Pottsboro Area Library

Usage Trends 2007-2014 and Comparisons 2012-2013-2014 2/11/2015

Ron Briggs January 2015 [email protected]

1

Pottsboro Area Public Library Items Checked by Month and Year

2007 2008 2009 2010 2011 2012 2013 2014

Jan 571 415 407 445 332 289 354 425

Feb 413 409 337 379 378 304 292 351

Mar 397 274 326 458 440 305 302 379

Apr 416 365 371 353 298 221 310 405

May 401 270 415 413 358 267 336 473

Jun 811 681 597 593 617 434 369 919

Jul 655 438 469 602 417 623 407 866

Aug 519 548 339 423 436 313 417 640

Sep 357 387 357 389 291 323 312 221

Oct 462 394 478 454 242 333 363 474

Nov 362 298 439 317 210 311 335 349

Dec 367 293 462 421 192 226 331 373

Total 5731 4772 4997 5247 4211 3949 4128 5875

% change on prior year 2007 2008 2009 2010 2011 2012 2013 2014 2/11/2015

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec Total

-27.3 -1.9 9.3 -25.4 -13.0 22.5 20.1

-1.0 -17.6 12.5 -0.3 -19.6 -3.9 20.2

-31.0 19.0 40.5 -3.9 -30.7 -1.0 25.5

-12.3 1.6 -4.9 -15.6 -25.8 40.3 30.6

-32.7 53.7 -0.5 -13.3 -25.4 25.8 40.8

-16.0 -12.3 -0.7 4.0 -29.7 -15.0 149.1

-33.1 7.1 28.4 -30.7 49.4 -34.7 112.8

5.6 -38.1 24.8 3.1 -28.2 33.2 53.5

8.4 -7.8 9.0 -25.2 11.0 -3.4 -29.2

-14.7 21.3 -5.0 -46.7 37.6 9.0 30.6

-17.7 47.3 -27.8 -33.8 48.1 7.7 4.2

-20.2 57.7 -8.9 -54.4 17.7 46.5 12.7

Ron Briggs January 2015 [email protected]

-16.7 4.7 5.0 -19.7 -6.2 4.5 42.3 2

1000

900

800

Chart 1 Pottsboro Area Public Library Items Checked by Month and Year 2007-2014

Items checked: from a severe low at the end of 2011, a consistent increase in items checked has occurred, clearly documenting the library’s revitalization

700

600

500

400

300

200

Library closed for three weeks for remodeling

100

Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov

0

2007

2/11/2015

2008

2009

2010

2011

Ron Briggs January 2015 [email protected]

2012

2013

2014

3

Chart 2 Pottsboro Area Public Library Items Checked by Year 2007-2014

7000

-16.7

6000

4.7

5.0 -19.7 -6.2

4.5

42.3

5000

4000

3000

2000

1000

0 2007

2/11/2015

2008

2009

2010

2011

Ron Briggs January 2015 [email protected]

2012

2013

2014

4

Pottsboro Area Public Library Items checked 2007-2014 % by month of annual total

Ron Briggs January 2015

18.0

% of annual total

16.0 14.0 12.0 10.0 8.0 6.0 4.0 2.0 0.0

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2007

10.0

7.2

6.9

7.3

7.0

14.2

11.4

9.1

6.2

8.1

6.3

6.4

2008

8.7

8.6

5.7

7.6

5.7

14.3

9.2

11.5

8.1

8.3

6.2

6.1

2009

8.1

6.7

6.5

7.4

8.3

11.9

9.4

6.8

7.1

9.6

8.8

9.2

2010

8.5

7.2

8.7

6.7

7.9

11.3

11.5

8.1

7.4

8.7

6.0

8.0

2011

7.9

9.0

10.4

7.1

8.5

14.7

9.9

10.4

6.9

5.7

5.0

4.6

2012

7.3

7.7

7.7

5.6

6.8

11.0

15.8

7.9

8.2

8.4

7.9

5.7

2013

8.6

7.1

7.3

7.5

8.1

8.9

9.9

10.1

7.6

8.8

8.1

8.0

2014

7.2

6.0

6.5

6.9

8.1

15.6

14.7

10.9

3.8

8.1

5.9

6.3

2/11/2015

Ron Briggs January 2015 [email protected]

