Why Buy A Mercury Outboard? Product Knowledge 2007

Why Buy A Mercury Outboard? Product Knowledge 2007 1 Anatomy: In-line 6 cylinder Verado • • • • • • • • *In-line 6-cylinder engine *SuperCharged *...
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Why Buy A Mercury Outboard? Product Knowledge 2007

1

Anatomy: In-line 6 cylinder Verado • • • • • • • •

*In-line 6-cylinder engine *SuperCharged *Charge-air cooled 4-valve DOHC Digital Throttle and Shift *Displacement: 2.6 L Two-star CARB-rated emissions *Four-point, progressive-rate, perimetermount system on midsection • *Electro-hydraulic power steering eliminates steering wheel torque • Heavy-duty gear case • 275 Verado is 50 percent quieter than Yamaha’s 300 HPDI *exclusive to Verado! 2

Benefits of Verado Technology • Responsive: SmartCraft® Digital Throttle & Shift uses a data cable link between the control system and the engine, which gives the user instantaneous and precise throttle control at every RPM level. • Precise: Electro-Hydraulic Power Steering virtually eliminates undesirable steering torque while maintaining precise control – even with high-speed applications. • Quiet: Mercury-patented silencing technology makes the Verado the quietest marine engine ever. • Powerful: Verado’s supercharged intake system produces torque and power unheard of in previous four-strokes … or even some two-strokes. 3

Why SuperCharge? 400 380

Propshaft Torque (Nm)

360 340 320 300 280 180 kW 260

170 kW

240 220

Mercury Optimax, 225 hp 2-Stroke (3.0 L)

160 kW

Competitor A, 225hp 4-Stroke (3.4 L)

150 kW

Competitor B, 225 hp 4-Stroke (3.5 L) 200 1000

2000

3000

4000

5000

6000

Original Intent •Based on two stroke performance, traditional four stroke application was not acceptable •Although the difference is accepted in the market place, customers who want four stroke technology should have a choice •Goal: Recreate the two stroke outboard power curve

7000

Engine Speed (rpm)

4

Durability/Reliability

Performance

NVH

Recreating the Two Stroke Curve 450

Propshaft Torque (Nm)

400

350 210 kW 300

•One of the main objectives of the Verado project was to create a family of high powered outboards that meet or exceed the onboat performance of the best 2-stroke outboards in the world.

200 kW 190 kW 180 kW

250

200 1000

Mercury Verado (2.6 L) Mercury Racing Optimax (3.0 L) Competitor A, 250 hp 4-Stroke (3.6 L) Competitor B, 250 hp, 2-stroke DI (3.1 L) 2000

3000

4000

5000

6000

170 kW

7000

Engine Speed (rpm)

5

How did we do that? VERADO is an entire system…. the sum of the parts is MUCH greater than the WHOLE.

Let’s look at some of our unique solutions!

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Durability/Reliability

Performance

NVH

Intake System •Boost pressure is controlled by an electronically operated valve, which allows cooled charge air to beBypass divertedValve back from the charge Controls the air coolerPressure exit towards the Boost Developed supercharger inlet. by the Supercharger Benefit: •BypassConsumer Valve allows engine on demand power Power to be compensated to Increased Durability provide a near constant level of engine performance at varying atmospheric and altitude conditions.

•A newly Resonator developed intake Intake Works as resonator, with broad band an Intake Muffler effectiveness, lowers the engine Consumer Benefit: noise significantly and helps to Reduced Sound tailor the smooth engineLevels sound.

