nvidia corporation

nvidia 3d vision logo usage guidelines ®

™

NVIDIA 3d VISION Logo

table of contents

I

01 Introduction 1.1 Introduction 02 Logo Use 2.1 Logo Designs and Proper Use 2.3 Logo Use on Packaging 2.4 Variations 2.5 Clear Space & Minimum Size 2.6 Color Background Use 2.7 Imagery Background Use 2.8 Unacceptable Use 03 3.1 3.2 3.3 3.4

Sticker Guide 3D Vision Sticker Size Use 3D Vision Sticker Color Callouts 3D Vision Ready Size Use 3D Vision Ready Color Callouts

NV_3DVision_Logo_Guidelines_062110 / 4.0 / 21 Jun 10

NVIDIA 3d VISION Logo

1.1

introduction Trademark Licence Agreement

Trademark Attribution

Placement

You must sign a Trademark License Agreement before you can use any NVIDIA trademarks and/ or logos. For more information, please contact your NVIDIA marketing representative or email NVIDIA marketing communications at [email protected]

The following trademark attribution is required on all packaging or promotional materials that display any NVIDIA trademarks:

The trademark attribution should be placed on packaging or promotional materials in close proximity to where the NVIDIA trademarks/logos are displayed and must be noticeable to the reader.

NVIDIA, (list all other NVIDIA trademarks and logos referenced herein) are trademarks and/ or registered trademarks of NVIDIA Corporation in the United States and other countries.

NVIDIA requires a minimum font size of six point type.

Example of trademark attribution for material displaying the NVIDIA, NVIDIA Logo, GeForce and NVIDIA 3D Vision trademarks:

NVIDIA, the NVIDIA logo, GeForce, and 3D Vision are trademarks and/or registered trademarks of NVIDIA Corporation in the United States and other countries.

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LOGO USE

02

NVIDIA 3d VISION Logo

2.1

Logo Designs and proper use Two designs have been created for the NVIDIA® 3D Vision™ ecosystem. Knowing when to use which design is critical for approval.

4

39”

3

3.2

2

89”

1” 1.736

1.2

1.289”

l Size)

3.239”

(Smal 1.12”

.69”

1. Select 3D Vision-Ready GeForce® GPUs 2. NVIDIA® 3D Vision Glasses 3. 3D Vision Ready display 4. Microsoft® Windows® Vista or Windows 7

1

.449”

A complete PC shipped with the following components for a 3D Vision experience must use the NVIDIA® 3D Vision™ logo (without “Ready”):

.69”

1.7361”

.449”

1.12” (Small Size)

The 3D Vision logo may not be used in any other circumstances.

For the Entire System

When sold separately, each of the above components may use the 3D Vision Ready logo. This logo is intended to identify to consumers products which support the 3D Vision capabilities. Those products may fit into a number of categories, including but not limited to: > Select 3D Vision-Ready GeForce® graphics cards > Monitors and TVs > Games and other applications > Digital Cameras > Notebook or Desktop PCs with select 3D Vision-ready GeForce GPUs

For Individual Items

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NVIDIA 3d VISION Logo

logo use (continued)

2.2

The 3D Vision logo may be used on the product itself as well as packaging. Packaging of products that support 3D Vision must use the logo to help consumers identify and purchase compatible products. See the following page for more information on logo use on packaging. The 3D Vision logo may also be used on promotional material, including web sites, data sheets, advertisements, and signage. In particular cases, the sticker format of the logo should be used. For more information, see Section 3: Sticker Guide.

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NVIDIA 3d VISION Logo

2.3

Logo UsE on Packaging 3D Vision or 3D Vision Ready logos are mandatory on all product outer packaging. Placement For maximum visibility, 3D Vision or 3D Vision Ready logos must be placed minimum on two locations on packaging—front and side of packaging most visible to the customer.

Front

Minimum Size

3D Vision logo may be used no smaller than 2.5” wide proportionally scaled on packaging. Use with 3D Vision PC Promotional Element

3D Vision PC promotional element may be used in addition to 3D Vision logo on packaging, but may never replace it. Placement on Packaging

3D Vision PC Promotional Element

1 in

1 in

2.5 in

2.5 in Logo Minimum Size

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NVIDIA 3d VISION Logo

variations

2.4

NVIDIA 3D Vision / 3D Vision Ready logos exist in four variations: 3D rendered, flat 2-color, flat 1-color, and flat 2-color reduced dimension. 3D Logo

3D Rendered Version

The 3D rendered version of a logo is the preferred version to be used on detailed print collateral and rich media applications, where color or textured backgrounds abound. Use the 3D version whenever possible.

