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THE WHAT AND WHY OF REGULATORY OUTSOURCING Today’s evolving healthcare landscape poses unprecedented challenges to biopharmaceutical companies. Consolidation, budget cuts, restructuring, globalization—how does a company compete effectively and increase market share? By focusing on core competencies. Outsourcing began in a meaningful way some 25 years ago as biopharmaceutical companies sought new ways to drive efficiency and reduce cost. More functions are being outsourced today, in fact, than anyone would have imagined even 10 years ago. The regulatory maintenance of launched products is no exception, with biopharmaceutical companies carefully designing outsourcing strategies that allow them to focus on developing and differentiating their pipeline with pricing, reimbursement and access strategies that drive commercial success.
Spending on regulatory outsourcing among
“In terms of what activities our clients
biopharmaceutical companies grew 167 percent
think about outsourcing first,” says Scott
from 2007 to 2010, according to a Tufts Center
Bergeron, Vice President, Customer
for the Study of Drug Development report.1 And
Strategy at PAREXEL, “it tends to
why wouldn’t it? These routine maintenance lifecycle activities such as label or manufacturing
incorporate anything that’s tactical
changes and renewals are low risk but critical to a
operations, movement of information,
company’s bottom line. Research and development
documentation management, or document
are the lifeblood of a biopharmaceutical company,
flow, due to the fact that they are low risk
but regulatory compliance, while perhaps less
activities, yet incredibly important.”
strategic, is vital to earnings and growth.
TRUSTED PARTNERSHIPS BASED ON DOTTED I’S AND CROSSED T’S Submitting regulatory paperwork that is accurate and meets submission timelines is critical. And the more products there are to maintain, the more markets there are that a company must keep abreast of and the more sense it makes to outsource. Chet Shemanski, Senior Director, Partnerships
departments to keep that product up-to-date from
and Solution Strategy at PAREXEL, poses the
a compliance perspective once it launches. As
decision to outsource in the form of a question:
regulatory budgets shrink and workloads increase,
“With tightened budgets prompting organizational
it’s not unheard of for regulatory departments to
prioritization, would you want to employ 50 people
demand as much as 25 percent of a company’s
in your company to keep products registered or to
total operational budget. Not every company has –
focus on regulatory strategies for developing and
or wants to invest - the resources to hire additional
marketing newer products under patent?”
staff to handle the ever-adapting demands of the regulatory process while not poaching from the
It takes years to bring a new product to market
resources needed for R&D.
and thousands of hours invested by whole
1 “Drug Sponsors’ Regulatory Experience Was Mixed During PDUFA IV,” Tufts Center for the Study of Drug Development, May/June 2012.
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THINK GLOBALLY, THRIVE LOCALLY Growth and profits depend on international market share and, in the biopharmaceutical industry, a broader level of local, on the ground expertise is needed now more than ever before. The markets of Brazil, China, India and Russia are highly coveted and come with their own set of rules. Even the European Union, which has one overseeing agency in the European Medicines Agency, can have 28 different interpretations of regulations for each of its member states. Efficiency in operation with appreciation of
regulations. Our resources on the ground know
culture and bureaucracy is a must, but can
that the dossier requires a wet signature instead
pose a significant challenge for growing
of a photocopy.” That kind of know-how can only
biopharmaceutical companies. PAREXEL’s
come with experience. Even the largest, most
Shemanski concurs, “It can take well over a year
well-funded companies can be overwhelmed
to get products up and out in new markets and
with a region’s culture and changing regulations.
that time can be all it takes for a company to lose
Outsourcing proves a worthy solution.
its advantage.” “We actually understand the challenges and The need for local, regional and national
implications of managing the regulatory
regulatory expertise is intense and the supply
requirements for these products across the
of available experts is an issue. Outsourcing
globe”, adds Katie Connelly, Vice President,
regulatory functions to a trusted partner with
Strategic Resourcing and Operations at PAREXEL.
a thriving global footprint can easily become a
“That is something that allows us to speak the
competitive advantage.
same language as our client counterparts. It allows us to quickly gain trust and establish a
“In some parts of the world,” adds Bergeron,
collaborative partnership.”
“PAREXEL knows not to simply put a dossier together and submit it based on rules and
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TECHNOLOGY TRUMPS TEDIUM As regulations change, so does technology, and technological advancements in regulatory compliance are crucial to gaining a competitive edge. Compliance agencies and health authorities now accept electronic submissions and tracking, which makes the entire process a bit easier. Companies outsource regulatory practices
PAREXEL’s Regulatory Information Management
because it keeps costs down and improves
(RIM) platform facilitates end-to-end submissions,
processes. These two areas benefit greatly from
centralizing the entire process. Launched in
technological expertise that an outsourcing
1994, our technology can be applied to individual
partner can provide by offering electronic
processes or to all of them. From defining
document submissions that capture the cultural
product authorization targets to creating
nuances and administrative procedures that
and gathering regulatory submission plans
change at every country’s border. It is a rare
to managing product registration and more,
biopharmaceutical company that would spend
the convenience, timeliness and benefit of a
potentially millions to build a program or acquire
technological edge should not be underestimated.
a pre-existing system and train its employees to
Outsourcing to a partner that can provide this leg-
use it.
up can be pivotal.
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EXPERTISE + EXPERIENCE = SUCCESS As of January 2013, 68% of biopharmaceutical companies were outsourcing regulatory affairs budgets,2 representing strong growth over the past decade as regulatory burdens increased. Regulatory outsourcing promotes efficiency, can leverage technology, and allows a company to focus on mission-critical needs. Each company ultimately determines what to outsource for a variety of reasons: It may have more launched products than teams can effectively handle in a timely fashion; it may need additional infrastructure support for drug development; it may want a partner to conduct clinical trials; and it may just want an expert to handle its international regulatory operations. All of these options, together or alone, are scalable and flexible. With an outsourcing partner, additional expertise can be brought in as needed. “Outsourcing costs are important but not
place to gauge the success of the partnership.
necessarily the driving factor in decision-making.
This also allows for benchmarking of best
Most of our clients are concerned with headcount
practices.
and the ability to manage and have flexible resources,” states Bergeron.
Timeliness and quality are fundamental in regulatory compliance and key to a solid
Shemanski agrees. “It’s the scalability and best
partnership in outsourcing. “At the end of the day,”
practices that make outsourcing a viable option to
stresses Connelly, “if we’re meeting timeliness
in-house staff.”
and quality metrics and the products are in a state of compliance, then we can confidently say we are
A regulatory outsourcing partner must have the
supporting the commercial success of our client.”
right metrics and key performance indicators in
Focusing on core competencies and outsourcing regulatory activities is a win-win for biopharmaceutical companies. Finding the partner with regulatory experience, international savvy and technological expertise may give a company a much-needed advantage in today’s demanding marketplace. 2 “Percentage of Pharmaceutical Companies Outsourcing Regulatory Affairs Budgets Increases to 68%”, BusinessWire [online], Jan 2013, http://www. businesswire.com/news/home/20130109005028/en/Percentage-PharmaceuticalCompanies-Outsourcing-Regulatory-Affairs-Budgets#.VIH8g3ZFDIV
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