THE LASHES YOUR CLIENTS LONG FOR

THE ULTIMATE DISTRIBUTION OPPORTUNITY

1

2

CONTENTS 04 08 10 16 20 22 38

THE LUST FOR LASHES SVS - THE NEWEST LASH INNOVATION

FIVE LASH-TASTIC TREATMENTS THE ULTIMATE TRAINING AND PRODUCTS EXPERIENCE

NOUVEAU LASHES GOES GLOBAL LET THE LASH LEARNING BEGIN - OUR COURSES

JOIN #LASHGANG

TO BOOK CALL 0844 801 6820

3

THE UPWARD CURVE OF LOVELY LASHES IT’S OFFICIAL. THE DAYS WHEN EYELASH TREATMENTS WERE STRICTLY FOR SPECIAL OCCASIONS ARE GONE

Beauty-industry stats show there’s been a huge upswing in women who simply cannot live without their regular lash enhancements. Lashes are now very firmly up there with hair, nails and brows as part of today’s essential beauty regime. 4

IT'S CLEARLY THE PERFECT TIME TO TAP INTO

THE LUST FOR LASHES!! 8.48 MILLION

12%

39%

THE NUMBER OF LASH TREATMENTS UK WOMEN HAD LAST YEAR

THE AMOUNT LASH TREATMENT PRICES HAVE INCREASED SINCE 2014

DESPITE INCREASING DEMAND, ONLY 39% OF BEAUTY SALONS OFFER LASH TREATMENTS

12,000

THE AVERAGE NUMBER OF CLIENTS WHO CONTACT US EVERY MONTH LOOKING FOR THEIR NEAREST NOUVEAU LASHES TECHNICIAN

* Figures courtesy of The Guild of Beauty Therapists

TAKE THE OPPORTUNITY NOW! THERE HAS NEVER BEEN A BETTER TIME TO TRAIN IN LASHES Nouveau Lashes has been the UK's leading light in developing treatments, training and stunning professional and retail products since 2005.

TO BOOK CALL 0844 801 6820

5

ALL EYES ARE ON NOUVEAU LASHES THROUGH OUR LONG-ESTABLISHED CONNECTIONS WITH THE UK’S TOP BEAUTY MAGAZINES, BLOGGERS AND CELEBRITIES, WE ENSURE NOUVEAU LASHES ARE ALWAYS IN THE SPOTLIGHT, SO REST ASSURED – YOU’RE MAKING A SECURE INVESTMENT IN DRIVING PROFIT FOR YOUR BUSINESS WHEN YOU TRAIN WITH US

I never use eyelash curlers but I have an LVL Enhance treatment every 6 weeks, it’s like a perm for your eyelashes, but it doesn’t damage them in any way. It curls, conditions and also tints your lashes so they look great even before mascara. MICHELLE KEEGAN ACTRESS AND NEW FACE OF 2.7 M

*Image courtesy of Cosmopolitan

3.5 M

AS SEEN IN

6

What’s Trending

SAMANTHA FREEDMAN

The results were unbelievable. Straight away they looked longer, more separated and there was no way I needed to go near a lash curler, or mascara really.

LOOK's Beauty Editor WWW.LOOK.CO.UK

VICTORIA In the Frow Fashion and Beauty Blogger

LYNDSEY HARRISON Make-up Artist and Hair Stylist to the stars

CHLOÉ BURCHAM

inthefrow I am OBSESSED with the LVL Lash Lift treatment from @NouveauLashes. Seriously, my lashes have nothing on here!

lyndseyharr1son LOVE my LVL Lashes! Thank you @officialnouveaulashes did a fantastic job, I can chuck my lash curlers away! Whoop #lashes #lvl #makeup #BEFORE&AFTER

chloeburcham In LOVE with my new lashes @officialnouveaulashes thankyou! #lashgang

Fashion, Beauty and Lifestyle Blogger

likes

706k followers

93 likes

15.8k followers

1,789 likes

69k followers

Fashion and Beauty Writer @Sugarscape

JOSIE FEAR

285

Fashion Mumblr. They're like false lashes, but more natural. It doesn't feel like I have anything on my lashes... It just looks like I have AMAZING lashes

50.8k followers

TO BOOK CALL 0844 801 6820

7

THE NEWEST LASH INNOVATION

INTRODUCING SVS VOLUME LASHES IN NEXT TO NO TIME DEVELOPING NEW TREATMENTS THAT APPEAL TO CLIENTS AND BENEFIT BUSINESSES IS WHAT WE DO BEST. SVS IS OUR BRAND NEW VOLUME TREATMENT.

BEFORE

SVS LASHES

SPEED Cut down on treatment timings and appeal to a far broader range of clients! For SVS we have developed innovative techniques and products, all focused on decreasing application timings. With experience, an SVS natural volume result can be achieved in around 45 minutes.

VOLUME By applying multiple lash extensions onto each natural lash, you can create seriously impressive volume in a surprisingly short time – a very attractive new option for clients who want the appearance of thicker lashes but haven’t got time for a full pamper-length appointment.