5

Library Traffic

2012, 2013, 2014 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

Items Checked 2012 2013 2014 289 354 425 304 292 351 305 302 379 221 310 405 267 336 473 434 369 919 623 407 866 313 417 640 323 312 221 333 363 474 311 335 349 226 331 373 3949 4128 5875

2012 408 462 335 319 357 375 416 337 321 323 284 427 4364

Adult Visits 2013 2014 371 391 320 343 340 369 363 427 375 472 290 512 380 469 408 484 381 195 669 424 326 330 299 297 4522 4713

Juvenile Visits 2012 2013 2014 46 45 122 36 31 99 44 42 116 45 52 139 50 109 114 132 100 283 127 158 248 93 148 182 62 34 86 11 63 139 47 77 128 30 78 131 723 937 1787

Internet Users 2012 2013 2014 169 146 163 134 115 180 123 111 161 118 141 160 130 145 349 142 147 396 134 172 280 128 196 353 114 154 37 95 153 222 107 128 194 102 138 212 1496 1746 2707

New Patrons 2012 2013 2014 25 29 20 18 11 22 13 11 53 23 19 35 26 22 30 48 29 109 39 45 34 9 34 41 23 15 39 12 22 16 19 12 15 14 10 13 269 259 427

2014 compared to 2013 Items Checked

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 354 292 302 310 336 369 407 417 312 363 335 331 4128

2/11/2015

2014 425 351 379 405 473 919 866 640 221 474 349 373 5875

% change 20.1 20.2 25.5 30.6 40.8 149.1 112.8 53.5 -29.2 30.6 4.2 12.7 42.3

Adult Visits 2013 371 320 340 363 375 290 380 408 381 669 326 299 4522

2014 391 343 369 427 472 512 469 484 195 424 330 297 4713

Juvenile Visits

% change 5.4 7.2 8.5 17.6 25.9 76.6 23.4 18.6 -48.8 -36.6 1.2 -0.7 4.2

2013 45 31 42 52 109 100 158 148 34 63 77 78 937

2014 122 99 116 139 114 283 248 182 86 139 128 131 1787

% change 171.1 219.4 176.2 167.3 4.6 183.0 57.0 23.0 152.9 120.6 66.2 67.9 90.7

Ron Briggs January 2015 [email protected]

Internet Users 2013 146 115 111 141 145 147 172 196 154 153 128 138 1746

2014 163 180 161 160 349 396 280 353 37 222 194 212 2707

% change 11.6 56.5 45.0 13.5 140.7 169.4 62.8 80.1 -76.0 45.1 51.6 53.6 55.0

New Patrons 2013 29 11 11 19 22 29 45 34 15 22 12 10 259

2014 20 22 53 35 30 109 34 41 39 16 15 13 427

% change -31.0 100.0 381.8 84.2 36.4 275.9 -24.4 20.6 160.0 -27.3 25.0 30.0 64.9

6

Chart 5: Items checked 2012-2014

Items Checked

Items checked: from a severe low at the end of 2011, a major increase in items checked has occurred, especially the 42% annual increase from 2013 to 2014. This is also clearly apparent in Chart 1 1000 900

Items Checked 2012

800

Items Checked 2013

700

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2012 289 304 305 221 267 434 623 313 323 333 311 226 3949

2013 354 292 302 310 336 369 407 417 312 363 335 331 4128

% change 22.5 -3.9 -1.0 40.3 25.8 -15.0 -34.7 33.2 -3.4 9.0 7.7 46.5 4.5

Items Checked 2014 Items Checked

Library closed for remodeling

600 500 400 300 200 100 0 Jan

2/11/2015

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Ron Briggs January 2015 [email protected]

Nov

Dec

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 354 292 302 310 336 369 407 417 312 363 335 331 4128

2014 425 351 379 405 473 919 866 640 221 474 349 373 5875

% change 20.1 20.2 25.5 30.6 40.8 149.1 112.8 53.5 -29.2 30.6 4.2 12.7 42.3

7

Chart 6: Adult visits 2012-2014 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

Adult visits: appear to be continuing for 2014 (+4.2%) the positive trend which occurred for 2013 (+3.6) and 2012 (+0.1) over the prior year.

