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EVENTS 28

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TTF Kolkata and Hyderabad geared up to showcase various facets of the tourism sector from across the world Exhibitors will promote their best and latest tourism products to the Indian and International travel trade during the TTF season. These participants have great expectations from TTF as they see it as a platform to give their business momentum. I am given to understand that TTF is India’s leading and pioneering travel mart. I am happy to note that this initiative originated in Kolkata over 25 years back, and that West Bengal Tourism has been closely associated with and participates in it in a big way at Kolkata and at many locations over the years. With tourism being a priority sector for this government, I am looking forward to participating in upcoming TTF Kolkata, which I hope will have the presence of many national and international tourism stakeholders, and which will help in promoting tourism in the region.

Goutam Deb

Minister, Tourism Department Government of West Bengal

T

ravel & Tourism Fair (TTF) is India’s oldest and largest travel trade show, which is now organised in nine cities annually. With TTF Kolkata (July 8-10) and TTF Hyderabad (July 15-17) round the corner, it is pleasing to see the response gathered from multiple Indian as well as International organisations. These two shows will be followed by TTF West Series covering Ahmedabad, Surat, Mumbai and Pune, together comprising the biggest tourism market in India. Highlighting the importance of the TTF Kolkata and Hyderabad, Sanjiv Agarwal, Chairman & CEO, Fairfest Media Limited (organiser of TTF shows and Publisher of Travel News Digest), said, “Needless to mention the huge importance of Kolkata as a source market and gateway to the Eastern India, those in travel business know it too well. As usual, the space in TTF Kolkata is fully sold out. Immediately after Kolkata, TTF Hyderabad provides an equally important opportunity to be present in a hugely strategic market in the centre of South India. We have recently experienced a rapid expansion

of TTF in Hyderabad.” Country representations from Sri Lanka, Thailand, Nepal, Bangladesh, Dubai, China, Bhutan, Macau and more have set the bar high at various TTFs this year. Among the state tourism departments who have in-principally committed big participation in these two TTF editions are: Delhi, Uttar Pradesh, Goa, Uttarakhand, Rajasthan, Gujarat, West Bengal, Himachal Pradesh, Chhattisgarh, Madhya Pradesh, Jammu and Kashmir, Maharashtra, Odisha, Kerala, Punjab, Rajasthan, Telangana, Karnataka. TTF series will witness a vast participation of major Indian and global players. The big private exhibitors, in-principally confirming in multiple locations include Adlabs, Travstarz, Oyo Rooms, IRCTC, Merakey Technology solutions, Nicco Parks. Talking about the agenda and promotional activities at this year’s TTF editions, Pankaj Nagpal, Managing Director, Travstarz Global Group, commented, “We have now split our business in four verticals to look after our product portfolio: Travstarz Global, HotelsConnect.

In, DMCConnect.In and www.travelrezonline.com. Our focus this year will remain on promoting our Dedicated B2B Online Travel Portal. The focus will remain promoting our new products and Destination Abu Dhabi at the TTFs and our focus cities will remain Tier 2 & 3 Cities only.” Exhibitors also plan to launch lot of new features at the various TTFs. Manoj Sherman, Vice President, Enoah I Solution India Pvt Ltd, plans to introduce eXenia suite of solutions for hospitality. “We will be targeting boutique properties with eXeniaLite and PRO solutions, while we will offer eXenia Enterprise bundled with SAP B1 for the hotel chains that would like to leverage on Central procurement, strong inventory and other rich ERP functionality,” he said. Deepak Singh, Regional Head- Delhi NCR, Galaxy Tourism Pvt Ltd, said that every year they participate in various exhibitions like TTF Ahmedabad, Hyderabad and Kolkata. As of now, they are DMC for UAE and Singapore, but planning to come up with some new destinations like Malaysia and Bali. Sulagna Ghosh

Isra Stapanaseth Director Tourism Authority of Thailand (New Delhi) Tourism Authority of Thailand (TAT) designated August 2016 as a ‘month for woman travellers’, in a way of marking Her Majesty Queen Sirikit’s birthday. In order to promote this initiative and inspire female travellers to come to Thailand, TAT has come up with five different promotional concepts: Beautiful LOOK, Beautiful SHAPE, Beautiful RETREAT, Beautiful MIND, Beautiful EXPERIENCE. Our focus at TTF would be to meet and engage with the travel trade from East India and introduce new properties, attractions and destinations in Thailand which they could further promote and sell to their clients.

Ujjwala Dali Officiating Director- Tourism Marketing & Promotion, Nepal Tourism Board Our efforts this year will be to focus on tapping the market in metropolitan cities like Delhi, Mumbai, Kolkata and Chennai, as well as cities Hyderabad, Pune, Bangalore, Ahmedabad, Bhopal and Patna, exploring new avenues. Our next product for the India market would be the adventure segment which has not been explored by the market yet, but which we are positive will strike a chord with the young audience, at this point of time. Our focus on TTF editions will be to communicate fresh updates about the destinations to the market to streamline positive message.

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• COVER STORY

TRAVEL NEWS DIGEST | july 2016

StartupKnockDown+ series to present a spectrum of opportunities for innovators in the travel-tech segment StartupKnockDown+ is just a fortnight away and this time it’s bigger and better. StartupKnockdown+ is an initiative by TravHQ in association with TTF to highlight the emerging travel technologies across various cities in India. The previous event had successfully put promising startups like Fxk00art and Confirmtkt in the spotlight and gave many others the chance to get inputs from industry experts to fine tune their product and gain new opportunities. It will be hosted first at Kolkata from July 8-10, thereafter following Hyderabad from July 15-17, 2016. The Kolkata and Hyderabad sessions have an esteemed line-up of judges and mentors. They have been placed as vanguards in investments in the travel industry and are at the forefront in driving the trend in the hospitality sector. Their proficiency in business incubation & entrepreneurship ecosystem development has given them an edge over others which help them to evaluate the product well. Travel StartupKnockDown+ would not only let the expert panel judge the pitching start-ups but

also engage with them before the event during multiple workshops. To facilitate this, the team has some interesting partners on-board. They include various leaders in the start-up space like Calcutta Angels, 10,000 start-ups- a NASSCOM initiative, Hyderabad Angels, Amadeus, Indian Angel Network. This battle would put a plethora

of opportunities on the table for the participating startups. These leading players would back the winning startup. This platform would catapult the network build-up and help them get media recognition to partners like Entrepreneur.com. Sanjiv Agarwal, Chairman, Fairfest Media Ltd (organisers of TTF), who is also a Chartered Member of the TiE, remarked, “Building on the successful debut of Travel StartupKnockDown alongside the TechForum at the OTM in Mumbai, we decided to launch the shows within the TTFs in several cities across the country. Apart from serving the travel industry in general by showcasing and deliberating on latest technologies in travel, it also acts as a very important platform for the Startup ecosystem to come together.” As the last week commences, the participants can register for StartupKnockDown+ event on the website startupknockdown.travhq.com. For enquiries call at +91-9990663373 or write to [email protected].

Sunny Jindal, Managing Partner, TravHQ We are very excited to partner with TTF and create a community platform for travel startups. The StartupKnockDown+ in second half of 2016 presents an exciting spectrum of opportunities for innovators in the travel-tech segment to showcase their offerings.

ESTEEMED MENTORS & JUDGES AT STARTUPKNOCKDOWN+ SERIES

Saumyajit Guha

COO, Calcutta Angels Network

Sanjiv Agarwal

Chairman & CEO: Fairfest Media Ltd, Publisher & Editor: Travel News Digest

Editor & Publisher Sanjiv Agarwal Executive Editor Sulagna Ghosh Media Director June Mukherjee Content Gopanjali Roy Disha Roy Choudhury Chirajit Nath Design Dilip Manna Ritam Maity

Head, Startup Warehouse Kolkata, 10000 Startups - NASSCOM

Ravi Ranjan

Senior Advisor, Corporate Strategy, Amadeus Asia Pacific

Bart Bellers

Subhrangshu Sanyal

Sanjay Jesrani

Murali Bukkapatnam

Srini Chandupatla

IAN Member, Founder & CEO, Go North Ventures, Mentor, Board member

Founder & Chairman: HouzKare.com, Trustee, TiE Global, Founding Member: Hyderabad Angels

Managing Directors Gazanfar Ibrahim Rajiv Agarwal Directors Harsh Agarwal Amit Nag Vijay Adhikari Associate Directors Rajarshi De Raj Kapoor Singh R Mahesh Tarique Ebrahim K Shankar​ Hema Manghnani Web Mrityunjay Kumar

CEO, IIM Calcutta Innovation Park

Member of Hyderabad Angels, Angel Investor, Serial Entrepreneur, Advisor

Advisors Abraham John Sheila Leong Managers Fatima D’Costa Uma Sureka Pratiksha Rajapure Shreyas Jain YC Anil Philomena D’Souza Deepti V Murthy Tania Das Ramesh Chauhan Sugandhi Varma Sanjeev Gupta

Shivam Shah

Partner, Augment Ventures

Vikram Duggal

Advisor, Mentor and Consultant, Unitus Seed Fund

Simon Akeroyd

Vice President, Corporate Strategy and Business Development, Amadeus Asia Pacific

Travel News Digest (TND) is printed and published by Sanjiv Kumar Agarwal on behalf of Fairfest Media Ltd. Printed at International Print -o-pac Ltd, C-4 to C-11, Hosiery complex, Phase-II, Extension, Noida - 201 301, Distt. G. B. Nagar, UP. Published at 216A/1Gautam Nagar, Gulmohar Park, New Delhi-110 049 Editor

Sanjiv Kumar Agarwal No responsibility will be accepted for unsolicited manuscripts and photos received. Despite careful selection of sources, no responsibility can be taken for accuracy.

Sesh Seshadri

Director, Lonely Planet India

The Publishers and the Editors do not necessarily individually or collectively identify themselves with the views expressed by respective writers and contributors in this journal. The views expressed are those of the authors only. The magazine assumes no liability or responsibility of any kind in connection with the information thereof. All right reserved. Reproduction in whole or in part is strictly prohibited without written permission from the publisher.

Hari Balasubramanian Advisor, IvyCap Ventures

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….………………………………………… Volume V • Issue 16 For feedback and information, write in at [email protected] Web : www.travelnewsdigest.in

INDIA

TRAVEL NEWS DIGEST | july 2016 •

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Union Cabinet approves the National Civil Aviation Policy 2016 The Union Cabinet chaired by Prime Minister Narendra Modi has given its approval for the much awaited Civil Aviation Policy, the first integrated policy that has been brought out by the Ministry of Civil Aviation (MoCA). The National Civil Aviation Policy 2016 was released by P Ashok Gajapathi Raju, the Minister of Civil Aviation. The policy is comprehensive, covering 22 areas of the Civil Aviation sector. Speaking on the occasion, Raju said that the centrepiece of the policy is to make regional air connectivity a reality. The policy also aims towards affordable and convenient flying for the masses while establishing an integrated ecosystem which will lead to significant growth of the civil aviation sector to promote tourism, employment and balanced regional growth, enhance regional connectivity through fiscal support and infrastructure development and also the ease of doing business through deregulation, simplified procedures and e-governance. Rajiv Nayan Choubey, Secretary, MoCA, informed that MoCA has capped one-hour flight at a subsidised

rate of `2500. Moreover, the MoCA has replaced the decade-old 5/20 rule with 20 aircrafts to fly internationally. The government has also assured its stand on Open Sky Policy for countries over destinations to 5,000 km from New Delhi on reciprocal basis. The policy aims at the following: a. India to become third largest civil aviation market by 2022 from ninth b. Domestic ticketing to grow from eight crore in 2015 to 30 crore by 2022

c. Airports having scheduled commercial flights to increase from 77 in 2016 to 127 by 2019 d. Cargo volumes to increase by four times to 10 million tonnes by 2017 e. Taking flying to masses- enabling Indians to fly at `2500 per hour under Regional Connectivity Scheme at unserved airports f. Requirement of five years of domestic flying for starting international operations removed g. Flexible and liberalised ‘open skies’ and ‘codeshare’ agreements h. Incentives to MRO sector to develop as hub for South Asia i. Ensuring availability of quality certified 3.3 lakh skilled personnel by 2025 j. Development of green-field airports and heliports k. Enhancing ease of doing business through deregulation, simplified procedures and e-governance l. Promoting ‘Make in India’ in Civil Aviation sector

MoT formulates Action Plan for Incredible India Bed & Breakfast/Home Stay Scheme The Ministry of Tourism (MoT) has formulated an Action Plan for ‘Incredible India Bed & Breakfast/ Home Stay Scheme’. The plan has the following features1. As Home Stay/Bed & Breakfast is the need of the hour, it was decided to revisit the scheme guidelines and update it based on present and future requirements. 2. To ensure expansion of Home Stay Scheme in State where it is already prevalent and introduction where it is not there. 3. Move towards ease of doing business through rationalisation of taxes, simplification of procedures etc. 4. Launch an aggressive marketing strategy to enlist more B&B Establishments. 5. Involve online travel agents in promoting this scheme and bring it on the fast-track.

6. Groups were constituted to study various aspects of this scheme and submit recommendations in a time bound manner. The Ministry recently organised a workshop on the same scheme. Chaired by Vinod Zutshi, Secretary, Ministry of Tourism, the event was attended by officials from several state governments, representatives from hospitality and the travel industry, CEOs of online travel agents along with other officials from the Ministry. The workshop focused on the problem of shortage of rooms in the accommodation sector, specially the budget category. Keeping in mind the long gestation period involved in the construction of hotels, additional requirement can be supplemented substantially by giving impetus to the ‘Incredible India Bed & Breakfast/Home Stay Scheme’ and similar such

schemes run by the state governments and online travel agents.