STYLE SVS results look gorgeously full, giving depth and volume without coming across as strongly stylised or heavy. In fact, the unique, graduated extensions are so natural-looking, clients can soon forget they are wearing lash extensions at all!

8

SVS: THE FACTS HOW LONG DO TREATMENTS TAKE? Depending on the specific look required and the experience of the technician, a natural volume SVS result can take around 45 minutes.

HOW LONG WILL IT LAST? SVS results can last for anything up to 6 to 8 weeks.

ARE INFILLS REQUIRED?

FOR SVS TRAINING, CALL US ON 01977 655 620 FOR MORE INFORMATION VISIT WWW.NOUVEAULASHES.COM

Infilling is different for SVS than for traditional semipermanent lashes or Russian Volume. The fluffy texture, unique appearance and natural variation in the SVS lashes all work together to mean that any SVS lash extension loss is far less apparent. If the client wants to maintain their full lash look for the 6 to 8 week period, a quick infill treatment can be performed 3 to 4 weeks after the initial treatment to replace any lost lash extensions.

ARE UNIQUE PRODUCTS REQUIRED? SVS treatments use unique products designed to maximise the speed and comfort of application. These include graduated SVS multi-lash extensions, specialist SVS quick-setting adhesive and our innovative client headband, designed to make applying lashes comfortable, quick and easy. These are only available from Nouveau Lashes.

FIVE LASH-TASTIC TREATMENTS NO MATTER WHAT YOUR CLIENTS ARE LOOKING FOR, WITH NOUVEAU LASHES YOU CAN BE CONFIDENT YOU WILL HAVE A TREATMENT TO SUIT EVERYONE

EXPRESS The original lash-lifting treatment loved by celebrities and clients alike. An invaluable skill to satisfy clients who want luscious lashes without wearing mascara or lash extensions.

The newest volume treatment from Nouveau Lashes. Can take just 45 minutes for a natural set. Ideal for clients in a hurry or on a budget.

Three stunning lash treatments that take just 5,10 or 20 minutes. Ideal for clients in a hurry or for those wanting lashes for a special event.

TREATMENT TIME

TREATMENT TIME

TREATMENT TIME

45 MINS

45 MINS

5, 10 OR 20 MINS

TREATMENT LASTS

TREATMENT LASTS

TREATMENT LASTS UP TO

6-8 WEEKS

6-8 WEEKS

1 DAY, 1 WEEK OR 2 WEEKS

AVERAGE TREATMENT PRICE

AVERAGE TREATMENT PRICE

AVERAGE TREATMENT PRICE

£45

£55

£10, £20, £30

AVERAGE PROFIT PER TREATMENT

AVERAGE PROFIT PER TREATMENT

AVERAGE PROFIT PER TREATMENT

£33.38

£50.30

£5.96, £16.80, £26.78

"I would really recommend Nouveau Lashes for training. Very pleased with the whole service from initial enquiry to the course. LVL Enhance is a brilliant treatment and I recommend it. Thinking of booking onto another course now."

"A very knowledgeable, inspiring and positive training course. I feel very priveledged to have been trained by people who have so much experience and knowledge. SVS is a fantastic treatment and will compliment the existing services in our salon"

PURLEY ACADEMY, LVL ENHANCE, FEB 2016

10

YORKSHIRE ACADEMY, SVS, AUG 2016

"Very informative, precise instructions, went beyond to explain new methods. The trainer’s passion was evident and they were very supportive with the whole group." PURLEY ACADEMY, EXPRESS, MARCH 2016

EXTEND A relaxing, luxury lash treatment that lasts up to 8 weeks. Highly profitable and great for repeat bookings.

RUSSIAN VOLUME Everything is possible with Volume. From super-fine weightless lashes to 2D-8D lashes, and colour to eye corrections. Lash mastery at its best!

TREATMENT TIME

TREATMENT TIME

90 MINS

2-3 HRS

TREATMENT LASTS

TREATMENT LASTS UP TO

6-8 WEEKS

6-8 WEEKS

AVERAGE TREATMENT PRICE

AVERAGE TREATMENT PRICE

£65

£75

AVERAGE PROFIT PER TREATMENT

AVERAGE PROFIT PER TREATMENT

£61.59

£71.59

"Excellent from start to finish. Brilliant experience from first contact to booking course, pre course information to classroom theory and practical. Lots of support and encouragement from trainers, particularly during practical work."

"Volume training has been great. I feel very confident knowing I have been trained by one of the industry's leading brands. The whole team is helpful and friendly and I know the aftercare is constant should we need it."

