SPECIFICATIONS

ADVERTISING RETAIL / CLASSIFIED / INSERT RATES POLICY / REGULATIONS / SPECIFICATIONS January 1, EEFFECTIVE: FFECTIVE JJanuary ANUARY 1, 2005 Effecti...
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ADVERTISING RETAIL / CLASSIFIED / INSERT

RATES

POLICY / REGULATIONS / SPECIFICATIONS January 1, EEFFECTIVE: FFECTIVE JJanuary ANUARY 1, 2005 Effective 1,2013 2008 Effective July 1, 2011

PUBLISHED BY NEWS PUBLISHING COMPANY P.O. BOX 1633 ROME, GEORGIA 30162-1633

1. PERSONNEL

B.H.MOONEY, MOONEY, III III ............................................................President B.H. . . . . . . . . . . . . . . . . . . . . . . . . Publisher OTISRAYBON. RAYBON................................................................Publisher OTIS . . . . . . . . . . . . . . . . . . . . . . VP/Operations MIKESCUTTING SCHUTTINGA......................................Advertising Director TRIP HATLEY ..A . . .. ........... .. .. .. .. .. . . . . Advertising Director MIKE DOUG CROWE....................................Vice President Production ROB BROADWAY . . . . . . . . . . . . . . . . Production Director TIM HALE.....................................................PrePrint Coordinator CANDY EDWARDS . .. .. . . . Preprint/Direct Mail Advertising KAREN SHEPHERD.

305 East Sixth Avenue • Rome, GA 30161 706/290-5220 FAX 706/290-5219

ADVERTISING

RATES

2. REPRESENTATIVES

American Newspaper Representatives 1700 West Big Beaver Road, Suite 340 Troy, MI 48084-3543 810/643-7766 • FAX 810/643-0606

Retail Classified Insert

3. CREDIT & TERMS OF PAYMENT

[A] All advertising is payable in advance unless advertiser has established credit with the newspaper’s Business Office. To establish credit, a specific Credit Application/Information form must be filled out and signed by proper authority of firm making application. All credit checks must be confirmed in writing by firms given as references. To avoid delay in establishing credit, be sure credit reference information is accurate and complete. After credit is established, all space will be billed on the last day of the month, and will be due on receipt. All credit accounts are billed at the gross rate, determined by volume (except Church Rate). Any credit account paid in full by the 15th of the month following billing will be entitled to take a “prompt payment discount” provided there is no unpaid balance. Any credit account not paid by the next billing period will be considered past due and subject to termination of service. [B] All card areare noncommissionable. All rates ratesisinthis this card noncommissionable. [C] All political, transient, “Going Out Of Business,” “Closing Up,” “Liquidation” or advertisements of a similar nature, are payable in advance.

POLICY/REGULATIONS/SPECIFICATIONS

EFFECTIVE: January 2013 EFFECTIVE JANUARY 1,2008 2005 EFFECTIVE JULY 1,1, 2009 EFFECTIVE JANUARY 1,

The Rome News-Tribune is published mornings, 365 days a year. by

NEWS PUBLISHING COMPANY P.O. Box 1633 • Rome, Georgia 30162-1633

INDEX

Circulation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Classified Rates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

4. RATE POLICIES

Closing Times (Retail) . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

[A] The Rome News-Tribune (and affiliate publications) reserves the right to revise advertising rates at any time. Every prudent effort will be made, but is not guaranteed, to give 30 days notice of any rate revision. [B] Advertising accounts with the Rome News-Tribune are opened under the condition that advertising space is to be used exclusively for a specific advertiser operating under business’ specific trade ame. The space cannot be given, sold, or transferred in whole or part to any other firm, corporation, or individual. In the event of one common owner operating several like businesses under different names, an account may be opened in a common name and all space used may be applied to that one account in order to earn a more favorable rate. However in such a case, the several accounts will be treated as one for billing purposes, and invoice will not identify individual trade name transactions. [C] Multiple Listing Provision Advertising of a merchandising nature containing names of more than one firm, to be billed to one of the listed firms, will be charged at the current open rate. As an alternative, provided all firms listed within the ad have open accounts in good standing, the space may be pro-rated and billed to the individual firms at their respective earned rate.

Color Rates and Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Comics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Contract and Copy Regulations . . . . . . . . . . . . . . . . . . . . 5 Credit and Terms of Payment . . . . . . . . . . . . . . . . . . . . . . 2 Group Combination Rates . . . . . . . . . . . . . . . . . . . . . . . . 3 Magazines. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Mechanical Measurements . . . . . . . . . . . . . . . . . . . . . . . . 5 Personnel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Rate Policies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Representatives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 R.O.P and Preprint Rates . . . . . . . . . . . . . . . . . . . . . . . . . 3 R.O.P Depth Requirements . . . . . . . . . . . . . . . . . . . . . . . 4 Special Classifications/Rates . . . . . . . . . . . . . . . . . . . . . . 6 Special Days/Pages/Features . . . . . . . . . . . . . . . . . . . . . . 4 Special R.O.P Units . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Special Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Split Run . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

ROME NEWS-TRIBUNE

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GENERAL ADVERTISING

In the event of a legitimate $26.25 organization placing ad, listing names of individual firms associated with the organization and space will be charged In the eventisofpermissible a legitimate organization placing ad, at the names organization’s earned provided such listing of individual firmsrate, associated with the advertising of an individual organization is is not permissible and spacemerchandising will be charged nature or containing multiple logos. at the organization’s earned rate, provided such [D] See item 13 for other regulations regarding advertising is not of essential an individual merchandising copy, acceptability, position, adjustments, etc. nature or containing multipleerror logos.

PLUS zoned runs-Min. of 5,000 and sufficient quantities required for carrier routes zoned-$100.00 zoning fee. PLUS zoned runs-Min. of 5,000 and sufficient quantities required for carrier routes zoned-$100.00 zoning PREPRINT RESERVATIONS/DEADLINES fee. Full run orders for Rome News-Tribune may be scheduled any day. Deadline for reservations is PREPRINTfor RESERVATIONS/DEADLINES one to date of publication. Fullweek run prior orders for Rome News-Tribune may be Deadline forfor materials Wednesday Saturday or scheduled any day.is Deadline for for reservations is Sunday publication; two days prior to date of publication one week prior to date of publication. for weekdays. Deadline for Rome News-Tribune PLUS Deadline for materials is Wednesday for Saturday or (a Total Market Coverage product) Wednesday preSunday publication; two days prior toisdate of publication ceding Monday Deadline publication for weekdays. fordate. Rome News-Tribune PLUS

[D] See item 13 for other essential regulations regarding R.O.P. ANDposition, PREPRINT copy, acceptability, error adjustments, etc.

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ADVERTISING RATES OpenRate Rate...............$23.86 columninch inch Retail Open . . . PREPRINT . . . . . . . $20.02 per per column 5 . Retail R.O.P. AND Volume Discounts (Calendar Month) for firms with Volume Discounts (Calendar Month) for firms with ADVERTISING RATES

(a Total Market Coverage product) is Wednesday preDELIVERY/SHIPPING ceding Monday date. prepaid), on disposMaterial must bepublication shipped (freight able skids, or boxed, to Rome News-Tribune, 5 East 4th DELIVERY/SHIPPING Street, Rome, Georgia 30161. Hours for delivery are Material must be shipped (freight prepaid), on dispos9:00 to or 5:00 p.m. to EST, Monday through Friday. able a.m. skids, boxed, Rome News-Tribune, 5 East 4th

established credit: established credit: Retail Open Rate...............$23.86 columninch inch Retail Open Rate . . . . . . . . .$26.25 . $20.02 per per column Volume Discounts (Calendar Month) for firms with Volume Discounts (Calendar Month) for firms with * Prompt Payment Discount of 35¢ per column inch is established credit: established credit:

Prompt Payment Earned Space In * Prompt Payment Discount of 35¢ per column inch is Discount Rate* Rate Column Inches

