AGUASCALIENTES - JAPAN

Business

Tour

2012

CARLOS GHOSN, CHAIRMAN OF NISSAN MOTOR CO. / CARLOS LOZANO DE LA TORRE, GOVERNOR OF THE STATE OF AGUASCALIENTES

www.aguascalientes.gob.mx

I reiterate the values of civil concord and social justice as foundations of my government proposal, as there can be no democratic life nor social progress amid discord and injustice. The best asset of Aguascalientes is our own people and their capacity for concord and unity, which allows us to contribute to the modernization of Mexico and the good of the Republic. Between all of us, we build an Aguascalientes of a modern vision. A green Aguascalientes. The Aguascalientes of knowledge, progress and well-being, reaffirming the principal values of our society, preserving liberties, rights and democracy. I reiterate my call to embark on the greatest enterprise of our time: regain hope, harmony and trust in a fairer Aguascalientes, an Aguascalientes for all everyone, with everyone.

Over 30

years ago we began to lay the foundations for the future of AGUASCALIENTES

Aguascalientes is a modern entity with important levels of Industrialization, security, education and quality of life.

Strategic Location Aguascalientes has an ideal location for business. With a territorial surface of nearly 1.4 million acres, it is located in the main corridor of the most productive area in the country. It is communicated to Mexico City, Guadalajara and Monterrey, and possesses a magnificent highway and railroad network. It is a member of NASCO, placing it as the second most important exporter in the midwestern Mexico, with a participation of 2.3% of all exports.

Aguascalientes is a

nonseismic zone

785 kms

580 kms

Zacatecas

Aguascalientes has an ideal location for business.

125 kms San Luis Potosí 160 kms

Guadalajara 215 kms

Tampico 575 kms

León

125 kms

500 kms

510 kms

Aguascalientes has direct flights to L.A., Dallas, Houston, Tijuana and Cancún, not to mention 9 daily frecuencies to Mexico City.

FLIGHTS TOKIO - AGUASCALIENTES AIRLINES

TYPE

ORIGIN

CONNECTION

FLIGHT HOURS

HOURS TO AGUASCALIENTES

AEROMÉXICO

DIRECT

NARITA, TOKIO

MEXICO CITY

12.55 HRS

1.15 HRS

KOREAN AIRLINES

DIRECT

NARITA, TOKIO

LOS ANGELES, CAL.

9.50 HRS

2.55 HRS

ALL NIPPON AIRWAYS

DIRECT

NARITA, TOKIO

LOS ANGELES, CAL.

9.40 HRS

2.55 HRS

AMERICAN AIRLINES

DIRECT

NARITA, TOKIO

LOS ANGELES, CAL.

9.55 HRS

2.55 HRS

AMERICAN AIRLINES

DIRECT

NARITA, TOKIO

DALLAS / FORT WORTH.

11.35 HRS

2.15 HRS

UNITED AIRLINES

DIRECT

NARITA, TOKIO

HOUSTON, TX.

11.50 HRS

2.03 HRS

AIRLINES OPERATING CONNECTION FLIGHTS TO AGUASCALIENTES

Aguascalientes is an orderly, safe and clean state, positioning itself as a leader in terms of urban planning and investment attraction.

Demographic bonus, with age of 24 years old and 9.2 Years of schooling

Its competitive workforce consists of more than half a million people, mostly young individuals with a median age of 24 years, and with the highest level of schooling (9.2 years) well above the national average (8.6 years). AVAILABLE WORKFORCE WOMEN

TOTAL

MEN

TOTAL AVAILABLE

91,601

46,344

45,257

UNOCCUPIED UNDEROCCUPIED ECONOMICALLY INACTIVE

30,974 15,790 44,837

21,058 11,816 13,470

9,916 3,974 31,367

SOURCE: II TRIMESTRE 2012, ENOE. INEGI

The education offer is comprised of 32 higher level institutions that, in addition, provide the teaching of English, Japanese and Mandarin Chinese. Over 70% of the 16,000 young people who graduate annually, do so in engineering, business administration or finance, to form a skilled workforce to meet the most demanding requirements.

The state has 8 research

centers

Among which are the Center for Economic Research and Teaching, the Center for Advanced Technology and the Center for Development of the Automotive Industry, all of which offer exchange of patents and innovation alternatives with local and national suppliers.