•The charge Air air cooling allows air for a Charge Coolersystem decreases charge air temperature reduction of 110ºC. intake temperature •At water and ambient air conditions of 25º C, Consumer Benefit: this represents a thermal cooling efficiency More HP of 81%. 7

Durability/Reliability

Performance

NVH

Exhaust System Integral Exhaust Manifold in Head

Exhaust Passage in Block Exhaust Sprayer Location

Exhaust Exit at Propeller

•Fully water-cooled exhaust manifold •Integrally cast into the lost foam cylinder head. •Exhaust water sprayer Cooler Exhaust Temperatures •reduces exhaust temperatures from 920°C to 80°C as it exits the Consumer propeller Benefit: •improves exhaust system and Longer and gear caseGearcase seal durability Propeller Life . •Exhaust system is designed for ultimate durability and the highest performance

8

Durability/Reliability

Performance

NVH

Valve Train Design •Optimized Valve Design •Valve events, supercharger system and intake and exhaust flow, have been optimized for: •maximum torque and power •Increased power (5800-6400 rpm) Maintenance Free Valve Train •maximize torque in Valve the range of 4000 to 5000 Optimized Design rpm Maximum Combustion Stability •High thermal demands on the exhaust valve •Inconel valves were chosen for high durability. Consumer Benefit: •Minimized valve overlap for high combustion stability •Maintenance Free •High durability with no valve lash service •Maximum Durability required•Lowest for the normal life of the Idle Speed 550engine RPM •Ultimate level of durability and performance •Stable low speed operation allows for a 550 rpm idle speed 9

Durability/Reliability

Performance

NVH

Cylinder Block Design •Cylinder block •Incorporates a portion of the double-walled, water-cooled exhaust manifold Designed for Maximum •all structural components were Stiffness optimized towards low deformation and maximum Consumer Benefit: stiffness. •Results Ultimate •Low cylinder Durability deformation •Main bearing bore centerline straightness •Ultimate durability and NVH.

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Durability/Reliability

Performance

NVH

Long Bolt Engine Design •Long bolt design •Brings together bedplate, block, and cylinderkeeps head, the Long Bolt Design keeping the powerhead Powerhead in a Stateinofa state Compression of constant compression •Long bolts themselves are supported by Viton Benefit: rubber Consumer elements in the plane between block andBlock bedplate. Less Deformation •Bolt resonances and are dampened for Increaseeffectively Durability increase durability and reduced vibration 11

Durability/Reliability

Performance

NVH

Water-to-Oil Heat Exchanger •Water-to-oil heat exchanger •Industry exclusive • Oil filter and thermostat are integrated in a common Water-to-oil heat exchanger housing Consumer •mounted as a Benefit: module on the Consistent Oil Temperatures cylinder crankcase in •EliminatesResulting oil temperature Reduced Oil Dilution fluctuation •Prevents condensation which ultimately prevents oil dilution

12

Durability/Reliability

Performance

NVH

Steering Torque (N-m)

Electro-Hydraulic Power Steering 45.0 40.0 35.0 30.0 25.0 20.0 15.0 10.0 5.0 0.0

Bass Boat Walleye Boat Offshore Boat Dual Large Boat

Hydraulic Steering

Power Steering

•Conventional hydraulically steering systems: •suffer from changing steering torques •Electro-hydraulic power steering system Electro-Hydraulic Power Steering •Consistent low and stable steering Consumer Benefit: torques at the helm Consistent Steering Effort on all •Eliminates the influence of the boat Applications design •Consistent steering effort despite boat application.

Peak Steering

13

Durability/Reliability

Performance

NVH

Advanced Mid Section •Engine is mounted in an auxiliary frame, cradle or mount ring •Creating two planes parallel to the water surface in four calibrated elastomer mounts Four Mounts, •Mounts are twice the size of Twice the Size conventional mounts Consumer Benefit: •The cradle, a first-time concept in Exceptional Vibrationallows Isolation outboard technology, for a solid steering axis geometry Built in to set relative theback, boat. Improves Handling and Performance •New concept allows for: • exceptional vibration isolation Consumer Benefit: • handlingLess advantages Cost at high boat speeds. •Built in set back eliminates the need for aftermarket set back brackets on performance boats 14

Durability/Reliability

Performance

NVH

Performance Comparison – Top Speed Mercury Verado, 4Stroke, (2.6 L)

90.1

Mercury Racing 250 HP Optimax 2-Stroke (3.0 L)

90.6

Competitor B 250 HP, DI 2-Stroke (3.1 L)

