’ (taking environmental education classes to schools) and ‘centre-based’ programmes for schools, nature clubs, colleges and universities. The Centre bus will collect students from schools in Addis Abeba and surrounding areas to bring them to the Centre for a day of environmental education classes. The Centre will also develop opportunities with Ethiopian Universities and Veterinary Colleges to provide wildlife courses and PhD research studies. Future ideas to be explored include the provision of a nature camp to allow children from further afield to enjoy and learn about Ethiopia’s natural heritage. Tourism: The Centre will present the natural and cultural heritage of Ethiopia, and offer a truly memorable and educational experience for the population of Addis Abeba and the Regions as well as international visitors. The visitor experience will include exhibitions, nature trail, guided tours of selected parts of the facility as well as a café and a gift shop offering products made by local craftsmen and women. The Centre buildings will be constructed in an attractive landscape using environmentally-friendly materials wherever possible. Animal enclosures will be built to international standards to ensure high levels of animal welfare and public safety, providing markedly improved conditions from the existing lion facilities. The Environmental Education Programme will be fully implemented when the Centre construction is completed. A site of 77.489 hectares has been identified and allocated by Regional Government of Oromiya. A land agreement is expected to be signed by end October 2008. The Centre will be managed by a Board made up from Born Free Foundation, Born Free USA, Ethiopian Wildlife Conservation Authority and Oromiya Region Tourism Department. The Centre will be managed strictly according to the details set out within a Memorandum of Understanding (MOU) between the parties. A skilled and experienced Project Director has been appointed who brings many years experience of working in African countries, including Ethiopia, and whose skills in project management, business start-up, design and marketing will all be invaluable to the project. A voluntary advisory panel of specialist independent consultants will also be established. The Project will report monthly to the Management Board. The Centre will employ Ethiopian consultants and staff wherever possible. Staff will be recruited on the basis of necessary skill, ability and experience on an equal opportunity basis, without bias regarding gender, race, disability or age. In consultation with the managers of the Sidist Kilo Lion Zoo and Presidential Palace lion zoo, it is planned to offer some of the existing lion carers employment at the Centre where feasible, thus retaining institutional memory. A key role of the Born Free Project team will be to train up a qualified Ethiopian team to take over the day to-day management of the Centre. The total infrastructure development cost of the Centre is estimated to be ETB 16,413,000 (US$ 1,727,684). Projected annual programme costs are estimated at ETB 3,946,068 (US$ 415,375) and operating costs are estimated at ETB 485,260 (US$ 51,080) (12% of project costs) dependent on flow of animals and therefore care and staff costs. Funding has been promised by Born Free and its supporters to cover the project set-up and capital costs. Born Free Foundation and Born Free USA will seek additional long term funding and investigate long term financing mechanisms. Several international development and environmental organisations and corporate sponsors have expressed interest in supporting the project. The overall goal of the Centre management board will be to ensure that the Centre has a sustainable future. The project infrastructure development will be phased and is expected to take 2 years to complete with selected areas opened to the public while other areas are being completed. Conservation and Education Programmes will run in parallel with development. Born Free Wildlife Rescue, Conservation and Education Centre

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3. Project Partners and roles and responsibilities 3.1

Born Free Foundation: The Born Free Foundation is an internationally based not-for-profit, non-governmental organisation (NGO) with offices in London, Kenya and Ethiopia together with an affiliate organisation, Born Free USA, which has its head office in Washington DC. For more than 20 years Born Free has worked successfully to address the welfare and management of wild animals in captivity and the conservation of wildlife in-situ. Born Free has particular expertise in the handling and management of big cats, running three sanctuaries of our own, two in South Africa and one in India. Born Free wildlife conservation projects range from North America to South-East Asia into which some US$15 million raised by our supporters internationally has been invested. Born Free work and campaigns have had a positive influence on the welfare and conservation of wild animals, on habitat protection, on the wellbeing of local people, and the development of tourism in these countries. In Africa, Born Free support conservation and welfare projects in many countries including: Kenya; Tanzania; Zimbabwe, Zambia; Cameroon; Democratic Republic of Congo; Malawi and South Africa. The Born Free Foundation is committed to long-term conservation in Ethiopia and has supported the Ethiopian Wolf Conservation Programme for twelve years at a cost of some US$ 1.2 million. Role and responsibilities: Born Free Foundation has developed this project proposal and will raise the capital costs and the short fall on running costs in accordance with the business plan, coordinate the total project management and promote the Centre internationally.

3.2

Federal and Regional Government of Ethiopia The Ethiopian Wildlife Conservation Authority has endorsed the Born Free Wildlife Rescue, Conservation and Education Centre proposal. Born Free Foundation will work closely with the Ethiopian Federal and Regional Government to develop the Centre and will maintain a transparent and close working relationship with Ethiopian colleagues and partners throughout; keeping them fully involved at all stages of the project. Local knowledge and expertise will be of the utmost importance to the development and success of this project. At all stages of the development of the project Born Free will endeavour to provide training and skill sharing wherever possible. The development of a Centre for the humane management of lions and other rescued wild animals will be perceived by the international community as a ground-breaking and positive action by the Ethiopian Government. The Project will be agreed with the National Regional State of Oromiya Wildlife and Tourism Departments. Role and responsibilities: The Federal and Regional Government wildlife departments will work closely with Born Free providing operations support with other Government departments. EWCA will help develop scientific research studies and facilitate administrative needs such as expatriate work permits etc Regional wildlife departments will contact EWCA and WCREC whenever animals are found in captivity without a valid permit from EWCA. Regional wildlife departments will then assist WCREC in confiscating the animals humanely and working in close partnership with EWCA and WCREC to agree on the future of these confiscated animals.

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3.3

Oxford University, UK Born Free Foundation has a close working relationship with the Wildlife Conservation Research Unit (WildCRU) of Oxford University, in UK. Born Free has collaborated with WildCRU on the Ethiopian Wolf Conservation Programme since its inception and WildCRU will be the wildlife conservation scientific research partners in this project. WildCRU is recognised as a centre of excellence in wildlife conservation and has considerable international experience in wildlife surveys, as well as in the development of effective conservation strategies. Oxford University is one of the world’s foremost academic institutions, and brings a scientific rigour to the project together with the international prestige such an important project demands. The head of Conservation at Born Free is employed by WildCRU. Role and responsibilities: WildCRU will help develop scientific research proposals and provide data analysis.