SPECIFICATIONS AND CONFIGURATIONS Street, Rome, Georgia 30161. Hours for delivery are ■ STANDARD SIZE* 9:00 a.m. to 5:00 p.m. EST, Monday through Friday. Any page greater AND than CONFIGURATIONS 11 1/4" x 13 3/4" (but not SPECIFICATIONS exceeding 13 3/4" x 22 3/4") shall be considered a ■ STANDARD SIZE* Standard Size. Any page greater than 11 1/4" x 13 3/4" (but not ■ TABLOID SIZE* exceeding 13 3/4" x 22 3/4") shall be considered a Any page 11 Standard Size.1/4" x 13 3/4" or smaller shall be considered a Tabloid Size. ■ TABLOID SIZE* ■ FLAP OR11 GATE Any page 1/4" FOLD x 13 3/4" or smaller shall be conFlap on either Standard sidered a Tabloid Size. or Tabloid page will be counted as twoOR additional pages. ■ FLAP GATE FOLD

Prompt Payment Earned $23.86 $23.51 $19.67 $20.02 Discount Rate* Rate $21.32 $17.54 $17.89 $20.97 $20.56 $16.90 $17.25 $20.21 $23.86 $23.51 $19.67 $20.02 $25.10 $26.26 $19.82 $16.28 $16.63 $19.47 $21.32 $17.54 $17.89 $20.97 $23.10 $23.45 $19.49 $16.01 $16.36 $19.14 $20.56 $16.90 $17.25 $20.21 $22.62 $22.27 $19.28 $15.83 $16.18 $18.93 $19.82 $16.28 $16.63 $21.80 $19.47 $21.55 $18.94 $15.54 $15.89 $18.59 $19.49 $16.01 $16.36 $21.44 $19.14 $21.09 $18.81 $15.43 $15.78 $18.46 $19.28 $21.21 $15.83 $16.18 $18.93 $20.86 $18.67 $15.32 $15.67 $20.84 $18.32 $18.94 $15.54 $15.89 $18.59 $20.49 $18.81 $15.78 631 allowed to 938 3/4 $18.46 $20.34 only when bill$20.69 is paid by the 15th of$15.43 the month $18.67 there is no unpaid $15.32 $15.67 939 following or more billing, and provided $20.54 $18.32 bal$20.19 ance foronly anywhen News Company affiliate allowed billPublishing is paid by the 15th of the month account. following billing, and provided there is no unpaid bal[B] Church (Locally Chartered): per column column Church Rate $17.81 per ance for any(Locally News Chartered): Publishing $14.95 Company affiliate inch FLAT RATE. inch FLAT RATE. account. Transient Amusement Rate $23.86 per [C] Amusement Rate(Cash): (Cash): $20.02 per col[B] Transient Church (Locally Chartered): Chartered): $14.95 per column Church Rate (Locally $17.81 per column $19.59 column inch FLAT umn Flat Rate.RATE. inch inch FLAT RATE. inch FLAT RATE. Political Advertising (Cash): GENERAL RATE [D] Adver tising (Cash): GENERAL RATE Transient Amusement Rate (Cash): $23.86 per [C] Political Transient Amusement Rate (Cash): $20.02 per col$26.25 APPLIES at $28.68 per column inch. APPLIES at $24.07 per column inch. column umn inchinch FlatFLAT Rate.RATE. [E] Political Advertising (Cash): GENERAL RATE RATE [D] Preprints Political Adver tising (Cash): GENERAL Full run rate: Weekdays Sunday $1,365.00 APPLIES at $24.07 $28.68 per per$1,240.00, column inch. inch. APPLIES at column

Space In Open Column Inches 19 to 38 3/4 39 to 75 3/4 Open 76 3/4 19 to to 150 38 3/4 151 to 315 3/4 39 to 75 3/4 316 to 473 3/4 76 to 150 3/4 474 to 630 151 to 315 3/4 3/4 631 316 to to 938 473 3/4 3/4 939 474 or to more 630 3/4

*Inserts NOT be quarterfolded. Flap on should either Standard or Tabloid page will be counted as two additional pages. *Inserts should NOT be quarterfolded. RATES 6. GROUP COMBINATION See “Combination” rate card for details. Other publicationsCOMBINATION of News Publishing Company: 6. GROUP RATES ■ Bartow Press (a free TM broadsheet publiSee “Combination” ratedistribution card for details. cation with news content, published Other publications of and Newsadvertising Publishing Company: Wednesday mail) ■ each Bartow Press (a and freedistributed distributionbyTM broadsheet publi■ Calhoun Times (a and twiceadvertising weekly newspaper cation with news content, published published each eachWednesday Wednesday and and Saturday) distributed by mail) ■ (purchased in combination with ■ Calhoun Calhoun Times Times PLUS (a twice weekly newspaper published Calhoun Times; a free distribution TM broadsheet publieach Wednesday and Saturday) with newsPLUS and advertising published ■ cation Calhoun Times (purchased content, in combination with each Tuesday) Calhoun Times; a free distribution TM broadsheet publi■ The Catoosa County (a weekly newspaper pubcation with news andNews advertising content, published lished each Wednesday) each Tuesday) ■ (purchased in com■ The The Catoosa Catoosa County County News News PLUS (a weekly newspaper pubbination with The Catoosa County News; a free distribulished each Wednesday) broadsheet publication with news and advertis■ tion TheTM Catoosa County News PLUS (purchased in coming content, published each Wednesday) bination with The Catoosa County News; a free distribu■ The Cedartown Standard (a twice newspaper tion TM broadsheet publication with weekly news and advertispublished each Tuesdayeach and Wednesday) Thursday) ing content, published ■ (purchased in combi■ The The Cedartown CedartownStandard StandardPLUS (a twice weekly newspaper nation with The Cedartown Standard; a free distribution published each Tuesday and Thursday) with news and advertising ■ TM Thebroadsheet Cedartownpublication Standard PLUS (purchased in combicontent, published each Tuesday) nation with The Cedartown Standard; a free distribution ■ The Chattooga publication Press (a free broadTM broadsheet withdistribution news and TM advertising sheet publication and advertising content, content, published with eachnews Tuesday) each Wednesday) ■ published The Chattooga Press (a free distribution TM broad■ Cherokee County with Herald (a and weekly newspaper pubsheet publication news advertising content, lished eacheach Wednesday) published Wednesday) ■ (purchased in com■ Cherokee Cherokee County County Herald Herald PLUS (a weekly newspaper pubbination with the Cherokee County Herald; a free distrilished each Wednesday) TM broadsheet publication news andinadver■ bution Cherokee County Herald PLUSwith (purchased comtising content, published each Wednesday) bination with the Cherokee County Herald; a free distri-

full run insertions, same issue: $500.00 [E] Subsequent Preprints $1,364.00, $1,500.00 To PLUS only $65M net. Full run in$1,365.00 paid and Fullrun runinrate: Weekdays $1,240.00, Sunday PLUS paper;full PLUS cost is $40M net. Max $500.00 weight Subsequent run insertions, same issue: 2.5oz. forFull a quote. To runPreprints in PLUSover only2.5oz. $65M net. run in paid and $74Mcall Frequency Discounts PLUS paper; PLUS Available cost is $40M $44M net. Max weight 2.5oz. Preprints 2.5oz.News-Tribune call for a quote. Pre-pay discountover for Rome is $88.00 for cash payment per insert 7 days prior to publication. Frequency Discounts Available Preprints can be any number of pages upisto$88.00 16-Page Pre-pay discount for Rome News-Tribune for Standard or 32-Page Tabloid. available on cash payment per insert 7 days (Quotes prior to publication. greater page is advertiser’s responsibility to Preprints cancount.) be anyItnumber of pages up to 16-Page provide adequate quantity to fulfill order specified. Standard or 32-Page Tabloid. (Quotes available on Preprinted single sheets full run $40responsibility M/ net; zoned greater page count.) It is- advertiser’s to run-min and sufficient quantities required for carrier provide5,000 adequate quantity to fulfill order specified. routes zoned-$50M Applies to 8run 1/2 X$40 11” only. Preprinted singlenet. sheets - full M/ net; zoned

