Powering the digital marketplace

Powering the digital marketplace Communications service providers (CSPs) are going through an in-depth change. Leveraging on their strategic assets,...
Author: Hubert Young
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Powering the digital marketplace

Communications service providers (CSPs) are going through an in-depth change. Leveraging on their strategic assets, such as strong brands, distribution channels, voice and data networks, and existing customer relationships, service providers are now repositioning themselves to compete against Internet players and ecosystems dominated by mobile device manufacturers.

Vision

Our vision is an online world where digital marketplaces offer personalised bundles of aggregated content, products, and services.

Mission

Our mission is to help communications service providers to transform their business towards a marketplace of digital services.

Values

Tecnotree’s company values are at the heart of everything we do. We pride ourselves on our values and apply them to all communication and interaction with our stakeholders be them customers, investors, employees, media, or local authorities.

Think and act agile

We always seek to be fast and flexible, and to do what it takes to delight and thrill our stakeholders. Also, we promise to take action bravely and swiftly, even in challenging situations. And we always do our best to be creative in finding solutions to roadblocks.

Innovate to win

We are committed to ambitiously challenge ourselves, and recognised market leaders too. We have the passion to explore new avenues by continuously designing and launching new products, solutions and services that create market pull.

Deliver on promise

In our day-to-day business the customer always comes first. We take pride in quality and timeliness and we never give up.

Share and care

We treat our own staff, customers and all people with respect and integrity. We strive towards a flat and self-regulating organisation that grows wiser together.

A multi-billion dollar market is on the rise. Are you ready for the growth of new digital services? A massive growth opportunity is upon us, in the form of a rapidly evolving digital services marketplace. And for communications service providers to stay relevant and profitable, while transitioning to the role of a Digital Lifestyle Solutions Provider, they need to be prepared to leverage this opportunity. Right now. But what are the avenues to succeeding in this marketplace? According to Booz & Company, for telecom operators, digital portfolios can comprise six service segments including Machine to Machine (M2M), applications and content, solutions development, cloud computing, systems integration and managed services. The consulting firm believes that these segments are conduits to a digital services market that is growing annually at a quickly accelerating pace. Interestingly, from competing against each other, CSPs are now also competing against Digital Service Providers (DSPs). A market trends report published by Gartner in 2014, estimates that the revenue from digital services will be at an average of 6% of the total revenue in year 2013.

“A total of 162 software

deployments across 87 customers



Innovation is the key To transition to a progressive digital service provider, an emphatic focus on innovation is crucial. To accelerate this transition, CSPs need to uncover the business value that they can derive from each link in the digital marketplace chain. Partnering with CSPs with the expertise, insight and products that can deliver on their vision for their digital transformation to drive their business is key. Partnering will be crucial to leverage on the expertise, insight and products that CSPs possess to realise their vision to the digital transfomation.

Our vision empowers you to progress Tecnotree is a global provider of telecom IT solutions for the management of products, customers and revenue, and as such, we believe in an online world where digital marketplaces offer personalised bundles of aggregated voice and data content, products and services. But why consider us to guide you to digitization success? Because we understand in great depth your opportunities as a service provider, and our products and solutions have been developed specifically with these opportunities in mind. Tecnotree is a publicly traded company, with over 1000 telecom experts, more than 100 service providers across 70 countries, who have put their faith in us, and that number is growing.

Tecnotree Agility™ Suite – empowering CSPs to take advantage of digital opportunities Innovation is at the heart of the digital services marketplace. The realisation of the digital marketplace is constantly being shaped by changing consumption patterns, enhancing real-time customer experiences and monetisation of new business models. This abundance of new opportunities and potential to deliver new revenue streams has spurred many service providers to re-assess their business strategies and evaluate new ways to transform their business support systems to drive growth. Tecnotree Agility™ Suite can empower and propel your digitization initiatives towards success. As an ecosystem enabler for digital services, we use a fine-tuned approach to fit your specific objectives via a comprehensive suite of products and solutions that reside in a convergent architecture that supports all stages of the value chain. From service creation and offer bundling to monetization and end-to-end customer lifecycle management, we have you covered. Importantly, the way it’s designed means that you can use a market-ready approach or deploy suite components in phases as standalone products. CUSTOMER LIFECYCLE MANAGEMENT Customer management

UNIFIED PRODUCT CATALOGUE Shelves and product lifecycle management

ORDER MANAGEMENT Fulfilment

Actionable Analytics

TECNOTREE DIGITAL SUPERMARKET ENABLERS

CONVERGENT CHARGING AND BILLING Check-out

UNIFIED PRODUCT CATALOGUE Tailored bundles

CONVERGENT CHARGING Subscriptions

CONVERGENT CHARGING Real-time offers

“Prepaid solutions support a total



of 70 million mobile subscribers

Monetisation BSS Express – Achieve your business goals and reduce time to monetisation BSS Express is a complete pre-integrated BSS stack to manage your customer base and support your commercial change by enabling quick execution of new offers, services and multiplay products. BSS Express delivers the fundamental building blocks of a real-time charging, billing and customer management system. BSS Express significantly reduces time to market by empowering your business users to find the right real-time monetisation models and adapt to changing customer demands for your market through configuration alone. It comes with out-of-the-box common customer facing and monetisation scenarios for new services that can be reconfigured without need for customisation.