3.4

University of Addis Abeba Preliminary discussions have been held with Dr Araya, Dean of Science Faculty of University of Addis Abeba, to design a partnership between the proposed Wildlife Rescue, Conservation and Education Centre and the University. Role and responsibilities: University of Addis Abeba to provide students and opportunities for students to utilise University facilities for scientific research studies developed in partnership with the WRCEC.

3.5

4.

Local community The Born Free project objectives and strategies reflect the project objectives and strategies of the Ethiopian Environmental Resource Conservation and Protection Policy. In line with this, the project will work closely with the local community to ensure the community fully supports the Centre and benefits from it. During the construction phase, the community will be invited to provide contract labour. Once the Centre construction is completed, the local community will be invited to apply for full time staff positions. In addition, business partnerships will be established with local community farmers to supply animal feed as well as vegetables for the Centre restaurant.

Background and Project Justification 4.1

Loss of Ethiopian biodiversity Ethiopia is blessed with a rich diversity of wild animals and plants and is one of the most beautiful countries in the world. Wildlife species such as lion, elephant, leopard, and 31 endemic mammals including the Ethiopian wolf and Gelada baboon form part of the tapestry that make up the country’s unique biological heritage. However, the survival of several wildlife species is threatened due to a widespread lack of awareness of the importance of protecting wildlife and habitat. It is estimated that four decades ago between 30-40% of Ethiopia was covered by forests. Today this has dropped to between 3-4%. The combination of habitat loss, climate change and over utilisation of natural resources has resulted in depletion of wildlife throughout the country. Wild animals are part of the complicated interconnected web of life on which we all depend. Loss of biodiversity can lead to climate change, cycles of drought and floods and soil degradation. One of the greatest threats to wild animals around the world is

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trade. Animals are taken from the wild and illegally traded to fulfil a growing demand for exotic pets, zoo exhibits, and body parts for traditional medicines, clothing or ornaments. Wildlife trade is not only a concern for environmental conservationists; wildlife trading also compromises animals’ welfare, human safety and the national economy when tourism is restricted by a degraded environment with reduced biodiversity. 1 The Government of Ethiopia recognises the need to protect wildlife and has designated 13 National Parks, four wildlife sanctuaries, eight wildlife reserves and 18 controlled hunting areas. Ethiopia joined the Convention for International Trade in Endangered Species (CITES) in 1988. However, the Ethiopian Wildlife Conservation Authority lacks resources and training. With livestock encroaching Ethiopia’s many protected areas, there are increased cases of livestock transmitting disease to wildlife. (In 2002, it is estimated that over 2000 kudu died as a result of an anthrax epidemic in Mago National Park).2 Specialist training courses will be held at the Centre to strengthen the Authority’s capacity in different areas of wildlife protection including the management of wildliferelated disease epidemics. Throughout Ethiopia, environmental education is now integrated into the school curriculum. Each year in the Ethiopian capital of Addis Abeba alone, over 750,000 children enrol in the city’s schools, however the importance of protecting wildlife and natural resources needs to be strengthened. 3 Due to the lack of wildlife law enforcement, throughout the country animals are being taken from the wild and traders defy the law by openly selling body parts in shops in Addis and other cities and towns.

4.2

Wildlife as a symbol Wildlife species feature strongly throughout Ethiopia’s rich and long history. One species in particular remains close to Ethiopians’ hearts today. The lion was adopted as a symbol of strength, pride, courage and resilience by Emperor Haile Selassie. The Born Free Foundation also adopts the lion as their symbol. The Foundation was established by the actors Bill Travers and Virginia McKenna who travelled to Kenya in 1964 to star in the film ‘Born Free’. The film was based on the true story of George and Joy Adamson and their fight to return their adopted lion Elsa to the wild. Although the lion is such an integral part of Ethiopian culture, it is feared that the total number of wild lions in Ethiopia may have dropped below 1,000. Unless urgent action is taken Ethiopia could lose its wild lion population forever.

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2 3

Source: Project Document, Federal Democratic Republic of Ethiopia, United Nations Development Program, Global Environment Facility. Full Project: Sustainable Development of the Protected Area System of Ethiopia (SDPASE). PIMS 494. Source: Project Proposal, African Parks Foundation, Community Animal Healthcare Workers 2007. Source: Education Statistics Annual Abstract 2005-2006, Pub. by Ethiopian Ministry of Education Feb. 2007 Born Free Wildlife Rescue, Conservation and Education Centre

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4.3

Justification for Project to be approved by Federal Government Although the Wildlife Rescue, Conservation and Education Centre (WRCEC) will be located in the National Regional State of Oromiya, there are several reasons why the WRCEC is a Federal project rather than operating in only one region. 4.3.1

The Centre site is being given to Born Free by the Federal Government.

4.3.2

Born Free priority for the first two years will be to design and build the Centre. Once the Centre is fully operational, in partnership with Ethiopian Wildlife Conservation Authority (EWCA) and individual Regional Government Wildlife Departments, the Centre will assess gaps in Regional and Federal Government capacity regarding wildlife conservation and develop training materials and programmes as necessary.

4.3.3

The Centre will develop and coordinate scientific research programmes across all areas of the country. Data collected from these studies will be used in partnership with both Federal Government and individual Regional Government to plan conservation strategies.

4.3.4

Once the Centre is fully operational, in partnership with EWCA and individual Regional Government Wildlife Departments, the Centre will assess gaps in law enforcement of wildlife legislation and skills and facilities for confiscating illegally held animals.

4.3.5

A key Centre activity will be the provision of a veterinary and quarantine facility for confiscated animals. In order to reduce administrative costs and ensure resources and skills are available for each Region, it is important that WRCEC is a central facility. (No individual facilities are planned in the Regions at this time.)

4.3.6

Once the Centre is fully operational, WRCEC will meet with both Federal Ministry of Curriculum Development and the Curriculum Office for each Regional State to discuss environmental education. Teaching aids will be strengthened. It is hoped that in the future the Centre will work with the local community next to the Centre site to establish an environmental education summer camp for school groups in the holidays. The summer camp would be available for school groups from every Region.

4.3.7

Once the Centre is fully operational, WRCEC in partnership with EWCA and each Region will discuss human and wildlife conflict. The Centre will then assess the need and efficacy of holding workshops with farmers and at Agricultural training colleges to look at predator-friendly land management techniques.

4.3.8

Once the Centre is fully operational, WRCEC will meet with other Non Government Organisations working to conserve wildlife and habitat in each Region to assess ways the Centre can support their work. At the Centre an exhibition display will be produced. A part of the display will be details of other NGO Conservation projects and organisations throughout the country.