$44M/

ZONED RUNS*: 5,000 min.,quantities $67.00 net per thousand run-min 5,000 and sufficient required for carrier routes zoned-$50M net. Applies to 8 1/2 X 11” only. to week*Zoned runs in Rome News-Tribune limited

days. No RUNS*: Sunday 5,000 zonedmin., runs.$67.00 Also, ZONED net to permechanical thousand $74due and logistical limitations, the right is reserved limit *Zoned runs in Rome News-Tribune limited totoweekthe number of different products accepted less than days. No Sunday zoned runs. Also, due toonmechanical full orders. limitations, the right is reserved to limit andrun logistical the number of different products accepted on less than full run orders. ROME NEWS-TRIBUNE ROME NEWS-TRIBUNE

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bution TM broadsheet publication with news and adverpublished each Wednesday)

tising content, GENERAL ADVERTISING

GENERAL ADVERTISING

made well in advance of advertising deadline. The following charges apply only when photography is to be used for advertising purposes in the Rome News[B] Tribune, Clip Art or affiliate publications. The Rome leadPortrait B/WNews-Tribune (in studio) . . subscribes . . . . . . . . . .to. .several .each $8.00 ing clip art They are forShot advertiser’s Portrait B/Wservices. (on location) . . .available . . . . .First $12.00 use no extra charge. The charge eachatadditional same location . . . . for . . .custom . . . . . . illustra.$8.00 tion is $20.00 per hour Photo Copy Work B/W with . . . a. .1. hour . . . . minimum. . . . .each $10.00 [C] Advertising Photography(includes Process Color Color Photography Arrangements should be Separations) . . for . . . photographic . . . . . . . . . . . . service . . . . .1 Set $25.00 made well in advance of advertising deadline. The fol[D] Commercial Photography lowing charges apply is to be Any photography that only is notwhen to bephotography used for advertising used for advertising purposes in the Rome Newsproduction will be charged at the following: Tribune, First Shotor .affiliate . . . . . .publications. . . . . . . . . . . . . . . . . . . . . . .$25.00 Portrait B/W (in shot studio) . . . . .location . . . . . . .. .. .. .each $8.00 each additional at same . . . .$12.50 Portrait B/W (on location) . . . . . . . .First Shot $12.00 (plus mileage where applicable) additional same location . . . . . . . . . . . . . .$8.00 [E] each Tearsheets Photo Copy are Workprovided B/W . . for . . .co-op . . . . . purposes . . . .each $10.00 Tearsheets and for Colorof Photography ProcessforColor proof insertions only, (includes and will be provided each Separations) . . . . . requested, . . . . . . . . . . up . . .to . . a.1 limit Set $25.00 ad published . when of ten. [D] Commercial Photography Replacement or each additional tearsheet will be Any photography that is not to be used for advertising charged at 15¢ each. production will Production be charged Service at the following: [F] Miscellaneous First Shot . . . . . . . . . . Mask . . . . . up . . .to. .full . . page........$8.00 . . . . . . .$25.00 Benday Screens/Color eachand additional at same location . . . . .use: . .$12.50 [G] Print Negativeshot service for outside commercial (plus mileage where applicable) UP TO HALF PAGE . . . . . . . . . . . . . . . . . . . . .$14.00 [E] HALF Tearsheets TO FULL PAGE . . . . . . . . . . . . . . . . . . .$26.00 Tearsheets are provided for co-op purposes and for of insertions only, and will be provided for each 11.proof SPECIAL DAYS/PAGES/FEATURES ad published when requested, up to a limit of ten. Sunday “Rome Life”- a lifestyle section, including Replacement or each additional tearsheet will be weddings and engagements charged at 15¢ each. Monday “Roman Record” - a business and statistical [F] Miscellaneous Production Service data section, in tabloid format. See item 16 Benday Screens/Color Mask up to full page........$8.00 for rates and deadlines. [G] Print and Negative service for outside commercial use: Tuesday “Young Romans” - editorially oriented towards UP TO HALF PAGE . . . . . . . . . . . . . . . . . . . . .$14.00 today’s youth, this tabloid format also includes local HALF TO FULL PAGE . . . . . . . . . . . . . . . . . . .$26.00 education and related activities. See item 16 for rates and deadlines. 11. SPECIAL DAYS/PAGES/FEATURES Wednesday Best Food Day Sunday “Rome a lifestyle section, including Saturday ChurchLife”News, “Trib Viewers-Guide” - local weddings andschedules engagements TV and Cable printed in a magazine Monday “Roman Record” business and statistical format. See item 19 -fora rates and deadlines. data section, in tabloid format. See item 16 rates and deadlines. 12.Tuesday R.O.P.for DEPTH REQUIREMENTS “Young Romans” - editorially oriented towards Minimum ad size: 1 column inch. today’s youth, this tabloid format also includes local education and related activities. See item 16 for DOUBLE TRUCKS rates and deadlines. Subject to availability on a first come, first served basis Wednesday Best Day sizes only: and available in the Food following Church Viewers-Guide” - local 13Saturday col. x FD (21 1/14") News, “Trib 13 col. x 10 1/2" TV and Cable schedules printed in a magazine 13 col. x 18" 11 col. x FD (21 1/4") format. See item 19 for rates and deadlines. 13 col. x 14" 9 col. x FD (21 1/4")

TM broadsheet publication with news and advertising content, published each Wednesday) ■ Rome News-Tribune PLUS (purchased in combination ■ Fort Oglethorpe Press (aa free with Rome News-Tribune; free distribution distribution TM TM broadbroadsheet publication with news and advertising sheet publication with news and advertising content, content, published published each each Wednesday) Monday) ■ The Rockmart (a weekly newspaper published ■ Walker CountyJournal Messenger (a twice weekly newspaper each Wednesday) published each Wednesday and Friday) ■ The Rockmart Journal PLUS ■ Walker County Messenger PLUS(purchased (purchased in in comcombination with the TheWalker Rockmart Journal; a free distribution bination with County Messenger; a free disTM broadsheet publicationpublication with news and tribution TM broadsheet with advertising news and content, published each Wednesday) advertising content, published each Tuesday) ■ Rome News-Tribune PLUS (purchased in combination Rome News-Tribune; a free distribution TM broad7.with COLOR RATES AND DATA sheet publication with news and advertising content, [A] Full color is available any day, limited only by color published each Monday) capacity of presses. Publisher reserves the right to set ■ Walker County Messenger (a twice weekly newspaper priorities of acceptance. published each Wednesday and Friday) [B] No minimum space requirement. ■ Walker County Messenger PLUS (purchased in com[C] Rates: bination with the Walker County Messenger; a free disBlack plus one color (up to full page) . . . . . . . $125.00 tribution TM broadsheet publication with news and Black plus two colors (up to full page) . . . . . . $200.00 advertising content, published each Tuesday) Black plus three colors (up to full page) . . . . . $275.00 These charges are in addition to regular space 7. COLOR AND DATA charges andRATES apply when proper color separation [A] Full color is available any day, limited only color materials are furnished by the advertiser. Addby$25.00 capacity of presses. reserves the righttotoproset per set when Rome Publisher News-Tribune is required priorities of acceptance. duce Process Color Separations. Add $8.00 per color [B] for No spot minimum requirement. color space separations. [C] Rates: [D] Double Trucks are charged as two pages. Black plusclosing one color (up to full page) . . . . . .standard $125.00 [E] Regular time prevails when. using Black plus two colorsRed (up(or to full page) . . Process . . . . $200.00 AD-LITHO Process Bright Red), Blue Black plus three colorsFor (up other to full colors, page) . .reservations . . . $275.00 and Process Yellow. These in prior addition to regular space must becharges made 7 are days to date of publication. chargessurcharge and apply when proper color separation $15.00 for late orders. materials are furnished by the advertiser. Add $25.00 per set when Rome News-Tribune is required to pro8. SPECIAL R.O.P. UNITS duce Process Color Separations. Add $8.00 per color Flex for Form units are available for spot color separations. any day but limited to one per on request. [D] edition. DoubleDetails Trucks available are charged as two pages. [E] Regular closing time prevails using with standard Roll-fed Hi-Fi will be accepted forwhen any issue prior AD-LITHO Process Red Bright Red), Blue approval. Material must be at (or newspaper one Process week prior to and Process Yellow. other colors, reservations publication date. Dinky webFor width is 13 3/4", maximum roll mustisbe made 7 dayscores. prior Allow to date publication. diameter 40", disposable 5%of over press run $15.00 surcharge for late orders. for spoilage. Quantity needed will be determined at time of approval.