84.3

Competitor A 250 HP, 4Stroke (3.6 L)

84.2

80

82

84

86

Top Speed (km/hr)

88

90

92

15

Durability/Reliability

Performance

NVH

Performance Comparison – Acceleration Mercury Verado, 4Stroke, (2.6 L)

7.8

Mercury Racing 250 HP Optimax 2-Stroke (3.0 L)

6.5

Competitor B 250 HP, DI 2-Stroke (3.1 L)

8.0

Competitor A 250 HP, 4Stroke (3.6 L)

9.9

0

2

4

6

8

10

12

Acceleration Time 0-50 km/hr (sec)

16

How did we do that? Remember,… VERADO is an entire system! the sum of the parts is MUCH greater than the WHOLE

That’s how we did it! As you can see; Verado is MUCH more than just SuperCharging!

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Verado Four Cylinder Family 135hp,150hp & 175hp

18

Anatomy of an In-Line 4 Cylinder Verado • In-line four-cylinder engine • Displacement: 1.73 liters Power: 135-175 hp Torque: 180 ft-lb • Supercharged • Charge-air cooled • Four-valves per cylinder, DOHC • Standard DTS provides full electronic control • Three-star CARB-rated emissions

• Optional electro-hydraulic power steering eliminates steering wheel torque • Advanced self-diagnostic systems • Intake silencer • Insulated cowl • Idle-relief muffler • 15% quicker acceleration than comparable 4-strokes • Three-year limited factory warranty • Three-year corrosion failure limited warranty

19

Durability/Reliability

Performance

NVH

Emission Levels 4 Cylinder Verado

3 Star

2 Star

Delta

C.A.R.B. Limit HC + NOx (g/kW-hr)

16.32

36.41

20.09

Typical Verado HC + NOx (g/kW-hr)

15.00

19.00

4.00

42 38

CARB 2 STAR Limit

34 30 26 22

HC +Nox CARB 3 STAR Limit

18 14 10 3 Star Verado

• • • •

Verado Recalibration 2 STAR limit - 36.41 g/kW-hr New 4 Cylinder Verado is well below the C.A.R.B. limit Actual change is 4 g/kW–hr Emissions versus the fuel economy benefit

2 Star Verado

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Fuel Economy Benefit 4 Cyl. Verado Fuel Economy Improvements

Percent of 4Cylinder Verado Customers

Idle

Cruise

WOT

0-1000 RPM

35005350RPM

5800-64000 RPM

20-25%

No Change

2-6%

0-2%

75-80%

No Change

6-16%

0-2%

50%

35%

4%

Heavy Boats •Large Single OB SW •Commercial •Underpowered boats

Light Boats •Dual SW •Aluminum Fishing •Bass (after planing)

Percent of Total running time

21

Four-Cylinder Concept With Integrated Air Filter/Muffler/Resonator Design

22

Verado – The World’s Quietest Outboard Verado L4 SC Sound Pressure Level Comparison 100 Verado L4 SC Honda BF150

Sound Pressure Level (dBA)

90

Yamaha F150

80

70

60

50

40 Idle

2500

5000

Engine Speed (rpm)

WOT 23

200

Supercharging Delivers 150 Verado WOT Torque vs. Competition Superior Torque Verado 150

190 Yamaha 150HP

180

Honda 150HP

Torque (ft-lb)

170

Suzuki 150HP

160

Suzuki 140HP

150 140 130

Verado produces more torque than any competitor.

120 110 100 1500

2500

3500

4500

Engine Speed (RPM)

5500

6500

24

Superior Power 150 Verado WOT Power vs. Competition Through Supercharging 180 160

Power (hp)

140

Verado produces more horsepower at any engine rpm.

120

Verado 150 100

Yamaha 150HP

80

Honda 150HP

60

Suzuki 150HP Suzuki 140HP

40 1500

2500

3500

4500

Engine Speed (RPM)

5500

6500

25

SuperCharging Delivers Superior Acceleration 150 Verado WOT Torque vs. Competition 200 190 180

Torque (ft-lb)

170

Verado is best in all running conditions!