4.3.9

Just as humanitarian NGOs respond to emergencies with food or health aid from a central head quarters, the Centre will respond to relevant wildlife emergencies in each Region from the Centre.

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5.

Project Goal To support the Federal Democratic Republic of Ethiopia and its National Regions by providing programmes of Wildlife Rescue, Conservation and Environmental Education from a 80 hectare Centre located within 30kms of Addis Abeba.

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7.

Specific Objectives •

To care for injured or orphaned wildlife confiscated by the Government. (This may include wild animals that are indigenous to Ethiopia relocated from overseas.)

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To provide a naturalistic and spacious home for selected existing captive lions from the Presidential Palace and Sidist Kilo Lion Zoo

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To conduct conservation programmes (with an initial large carnivore survey)

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To conduct centre-based and outreach environmental education programmes

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To help the Government build capacity in wildlife management

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To provide an internationally recognised Visitor Centre for Ethiopian and international visitors

Project description and Activities Wildlife Rescue, Conservation and Education Centre The Born Free Foundation, and the Ethiopian Wildlife Conservation Authority propose to create a Wildlife Rescue, Conservation and Education Centre within 30kms of Addis Abeba. The Wildlife Rescue, Conservation and Education Centre will be open to the public, and will be developed over the years to perform a number of roles: •

A facility for the care and management of Ethiopia’s captive lions. The Centre will immediately improve the welfare of the black-maned lions from both the Sidist Kilo Lion Zoo and the President’s Palace and will ensure that internationally accepted standards of management are maintained for the rest of their natural lives.

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The primary facility in Ethiopia for rescued wild animals.

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Assistance with the enforcement of national legislation on wildlife issues, including provision of enclosures (space permitting) for confiscated animals. (This may include wild animals that are indigenous to Ethiopia relocated from overseas.) Support for law enforcement to also include assistance with public awareness campaigns to explain wildlife laws.

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Scientific research studies to better understand the status of Ethiopian wildlife species as a basis for strategic conservation management planning. These scientific studies will all be undertaken in-situ. No wild animals will be captured and taken to the Centre for scientific research purposes. The initial research study will be a Nationwide Large Carnivore Survey.

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A veterinary clinic and facilities to treat injured wildlife. The clinic will include a diagnostic laboratory for scientific research studies and a wildlife data library.

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An education centre and programme to promote a better understanding of conservation issues and the need to protect the natural heritage of Ethiopia. The Centre aims to work

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closely with the Ministry of Education, National museums and educational establishments of Addis Abeba and the Regions, to develop unique ‘hands-on’ education programmes tailored to different age groups and school education. An environmental education centre and holistic educational programmes will offer both ‘outreach’ (taking environmental education classes to schools) and ‘centre-based’ programmes for schools, nature clubs, colleges and universities. The Environmental Education Programme will be implemented when the Centre construction is completed. The Centre bus will collect students from schools in Addis and surrounding areas to bring them to the Centre for a day of environmental education classes. The Centre will develop opportunities with Ethiopian Universities and Veterinary Colleges to provide wildlife courses and PhD research studies. The Centre will develop training workshops with the local community in sustainable natural resource management. Future ideas to be explored include the provision of a nature camp to allow children from further afield to enjoy and learn about Ethiopia’s natural heritage. When the Environmental Education Programme is fully developed it is estimated that annually this Programme will benefit over 12,000 school and university visitors and over 25,000 Outreach students. •

Assisting Government of Ethiopia Ministry of Education and Regional education departments to include environmental education as part of the school curriculum.

•

A tourist attraction for national and international visitors. The Visitor experience will include an environmental education exhibition, nature trail, guided tours of the facility, café and gift shop. (It is important to note that the Centre will be very different to a zoo. In many zoos animals are ‘on-show’ all the time. The Centre’s primary goal is to give captive animals as large and naturalistic enclosures as funding permits. Only select animals will be ‘on-show’ as part of the informative and entertaining guided educational tour and these animals will have areas in their enclosures where they can retreat from view if they so choose.) The Centre will present the natural and cultural heritage of Ethiopia, and offer a truly memorable and educational experience for the population of Addis Abeba and the Regions as well as international visitors. The Centre buildings will be constructed in an attractive landscape using environmentally-friendly materials wherever possible. Animal enclosures will be built to international standards to ensure high levels of animal welfare and public safety providing markedly improved conditions than the existing lion facilities. When the Centre development is completed, it is estimated that the annual total of national and international visitors will exceed 60,000.

•

Capacity-building to address identified gaps in technical and professional capabilities within the Ethiopian Wildlife Conservation Authority and Regional Wildlife Departments. (A review will need to be made to assess and determine gaps in relation to priority conservation issues. Only then can the exact technical and professional training necessary be determined and the numbers of staff and timetables agreed.)

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Promoting the work of the Ethiopian Wildlife Conservation Authority and Regional Wildlife Departments to national and international visitors.

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Work in collaboration with other Ethiopian wildlife NGO’s.

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Entrance fees The Centre will seek to remain accessible to all by maintaining the entry fee at an affordable level for the local population. There will be a higher entrance fee for international visitors. Site The Centre will require a site of approximately 80 hectares. (See Project Location, Page 14.) Centre infrastructure development and facilities Centre enclosures and buildings will be constructed of as environmentally-friendly materials as is possible and enclosures landscaped appropriately. The Centre infrastructure development will include the provision of adequate vehicle access, and services and utilities. (See Site Facilities Page 20-22) Centre management The Centre will be managed to internationally accepted standards. (See Page 15-18.) Centre Conservation principles The main conservation aim of the Centre will be to support and promote the conservation of wild animals in their natural habitat. For the wild animals that are brought to the Centre, including the black-maned lions, a non-breeding policy will be adopted. This will prevent unnecessary overcrowding and subsequent lack of capacity to assist the Ethiopian Wildlife Conservation Authority with confiscations. Black-maned lions Wildlife conservation is a priority of Born Free Foundation. Detailed research will be undertaken to establish whether the Ethiopian black-maned lion is a distinct sub-species in order that appropriate measures for their genetic survival and conservation can be taken. Born Free Foundation understand that DNA samples from the Sidist Kilo lions have been taken for analysis by Leipzig Zoo. Born Free is developing a separate project proposal for a Lion and large carnivore survey to better understand issues such as: wild lion populations, home range, behaviour, prey species and human and wildlife conflict. If genetic analysis and field studies demonstrate that the black-maned lion is a distinct sub-species, as a last resort as part of a strategic conservation strategy, a small satellite breeding programme may be considered in a separate facility. A completely separate project proposal that would require independent funding would be submitted to Ethiopian Wildlife Conservation Authority. The breeding facility would be constructed and managed to the animal care standards of the Wildlife Rescue, Conservation and Education Centre and would not be open to the public. It is proposed that all animals in the breeding programme should be kept within Ethiopia, with the breeding facility some distance apart from the Centre and not open to the public. A scientific investigation of the issues would need to be undertaken and protocols developed. These may include the use of frozen semen and ova and genetic material, possibilities for surrogacy of cubs to wild mothers, and techniques for reintroduction. It is anticipated that this breeding programme would run for a limited period only and that all of the offspring reared in this facility would be returned to the wild. No animals would be kept in captivity for longer than is needed to allow a maximum of two litters born to each lion prior to release. Such a breeding programme would incorporate the latest methodology to maintain as much genetic diversity as possible and importantly would be subject to a separate budget that would need to be established. The breeding programme would not be maintained if there is no immediate prospect of release, no suitable habitat identified or if the protocols for the lions release are not agreed. It is important to note that no captive breeding programme for large carnivores has ever led to a successful reintroduction programme.