1st meeting of National Committee on Ramayana Circuit & Krishna Circuit held under Swadesh Darshan Scheme The Ministry of Tourism (MoT), in line with the Swadesh Darshan Scheme, conducted the ‘1st Meeting of National Committee on Ramayan Circuit and National Committee on Krishna Circuit’ under the chairmanship of the Ministry of Tourism and Culture, Dr Mahesh Sharma. Vinod Zutshi, Secretary, MoT and other experts and senior officers of the ministry were also present. Presentations were made on pan-India Ramayana and Krishna Circuit on the occasion. For the Ramayana Circuit, 11 destinations spread across six states have been proposed. The destinations covered are: Ayodhya, Nandigram, Shringhverpur and Chitrakoot (Uttar Pradesh); Sitamarhi, Buxar and Darbhanga (Bihar); Jagdalpur (Chhattisgarh); Bhadrachalam (Telangana); Hampi (Karnataka); and Rameshwaram (Tamil Nadu). Under the Krishna Circuit, 12 destinations across five states have been proposed. The destinations covered are: Dwarka (Gujarat); Nathdwara, Jaipur and Sikar (Rajasthan); Kurukshetra (Haryana), Mathura, Vrindavan, Gokul, Barsana, Nandgaon and Govardhan (Uttar Pradesh); and Puri (Odisha). The destinations

were approved by the expert committee. Projects worth more than three hundred crore rupees were

Dr V Venu appointed as the new Secretary of Kerala Tourism Dr V Venu, IAS, has been brought back to office as the new Tourism Secretary, in line with major reshuffle in the top level officers after a change in government. Dr Venu had earlier served the office between 2006 and 2011. Known for his progressive ideas, he was behind Kerala Tourism’s popular Rural and

Responsible Tourism initiatives, which received global acclaim in recent times. Bringing back an expert officer itself underlines the government intent for tourism in the state. Kerala aims at doubling the tourist numbers in the next five years.

approved in-principle in Uttar Pradesh under both the circuits.

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New team, renewed vision at West Bengal Tourism

The film will end with a punch line ‘Experience Bengal— Sweetest Part of India’ which is also the new brand logo of the state tourism department. The new promotional film has been shot at prominent tourist spots across the state from Darjeeling and Sunderban, keeping in mind the international audience. To be telecasted at national and international television channels, the film will initially start off as a 90 seconds film after which it would be of 30 seconds. It will also run at Inox movie screens and will also be uploaded on YouTube for people to view it. Following the recent state elections in West Bengal, Goutam Deb has stepped in to take charge of the state’s tourism as the new Tourism Minister. Furthering the policies of the sector, tourism in Bengal will focus on infrastructure development in North Bengal. The Minister has also expressed his commitment towards promoting Film Tourism in the state. Besides, hospitality in Bengal is also on a swing with an improved consumer spending. With a bustling marketplace, hospitality looks bullish with the number of keys increasing by close to 35% by the end of the fiscal. The West Bengal Tourism Department has launched a new promotional film featuring the Brand Ambassador of West Bengal, Shah Rukh Khan.

Kerala’s Responsible Tourism initiative gets acknowledged at Polish Film Festival Buttressing the state’s position as a prime destination for Responsible Tourism, Kerala Tourism has bagged a set of awards at FilmAT, one of the biggest international film festivals dedicated to tourism, art and ecology, in Poland. The state’s Responsible Tourism initiative won three gongs at the 11th edition of the festival held recently in the Polish city of Lublin, taking top honours for the ‘Best Promotional Social Campaign’ and in the ‘Protection of Nature’ and ‘Eco-Food’, categories for, respectively, the ‘New Worlds’ films ‘Sowing the Seeds of the Future’ and ‘A Taste of Life’. A fourth award, for ‘Best Editing’, was conferred on Kerala Tourism

for the film ‘The Great Backwaters of Kerala’, which showcased life in and around the legendary backwaters. “Winning four awards at such a prestigious festival is a significant achievement for Kerala. It speaks to our commitment to realising the state’s potential for international tourism in a responsible manner– always with the best interests of the people and the environment at heart,” said A C Moideen, Minister for Tourism. Conceived and scripted by Stark Communications, and directed by Malayalam filmmaker Anwar Rasheed, the ‘New Worlds’ films are snapshot vignettes into one of the world’s best implemented Responsible Tourism campaigns.

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Andhra Pradesh launches water sports in Vijaywada Andhra Pradesh has introduced a plethora of water sport activities like parasailing, jeep parasailing, para-motoring, water skiing, speed boat etc in Bhavani Islands in Vijayawada. Work is also well underway to replicate the same across other key beaches such as Rishikonda, Bheemili, Mangamaripeta, Thotlakonda, among others. Two houseboats have been launched at the tourist destination of Papikondalu in Rajahmundry, fitted with best in-class amenities to suit the tourists. The state is launching 33 hotels with a total investment of `2400 crore. Notable global brands such as Taj group, ITC group, Accor group Holiday Inn Associates and JW Marriot Associates have already invested in such projects. Neerabh Kumar Prasad, Principal Secretary to Government, Tourism & Culture, said, “We are extremely proud to announce the launch of a host of water sport and adventure tourism facilities in Andhra Pradesh. This launch will herald a new

dimension in tourism in the state.” Tourism in Andhra Pradesh is also geared up to launch amphibious vehicles in Vijayawada and Rajahmundry. As regards Heli Tourism, sea planes will soon be functional in Vishakhapatnam, Vijayawada and Kakinada. Dr R P Khajuria, Commissioner, Department of Tourism, said, “Amphibious vehicles and Heli Tourism are two most contemporary forms of tourism attractions. We plan to launch them soon and are really upbeat about it. Overall with the launch of these hosts of water sport and adventure tourism activities, we feel tourism in the state will get a major boost.” Andhra Pradesh Tourism is also promoting Srikalahasteeswara Temple, as part of Tirupati and beyond. The temple is well known for its Kaal Sarp Dosh puja also known as the Rahu – ketu puja. It is also well known for its 10 days long Mahashivratri celebrations held during the months of February or March.

Telangana soars high on Religious Tourism

Formed in June 2014, the Telangana State Tourism Development Corporation (TSTDC) has achieved one of the highest growth rates in the country’s tourism sector. The state has attracted double the number of pilgrims from all parts of the country and the world in 2015, as compared to that of 2014. As many as 1.2 crore tourists visited the state last year, which includes 36 lakh tourists who visited the popular Buddhist, Jain and other religious sites spread across the state’s 10 districts. A major chunk of the tourist footfall last year owes credit to the Godavari Maha Pushkaram, which is observed once in 12 years and thus observed

plenty of pilgrims and travellers alike. About 10 lakh domestic and international tourists had taken a dip in the Godavari during the Pushkaram. Right from the green belt to the lakes to the pilgrimages, Telangana has it all. Besides promoting the famous attractions, the state’s tourism board has been promoting some of the most lesser-known places also. The other religious sites that contributed to the boost in Religious Tourism include Nagarjunakonda, Nagarjuna Sagar, Bijgir Sharif Dargah in Karimnagar, Kazipet Dargah, the three-foot idol cut out of a single jade stone in Kolanupaka and a few other popular Buddhist and Jain destinations spread across the state.

MTDC to take forward the Hunar Se Rozgar Tak scheme Maharashtra Tourism Development Corporation (MTDC) will now be a facilitator for ‘Hunar Se Rozgar Tak’ scheme, launched by the Ministry of Tourism, Government of India. MTDC has tied up with identified hospitality institutions with an aim to provide economic empowerment of the youth in the remote areas of the state. To be run free of cost, the programmes will ensure economic benefit through employment generation and reduce the skill gap that affects the hospitality sector. The scheme targets at generating self-employment opportunities for students who are at least eighth pass and belong to the age group of 18-28. MTDC has carried out various hospitality courses comprising six to eight weeks which include ‘Food Production’, ‘Food and Beverages’, ‘Bakery and Patisseri’ and ‘Housekeeping utility’.

Valsa Nair Singh, Principal Secretary, Cultural & Tourism Affairs, Government of Maharashtra, said, “The MoT has announced a very important and effective initiative under the ‘Hunar Se Rozgar’ scheme.

With MTDC being selected as a key facilitator, we have taken up an important responsibility on our shoulders to bring a positive change for these students who belong to an underprivileged background. Hunar Se Rozgar Tak is a double benefit programme as it improves the standard of living of these students as well as provides a sound resource to serve in the hospitality sector.” Employees of Infosys, Hinjewadi, on the other hand, have been provided tourism facilities under the banner of MTDC. Maharashtra Chief Minister Devendra Fadnavis recently inaugurated India’s first-of-its-kind project- MTDC’s Infosys Tourism Pavilion, whereby a tourism pavilion in the Infosys campus Phase II Food court 3 will be offering tourism related services to the employees on a concessional basis.

Dr Mahesh Sharma unveils TAAI’s official publication, NAMASTAAI NAMASTAAI was released by Dr Mahesh Sharma, Minister of Tourism & Culture and State Minister for Civil Aviation at an event in New Delhi. This magazine covers extensively news from TAAI and its regions in a more effective form. Further, this magazine is utilised to feature ‘Welcome to New Members’, share industry trends with members, educational information pertaining to industry matters, updates on airlines, tourism and allied matters including visa updates, travel technology updates, etc. Sunil Kumar R, President, TAAI said, “NAMASTAAI is being introduced by our Managing Committee as the TAAI magazine to present TAAI in its full form. It is an initiative to renew TAAI getting ‘noticed’– to get acknowledged that TAAI means Ticketing, TAAI means Tourism, TAAI means Technology, TAAI means MICE and TAAI means much more.” The 84-page magazine has a variety of content. It will help share best practices of TAAI’s own members who have accomplished outstanding feats in the industry – TAAI TRAILBLAZERS. It will help bring TAAI closer to its members with every issue featuring a part of its history and its leaders who have led TAAI from time to time – TAAI TORCHBEARERS. It will help upgrade its

members and their agency personnel with new updates and projections in the industry – TAAI TRENDS. It will promote TAAI Regions and Chapters and the news at National & Regions and Chapters – TAAI TALK. It will

feature tourism extensively to help identify that TAAI means Tourism as well in both inbound and outbound – TAAI TOURISM. It will have articles of educational relevance in changing times – TAAI TUTELAGE.

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Uttarakhand to constitute Eco-Tourism Corporation with 51% government stake The tourism department of Uttarakhand will now get writers to pen untold stories relating to dak bungalows in forests. These stories, when published and publicised, will help promote eco-tourism in villages situated close to forest areas. Several other initiatives are being undertaken to boost eco-tourism in the state. STS Lecha, Additional Principal Chief Conservator of Forests, said, “The government order to form an Eco-Tourism Development Corporation has already been issued. The Chief Minister at a meeting held with forest officials instructed them to activate this corporation, whereby the homestays scheme would be made more effective to strengthen the concept of eco-tourism as well as heritage tourism in the forest belts of the state.”

Uttarakhand Eco-Tourism Corporation Ltd will come with an initial fund of five crore rupees and will have 51% stake of the state government and the rest of the private firm. The Board of Directors of the company will have a minimum of three and maximum of seven Directors. While the Chairman will be an Additional Chief Secretary rank officer or Principal Secretary (environment), the responsibility of the Managing Director of the company will be with an Indian Forest Service Officer. Dinesh Agarwal, Forest Minister, said, “We are trying to boost eco-tourism, link it with village tourism and develop small circuits near popular destinations to attract tourists to newer places in the state.” Moreover, the eco-tourism wing of the Forest Department is making all efforts to promote its activity,

ensuring involvement of maximum number of people. It has identified 32 eco-tourist circuits, which will be one of its kinds. These include 16 sites each in Garhwal and Kumaon.

J&K government to develop new tourist destinations in the state Kiranmay Nanda, MP, headed the members of the Parliamentary Standing Committee on Tourism, Transport and Culture and called on the Chief Minister, Mehbooba Mufti (who also holds the charge of the Tourism portfolio) to discuss issues pertaining to the development of modern tourism infrastructure in Jammu and Kashmir. Navin Kumar Choudhary, Principal Secretary to Chief Minister; Farooq Ahmad Shah, Secretary Tourism; and Mahmood Ahmad Shah, Director Tourism Kashmir were also present on the occasion. The CM pointed on the requirement of adequate financial and technical support from the central government in developing new tourist destinations in the state. “We will involve experts in building state-of-theart tourism infrastructure at these new destinations,” she said. “We would allow only development of eco-friendly infrastructure at the upcoming tourist destinations like Tosamaidan, Ranjit Sagar Dam, Mughal Road and Bangus Valley and develop local economic stakes in tourism promotion,” the CM added. J&K has been gifted by the God with breathtaking scenic beauty and water resources which need to be

harnessed judiciously for tourism promotion, believes Mufti. The CM also called on the local stakeholders associated with travel and tourism industry for playing a key role in the promotion of tourism.

The CM said the department is conceptualising a plan to promote niche tourism activities in the state including Border Tourism, Religious Tourism and Adventure Tourism.

Let’s Talk Madhya Pradesh, advocates MP Tourism Madhya Pradesh Tourism Development Corporation (MPTDC) recently concluded a road show in Delhi to showcase the resurgent and fast growing tourism sector of the state to the travel agents. The show was graced by the presence of Tanvi Sundriyal, AMD and Subhash Goyal, immediate Past President, IATO. Located at the heart of India, Madhya Pradesh has various tourism opportunities to offer. It has a forest area cover of 77,700 sq km, famous for Sal trees and bamboo. The state has nine national parks, 25 wildlife sanctuaries the major ones being Bandhavgarh, Pench, Kanha, Panna, Satpura Wildlife Sanctuary, Chambal Ghadiyal Sanctuary etc. The state is also the abode of three World Heritage sites- Khajuraho, Bhimbetka and Sanchi. Orchha, Gwalior & Mandu are other beautiful architectural sites out of many others. Further, it boasts of unique

places including World’s first Broad gauge Rail Restaurant, ‘Sair Sapata’ at Bhopal and ‘Holiday on Wheels’

Shah Rukh Khan inaugurates the new KidZania at Delhi NCR Bollywood superstar Shah Rukh Khan recently walked the ramp with young trend setters posing in their future dream avatars at the newly launched Kidzania Delhi NCR. The actor drove around in a specially designed KidZania, fire truck to play the role of a professional fire fighter Shah Rukh, who has a 26% share in KidZania’s India franchise, asked his young fans to join him up on stage to share their dream professions and encouraged them to actually explore that dream at KidZania with its over 90 role playing activities. “I am extremely excited to introduce the families of Delhi NCR to this unique edutainment concept. Our priority is to create a safe and fun environment to introduce values such as financial literacy,

responsibility and dignity of labour to children. Now we have two KidZania Centres in India and I commit to open the next one in South India,” said Khan. Build on a budget of over 100 crores with an area of 96,000 sq ft across three floors, KidZania Delhi landed its life sized Airbus A320-200 straight into the hearts of families across Delhi NCR. Xavier López Ancona, President of KidZania, concluded the ribbon cutting ceremony and officially opened the doors of KidZania Delhi NCR, to the excited visitors. With paved roads, battery operated vehicles, buildings, and a fully functional economy with its own currency along with 27 real world brands, KidZania offers an authentic real world experience to its young guests.

by Caravan Tourism. Madhya Pradesh is also promoting itself as a vibrant film location. Caravan Tourism has been very popular not only among tourists but also with the film industry. One of the biggest achievements in tourism was the Jal Mahotsav, celebrated with water sports and adventure activities in February this year. MP Tourism also facilitated the National Conventions of IATO, ATOI and ADTOI. Its ‘MP Tourism Year’ celebrated in 201516 focused on various tourism parameters. MP Tourism has made policies and incentives to promote various tourism projects in the state and to facilitate their easy implementation. The main amongst them are its forward looking Wayside Amenity policy, land allotment policy and incentive for heritage projects. Incidentally, bids are out for three heritage projects.