Flat 2-Color Version

2D Logo

The flat 2-color version of a logo should be used on applications where technical or size limitations impede the use of the 3D rendered version (e.g., embroidery, silk screening, game boxes) In one-color applications, the logo may only be reproduced in black or white ink.

Flat 1-Color Version

Reduced Dimension Logo

The reduced dimension version of the logo should be used in situations where space constraints absolutely do not allow the normal sized logo to exist. This logo should not be used in any other circumstances. Prior authorization is required before use.

Reduced Dimension 2-Color Version

Please Note

Sticker application (see Section 3: Sticker Guide) artwork has been specifically sized for readability and for proper border width (to match existing NVIDIA branding logo stickers). minimum size requirements. These sizes differ slightly from general minimum size requirements. NV_3DVision_Logo_Guidelines_062110 / 4.0 / 21 Jun 10

NVIDIA 3d VISION Logo

CLEAR SPACE & MINIMUM SIZE

2.5

Clear Space

Clear space is the area surrounding an NVIDIA 3D Vision Logo that must always be kept free of any text or graphic elements. It is defined by the measurement “n”, and is equal to the height of the NVIDIA word of the NVIDIA logo, as shown.

n

n

n

n

n

An NVIDIA 3D Vision Logo should always be surrounded by ample clear space. The minimum amount of clear space required is the “n” height, as shown. Whenever possible, allow for more clear space than this minimum requirement. Minimum Size

To ensure the clarity and integrity of an NVIDIA 3D Vision Logo, a minimum reproduction size has been established. The minimum size of the 3D logo in print applications is 0.59 inches tall (15 mm, 60 pixels). The minimum size of the 2D color logo is .5 inches tall (12 mm, 56 pixels).

3D Logo Minimum Size

0.59 in 15 mm 60 pixels

Do not reproduce a logo smaller than its established minimum sizes. Please Note

Sticker application (see Section 3: Sticker Guide) artwork has been specifically sized for readability and for proper border width (to match existing NVIDIA branding logo stickers). minimum size requirements. These sizes differ slightly from general minimum size requirements.

2D Logo Minimum Size

0.5 in 12 mm 56 pixels

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NVIDIA 3d VISION Logo

color background use

2.6

An NVIDIA 3D Vision Logo must always appear clearly and legibly. The background color should provide sufficient contrast for a logo. The examples show all the approved color versions of a logo across the NVIDIA Color Palette. Notice that over dark or colored backgrounds, the flat color versions require the use of a white line around them, so they do not blend into the background.

NV_3DVision_Logo_Guidelines_062110 / 4.0 / 21 Jun 10

NVIDIA 3d VISION Logo

imagery background use

2.7

Photographs, 3D renderings and textures may be appropriate backgrounds if they are not too busy and if there is sufficient contrast between them and the Logo. The examples show all the approved color versions of a logo across light-, dark- and medium-toned imagery. Notice that over dark- or medium-toned imagery, the flat color versions require the use of a white line around them, for them not to blend into the background.

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NVIDIA 3d VISION Logo

Unacceptable Use

2.8

To preserve the integrity of an NVIDIA 3D Vision Logo, never alter the approved configurations or deviate from the reproduction standards detailed in these guidelines. 1. Do not reposition the elements that form a logo. 2. Do not distort a logo in any way. 3. Do not modify the color configuration of a logo. 4. Do not change the scale of the elements that compose a logo. 5. Do not remove any of the elements that compose a logo. 6. Do not outline a logo. 7. Do not create new logo designs. 8. Do not re-create or redraw any part of a logo.

1

2

3

4

5

6

7

8

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Sticker guide Sticker guide

03

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NVIDIA 3d VISION Logo

3D Vision Sticker size use

3.1

EXTRA LARGE (Shown actual size): 4.5” wide by 1.791” high / 114.3 mm x 32.74 mm For use on DLP and projection screens

NVIDIA® 3D Vision™ logo for use as a sticker are approved for use in four sizes: Extra-Large through Small. Each size has an appropriate use. Please read below for details. 2D artwork should only be used on the smallest size in cases where high quality process printing cannot be guaranteed. 3D artwork should be used exclusively on Large and ExtraLarge sizes, as 3 dimensional detail is easily decipherable. For the smallest size, artwork has been specially sized for readability and for proper border width (to match existing NVIDIA branding logo stickers). Do not reproduce artwork designed for other sizes as small size artwork.