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8.

Proposed Project implementation time frame The full roll out of the project will be staggered to accommodate proper planning and budget security. The Centre construction would be phased with initial priority being to create enclosures for the lions currently in temporary accommodation at the Presidential Palace and Awash National Park. The exact timeframe will be dependent on securing the site and approval of final architects plans. A provisional three year time frame is detailed below. Project activity

Work time frame in quarters 2008 1

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2009 4

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2010 4

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Establish Born Free NGO in Ethiopia Born Free CEO, Programme Director and veterinarian consultant visit Ethiopia to review project criteria and objectives, formalise project collaborative partners and assess project logistics. The Project Director finalised the project proposal, investigated potential project partnerships and produced detailed project budgets.

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The Government of Federal Democratic Republic of Ethiopia granted Born Free Foundation permission to operate as a NGO in Ethiopia. (Certified by the Ministry of Justice number 3356. Operation Agreement authorised by Disaster Prevention and Preparedness Authority number H40-N35B-10/935/1).

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Securing site Land agreement signed between Federal Government of Ethiopia and Born Free Foundation

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Ground breaking ceremony

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Infrastructure development Land survey and boundary fencing

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Temporary accommodation on site, guards employed

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Master plan, architects initial designs and construction costs will be finalised

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Site infrastructure (roads, water bore well, electricity, phone)

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Construction self catering guest lodges

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Construction veterinary clinic

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Construction second phase of modular education centre

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Construction of Phase One: Priority enclosures, temporary feed preparation and food store

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Construction of Phase Two: Additional enclosures and permanent feed preparation and stores Construction first phase of modular environmental education centre

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Project activity

Work time frame in quarters 2008 2009 2010

4. Conservation Programme Conservation scientific research programmes start

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5. Environmental Education Programme Environmental Education Programme starts Guest Lodges open to public 6. Rescue and Confiscation Programme First group of lions moved to site. These will be lions currently in temporary enclosures in Awash National Park and the Presidential Palace in Addis Abeba National rescue and confiscation facility open Second group of lions moved to site

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7. Capacity Building Programme Assessment of needs starts

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9. Project location 9.1

Site criteria During a site assessment early in 2007 several areas were visited in order to determine the ideal site for the Centre. Site criteria and rationale were determined to be as follows:

Site size

A minimum area of approximately 80 hectares is needed for the Centre

Within 30 km of Addis

School groups and visitors must be able to reach the Centre within 45 minutes. Proximity to Addis will also ensure access to skilled and qualified staff.

Not close to a town or heavily populated areas

Although there will be a demarcated boundary fence, It is important that the Centre is not encroached by people and their livestock.

Existing trees

Trees provide important shade for wildlife as well as ensuring soil retention. Importantly, as the Centre will promote the essential need for environmental protection, the Centre itself must be in an area with rich biodiversity. Although Born Free is prepared to undertake an environmental restoration programme.

Good access road within short distance

Important that this driveway not be too long and that it can link with a good national highway to Addis. Ease of access important for construction materials and plant equipment, and school buses and cars once the Centre is open.

Utilities

Electricity and land line telephone supply close by

Good water

Woodland and forest indicate the presence of reliable water source.

Mobile phone coverage

Mobile telephones will be invaluable during the early stages of construction if land line telephones have not yet been connected.

Suitable topography

The design of enclosures and buildings can be adapted depending on topography, however some of the site must have gentle gradients. Very steep inclines will not be suitable.

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9.2

Site assessment and request Many potential sites within 30 km of Addis do not meet the above requirements. Proposed sites were found to be too close to urban developments, the altitude too great, the ground too steep, or the land deforested and soil degraded. The land in the Menegesha area of Oromiya National Regional State was selected because of the natural beauty of the area combined with the excellent road access to Addis Abeba. A site of 77.489 hectares has been found that is considered ideal and meets every requirement for the Centre. (This site is a disused training camp offered by the Ministry of Defence approximately 7 km on the Addis Abeba side of the town of Holeta in the National Regional State of Oromiya. The Ministry of Defence have been using the site for many years. Born Free will confirm with the Ministry there are no outstanding issues of human dependence and livestock grazing. Site surveys by both Ministry of Defence and Wolmera Woreda Administration have been completed and the land allocated to Born Free by the Oromiya Regional Government. It is hoped the land agreement will be signed before the end of October 2008.

10.

Project management and team 10.1 Management Board A Management Board will be created to administer the Centre. This Management Board will comprise representatives of Born Free Foundation (2), Born Free USA (1), Ethiopian Wildlife Conservation Authority (2) and Oromiya Region Tourism Department (1). The Centre would be managed strictly according to the details set out within a Memorandum of Understanding (MOU) between the parties, but variations may be made to suit the circumstances as the project evolves provided that it has the simple majority of the signatures of that MOU. 10.2 Project team 10.2.1 Project Director In order to efficiently develop the Centre and manage the day-to-day operations, a skilled and experienced Project Director is essential. James Young, a UK citizen, has been appointed. James brings years of experience working with wildlife conservation, but has the added advantage of having successfully started up several businesses as well as not-for-profit organisations. James has also previously worked in Ethiopia. (See Appendix 18.2: Project Director CV.) One of the key roles of the Project Director will be to train up an Ethiopian counterpart to manage the Centre in the future. 10.2.2 Centre staff The successful and efficacious operating of the Centre will necessitate the recruitment / training of a skilled team. Specialist skills will include: Animal care, education, veterinary, security, cleaning, site maintenance, catering, and driver/mechanic. Exact numbers of staff will depend on completion of infrastructure development, translocation of lions and the number of animals confiscated by Regional Governments.