YORKSHIRE ACADEMY, EXTEND, FEB 2016

PURLEY ACADEMY, VOLUME MASTERCLASS, JAN 2016

TO BOOK CALL 01977 655 620

11

NOUVEAU LASHES OFFERS SOLUTIONS FOR ALL YOUR LASH CLIENTS

ENHANCE MY EYES PLEASE, BUT KEEP IT NATURAL-LOOKING

I WANT MY OWN LASHES, ONLY BETTER

I WANT LASHES THAT I CAN WEAR WITH MY CONTACT LENSES

I NEED LONG-LASTING LUSHNESS, PLEASE

I DON'T WANT TO HAVE TO RETURN FOR MAINTENANCE

I WANT BEAUTIFUL LASHES BUT I'M ON A BUDGET

I WANT A LASH TREATMENT I CAN HAVE IN MY LUNCH HOUR

I WANT A MORE YOUTHFUL OPEN-EYED LOOK

GIVE ME SUPER GLAM!

12

LVL LASHES

SVS LASHES

EXTEND LASHES

EXPRESS LASHES

RUSSIAN VOLUME LASHES

I WANT TO LOOK LIKE KYLIE J OR KIM K

GIVE ME LASHES THAT I CAN TOP UP FOR NIGHTS OUT

I WANT MORE COMPLIMENTS ABOUT MY EYES

I LIKE TO SWIM BUT ALSO WANT LUSCIOUS LASHES

I WANT TO CUT DOWN ON MY DAILY EYE MAKE-UP ROUTINE

I'VE GOT TO KNOCK THEM DEAD AT AN EVENT!

I DO A LOT OF SPORT AND WANT AN ALTERNATIVE TO LASH EXTENSIONS

I WANT A LASH TREATMENT, BUT NOTHING THAT WILL DAMAGE MY LASHES

I WANT WEIGHTLESS LASH EXTENSIONS

TO BOOK CALL 01977 655 620

13

ONE LASH TREATMENT IS NO LONGER ENOUGH THE NOUVEAU LASHES BRAND AND ITS TREATMENTS ARE RECOGNISED BY MORE CONSUMERS THAN ANY OTHER, ESPECIALLY OUR REVOLUTIONARY LVL ENHANCE TREATMENT By training in all Nouveau Lashes skills, you’ll be able to make everyone from party girls to sleep-deprived mums feel wide-eyed and gorgeous. And don’t forget, the more treatments you excel at, the more potential you have to profit from a super-busy salon and sales of aftercare products. Even if all you have is a chair, you can still profit by offering Nouveau Lashes Express treatments, which are all performed with your clients sitting up.

14

GIVE YOUR CLIENTS THE LASHES THEY DESERVE

LET US TAKE YOUR LASH SKILLS TO THE ULTIMATE LEVEL FROM COMPREHENSIVE MANUALS TO WEBINARS AND ONLINE VIDEO CONTENT, WE USE THE LATEST EDUCATIONAL METHODS TO MAXIMISE THE NOUVEAU LEARNING EXPERIENCE TRAIN WITH THE BEST Train with us and you’ll be guided every step of the way by our incredible team of international lash artists. Each of them also has a professional teacher-training qualification. Both are crucial to your success.

START LEARNING IMMEDIATELY We provide you with a comprehensive home-study pack so you can start your learning journey straight away. This invaluable prep work means you can get to grips with the theory at your own pace, and have much more time for hands-on practice in the training room.

ENJOY EVERY MINUTE With our purpose-built lecture suites and practical classrooms, we promise you unparalleled training at our academies. We even feed you too, with tasty lunches and refreshments to keep your energy and concentration levels up throughout the day.

REINFORCE YOUR SKILLS WITH INSTANT REPLAY No one’s expecting you to remember absolutely everything you learn in class. But don’t worry; you’ll definitely have a learning experience you won’t forget! As a Nouveau Lashes graduate, you’ll have a personal login for our online resource hub, which is full of memory-refreshing training videos.

TOUCH BASE WITH YOUR TRAINERS Wouldn’t it be great to talk with a trainer after your course has ended? Yes, we totally agree! That’s why we hold regular interactive webinars for all our new (and not-so-new) lash technicians. These online sessions are dynamic, informative and fun – and what’s best, you can attend from the comfort of your own home.

LEARN MORE TO EARN MORE Your journey doesn’t have to end after your initial training; you will be welcomed with open arms whenever you want to come and learn more with us. We hold regular one-day refreshers and masterclasses in which you can troubleshoot anything you find tricky, learn new techniques, and get great advice on using your new skills to attract more clients and maximise your revenue.

WE'LL ALWAYS BE HERE FOR YOU NETWORK WITH OTHER NOUVEAU LASHES PROFESSIONALS As a Nouveau Lashes-trained technician, you’ll be welcomed as a valued member of the online community in our Ultimate Lash Forum. It’s a great place to discuss treatments, techniques, hints and tips. Where there is sharing, there is positive growth!

GET TO KNOW YOUR PERSONAL ACCOUNT MANAGER After your training, we’ll also introduce you to your own Nouveau Lashes personal account manager. They’ll be there for you whenever you need help or guidance in future. And not just for a few months or a year – for life!

REAP THE BENEFITS OF OUR REPUTATION Every month, up to 12,000 visitors visit the Salon Finder on our website looking for a Nouveau Lashes technician. We’ll add your name and details to it when you qualify – so all those potential new customers can find you easily.