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Goa set for new tourism ties with Croatia, Iceland and Israel Indian Ambassadors to Croatia, Iceland and Israel have extended an invitation to Goa to promote its tourism facets which will boost travel and trade ties between this state and theirs in the coming future. Nilesh Cabral, Chairman, GTDC, elaborated on new tourism activities and initiatives recently launched by Goa Tourism that would interest the three countries. He also impressed on Goa Tourism’s efforts made to augment tourism infrastructure, safety measures and hygiene for tourists visiting Goa. “We would also like travel and tour operators from Croatia, Iceland and Israel to visit Goa to witness and experience the various tourism facets so that they go back and enthuse their nationals to visit this state. We have recently launched a new interactive Website and Mobile App which enables tourists to access information on Goa and plan their vacations accordingly at the click of a button,” said Cabral. Sandeep Kumar, Ambassador of India to Croatia, said, “Croatia wants to expand its tourism sector and we are looking at an exchange of concrete ideas in promotion of tourism and cultural ties between Croatia and

Goa and furthering it with business retreats and investment opportunities in Goa and India.” Rajiv Kumar Nagpal, Ambassador of India to Iceland, said, “We see a huge prospect of collaborations on the tourism front between Goa and Iceland with focus on cuisine and food considering the fact that there is a

Jharkhand to develop Mining Tourism Jharkhand, in its bid to attract greater number of tourists, is planning to promote Mine Tourism by developing mines into tourist spots. Jharkhand has considerable mineral resources and is a major storehouse of iron ore, coal and copper mining, along with gold and silver. Closed and abandoned mines will now be redeveloped and made available to tourists in the state. “This could be a different experience for the visitors

and tourists who visit Jharkhand. The government is already in talks with several mine operators for the same,” said Prasad Krishna Waghmare, Director of Jharkhand Tourism. Along with Mine Tourism, Jharkhand will also be promoting its medieval terracotta temples. Built between 17th and 19th centuries, there are 78 such distinctive temples located in Maluti.

Travel as you like with IRCTC’s Jyamon Khushi Beran scheme The Indian Railway Catering and Tourism Corporation (IRCTC), Eastern Zone has launched the ‘Jyamon Khushi Beran’ scheme to cater to tailor-made short trips for fewer people. Debashis Chandra, General Manager, IRCTC (east) group, explained, “Our normal tours are arranged for groups of 25-30 people and last for at least 6-7 days. Nowadays, there are many couples who want 2-3 day outings with their children to destinations that are not run of the mill. We want to target such people. For instance, families may want to visit Manas in Assam or Gopalpur-Bhittarkanika in Odisha. We will arrange everything, from their travel by air or rail to accommodation and sightseeing. Our plan is to go in for the ‘wish marketing’ concept instead of selling tours planned by us.” To schedule a dream trip, one only needs to call up

IRCTC or send a mail. Executives will call back to find out the requirements after which it will take 7-10 days to work out details and give various options to the travellers. “Our aim is to exploit the immense potential that the eastern sector has. People now want to travel to the north eastern states. We also want to tap the adventure tourism market. We are in plans to arrange for trekkers’ huts and forest bungalows. The monsoons are a very good time to travel for those who want small trips, particularly to forests that remain open. At this time, accommodation is normally cheaper than the normal tourist seasons,” added Chandra. Apart from the popular tours to foreign destinations, IRCTC has also divulged plans to foray into the field of medical tourism for which it will tie-up with many hospitals and arrange for the travel, stay and treatment for outstation patients.

sizeable Indian population in Iceland.” Pavan Kapoor, Ambassador of India to Israel, said, “There is a lot of commonality between Israel and Goa with regards to pilgrimage and heritage tourism and we can collaborate on these aspects to further tourism ties between the two sides.”

Thomas Cook India launches Coach Holidays to tap the value conscious domestic market Thomas Cook India Ltd has launched its Domestic Coach Holidays portfolio, offering simple and affordable seat-in-coach vacations to popular destinations that are at a driveable distance from India’s key metros/mini-metros. ‘Coach Holidays’ are pre-packaged products for customers seeking a bargain domestic holiday in the air conditioned comfort of Volvo/equivalent coaches. According to Thomas Cook India’s internal consumer analysis, the domestic market has a strong untapped potential, with over 40% YoY surge in demand for the country’s getaways/ short domestic holidays, and at value pricing. In a strategic initiative to leverage the travel hungry, aspirational, yet price sensitive market, Thomas Cook India conceptualised its Coach Holidays inviting India’s domestic segment to explore a destination on wheels at attractive price points. Thomas Cook’s affordable range of ‘Coach Holidays’ targets two key segments: families and senior citizens, as also entry level young couples and ad hoc groups of friends. Rajeev D Kale, President & Country Head- Leisure Travel & MICE, Thomas Cook (India) Ltd, said, “Domestic Tourism is witnessing a strong resurgence and the launch of our Thomas Cook ‘Coach Holidays’ intends to catalyse this demand. Popular drive-down locations are seeing strong interest and for today’s travel-hungry yet price sensitive audience, our focus on simple, easy to book, seat-in-coach tours offers the unbeatable quality assurance of the Thomas Cook brand, coupled with great value pricing!”

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Philippines to conduct a four-city road show in India following a surge of tourists in the first quarter of 2016 A total of 22,121 Indian tourists arrived at Philippines during January-March 2016, recording an increase of 23.7% over the same period last year. The Department of Tourism (DOT) Philippines has reported 6943 visitor arrivals in March 2016, that is, a growth of 8.23% over that of the same month in 2015. Such a growth, according to SanJeet, Tourism Attaché, Philippines Tourism Marketing Office India, has been the result of continuous effort on the part of DOT to promote the country’s attractions under the ongoing Visit the Philippines Again (VPA) 2016 campaign. The country hopes to end the year with a growth of 25% while maintaining a steady number throughout the year. Philippines will also be conducting yet another fourcity road show in August. The show will commence

from Taj Bengal, Kolkata, followed by Raintree Hotel Anna Salai, Chennai on August 9, Vivanta By Taj, Bengaluru on August 10 and conclude at The St Regis Mumbai on August 11. Representatives from DOT Philippines along with a 20-member delegation will interact with over 400 key travel agents and tour operators, MICE and up-market leisure operators. “The year 2016 is witnessing a strong start for Philippines Tourism, especially from the India market. We believe in putting our best efforts to make every road show more promising than the last one. The Indian travellers’ palate has become experimental and therefore, through our numerous trade initiatives, we envisage the influencers of the Indian travel market to sell the destination more effectively to the end consumers,” said SanJeet.

Nepal to be linked to India’s first trans-national Buddhist circuit The Ministry of Tourism is set to announce the Buddhist circuit as India’s first trans-national tourist circuit under the Swadesh Darshan scheme. The effort will promote tourism in Nepal and Sri Lanka alongside that in India, with sites in the Buddhist circuit spanning the other two countries. “It is surprising that while Buddhism originated in India and seven of the eight main Buddhist pilgrimage sites are in India, our country gets not even one per cent of Buddhist pilgrims in the world. We are going to offer world-class facilities and lure many of these tourists to India, which will also add tremendously to revenue and employment generation,” Minister of State of Culture and Tourism, Dr Mahesh Sharma said. The map of the Buddhist circuit as envisaged by the ministry comprises Bodh Gaya, Vaishali, Rajgir and Kushinagar in Bihar, Sarnath, and Shravasti in UP, along with Kapilavastu and Lumbini in Nepal where Buddha was born. Nepal will also be getting the world’s largest thangka painting-measuring a whooping 70 m by 50 m-that is set to go on a three-city tour in November. The thangka, currently housed in Japan, will be up for display at the Dashrath Rangasala Stadium in the Capital, at the Lumbini Garden in

Lumbini and at the Basundhara Park in Pokhara. The thangka depicts the life story of Gautam Buddha— from his birth to Mahaparinirvana by summarising the life cycle of the Buddha in twelve deeds as is noted in historical texts.

Sunil Sharma, Executive Director, Nepal Tourism Board, said, “The thangka is a pride of our nation. And it is obvious that if we can promote it around the world it can boost the tourism sector; also the exhibit will help to promote Nepal as a safe tourism hub.”

Indonesia records a distinct rise in foreign tourist arrivals in April

Bangladesh’s SMART approach for forest conservation to boost tourism in the country

The foreign tourist arrivals rose by 14.45% in April in Indonesia, from a year earlier, reported the statistics bureau. The foreign tourist arrivals to Indonesia increased from 806,118 in March to 811,233 in April. Among them, the number of Chinese visitors rose by 11.5% to 107,050 people on year, according to Suryamin, head of National Statistic Bureau. Singapore ranks first among the

The Government of Bangladesh has expanded the scope of its current protection efforts through its Forest Department at the world’s largest mangrove forest- the Sundarbans. Central to this effort will be the adoption of SMART (Spatial Monitoring and Reporting Tool) patrol management. Patrolling data from SMART will strengthen the ability of conservation programs to combat wildlife poaching and other illegal activities. SMART empowers managers to plan a strategic response to forest crime and protected area enforcement. The World Bank is providing support for implementation of patrolling efforts under the Strengthening Regional Cooperation for Wildlife Protection (SRCWP) Project. Dr Zahangir Alom, Sundarbans Project Manager for WCS (Wildlife Conservation Society)— Bangladesh, who is jointly leading the training exercises said, “The SMART approach will allow managers to quickly understand where patrol efforts are being made, and where gaps exist that require additional attention from the frontline staff. It is also a means by which patrol teams can demonstrate their efforts and results by meeting patrol targets

foreign holidaymakers visiting the country in April, followed by Malaysia and China. Indonesia aims to attract 20 million foreign tourists annually by 2019. The government is campaigning extensively to expand tourism in Southeast Asia’s largest economy. It has also waived tourist visa requirements for foreign nationals from 169 nations as a bid to achieve the target.

set within the SMART system.” “SMART patrolling is particularly well suited for implementation in the Wildlife Sanctuaries for Freshwater Dolphins in the Eastern Sundarbans due to the greater human impact from tourism and fisheries in this area,” said DFO Wildlife, Jahidul Kabir. The SMART Partnership includes WCS, CITES-Monitoring Illegal Killing of Elephants (MIKE), Frankfurt Zoological Society, North Carolina Zoological Park, Panthera, Peace Parks Foundation, World Wildlife Fund, and Zoological Society of London. The tool was launched in March 2013 and has been implemented at 140 sites across 30 countries worldwide. Bangladesh is one of the first countries to pilot SMART in a World Heritage Area.

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TRAVEL NEWS DIGEST | july 2016

Anusha Dandekar appointed as Thailand’s Brand Ambassador

The Tourism Authority of Thailand (TAT) has launched a campaign to target women travellers. The tourism board is keen to benefit from the first-mover advantage and has appointed Anusha Dandekar as its Brand Ambassador in India. “I have been to Thailand over 50 times during my career at MTV Asia – we shot there all the time and I’ve tried all the food. It’s one of my favourite places and despite having visited so many times, it never gets old for me,” said Anusha. Soraya Homchuen, Director, TAT Mumbai office, said, “Today women travellers represent 30% of our arrivals from India. We would like to scale this up to 60-65% by 2022. We have done this effectively before with groups and independent travellers.” According to a study conducted by Thomas Cook earlier this year, 70% of women today prefer to travel with friends versus family. Moreover, many studies have indicated that culture, cuisine, spa & wellness and shopping are

the interests of these women travellers. They have also been shown to prefer to travel without a tour manager and correspondingly prefer safe, easy-to-navigate destinations. Thus, Thailand emerges as the perfect choice and the best fit for this segment because it meets all these needs effectively. Various studies conducted in India and globally show that 70-80% of holiday decisions are taken by women. TAT believes that positive experiences in Thailand will lead women travellers to choose Thailand more often also for a family holiday in the future. Moreover, an Amadeus study has indicated that between 2011 and through 2020, the women traveller’s segment would have grown by an astounding 891%! Anusha Dandekar visited Thailand for the destination’s TVC shoot and essentially experienced the thrills in Thailand. She and the tourism board will be showcasing her adventures during the trip on social media besides traditional platforms.

Taiwan projects itself as the ideal youth destination Taiwan, with its exotic landscape, continues to attract the new generation tourists who are willing to understand and uncover the gem that resides in its geography. Flaunting a mosaic of scenic beauty, the destination can satisfy the quest of young travellers. Young educated youth with an easy access to technology and available information find the Taiwanese cities fascinating to travel and engage in a plethora of youthful activities. The dazzling metropolis of Taipei is home to a number of youthful and cosmopolitan experiences. One can explore the iconic landmark of Taipei 101, shop in the bustling night markets or go clubbing in the sprawling clubs to soak in the infectious vibe of the city that never sleeps. Steeped in tradition and culture, Taipei is

home to famous monuments, landmark sites and premier centers for performing arts. Moving further away from Taipei, Hsinchu, Hualein, Kaohsiung, Taichung, Puli and many other destinations offer a myriad of experiences. As a land of rugged mountainous terrain, it is the most sought after destination for adventure travellers. Travellers can participate in outdoor activities like underwater adventure in the tropical surface, hiking in the foothills close to the city or climbing the roof of Taiwan, Mt Hade at nearly 4000 m above sea level, the highest mountain in Northeast Asia. Moreover, economical stays and warm hospitality of the locals make it very convenient for youngsters to travel to Taiwan.