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10.2.3

Expatriate staff Wherever possible, Ethiopian nationals will be employed, however there are five key roles where it is envisaged we may need to recruit expatriates (either on a salary or voluntary basis) with the required qualifications and experience who can then work with Ethiopian counterparts. A main objective of the WRCEC project is to hand-over the management to Ethiopian staff. Key roles where expatriate staff may need to be employed (since the necessary skills and experience do not currently exist within Ethiopia) are: • Project Director • Wildlife Veterinary Consultant • Wildlife Veterinary Assistant • Wildlife Scientific Research Team Leader • Environmental Education Team Leader

10.2.4

Existing lion care staff In collaboration with respective Government departments, we will review the staff currently employed at the Sidist Kilo zoo and those who care for the lions kept in the grounds of the Presidential Palace. Staff that have cared for the captive lions have much institutional memory and it is important that knowledge of individual lions, including their health history is not lost. Existing lion care staff will be invited to apply for jobs at the Centre and, where possible, existing staff will be given jobs depending on their skill set and experience. In collaboration with Sidist Kilo zoo and Presidential Palace employers a review of management and keeper training will be conducted to explore the possibilities for personnel capacity building and further training. Born Free will consider staff exchange programmes with Born Free Foundation existing wildlife sanctuaries.

10.2.5

Voluntary specialist advisory panel A voluntary advisory panel of specialist independent consultants will also be established.

10.2.6

Terms of employment The Centre will create Terms of Employment that comply with the Labour Proclamation No. 377/2003 of Ethiopia and regulations.

10.2.7

Equal opportunity Staff will be recruited on the basis of necessary skill, ability and experience on an equal opportunity basis without bias regarding gender, race, disability or age.

10.2.8

Contract labour The Wildlife Rescue, Conservation and Education Centre will also look to provide work for local communities and assist social support groups.

10.2.9

External consultants Whenever the need arises, Ethiopian external consultants will be used wherever possible.

10.2.10

Born Free consultants Born Free works with several skilled and experienced external consultants; specifically with wildlife veterinarians and wildlife capture and handling experts. Born Free Foundation will also provide operational support including: financial services, public relations and fund raising.

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10.2.10

Long term sustainability The overall goal of the Centre management board will be to ensure that the Centre has a sustainable future. A key role of the Born Free Project team will be to train up a qualified Ethiopian team to take over the day-to-day management of the Centre.

10.2.11

Organisational organogram

Born Free Foundation UK and Born Free USA • • •

External international advisors Programmes WILDCRU and Veterinary consultant

Fund raising PR Other country project experience

Infrastructure Architects

Ethiopian suppliers Born Free Foundation Ethiopia Infrastructure Architects Suppliers

Management Board

Project Director and Country Representative

Operating Accountant Auditor

Project assistant

Addis office

Environmental education programme

Security Guards x 2 Housekeeper x 1

Conservation programme Programme developed by Born Free Foundation head of Conservation

Rescue and animal care Veterinarian x 1 Vet assistant x 1 Animal carers x 12

Scientific Research Team Leader x 1

Partner staff from Addis Abeba University, Interns and students

Ed. team leader x 1 Centre ed. teacher x 1 Centre ed. trainee x 2 Outreach ed. teacher x 1 Outreach ed. trainee x 1 Ed. Bus driver x 1 Ed bus driver trainee x 1 Ed. Centre secretary x 1 Ed. Centre mechanic x 1 Ed. Centre guards x 12 Ed Centre Cook x 1 Ed Centre maintenance x 4 Ed. centre housekeepers x 2

Student researchers

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11.

Centre facilities The development of the Centre will be phased according to priority and funding. 11.1 The Wildlife Rescue, Conservation and Education Centre facilities will include: 11.1.1

Animal enclosures The layout and methods of enclosure construction will vary according to the selected site. The design criteria will also be influenced through discussions with the relevant Authorities and sponsor(s). The Centre will be constructed to the highest international standards and provide a humane environment in which to keep lions and other wild animals depending on the needs of the country and its regions. The exact layout of enclosures will vary depending on the size, topography, microclimate and location of the site. Planning will allow for enclosures to be ‘on-show’ or ‘off-show’ depending on the needs of animals at the time; for example a newly arrived animal may be kept in its enclosure ‘off-show’ until it has had time to settle in. The number, size, and type of enclosures will develop according to the site and to the needs of the Centre and budget. Animals will be enclosed in areas that allow them to live as natural a life as is possible and to find seclusion should they need it.

11.1.2

Food preparation area To include walk-in cold room for the storage of food.

11.1.3

Veterinary clinic It is hoped that the veterinary facilities will be used to assist in the work of other NGOs and to treat animals of fee-paying clients. Any income would be used to help support the work of the Centre. Building facilities will include: • Hospitalisation area • Quarantine area • Diagnostic laboratory • Post-mortem facilities • Wildlife conservation data library

11.1.4

Public Areas Key buildings will be designed to allow for disabled access. • •

• • • •

Access roads and vehicle parking areas Education Centre student and visitor facilities (these may include: education exhibition, classroom, education campsite and playground, meeting room, nature trail, guided tours of facility, wildlife viewing areas). Café and Gift shop First aid room Public toilets Relaxation and leisure areas

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11.1.5

Staff Areas • On-site accommodation will be provided for: Security staff, other specified Centre staff (eg duty manager etc), Visiting research students. • Changing rooms with showers and toilets • Meeting room/rest room • Kitchen • Offices • Stores • Garages, workshop and maintenance areas

11.1.6

Visitor accommodation Limited accommodation for visitors will be considered as part of the Master Plan. Any accommodation would be constructed and run in an environmentally sustainable manner. Accommodation would provide hospitality to tourist and conference groups. Net profits would contribute to the overall running costs of the Centre. This accommodation facility may be franchised to an external operator and would bring additional employment to the local community.