EVERYTHING YOU NEED TO PROMOTE YOURSELF As well as being a vault of videos for your post-training study, the Nouveau Lashes online resource hub is your go-to place for all the brand imagery and marketing guides you need.

Another fantastic training course delivered to a high standard. Fun and full of energy, but equally professional and informative. YORKSHIRE ACADEMY, LVL ENHANCE, JUNE 2016

Brilliant training. Fun, informative and plenty of practical so you go away feeling super confident. Really looking forward to trying Volume on my clients. LONDON ACADEMY, VOLUME MASTERCLASS, MARCH 2016

After using another brand for around 4 years, I didn’t expect to learn much more but I am very impressed with the Nouveau products and techniques I have learnt. I can’t wait to introduce these services to my clients. YORKSHIRE ACADEMY, EXPRESS, FEB 2016

I’m really happy with all of the training that I have had with Nouveau, the products are lovely and the knowledge that they have as well as the tips are fantastic. I would recommend to others and would do more training. MILTON KEYNES ACADEMY, EXTEND, FEB 2016

TO BOOK CALL 01977 655 620

17

YOUR PROFITS RISE WHEN YOU HAVE EVERYTHING YOU NEED TO SHINE THERE’S NO POINT IN NURTURING YOU TO BE AMONG THE BEST IN THE BUSINESS WITHOUT MAKING SURE YOU ALSO HAVE ACCESS TO THE VERY BEST TOOLS – THE KIND DESIGNED TO HELP YOU FLOURISH ARTISTICALLY AND FINANCIALLY It’s taken us many years of inspiration, innovation and perspiration to build Nouveau Lashes’ reputation for superb quality, both within the beauty industry and with consumers. The products we supply will always reflect that – from your tweezers, lashes and serums to the aftercare products your clients will keep coming back for.

18

Nouveau Lashes Conditioning Serums fly off my shelves! It's a high-quality product which can be incorporated into any beauty regime. It ensures lashes are gloss y and healthy - that’s’s why everybody loves it. The profits from retailing Nouveau Lashes’ products are proving fruitful, helping me to be able to invest in more of their aftercare products. My business has grown hugely in the last year and one of the reasons is taking on LVL Enhance, as well as being able to keep my long-standing customers thanks to Nouveau Lashes’ retail aftercare products. The treatments and aftercare ensure my clients have the best-looking lashes possible.

RACHEL DA V

IS

TO SEE THE FULL RANGE OF PROFESSIONAL AND AFTERCARE RETAIL PRODUCTS AVAILABLE TO YOU AS A QUALIFIED NOUVEAU LASH TECHNICIAN, GO TO WWW.NOUVEAULASHES.COM

THE ULTIMATE UK LASH BRAND GOES GLOBAL OUR TRACK RECORD FOR INNOVATION AND QUALITY TRANSCENDS INTERNATIONAL BOUNDARIES In addition to trading with distributors in over 20 countries, we are also proud to work with a range of global trade partners including Steiner Transocean, Benefit Cosmetics, John Lewis Partnership, Regis, Malmaison Hotel Group and Saks Hair & Beauty. Ӂ UK - HEAD OFFICE Ӂ REPUBLIC OF IRELAND Ӂ ISLE OF MAN Ӂ SWITZERLAND Ӂ POLAND Ӂ NORWAY Ӂ SPAIN Ӂ FINLAND Ӂ GREECE Ӂ HUNGARY Ӂ MALTA Ӂ SLOVAKIA Ӂ CZECH REPUBLIC Ӂ PORTUGAL Ӂ BELGIUM Ӂ THE NETHERLANDS Ӂ UKRAINE Ӂ RUSSIA Ӂ UAE Ӂ QATAR Ӂ COSTA RICA Ӂ PERU Ӂ COLOMBIA Ӂ NEW ZEALAND Ӂ SLOVENIA Ӂ LATVIA Ӂ LITHUANIA

20

AROUND THE WORLD, CUSTOMERS AND TECHNICIANS ARE ASKING FOR THE NOUVEAU LASHES BRAND WE WELCOME YOU TO JOIN US ON THIS EXCITING JOURNEY

LET THE LASH LEARNING BEGIN! AT NOUVEAU LASHES, WE BELIEVE LEARNING NEW SKILLS SHOULD ALWAYS BE ENJOYABLE. SO WE’VE SPLIT OUR LASH TRAINING INTO STRESS-FREE MODULES YOU CAN DO AT YOUR OWN PACE

Maximise your in-salon profit potential by offering SVS, LVL, Express and Extend.

Train in the UK's only consumer-recognised lash-lift brand.

SVS (speed, volume, style) is our brand new, revolutionary lash-extension treatment.

Offer quick 5, 10 or 20-minute lash treatments. No couch

Offer a premium treatment through the art of classic 1-on-1 lash extensions.

Learn the latest in cutting-edge lash techniques. Want volume? 2D-6D? Coloured lashes? This comprehensive class has it all.