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TRAVEL NEWS DIGEST | july 2016

Laos hosts the ASEAN Ecotourism Forum Pakse in southern Laos played host this time to the ASEAN Ecotourism Forum. Held from June 22-25, 2016, the event was organised by the Lao government as part of its role as ASEAN chair in 2016. The forum included a two-day conference, highlighting the theme of ‘ASEAN without Borders: a Roadmap for Strategic Development of Ecotourism Clusters and Tourism Corridors’, along with an ASEAN ministerial roundtable. Tourism Ministers at the end adopted a ‘Pakse Declaration’ aiming to align the region’s ecotourism destinations. “Intra-ASEAN travel will help to generate economies of scope and scale, especially in the rural areas and strengthen the sustainability of ASEAN’s ecotourism industry,” said Dr Bosengkham Vongdara, Laos’ Minister of Information, Culture & Tourism. Vongdara highlighted the importance of ‘the concerted efforts of all ASEAN member states, as well as the support and expertise of ecotourism practitioners, authorities, ground operators and investors’ to strike the right balance between conservation and sustainable development. Speakers at the event included representatives from the World Wildlife Fund, the Adventure Travel Trade Association, the Asian Development Bank, the Wildlife Conservation Society, and Birdlife International.

Macao announces collaboration with JeanClaude Biguine Salon for promotion in India

The Macao Government Tourism Office has collaborated with Jean-Claude Biguine Salon and Spa in its bid to present the multiple and stylish facets of Macao to the Indian audience.

The French luxe chain will be promoting Macao as the ideal holiday destination through souvenirs and props placed in select outlets. Customers availing services over `15,000 will be gifted special Macao souvenirs that perfectly complement the beautiful marvels of Macao. A four-week contest has been activated on Facebook for the residents of Mumbai to win Jean Claude Biguine Salon voucher worth `2500 every week by choosing the ‘Most Beautiful Selfie Spot’ in Macao. Arzan Khambatta, Head, India Representative Office, Macao Government Tourism Office, said, “We are very pleased to be associated with one of the best brands in the salon industry- Jean Claude Biguine. Like Macao, JeanClaude Biguine Salon & Spa redefines indulgence so we are looking forward to present Macao to the Indian audience in an all new style. We also have an exciting contest running on the social media handles of Macao Tourism where all Mumbaikars can sign-in and pick their favourite from the wide-array of stunning destinations in Macao that is perfect to be titled as the ‘Most Beautiful Selfie Spot’ and win a special prize.”

Vietjet President and CEO named in Forbes’ list of World’s 100 Most Powerful Women Forbes has named Nguyen Thi Phuong Thao, President and CEO of Vietjet Aviation Joint Stock Company in its list of World’s 100 Most Powerful Women. Forbes’ list was determined by analysing world’s most successful women as business leaders, entrepreneurs, investors, scientists and philanthropists and others. Nguyen Thi Phuong Thao is Vietnam’s first woman to be featured in the list and was placed number 62 overall. The list also includes the likes of Angela Merkel, Hilary Clinton and Janet Yellen. Thao’s wealth and success is derived from her 95% stake in Vietjet Air, residential projects and HDBank, where she serves on the board as Vice Chairwoman. Thao’s leadership has stimulated Vietjet to capture the largest market in the local aviation industry and to rapidly develop an extensive domestic and international network in just four years of operations. Providing the ease and convenience of air travel to millions of people, the airline has completely transformed the face of Vietnamese aviation sector. Nguyen Thi Phuong Thao is also set to become Vietnam’s first female billionaire after it was announced that Vietjet is planning an initial public offering (IPO) in the coming months. The airline is looking to offer as much as a 30% stake and aims to seek a valuation of more than $1 billion. After this, Thao is set to have a net worth exceeding $1 billion,

also making her South East Asia’s first self made female billionaire.

World’s two biggest motorsports to be conducted in Malaysia Malaysia will be hosting the world’s two biggest motorsports events this year in October 2016. The motorsports will be organised by Sepang International Circuit (SIC). The 2016 Formula 1 Malaysia Grand Prix (F1 Grand Prix) will take place from September 30 to October 2, 2016 - Round 16 of 21, while the Shell Malaysia Motorcycle Grand Prix 2016 (MotoGP) will be held from October 28-30, 2016, maintaining its position as the penultimate round of the 18-round championship.

“Sports fans in India have increasingly begun to embrace the excitement of motorsports in the recent years. The attendance of Indian visitors at the F1 Grand Prix and MotoGP have increased each year, and if we look at the numbers recorded in the past four years alone, there has been stunning growth,” said Dato’ Razlan Razali, Chief Executive Officer of SIC. “It’s encouraging to see so many sports enthusiasts travelling to Malaysia. We are in talks with travel agents, SIC and the airlines to come up with special packages for the events. Besides sporting events, SIC is also a perfect venue for meetings and other gatherings. We are hoping to get a lot of inflow through our various MICE engagements as well,” said Mohd Hafiz Hashim, Director, Tourism Malaysia. Visitors will also enjoy other activities like the Drivers’ Autograph Session, X-Track for all ages, Public Pit Lane Walk, Drivers Fan Forum, Malaysia Championship Series and the after-race concert, located at Hillstand B. Meanwhile, the Mega MotoGP Carnival will be offering fans souvenirs to accessories to limited edition merchandise or even a brand new bike, and other popular activities such as the Riders’ Autograph Session, Public Pit Lane Walk and the SAATC talent development championship as a support race.

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Korea Tourism welcomes Indian visitors for the Boryeong Mud Festival 2016 One of the most popular summer festivals of South Korea will be held on the west coast at Daecheon Beach in Boryeong. The Festival will begin on July 15 for ten days at the Daecheon Beach Mud Plaza. The Boryeong mud rich in mineral component is collected from the yellow sea and has elements, which prevent skin aging. Every year, this festival attracts youth from different parts of the world. The side events like mud bath games, mud wrestling, swimming in the mud mega tub and the vibrant music nights offer the visitors to have fun. Visitors feeling particularly energetic can try the marine mud-training course, whilst those looking for something more chilled can relax in the mud massage zone. In the evening, music and fireworks continue the party on the beach. The admission tickets to experience zone range from `450-600 approximately. The Festival is open to all from 10:00 am till 6:00 pm at the Daecheon Beach and Downtown area. The beach is easily commutable through train and intercity buses or car from Seoul. According to Byungsun Lee, Director, Korea Tourism Organisation, India, the Boryeong Mud Festival is one of the offerings from the land of festival, South Korea. “It attracts the biggest number of foreign visitors during the season. I would like to invite the Indian visitors to experience this enjoyable and exciting mud experience in South Korea this summer,” he said.

Maldives organises a successful fourcity road show in India The Maldives Marketing and Public Relations Corporation (MMPRC) recently concluded their fourcity road show in Lucknow, Chandigarh, Pune and Hyderabad, as part of their Visit Maldives 2016 year activities, with specific attention to the Indian market for the year. The road show involved the participation of five representative partners from the tourism industry of Maldives, namely, Dusit Thani, Sun Siyam Resorts, Adaaran Resorts, Lily Beach Resort and Spa and Travelers Street. The show consisted of B2B sessions between the travel agents and the partners who attended the show. A raffle draw also gave a lucky travel agent in each city the chance to win a three nights stay at Sun Siyam Resorts, Maldives. “We are very excited to be conducting these road shows in Lucknow and other cities. This underlines MMPRC’s commitment to the Indian market and the importance of India to Maldives tourism number,” remarked Fathimath Raheel, Deputy Director, MMPRC. “From January to December 2015, 52,368 Indians visited Maldives which is an increase of almost

15% compared to the year 2014. Maldives offers free visa on arrival for all nationalities which is a further boost for the Indian traveller. India is a very important focus market for us and we will continue to drive marketing, PR & Media strategies to increase visitor arrivals from India,” she added.

Immaculate Indian weddings at Anantara Siam Bangkok Hotel Anantara Siam Bangkok Hotel that excels at luxurious weddings will now extend such crafted and lavish experiences through the appointment of Indian Weddings Specialist, Rochana Lilaram. Rochana believes that to be the best wedding planner she must think differently, not just staying ahead of the competition, but changing the strategy through unconventional and innovative experiences. Indian weddings at Anantara Siam translate to dedicated personal service throughout every ceremony. Whether the bride and groom-to-be wishes to have Mehendi in the hotel’s Jim Thompson Explorer Suite, command the Grand Staircase during Baraat, overflow one of the 16 event spaces with handmade silks to celebrate Haldi ceremony, hold the Jai Mala atop an ornate stage made entirely of Thai orchids, have extravagant statues usher good luck during Ghari Puja or dance the night away during Sangeet with 1000 guests in the ballroom, any wedding wish is easy to grant.

Air Manas increases frequency between Bishkek and Delhi Air Manas has recently increased its frequency on the Bishkek-Delhi route, now operating three flights a week. This was announced at an evening organised by the Kyrgyz Republic in association with Air Manas. The additional frequency (operated on Sundays) departs from Bishkek at 5:20am and arrives in Delhi at 8:10am. On the return leg,

the flight from Delhi operates at 9:15am and reaches Bishkek at 1:05pm. Yusuf Serdar Erman, Vice President– Commercial, Air Manas, informed that the load factor between Delhi and Bishkek is up to 75%, with a mix of leisure and business travellers. The airline will operate a Boeing 737-800 new generation aircraft on the Bishkek-Delhi route with a seating capacity for 189 passengers. Sharad Goel, Managing Director, Lark Logistics (the General Sales Agent for Air Manas in India), said, “The business potential for Indians in Kyrgyzstan apart from tourism is worth mentioning. We request the members of the press to highlight the tie up of India and Kyrgyzstan its proximity of just three hours away via Air Manas, the potential of tourism and business.” Air Manas is the official carrier of the Kyrgyz Republic. After its re-launch in the year 2012, Air Manas today is run in association with Pegasus Airlines.

Anantara Siam’s Wedding Galleria, a one-stop wedding shop is also available, offering exquisite details from which to choose-Ornate wedding dresses, flowers from near and far, hand crafted table settings and cakes sure to delight the eye and palate alike. Rochana and her team are ready to tailor wedding festivities and provide the best quality of planning and service.

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Ras Al Khaimah records 37% rise in Indian tourists Visitor arrivals from India to Ras Al Khaimah increased by 37% during January-April, 2016, marking a remarkable surge over the same period previous year, reported Ras Al Khaimah Tourism Development Authority (TDA). India has emerged as the fourth largest international inbound market for Ras Al Khaimah. To further the current tourism development strategy, Ras Al Khaimah Tourism Authority recently conducted road shows and one-on-one interactions with Indian travel trade partners to educate them about the tourist offerings of the emirate. Haitham Mattar, CEO, Ras Al Khaimah TDA, said, “As part of our tourism strategy to attract one million visitors to Ras Al Khaimah by the end of 2018, we place great importance on diversifying our source markets and creating sustainable tourism growth. We recently launched our new brand positioning which emphasises Ras Al Khaimah’s natural assets, luxurious indulgence, range of activities for different types of travellers, and authentic Arabian heritage and culture. We are very hopeful that visitors from India will continue to grow as more leisure and business travellers discover the emirate’s

unique offerings.” An occupancy rate of 71% was recorded by the hotels in the first quarter of 2016, up by 18% over

that of last year. Coupled with a 9.2% year-on-year increase in Rev PAR, this demonstrates the highest growth across the GCC region.

Petra makes a new archaeological discovery

Jordan Tourism Board hosts a month-long food & photo festival in Delhi

Petra will now showcase a new archaeological discovery to the world. The Ministry of Tourism and Antiquities has confirmed the discovery of an enormous monument that has no parallels to any other structure in the Nabatean city. The discovery was reported by archaeologists Sarah Parcak and Chris Tuttle in a study published in The Journal of American Schools of Oriental Research (BASOR). “The historic discovery of something this monumentally significant brings us to a state of pride, joy and awe. The fact that technological advancement has given us a glimpse into our history is a sign that we must further invest in the future to be able to see and uncover

our past. This discovery brings us closer to our heritage and to understanding the prosperous civilisation of the Nabateans. With that said, we’re proud to further look into drone technology, satellite imaging and excavation ventures in hopes of bringing more of Jordan’s hidden treasures to light,” said H.E. Lina Annab, Minister of Tourism and Antiquities. The monument owes its discovery to modern technology like Google Earth, satellite imaging and drone. Pottery found near the site that is yet to be excavated, dates it back to 2100 years ago. Located nearly 800 m to the south of the famous Treasury, this breakthrough confirms that Petra extends further than what meets the eye.

Ferrari World Abu Dhabi introduces new kid’s ride for 2016 Ferrari World Abu Dhabi has introduced a kid’s ride in 2016, called Benno’s Great Race. A new trackless, interactive family ride, Benno’s Great Race takes visitors on a romp through a cartoon version of the Italian countryside. With wrenches in hand, riders engage in several interactive tasks along the way, helping build a race car and later clearing obstacles along its path. The ride is a clever mix of practical and screen effects, with the screens hosting the interactive elements. Using that wrench as a controller, corresponding icons on the screens become wrenches, scissors, or hammers under your control. Ferrari world also opened its third roller coaster, Flying Aces, earlier this year. Featuring ‘the world’s tallest loop, the steepest and fastest cable lift incline, and 10 zero-gravity airtime moments’, this roller

coaster replicates the feeling of an old-time biplane flight.

The Jordan Tourism Board, in association with Zerzura, recently concluded a month-long Jordan Food Festival and Photo Exhibition in Zerzura, Qutub Hotel, New Delhi. The festival, held from June 3 to July 2, 2016, commenced with a grand launch event at Zerzura. H.E. Hassan Mahmoud Mohammad Al Jawarneh, Jordanian Ambassador to India was the Chief Guest at the show with former Indian Ambassador to Jordan, Anil Trigunayat, as the Guest of Honour.

“It is indeed a pleasure for me to be here to promote tourism from India to Jordan and we hope the friendship and tourism between both countries continues to thrive,” expressed Al Jawarneh. Amit Kishore, Co-Founder, Think Strawberries, felicitated the dignitaries with mementos and Ashit Taneja, Country Manager, Jordan Tourism Board, gave away tokens of appreciation to the event partners. Eminent media personalities, business officials, journalists, bloggers and travel trade industry association heads and partners were present at the festival to immerse in the spirit of Jordanian culture and to savour its different flavours. A weekly lucky draw was also conducted where winners received complimentary tickets to Jordan from Air Arabia when they dined at Zerzura. Each bill generated at the Food Festival promotion could be used at Zerzura to avail a 10% discount against a Jordan holiday package with SOTC. The food festival had Zerzura as its Hospitality Partner, Air Arabia as its Airline Partner and SOTC as the Travel Partner.