11.2 Services Infrastructure development will include the provision of electricity, water, sewerage and telephone. A standby power generator will be installed in the event of national grid failure. Waste management will comply with local regulations. 11.3 Site security 11.3.1

Boundary fencing will be used to enclose the site. This will prevent people and domestic animals entering the site at any point except at the entrance gates. The boundary fence demarcates the boundary of the site, reduces the possibility for the transmission of infectious disease from livestock and dogs, and ensures public safety.

11.3.2

Each enclosure will be constructed to internationally recognised safety requirements and enclosures with public viewing areas will be surrounded by a safety barrier. The size and design of each enclosure may vary so that the Centre will meet the needs of the species it houses. In general, we expect to use a mixture of mesh and electric fencing as required. Some enclosures may be roofed over with mesh.

11.3.3

A 24 hour guard duty will patrol the site.

11.3.4

Secure storage will be provided to ensure security of money, important documents, medicines and capture equipment.

11.3.5

Staff training and the development of handling and emergency protocols form an important part of security. These are important for both for the public, the staff and the animals.

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11.4 Landscaping and Vegetation The site will be subtly landscaped to provide a safe and enjoyable visitor experience. There will be areas for the animals to retreat to while ensuring good viewing opportunities at selected enclosures. Health and safety standards for visitors and Centre staff will be key design criteria. Any planting will incorporate indigenous species selected to enhance the natural environment. The planting and landscaping will be used to augment the environment in such a way to encourage naturally occurring species (especially wild birds and butterflies). These species will also enhance the visitor experience and the education programmes at the Centre. Wherever possible, public pathways and roads will be naturally surfaced.

The proposed site near Holeta

Artist impression of Environmental Educational Centre area

Initial concept sketch showing usage plan of site

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12.

Project strategy Once the land agreement is signed, the project will start immediately and the boundary fence will be constructed. The overall Master Plan will be designed by a partnership of Ethiopian and Guernsey Architects. Once a detailed site survey has been conducted and initial plans confirmed with the architects a timeline for construction work will be drawn up. Once the Master Plan is agreed, construction and installation of infrastructure such as roads, electricity and water can begin. A first priority will be to build animal enclosures for the lions and a cheetah that are currently in temporary accommodation. This initial phase is expected to include a total of four lion enclosures and one cheetah enclosure. A temporary food store and preparation area, equipment store and tented accommodation for Guards and Project Director will also be completed. As soon as the boundary fence, priority enclosures and feed stores are completed, the lions in temporary accommodation will be moved to the site. The Conservation Programmes (to include the initial Large Carnivore Survey) will be developed as the Centre is constructed. As part of the next phase of construction, the Environmental Education Centre will be built. Once the Centre is completed Environmental Education Programme materials will then be produced and this Programme implemented. BFF can then start to work with Government staff to help train wildlife experts.

13.

Expected Outputs and Results The creation of the Wildlife Research, Conservation and Education Centre will benefit thousands (if not millions) of Ethiopian nationals and many international visitors. School children, university students, farmers, and the general public will all benefit from learning the importance of environmental protection and preserving species biodiversity. Ethiopian university students will benefit from working with the Centre on scientific research studies. Representatives from the Wildlife Conservation teams within the Ethiopia Government will benefit from capacity building and training workshops and courses. The existing population of captive lions in Ethiopia will enjoy naturalistic and spacious enclosures. Wildlife throughout Ethiopia and the Ethiopian environment as a whole will benefit as the Centre increases public awareness and specifically supports the Government in enforcing laws preventing wildlife trade and illegal utilisation.

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14.

Monitoring, Evaluation and Reporting The Wildlife Research, Conservation and Education Centre will employ a full time bookkeeper and retain the services of a qualified Ethiopian accountancy firm and independent Auditing Company. The Project Director will report to the Management Board monthly, submitting both Programme and Financial Reports. A business plan will be prepared by the Project Director and reviewed, updated and approved annually by the Born Free Foundation UK and USA. The Project will provide reports to the EWCA and Federal Democratic Republic of Ethiopia Disaster Prevention and Preparedness Authority as required by Ethiopian Law. Individual Scientific Research Programmes will be designed with rigorous evaluation and monitoring systems. Individual PhD students working for Addis Abeba University will report directly to their University supervisors. The Environmental Education Programme will be designed with a clear evaluation and monitoring plan. The number of visitors to the site will be recorded for the Ministry of Culture and Tourism.

15.

Budget 15.1 Infrastructure development and operating cost budget estimate Final estimates for infrastructure development will depend on an accurate survey of the project site and subsequent master plan. Costs will also depend on cost of materials at the time of construction. Current inflation rates in Ethiopia, worldwide increase in cost of steel and fuel and continuing decrease in the US$ value will also affect final infrastructure costs. Annual operating costs have been estimated and revenue streams will be investigated as the Centre is developed. Scientific research costs are estimated. (The implementation of scientific research studies will depend on detailed research proposals and will need to take into account the optimum time of year for specific research projects such as the Large Carnivore Survey.) Initial estimates for infrastructure development and operating costs are shown in the summarised table below and will be confirmed on completion of the site survey and Master Plan design. (The budget will also depend on the number of animals at the Centre.) The dates of the budget breakdown are dependent on the date the land agreement is signed.

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15.1 Infrastructure development and operating cost budget estimate (cont) Wildlife Rescue, Conservation and Education Centre Summary Budget US$

Infrastructure

ETB

Site survey, Master plan design, individual facility design

50,000

475,000

Internal infrastructure (roads, utilities etc)

50,000

475,000

Infrastructure project management

17,684

168,000

Veterinary Centre

210,000

1,995,000

Environmental Education Centre

350,000

3,325,000

Enclosures

550,000

5,225,000

500,000

4,750,000

1,727,684

16,413,000

Individual facility construction

Equipment (assuming Duty Free exemption) Total estimated infrastructure cost

US$

Operating costs Predicted annual operating costs including: salaries, utilities, site maintenance, marketing, etc). Of which salaries are ETB 308,756 (US$ 16,511)

Predicted annual Programme costs

ETB

51,080

US$

485,260

ETB

1. Treatment and care of rescued and life time care animals and confiscation programme Animal feed and maintenance costs

60,496

574,712

Animal carers

10,383

96,640

Rescue and veterinary programme (including consultant and assistant, care, drugs, capture and release costs)

89,468

849,936

Rescue vehicle costs

15,837

150,452

222

2,111

176,406

1,675,851

Prevention of illegal capture of animal campaign Total rescue and animal care

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US$

Predicted annual Programme costs (cont.)

