SEO CAMPAIGN COMMENCEMENT FORM SECTION 1 - FTP DETAILS * We need access of website in order to upload the On Page Website Local Optimization changes: Schema Tag Implementation, KML Sitemap, XML Sitemap, etc.
FTP Username & Password
Admin Panel / CMS Details CMS URL
cPanel Access URL
SECTION 2 - Initial Information Questionnaire Describe your business briefly. It would be best if you map out the features and benefits of what you offer.
Which geographical regions would you like to target?
Does the site have mirror and/or duplicate website(s) or masked domain(s)? If yes, please
SECTION 2 - Initial Information Questionnaire ... continued Have you registered your domain name in any other TLDs/extensions? If yes, please list them.
Do you currently run an Adwords campaign? If yes, please send us a report of the keywords you are targeting. This should be attached to your e-mail.
Have you installed Google analytics or any other stats code in the website? If yes, please
provide us login details. Otherwise Provide us admin access on our gmail id [[email protected]
] so that we can do the necessary setup. Also provide us with the goal page URL so that we can track conversions. *Please list them all.
SECTION 2 - Initial Information Questionnaire ... continued What are your unique selling points?
Are there any important keywords you want us to target?
Have you done SEO before on your site? *If yes, please give us a little information on what was
SECTION 2 - Initial Information Questionnaire ... continued Has the site undergone or is planning to undergo a redesign, service migration, domain change, etc.? • If the site has transferred from one platform to another (e.g., from Drupal to WordPress, om static site to Joomla), search engines or parts of the site may still be referencing the old pages (URLs). • Knowing the site revision history will help with in-depth analysis and any issues we might encounter. • Also, if the site will be undergoing any type of redesign, we need to be given a heads up to ensure that our On Page SEO changes will not be affected.
Any additional comments/input
SECTION 2 - Initial Information Questionnaire ... continued Please List your competitors’ sites. Competitor #1 Name URL:
Competitor #2 Name URL:
Competitor #3 Name URL:
Competitor #4 Name URL:
Competitor #5 Name URL:
SECTION 3 - Local Listings Questionnaire Company
Toll Free Number
Gmail Login Details
We need access to logins you have set up prior OR we need a g-mail e-mail address from you so we can submit your website in Google Places and other local search engines. We will also be using this id for Google Authorship.
SECTION 4 - Social Media Questionnaire Please provide us with your Company Profile & Key Selling point write up in your own words.
Do you have an existing Facebook Business Page? If yes, please give us the URL
OR, Would you like a new Facebook Business page to be created? If yes, what is the suggested
Business name you would like to go for?
Do you already have a Twitter account? If yes, please provide the log-in credentials. Username
If no, would you like us to create you a new Twitter account? If so, what would you like the e-mail ID and the Twitter Name to be? (Twitter name can only contain 15 characters)
SECTION 4 - Social Media Questionnaire ... continued If you already have a Google+ Page, please give us the URL.
If not, would you like one created for you?
SECTION 5 - Other Items •
Please send us a high resolution logo of your business / website in png/psd format This
If you would like to use a head-shot picture of yours for Google Authorship, please
should be attached to your e-mail.
attach that to the e-mail. Read more about authorship : http://www.google.com/insidesearch/features/authorship/index.html.
Phone Number for phone call tracking (usually your main line).