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Oman’s new convention centre to boost MICE in the country Oman is undertaking all measures to become a major regional centre for meetings, incentives, conferences and exhibitions (MICE), following the establishment of a new Oman Convention Bureau by the Ministry of Tourism, Oman. Salim Al Mamari, Director General of Tourism Promotion, Ministry of Tourism, Oman, said, “The Ministry of Tourism is fully committed towards enhancing the MICE sector in Oman to help the Sultanate achieve its potential to be a first class destination for this sector. Our tourism strategy for 2040 has MICE as a major pillar for the future to help us grow and enhance the industry. The objective of the Bureau is to support the international and local organisations in hosting their events and cater to their requirements. The main aim is to promote Oman as an ideal destination for the MICE tourism sector.” The Oman Convention Centre in Muscat, scheduled for opening in the last quarter of the year, will give further boost to MICE in the country. The convention centre will include state of the art theatres, conference rooms and four hotels with almost 1000 rooms along with major exhibition halls that can cater to tens of thousands of people at one time.

Moreover, the ongoing expansion and enhancement of Muscat International Airport will initially increase capacity to 12 million passengers a year, later expanding

the capacity to up to 48 million passengers a year. Oman aims at increasing international visitor numbers to 5.3 million by 2040.

Dubai to welcome the first AVANI Hotel Minor Hotels has taken over the operations of Mövenpick Hotel Deira in Dubai, with effect from July 1, 2016. The property will operate under the group’s dynamic AVANI Hotels & Resorts brand as the AVANI Deira Dubai Hotel. The change comes after the hotel’s parent company, Bin Sulayem Investments, signed a management agreement with Minor Hotels, making it the first AVANI hotel in the Middle East. The property is conveniently situated just four kilometres from Dubai International Airport and the world-famous Gold and Spice Souks. Guests staying at the hotel will have ample opportunity to explore the city, given its proximity to several shopping malls and the Dubai Metro, offering ease of

access to Downtown Dubai, Jumeirah Beach and Dubai Marina. Robert Kunkler, Chief Operating Officer, Minor Hotels, said, “This key acquisition to our portfolio

Peter Brun appointed as Chief Communications Officer for VFS Global VFS Global has appointed Peter Brun, a senior communications and media professional, as Chief Communications Officer. Brun will be responsible for Corporate Communications, Marketing and Branding, and Corporate Social Responsibility of VFS Global, and will be based at the company’s head office in Dubai, UAE. He will also join the Extended Executive Board of VFS Global. Brun had earlier served the Kuoni Group, since August 2005, initially as Head of Communications for Market Switzerland, and since March 2008 in his current role as Chief Communications Officer. Prior to joining Kuoni he spent 17 years dedicated to the media industry (radio and television) gaining experience as a journalist, moderator, anchor and finally as a Managing Director and Chief Editor– a position he held at Radio 24 AG, Switzerland’s largest private radio station based in Zurich, from 1999 to 2005. “VFS Global is an incredible success story. I have been following the company and its global progress for many years and I am very pleased that I will now have an opportunity of contributing to this story,” said Brun. Zubin Karkaria, CEO, VFS Global Group, added, “As we are looking at further developing and expanding our business, we are pleased to have Peter onboard at VFS Global strengthening our management team. Ours is a very people driven business and hence we have always focused on attracting and retaining the best professionals. Peter’s appointment is a validation of the same.”

allows Minor Hotels to take a strategic foothold in the Middle East for our fast expanding AVANI Hotels & Resorts brand in what is a vitally important market. AVANI Deira Dubai Hotel will have the freedom to establish and maintain its individuality and distinct character while benefitting from being part of the Minor Hotels portfolio.” “This property being rebranded to AVANI is an important step in the evolution of our owned assets. We are excited to strengthen the current relationship with Minor Hotels and look forward to working with them as a key partner in fulfilling the potential of this uniquely positioned property,” commented Abdulla bin Sulayem, General Manager, Bin Sulayem Investments.

Etihad Airways and Avianca Brasil to benefit passengers with a new codeshare agreement

Etihad Airways has announced a codeshare partnership with Avianca Brasil, under which the former airline will put its ‘EY’ code on domestic flights operated by Avianca Brasil. Avianca Brasil on the other hand will put its ‘O6’ code on Etihad Airways flights between Abu Dhabi and São Paulo. Travellers on Etihad Airways flights between São Paulo (GRU) and Abu Dhabi (AUH) and beyond will benefit from convenient connections to and from eight other Brazilian destinations on Avianca Brasil, including Rio de Janeiro (GIG), Curitiba (CWB), Florianópolis (FLN), Fortaleza (FOR), Porto Alegre (POA), Recife (REC), Salvador (SSA), and Maceió (MCZ). “Avianca is an important strategic partner for Etihad Airways in South America. In addition to the codeshare agreement recently

signed with Avianca Colombia, we are further strengthening our presence in Brazil by offering our guests more convenience and connections with a single combined ticket,” said Martin Drew, Senior Vice President, Americas at Etihad Airways. “Through its main hub in Abu Dhabi, Etihad Airways will offer our customers excellent options of connection flights, especially to destinations in Africa, Asia and Oceania, where Avianca Brasil doesn’t operate directly. This partnership is important because it adds even more value to the services we offer our passengers,” added Frederico Pedreira, President of Avianca Brasil. Later this year, Etihad Guest members and Avianca Brasil’s Amigo members will be able to earn and redeem miles on codeshare flights.

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Embassy of Greece in New Delhi promotes Greek Tourism in India The Embassy of Greece in New Delhi recently hosted a get-together for Indian tourism professionals to promote Greek Tourism and the image of Greece in India. Welcoming the guests, H.E. Panos Kalogeropoulos, Ambassador of Greece to India in New Delhi, said, “Greece is becoming increasingly popular among Indian travellers and is one of the Europe’s fastest-growing destinations for Indians. The number of Indians visiting Greece has been growing sharply with 20,430 arrivals in 2015 which was a 20% increase over 2014. This year from January to May, 12,021 Indian travellers have visited Greece, recording an 11.1% increase over the same period last year.” The Ambassador informed that the visa application process has become much more efficient and effective. “We

try to accommodate all applicants for visa through a wide network of 15 visa submission centers for Greece, situated in Delhi and all major cities of India. During peak season, major visa centers are accepting applications also on Saturdays, free of charge. Our target (achieved) is to process applications submitted in Delhi within 48 hours,” he said. The country’s natural beauty, pristine waters, unrivalled clean beaches, romantic sunsets and friendly people provides a genuine Greek experience to tourists. Once in Greece, visitors can immerse themselves in 3000 years of history, savour the healthy Mediterranean diet, experience the lively nightlife and interaction with friendly locals to capture the true essence of the joy of life Greece is reputed for.

Cyprus witnesses 24.5% hike in tourism receipts in March 2016 According to the passenger survey results announced by the Statistical Service of Cyprus, the country registered a significant increase of 24.5% in tourism receipts in March 2016 amounting to €80.9 million as compared to €65.0 million in the corresponding month of the previous year. The largest increase has been recorded from tourist arrivals from Britain, amounting to 59,282 tourists in March 2016 compared to 41,149 tourists in the corresponding month of 2015. A significant increase was also recorded in arrivals from Germany (12,917 in March 2016 compared to 7,443 in March 2015) and Russia (12,835 in March 2016 compared to 7,855 in March 2015). The tourism revenue growth, however, was not commensurate with the increase in arrivals in March 2016 by 40.6%, compared to the same month of 2015. This is due to the drop in total per capita expenditure, which in March 2016 fell to € 590 from € 667 in March 2015.

Ireland gears up to host Galway International Arts Festival Ireland’s largest annual arts extravaganza, Galway International Arts Festival, takes place every summer in the cosy city of Galway on the Wild Atlantic Way and this year it bursts into life on July 11. For 14 days, it will feature hundreds of performances and exhibitions in a convergence of arts and arts aficionados, creating one of Europe’s most important cultural events. The fortnight of arts will showcase an international programme of theatre, dance, music, talks, comedy and visual arts, and once again stage the extraordinary, the ambitious and the innovative. Acts confirmed for the Absolut Big Top so far include song writing legend Elvis Costello (July 15), Dublin band Bell X1 (July 16) and Villagers

with special guest Mick Flannery (July 19). Irish rockabilly queen, Imelda May with special guest

Damien Dempsey will also play (July 21), as will Irish trad super group The Gloaming (July 22) and the headliners, brit-pop legends Suede (July 23). A world premiere of an ‘Invitation to a Journey’, a new work inspired by the architect and designer Eileen Gray will run at the Black Box Theatre from July 9–16. A wonderful acrobatic show by Gravity & Other Myths entitled ’A Simple Space’ will light up the Black Box (July 19–24). The show features seven skilled acrobats who push their physical limits in an awe inspiring display of strength, skill and creativity. The critically acclaimed theatre production of ‘Our Ladies of Perpetual Succour’ will bring raucous comedy to the Town Hall Theatre stage (July 19–24).

Personnel changes on the SWISS Board of Directors Reto Francioni has succeeded Bruno Gehrig as Chairman of the Board of Directors of Swiss International Air Lines (SWISS). Bruno Gehrig and Christoph Franz have stepped down from the Board and Doris Russi Schurter has been newly appointed to its ranks. The Board of Directors of SWISS reconstituted itself following the General Meeting. Bruno Gehrig has retired from the Board, having joined it in November 2010 and served as its Chairman for six years. Prior to this, he had been Chairman of the Swiss Air Transport Foundation for a five-year period. The new Chairman of the SWISS Board of Directors is Reto Francioni. The new incumbent served as CEO of Deutsche Börse AG Frankfurt/Germany from 2005 until May 2015. “We are delighted that in Reto Francioni we have appointed to head the SWISS Board of Directors not only a seasoned professional from the business and financial sector but also an individual who is highly regarded and respected in both Switzerland and Germany,” comments Carsten Spohr, Chairman of the Executive Board & CEO of Deutsche Lufthansa AG. Doris Russi Schurter has been appointed to the SWISS Board of Directors as Christoph Franz’s successor. A native of Lucerne, an attorney-at-law and a

former partner at auditing and accountancy company KPMG, Schurter already sits on the boards of directors of several major corporations. She is also President

of the VSUD, the Association of Swiss Companies in Germany. Harry Hohmeister, Montie Brewer and Jacques Aigrain remain as the further members of the SWISS Board of Directors.

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TRAVEL NEWS DIGEST | july 2016

Travellers from India set a new visitor record to Britain in 2015 According to the International Passenger Survey from the Office of National Statistics UK, 2015 was a record year for Indian visits into Britain. The latest figures show visits from India in 2015 are up eight percent, from 390,000 to 422,000, setting a new record. Indian visitors spent £433 million in Britain last year along with 9.2 million nights. These 2015 figures mean that India retains its position as Britain’s No. 1 BRIC market in terms of visitor volume and among the 20 top source markets for Britain globally. Growing outbound travel trends fuelled by increased flight connectivity into regional Britain has helped India cement its position with growing visitor numbers over 2014. Sumathi Ramanathan, VisitBritain Director Asia Pacific, Mid East & Africa, said, “India is the top BRIC market for Britain in terms of volume and the year-onyear robust visit figures ensure our way to achieve our 2020 target of 500,000 visits. Our focused strategy for the India market featuring the Bollywood Britain campaign, combined with our trade engagement, targeted consumer engagements and tactical offers with tourism partners will be crucial for us to deliver our tourism targets in 2016-2017.”

In 2015, VisitBritain India launched their ‘Bollywood Britain– Shaandaar’ digital campaign, featuring Northern England, in association with top Indian Cinema productions and Turkish Airlines, carrying forward their Bollywood Britain showcase in India engaging the Indian travellers through their most loved films and its’ celebrities. VisitBritain India along with Lonely Planet India also published the guide ‘Great Britain– The Bollywood Way’ with 5000 printed copies for the Indian travellers to amplify the Bollywood Britain campaign in market. Such campaigns throughout the year coupled with tactical fare follow up campaign, help showcase Britain’s countryside and culture, increasing regional dispersion into Britain from India, resulting in record visitor figures year on year. Overall, globally inbound visits to the UK were up five percent on 2014 at 36.1 million, which is a new record. Business visits grew by seven percent on 2014 to 8.9 million. Spending by business visitors reached £5.4 billion, a record and an increase of seven percent.

Turkish Airlines launches direct flights to Košice Turkish Airlines connects Košice, the urban centre of Eastern Slovakia with Istanbul, one of the most important global transport hubs to the world. The flag carrier will operate flights to and from Košice three times per week on Tuesdays, Thursdays and Fridays in both directions. This way, Košice will gain strategic importance in the process of building and strengthening cultural, business and tourist activities. For Turkish Airlines, Košice is the 289th destination that

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its fleet will connect with the rest of the world. Introductory trip fares are available from Istanbul to Košice starting from 99 American Dollars and from Košice to Istanbul 99 Euros (including taxes and fees). Additionally, for the first six months of operation to the new destinations, there is a special offer for Miles&Smiles members, with a 25% reduction in the miles needed to redeem either award tickets or upgrades.

americas

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NYC & Company unveils a brand revamp

NYC & Company is heading for the organisation’s visual rebrand, including the launch of the newly rebuilt and a reimagined NYCgo.com. NYC & Company’s brand overhaul include two custom typefaces, more than 250 custom icons and a custom colour palette, inspired by the destination’s vibrancy, energy, diversity and legacy. “New York City now has an enhanced, innovative tourism website and vibrant, updated branding to match our world-class, five-borough destination. We’re excited to further engage with travellers and enhance our storytelling, inspiring visitation and improving the trip-planning experience during all phases of the travel cycle with the re-envisioned NYCgo,” said Fred Dixon, President and CEO, NYC & Company. The website focuses on features like mobile-first and responsive design to optimise user experiences across devices; increased video presence with more than 200 videos, high-impact visuals, real-time responsiveness

to trending topics; integrated and contextual mapping and a flexible platform to serve multiple audiences and the ability to surface member, partner and user generated content. Integrated e-commerce partners on NYCgo.com, that is, Booking.com, Viator.com and Broadway Inbound, will aid visitors with their trip planning. The organisation’s visual brand includes NYC Sans and NYC Block and can be viewed on the NYC & Company’s website, marketing and promotional materials. Moreover, in partnership with city agencies, the company has developed a set of more than 250 icons that add visual aids to websites, maps, official visitor publications and more. In order to infuse contrast, vibrancy and movement, NYC & Company’s main brand colour, black, will always be paired with rich colours inspired by the city itself. The rebrand also includes tradeshow booths, collateral materials, sales items, business cards and NYC & Company events.