Trained elsewhere? Convert to Nouveau Lashes and benefit from a skills upgrade, plus get access to our extensive range of professional and retail products.

choose ULTIMATE

P24

choose LVL ENHANCE

P26

choose SVS LASHES

P28

choose EXPRESS LASHES

P30

choose EXTEND LASHES

P32

choose RUSSIAN VOLUME P34 MASTERCLASS

choose CONVERSION

P36 TO BOOK CALL 01977 655 620

23

ULTIMATE OUR ULTIMATE PACKAGES ARE DESIGNED TO ENABLE YOU TO OFFER A FULL MENU OF LASH TREATMENTS AND ACCESS THE ENTIRE RANGE OF NOUVEAU LASHES RETAIL PRODUCTS, ALL AT A HEAVILY DISCOUNTED PRICE. WITHOUT QUESTION, ULTIMATE IS THE DEFINITIVE WAY TO MAXIMISE YOUR EARNING POTENTIAL AS A LASH ARTIST.

ULTIMATE ORIGINAL ULTIMATE PACKAGE

ULTIMATE PLUS PACKAGE TREATMENT OVERVIEW

Train in LVL Enhance, Express and Extend. Package includes products for all three treatments

Train in LVL Enhance, Express, Extend and SVS. Package includes products for all four treatments

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL · · · · · · ·

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Strip Lashes (RRP £6.99) Ultrabond Strip Lash Adhesive (RRP £12.99)

· · · · · · ·

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Strip Lashes (RRP £6.99) Ultrabond Strip Lash Adhesive (RRP £12.99)

KEY TECHNIQUES TAUGHT ON THE COURSE · · · · · · · ·

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Procedural steps, including best-practice techniques, hints and tips · Maximising your business potential via retail products

· · · · · · · · · · ·

Course includes: Pre-study module, 3 days in-class, case study assessment, online skills boosters and 3 webinars

Course includes: Pre-study module, 4 days in-class, case study assessment, online skills boosters and 4 webinars

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Adhesives and bonding techniques Lash-mapping techniques Lash weights, curls and lengths Expert techniques for blob-free, clump-free healthy lash application · Lash cleansing, maintenance and safe removal techniques · Maximising your business potential via retail products

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

24

I loved my Ultimate Lash course training. The trainers were superb and I can’t recommend the brand enough. I initially took the course to offer my clients an add-on for bridal make-up, but actually I’m busier with lashes than brides now. I can’t wait to attend the Volume course once I’ve got six months of lashing under my belt. FIONA MILLER

I completed the Ultimate Lash technician course in August. The course was brilliant from start to finish. The course material was really helpful and the tutors explained things clearly and were always happy to go over things if needed. The girls at HQ were also helpful. Can't recommend them enough. I have now decided to start my own business as a lash technician - Hayley's Beauty - thanks to Nouveau Lashes. HAYLEY KNIGHT

I trained with Nouveau on the Ultimate Lash course and they were amazing! I’ve had brill feedback from all my lashes! I thoroughly enjoy my job as I feel confident that I’ve been taught correctly and in the best possible way! 5* SHANNEN STIENSON

TO BOOK CALL 01977 655 620

25

LVL ENHANCE LASHES LEARN HOW TO PERFORM THE ORIGINAL LASHLIFTING TREATMENT THAT’S LOVED BY CELEBRITIES AND JOURNALISTS ALIKE. IT’S AN INVALUABLE SKILL TO HAVE IN YOUR PORTFOLIO FOR CLIENTS WHO WANT LONGLASTING, NATURAL-LOOKING EYELASH ENHANCEMENT WITHOUT WEARING MASCARA OR EXTENSIONS

LVL ENHANCE LASHES TREATMENT OVERVIEW

· Enhance your clients' natural lashes using LVL Enhance techniques and products · Lift lashes without the risk of damage, via straightening with quality products, rather than traditional lash curling · Tint lashes for additional impact

TREATMENT TIME

45 minutes

TREATMENT LASTS

6-8 weeks

AVERAGE TREATMENT PRICE

£45

AVERAGE PROFIT PER TREATMENT

£33.38

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · ·

KEY TECHNIQUES TAUGHT ON THE COURSE

· · · · · · · ·

COURSE INCLUDES

Pre-study module, 1 day in class, online skills boosters and 1 webinar

CPD POINTS

33

Lash & Brow Conditioning Serum (RRP £19.99) Strip Lashes (RRP £6.99) Eye Make-up Remover (RRP £14.99) Lash Tool (RRP £29.99) Mini Combs for Lash Tool (£19.99)

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Procedural steps, including best-practice techniques, hints and tips · Maximising your business potential via retail products

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

26

HELENA SA VIDDES

After I decided to train as an LVL Enhance technician last April I haven’t looked back. My business has gone from strength to strength with LVL Enhance as the driving force behind it. My clients love the results and routinely book top-ups every 6 to 8 weeks. As more clients know about it and they ask for LVL Enhance by name, many new clients find me via the the Nouveau Lashes Salon Finder. The aftercare support I’ve received to date from my account manager has been flawless. To anyone considering training in LVL Enhance I would thoroughly recommend it!