ETB

2. Environmental Education Programme Education Centre team staff costs

125,253

1,189,900

33,680

319,957

Education support materials

3,684

35,000

Education marketing and communications

7,476

71,022

Outreach programme costs

4,299

40,844

Centre bus costs

4,578

43,494

178,970

1,700,217

60,000

570,000

Total Programme Costs

415,375

3,946,068

Percentage operating costs of programme costs

12%

12%

Education team consultants and management

Total Environmental Education Programme

3. Proposed Scientific Research Programme

First 5 year budget breakdown (from when land agreement signed) US$ Year 1 Qtr 1

Year 2

Year 3

8,842 160,000 250,000 200,000

200,000

176,406 178,970 60,000

Year 1 176,406 178,970 60,000

Qtr 2

Qtr 3

Year 4

Year 5

176,406 178,970 60,000

176,406 178,970 60,000

176,406 178,970 60,000

Year 2

Year 3

Year 4

Year 5

176,406 178,970 60,000

176,406 178,970 60,000

176,406 178,970 60,000

176,406 178,970 60,000

Qtr 4

Infrastructure Site survey Internal infrastructure Project management Vet facilities Env. Ed facilities Enclosures

25,000

25,000

2,210

25,000 2,210

25,000 2,210 50,000 75,000

2,210 50,000 50,000 75,000

Programmes Rescue Env. Education Scientific research

Second 5 year budget breakdown US$ Programmes Rescue Env. Education Scientific research

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15.2 Infrastructure funding ‘In principle’ funds have been secured for the development of the Centre though these are dependent on certain conditions being met. These funding conditions include: • • • • •

• •

The Centre will have a Management Board The Centre will accommodate selected Ethiopian captive lions. The Centre is run as a Wildlife Centre to internationally accepted standards. No breeding of wild animals will take place within the Centre. No life time care animals will be moved from the Centre unless it is in the individual animals’ best interest. No life time care animal will be moved without the approval of all members of the Management Board. A business plan and long term funding mechanisms to be developed to ensure the sustainability of the project. In order to plan and implement conservation strategies for wildlife conservation, scientific research programmes will be implemented as part of the Centre activities. One of the first research programme will be a national survey of Lion and large carnivores.

15.3 Funding sources 15.3.1

Independent donors Born Free Foundation and Born Free USA will draw on its offices in London and Washington DC, and its international supporters as well as funding organisations and corporations in Ethiopia to attract the remaining funding required for infrastructure development and operating costs to the agreed budget and period defined by the business plan. Born Free Foundation has discussed the Centre proposal with several Government of Federal Democratic Republic of Ethiopia Ministries, City of Addis Government, NGO’s, international development and environmental organisations, and education institutions. The overwhelming support for the proposal indicates that this unique and multi-disciplinary initiative will be a key ‘Ethiopian Millennium Project’. Several organisations have expressed interest in supporting the Centre, including United States Agency for International Development (USAID), the Italian Ministry of Foreign Affairs and the City of Milan. For an initial period, Born Free Foundation will provide monies sufficient to make up any shortfall in funds acquired from other sources, so as to ensure the smooth running of the Centre under the terms and conditions of the Memorandum of Understanding and to the initially agreed business plan.

15.3.2

Government of Ethiopia financial support Since the Centre will require a substantial investment from international donors and be a major asset to Ethiopian environmental protection, it is hoped that the Federal Democratic Republic of Ethiopia’s pledge to the project will include gifting the land and permitting the duty-free importation of specific project equipment for the duration of the project.

15.3.3

In country revenues All negotiated revenues, including but not limited to WRCEC guided tours, concessions, on-site catering, function fees, gift shop sales, visitor accommodation fees, veterinary clinic fees, paying volunteer services, Born Free Wildlife Rescue, Conservation and Education Centre

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professional fees (such as research or media) agreed by the Management Board, along with direct financial support from Born Free Foundation UK and Born Free USA and others will be used to offset the running costs of the Centre and will be fully detailed in financial reports. The Centre will also develop proposals to attract potential corporate social responsibility partners.

16.

15.3.4

Gifts in kind In order to help reduce operating costs, the Centre will also invite sponsorship of major overhead items such as vehicle parts, fuel, and airline flights.

15.3.5

New business initiatives The establishment of new business initiatives will create job opportunities for local communities and will either produce revenues or can help reduce overhead costs. Examples might include growing vegetables for use in the Centre café, or partnering with local farmers to supply food for Centre animals.

15.3.6

Scientific Research programme funding Grant applications will be submitted to finance scientific research studies.

15.3.7

Funding for the care of new rescued or confiscated animals A budget will be set aside for the care of rescued or confiscated animals that would later be released into the wild. In the case of new incoming animals that cannot be released into the wild (eg if the animal would not survive in the wild or, as in the case of lions, could be dangerous to humans) a lifetime care budget will be drawn up and agreed by the Management Board. The Centre will then seek the funding necessary for the care of these animals. The admittance of new animals will be dependent on resources available.

Risks and Assumptions Site: The highest risk for this Project was finding a suitable site. A site has been found. Tourism: Any project that relies heavily on international tourism will always be subject to the fickle nature of the tourism market. The Project has intentionally not built into its revenue forecasts any expectations of international tourist visitors. There is a potential for a large number of Visitors from within Ethiopia. In addition to Ethiopian nationals, there is also the large potential target audience of many expatriates living and working in Ethiopia. Funding: Many NGO projects around the world struggle to find funding. Born Free Foundation in UK and Born Free USA have an existing membership base and corporate sponsors keen to support Ethiopian wildlife conservation and to provide Ethiopia’s captive lions with the better quality of life improved and naturalistic enclosures will bring. Government support: The support of the Government of the Federal Democratic Republic of Ethiopia and the National Regional States is essential for this Project. Any new legislation that affects how an NGO operates in Ethiopia may require Born Free Foundation and Born Free USA to review this project proposal. Local Woreda and Community support: It will be essential that the local Woreda and community support the project; providing contract labour, respecting boundary fences, and supplying food for life time care animals and café. The Project has met with the local administrators in Holeta town who fully support the project. As soon as the land is signed over to Born Free, the project team will meet with local farmers together with the Mayor of Holeta and build a strong partnership with the community.

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17.