The newly built South Campus of the Aguascalientes State University (UAA), a work by the Governor Carlos Lozano de la Torre and ranked among the top five universities in the country, offers study programs focused on the areas of robotics, automotive and biomedical engineering. Also worth of note is the Aguascalientes Technological Institute (ITA) forming Egineers specialized in Materials, Mechanics, Computer science and Electronics. Aguascalientes has implemented the first International Technological University in the country, with the institutional support of the Alamo Colleges in San Antonio Texas, which makes it a one hundred percent bilingual institution, dedicated to technical operations and technological design.

We have promoted the use of new information technologies in all schools and public spaces, in order to strengthen a training strategy and productive bonding. All education institutions have aligned their study courses to train technicians to meet the human capital demands of global firms that are investing in the state.

Labor and financial stability Aguascalientes holds a solid labor stability, as there have been no strikes in the last 43 years, and due to its low personnel turnover rate, this leads to greater competitiveness and reduced training costs. In order to stregthen this commitment, Governor Carlos Lozano de la Torre has signed a Pact for Competitiveness and Labor Stability, unique of its kind in Mexico, and gathers government, entrepreneurial and union initiatives alike to bolster job creation and protection of current employment.

• CONSULTING SERVICES

The State includes the presence of companies focused on providing services in terms of logistics, maintenance, finances, auditing, salaries, import and export operations, taxes, human resources, product and lab development, among others, which have a vast experience with both national and international clients.

• INDUSTRIAL PLANT PURCHASE, RENT, LEASE AND CONSTRUCTION SERVICES

Additionally there are companies and organizations of professionals, who can participate fully in the design, development, construction and maintenance of facilities for enterprises in the food industry, metal mechanics, automotive, electronics, aerospace, among others.

International organisms such as the World Bank, through its “Doing Business in Mexico” study, place Aguascalientes as the second state in the country where it is easiest to do business, and compares its improvement with that shown in economies such as Switzerland, Portugal and Taiwan. At the same time, agencies like Standard and Poor’s, as well as Fitch Ratings, have given the state grades of excellence due to the transparency of its public finances. These conditions have allowed the State to have the greatest economic growth in the country, showing an increase in 14 percent in the industrial sector and 11 percent in agriculture. For this reason, financial groups BBVA Bancomer and Banamex Citibank granted positive projections on their economic growth perspectives for Aguascalientes. Furthermore, according to consulting group Deloitte Touche Tohmatsu, Aguascalientes maintains one of the best options to invest in Private Capital Funds.

Logistic Pole for Investment International firms corroborate the strategic position of Aguascalientes. Multinational companies such as Calsonic Kansei, Donaldson, Flextronics, Jatco, Sensata Technologies, Texas Instruments, ExedyDynax, among many others, have established and grown in the state. Worth of note is the case of Softtek, one of the major IT service providers outside of India, which decided to build its third building in our state, becoming the largest investment of this corporation in the world.

Also important to mention is the announcement from Nissan Motor Co., to invest $2 billion USD to build its new complex in Aguascalientes, which will produce its first vehicle in December 2013.

It is the largest direct foreign investment in our country, as well as the biggest in the automotive world by the total amount of its operations.

As a consequence, 16 new investment projects have been announced, as well as the expansion of 15 companies already established there, deriving in an investment exceeding $2 billion USD. Aguascalientes builds state of the art infrastructure. Presently there are nine operational industrial parks, with three more in development. Chief among them is the construction of the Automotive Logistics Industrial Park, one of its kind and host to companies of the automotive sector. In Aguascalientes there is a guarantee in the supply of electric power, as we have developed a unique infrastructure in the country, in the shape of a ring, ensuring a permanent and uninterrupted service.

There is also a pipeline network that supplies natural gas to the main industrial parks and zones in the state.

It should also be mentioned that Mexico has signed 11 free trade agreements, covering 43 countries. It has also signed 6 economic complementarity agreements.

Quality of Life and Public Safety The state of Aguascalientes distinguishes itself at a national level for its high quality of life. Over 74% of families are homeowners. Furthermore, the coverage of public services is among the highest in the country. There is ample medical personnel to provide universal coverage in health. In Aguascalientes half of the population has a landline phone: 4 out of 5 own a mobile phone; 1 of every 3 homes has access to a computer; and 27% has internet access. In addition, all of its municipalities have free wireless internet in its public squares.