BEFORE

LVL ENHANCE

TO BOOK CALL 01977 655 620

27

SVS LASHES CREATED EXCLUSIVELY BY NOUVEAU LASHES, SVS (SPEED, VOLUME, STYLE) IS OUR BRAND NEW, REVOLUTIONARY LASH EXTENSION TREATMENT

SVS LASHES TREATMENT OVERVIEW

The newest volume treatment from Nouveau Lashes. Can take just 45 minutes for a natural set. Ideal for clients in a hurry or on a budget.

TREATMENT TIME

From 45 mins

TREATMENT LASTS

6-8 weeks

AVERAGE TREATMENT PRICE

£55

AVERAGE PROFIT PER TREATMENT

£50.30

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · ·

Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Lash Tool (RRP £29.99) Mini Wands for Lash Tool (RRP £19.99)

KEY TECHNIQUES TAUGHT ON THE COURSE

· · · · · · · · · · · · · ·

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Contra-actions and contraindications Health and safety procedures Adhesives and bonding techniques SVS lash-mapping techniques Lash weights, curls and lengths SVS fanning techniques SVS placement techniques Aftercare and after-sales Lash cleansing, maintenance and safe removal techniques Maximising your business potential via retail products

COURSE INCLUDES

1 day in class, case study assessment (if required), online skills boosters and 1 webinar

CPD POINTS

TBC

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

28

"I feel that by attending the SVS training I have gained even more experience in the lash industry. It is a fantastic treatment for clients who want a dramatic look in a lot less time, or those who aren't quite sure what they would like. SVS will definitely appeal to our clients. It will compliment the existing services given in our salon by giving clients more choice and variety when it comes to lashes. Each client is so individual in their expectations and needs when it comes to lashes, so SVS enables us to offer something for every client. SVS allows the beauty therapist make the service given to the client so different from the rest. An exceptionally special service! BECCI, SAKS, KINGS HILL

BEFORE

SVS LASHES

TO BOOK CALL 01977 655 620

29

EXPRESS LASHES EVEN YOUR BUSIEST, TIME-CHALLENGED CLIENTS CAN ENJOY FABULOUS EYELASH ENHANCEMENTS FOR UP TO TWO WEEKS ONCE YOU’VE MASTERED ALL OUR EXPRESS APPLICATION TECHNIQUES. YOU’LL BE ABLE TO GIVE THEM STRIP LASHES, FILLER LASHES OR EXPRESS INDIVIDUAL LASH EXTENSIONS, AND THEY’LL SPEND JUST 5, 10 OR 20 MINUTES IN YOUR CHAIR

EXPRESS LASHES Learn three different Express treatments:

TREATMENT OVERVIEW Strip lashes

Lash fillers

Express individual lashes

5 mins

10 mins

20 mins

1 day

1 week

2 weeks

AVERAGE TREATMENT PRICES

£10

£20

£30

AVERAGE PROFIT PER TREATMENT

£5.96

£16.80

£26.78

TREATMENT TIME TREATMENT LASTS UP TO

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · · · ·

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Strip Lashes (RRP £6.99) Ultrabond Strip Lash Adhesive (RRP £12.99)

KEY TECHNIQUES TAUGHT ON THE COURSE

· · · · · · · · · · · · · ·

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Adhesives and bonding techniques Lash weights, curls and lengths Professional strip-lash application Lash-filler application Express individual lash application to upper and lower lashes Lash removal techniques Maximising your business potential via retail products

COURSE INCLUDES

Pre-study module, 1 day in class, online skills boosters and 1 webinar

CPD POINTS

34

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

30

ROSE HAR

PER

Since training with Express and Nouveau Lashes, it’s completely changed my working life. Once I had the treatment and brand name attached, my business sold itself. I’ve trained with other academies, but I wanted to train with someone that my customers would know and trust. I’m so glad that I decided to invest in the course as I’ve earned the money back and made lots of profit in addition to this. Once people have tried Express, they usually then go on to try Extend semi-permanent lashes. I’ve found that Express is really profitable as it’s a very quick procedure and the technique doesn’t use a lot of product.