9. RUN 8. SPLIT SPECIAL R.O.P. UNITS

Details available on request. Flex Form units are available for any day but limited to one per edition. Details available on request.

10. SPECIAL Roll-fed Hi-Fi will beSERVICES accepted for any issue with prior

[A] Art Department approval. Material must be at newspaper one week prior to The Rome hasisa 13 staff of full-time compublication date.News-Tribune Dinky web width 3/4", maximum roll mercial artists/designers to assist advertisers. There is diameter is 40", disposable cores. Allow 5% over press run no charge for layout service advertising to be for spoilage. Quantity needed willwhen be determined atistime of used in the Rome News-Tribune. Art/layout service for approval. outside use is $30.00 per hour with a 1 hour mini9. SPLIT RUN mum. Details available on request.

10. SPECIAL SERVICES

ROME NEWS-TRIBUNE [A] Art Department The Rome News-Tribune has a staff of full-time commercial artists/designers to assist advertisers. There is no charge for layout service when advertising is to be used in the Rome News-Tribune. Art/layout service for outside use is $30.00 per hour with a 1 hour minimum.

ROME NEWS-TRIBUNE

All 19 inchesREQUIREMENTS deep will be charged as full 12.advertising R.O.P.over DEPTH depth (21 1/4"). Minimum ad size: 1 column inch.

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All “step-down” advertisements must total 75 column inchDOUBLE TRUCKS es or more. Subject to availability on a first come, first served basis and available in the following sizes only: GENERAL 13 col.ADVERTISING x FD (21 1/14")

13 col. x 18" 13 col. x 14"

13 col. x 10 1/2" 11 col. x FD (21 1/4") 9 col. x FD (21 1/4")

All advertising over 19 inches deep will be charged as full depth (21 1/4"). All “step-down” advertisements must total 75 column inches or more.

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GENERAL ADVERTISING

time period, it will be proofread by our in-house proofreaders. Proofing by advertiser is for correction only, and a production charge of $1.00 per line will be made for alterations of original copy. Advertiserproofed ads are the responsibility of advertiser, inhouse proofed ads are the responsibility of the Rome News-Tribune in accordance with provisions of item 13-C. [M] All “mail order” advertising is subject to approval of the publisher.

13. CONTRACT AND COPY REGULATIONS

[A] The placing of any advertising matter for publication in the Rome News-Tribune will be construed as acceptance of all provisions, rates and conditions of this brochure. [B] The Rome News-Tribune (and affiliate publications) reserves the right to edit, alter, classify or reject any advertisements. The subject matter, form, size, wording and typography of all advertising is subject to approval of the publisher. Further, advertiser and/or agent assumes liability for all content (including text and illustrations) of advertising printed, and also assumes responsibility for any claims arising therefrom made against publisher for inadvertent transgressions. [C] The Rome News-Tribune assumes no financial responsibility for typographical errors, scheduling errors, errors of omission, or any other error, the liability of the publisher shall be confined to a cancellation of the charges of the portion of the ad that is in error, or a rerun of the portion of the ad that is in error. Claims for such errors must be made within 30 days. [D] Alcoholic beverage advertising accepted for any publishing day except Sunday. The advertiser and/or agent assumes full responsibility for any claims arising against the publisher for inadvertent transgressions of the laws of the State of Georgia pertaining to alcoholic beverage advertising. [E] Positioning requests will be honored as far as practical in confor mity with the newspaper’s for mat. Specifications on orders for the use, or barring the use of any page, or relating to the kind of news or advertising on the page are treated as requests only. However, when full position or specified page is demanded by advertiser and providing such is possible, an additional charge of 50% will be added to the cost of the advertisement. [F] No “upside down” advertisements accepted. [G] Advertising matter that, in the publisher’s judgment resembles news matter, will be plainly indicated by the word “Advertisement” within the advertising space. In the absence of such indication, the right is reserved to insert such information at the publisher’s discretion. [H] All material furnished by the advertiser for the production of advertisements will be considered property of this newspaper for two months following date of publication. It will remain on file for two months for re-use by advertiser and will be destroyed at the end of that period unless return is requested. [I] No information relating to any advertisement will be released to representatives of other advertising media prior to publication. [J] The Rome News-Tribune is not responsible for errors when advertising orders, cancellations, or corrections are given over the telephone. [K] All political advertising will be required to comply with state and federal regulations regarding identification of person(s) and/or organization placing advertisement. “Paid Political Advertisement” must appear within ad space, and payment in advance is required. [L] Outside proofing service is not provided. Advertisers desiring to proofread ads will be notified when ad is ready for proofing at the Rome News-Tribune office. If advertiser has not proofread ad within a reasonable ROME NEWS-TRIBUNE

14. CLOSING TIMES (Retail)

[A] Advertising to run in Rome News-Tribune: Monday . . . . . . . . . . . . . . . . . . . . . . closes 3pm Friday Tuesday . . . . . . . . . . . . . . . . . closes 12 noon Monday Wednesday . . . . . . . . . . . . . . . . . closes 3pm Monday Thursday . . . . . . . . . . . . . . . . . . . closes 3pm Tuesday Friday . . . . . . . . . . . . . . . . . . . closes 3pm Wednesday Saturday. . . . . . . . . . . . . . . . . . . closes 3pm Thursday Sunday . . . . . . . . . . . . . . . . . . . . closes 3pm Thursday Sunday Society . . . . . . . . . . . . . closes 3pm Thursday [B] Advertising to run in Rome News-Tribune PLUS: Monday . . . . . . . . . . . . . . closes 12 noon Wednesday [C] Deadlines are advanced 24 hours for double truck (or multiple ads) that require layout by our advertising staff. [D] Special order (ink) color ads close 7 days prior to date of publication. See item 7-E. [E] Closing times will be adjusted for certain holidays and special sections. Specifics on request. [F] Deadlines for Preprints: see item 5-E under Reservations/Deadlines.

15. MECHANICAL MEASUREMENTS [A] Offset printing process

[B] Printing material required, in order of preference: (1) Reproduction proof, (2) Velox, (3) Film negative (right reading, emulsion side down) with halftones at 85 line screen. [C] 66 Column ColumnPage, Page,Display Display Advertising: 11.625" wide, 21deep, Advertising: 10.625” wide, 21.25” 1/4"between deep, 1/8" between columns. 1/8” columns. 11 column column –- 7.0417” column- –1.6667” 1.833" 44column 7.708" 22 column column –- 8.8333” column- –3.4583” 3.792" 55column 9.667" 33 column column –- 10.625” column- –5.25” 5.750" 66column 11.625" Double - 22.125” Double TruckTruck – 24.125" Advertising: 10.319” wide, [D] 89 Column ColumnPage, Page,Classified Classified Advertising: 11.625 " wide, 21.25” between columns. 21 1/4"deep, deep,6 6pts. pts. between columns. 1 column-–1.6667” 1.18" 54column 1 column column–- 6.40" 7.0417” 2 column-–3.4583” 2.48" 65column 2 column column–- 7.70" 8.8333” 3 column column-–5.25” 3.79" 76column column–- 9.01" 10.625” Double Truck - 22.125”– 10.31" 4 column – 5.09" 8 column 9 column – 11.62" 8.8333” wide, 10.5”11.625” deep, 1/8” in be-1/8” [E] 55 Column ColumnTabloid: Tabloid: 10 1/2” wide, deep, tween columns. between columns. 11 column columns– -87.0417” column- –1.6667” 1 15/16" 44column 1/8" 22 columns columns– -10 8.8333” column –- 3.4583” 4" 55column 3/16" 33 columns column –- 5.25” 6 6/16"

[F] 3 Column TV Magazine: 5 1/2” wide, 10” deep, 1/8” between columns. 1 column – 1 3/4" 3 column – 5 1/2" 2 column – 3 5/8"