160 150 140 130 Verado 150

120

Yamaha F150 110 100 1500

Honda 150 2500

3500

4500

Engine Speed (RPM)

5500

6500 26

Myth vs. Reality We‟ve heard blanket statements that Verado delivers poor fuel economy

• Myth: – Verado consumes excessive amounts of fuel wherever you run it – Verado is an extremely inefficient engine

• Fact: – Verado consumes about the same amount of fuel as comparable 4-Strokes up to about 5200 RPM – Verado consumes more fuel at WOT, but is delivering better boat performance and more RPM than the competition. 27

150 Mercury Verado Vs Mercury Optimax, Yamaha four-stroke, Honda four-stroke 25.0

Mercury Verado 23P Tempest Mercury Optimax 21P Tempest Mercury Optimax 23P Tempest

20.0

Fuel Flow (GPH)

Yamaha four stroke 23P Tempest Honda four stroke 23P Tempest 15.0

10.0

5.0

0.0 0

1000

2000

3000

4000

Engine (RPM)

5000

6000

7000

28

Verado 275 vs Mercury 250 XS, Yamaha 300 HPDI (Test performed using same 23ft boat) 35.0

Mercury 250 XS 19P Mirage Plus 93 oct fuel 30.0

Fuel Flow (GPH)

Mercury 275 Verado 18P Mirage Plus 87 oct fuel Mercury 275 Verado 18P Mirage Plus 93 oct fuel

25.0

Yamaha 300 HPDI 19P Salt Water Series 87 oct fuel

20.0

15.0

10.0

5.0

0.0 0

1000

2000

3000

4000

5000

6000

7000

Engine RPM 29

L4 & L6 Verado Common Features #

Feature

13

XK-360 Aluminum alloy

1

SuperCharging

14

Electro Deposition Painting/Priming

2

In-line 4 or 6 cylinder

15

SmartCraft PCM 07 Digital Induction

3

Lost Foam Block

16

Easy Access Oil Filter and Dip Stick

4

Alternator output 17

Stainless steel components

18

Wiring connectors sealed

19

4 pt. perimeter mount

5

Lifetime Maintenance Free Valve Train

6

Electro Hydraulic Power Steering

7

Hydraulic Steering

8

Digital Throttle and Shift - DTS

20

6" Set back

9

CARB 2-star rated

21

Fresh Water Flush

10

3 year non-declining warranty

22

Dual Water Pickups

11

3 year corrosion warranty

23

Multi-Port Fuel Injection

12

Power Trim and Tilt

24

Long Bolt Design 30

New 200hp L4 VERADO Lightest 200hp Fourstroke • • • • • • •

200hp / 149kw 1.7 Litre (82 x 82mm) Weight (20”L) 231 kg 70 amp Alternator Smartcraft DTS Engine Guardian Regular unleaded 31

New 300hp L6 VERADO • 300hp / 224kw • Supercharged, charge air cooled • Max RPM 5800-6400 • 2.6 Litre (82 x 82 mm) • Smartcraft PCM 07 • Engine Control DTS • Unleaded Premium 32

10 Great Attributes of Verado Great Fuel Economy – Sequential MPI World’s 1st Supercharged Outboard Breathtaking Performance – Best in Class Exceptionally Quiet - Best Noise and Vibration Characteristics in the Industry 5. Best Torque and Power-to-Weight Ratio in the Industry 6. 100% Exclusive Mercury Designed and Built 7. Smartcraft, Power Steering & DTS 8. Trolls Down to 550 RPM 9. 70 Amp Alternator – Fully Regulated 10. Superior Dependability and Reliability (25,000 Hours of Testing) 1. 2. 3. 4.

33

Verado Maintenance Schedule 135-275 HP • Every 100 hours or annually: – Change crankcase oil and filter – Change gearcase lube – Visually inspect spark plugs; apply anti-seize compound

• Every 300 hours: – Change spark plugs – Change serpentine belt 34

Introducing the J.D. Power Award Winning OptiMax Family Happy 10th Birthday OptiMax! 1.5L Family 75, 90, 115hp

2.5L Family 135, 150, 175hp

3.0L Family 200, 225, 250hp

3.0L ProXS Family 225ProXS, 250ProXS

35

Recognition of Progress Thank YOU for making this possible!