The Government of Carlos Lozano de la Torre has provided free laptops for students, which merited the state to be included in the British Educational Training and Technology Show as a success case in the implementation of new education technologies. Historically, Aguascalientes has been one of the safest states in the country. We are the sole entity where a Consolidated Police Command is in place, which establishes coordination under a single chain of command, capable of responding immediately to any event that may occur which would risk the tranquility of our state.

Green Economy and Sustainable Development Following world trends in terms of the environment, public policies have been implemented to promote the use of renewable energies, technology and green transport. The Zero Emissions project was put into operation, with 50 vehicles 100% powered by electricity, being the largest project of its kind, followed by China. We promote the use of solar powered water heaters and power saving lamps, as well as building a solar power plant to supply energy to companies. The agro industrial sector in the state is also remarkable. We hace initiated the AGROSFERA project along with the Wageningen University, a world class center for food technological research, in order to reconvert the agro foods industry.

SOURCE

HORIZONTAL DAILY SOLAR RADIATION

This way, leadership in the agricultural area places us as the country’s fourth largest producer of poultry, corn, lettuce and grape, second producer of guava, third in nopal, and tenth in milk production.

95% of companies have emissions under the permissible caps of atmospheric pollutants; and therefore we enjoy

excellent air quality in all the State.

Culture and Entertainment of National Projection In Aguascalientes there is a great diversity of attractions for leisure, resting, and family time, with enough infrastructure and equipment to host world class events. We have museums, a symphonic orchestra, theatres, cultural centers, shopping centers, stores specialized in foreign goods; a great variety of ecotourism activities, and an excellent top class hotel infrastructure with 4,400 rooms, over 170 restaurants, cafes, bars, cinemas, sports clubs and night clubs, where the hospitality of the people of Aguascalientes is demonstrated. For 184 years we have celebrated the National Fair of San Marcos, the largest in Mexico and one of the oldest in the world. This festivity attracts an annual 8.3 million visitors, generating an economic spill of over 300 million USD.

Mexico’s traditions are also celebrated in Aguascalientes. The Calaveras Cultural Festival offers an alternative for cultural, artistic and sporting enrichment, paying tribute to the artist José Guadalupe Posada, author of the emblematic icons that are admired in galleries around the world.

Our sports infrastructure is at level with the best in the world. Pools, tracks, Olympic gymnasiums and golf courses; basketball courts, baseball and football stadiums; as well as the cycling and car racing tracks; all of which have helped us become hosts of international competitions.

Professional football team NECAXA and VICTORIA stadium.

Professional baseball team RIELEROS / Professional basketball team PANTERAS / NASCAR track.

The New Industrial Age of Aguascalientes Aguascalientes has an important area of opportunity for investment in the automotive sector, with outstanding facilities to carry out procedures, the existence of promotion institutions, entrepreneurial linking, as well as the conformation of an automotive cluster that has allowed us to reach high standards of competitiveness.

NISSAN 1 AGUASCALIENTES

According to the study on Nissan’s Investment Project Impact in Aguascalientes, performed by the Monterrey Technological Institute (ITESM), the automotive sector will be the leading activity in the state, with a production that will exceed one million vehicles per year. The investment for Nissan II is over 1.3 times the total investment the state of Aguascalientes has received in the last 21 years. This second plant will consolidate the creation of employment, with an estimate between 58 and 75 thousand new jobs within a favorable context over the next five years. The economic spill for sectors such as construction, software development, logistics, financial services, administration, foods, health, among others, will be over $800 million USD. Estimating a population growth of 133 thousand inhabitants which will require the construction of new urban equipment such as housing, hospitals, schools, parks, daycare centers, urban and industrial roads.

Japan and Aguascalientes: tradition of friendship and understanding For three decades now, Aguascalientes and Japan have shared a history of understanding, cooperation, effort and discipline. Presently there are over 30 companies and more than 500 families of Japanese origin in Aguascalientes, sharing our harmonious environment, as well as specialized services such as the Japanese School, with programs sponsored by the Japanese Ministry of Education, a health center that provides service for Japanese speakers, and even a radio show in Japanese, sponsored by the State Government.