5

GENERAL ADVERTISING

16. SPECIAL CLASSIFICATIONS/RATES

DAILY (A) Agate Lines

[A] Multiple insertion Discounts (R.O.P.) Minimum size is 2 column inches. Discounts available only on Mondays, Tuesdays and Saturdays. Must be a “pickup” from Rome News-Tribune as is (no copy changes) from any previous six publishing days. “Pickup” ads may be scheduled for: Rome News-Tribune Monday, Tuesday or Saturday Roman Record for Monday Young Romans for Tuesday Formula for Discounts: Original ad charged at regular earned rate. First “pickup” ad charged at 65% of spaces (35% off). Other “pickups” charged at 55% of space (45% off). Color will be charged at regular rate for first insertion, with 70% off for each subsequent insertion. See item 7-C. [B] Multiple Insertion Discounts (Classified) Minimum size is 50 column inches. Ads may run any three or four days, Monday through Sunday. First ad charged at regular earned rate, second, third and fourth insertion pickups charged at 50% of space for each. Minimal update changes allowed. Discount contingent on a minimum three-day buy. Color will be charged at regular rate for first insertion, with 70% off for each subsequent insertion. See item 7-C. [C] Roman Record (published Mondays, in tabloid format) Deadline Noon Friday. If purchased alone* . . . . . . . . . . $26.25 .$20.02 $23.86 column inch [D] Young Romans (published Tuesdays, in tabloid format) Deadline Noon Friday If purchased alone* . . . . . . . . . . .earned rate applies *See “Multiple Insertion Discounts” above. [E] Combination Rome News-Tribune and Rome NewsTribune PLUS ROP ads scheduled for Rome News-Tribune will be charged at the earned rate. Ads scheduled for Rome News-Tribune PLUS will be charged at $3.61 $2.75 $2.94 per column inch when scheduled 6 days prior or picked up 6 days after Rome News-Tribune publication.* Deadline for Rome News-Tribune PLUS is noon Wednesday for Monday insertion. Color will be charged at the regular rate for Rome News-Tribune with 70% off regular color rate for Rome News-Tribune PLUS. See item 7-C *Must be “pickup as is.” No copy changes. [F] Combination Rome News-Tribune and Rome NewsTribune PLUS Preprints Preprints run in combination with Rome News-Tribune will be inserted at the regular rate in Rome NewsTribune and inserted in the Rome News-Tribune PLUS at $40 per thousand. No zoned runs in Rome NewsTribune PLUS at this rate. [G] Pre-pay Discount for Rome News-Tribune PLUS is $44.00 for cash payment per insert 7 days prior to publication.

3 4-15 16-36 37-60 61-90 91-125 over 125

[A] IN-COLUMN FREQUENCY (Non-Employment Classification) Rates for ads in this category are per line based on number of days and runs. Ads must run consecutively and no copy changes are permitted. There is a $6.53 minimum charge. MONTHLY (B) Agate Lines Up To 349 350-1050 1051-1750 1751-2450 2451-3150 3151-3850 3851-4550 4551-5600 5601-7000 Over 7000

IN-COLUMN BULK Rate Per Line Discount Rate* $1.54 Open Rate $1.51 $1.40 Open Open Rate $1.37 $1.17 Rate $1.14 96¢ 99¢ 82¢ 79¢ $1.09 $1.06 89¢ 92¢ 76¢ 73¢ $1.02 .99¢ 86¢ 89¢ 73¢ 70¢ .98¢ .95¢ 71¢ 68¢ 83¢ 86¢ .95¢ .92¢ 70¢ 67¢ 82¢ .94¢ .91¢ 85¢ 69¢ 66¢ 81¢ 84¢ .93¢ .90¢ 67¢ 64¢ 79¢ 82¢ .91¢ .88¢ 77¢ 80¢ 66¢ 63¢ .89¢ .86¢ 72¢ 75¢ 63¢ 60¢ .83¢ .80¢

[B] IN-COLUMN BULK (Non-Employment Classification) The rate for ads in this category is determined by total number of lines used within the calendar month. Ads are not required to be run consecutively and copy changes may be made at any time. Tearsheets, provided as proof of insertion, are furnished MONTHLY ONLY. MONTHLY (C)

BORDERED DISPLAY Earned Prompt Payment Rate Discount Rate* $18.67 $19.12 $31.54 $31.09 Open Rate $16.04 $15.59 $28.68 $28.23 $17.21 $17.66 $29.14 $28.69 25-100* $14.82 $14.37 $26.49 $26.04 $16.71 $17.16 $28.31 $27.86 $25.74 $25.29 100-175* $14.41 $13.96 $27.55 $25.04 $24.59 $27.10 $16.24 $16.69 176-275* $14.00 $13.55 $15.99 $16.44 $24.66 $24.21 $27.13 $26.68 276-375* $13.79 $13.34 $15.73 $16.18 $24.27 $23.82 $26.70 $26.25 376-475* $13.58 $13.13 $15.51 $15.96 $26.33 $25.88 $23.94 $23.49 476-575* $13.39 $12.94 $15.22 $15.67 $25.85 $23.50 $23.05 $25.40 576-700* $13.14 $12.69 $14.95 $15.40 $23.10 $22.65 $25.41 $24.96 701-857* $12.92 $12.47 $14.70 $15.15 $22.73 $22.28 $25.00 $24.55 Over 857* $12.71 $12.26 * Prompt Payment Discount of 45¢ per column inch is allowed only when bill is paid by the 15th of the month following billing, and provided there is no unpaid balance for any News Publishing Company affiliate account. [C] BORDERED DISPLAY MONTHLY (Non-Employment Classification) The rate for ads in this category is determined by the number of column inches used within a calendar month. The use of ART and BOLD FACE TYPE is permitted in ads in this category. However, due to the extensive time and manpower necessary in producing ads of this kind, deadlines are earlier than IN-COLUMN DISPLAY ads.

17. CLASSIFIED RATES

LOCAL COMMERCIAL (Non-Employment Classification) Classified Section is a 9 column format and is billed in agate lines (14 lines = 1 inch). See item 15-D for mechanical measurements.

ROME NEWS-TRIBUNE

IN-COLUMN FREQUENCY Rate Per Line Based On Number of Days 1-2 3-5 6-9 10+ 98¢ $1.30 $1.00 $1.12 $1.23 $1.43 $1.08 $1.08 93¢ $1.10 83¢ 81¢ 94¢ $1.19 98¢ $1.09 $1.20 $1.31 $1.08 $1.03 99¢ 90¢ 81¢ 78¢ 92¢ $1.18 94¢ $1.07 $1.18 $1.30 $1.03 $1.01 98¢ 88¢ 78¢ 76¢ 90¢ $1.17 92¢ $1.00 $1.10 $1.29 $1.01 .99¢ 96¢ 83¢ 76¢ 74¢ 86¢ $1.16 90¢ 98¢ $1.08 $1.28 .99¢ .95¢ 95¢ 81¢ 74¢ 71¢ 82¢ $1.12 85¢ 94¢ $1.03 $1.23 .94¢ .90¢ 93¢ 78¢ 70¢ 67¢ 72¢ $1.10 80¢ 86¢ .95¢ $1.21 .88¢ .79¢ 91¢ 71¢ 66¢ 59¢