Convergent Charging – Monetise your services and capture revenue every second With Convergent Charging, you can manage subscriber balances and credit limits, and introduce innovative tariffs, promotions and discounts in minutes. Versatile and highly configurable, it is a single charging solution for all your needs and lets your customers flexibly manage their communication costs while accessing a wide portfolio of services. Your customers will be offered more control and choice with usage alerts and opportunities to respond to offers and purchase services based on its context and their consumption habits. In the digital marketplace, it allows you to charge for multiple digital goods and services in real time, increasing market reach, providing new revenue streams and deliver revenue generating customer interactions.

Convergent Billing – Invoice all your services in one bill Through a single platform, and with easy integration into financial and ERP systems, Convergent Billing efficiently manages the entire subscriber lifecycle, including your prepaid, post-paid and hybrid customers. It facilitates revenue generation by supporting bundle management, service and account management, rating and billing, collection and debt management.Your entire service mix is managed, and it charges any services independent of contract type, while delivering one bill for all services. Utilising Convergent Billing, CSPs can deliver unique billing experience, customer personalisation and differentiated multiplay offers.

Wholesale Billing – Extract value from traffic across your network and partner services A quick-to-install and easy-to-use solution, Wholesale Billing manages the operational and billing complexity of an evolving wholesale environment with its complex partner relationships, each with its own processes and systems, varied pricing structures, network, third party network, and non-network based offerings. Wholesale Billing solution delivers the scalability, accuracy and cost-efficiency to support multiple services, relationships, inter-operator and non-network based business models to grow wholesale revenue. The solution helps in the management of the complete lifecycle of a partner, right from partner sign up, agreement management, rating, billing & invoicing, settlement & reconciliation, revenue share, and reporting.

“Our billing platform helps CSPs generate “

6 million invoices per year

Lifecycle Management Customer Lifecycle Management – Improve your customer satisfaction and business profitability Exclusively created for the telecom industry, Customer Lifecycle Management is a costeffective solution with a 360° customer view designed to improve operational efficiency. Manage existing accounts and new opportunities with ease, create holistic marketing programs, and improve your sales effectiveness. Customer Lifecycle Management also supports handling of complex dealer, reseller and point-of-sale operations, and provides actionable insight to deliver an enhanced customer experience.

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Incentive and Compensation

Legal & Regulatory

COMMON APPLICATION PLATFORM

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Project Management

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CLM

Marketing & Campaigns ADJUNCT COMPONENTS

Customer Service

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Sales Mgmt

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Tecnotree Customer Lifecycle Management (CLM)

Loyalty & Retention Jeopardy Management

Knowledge Management

Workforce Management

Offer Creation Commerce Engine – Scale and accelerate your partner business with real-time bundled services Commerce Engine provides service management and service assurance for real-time bundled services. It allows you to manage subscriptions, control delivery by applying rules and policies to partner offerings, and register partners and assign tariffs to partner offerings. Real-time targeted advertising campaigns accelerate service discovery and create cross-sales opportunities, while personalised controls for delivery facilitate the prevention of customer complaints.

Order Fulfilment – Manage your end-to-end customer orders and significantly improve customer experience Transforming customer requests into profitable, fully enabled products and services, Order Fulfilment is the comprehensive end-to-end service fulfilment tool that assures a quality customer experience. It enables the design of complex order delivery processes, manage orders and related activities, and even modify inflight orders and execute automatic rollback logic to restore order to the environment.

Unified Product Catalogue – Power your product marketing with a business savvy view to your catalogue Feature-rich and cost-efficient, Unified Product Catalogue provides a complete view of your product portfolio. It allows you to easily add new services, create attractive bundles, and even manage the lifecycle of individual services from numerous business lines, from broadband to pay-tv, helping you match your offerings to the needs of your customers.

6%

Exclusive content

6%

Other

21%

Expectations to get extra benefits

25 % Desire to purchase from one-stop-shop

42%

Looking for the best total price

FIGURE 1 – Reasons for bundled service package demand SOURCE: Operator Trends 2012, Mobile SQUARED

Value-Added Services Reachability Express – Maximise the reach of your socially connected customers Reachability Express is a highly cost-effective solution that offers targeted notification services via standard notification channels (text messages, email etc.) and a flexible Social Media API that can be used to meet local and regional requirements, such as integration with WeChat, Line, GoogleChat or RCSe.