Aguascalientes has a project with a vision of the future which is shared fully with the land of the Rising Sun. Our industrial vocation and the preparation of our youth, have consolidated Aguascalientes as a destination for the most demanding investment projects. Aguascalientes is without a doubt the true bridge of understanding, admiration and respect between Mexico and Japan, where the sun rises to come and set at the end of each day in the majestic and serene dusks of our land. Each investment from Japan in Aguascalientes is a cherry tree we have planted together in this land, so that with its shade it may cover the brotherhood that is deepened day by day in concord and the commercial, academic and cultural exchange which in sum make

Aguascalientes the ideal destination for investment, economic growth and innovation in Mexico.

(Panoramic view of downtown AGUASCALIENTES)

( Presentation of investment project NISSAN 2, January 2012 )

$2 billion US Dollars IN THE NEW NISSAN PLANT, BEING THE LARGEST FOREIGN INVESTMENT IN AMERICA This is a project from Aguascalientes to Mexico, sharing the challenge of consolidating it as one of the strongest pillars of progress and well-being, we receive it with respect and admiration. It symbolizes the strengthening of brotherhood between the peoples of Japan and Mexico. Japan is a true ally of our country. But above all, it is a friend to the people of Aguascalientes.

NISSAN chose Aguascalientes, FOR HIS WORK CULTURE (Hipolito Treviño, SECRETARY OF ECONOMIC DEVELOPMENT OF AGUASCALIENTES; Carlos Lozano de la Torre, GOVERNOR OF AGUASCALIENTES; William Krueger, EXECUTIVE VICEPRESIDENT OF NISSAN MOTOR AMERICAS; José Muñoz, VICEPRESIDENT OF SALES AND MARKETING NISSAN AMERICAS; Armando Avila, VICEPRESIDENT OF MANUFACTURING AT NISSAN MEXICANA, January 2012)

The available workforce in the state sums over 91 thousand people, of which over 28% are individuals between 20 and 29 years old, and from the total of available human resources, 24% have higher education studies.

José Muñoz, VICEPRESIDENT OF SALES AND MARKETING NISSAN AMERICAS; Carlos Lozano de la Torre, GOVERNOR OF AGUASCALIENTES; William Krueger, EXECUTIVE VICEPRESIDENT OF NISSAN MOTOR AMERICAS; Armando Avila, VICEPRESIDENT OF MANUFACTURING AT NISSAN MEXICANA, January 2012)

Aguascalientes has sufficient and highly competitive human resources to cover the workforce demand that your company requires. Currently there are over 39 thousand students in colleges and technical schools. Just last year we had over 6 thousand new graduates, ready to integrate to the labor market in different areas of specialization.

( NISSAN 2 land site, Aguascalientes )

A dynamic and efficient project will be raised, with a regional and international reach. We have shared 30 of the 50 years that Nissan Motor Company has been in Mexico. Nissan is the number one company in competitiveness worldwide, and it has established in Mexico, and particularly in Aguascalientes, the platform for its successful entry to the markets of over one hundred countries around the world.

(NISSAN 1 plant AGUASCALIENTES)

The automotive sector is the primary source of direct foreign investment in our country, and is currently the most important in the world. It will benefit every productive, commercial and service areas, turning Total commitment the state of Aguascalientes into the TO GENERATE most influential production and supply THE BEST LIVING center in Latin America.

CONTITIONS FOR EVERYONE IN AGUASCALIENTES

An investment of over $2 billion dollars from the Nissan corporate, and practically an equal sum from its supply chain, is estimated to generate more than 70 thousand permanent jobs in the course of the next five years; 12 thousand of them only in its first phase. (Presentation of the ECO Taxis at the Plaza de la Patria, March 2012)

We have projected an increase in fiscal contributions, which may surpass $4.3 billion MXN in federal an local taxes. It will consolidate the Bajio automotive corridor and a series of regional productive chains.

(Visit to NISSAN 2 works, April 2012)

WILL CONSOLIDATE THE AUTOMOTIVE SECTOR AS THE LARGEST DIRECT FOREIGN INVESTMENT in our country.

The second Nissan plant, once operational, will guarantee a sustained social and economic growth in the next decades for Aguascalientes and its area of influence.

Once the integral consolidation plan for the NISSAN II complex is completed, NISSAN will be able to produce over one million units per year.

HIDETOSHI IMAZU, EXECUTIVE VICEPRESIDENT OF NISSAN MOTOR COMPANY

WILLIAM KRUEGER, EXECUTIVE VICEPRESIDENT OF NISSAN MOTOR AMERICAS

JOSÉ LUÍS VALLS, PRESIDENT OF NISSAN MEXICANA

In our state, the different political, social and productive actors, along with the public and private higher education institutions, have joined our efforts, projects and vision in this new economic and industrial project. This project transcends terms of office, political parties, even generations, because its main currency is trust, employment, generation of wealth and its fair distribution.