800

Library closed 3 weeks for remodeling

Adult visits 2012

700

Adult Visits 2013 600

2012 408 462 335 319 357 375 416 337 321 323 284 427 4364

Adult Visits

Adult Visits 2014

500

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

400 300 200 100 0 Jan

2/11/2015

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Adult Visits 2013 2014 371 391 320 343 340 369 363 427 375 472 290 512 380 469 408 484 381 195 669 424 326 330 299 297 4522 4713

Oct

Nov

Ron Briggs January 2015 [email protected]

2013 371 320 340 363 375 290 380 408 381 669 326 299 4522

2014 391 343 369 427 472 512 469 484 195 424 330 297 4713

% change 5.4 7.2 8.5 17.6 25.9 76.6 23.4 18.6 -48.8 -36.6 1.2 -0.7 4.2

Dec

8

Chart 7: Juvenile visits 2012-2014

Juvenile Visits

juvenile visits: one of the brightest changes. After very steep declines over multiple years (typified by the -52% decrease from 2011 to 2012), juvenile visits increased +29.6 in 2013 and 90.7 in 2014

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

300 Juvenile Visits 2012

250

Library closed 3 weeks for remodeling

Juvenile Visits 2013 Juvenile Visits 2014

200

2012 46 36 44 45 50 132 127 93 62 11 47 30 723

2013 45 31 42 52 109 100 158 148 34 63 77 78 937

% change -2.2 -13.9 -4.5 15.6 118.0 -24.2 24.4 59.1 -45.2 472.7 63.8 160.0 29.6

Juvenile Visits

150

100

50

0 Jan

2/11/2015

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Ron Briggs January 2015 [email protected]

Dec

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 45 31 42 52 109 100 158 148 34 63 77 78 937

2014 122 99 116 139 114 283 248 182 86 139 128 131 1787

% change 171.1 219.4 176.2 167.3 4.6 183.0 57.0 23.0 152.9 120.6 66.2 67.9 90.7

9

Chart 8 Computer/Internet use 2012-2014

Wifi users*

Computer/Internet use another very bright spot. After exhibiting a decline of -47.5% from 2011 to 2012, computer/Internet use is up by +16.7% for 2013 and another 55.0% for 2014 A significant component is an increase in wifi users (persons with their own equipment desiring an Internet connection). 450

Library closed 3 weeks for remodeling

Internet Users 2012

400

Internet Users 2013 350

2013

3 25 26 29 57 54 38 36 21 12

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

Internet Users 2012 169 134 123 118 130 142 134 128 114 95 107 102 1496

2013 146 115 111 141 145 147 172 196 154 153 128 138 1746

% change -13.6 -14.2 -9.8 19.5 11.5 3.5 28.4 53.1 35.1 61.1 19.6 35.3 16.7

*included in Internet. Wifi users*

Internet Users 2014

300

2014 24 0 40 54 85 68 101 102 103 104 105 106 892

250 200 150 100 50

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

Internet Users 2013 146 115 111 141 145 147 172 196 154 153 128 138 1746

2014 163 180 161 160 349 396 280 353 37 222 194 212 2707

% change 11.6 56.5 45.0 13.5 140.7 169.4 62.8 80.1 -76.0 45.1 51.6 53.6 55.0

0 Jan

Feb

2/11/2015

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Ron Briggs January 2015 [email protected]

10

Chart 9: e-book usage 2011-2013 e- book usage increased by over 100% in 2014, and reached a new monthly high in November (122). This is 1/3rd as large as the number of traditional book items checked out that month (349).