LARGE (Shown actual size): 3.239” wide by 1.289” high / 82.27 mm x 32.74 mm For use on DLP and projection screens

MEDIUM (Shown actual size): 1.7361” wide by .69” high / 44.09 mm x 15.52 mm For use on LCD, notebook and DLP

SMALL (Shown actual size): 1.12” wide by .449” high / 28.44 mm x 11.406 mm For use on LCD and notebook

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NVIDIA 3d VISION Logo

3D Vision STICKER color callouts The NVIDIA® 3D Vision™ Logo/Sticker is intended to be used with high quality flexography or lithography only.

3.2

Pantone 376C

All white shows through as 100% silver metal substrate (sticker material)

DO NOT use silkscreen to reproduce the artwork.

Logo as Shown on Black Material

3D Die Line (in Pink)

2D

NV_3DVision_Logo_Guidelines_062110 / 4.0 / 21 Jun 10

1.791”

Extra-Large Size

and projection screens

1.791”

NVIDIA 3d VISION Logo

3D Vision READY Sticker4.5” size use 1.791”

3.3

Extra-Large Size

n DLP and projection screens

(Extra- Large Size)

EXTRA LARGE (Shown actual size): 4.5” wide by 1.791” high / 114.3 mm x 32.74 mm

1.791”

4.5”

For use on DLP and projection screens

Extra-Large Size NVIDIA® 3D Vision™ Ready logo for Forare useapproved on DLP and use as a sticker for projection screens use in four sizes: Extra-Large Extra-Large Size through Small. Each size has an For use on DLP and projection appropriate use. screens Please read below1.791” 1.289” for details.

(Extra- Large Size)

4.5” (Extra- Large Size)

4.5”

Large 2D Size artwork should only be used on Extra-Large Size and projectionthe screens smallest size in cases where

(Extra- Large Size)

For use on DLP and projection screens1.289”

high quality process printing cannot be guaranteed.

3.239”

Large Size

LARGE (Shown actual size): 3.239” wide by 1.289” high / 82.27 mm x 32.74 mm 4.5”

n DLP and projection screens

3D artwork should be used exclusively on Large and ExtraLarge sizes, as 3 dimensional detail is easily decipherable.

(Large Size) and projection screens For use on DLP

1.289” 3.239” Large Size

(Large Size)

1.289”screens Forsize, use on DLP and projection For the smallest artwork has

been specially sized for readability Large Size and for proper border width (to For use on DLP and projection screens match existing NVIDIA branding logo stickers). Do not reproduce 1.289” Medium Size artwork designed for other sizes as .69” LCD, notebook, and DLP small size artwork. Large Size

3.239” (Large Size)

MEDIUM (Shown actual 3.239” size): 1.7361” wide by .69” high / 44.09 mm x 15.52 mm For use on LCD, notebook and DLP (Large Size)

For use on DLP and projection screens

Medium Size

(Extra- Large Size)

1.7361” .69”

e on LCD, notebook, and DLP

(Medium Size)

1.7361”

3.239” (Large Size)

SMALL (Shown actual (Medium Size) size): 1.12” wide by .449” high / 28.44 mm x 11.406 mm

For use on LCD and notebook Medium Size

For use on LCD, notebook, and DLP

Small Size Medium Size se on LCD and notebook

.449” .69” 1.12”

For use on LCD, notebook, and DLP

Small Size

.449”

1.7361” (Medium Size)

(Small Size) 1.7361”

For use on LCD and notebook

Medium Size

.69”

.69”

1.12”

(Medium Size)

NV_3DVision_Logo_Guidelines_062110 / 4.0 / 21 Jun 10

NVIDIA 3d VISION Logo

3D VISION READY STICKER color callouts The NVIDIA® 3D Vision™ Ready Logo/ Sticker is intended to be used with high quality flexography or lithography only.

3.4

Pantone 376C

All white shows through as 100% silver metal substrate (sticker material)

DO NOT use silkscreen to reproduce the artwork.

Logo as Shown on Black Material

2D Die Line (in Pink)

3D NV_3DVision_Logo_Guidelines_062110 / 4.1 / 21 Jun 10