DARUMA CEREMONY “PROPITIATING GOOD FORTUNE”

CARLOS LOZANO DE LA TORRE, GOVERNOR OF THE STATE OF AGUASCALIENTES

This is a project that goes beyond the capacity of the state, as it implies benefits for all Mexicans and a greater international projection for our country.

It will generate over

70 THOUSAND PERMANENT JOBS,

both direct and indirect.

12 THOUSAND OF THEM IN ITS FIRST PHASE

STATE DANCE COMPANY OF THE AGUASCALIENTES CULTURAL INSTITUTE

Nissan is a commitment with everyone.

REPRESENTS THE UNION OF TWO CULTURES CHILDREN’S CHOIR OF THE AGUASCALIENTES JAPANESE SCHOOL

NEW JAPANESE INVESTMENTS IN AGUASCALIENTES TACHI-S

Year:2011 TYPE OF INVESTMENT: Expansion

INVESTMENT:

64 MILLION USD 760 JOBS

LOCATION: PIVA (Aguascalientes Valley Industrial Park)

SAKAIYA de México

Year:2011 TYPE OF INVESTMENT: Expansion

INVESTMENT: LOCATION: PICH (Chichimeco Industrial Park)

6 MILLION USD 150 JOBS

SANOH Industrial de México

TYPE OF INVESTMENT: Expansion

INVESTMENT: JOBS

400

48 MILLION USD

Year:2011

LOCATION: PIVA (Aguascalientes Valley Industrial Park)

UNIPRES Mexicana

TYPE OF INVESTMENT: Expansion

INVESTMENT: JOBS

300

35 MILLION USD Year:2012 LOCATION: PISF (San Francisco Industrial Park)

JATCO México

Year:2011 TYPE OF INVESTMENT: Expansion

200 MILLION USD 300 JOBS

INVESTMENT:

LOCATION: Next to NISSAN 1

Sistemas de Arneses K&S Mexicana

Year:2011 TYPE OF INVESTMENT: Expansion

INVESTMENT: LOCATION: PIC (Calvillo Industrial Park)

15 MILLION USD 1500 JOBS

EXEDY-DYNAX México

TYPE OF INVESTMENT: Expansion

INVESTMENT: JOBS

300

80 MILLION USD

Year:2012 LOCATION: PILA (Automotive Logistics Industrial Park)

Aguascalientes STEEL COIL CENTER

Year:2012

15 MILLION USD 50 JOBS INVESTMENT:

TYPE OF INVESTMENT: New

LOCATION: PILA (Automotive Logistics Industrial Park)

KITAGAWA México

Year:2012 TYPE OF INVESTMENT: New

INVESTMENT:

80 MILLION USD 400 JOBS LOCATION: PILA (Automotive Logistics Industrial Park)

VIAM Manufacturing de México

LOCATION: PILLANO (El Llano Industrial Park)

Year:2012 TYPE OF INVESTMENT: New

INVESTMENT:

38 MILLION USD 300 JOBS

MI METAL Processing Mexicana

TYPE OF INVESTMENT: New

INVESTMENT: JOBS

52

10 MILLION USD

Year:2011 LOCATION: PISF III (San Francisco Industrial Park)

TOHKEN Thermo Mexicana

TYPE OF INVESTMENT: New

INVESTMENT: JOBS

250

75 MILLION USD Year:2012 LOCATION: PILA (Automotive Logistics Industrial Park)

CALSONIC KANSEI Mexicana

Year:2011 TYPE OF INVESTMENT: Expansion

INVESTMENT:

120 MILLION USD 930 JOBS

LOCATION: PIVA (Aguascalientes Valley Industrial Park) y PISF II (San Francisco Industrial Park)

Automotive Logistics Industrial Park (PILA)

Year:2012 TYPE OF INVESTMENT: New

INVESTMENT:

27.7MILLION USD

“Every day, the sun rises in Japan, and at the end it comes to rest in Aguascalientes, illuminating a more prosperous and productive destiny for our people.”

Carlos Lozano de la Torre GOVERNOR OF THE STATE OF AGUASCALIENTES

Enrique Peña Nieto PRESIDENT ELECT OF MEXICO