Belmond to launch the first luxury train in South America

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Peru aims to attract 1.8 million visitors in 2016 Peru hopes to boost sustainable tourism in the destination with an aim to attract over 1.8 million visitors to its well-preserved natural protected areas. The goal at the beginning of the year stood at 600,000 visitors after which the figure was increased to 1,800,000. Sernanp Head Pedro Gamboa affirmed that the growth in tourism was due to the strategy implemented nationwide. “Such strategy is the result of proper conservation management and basic, as well as infrastructure services enhancement witnessed across the areas. The measure has been recognised by entrepreneurs and thus generated confidence among them to make new investments in the country,” he added. It is people’s active participation and engagement that has led to good results over the last four and a half years, explained Gamboa.

Brazil grants visa waiver for tourists during Rio Olympics Keeping in mind the rush of tourists ahead of the Rio Olympics, the Brazil government has announced a 90 day, non-extendable, unilateral visa waiver. The visa waiver is applicable for American, Australian, Canadian and Japanese nationals visiting the country between June 1 and September 18, 2016, exclusively for tourism purposes. Such a waiver, according to the World Tourism Organisation, could increase the number of travellers from those countries to 20%, that is, around 75,000 international tourists and an input of around $80 million to the economy. This visa will also be good for the Special Olympic Games. It will not be necessary to have a ticket for an official game to benefit from this waiver.

Belmond has announced the launch of its eighth and South America’s first luxury sleeper train, Belmond Andean Explorer in Peru. Scheduled for a launch in May 2017, the train is set to travel along one of the highest rail routes on earth traversing the Peruvian Andes from Cusco to Lake Titicaca and Arequipa, exploring natural wonders and ancient kingdoms on one and two night journeys. Belmond Andean Explorer is designed to connect guests with the abundant nature of the Peruvian Andes. Interior designs, by Inge Moore of The Gallery HBA, are inspired by the texture of Peru’s hand-woven fabrics and the soft tones of the Alpaca wool blended with Andean slate greys, creating a sense of calm, enabling guests to unplug, relax and enjoy the journey. A selection of four journeys include ‘Peruvian

Highlands’, a two night, three day journey departing from Cusco, travelling across the highest plains of the Andes reaching 4800 m in altitude, to Puno where guests can visit the remote villages and floating islands on Lake Titicaca and then onwards to the city centre of Arequipa, a UNESCO World Heritage Site. Highlights of this journey include a chance to explore the vast Colca Canyon, the dramatic realm of the condor. Or, the ‘Spirit of the Andes’ journey traverses the Altiplano from Lake Titicaca to Cusco, for an overnight escape. Belmond Andean Explorer accommodates 68 guests in refined, en-suite cabins. Prices start from $462 per person for the one night, ‘Spirit of the Andes’ journey, fully inclusive including all meals, an open bar and scheduled excursions.

Africa

TRAVEL NEWS DIGEST | july 2016 •

South African Tourism launches Fastest 50 campaign for Indian trade partners

South African Tourism has launched the ‘Fastest 50’, a unique incentive campaign for trade partners in India. The first 20 agents to book fastest 50 customers for a 9 nights or more packages will win an allexpense paid trip to the Rainbow Nation. To participate, partners have to be certified SA Specialists (both phases) and have at least two packages featured on South African Tourism website deal page. Commenting on the campaign, Hanneli Slabber, Country Manager– India, South African Tourism,

said, “India is an important market for South African Tourism and our trade partners have been vital in our success here. It is essential that we engage with our partners in meaningful and innovative ways to allow them to sell the destination and experience South Africa first hand.” She further said that this campaign is an effort to sustain these engagements so that they have destination loyalists. “We invite all our partners to participate and be the first in this exciting run chase and make the most of it,” added Slabber.

Ethiopian named Africa’s first Airbus A350 XWB The Simien Mountains Ethiopian Airlines continues its aviation technology leadership with yet another first African Airbus A350 XWB. Named as ‘The Simien Mountains’, the A-350 XWB will be the first airbus aircraft in Ethiopian fleet and the first of its kind in Africa.

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Bollywood producers eye Kenya as a potential film destination

Following the participation of Kenya Tourism Board (KTB) at the India International Film Tourism Conclave (IIFTC) earlier this year, seven Bollywood film directors visited Kenya from June 17-22, 2016 to scout for some of the best shooting locations for Indian movies. The Bollywood producers including leading production houses of India like Yashraj Films Studios, Dharma Productions, Viacom 18 Motion Pictures, Excel Entertainment and Disney UTV were in Kenya for six nights. The group’s tour itinerary included a site visit to Samburu National Reserve, a filming location for Survivor and the Last Breakthrough. The group also experienced Crescent Island by boat, where parts of the film Out Of Africa was shot. Kenya Airways and the Kenya Film Commission were key partners in this venture that saw the producers meet some film experts over a networking cocktail at the end of their tour. Jacinta Nzioka Mbithi, CEO, KTB, said, “The 2015 tourism statistics saw India overtake Germany to become Kenya’s 3rd top performing source market after the UK and U.S. We are keen on leveraging further on Kenya’s diverse product offering and the huge Indian settlement which gives Kenya a great competitive advantage to increase its market share. We welcome the producers to the country and we are certain that this is just the beginning and Kenya will turn into a household name for the Indian movie makers.” “The goal behind this outreach to Indian film industry is to highlight the benefits of filming in Kenya and to let the industry know that Kenya offers ideal locations, equipment, technical support and the infrastructure required for successful filming,” said Chiranjib Biswas, Destination Manager, KTB.

All seats are fitted with the latest high-definition touch screen personal monitors and a higher selection of movies, Television series and audio channels. In-flight Wi-Fi connection will be made available on this aircraft in the future. Tewolde GebreMariam, Group CEO, Ethiopian Airlines, said, “Operating the youngest fleet in the industry with modern and comfortable customer features in cabin is one of the four pillars of our ‘Vision 2025’ 15 years strategic road map and the introduction of the A-350 is one component of this strategy. The Airbus 350 XWB will enable us to further expand our service quality especially on our long-haul flights and strengthen our connectivity.” Ethiopian has ordered 14 Airbus A350 aircraft and will continue receiving the remaining 13 soon, constantly raising number of Airbus aircraft in the fleet ensuring extra comfort.

Tanzania Tourist Board embarks on a global e-marketing campaign In an effort to market Destination Tanzania globally, the Tanzania Tourist Board (TTB) has embarked on a global e-marketing campaign by developing a modern destination online tourism portal concurrently with the establishment of an Official Tanzania Tourism App. The Tanzania Online Tourism Destination portal (www.tanzaniatourism.com) is the tool that will not only be used for information dissemination, but will allow bookings and payments to be performed online. The Acting Director of Marketing, Philp Chitaunga said that the use of e-marketing in this era of advancement in technology is inevitable and it is on increase all over the world. He further noted that the tourism industry is highly dependent on constant, massive flows of information

and the success of sales and production depends on a considerable extent on the quality of information. As for the Tanzania Tourism App, Chitaunga said, “The official App Tanzania Tourism, for the Portal contains detailed information on various tourist destinations in Tanzania. It gives an overview of what Tanzania can offer as a unique tourist destination in Africa, things to do, accommodation, and how to plan your trip.” The official App is available at Google play store and will soon be found in AppStore (iPhone). The introduction of this international tourism e-marketing campaign is expected to bring about more positive impact in the development of the tourism industry in the country.

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CINZ’s MEETINGS 2016 celebrated its 20th year at Auckland Conventions and Incentives New Zealand’s (CINZ) biggest showcase, MEETINGS 2016 celebrated its 20th year with a welcome event for 650 people at The Langham Auckland. Sue Sullivan, Chief Executive, CINZ, says the event is New Zealand’s leading platform for connecting influential domestic, Australian and international buyers with key regions, meeting facilities, accommodation, off-site venues and activities. The two-day industry show brought together experiences from 19 regions of New Zealand and more than 190 exhibitors under one roof at ASB Showgrounds. Exhibitors and buyers were paired together for 6,000 appointments and networking opportunities across two days and three nights. “We are seeing strong interest in New Zealand as a place to host great conferences, incentives and events. The feedback from 60 Australian event organisers who toured our regions has been tremendous. New Zealand

buyers have travelled from all over the country to join us for the two days, together with a significant number of local Auckland event organisers coming in each day,” said Sullivan. Tourism New Zealand and Air New Zealand have

brought 40 influential buyers and media from South-East Asia, India, China and North America to this year’s show. Air New Zealand was principal sponsor of MEETINGS 2016 and major sponsors were ASB Showgrounds, Peek Exhibition and Centium Software.

Sidharth Malhotra shares his New Zealand memories in Ahmedabad Sidharth Malhotra, Tourism New Zealand’s Brand Ambassador for India, shared his recent New Zealand experience at a media event in Ahmedabad. The Bollywood star spent a week in New Zealand last October and a video encapsulating his experiences captivated the audience. Speaking at the event, Steven Dixon, Regional Manager- South and South East Asia, Tourism New Zealand, said, “Sidharth is the perfect fit for New Zealand and his trip created great conversations about the destination, not just in India but in New Zealand too. Our country experienced the impact of Bollywood when Sidharth was surrounded by fans everywhere he went.” Dixon informed that India is a growing visitor market for New Zealand and welcomed 23,440 holiday arrivals from India to year-end April 2016, which is an increase of 16.4% on the previous year. He further added, “We can expect double-digit growth to continue from India in the next five years and Gujarat is one of our key regions for growth.” Recollecting the memories of his New Zealand tour, Sidharth Malhotra quipped, “My New Zealand trip

was definitely the high point of the year for me. It is a stunningly beautiful country which offers an array of adrenaline pumping adventures, breath-taking views

Solomon Islands registers over 23% growth in overseas visitors

and rich cultural experiences. I urge people from Gujarat to visit this magical country and experience everything first hand.” The Solomon Islands tourism has witnessed the combined international visitor arrivals for the two-month period January and February 2016 increased by more than 23%. Official Solomon Islands government statistics released this week showed international visitor arrivals for the period reached 3,362, a 23.4% increase over the 2,724 total achieved for the same period in 2015. Double digit growth was achieved in all the destination’s top four source markets; Australia, U.S., Papua New Guinea and New Zealand. Josefa ‘Jo’ Tuamoto, CEO, Solomon Islands Visitors Bureau (SIVB), said, “This is a fantastic start to 2016 and the efforts we have gone to across 2015 and in 2016, hand in hand with our industry partners and our adherences to a highly strategic, long range marketing plan are beginning to pay dividends. This year while we will continue to maintain strong profile in our key source markets. We are also taking the message further afield with plans to raise profile in Asia, the United Kingdom and Europe.”

Chris Hemsworth inspires travellers to explore Australia Millions of Chris Hemsworth fans on Instagram, Twitter and Facebook will be able to follow the actor and his family on a recent famil trip throughout Australia, as part of a Tourism Australia campaign to encourage more international travellers to book an Australian holiday. John O’Sullivan, MD, Tourism Australia, said, “Chris Hemsworth had already generated huge worldwide exposure for Australia as its global ambassador by voicing the new TV ad and through personal appearances overseas and in Australia. This famil has taken that sense of authenticity a step further, giving him and his family the chance to show the world first-hand what it feels like to immerse yourself fully in an Australian holiday.”

Photos and video taken during the trip by Hemsworth will be shared with their combined 10 million social media followers as well as the state and territory tourism organisations and the industry operators featured in the 10 day famil trip. New destination content and itinerary ideas inspired by the Hemsworths’ trip will also be published on Australia.com, Australia.cn and made available to the ‘Aussie Specialist’ agents overseas to help inspire Australian holiday bookings. “Spending 10 days exploring Australia with my family has been the most incredible experience and one I will never forget. From the Red Centre and Uluru with rich desert landscapes, to stunning gorges and remote waterholes of the Kimberley, to vibrant islands like Hayman

island where you have crystal clear water and white sand beaches. Australia really does have it all,” Hemsworth said. The Hemsworth’s famil trip was organised by Tourism Australia with support from Tourism and Events Queensland and Tourism WA.

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Jamaican Tourism Minister encourages multi-destination travel to boost tourism in the region Jamaica’s Minister of Tourism, Edmund Bartlett, says that multi-destination marketing of countries within the Caribbean will serve to boost visitor arrivals and add value to the tourism product in the region. “It provides for partnership (among) countries that will allow for cost effectiveness, and so, when we bring partners together, we share in the cost and we benefit together,” he said. Jamaica is looking to formalise a multi-destination arrangement with Cuba and the Dominican

Republic. The move will see the introduction of a tripartite marketing agreement that will create new experiences for visitors. “So the experience of Jamaica, for example, can be had by those who buy Cuba and the experiences of the Dominica Republic can be had by those who buy Jamaica. It also allows airlines to make mutli-drops to fill their planes and so cost effectiveness ensues all around and connectivity is enhanced,” the Minister pointed out.

CTO launches 30 Days of Caribbean Romance campaign The Caribbean Tourism Organization (CTO) recently launched a social media campaign ‘30 Days of Caribbean Romance’ in observance of 2016 as the Year of Romance. Caribbean destinations and tourism stakeholders, visitors, friends of the Caribbean and anyone interested in the region were being encouraged to share their Caribbean romance stories in pictures, videos or plain text, on social media using the hashtags #30DaysOfCaribbeanRomance and #MyCaribbeanRomance. Hugh Riley, Secretary General, CTO, said, “People come to the Caribbean with romantic notions, they see the Caribbean as an exotic romantic locale, people want to come to renew their vows, they’re looking for the most imaginative places in the Caribbean to get married and we are happy about that.” CTO member countries and partners organised programmes in observance of the Year of Romance, including the Bahamas, which is trying to get into the Guinness Book of Records for the most underwater weddings.