Mercury OptiMax: "Highest In Customer Satisfaction With Two-Stroke Outboard Engines"

A Cause for Celebration! 36

2006 J.D. Power Results DFI Outboard Satisfaction 2001-2006 2-Stroke DFI Outboard Engine Satisfaction / Quality Problems Per 100 Boats 8.8

8.5

8.6

8.66 8.76

9.0

9.2

9.2

9.1

8.8

8.6

8.8

8.9

8.7

9.1

9

150

8

100

81

Significant increase in Quality Problems per 100 engines on boats!

84 70

65 50

39

7

104

6

85

77

72 44

52

Satisfaction Rating

Number of Problems

10

5

64

55

44

38

4 3 2

Year 0

‟01

Brand ‟06 Surveys

‟02

‟03

‟05 „06

Evinrude 302 Steady increase in Quality Problems per 100 engines on boats!

‟01

‟02

‟03

‟05 „06

Yamaha 283

‟01

‟02

‟03

Mercury 448

‟05 „06

1

Significant decrease in Quality Problems per 100 engines on boats!

37

OptiMax in Summary • OptiMax continues to be very well received in the market,….some OptiMax facts… – World’s first DFI Motor – introduced in 1996 – Uses a small charge of compressed air to atomize fuel as it enters the combustion chamber – It is the most fuel efficient outboard there is! – Lighter physical weight vs. most FourStroke models – OptiMax offers a full 3-year non-declining warranty – The Industry’s most reliability and best performing DI • Warranty claims reduced to drastically • J.D. Power Customer Satisfaction Award

– Starting with last year (2006MY) – OptiMax is deliberately being repositioned as a price leader in most HP categories

• All OptiMax compatible with SmartCraft instrumentation – 200-225 also available with Digital Throttle & Shift 38

Mid-Range 1.5L OptiMax • Provides the best of both the 2-stroke and 4stroke in the midrange outboard class – Holeshot and acceleration of twostrokes – Fuel-efficient, smoke-free, quiet operation of four-strokes • Saltwater-rugged components for all models • Higher torque resulting in unmatched acceleration • 2-stage DFI atomizes fuel, resulting in more complete combustion for quick and easy starts, better performance, and lower emissions • 18 percent more fuel-efficient than comparable four-strokes and two-stroke DFI engines

CARB 3-star ultra-low emissions

• Air bypass silencer makes OptiMax at idle nearly as silent as four-strokes 39

OptiMax 250 ProXS & 225 ProXS • These ProXS models are NOT a “Racing” outboard • It is a “Hot rod” outboard with a lot of input from Mercury Racing. • Light, powerful and fuel-efficient • Awesome hole shot • Blistering top speed – Blew away the competition in Bass & Walleye shootout • Torque Master gearcase, with dual low-water pickups • Uses 87-octane fuel • 3-star Ultra-Low CARB emissions rating • Now available in a 25” shaft • Three-year, non-declining limited warranty 40

OptiMax vs. E-TEC Speed

41

OptiMax vs. E-TEC Fuel Economy

42

OptiMax vs. E-TEC Acceleration (Light & Heavy Loads)

43

Show me the Data! How does OptiMax perform versus other Outboard technologies?

44

150 OptiMax vs. 150 Carb. 2-stroke 20' Fiberglass Bass Boat with Mercury 150 HP Fuel Economy (MPG) 12.0 Mercury 150 Optimax Mercury 150 XR6 10.0

MPG

Fuel Economy (MPG)

8.0

A High number is Good!

6.0

4.0

2.0

0.0 0.0

10.0

20.0

30.0

40.0

Boat Speed (MPH)

50.0

60.0

4570.0

150 OptiMax vs. 150 Carb. 2-stroke 20' Fiberglass Bass Boat with Mercury 150 HP Fuel Flow (GPH) 20.0 Mercury 150 Optimax 18.0

Mercury 150 XR6

16.0

GPH

Fuel Flow (GPH)

14.0

A Low number is Good!

