Office | Retail | Leisure | Hospitality | Industrial | Warehousing | Land | Development
Advertising on Rightmove Commercial
Competing where it matters Market share of top 6 commercial only UK websites¹
3.5%
2.8% 0.8%
5.3%
6%
UK’s busiest websites2
81.7%
1 Facebook 2 Google UK 3 eBay UK 4 YouTube 5 Amazon UK 6 Yahoo! UK & Ireland Mail
Rightmove Commercial egpropertylink.com www.showcase.co.uk www.shopproperty.co.uk www.novaloca.com www.movehut.co.uk
7 Rightmove 8 BBC News 9 Tumblr 10 Yahoo! UK & Ireland
Benefits of advertising on Rightmove Commercial • Dedicated commercial channel benefiting from a huge brand name and exposure • Over 34,000 commercial properties listed • Over 2 million commercial searches a month3 • 10 years online marketing expertise at your fingertips • Quality adverts with unlimited photos, brochures, virtual tours, floorplans, interactive mapping and a dedicated page promoting your company • Adverts loaded and maintained by our team, meaning you can focus on what you do best • Opportunity to stand out over your competitors.
Source: 1 Extrapolation of Experian Hitwise data of page views of top 6 commercial only sites in the property category (excludes business for sale) March 2012. 2 Experian Hitwise Top 10 UK Websites across all categories, based on page views, March 2012. 3 Average monthly searches performed for commercial property on Rightmove February - April 2012.
T: 0843 3159 542 E:
[email protected]
How Rightmove Commercial works Allows users to draw their search area on a map
Ability to view properties on a map
Property summary on every advert Search filters provide targeted results
Advert clicks through to a full property brochure Photo to attract attention
Office | Retail | Leisure | Hospitality | Industrial | Warehousing | Land | Development
Rightmove Commercial property adverts
Elite
Enhanced
Standard with Branding
T: 0843 3159 542 E:
[email protected]
Full property brochures included with every advert Our dedicated Commercial Customer Service Team will upload and maintain all your properties on Rightmove.
Your brand and contact details
Unlimited photos and floorplans
Option to print, save or forward property details on to colleagues and clients
Unlimited property details text
Highlights nearest railway stations and tube stops (where available)
Google maps and Street View (where available)
Office | Retail | Leisure | Hospitality | Industrial | Warehousing | Land | Development
Property Advert Options Give your properties and brand the competitive edge Elite Advert • A dvert appears at the top of the search increasing the chance of being seen • L argest image and logo, giving your property and brand greatest exposure • Bulleted list of key features for instant engagement • A ppear above all other advert types, ensuring your property and brand is seen by the most potential tenants/buyers • Clicks through to a full property brochure.
Enhanced Advert
• L arger image and your logo, giving the property and your brand increased exposure • A ppear above all Standard adverts, ensuring your property advert is seen by even more potential tenants/buyers • Clicks through to a full property brochure.
Standard Advert with Branding
• Higher position on the search page • F eatures your logo giving you greater brand exposure on the page • Clicks through to a full property brochure.
T: 0843 3159 542 E:
[email protected]
Brand Enhancing Options Making your brand stand out Search Sponsor • H ighly visible advert appears in the commercial search results conveying your brand in areas you wish to target • Appears on pages one and two of the search results • Interrupt the users’ journey with your brand and messaging • Clicks to a dedicated page promoting your company • E xclusive and limited space, only two slots available per search term.
Local Home Page • L arge and targeted display area for your property or brand • A ppears on the search criteria page helping you reach customers before other advertisers in that specific area • S crolling advert to attract commercial users attention at the start of their search • C licks through to your property adverts or company profile • E xclusive and limited space, only four slots available per search term.
Email Campaigns • P roactively target commercial property professionals with a promotional email • Y our brand and property adverts delivered direct to relevant users inboxes • T arget commercial users by region or choose a national broadcast of up to 70,000 users • Multiple properties per broadcast • U se our standard property template or opt for a customised single message branded campaign • Clicks directly to your website or Rightmove adverts • H TML creative produced by our professional design team.
Office | Retail | Leisure | Hospitality | Industrial | Warehousing | Land | Development
Contact Us Our dedicated Commercial Team are on hand to answer any questions you may have and to help you make the most of your Rightmove Commercial membership:
0843 3159 542
[email protected]
Office | Retail | Leisure | Hospitality | Industrial | Warehousing | Land | Development
00126_MK 05/12