BEFORE

EXPRESS LASHES

TO BOOK CALL 01977 655 620

31

EXTEND LASHES A RELAXING 90-MINUTE TREATMENT FOR YOUR CLIENTS, AND A HIGHLY PROFITABLE ONE FOR YOU

EXTEND LASHES TREATMENT OVERVIEW

Create full sets of exquisitely contoured, quality semi-permanent 1-on-1 lashes using Nouveau Lashes products

TREATMENT TIME

90 minutes

TREATMENT LASTS

6-8 weeks

AVERAGE TREATMENT PRICE

£65

AVERAGE PROFIT PER TREATMENT

£61.59

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · · · · ·

KEY TECHNIQUES TAUGHT ON THE COURSE

· · · · · · · · · · ·

COURSE INCLUDES

Pre-study module, 1 day in class, case study assessment, online skills boosters and 1 webinar

CPD POINTS

52

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Lash Tool (RRP £29.99) Mini Combs for Lash Tool (RRP £19.99) Strip Lashes (RRP £6.99)

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Adhesives and bonding techniques Lash-mapping techniques Lash weights, curls and lengths Expert techniques for blob-free, clump-free healthy lash application · Lash cleansing, maintenance and safe removal techniques · Maximising your business potential via retail products

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

32

CHLOE G

EAKE

Extend is definitely getting busier for me all of the time. I even have enquiries for infills from clients who haven’t been to me previously for a full set. This is often via word of mouth. Just as my portfolio of before and afters has developed, so has my clientele for Extend. Having the NL brand behind me is massively important, as more and more people are starting to recognise the brand, whether they are a beauty fan or not. With regards to the support since I’ve qualified, I couldn’t ask for more from the NL team. They always get back to me within hours, if not minutes, which can be essential in this line of business!

BEFORE

EXTEND LASHES

TO BOOK CALL 01977 655 620

33

RUSSIAN VOLUME MASTERCLASS A MASTERCLASS DESIGNED TO TURN LASH TECHS INTO LASH ARTISTS! MASTER ALL THE CREATIVE TRICKS OF THE TRADE. WITH THIS MASTERCLASS UNDER YOUR BELT, YOU’LL BE MORE THAN AN EYELASH TECHNICIAN; YOU’LL BE AN ULTIMATE LASH ARTIST.

RUSSIAN VOLUME MASTERCLASS TREATMENT OVERVIEW

· Master multi-lash pick-up-and-place techniques for volume lashes · Create fans of up to eight lashes for application onto a single lash, whilst maintaining the Nouveau Lashes weight-for-weight principles for healthy lashes · Learn how to use colour to maximum effect

TREATMENT TIME

2-3 hours

TREATMENT LASTS

6-8 weeks

AVERAGE TREATMENT PRICE

£75

AVERAGE PROFIT PER TREATMENT

£71.59

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · · · · · ·

KEY TECHNIQUES TAUGHT ON THE COURSE

· The lash curls, colours and thicknesses used in advanced lash styling and volume work · The skill of creating and applying fans from 2-8 lashes, using multi-lash pick-up-and-place techniques · Open-eye techniques for lower-lash application · Specialist equipment and tools for advanced lash styling and volume results · The principles of colour theory and how to apply them to lash selection and application · Styling and volume tricks for creating individual looks · Techniques for superb Russian volume lash retention · Multi-lash methods for advanced lash maintenance and infills · The particular aftercare and lash cleansing methods recommended for clients with volume lashes

COURSE INCLUDES

2 days in class

CPD POINTS

28.5

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Lash Tool (RRP £29.99) Mini Combs for Lash Tool (RRP £19.99) Strip Lashes (RRP £6.99) Ultrabond Strip Lash Adhesive (RRP £12.99)

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

34

CLARE DO

ROTIAK

I’d definitely recommend the Volume Masterclass course. I have found that my other Nouveau Lash treatments have proven profitable, but even more so with my Volume Masterclass technique. Not only are my current clients converting to Volume, new clients are coming to me for the treatment too. What I particularly like about the training with Nouveau Lashes is that they teach you how to keep your clients’ eyelashes healthy, unlike other training academies that I’ve trained with. I can’t fault the post-training support service either, which helps a lot considering it’s a more intermediate technique.

TO BOOK CALL 01977 655 620

35

CONVERSION - LVL / EXTEND NEED TO IMPROVE YOUR LASH SKILLS? LACKING CONFIDENCE OR HAVING TECHNIQUE PROBLEMS? LEARN TO HANDLE LASHES WITH CONFIDENCE, GET ACCESS TO THE FULL NOUVEAU LASHES PRODUCT RANGE AND LEARN THE BENEFITS OF BEING ASSOCIATED WITH A CONSUMER-RECOGNISED BRAND.

CONVERSION - LVL ENHANCE OR EXTEND LASHES TREATMENT OVERVIEW

The perfect way to convert to Nouveau Lashes. Suitable for anyone already trained in either lash lifting or semi-permanent lash extensions

PRIMARY RETAIL PRODUCTS FOR ADDITIONAL REVENUE POTENTIAL

· · · · · · · · ·

Lash Coating Sealant - Black (RRP £19.99) Lash Coating Sealant - Clear (RRP £18.99) Lash Extension Remover (RRP £9.99) Lash & Brow Conditioning Serum (RRP £19.99) Eye Make-Up Remover (RRP £14.99) Lash Tool (RRP £29.99) Mini Combs for Lash Tool (RRP £19.99) Strip Lashes (RRP £6.99) Ultrabond Strip Lash Adhesive (RRP £12.99)