12.0

10.0

8.0

6.0

4.0

2.0

0.0 0

1000

2000

3000 Engine (RPM)

4000

5000

6000

46

OptiMax 150 Fuel Economy vs. 150 Yamaha 4-stroke 150 Mercury OptiMax vs. Yamaha F150 Four-stroke Fuel Ecomony Data 12.0

Mercury 150 OptiMax Mercury 150 OptiMax 18P Mirage 18P Mirage Yamaha 150 Four-stroke Yamaha 150 four stroke 18P Mirage 18P Mirage

10.0

Fuel Economy (MPG)

8.0

MPG A High number is Good!

6.0

4.0

2.0

0.0 0.0

5.0

10.0

15.0

20.0

25.0 Boat speed (MPH)

30.0

35.0

40.0

45.0

50.0

47

Durability/Reliability

Performance

NVH

OptiMax - DFI 2-Stage Direct Fuel Injection: • Operating procedure for Mercury’s OptiMax DFI fuel system

OptiMax’s air chambers in the air/fuel rails • Air and fuel are 2-stage, carried in separate of the engine.injection process assisted • Air is at a pressure levelfuel which is 10 for psi less than the fuel. Fuel is produces a fine mist under 90 psi of pressure, fuel is at 80psi. •

superior combustion Fuel and air are mixed at the air chamber near the injector, prior properties! to the injection process. 1st stage

• When timing is Benefit right, PCM injects the air/fuel mixture into the Customer combustion chamber, into the piston bowl and near the spark • Improved combustion plug. 2nd stage

• Fewer misfires • Resists plug fouling • Lower emissions • Superior fuel economy

2-stage Direct Fuel Injection - Process of fuel delivery on all OptiMax engines.

48

OptiMax – Fuel System Cooling Water

Yamaha Compressor •Compresses fuel only through a high pressure fuel pump @800 psi Gas Vapor

•Rams fuel into the

Liquid fuelat cylinder

BRP the injector @600 psi (splatter) Injectors

Air Flow starts here

Mercury •Injects an VST Air/Fuel mixture which ensures a fine fuel mist (low pressure) Customer Benefit •Improved fuel efficiency and Performance Air (yellow)

Fuel Flow starts here

Air/Fuel Rail

Fuel (red)

Air/Fuel Rail 49

Durability/Reliability

Performance

NVH

OptiMax - VST Vapor Separator Tank (VST) • Vital component in DFI process, ensuring a steady supply of liquid fuel to the fuel pump and ultimately the fuel rails of the outboard.

VST • VST separates fuel in both liquid and gaseous forms. Closed fuel system ensures that fuel

• VST sends gas vapors to the engine’s crankcase to rails are pressurized avoid a fuel supply problem to the engine’s fuel Customer Benefit pump.

Vapor Separator Tank:

Starts and leftover Consistent Performance •Sure VST also processes fuel which has passed through the air/fuel rails of the engine. The fuel is returned to the fuel pump and is again routed into the air/fuel rails for use.

Location: Side of powerhead. Used on all OptiMax engines.

50

Durability/Reliability

Performance

NVH

Anatomy of the OptiMax Air/Fuel Rails: • Contain two passage ways • One for fuelAir/Fuel Rails • Fuel is kept at 90 psi in passage Deliver air and fuel to the injector • One for airCustomer Benefit • Air is kept at 80 psi in passage Maximized Combustion Efficiency • Deliver air Improved and fuel to injector locations Performance

3.0L

andair rail to air compressor • Hose connects starboard Fuelby Efficiency • Rails are connected hose • Pressure regulator limits air pressures in rail

1.5L 51

Durability/Reliability

Performance

OptiMax – Air Compressor

NVH

OptiMax Air Compressor: • Provides pressurized air for the injection process, which is key to the OptiMax DFI operation.