6

GENERAL ADVERTISING

umn will be stacked from bottom of Non-commercial rate available topage. individuals only. The DISCOUNT RATE for “Monthly” use in [B] and [C] Rates will be given at time of ad placement. Courtesy is for prompt payment and is allowed only when bill is billing and bills are due when rendered. paid by the 15th of the month following billing, provid[F] CLASSIFIED DEADLINES Ads in this category will be placed as close to the ed there is no unpaid balance for prior billings. IN-COLUMN DISPLAY* proper classification as possible. Ads wider than 1 col[D] Sunday LOCAL EMPLOYMENT . . . . . from . . . .Separate . . . . . . of . .card . . . .available. .Friday Noon umn willIssue be stacked bottom page. [E]] Monday FAMILY Issue CLASSIFIED . . . . .for . . “Monthly” . . . . . . . . use .Friday 5:00 p.m. The DISCOUNT. .RATE in [B] and [C] Non-commercial individuals only. Tuesday Issuepayment . . .rate . . .and .available . . is . . allowed . . . . to .Monday 5:00 bill p.m. is for prompt only when is Rates will be given. at Courtesy Wednesday Issue . . time .month . . . of . . ad . . .placement. .Tuesday 5:00 p.m. paid by the 15th of the following billing, providbilling and bills are Thursday . . . due . .balance . .when . . . . .rendered. .Wednesday 5:00 p.m. ed there isIssue no unpaid for prior billings. [F] Friday CLASSIFIED DEADLINES Ads in this category will close the Issue . . . . . . . . . . . .be . . placed . . .Thursday 5:00to p.m. [D] LOCAL EMPLOYMENT Separate card as available. IN-COLUMN proper classification wider 5:00 than p.m. 1 colSaturday Issue . .DISPLAY* . . as . . .possible. . . . . . . .Ads . . .Friday [E]] FAMILY CLASSIFIED Sunday . . . . . from . . . . production . . . . . . of . . page. . .limitations . . .Friday Noon umn certain willIssue be stacked bottom *On occasions, may Non-commercial rate available to individuals only. Monday Issue . . . . . . . . . . . . . . . . . .Friday 5:00 p.m. The DISCOUNT RATE for “Monthly” use and [C] cause deadlines to be advanced noon. in [B] Rates will be given at time of ad to placement. Courtesy Tuesday Issuepayment . . DISPLAY . . . .and . . . is . . allowed . . . . .Monday 5:00 bill p.m.is is for prompt only when BORDERED billing and bills are due when rendered. Wednesday Issue . .. .. ..Tuesday 5:00 p.m. paid by Issue the 15th billing, provid. . .of . ..the .. .. ..month .. .. .. .. .. .following . . .Thursday 3pm [F] Sunday CLASSIFIED DEADLINES Thursday Issue . . . . . . . . . . . . .Wednesday 5:00 p.m. ed there is no unpaid balance for prior billings. Monday Issue . . .DISPLAY* . . . . . . . . . . . . . . . . . . .Friday 3pm IN-COLUMN Friday Issue . .. .. .. .. .. .. .. .. Separate .. .. .. .. .. .. .. .Thursday 5:00noon p.m. [D] Tuesday LOCAL EMPLOYMENT card available. Issue . . . . .Monday Sunday Issue . . .Friday Noon Saturday Issue . . . . . . . . . . . . . . . . .Friday 5:00 p.m. [E]] Wednesday FAMILY CLASSIFIED Issue . . .Monday Monday Issue . . ...............................Friday 5:00 3pm p.m. *On certain occasions, may Non-commercial only. Thursday Issue .. .. .. ..available .. ..production .. .. .. .. .. .. .to . .individuals .limitations .Tuesday Tuesday Issue . .. ..rate .Monday 5:00 3pm p.m. cause deadlines to. .be advanced to noon. Rates will be given at time of ad placement. Courtesy Friday Issue . . . . . . . . . . . . . . . . .Wednesday 3pm Wednesday Issue . . . . . . . . . . . . .Tuesday 5:00 p.m. billingBORDERED and bills are Saturday Issue . . . DISPLAY .due . . . when . . . . .rendered. ..Wednesday . . . . . .Thursday Thursday Issue 5:00 3pm p.m. Sunday Issue DEADLINES . . . . . . . . . . . . . . . . . . . .Thursday 3pm [F] Friday CLASSIFIED Issue . . . . . . . . . . . . . . . . .Thursday 5:00 p.m. Monday Issue . . .DISPLAY* . . . . . . . . . . . . . . . . . . .Friday 3pm IN-COLUMN Issue . . . . . . . . . . . . . . . . .Friday 5:00 p.m. 18.Saturday COMICS Tuesday Issue. .(Sunday) . . . . . . . . . . . . . . . . . . .Monday noon Sunday Issue . .Friday Noon *On certain occasions, production limitations may Wednesday Issue .....space .........and ......color): ........Friday . . .Monday 3pm [A] cause Rates (price includes Monday Issue . . . . . 5:00 p.m. deadlines to be advanced to noon. Thursday Issue 3pm Full Page. . . . . . ......DISPLAY .. .. .. ..Tuesday . . . 5:00 $1200.00 Tuesday Issue ........................................Monday p.m. BORDERED Friday Issue ...............................................Tuesday ...Wednesday 3pm 2/3 Page . . . . . . . . . . . $804.00 Wednesday Issue 5:00 p.m. Sunday Issue . . . . . . . . . . . . . . . . . . . .Thursday 3pm Saturday 3pm 1/2 PageIssue .Issue . . . ..........................................Wednesday .................Thursday . . 5:00 . $600.00 Thursday Issue p.m. Monday .....Friday 3pm 1/3 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $402.00 Friday Issue . . . . . . . . . . . . . . . . .Thursday 5:00 p.m. Tuesday Issue . . . . . . . . . . . . . . . . . . . .Monday noon 1/6 Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $198.00 Saturday Issue .Friday 5:00 p.m. 18.Wednesday COMICS Issue(Sunday) . . . . . . . . . . . . . . . . . .Monday 3pm [B] Thursday Contact Rome for and *On certain occasions, may Issue .News-Tribune . . . .space . . .production . . and . . . .color): . . .production .limitations .Tuesday 3pm [A] scheduling Rates (price includes assistance. cause Issue deadlines to. .be advanced to noon. Friday . . . . . . . . . . . . . . . . .Wednesday 3pm Full Page. .Measurements: . . . . . .DISPLAY . . . . . . . . . . . . . . . . . . . . $1200.00 [C] Saturday Mechanical BORDERED Issue .....................................Thursday 3pm 2/3 Page . . . . . . . .x. 20" . . $804.00 Standard page. .size deep. Sunday Issue . . . .is. . 11 . . .11/16" . . . . . . wide . . .Thursday 3pm 1/2 Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $600.00 Specifications Monday Issuefor . .other . . . . .sizes . . . . available . . . . . . . .on . . request. .Friday 3pm 1/3 page Issue . . . . ..(Sunday) ......................................Monday . . . . . $402.00 18. Tuesday COMICS noon 1/6 Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . $198.00 Wednesday Issue . . .space . . . . .and . . . color): . . . . . . ..Monday 3pm [A] Rates (price includes [B] Thursday Contact Rome .News-Tribune for production3pm and 19. MAGAZINES Full Page. Issue . . . . . . .. .. ..(Trib .. .. .. .. .. ..Viewers-Guide) .. .. .. .. .. .. .. .. ..Tuesday . . . $1200.00 scheduling assistance. [A] Locally published Friday Issue ...............Wednesday 3pm 2/3 Page . . . ........TV/Cable ...............schedules . .in. magazine . . . . $804.00 [C] format. Mechanical Measurements: Published with Saturday . .. .. .. .. .. .. ..and . ..Thursday 3pm 1/2 Page .Issue . . . . .. ..each .. .. .. .. .Saturday .. .. .. .delivered . . . . . $600.00 Standard page size is 11 11/16" wide x 20" deep. Rome News-Tribune. 1/3 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $402.00 Specifications for other sizes available on request. [B] of 1/6 Page for . . .advertising . . . (Sunday) . . . . . . is . .Friday . . . . . preceding . . . . . . . . .week . $198.00 18.Deadline COMICS [B] issue. Contact Rome News-Tribune for production and [A] Regular Rates (price includes space and color): [C] Rome News-Tribune rates apply. scheduling assistance. 19. MAGAZINES (Trib Viewers-Guide) Full Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . $1200.00 Contract Rates Available: [C] Mechanical Measurements: [A] 13 Locally published schedules 2/3Week Page .page . . . . .size .TV/Cable . magazine .x. 20" .Discount . $804.00 Contract .. .. ..is.. ..11 .. .. ..11/16" .. .. .. .. .. ..wide .. .. ..in.5% Standard deep. format. Published each Saturday and delivered with 1/2 Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $600.00 6 Month Contract . . . . sizes . . . . .available . . . . . . . on .10% Discount Specifications for other request. Rome News-Tribune. 1/3Month page . . . . . . . . .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .20% . . . . .Discount . $402.00 12 Contract [B] Guaranteed Deadline of 1/6 Page for . . Position .advertising . . . . . . Agreement . . . is . .Friday . . . . Back . preceding . . . .Page: . . . . .week . $198.00 [D] must be issue. [B] Contact Rome News-Tribune for production and full page, run 3 months, 1 color required. 19. MAGAZINES (Trib Viewers-Guide) [C] Other Regular Rome News-Tribune rates apply. scheduling assistance. be fullschedules page, run in 3 months. [A] LocallyPositions: publishedmust TV/Cable magazine Contract Rates Available: [C] Contact Mechanical Measurements: advertising representative for delivered full details. format. Published each Saturday and with 13 Week Contract . . .is. . 11 . . .11/16" . . . . . . wide . . . .5% Discount Standard page size x 20" deep. Rome News-Tribune. 6 Month Contract . . . . sizes . . . . .available . . . . . . . on .10% Discount Specifications for other request. [B] Deadline for advertising is Friday preceding week of 12 Month Contract . . . . . . . . . . . . . . . .20% Discount issue. [D] Guaranteed Position Agreement Back Page: must be [C] Regular Rome News-Tribune rates apply. full page, run 3 months, 1 color required. 19.Contract MAGAZINES (Trib Viewers-Guide) Rates Available: ROME NEWS-TRIBUNE Other Positions: must be fullschedules page, run 3 months. [A] 13 Locally published TV/Cable magazine Week Contract . . . . . . . . . . . . . . . . .in.5% Discount Contact advertising representative for full details. with 6format. MonthPublished Contract each . . . . .Saturday . . . . . . . and . . . .delivered .10% Discount Rome News-Tribune. 12 Month Contract . . . . . . . . . . . . . . . .20% Discount [B] Guaranteed Deadline forPosition advertising is FridayBack preceding of [D] Agreement Page: week must be issue. full page, run 3 months, 1 color required. [C] Other Regular Rome News-Tribune ratesrun apply. Positions: must be full page, 3 months. Contract Rates Available: Contact advertising representative for ROME full details. NEWS-TRIBUNE 13 Week Contract . . . . . . . . . . . . . . . . . .5% Discount 6 Month Contract . . . . . . . . . . . . . . . . .10% Discount 12 Month Contract . . . . . . . . . . . . . . . .20% Discount [D] Guaranteed Position Agreement Back Page: must be full page, run 3 months, 1 color required. ROME NEWS-TRIBUNE Other Positions: must be full page, run 3 months. Contact advertising representative for full details.