KEY TECHNIQUES TAUGHT ON THE COURSES LVL ENHANCE CONVERSION COURSE

EXTEND CONVERSION COURSE

· · · · · · · ·

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Procedural steps, including best-practice techniques, hints and tips · Maximising your business potential via retail products

· · · · · · · · · · ·

Course includes: 1 day in class, online skills boosters

Course includes: 1 day in class, online skills boosters

Business set-up and legal requirements Pre-procedure preparation Consultation skills Product information and usage guidance Eye and eyelash anatomy Contra-actions and contraindications Health and safety procedures Adhesives and bonding techniques Lash-mapping techniques Lash weights, curls and lengths Expert techniques for blob-free, clump-free healthy lash application · Lash cleansing, maintenance and safe removal techniques · Maximising your business potential via retail products

CALL THE LASHES TEAM ON 01977 655 620 FOR MORE INFORMATION & AVAILABLE COURSE DATES

36

VIKKI WAD

DINGTON

I trained with a different academy four years ago and I wasn’t happy with the training, follow-up support or the products if I’m being honest. This only became more apparent when I completed my Conversion Course with Nouveau Lashes. I can wholeheartedly say it’s the best training I’ve ever received. The location, venue and course content are outstanding. The trainers are patient, knowledgeable and thorough. I honestly couldn’t fault the products, as they’re of a high quality and I find the longevity that the customers receive from the product speaks for itself.

KEEP AN EYE OUT FOR #LASHGANG OUR #LASHGANG FEATURES SOME OF THE MOST PROLIFIC BEAUTY BLOGGERS, MAKE-UP ARTISTS AND INFLUENCERS IN THE BEAUTY INDUSTRY. WITH THOUSANDS OF FOLLOWERS WHO LOYALLY FOLLOW THEIR RECOMMENDATIONS, REVIEWS AND ADVICE, THE DEMAND FOR OUR TREATMENTS AND PRODUCTS HAS NEVER BEEN HIGHER. This online community of respected brand ambassadors regularly review, blog/vlog, create looks and road test the whole Nouveau Lashes product range. All of the content generated by #lashgang is available for use on your website and social channels.

g n a g h s a #L

38

NATALIE

I LOVE HOW NOUVEAU LASHES HAVE CREATED PRODUCTS FROM THE PROFESSIONAL BEAUTY SERVICES THEY OFFER TO USE IN THE COMFORT OF YOUR OWN HOME - PLUS THEY’RE THE LIGHTEST LASHES I’VE EVER TRIED! WWW.NATALIERVELLA.COM

EMMA

RHIANNA

NISHI V

I LOVE BEING A PART OF #LASHGANG. IT MEANS I GET TO BE EVEN MORE CREATIVE WITH MAKEUP LOOKS WHILST SIMULTANEOUSLY BUILDING A RELATIONSHIP WITH SUCH A FANTASTIC BRAND! IF I HAD TO RECOMMEND ONE PRODUCT, IT WOULD BE THE CONDITIONING SERUM - I CAN'T LIVE WITHOUT IT NOW!

I REALLY BELIEVE THAT CURLED LASHES BRIGHTEN AND LIFT YOUR ENTIRE FACE AND LVL DOES JUST THAT; IT IS MY FAVOURITE SALON TREATMENT. IT’S THE ONLY TREATMENT THAT WORKS ON MY STUBBORN LASHES. I LOVE BEING PART OF #LASHGANG AS LVL HAS CHANGED MY EYELASH GAME FOREVER!

ROBOWECOP.COM

NISHIV.COM

SALLY

AMINA

I ABSOLUTELY LOVE THE LVL CONDITIONING SERUM AS THIS KEEPS EVERYTHING NICE & HEALTHY. I AM ALSO A HUGE FAN OF THE STRIP LASHES -THE AMOUNT OF USES YOU GET OUT OF ONE SET IS AMAZING. TRUE QUALITY.

NOUVEAU LASHES ARE WITHOUT A SHADOW OF A DOUBT THE BEST LASH COMPANY OUT THERE, AND TRUST ME I HAVE TRIED A FEW! LVL ENHANCE IS THE MOST AMAZING TREATMENT YOU CAN HAVE, I HAVE NEVER BEEN DISAPPOINTED AFTER THIS!

THE STRIP LASHES ARE FANTASTIC. THEY ARE SO NATURAL-LOOKING WITH A VERY THIN SEAM, WHICH MAKES THEM EASY TO APPLY. I USED THEM ONCE AND REALISED THESE WERE SOON GOING TO BE MY GO-TO LASHES.

EMMAWILLCOCK.BLOGSPOT.CO.UK

WWW.SWEETIESAL.COM

WWW.ALIANDHER.COM

TO BOOK CALL 01977 655 620

39

0844 801 6820 +44 (0)1977 655620 HEAD OFFICE: NOUVEAU HOUSE, BARNSLEY ROAD, SOUTH ELMSALL PONTEFRACT, WEST YORKSHIRE WF9 2HR WWW.NOUVEAULASHES.COM

40

© NOUVEAU LASHES LTD 2016