60 cc (1.5L)

Air Compressor Pressurizes Air for • Driven by a serpentine belt off of the the Air/Fuel Rail crankshaft. • CompressorCustomer contains aBenefit connecting rod, piston, piston rings, bearings, reed valves and a crankshaft. 116 cc (2.5, 3.0)

Maximized Combustion Efficiency

• Compressor is water cooled, to lower the temperature of the air charge and is also lubricated by the oil pump.

OptiMax Air Compressor: Used on all OptiMax engines. Location: top of the powerhead. 52

Durability/Reliability

Performance

NVH

OptiMax – Oil Pump Multi-point Oil Pump: • Contains 7 pistons with corresponding discharge ports. • Responsible for distributing oil to key locations on engine.

Ensures •Multi-Point Oil distributedOil to Pump crankcase in front that of reed blocks on Engine 3.0Ls Components are Critical Lubricated • Oil distributed to connecting rods on 2.5Ls. Multi-point Oil Pump: Location: Found on bottom of powerhead Used on all OptiMax engines.

• Oil distributed to air compressor for Customer Benefit lubrication • Oil Maximum flow is controlled by engine’s Reliability and ECM Durability • Oil is delivered to this pump from the Reserve Oil reservoir found on side of engine. • Crankcase pressure pushes oil from remote reservoir into Reserve oil reservoir. 53

Durability/Reliability

Performance

NVH

Anatomy of the OptiMax Motorola PCM: • The “Brain” of the engine • Controls/Monitors nearly every function of engine: • Oiling ratio and break-in

Controls Every Engine Function Including •Engine Fuel flowGuardian and injection timing While Optimizing • CompensationEfficiency for altitude and temperature Customer Benefit • Thermostat monitoring

Motorola PCM:

•Maximum Efficiency • Drives SmartCraft software capabilities including •Ultimate Performance and Durability Mercury exclusivethe Engine Guardian Software. •Protecting Owners Investment

Location: Found on side of power head Used on all OptiMax engines. 54

Durability/Reliability

Performance

NVH

OptiMax - Charging 60 Amp Alternator:

• Belt-driven, automotive style • Has ability to limit electrical output based on demand. • This ability allows it to reduce heat build-up Belt Driven Alternator under the cowling.

Delivers 60 Amps of Charging Output

• Provides electrical power Benefit for engine components Customer such as injectors, pumpsthe (oil ability and fuel). Offers consumers to run a

60-amp alternator

of electronics while at ensuring that • variety With 12 amps reserve available idle speed and 40 amps reserve available at wide open throttle, the battery remains charged you will have plenty of electrical power to run all your electronics!

Location: Found on top of power head Used on all OptiMax engines. 55

Durability/Reliability

Performance

OptiMax – Block Design

NVH

Lost Foam Engine Block: • Precisely molded foam pieces are used to create a very rigid and durable engine block.

• Foam pieces are covered in a slurry solution. • Sand then added intoDesign the foam piece to fill each LostisFoam Block Enables the use passageway and all surrounding walls are covered of a One Piece Casting Resulting in: with sand.

•Increased Rigidity • Molten aluminum alloy is then poured into the casting, •Using Fewer Components which vaporizes the foam (lost) and takes the shape of the •Less Bolts and Gaskets foam.

Lost Foam Block: Used on all 1.5L and 3.0L OptiMax engines. Illustration is 1.5L block

• Alloy cools in to the precise shape of the foam. Sand is Customer Benefit removed, and piece is inspected and machined when necessary.

Increased Durability and Reliability

Benefits of Lost Foam Block:

• More rigidity – less chance of failure • More durable and reliable • Fewer components, less bolts and gaskets required because of one-piece casting. 56

Durability/Reliability

Performance

NVH

OptiMax - Drive Line Stainless Steel Driveshaft • The Driveshaft is the only connection between the power source and the gears. That’s why its so important to an engine’s life. Stainless Steel Driveshaft

Maximizes Corrosion Resistance • Constructed of Stainless Steel, these drive shafts are built to harness and Customer Benefit for deliver the power to the gearcase hundreds of hours without a failure. Ultimate Durability and Reliability • Stainless steel is extremely resistant to corrosion which is why Mercury now outfits each OptiMax with stainless steel driveshafts.