size 11/16" deep. 2COMICS Colors .page . . . . .(Sunday) . . .subject . is . . 11 . . .to . .mechanical . . . . wide . . . . .xlimitations. . .20" . .$40.00 18.Standard *Color availability Specifications 3 Colors . . . . for . . .other . . . . sizes . . . . .available . . . . . . . on . . .request. . . . .$65.00 18. COMICS (Sunday) [A] Rates (price Color includes space and color): Guaranteed Selection 20. CIRCULATION 19. MAGAZINES (Trib Full Page. . . . . . . . . . ..Viewers-Guide) .. .. ..color): .. .. .. .. .. .. .. .. .. $1200.00 [A] Rates (price includes space 1 Color . . . 1843 . . . . . . . . .. .. .. .. .. and . .$45.00 [A] Established [E] Color Rates* (with Guaranteed Agreement) [A] Locally published TV/Cable schedules magazine 2/3 Page . . . . . . . . . . . . . . . .. ... ... ... ... ... ..in .. $804.00 19.Full Page.. .. .. .. .. .. .. .. .. ..(Trib .. .. .. .. .. ...Viewers-Guide) ... .Position 2MAGAZINES Colors . ... ... ... ... $1200.00 .$60.00

[B] through mornings. 12/3 Color . ...Sunday . . . . ... ...TV/Cable .each . . . .Saturday ... ...Saturday . schedules ... ... ... ... .and ..in format. Published with 1/2 Page .. .... .magazine $600.00 [A] Published Locally published Page ... .... .... ....delivered ... .... .... .... .$25.00 $804.00 3 Colors . ... ...is... ...$116.69 . . ... ... ... ... ...per . . ...year. . . . .Single .$85.00 Subscription copy 2format. Colors . . . . . . . . . . . . . . . . . . . . . . . . . . ... ... ...price .$40.00 Rome News-Tribune. 1/3 page . . . . . . . . . . . . . . . . . . . . . . . . . . $402.00 Published each Saturday and delivered with 1/2 Page . . . . . . . . . . . . . . . . . . . . . . . . . . $600.00 Available spot color- 50¢, . . . . Sunday . . . . . . .$1.50 . . . . . . . . . .$10.00 and Saturday 3Rome Colors ..for ... ... ... ... ... ... ... ... ... .is ... ... ... ... ... ..preceding ...week ... .$65.00 [B] Daily Deadline of 1/6 Page . ... ...advertising . ... ... ... ... ... ... ...limitations. $198.00 News-Tribune. 1/3 page .. ...Friday $402.00 *Color availability subject to mechanical Rome News PLUS is published each Monday. Color Selection issue. [B] Guaranteed Contact Rome News-Tribune for production and [B] Deadline for advertising is Friday preceding week of 1/6 Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $198.00 [C] ABC Audit Report 09/30/07 Audit 1issue. Color .Rome .Rome .Report . . . News-Tribune . .News-Tribune .09/30/04 . . . . . . . . .rates . . .for . apply. . .production . . . . . . .$45.00 [C] ABC Regular scheduling assistance. [B] Contact and 20.Daily CIRCULATION 17,419 18,582 20,004 2scheduling Colors . . assistance. .Measurements: . . News-Tribune .Available: .Sunday . . . .Sunday . . 18,153 . . . .rates . . . .apply. . . . . . . . . .$60.00 Contract Rates [C] Mechanical [C] Regular Rome [A] Established 1843 [E] Quantities Color Rates* (with Guaranteed Position Agreement) for distribution needed for distribution 3 Colors . . . . . . . . . . . . . . . . . . . . . .wide . .x . 20" .Discount .$85.00 13 Week Contract . . . . . . . . . . . . . . .. .. .. .5% Standard page size is 11 11/16" deep. Contract Rates Available: [C] Mechanical [B] Daily Published mornings. 1 Color . spot . Sunday . Measurements: . .color . Saturday . . .through .........18,838 ..Saturday ...............Sunday ............22,750 ..$10.00 .$25.00 18,290 Sunday 19,060 21,600 21,800 Available . . 6 Month Contract . .. ..is.. sizes .11 . .. ..11/16" .available . .. .. .. ..wide . .. on .10% Discount Specifications for other request. 13 Week Contract . . . . . . . .5% Discount Standard page size x 20" deep. Rates given Subscription is $116.69 year. 2 Colors . . .PLUS . .upon . . .17,547 . . request. . .per . . .to . .mechanical . . Single . . . . . .copy . limitations. . . . price .$40.00 PLUS 17,888 Rome News *Color availability 12Month Month Contract . .. ..sizes . .. ..available .20% Discount 6 Contract . .-.subject .. ... ..Sunday .. ... ... ...$1.50 .. ... ... on .10% Discount Specifications for other request. Daily and Saturday 50¢, 3 Colors . . . . . . . . . . . . . . . . . . . . . .$65.00 needed for .distribution [D] Quantity Guaranteed Position Agreement Page: must be 12 Month Contract . . . . . . . .17,898 .Back . . . .Monday. .20% Discount Rome News PLUSSelection is.published each Guaranteed Color 20. CIRCULATION full page, run 3 months, 1 color required. 19.Guaranteed MAGAZINES (Trib Viewers-Guide) [D] be [C] Audit Report 09/30/07 ABC Audit 1ABC Color . . .Report .Position . . . . .09/30/04 . Agreement . . . . . . . . . .Back . . . . Page: . . . . . must . .$45.00 [A] 1843 Other Positions: must be full page, run 3 months. [A] Established Locally published TV/Cable schedules in magazine full page, run 3 months, 1 color required. 19. MAGAZINES (Trib Viewers-Guide) 17,419 Daily 18,582 2 Colors .Sunday . . . . . .Sunday . . . .Sunday . . 18,153 .Saturday . . . 20,004 . . . . .mornings. . . . . . . . .$60.00 [B] through Contact advertising representative for delivered full details. format. Published each Saturday and with Other Positions: must be full page, run 3 [A] Published Locally published TV/Cable schedules magazine for distribution Quantities needed for distribution 3 Colors . . . . . . . . . . . . . . . . . . . . . . . in . copy .months. . . . .price .$85.00 Subscription is $116.69 per year. Single Rome News-Tribune. Contact advertising representative for full details. format. Published each delivered with 18,290 Saturday 18,838 Sunday 19,060 Daily 21,600 Available spot color . . Saturday . . Sunday .21,800 . . . . .and .$1.50 . .Sunday . . . . . . .22,750 .$10.00 and Saturday - 50¢, [B] Daily Deadline for advertising is Friday preceding week of Rome News-Tribune. PLUS 17,547 17,888 Rome News PLUS *Color availability subject to mechanical limitations. News is published Monday. issue. [B] Rome Deadline for PLUS advertising is Fridayeach preceding week of Quantity needed for distribution 17,898 [C] ABC Audit Report 09/30/07 Audit Report 09/30/04 [C] ABC Regular Rome News-Tribune rates apply. issue. 20.Daily CIRCULATION 17,419 Sunday 18,153 18,582 Sunday 20,004 Contract RatesNews-Tribune Available: [C] Regular Rome rates apply. ROME NEWS-TRIBUNE [A] Quantities Established 1843 for for distribution needed distribution 13 Week Rates Contract . . . . . . . . . . . . . . . . . .5% Discount Contract Available: [B] Daily Published Sunday through Saturday mornings. ROME NEWS -TRIBUNE through Saturday mornings. 18,290 Saturday 18,838 Sunday 19,060 21,600 22,750 6 Month Contract . .. Sunday Discount 13 Week Contract .. .. .. .. ..per ..21,800 .. ..year. .. .. .. .. Single .Single .. .. ..10% .5% Discount Subscription is $116.69 per year. Copy price Subscription is $116.69 copy price Rome News PLUS 17,888 PLUS 17,547 Month Contract . .. .. .. .Sunday . . .. .. .. .. .. $2.00 .20% Discount Discount 612 Month ..$1.50 .. .. .. .10% Daily andContract Sunday -. -.75¢, Daily and Saturday 50¢, .Sunday needed for is distribution 17,898 [D] Quantity Guaranteed Position Agreement Back Page: must be Rome News PLUS published each Monday. 12 Month Contract . . . . . . . . . . . . . . . .20% Discount Rome News PLUS is published each Monday. full page, run 3 months, 1 color required. [D] Position Agreement [C] Guaranteed ABC Audit Report 09/30/07 ABC Audit Report 09/30/04 Daily 16,019 Sunday 16,332 Back Page: must be Other Positions: must page, run 3 months. full page, run 3 months, 1full color required. Quantities needed for be distribution 17,419 Sunday 18,153 Daily 18,582 Sunday 20,004 Contact advertising representative details. Daily 16,339 Sunday 16,660 Other Positions: must be full page, run 3 months. for distribution distribution for full Quantities needed for Rome18,290 News PLUS 16,450 Contact advertising representative for full details. Saturday 18,838 Sunday 22,750 19,060 Daily 21,600 21,800 Sunday Rome News PLUS PLUS 17,547 17,888 Quantity needed for distribution 17,898 ROME NEWS-TRIBUNE ROME NEWS-TRIBUNE