Tourism continues to prosper in Barbados in first quarter of 2016 Barbados Tourism Marketing Inc. (BTMI) revealed its provisional figures stating that arrivals increased by 7.4% during the first quarter of 2016 compared to the previous year. This represented some 184,177 visitors compared to 171,413 during the same period last year. CEO, William Griffith, said, “Our team has been placing considerable emphasis on business-to-business (B2B) relationships through training for travel agents and participation in trade shows to update these key partners on the latest product developments taking place on the island.” Barbados’ tourism growth has also augured well for the country’s visitor expenditure performance with the sector recording an estimated $336,757,000 during the first quarter of 2016. In relation to average length of

stay, this metric grew in all markets to achieve a total improvement in length of stay of 15%. Griffith confirmed that confidence had returned within the tourism industry and this was being revealed by the creation of new attractions; improved hotel plant and additional accommodation options; and the strengthening of the island’s digital marketing strategy, led by a new destination website at VisitBarbados.org. “Based on the reports coming from our tour operators, this is the light at the end of the tunnel. We will continue to work with them and incorporate their feedback, and the suggestions from the visitors themselves, so that we can maintain this growth path,” he added.

Trinidad and Tobago to welcome more cruise visitors in 2017-2018 Trinidad and Tobago’s popularity as a port of call continues to grow as the Princess Cruises announced its 20172018 Americas cruise calendar that includes sailings to the twin island Republic. The islands completed a successful 2015-2016 cruise season. Some of the world’s most luxurious cruise ships added Trinidad and Tobago to their itineraries including the MSC Orchestra, with a capacity of over 2,000 passengers and the World Odyssey which functions as both a travelling university and residential home to over 700 undergraduate students. The Saga Sapphire and Seven Ocean Princess also made a return to Trinidad and Tobago’s waters. Keith Chin, CEO at the Tourism Development Company, Trinidad and Tobago, said, “As the amount of

visiting ships grows in number, so too are the variety of on-shore activities and tours available for cruise passengers on both islands. Cruise ship passengers disembarking on our unique islands can enjoy live local entertainment, a variety of island and community tour options and free Wi-Fi, all in a safe and secure environment.” Caribbean cruises will offer several vacation packages in 2017-2018 and will launch a new 14-day Circle Caribbean itinerary out of Fort Lauderdale that includes stops in Trinidad and other Caribbean islands as well as a stop at the line’s private beach resort, Princess Cays. The Princess will also be returning with its sevenday Caribbean cruises with visits to both the Eastern and Western Caribbean regions on Regal Princess, while Crown Princess will alternate eight-day Eastern

and Southern Caribbean itineraries and five-day getaways to the Eastern and Western Caribbean.

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MakeMyTrip’s Great Indian Gateway goes international MakeMyTrip has launched the fifth edition of its apponly travel sale, called the ‘Great International Gateway’. The app-only sale event was held from June 15-17, 2016,

providing jaw-dropping offers and discounts across international flights, hotels and holiday packages. Internationally, South Asian destinations like

Singapore, Thailand and Hong Kong, Dubai and the UAE as well as European destinations remain a hit among Indian travellers. People are also taking interest in other middle-eastern and Mediterranean destinations such as Jordan, Turkey, Greece and Hungary, as well as Cambodia, Vietnam and China. Rajesh Magow, Co-Founder and CEO-India, MakeMyTrip, said, “We have already crossed 18 million lifetime downloads of the MakeMyTrip and the vibrant mobile ecosystem has motivated us to offer an exclusive sale for international bookings. We believe we have made the most of the increasing mobile penetration and improving m-commerce adoption in the country and being pioneers in the OTA market, hope to transform the business into a mobile-dominated business in the years to come.” The company’s partners for international travel sale are Citibank and Standard Chartered as Banking Partners and Air France, British Airways, Malindo Air, Air Arabia, Singapore Airlines, Silk Air, Anantara, Meliá Hotels International, Compass Hospitality, Avani Hotels & Resorts and Hong Kong Tourism Board as Travel Partners.

OYO Rooms announces partnership with ItzCash to ease the hotel booking experience OYO Rooms has entered into a partnership with ITzCash, a payment solutions firm, to facilitate for hotel bookings for its customers. Through the partnership, OYO will be able to tap potential consumers who do not have access to either a debit or a credit card. “The tie-up will facilitate effortless payments for hotel-bookings across 5500 hotels in over 170 cities in India through ItzCash’s easy money transfer solutions,” announced the companies. Ritesh Agarwal, Chief Executive and Founder,

OYO Rooms, said, “The partnership with ItzCash will enable us to reach the large traveller-base that transacts through offline channels.” ItzCash will offer access to OYO not only through an online co-branded portal but also offline outlets. “With this integration, we aim to further strengthen ItzCash’s foothold on the digital stage,” highlighted Naveen Surya, Managing Director, ItzCash. The company aims to address the problem whereby a large number of people are still unaware of advance hotel booking at affordable rates, he added.

Smartphones to determine the future of travel industry The Hotels.com Mobile Travel Tracker has uncovered how the mobile phone is impacting the travel and booking behaviours. Hotels are being booked spontaneously, with less emphasis on price. Bleisure travel is gradually emerging as a prominent trend among Indian travellers. 71% of people admitted to booking hotel rooms for a business trip coupled with a short holiday as their travel purpose. Near onefifth of Indians (18%) admitted leisure as their primary purpose for travel followed by 10% acknowledging business as their primary purpose for travel. 81% Indians choose a laptop or computer for booking a hotel room while 73% Indians book hotel rooms on mobile. Through the traditional route of a travel agency received 45% respondents. According to the Hotels.com Mobile Travel Tracker, a global study of 9200 travellers across 31 countries, today’s modern traveller makes four trips a year and on average stays in a hotel 13 nights of the year. 73% of Indians have booked a hotel stay on a mobile

device. Business trips (58%), short break elsewhere within India (41%) and booking a hotel room nearby while attending a particular event (37%) are some of the main reasons for making a booking on the mobile. According to Hotels.com Mobile Travel Tracker, having the right payment method and offering genuine guest reviews are important factors when booking a hotel on mobile. More than 80% of people say their smartphone makes them more spontaneous when travelling and the fact that 68% of people have made a same day hotel booking and nearly 30% of holidaymakers book less than a week before travel, seems to prove that our travel booking behaviour is becoming more last minute. Further Hotels. com Mobile Travel Tracker reveals that in the past 12 months, 34% of Indians booked one or two hotel stays via mobile devices. 31% Indians have booked three to four hotel stays while 13% booked five to six stays in the past 12 months through mobile devices.

Expedia and Amadeus announce the expansion of partnership Expedia, Inc. and Amadeus IT Group have signed a new long term agreement that will now allow Expedia to offer its products through the Amadeus global distribution system. The agreement also adds Orbitz Worldwide brands in addition to the Expedia, Hotwire, Travelocity, Wotif Group, Expedia Affiliate Network and Egencia brands covered by the previous agreement. Building on the companies’ established Upgrade Options partnership, the agreement ensures continued innovation for the millions of flight searches that Expedia customers conduct

every year. Expedia offers Upgrade Options for multiple carriers in North America and Europe as well as pre-paid, checked baggage offerings on certain sites around the world. Greg Schulze, Senior Vice President, Global Tour and Transport at Expedia, Inc. said, “Expedia’s commitment is to deliver an exceptional air shopping and booking experience by making it easy for travellers to find exactly what they want. Amadeus helps Expedia to be the very best place to shop for flights.” “Expedia is a major online travel player. We are excited to expand our partnership and to continue working together to power innovative travel experiences to delight consumers worldwide,” expressed Holger Taubmann, Senior Vice President, Distribution, Amadeus.

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PATA elects a new Executive Board IATA announces leadership changes

The Pacific Asia Travel Association (PATA) has elected Andrew Jones, Guardian, Sanctuary Resorts, Hong Kong SAR, as Chairman of the Association’s Executive Board. “It is especially meaningful to me to be elected to the position of Chairman of PATA during this 65th anniversary year of the Association. In leading and guiding PATA in the coming year, my focus will be on the continual and future enhancement of the Association. In taking on this role I commit to pro-actively working with the Executive Board, management team and our members to continue the good work of PATA,” said Jones. PATA also elected a new Executive Board during the PATA Annual Summit 2016 in Guam, USA. The Board members now comprise Sarah Mathews, Head of Destination

Marketing Asia Pacific– TripAdvisor based in Hong Kong SAR; Stephen Pearce, Vice President– Marketing at Tourism Vancouver; Hiran Cooray, Chairman- Jetwing Hotels Sri Lanka; Mark Clarkson, DirectorBusiness Development Asia Pacific, OAG Singapore; Anthony Lau, Executive Director, Hong Kong Tourism Board; Vikram Madhok, Managing Director, Abercrombie & Kent India Ltd; Chris Bottrill, Dean at the Faculty of Global and Community Studies, School of Tourism ManagementCapilano University Canada; Maria Helena de Senna Fernandes, Director- Macao Government Tourism Office, Macao SAR; Pilar Laguaña, Chairperson, PATA Micronesia Chapter, Guam; and Ben Montgomery, Director of Business Relations Management, Centara Hotels & Resorts, Thailand.

Global Destinations to market three new products Global Destinations has announced the addition of three new products to its portfolio- Dorsett Hospitality International, chehobo.com and Gray Line. A subsidiary of Far East Consortium International Limited, Dorsett Hospitality International operates 22 hotels, with seven hotels in the pipeline in China, Hong Kong, Malaysia and United Kingdom making up a total of more than 8600 rooms. Chehobo.com is a sales and trade system based in UAE that is designed to cater to tour and travel agencies as well as corporate organisations, aiding them to purchase cheap hotels, tour and flight tickets. As a technological portal, with strong

connections within hotel networks, chehobo.com will find necessary hotels as per requested locations at the most competitive rates. Gray Line on the other hand offers the widest variety of tour products in New Orleans. Each tour is led by a seasoned local professional tour guide, many passed educators and professionals that have a true passion for the Big Easy. Reacting to the new development, Pranav Kapadia, Founder, Global Destinations said, “I am extremely happy to be assigned the task of handling marketing, sales and public relations activities for Dorsett Hospitality International, Chehobo.com & Gray Line New Orleans.”

The International Air Transport Association (IATA) has announced leadership changes following the Association’s 72nd Annual General Meeting in Dublin, Ireland. Willie Walsh, CEO of International Airlines Group (IAG) takes over as the Chairman of the IATA Board of Governors (BoG) for a one-year term. While, Alexandre de Juniac, Chairman and CEO of Air France-KLM, has been confirmed as IATA’s Director General and CEO with effect from Sep-

said Walsh. Juniac said, “I know how challenging it is to run an airline and how much airlines depend on IATA to support their business—to safely process industry money, to deliver effective advocacy, to lead global initiatives and to provide relevant products and services. My aim is to help airlines to be even more successful businesses creating even greater economic and social value.” The Board has also appointed Goh

tember 1, 2016. “I’m honoured to serve in this important role at such a critical time. Our top priority is getting governments’ agreement on a global market-based measure to manage aviation’s carbon emissions at the 39th Assembly of the International Civil Aviation Organisation later this year,”

Choon Phong, Chief Executive Officer, Singapore Airlines, as Board Chair, for a one year term and is to take office following Walsh’s term. The 72nd AGM approved the Nominating Committee’s recommended appointments to the current BoG, bringing it to full strength with 31 members.

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EVENTS

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Thailand Travel Mart Plus 2016 celebrates successful Chiang Mai debut The decision to move Thailand’s leading travel trade show, TTM+ to the northern capital of Chiang Mai appears to have paid off, with the majority of attendees hailing the opportunity to experience a rapidlyemerging destination. Feedback received from both buyers and sellers who attended the show between June 8-10, 2016, indicated satisfaction with the quality and diversity of the entire programme, the potential business expected to be generated as well as the pre-event and post-event tours. The annual B2B event primarily intended to create more business opportunities for small and medium sized enterprises, to promote provincial and regional destinations and to expose the growing range and diversity of niche-market products. This year, the event was held for the first time outside Bangkok. The choice of Chiang Mai as the location meant to showcase Thailand’s northern region as a gateway and bridgehead to the northern ASEAN nations — Cambodia, Lao PDR, Myanmar and Vietnam.

Thai people have always been crazy about sports, but now we want Thailand to be seen as a centre of sports excellence too and for people to come here to develop their skills and enjoy their favourite sports on land and in the water. With our outdoor lifestyles and range of destinations, we have the potential to be a magnet for sportsmen and women. Kobkarn Wattanavrangkul Minister of Tourism and Sports Government of Thailand In addition to the events at the main trade show, several pre and post-tour programmes provided an opportunity for buyers and media to survey the emerging range of quality products and services in Northern Thailand and its unique Thai Lanna culture and heritage. While leisure was the dominant focus, the event also showcased northern Thailand’s potential as a MICE destination. The main trade show was held at the recently-opened Chiang Mai International Exhibition and Convention Centre. The event was attended by 850 delegates including 345 buyers from 56 countries. Buyers could gain new experiences and the opportunity to touch the way of life, culture, tradition and tourism services in the city and its surrounding areas. The number of sellers was 344 of whom 76% were hotels and resorts; the rest were tour operators, travel agents, other travel services, and GMS countries. 98 sellers were first-time participants and 244 repeaters. They were largely satisfied with the diversity of buyers and the opportunity to tap new customer segments. Participants were also happy with the Forum for Buyers and Sellers. They praised the quality of speakers and the content of the presentations, which they

found interesting and useful for identifying business strategies. While delivering the Keynote Speech titled ASEAN Brand – Stronger Together, the Former Secretary General of the ASEAN, Dr Surin Pitsuwan called on the ASEAN tourism industry to pay equal attention to the socio-cultural pillar of ASEAN integration, and not just over-focus on its economic impact. Five nations in the Greater Mekong Sub-region participated in a joint press conference CLMVT Link: Prosper Together, in order to highlight travel and tourism connectivity by addressing any collaboration and opportunities among the countries. The joint media conference was addressed by Try Chhiv, Deputy Director General, Ministry of Tourism, Cambodia; Manisakhone Thammavongxay, Director of the Public Relations Division, Ministry of Information, Culture and Tourism, Lao PDR; Daw Khin Than Win, Deputy Director General, Ministry of Hotels and Tourism, Myanmar; Vu Nam, Deputy Director General, Tourism Marketing Department, Vietnam National Administration of Tourism (VNAT) and Yuthasak Supasorn, Governor, Tourism Authority of Thailand (TAT).