Project Sustainability and Hand-Over 17.1 Long term funding During the first three years of operations, an important priority of the Centre management board will be to ensure that the Centre has a sustainable future. Born Free will investigate long term financing mechanisms. Born Free Foundation will provide a subsidy to ensure that animals initially moved to the Centre will enjoy the highest standards of management for their lifetime. 17.2 Project Hand-Over It is expected that the Wildlife Rescue, Conservation and Education Centre will take two years to construct and another three years for all the Conservation and Education Programmes to be fully operational. A second five-year project phase has been included in this proposal, but the overall objective of the Project is to create a Centre that will operate for as long as it is needed. Born Free Foundation will train up Ethiopian staff as the project progresses. The Management Board will decide when the Ethiopian staff has the experience and skills to manage the Centre.

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18.

Appendices 18.1 Letters of endorsement: 18.1.1 His Excellency, President Girma Wolde-Giorgis

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18.1 Letters of endorsement: 18.1.2 Honourable Ahmed Nasser, Minister of Agriculture and Rural Development

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18.2 Project Director CV: James Young

CURRICULUM VITAE : RESUME FAMILY NAME

Young

FIRST NAME

James

ADDRESS

35 Whitehill, Bradford-on-Avon, Wiltshire BA15 1SQ, England, UK

TELEPHONE

(+44) 1225 86 3253

E MAIL

[email protected]

SUMMARY OF EXPERIENCE Every position held required a significant element of strategic planning, project management, and/or marketing communications. Key areas of expertise include the ability to identify key management issues, manage large projects to budget, design and implement market research studies, produce detailed business plans, develop and implement fund raising presentations and evaluate existing programmes. WORK EXPERIENCE 1996-now Independent not for profit development consultant. Key roles include helping organisations establish small and medium enterprises, develop or improve management systems and facilities, raise funding, and plan communications strategies. African Parks Foundation: Contracted as Community Coordinator to build a conservation partnership with eight ethnic groups who live around Omo National Park, south west Ethiopia. Discussions with communities led to the development of proposals for veterinary, tourism, community market, weaving and healthcare projects. Developed master filing system for Omo Project. Helped secure Euro 200,000 grant from GTZ. Fauna and Flora International (FFI): Developed a strategy and recommendations for how FFI should develop new business initiatives as a conservation tool. Produced business plan and product design recommendations for FFI project in Belize. The Cheetah Conservation Fund (CCF): Conceived and produced ‘Programme Plan’ and ‘Facility Development Plan’ for CCF in Namibia to secure donation of $400,000. Developed master budget and plan for 'Bushblok’ Fuel Logs project. Grant of $1.25 million received from USAID. Completed second contract marketing Bushblok and helped with CCF fund raising and organisational systems. Teach for America : Produced comprehensive Communications Plan for Teach for America, the teaching program that places top graduates in two-year contracts with low income or rural schools across USA. CARE International: Commissioned for the initial development phase of ‘Jozani Forest New income generating project’ for CARE International on Zanzibar, Tanzania. This project develops alternative sources of income for people living near protected lands to reduce the impact over over-utilisation of threatened species. Wildworks: Formulated and produced detailed project proposal for WildWorks Education Conservation Centre, New Mexico, USA. Zambia Community Conservation Centre: Formulated and produced project proposal for Zambia Community Conservation Association, a new community based initiative in southern Zambia. Teddy Exports: Marketing consultancy for Teddy Exports Limited in Southern India, which included; preparing a detailed marketing audit, developing a new product range, writing and designing new sales literature and holding workshops to formulate a marketing strategy. The Body Shop International: Commissioned by The Body Shop International Plc to write a business guide for sustainable community trading schemes. Born Free Wildlife Rescue, Conservation and Education Centre

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Project Director CV: James Young (cont) Wildlife Protection Society of India: Creation and implementation of communication strategy and business operational systems and fund raising program for this charity, now recognised as one of India’s most successful wildlife organisations. Winston Wildlife Safari: Creation and presentation of marketing & fund-raising plan. 1994-1995 The Body Shop International plc (London) Job title: Head of Design One year consultancy as head of The Body Shop’s 40 strong Design Department. Budget of over £5 million. Day to day management including creation and implementation of professional operating system and client/designer account management team. Independent research (Uganda): Field investigation of elephant poaching in Northern Uganda and submission of proposal to Government for innovative charitable eco-tourism concept. Project accepted, but Sudanese conflict has delayed funding. 1993-1994 The Sutton Young Design Partnership (London) Job title: Partner and Joint Managing Director. Established graphic design consultancy with ex-partner from January Design. £3/4 m turnover in first year. 1991-1992 Kipling Camp, Kanha Tiger Reserve (India) Job title: Manager. Day to day management of this wildlife conservation camp including; elephant-back tiger tracking, the planning and supervision of a project with local villagers, the development of new site buildings and a close working partnership with Government representatives. Permanent staff of 14 including elephant! 1984-1991 The January Design Partnership (London) Job title: Joint founder and Managing Director. Established and managed Graphic Design Consultancy and subsequently co-directed a group of media related businesses (The Company Publicity Group). Turnover of over £5 million. 75 staff. Clients such as; ODA, WWF, Citibank, Marks and Spencer, The Body Shop International. Sold to The Goodhead Group plc. 1981-1983 The John Harris Design Partnership (London) Job title: Graphic Designer. Marketing and corporate identity programmes. EDUCATION

1975-80

The London College of Printing, London Bachelor of Arts. Major field of study: Graphic Design and Business. Honours degree: 2.1.

1969-73

Marlborough College (England)

DOB

6.9.55 British Excellent

NATIONALITY HEALTH

MARITAL STATUS CHILDREN LANGUAGES

Single None English

TRANSFERABLE SKILLS

Imagining, inventing, creating, problem solving, seeing patterns amongst data, close attention to detail, appraising, deciding, evaluating, persistence, following through, producing, organising, systemising, visualising, drawing, synthesising, combining, gathering information, studying, communicating, planning, storing, filing, cataloguing, persuading, motivating, selling, stamina, presenting. managing, reporting REFERENCES On request Born Free Wildlife Rescue, Conservation and Education Centre

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18.3 Ministry of Justice 18.3.1

Certificate

18.3.2

Statement of Authorisation

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18.4 Disaster Prevention and Preparedness Authority Operational Agreement authorization letter

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The Born Free Foundation 3, Grove House Foundry Lane Horsham, RH13 5PL, UK www.bornfree.org.uk Born Free USA P.O. Box 32160 Washington, DC, USA

Photography credits: Cover from left to right: Volker Sthamer, John A. Knight, Volker Sthamer

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