Sponsorship Opportunities

Arlington Soccer Association

2014 - 2015

Sponsor ASA and reach more than 12,000 soccer parents from Arlington and Northern Virginia as well as many others in the local community! 

More than 7,000 kids from Arlington, Falls Church and surrounding areas play soccer with ASA.



More than 825 adults volunteer with ASA, for more than 60,000 total volunteer hours.



ASA’s 68 Travel teams participate in regional leagues and at regional and national tournaments.



Our Spring ASIST tournament is the largest annual sports event in Arlington, with over 350 Travel teams (5,000+ players) from MD, NY, PA, VA and beyond. Our Fall ART tournament includes up to 64 Recreational teams (600+ players) from Arlington, Alexandria, DC and beyond. Our new Summer 3 v 3 tournament is expected to grow to more than 500 players from NOVA over the next 2 years.



ASA makes soccer accessible to all kids who want to play by reducing or waiving the registration fees for children from low-income backgrounds. In 2013, more than 600 players received support from our Financial Aid Program enabling them to play soccer.



ASA runs the Real Madrid Social-Sport Academy program for over 200 children at three elementary schools and one middle school — and we’re expanding to new schools! In this program led by specially-trained coaches, children who have been identified by their schools as needing additional mentoring and academic support play soccer twice a week after school and participate in life skills activities. All of this is provided by ASA at no cost to the participants or the school system.

Whether the right sponsorship value for your company includes sponsoring an ASA Rec Club of 250-800 players, a school’s after-school soccer program, our ASIST tournament, or all of ASA’s 7,000+ players, we can work together to give your company the right presence, visibility and impact in the community!

You can strengthen our community by ensuring kids have healthy physical activities, positive adult role models, and the support of a team!

www.arlingtonsoccer.com

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Sponsorship Packages If you are interested in working with ASA in a way not listed here, please contact us at [email protected] or 703-527-0157. We’d be happy to discuss additional options!

3 annual tournaments NAMED for your company Extensive brand visibility in Arlington, VA/DC/MD and the Mid-Atlantic $30,000 per year with 2-year commitment 

3 annual events named for your company: “Your Company” Arlington Spring Invitational Soccer Tournament (ASIST) (5,000+ players) “Your Company” Arlington Recreational Tournament (ART) (600+ players) “Your Company” Arlington Cup 3 v 3 (launched in June 2014, aiming to grow to 500+ players)



Company signs or flags at tournaments (at least 10 ASIST fields, at least 2 ART fields, at least 2 3v3 fields)



Front-of-shirt naming and back-of-shirt top billing for all event t-shirts



Opportunities for branded tents, bag tags and more



Solo sponsor for all awards



Press release issued to 30+ local, regional and national media outlets upon sponsorship agreement, plus press releases issued in conjunction with each event (~7 press releases per year)



Tournament websites named for your company



All core sponsorship exposure benefits: o Your logo with click-through link on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag, an online platform of retail offers (see example at http://bit.ly/1qw65yA) EXCLUSIVE SPONSOR on Travel Club practice shirts Extensive brand visibility in Northern Virginia, the East Coast and Nationally

$15,000 per year with 2-year commitment 

Your logo/name on practice shirts for 975+ players from Northern Virginia on teams that travel to compete locally, regionally and nationally

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Press release issued to 25+ local, regional and national media outlets ASIST annual tournament (5,000+ travel players from the East Coast) opportunities: o Preferred billing for logo on ASIST t-shirts o Preferred billing on customized tournament novelties o Your logo on tournament website with click-through link to your website o Opportunity for company signage at 2 fields All core sponsorship exposure benefits: o Your logo with click-through link on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag, an online platform of retail offers



www.arlingtonsoccer.com

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Real Madrid Social-Sport Academy sponsor Specially-trained coaches help students build character and be more active through fun after-school soccer activities. In partnership with the Real Madrid Foundation, International Studies Foundation, APS and ASA, you can help bring this exciting program to some of Arlington’s most underserved kids! $6,000 per school, per season 

Your company credited with funding the Academy – Real Madrid Social-Sport Academy, sponsored by “Your Company” – at each sponsored school (exposure to the families of 450 – 700 elementary students or 800+ middle school students)

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At least 1 press release per season, issued to 25+ local and regional media outlets Real Madrid Social-Sport Academy Sponsor Plaque to hang on the wall at your company



Opportunity for company banner at each sponsored school



Tour of school and Real Madrid program



Your logo and link on ASA website



Announcements on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults



Your logo on ASA’s ASIST (5,000+ players) and ART (600+ players) tournaments t-shirts



Feature in Arlington Soccer Tournaments igiftbag, an online platform of retail offers (see example at http://bit.ly/1qw65yA) Sponsorships are available for this program at Barcroft Elementary, Carlin Springs Elementary, HoffmanBoston Elementary and Kenmore Middle, and we are working to expand to more schools!