Deeper integration of the ASEAN Economic Community will also promote ASEAN as a single tourist destination. It is not only for the benefit of any one country, but for the whole region. Enhanced transportation linkages between Cambodia, Lao PDR, Myanmar, Vietnam, and Thailand (CLMVT countries) will also strengthen the cause of the ASEAN integration. Yuthasak Supasorn Governor Tourism Authority of Thailand

Increasingly more and more female travellers are coming to Thailand, independently and in groups as they discover that there’s now many activities aimed specifically at them. In August 2016, TAT is running a new campaign aimed at women travellers. The Women’s Journey campaign will focus on all aspects of travel and health, and many spas, hospitals and clinics are taking part offering a range of special services at lower prices. We know Indian female travellers largely prefer to travel in groups or with families, so we are creating our offers accordingly. Walailak Noypayak Executive Director ASEAN, South Asia and South Pacific Region Tourism Authority of Thailand

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TUI CEO to address UNWTO & WTM Ministers’ Summit on Safe and Seamless Travel The new boss at travel giant TUI Group will make the opening address at the UNWTO & WTM Ministers’ Summit at World Travel Market London 2016. Fritz Joussen will speak to an audience of around 100 Tourism Ministers and senior industry executives from across the globe at the high-profile event, which will celebrate its 10th edition at WTM London 2016. Joussen took over as sole Chief Executive of TUI Group in February, ending a period of joint leadership with Peter Long which followed TUI Travel’s merger with German-based TUI in 2014. Joussen is well placed to outline the case for the travel industry to a high-level delegation of Tourism Ministers. Joussen will outline to Ministers how TUI is dealing the challenges of security in its operations and open a key debate on how public and private sector can promote a safer and more seamless travel experience. Taking place on November 9, the summit organised by WTM and the World Tourism Organization (UNWTO), will be part of WTM London’s Ministerial Programme. The summit will explore how the tourism sector can work together to make travel safer and more seamless. Simon Press, Senior Director, WTM London, said, “I’m delighted to have such an industry heavyweight as Fritz Joussen to address the UNWTO & WTM Ministers’ Summit. This year’s summit will tackle the vital matter of traveller safety, looking at terrorism and other problems facing the industry, ranging from volcanic ash clouds to floods and earthquakes. But we’ll also discuss

ways to make travel more seamless, smoothing the way for travellers across the globe.” UNWTO Secretary-General, Taleb Rifai, said, “Safety and security in all its aspects is a global challenge that can only be addressed through collective action and a global response. Public and private sectors must plan, work, communicate, and respond together. Stepping up cooperation between the industry and governments is fundamental to enhance security and advance travel

facilitation.” WTM London is the event where the travel and tourism industry conducts its business deals. Buyers from the WTM Buyers’ Club have a combined purchasing responsibility of $22.6 billion (£15.8bn) and sign deals at the event worth $3.6 billion (£2.5bn). WTM London 2016 will be revamped as a three-day event from November 7–9, with opening hours extended from 10am–7pm for all three days.

Fresh exhibitors to showcase products at IMEX America 2016 This year, IMEX returns to the Sands Expo and Convention Centre at the Venetian, the Palazzo, in Las Vegas from October 18-20, 2016. IMEX America 2016 will have several organisations who will be exhibiting for the first time, along with many established exhibitors investing in larger booths. The

new booths will comprise Munich, Bulova Corporation, Reno-Sparks CVB, LEO Events, Luxury Brands, Hunt & Palmer Air Charter and World Experts DMC. Well-known names taking extra space include Nashville and NYC & Company – both of whom have doubled their stand size – El Salvador, Monaco, San Francisco,

San Diego, Texas, Memphis, St Petersburg / Clearwater, Carnival Cruises, Ritz-Carlton, Preferred Hotel Group, Hyatt Hotels and Evenium - Event Planning technology. Carina Bauer, CEO, IMEX Group, commented, “IMEX America 2016 is already shaping up to be another strong year with extremely high demand for space from industry suppliers. This year, in line with the improvements we made at IMEX in Frankfurt, we will be ensuring that flexibility is at the heart of the programme. IMEX America will once again provide an unrivalled opportunity for buyers and suppliers to come together to do business, develop personally and professionally and to make connections.” Free learning experiences will again be provided by Smart Monday, powered by MPI. This will include keynotes and professional development events like Association Focus and the third PCMA Business School. Certification Programmes including IAEE’s CEM programme, the Site CIS and MPI’s Healthcare Certification will also be offered during the day. New this year, IMEX’s Executive Meetings Forum– exclusively for the most senior corporate executives will move to Monday to give them more time to learn with their peers and develop connections.

International Tourism Fair Madagascar concludes successfully The 5th edition of the International Tourism Fair Madagascar was a success. ITM 2016 was held, as every year, at the Carlton Anosy– Antananarivo (Madagascar). For this 5th edition, the theme was ‘tourism mixes leisure’ with an aim to promote tourism while promoting the natural, cultural and environmental interaction with entertainment offerings. The lounge was also an opportunity to – Together in one place tour operators; Strengthen knowledge of the regions and tourism products in the international and national visitors; Encourage national institutions to pay greater attention to the sector; Providing national economic operators the opportunity to exchange and builds partnerships; Present an attractive showcase for the sector to potential domestic investors. During three days, more than 5,900 visitors visited the fair, an increase of around 20% compared to the previous edition. Another point that should be emphasised, there was an increase of 58% of trade visitors during the professional day which showed the interest of the trade audience for the B2B meetings. Debates during the roundtables about the

improvement of governance for the tourism industry met with the trade visitors’ requirements. On the public side, the opportunity given to the Regional Tourism Board to present more details about their

region and the tourist offer gained an audience. The presence of the Vanilla islands consolidated the international nature of the show and sparked several articles in many online media.

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Tourism as a Tool for Poverty Alleviation – A Sustainable Model approach towards Community Based Tourism at Kathputli Colony Guest Column

A Lajwanti Naidu & Gaurav Bhan Bhatnagar

T

ourism as a tool for poverty alleviation has been eulogised worldwide. Moreover poverty alleviation has been given utmost priority by United Nation World Tourism Organisation by implementing the ST-EP -Sustainable Tourism as an effective tool for eliminating poverty. Public Private Enterprises are turning to several alternative forms of tourism like Community Based Tourism (CBT), Pro Poor Tourism and Eco Tourism etc. According to the United Nations’ 17 Sustainable Goals to make the world a better place to live in, Poverty Elimination is the Primary Goal. Following are certain targets projected by UN to achieve the goal for Poverty Eradication. • By 2030, eradicate extreme poverty for all people everywhere, currently measured as people living on less than $1.25 a day • By 2030, reduce at least by half, the proportion of men, women and children of all ages living in poverty in all its dimensions according to national definitions • Implement nationally appropriate social protection systems and measures for all, including floors, and by 2030, achieve substantial coverage of the poor and the vulnerable • By 2030, ensure that all men and women, in particular the poor and the vulnerable, have equal rights to economic resources, as well as access to basic services, ownership and control over land and other forms of property, inheritance, natural resources, appropriate new technology and financial services, including microfinance • By 2030, build the resilience of the poor and those in vulnerable situations and reduce their exposure and vulnerability to climate-related extreme events and other economic, social and environmental shocks and disasters • Ensure significant mobilisation of resources from a variety of sources, through enhanced development cooperation, in order to provide adequate and predictable means for developing countries, in particular least developed countries, to implement programmes and policies to end poverty in all its dimensions • Create sound policy frameworks at the national, regional and international levels, based on pro-poor and gender-sensitive development strategies, to support accelerated investment in poverty eradication actions ( Source un.org)

Sustaining Family Tradition

The initiative to train them has given scope for the puppeteers to learn and adopt the nuances of the family tradition of making and enacting the puppet show. The advent of technology has completely negated the traditional folk arts like music, dance and puppetry. Therefore it is much more essential to sustain this dying art and preserve it for the coming generations.

Social Enterprise Impacts

Non Government Organisations and social enterprises like Open Eyes are working for the betterment of this community. As a part of ‘inclusive tourism’, which works for the below poverty line, Open eyes initiated a project on skill development, and promoted their activities with tourists. The tour activity includes body acapella, puppet show and music and some part of the revenue is given to sustain them for their livelihood.

Skill Development

With a lot of emphasis on skill development by the present government, the society seems to comprehend its significance. Education is just not what is imparted in the theoretical manner from the text books but it is an amalgamation of theory and practical. That is where skill development plays a pivotal role in sustaining the traditional arts. The puppeteers are imparted various soft skills on communication and elementary English language. This has not only given them confidence but enhanced their creativity. Aligned with the above agenda is an activity which Open Eyes Project has initiated in Delhi with the artisans who are living with inadequate income. The most inspiring characteristic of this community is that they have imbibed tremendous creativity and expertise on the folktales of Rajasthan through puppetry music, dance and body acapella. There are around 2800 families living in sheer poverty but are rich in art and crafts. Rajasthan is famous for one particular style of puppet known as Marionette which means that puppets have to be manipulated from top through the threads. The puppets are made of wood. Kath (wood) + Putali (puppet) has joined in the making of animated objects for the performance. Puppeteers come from a community of Bhats (genealogist) of Nagaur and around districts of Rajasthan. It is said that the Bhats adopted Kathputali from Mugal Courts i.e. from Persian puppeteers who played with paper machie puppets. The Bhats are also known as Nat i.e. acrobats. But very less emphasis is given to skill development and vocational education and training in Tourism. Open Eyes, a social enterprise, as part of ‘inclusive tourism’, took initiative to provide training and integrate them to mainstream tourism. A study has been conducted to show the impact of vocational training in tourism for a period of 90 days for the subjects who hail from below poverty line and various slum areas of Delhi. The objective of this programme was to link vocational training in tourism to livelihood. Respondents have shown keen interest in training and indeed the study reflected that tourism can be used for poverty reduction and can be a pathway to prosperity. The present scenario of education, even though is theoretical, has incorporated scope for creativity enhancement. But there is little emphasis given on skill education and sustaining of family based tradition.

Self Employment Opportunities

Tourism can be a tool for poverty alleviation while integrating and imparting self employment opportunities. These families are empowered with opportunities of

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self employment where they are the bosses of their own and also provide job opportunities to others in the colony. Not only do we talk of employment but we were able to create entrepreneurs in the community.

Sustainable Model approach

Involvement of the local community is the key to Sustainable Model approach. From the local level to global level and micro to macro economics, Sustainable Model approach is a more scientific way to alleviate poverty. Basic amenities, including schools, hospitals and sanitation are taken care by the community themselves once there is an inflow of monetary benefits to them. Apart from this, a holistic approach towards development from the grass root level must be incorporated.

Support from the Govt

Therefore here comes the role of the government to facilitate the infrastructure development, and incorporate and implement the policy guidelines for the improvement of the society.

Thus Tourism is one of major tool for poverty alleviation. The UNWTO programme on Sustainable Tourism Eliminating Poverty ST EP Programme proposed a Seven Step Mechanism to improve the income and the quality of life for the below poverty line. With optimism in the air, the world will surely be a better place to live and let live. 

Morocco Tourism Minister prioritises Sustainable Tourism Lahcen Haddad, Morocco’s Minister of Tourism, accompanied by a large delegation, took part in the 58th Meeting of the United Nations World Tourism Organisation (UNWTO) Commission for Africa in Abidjan on the Ivory Coast, which brought together the Secretary General of the UNWTO, African Ministers of Tourism and senior officials and representatives of tourism in Africa. This meeting was an opportunity to discuss issues relating to the sector in the region, including tourism and ethics, sustainability, tourism and security, and the International Organisation ST-EP, which was established in 2002 at the World Summit, on sustainable development in Johannesburg. Haddad recalled the opportunity for Africa to integrate the principles of sustainable development to tourism policy, noting that there is a need to consider these issues of sustainability in all of the life cycles of the levels of the tourism product in an approach that engages stakeholders. In this respect, Morocco has proposed the adoption of a ‘Sustainable Tourism African Charter’ in anticipation of its signature by the African Ministers of Tourism at the COP22 in Marrakech. The adoption of the African Charter of Sustainable Tourism will capitalise on the experience of Morocco in particular through

the draft Charter of Sustainable Tourism Moroccan which was adopted on January 25 in Rabat at the first edition of the Moroccan Responsible and Sustainable Tourism Day. The proposal also embodies the positioning of Morocco as a tourism sustainability leader in the region. The efforts made by Morocco for sustainable tourism has been recognised internationally and has won awards at the African level with a Silver Award at the 2nd edition of the African Responsible Tourism Awards in Cape Town, on the occasion of World Travel Market Africa for the ‘Best for Public Sector Policy/Support’. The Ministry of Tourism had prior to this meeting contributed to the investigation of the UNWTO on the implementation of the Global Code of Ethics for Tourism and showed support as a co-lead author of the draft resolution on the code cited above. Haddad reaffirmed the commitment of the Ministry of Tourism to strengthen its mobilisation for the promotion of an active culture of sustainability through its commitment of the sustainable tourism programme derived from the decennial programming framework for Sustainable Consumption and Production (10YFP) and supporting the implementation of its work programme.

UNWTO and the Petra National Trust partner to promote Sustainable Tourism A Memorandum of Understanding (MoU) has been signed by UNWTO and the Petra National Trust (PNT) with the aim to promote sustainable tourism policies in cultural tourism, to develop capacity building and knowledge sharing and to conduct educational actions. The agreement was signed in Beijing, on the occasion of the First World Conference on Tourism for Development.

The MoU was signed by UNWTO Secretary-General, Taleb Rifai, and the President of PNT’s Board, HRH Princess Dana Firas. “The work developed by civil society organisations on the protection of heritage is a fundamental part of the tourism sector, and essential for the design and implementation of sustainable tourism initiatives involving and benefiting local communities. This agreement builds upon this principle,” said Rifai during the signing ceremony. “This partnership agreement marks a new milestone for the Petra National Trust and will serve as the framework for joint cooperation between us. PNT will work closely with UNWTO to place preservation of culture and heritage at the centre of tourism development, and to expand PNT’s innovative cultural education and awareness programmes to local communities internationally. We thank UNWTO for their support and endorsement and look forward to a most fruitful partnership,” said HRH Princess Dana Firas. Petra National Trust is Jordan’s oldest non-profit governmental organisation for the preservation of national cultural heritage with a focus on the World Heritage Site of Petra.