Call Completion – Secure your revenue with a modern reachability and call completion offering Call Completion hosts all your reachability and messaging services, generating revenue even when your customers have their mobiles turned off. Including Missed Call Notification (MCN) and Notify Me services, as well as a permanent voicemail box that also receives fax and video messages, Call Completion combines all services within one system, bringing you significant savings in operational and maintenance costs.

Our clients The greatest proof of our expertise in helping you capitalise on the opportunities in the digital marketplace are the results we have produced for various clients globally. In fact, we have been recognised as a prominent industry player four years in a row, and this is reflected in the Gartner Magic Quadrant for Integrated Revenue and Customer Management for CSPs. Tecnotree helps communications services providers to transform from voice and messaging centric services to digital services and serves leading brands in the industry like MTN in Middle East and Africa, America Móvil in Americas, as well as Telenor and Tele2 in Europe.

Client Testimonials Unitel Angola Unitel serves over seven million mobile subscribers in its GSM, 3G and 4G/LTE network, covering 90% of Angola’s population. The demand for voice, content and application services is expected to grow strong with Internet technologies paving the way. Tecnotree’s full-IP, redundant and expandable architecture delivered a modern call completion solution that inherently supports newer services such as Visual Voicemail. Mr Amilcar Safeca, Unitel CTO, explains: “Tecnotree’s references, commitment and agility to meet our current and future needs were the key criteria when deciding to change over to Tecnotree’s solution.”

MTN Group “In order to achieve the best return on our investment but also to provide the best service for our customer we are continuously harmonising operational practices and supporting IT systems across the group. We have invited Tecnotree to be one of our strategic partners in building the future with us,” says Jyoti Desai, Chief Technology and Information Officer of MTN Group.

Connect with us Headquartered in Espoo, Finland, Tecnotree has a strong worldwide presence. The company supports its global operations with an extensive network of local customer service offices.

EUROPE Finland – Global Headquarters

Taiwan

Tecnotree Corporation PO Box 93 (Finnoonniitynkuja 7) FIN-02271 Espoo Finland Tel +358 9 804 781

Tecnotree Corp., Taiwan Branch 11F, No. 6, Heping E. Road, Sec 1 Taipei 106, Taiwan, R.O.C Tel +886 2 2369 4901 Fax +886 2 2369 4903

Tampere:

LATIN AMERICA

Hermiankatu 6-8 F 33720 Tampere, Finland Tel: +358 46 712 0000

Ireland

Tecnotree Ltd. Shannon Industrial Estate County Clare, Ireland Tel +353 61 702 200 Fax +353 61 702 201

AFRICA South Africa

A1 Heuwelsig Office Park Cnr Seedcracker & Spinetail Str 0157 Centurion, Pretoria, South Africa Tel +27 12 656 9066 Fax +27 12 656 9066

ASIA-PACIFIC India

Tecnotree Convergence Limited # 65/2, ‹B› Block, 5th Floor, Level-07 Bagmane Tridib, Bagmane Tech Park, C.V. Raman Nagar, Byrasandra, Bangalore – 560093, India Tel +91 80 401 40600 Fax +91 80 401 40700

Malaysia (Mail Address) Tecnotree (M) Sdn Bhd Suite 111, Lot P05A Empire Shopping Gallery, Jalan SS16/1 47500 Subang Jaya Selangor, Malaysia

Malaysia (Visiting address) A-03-06, Level 3, Empire Tower 1 Empire Subang, Jalan SS16/1 47500 Subang Jaya Selangor Darul Ehsan, Malaysia Tel +60 3 8313 6200 Fax +60 3 8313 6201

Argentina / Cordoba office Tecnotree Argentina S.R.L Av. Colón 610, 4th floor X5000EPT – Córdoba, Argentina Tel +54 351 554 7960

Brazil

Tecnotree Sistemas de Telecommunicação Ltda Av. Eng. Luis Carlos Berrini 1500 - 16th Floor CEP 04571-000 São Paulo - SP, Brazil Tel +55 11 5105 2900 Fax +55 11 5505 9778

Ecuador

Av. Joaquín Orrantia y Av. Juan Tanca Marengo (Torres del Mall del Sol 4th floor) Guayaquil, Ecuador Tel + 593 4371 6724 / 6665

Mexico

Torrel del Angel Paseo de la Reforma 350 10th Floor, Col. Juarez C.P. 06600 Mexico City, Mexico Tel +52 55 9171 1400 Fax +52 55 9171 1499

MIDDLE EAST Middle East

Tecnotree OYJ (JLT Branch) P.O. Box - 309 114, Office 901 - Swiss Tower, Jumerah Lake Towers, Dubai, United Arab Emirates Tel +971 4 433 1580 Fax +971 4 435 5619