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P.O. Box 1633 305 East Sixth Avenue Rome, GA 30162-1633 706/290-5220 FAX 706/290-5219

ROME NEWS-TRIBUNE [email protected] P.O. Box l 1633 305 East Sixth Avenue Rome, GA 30162-1633 CALHOUN TIMES 215 706/290-5220 West Line Street FAX 706/290-5219 Calhoun, GA 30701

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706/629-2231 l FAX 706/625-0899

NPC COVERAGE OF THIS $9 BILLION MARKET* •gross household income

NPC COVERAGE OF THIS $9 BILLION MARKET*

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CALHOUN l TIMES

215 West Line Street Calhoun, GA 30701 THE CEDARTOWN STANDARD 706/629-2231 213 Main Street FAX 706/625-0899 Cedartown, GA 30125

•gross household income

[email protected] 770/748-1520

l FAX 770/748-1524

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THE CEDARTOWN STANDARD l 213 Main Street

Cedartown, 30125 WALKER COUNTYGA MESSENGER

770/748-1520 120 East Patton Street FAX 770/748-1524 LaFayette, GA 30728 [email protected] 706/638-1859 l FAX 706/638-7045

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WALKER COUNTY l MESSENGER 120 East Patton Street LaFayette, GA 30728 BARTOW PRESS 706/638-1859 P.O. Box 2140 FAX 706/638-7045 Cartersville, GA 30120

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770/382-3938 l FAX 706/290-5219

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BARTOW l PRESS P.O. Box 2140

Cartersville, GA 30120NEWS THE CATOOSA COUNTY

YOU CAN REACH THIS ENTIRE MARKET

770/382-3938 P.O. Box 40 FAXNashville 706/290-5219 7513 Street [email protected] Ringgold, GA 30736 l 706/935-2621 FAX 706/965-5934

Primary coverage area for the Calhoun Times and Calhoun Times PLUS.

THE CATOOSA COUNTY NEWS [email protected] P.O.l Box 40

YOU CAN REACH THIS

Extended through the ENTIREcoverage MARKET use of thecoverage other NPC Primary areapublicafor the tions. SeeTimes NPC Combination Calhoun and Calhoun Rate for specific areas TimesCard PLUS. and rates.

7513 Nashville Street

Ringgold, GA 30736 THE CHATTOOGA PRESS

706/935-2621 P.O. Box 485 FAX 706/965-5934 Summerville, GA 30747 [email protected] 706/857-5433

l l THE CHATTOOGA PRESS P.O. Box 485 HERALD CHEROKEE COUNTY

Extended coverage through the NPC-TMC Coveruse of the(Total otherMarket NPC publicaage) supplemental tions.includes See NPC Combination mail vice available in Rate ser Card for specific areas combination and rates. with NPC publications. Also, solo direct-mail service available anywhere in NPC-TMC (Total Market Coverthis market. age) includes supplemental

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Summerville, GA 30747 107 First Avenue W 706/857-5433 Centre, AL 35960

[email protected] 256/927-5037

l FAX 256/927-4853

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CHEROKEE COUNTY HERALD l 107 First Avenue W Centre, AL 35960PRESS FORT OGLETHORPE 256/927-5037 P.O. Box 2357 FAX 256/927-4853 Fort Oglethorpe, GA 30742

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706/866-0027 l FAX 706/965-5934

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FORT OGLETHORPE PRESS l P.O. Box 2357

Oglethorpe, GA 30742 THEFort ROCKMART JOURNAL

706/866-0027 238 South Piedmont Avenue FAX 706/965-5934 Rockmart, GA 30153 [email protected] 770/684-7811 l FAX 770/684-8468

mail ser vice available in with NPC publicaLet us conduct a detailed analysis of yourcombination needs, and design tions. Also, solo direct-mail a cost-effective program to achieve your communication service available anywhere in this today. market. goals. Contact your account representative

Let us conduct a detailed analysis of your needs, and design a cost-effective program to achieve your communication goals. Contact your account representative today. P.O. Box 1633 • 305 East Sixth Avenue • Rome, Georgia 30162-1633 Phone 706/290-5220 • FAX 706/290-5219 www.npco.com

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THE ROCKMART JOURNAL 238 South Piedmont Avenue Rockmart, GA 30153 770/684-7811 FAX 770/684-8468

P.O. Box 1633 • 305 East Sixth Avenue • Rome, Georgia 30162-1633 8 GENERAL ADVERTISING Phone 706/290-5220 • FAX 706/290-5219 www.npco.com

ROME NEWS-TRIBUNE

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