Stainless Steel Driveshaft: •Location: not visible, essentially down centerline of engine. •Used on all OptiMax engines.

57

Durability/Reliability

Performance

NVH

OptiMax – Air Compressor Silencer

Air Compressor Silencer: • Special filter designed to quiet “puh, puh, puh” sound Air Compressor Silencer Decreases of air leaving the air compressor.

Air Compressor Sound Levels • Silencer is attached to compressor by one hose and is routed into the lower cowling (pan) • Allows 1.5L OptiMax family to be very near the fourCustomer Benefit stroke sound levels at idle and low speeds. • Helps lower NVH by 5 dba on 3.0LLevels models (Gen II) Improved Sound

1.5L

3.0L

58

Durability/Reliability

Performance

NVH

OptiMax – Verado Inspired Gear case

Verado Based 3.0L Gear case • 3.0L Engine Family (April 07) • Parts Unique From Verado Gear case • Drive Shaft, • Gear Ratio; 1.75:1 • Shift Crank

Eliminated Shaft Endplay via Dual Taper Roller Bearing Design

• Common Manufacturing •Same Assembly Line as Verado 1.75:1 Gear Ratio Utilizes Existing 3.0L Propeller Families

Fish Line Cutter Protection Higher Temperature and Wear Resistant Seals

Electro-Deposition Painting for Improved Corrosion Protection

More Durable Gears, Clutch and Bearings

59

Show me the Data! How does OptiMax perform versus other Outboard technologies?

60

OptiMax 150 Fuel Economy vs. 150 Yamaha 4-stroke 150 Mercury OptiMax vs. Yamaha F150 Four-stroke Fuel Ecomony Data 12.0

Mercury 150 OptiMax Mercury 150 OptiMax 18P Mirage 18P Mirage Yamaha 150 Four-stroke Yamaha 150 four stroke 18P Mirage 18P Mirage

10.0

Fuel Economy (MPG)

8.0

MPG A High number is Good!

6.0

4.0

2.0

0.0 0.0

5.0

10.0

15.0

20.0

25.0 Boat speed (MPH)

30.0

35.0

40.0

45.0

50.0

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New Approach to Fault Text Descriptive Fault Text • Based on VOC since we launched the SC1000 Gauges and System View • Mercury replaced old cryptic fault text with a new “User Friendly” text • The gauge now tells the user in plain text what is going on with the engine(s) • Also, for ease of updates – text stored in the PCM/ECM Fault #

Fault #194

MotoTune Display Text Short Text

Electronic Shift Time-out

194 Shift

Long Text A Shift Fault Has Occurred Return to Neutral

Action Text Key Engine Off and Restart.If the condition presists return to Port Immediately-see dealer before next use

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OptiMax Success In ANZP. 6

43% 41% 39%

4

37% 35%

3 33% 2

31%

Mercury Share

Industy Volume (000's)

5

29% 1 27% 0

25% 2002

2003

2004

2005

CY

Retail üTotal sales increased 10% in 2005 calendar year üOptiMax continues to gain retail share in this category Data Source: Mercury/NMMA

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10 Great Attributes of OptiMax OptiMax: The Essence of Value in low-e outboards 1. Outstanding Fuel Economy, Better than most four-strokes! Up to 45% more fuel efficient than conventional 2-strokes. 2. Powerful, lightweight, for outstanding hole shot and top speed! 3. Instant turnkey starting 4. Smokeless running – Clean technology for the future! 5. Powerful, Reliable Alternator Systems 6. Engine Guardian System for peace of mind and safety 7. Compatible with Mercury‟s Exclusive SmartCraft Technology 8. Stainless steel components are built for saltwater ! 9.

Specifically designed OptiMax Oils and Lubricants for peak performance!

10. OptiMax outperforms the competition

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The End

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