e-books 2012

180

usage increase during library closure

160 140 120

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Chart 9a

100

2012

80

2013 2014

60 40 20

23 46 36 47 40 36 28

0 Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

180 160 140 120

Chart 9b

80 60 40 20 0 Jun Aug Oct Dec Feb Apr Jun Aug Oct Dec Feb Apr Jun Aug Oct Dec

2/11/2015 2012

2013

2014

% change

113.0 17.4 58.3 19.1 20.0 97.2 121.4

e-books

Dec

100

2013 30 42 27 37 41 49 54 57 56 48 71 62

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 30 42 27 37 41 49 54 57 56 48 71 62 574

2014 61 54 65 81 116 94 107 84 159 96 122 122 1161

Ron Briggs January 2015 [email protected]

% change 103.3 28.6 140.7 118.9 182.9 91.8 98.1 47.4 183.9 100.0 71.8 96.8 102.3

11

Chart 10a

Activities-number

25

Library closed for remodeling

2012 2013

20

2014

Chart 10: although the number of activities decreased (- 30%), the attendee count still increased (+3%) in 2014 from 2013

15 10 5 0 Jan

Feb Mar Apr May Jun

Jul

Aug

Sep

Oct

Nov Dec

Activities-attendees

Chart 10b

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

800 700 2012

600

2013

500

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

Library closed for remodeling

2014

400 300 200 100 0 Jan

Feb Mar Apr May Jun

2/11/2015

Jul

Aug Sep

Oct

Nov Dec

Activities-number 2013 2014 2012 12 19 8 12 15 7 11 5 10 10 6 7 15 6 10 19 7 14 19 19 14 12 22 7 11 18 1 16 6 7 15 10 4 9 8 1 161 141 90

Activities-number % 2013 2014 change 19 8 -57.9 15 7 -53.3 5 10 100.0 6 7 16.7 6 10 66.7 7 14 100.0 19 14 -26.3 22 7 -68.2 18 1 -94.4 6 6 0.0 10 7 -30.0 8 8 0.0 141 99 -29.8

Activities: attendees 2012 2013 2014 91 243 64 116 193 77 97 117 91 106 55 103 169 40 699 270 120 140 279 307 104 202 189 117 170 192 14 238 46 277 181 148 100 110 94 8 2029 1744 1794

Activities: attendees % 2013 2014 change 243 64 -73.7 193 77 -60.1 117 91 -22.2 55 103 87.3 40 699 1647.5 120 140 16.7 307 104 -66.1 189 117 -38.1 192 14 -92.7 46 277 502.2 148 100 -32.4 94 8 -91.5 1744 1794 2.9

Ron Briggs January 2015 [email protected]

12

Chart 11: the senior center continues to grow in popularity with a 10% annual increase in 2013 and a 23.6% increase in 2014 Senior Center

300

Chart 11a

250 200

2012 150

2013 2014

100 50 0 Jan Feb Mar Apr May Jun 300 250

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 173 158 120 126 85 110 119 123 134 186 124 73 1531

2012 0 86 79 89 134 122 125 152 148 189 155 110 1389

% change 83.7 51.9 41.6 -36.6 -9.8 -4.8 -19.1 -9.5 -1.6 -20.0 -33.6 10.2

Jul Aug Sep Oct Nov Dec Senior Center

Chart 11b

200 150 100

Severe

December ice storm

50

2012

2/11/2015

2013

2014

Dec

Oct

Aug

Jun

Apr

Feb

Dec

Oct

Aug

Jun

Apr

Feb

Dec

Oct

Aug

Jun

Apr

Feb

0

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total

2013 173 158 120 126 85 110 119 123 134 186 124 73 1531

Ron Briggs January 2015 [email protected]

2014 126 130 156 158 191 150 191 188 116 240 120 127 1893

% change -27.2 -17.7 30.0 25.4 124.7 36.4 60.5 52.8 -13.4 29.0 -3.2 74.0 23.6

13

Summer reading continued in 2014 the success of 2013, when numbers doubled from 2012

Chart 12

Summer reading 2014 2012 2013

Total attendees: Summer reading 600 500 400 300 200

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total % change

114 92 25

231

280 188 33

501 116.9

213.0 273.0

486 -3.0

100 0 2012

2/11/2015

2013

2014

Ron Briggs January 2015 [email protected]

14