We also welcome sponsorships of the overall Real Madrid Social-Sport Academy program! BENEFITS

$1,000 $500

$250

Real-Madrid Social-Sport Academy Plaque to hang on the wall at your business





Your company logo and link on ASA website







Announcement on ASA’s e-newsletter sent to 12,000+ adults







Announcement made via Facebook and Twitter



Feature in Arlington Soccer Tournaments online igiftbag



www.arlingtonsoccer.com

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Rec Club NAMED for your company Deep brand visibility in Arlington/Falls Church $10,000 per year with 2-year commitment 

Rec Club naming rights: Rec Club of 800+ players will be named for your company – your Club will be named on our website; in schedules, scores, and other announcements on the web and in our emails; in 14,000+ flyers distributed to 23 schools; plus via extensive word-of-mouth references



Your club name on left chest of jerseys for 800+ players and on coaches’ shirts

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Press release issued to 25+ local and regional media outlets ART annual tournament (600+ Rec players from NOVA/DC) opportunities: preferred billing for logo on ART t-shirts; preferred billing on customized tournament novelties; your logo on tournament website with click-through link to your website; opportunity for company signage at 1 field



All core sponsorship benefits: logo and link on ASA website; announcements on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults; feature in Arlington Soccer Tournaments igiftbag

$7,500 per year with 2-year commitment: Rec Club of 400-800 players will be named for your company, plus all of the above $5,000 per year with 2-year commitment: Rec Club of 250-400 players will be named for your company, plus all of the above Developmental program NAMED for your company Expanding brand visibility in Arlington/Falls Church and Northern Virginia $10,000 per year with 3-year commitment  ASA’s rapidly-growing Developmental program of 300+ players (ages 8-11) will be named for your company – “Your Company” Arlington Developmental Program will be named on our website; in schedules, scores, and other announcements on the web and in our emails; in 14,000+ flyers distributed to 23 schools; plus via extensive word-of-mouth references  Your logo/name on center-front of jerseys for 300+ players and ~75 on coaches shirts  Press release issued to 25+ local and regional media outlets  All core sponsorship benefits: logo and link on ASA website; announcements on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults; feature in Arlington Soccer Tournaments igiftbag Mini Soccer program NAMED for your company Widespread brand visibility in Arlington/Falls Church $15,000 per year with 3-year commitment  ASA’s Mini Soccer program of 450+ players (ages 3-5) will be named for your company – “Your Company” Arlington Mini Soccer Program will be named on our website; in announcements on the web and in our emails; in 14,000+ flyers distributed to 23 schools; plus via extensive word-ofmouth references  Your logo/name on t-shirts for 450+ players and on ~30 coaches shirts  Press release issued to 25+ local and regional media outlets  All core sponsorship benefits: logo and link on ASA website; announcements on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults; feature in Arlington Soccer Tournaments igiftbag www.arlingtonsoccer.com

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Arlington Soccer Community Sponsors Platinum Sponsor: $3,000 per year     

Press release issued to 25+ local and regional media outlets Free advertising (you provide company banner) at 2 fields during ASIST, ART and 3 v 3 tournaments Your logo/name on ASIST and ART tournament t-shirts Arlington Soccer Association sponsor sign or plaque All core sponsorship benefits: o Your logo with click-through link to your website on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag, an online platform of retail offers (see example at http://bit.ly/1qw65yA)

Gold Sponsor: $2,000 per year    

Free advertising (you provide company banner) at 2 fields during ASIST, ART and 3 v 3 tournaments Your logo/name on ASIST and ART tournament t-shirts Arlington Soccer Association sponsor sign or plaque All core sponsorship benefits: o Your logo with click-through link to your website on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag

Silver Sponsor: $1,000 per year  

Your logo/name on ASIST and ART tournament t-shirts All core sponsorship benefits: o Your logo with click-through link to your website on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag

Bronze Sponsor: $500 per year 

All core sponsorship benefits: o Your logo with click-through link to your website on ASA website Sponsors Page o Announcements made on Facebook, Twitter and ASA’s e-newsletter sent to 12,000+ adults o Feature in Arlington Soccer Tournaments igiftbag

www.arlingtonsoccer.com

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ARLINGTON SOCCER ASSOCIATION SPONSORSHIP AGREEMENT We are open to sponsorship ideas not covered in this packet! Please contact us at 703-527-0157 or [email protected] to discuss how we can work together. You may also type directly into this form, rename it, and email it to us as an attachment; or print and mail it to Arlington Soccer Association, ATTN: Development, 5120 Wilson Blvd, Arlington, VA 22205. Company: ____________________________________________________________________________________________ Contact Name: __________________________________________________ Email: _______________________________ Contact Title: ___________________________________________________________ Phone: (____)__________________ Address: _____________________________________________________________________________________________ City: ___________________ State: _____ Zip: _________ Website: ___________________________________________

Sponsorship Package (please indicate your selection) ___ ASIST, ART and 3 v 3 tournaments Naming Rights ($30,000 per year with 2-year commitment) ___ Exclusive Sponsor on Travel practice shirts ($15,000 per year with 2-year commitment) ___ Real Madrid Social-Sport Academy school sponsor ($6,000 per school, per season) ___ Real Madrid Social-Sport Academy program sponsor (each per year): ___ ($1,000) ___ ($500) ___ ($250) ___ Rec Club Naming Rights (each per year with 2-year commitment) ___ 800+ player club ($10,000) ___ 400-800 player club ($7,500)

___ 250-400 player club ($5,000)

___ Developmental program Naming Rights ($10,000 per year with 3-year commitment) ___ Mini Soccer program Naming Rights ($15,000 per year with 3-year commitment) ___ Community Sponsors ___ Platinum ($3,000)

___ Gold ($2,000)

___ Silver ($1,000)

___ Bronze ($500)

GENERAL TERMS AND CONDITIONS: All Sponsorship Agreements are subject to Arlington Soccer Association’s (ASA’s) acceptance. Sponsor is responsible for providing high-resolution digital company logo/name to ASA for publication on ASA’s website. Payment is due within 30 days upon acceptance of this agreement; for multiyear sponsorships, year 1 payment is due within 30 days upon acceptance of this agreement and subsequent year payments are due within 30 days of the anniversary of acceptance of this agreement. Sponsor hereby grants ASA a limited, non-exclusive license to use Sponsor’s trade names, trademarks, service marks and other proprietary information owned by the Sponsor; ASA agrees that the proprietary information will be used only to provide the benefits set forth in the Sponsorship Package selected and such other benefits upon which Sponsor and ASA may agree. This Agreement may be amended only in writing signed by both parties. ASA may terminate this Agreement on 30 days written notice for any reason in its sole discretion. In the event of termination for any reason other than failure to provide contracted fees or logo/other information necessary for the delivery of agreed-upon sponsor benefits, ASA shall refund 50% of any cash fee received from Sponsor (applicable to the fee for the year in which termination occurs in the case of multi-year sponsorships). Sponsor agrees to indemnify and hold harmless ASA for any and all loss, expense or other liability (including attorney’s fees) arising from any claim of libel, violation of privacy, plagiarism, copyright any advertised copy submitted, any advertised copy submitted, infringement, omission, incorrect information or placement and any other claim or suit that may arise out of the publication of printed or published. This Agreement is governed under Virginia law and is binding upon all of the parties’ successors and assigns. In the event that ASA incurs attorney fees in the collection of any amounts due under this Agreement, Sponsor agrees to pay ASA’s actual attorney fees incurred by any such action. The undersigned, by signing the Sponsorship Agreement, acknowledges that he/she has read and understood all of the terms contained herein, and that this Agreement is subject to all such terms which are expressly made a part of this Agreement.

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Sponsor signature

Arlington Soccer Association signature

Arlington Soccer Association is a nonprofit, 501(c)(3) organization.

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Date

Date of acceptance of Agreement

Please contact us at 703-527-0157 or [email protected]. Payments can be made by check to Arlington Soccer Association.

www.arlingtonsoccer.com

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