Media-Information 2013 Informatio nen aus Sta Stahlhan del und Sta hlindustrie, hlverarbeit ung
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EUROPEA N Montanund Wirts chaftsverla Postfach g GmbH. 10 51 64, 40042 Düsse PVSt, Deuts ldorf che Entgelt bezah Post AG, lt, 3018 , ISSN 0178-6571
EDITION
Steel Distr ibution & Service-C entres A Stainless | challenging Steel | A global sto year ry of succe Steel Mar ss ket Europe | High-quality ste els deman ded
Strateg ists rea d »stahlm arkt«
AMF
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»stahlmarkt «
Page
Informationen aus Stahlindustrie, Stahlhandel und Stahlverarbeitung
1 Profile1 T
Dates and planned topics
P
Rate card8
P Supplement to rate card F Formats and technical details
2 – 7
2
WWK
Stahlmarkt weltweit - zwischen Kontinuität und Volatilität
WWK
Stahldistribution und Service-Center - Chancen erschließen
WWK
Stahlrohrindustrie - international aufgestellte Branche
9 – 10 11 – 12
Information sheet 13 Bound-in inserts, loose inserts, glued-on items 13 – 14 Circulation and distribution analysis15
3-L Readership analysis
Montan- und Wirtschaftsverlag GmbH. Postfach 10 51 64, 40042 Düsseldorf PVSt, Deutsche Post AG, Entgelt bezahlt, 3018 , ISSN 0178-6571
16 – 17
Website www.stahlmarkt-magazin.de
Actual circulation 6.653 copies
Rates / Advertising options19
F
Formats and technical details20
iPad P Rates / Advertising options
»stahlmarkt « is the leading German-language medium for the steel distribution industry with a unique mix of economic and technological topics from the steel sector. ecision-makers in steel distribution enterprises, steel serD vice centers and steel trading firms, as well as from the steel producing and steel processing industries value the facts and background information p rovided by the journal.
(Annual average from July 2011 – June 2012)
1 Profile18 P
»stahlmarkt « Information about the steel industry, steel distribution, steel service center and steel processing
EUROPEAN EDITION
Steel Distribution & Service-Centres Stainless Steel
|
|
A challenging year
»stahlmarkt « - European Edition« - appears 4 times a year as a supplement to the German edition and addresses our English-speaking readers.
A global story of success
Steel Market Europe
|
High-quality steels demanded
21 – 24 25
General terms and conditions
Stahleisen Community28
Steel TV29
26 – 27 Actual circulation 8.000 copies national and international
www.stahlmarkt-magazin.de
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Target groups: Decision-makers everywhere in the steel industry: Steel distribution | Steel service centers Steel processing | Steel production | Plant engineering Information technology | Logistics & transport
05.09.12 09:39
Profile
1 AMF
1
»stahlmarkt«
2 Brief description: »stahlmarkt« is a specialized German language technical journal with primary focus on steel trade and steel processing. With topical information on market developments, marketing issue, new steel applications and technical innovations, the journal also addresses steel customers and related industries. Topical articles on developments on the international steel industry scene, with special focus on steel trade, steel production and steel processing are featured on a regular basis. Economic date from the steel processing sectors and information of general interest round off the editorial scope to the journal. 3 Target group: The complete steel trading and processing industry as well as steel users in the related sectors. 4 Frequency:
the 5th of every month
5 Format:
DIN A4
6 Volume:
63 rd year, 2013
7
Purchase price: Germany: Outside Germany:
for one year 105.00 € incl. CD-ROM of the previous volume 120.00 €
8
Official journal of: -
9
Membership / IVW, Participation: Verband Deutscher Zeitschriftenverleger e.V.
10 Publishing house: Montan- und Wirtschaftsverlag GmbH P.O. Box address: P.O. Box 10 51 64, D-40042 Düsseldorf, Germany Street address: Sohnstraße 65, D-40237 Düsseldorf, Germany Fon: +49 211 6707- 0, Fax: +49 211 6707- 517 Internet: www.stahlmarkt-magazin.de E-mail:
[email protected] 11 Publisher:
-
12 Advertising: Dagmar Dieterle-Witte manager: Phone: +49 211 6707- 518 E-mail:
[email protected]
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13 Editorial staff:
Dr.-Ing. Wiebke Sanders, Chief editor E-mail:
[email protected]
14 Breakdown of volume: Total volume: Editorial part: Advertisements: there of Situations vacant and classified ads: Advertisements by the publisher: Bound-in inserts: Loose inserts: 15 Analysis of editorial contents: Economic information:
of which Reports & balance sheets Sector & conference reports International steel Corporate news in brief Ticker news Key topics / specials: of which Strip, sheet, tube Steel trading & steel service centres Materials (stainless steel, etc.) Country specials, Germany Country specials, Europe Steel & automotive construction Building with steel Separation in production processes IT Surface treatments & galvanisation Marking & labelling Measurement and inspection Sections for general information: of which Content, editorials, references Jubilee pages Corporate publications, specialist media Events, personnel, dates Legal matters
2012 = 12 Issues 938 pages = 100.0% 672 pages = 72.0 % 266 pages = 28.0 % 29 pages = 10.9 % 26 pages = 9.8 % 16 page = 6.1 % 42 Stück 672 pages = 100.0 % 186 pages = 27.7 % 15 pages 53 pages 97 pages 13 pages 8 pages 341 pages = 50.7 % 43 pages 105 pages 46 pages 34 pages 20 pages 11 pages 16 pages 18 pages 9 pages 19 pages 10 pages 10 pages 145 pages = 21.6 % 36 pages 33 pages 19 pages 45 pages 12 pages
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Publishing and Topics Schedule
T AMF
Issue
Dates
Main topics
Trade fairs and events
1
Publication date: 08.01.2013 Advertising deadline: 06.12.2012
Special: Quality – measurement, testing, inspection Special: Construction with steel – Report on the STAHL 2012 annual conference – The automotive industry: Upward trend on the international markets – Sector Report: The construction industry remains confident
BAU, 14. – 19.01.2013, Munich
2
Publication date: 06.02.2013 Advertising deadline: 16.01.2013
Special: Steel trading & steel service centres – Company and user reports – Warehouse technology, logistics and handling systems in focus – Special: stainless steel – Incl.: Stainless steel in urban design and landscape architecture – Supplier trade fair “Z”, the door to the east – Sector Report: Dynamism on the global automotive markets
17. Handelsblatt Jahrestagung „Stahlmarkt 2013“, 13. – 14.02.2013, Düsseldorf EuroCIS, 19. – 21.02.2013, Düsseldorf LogiMAT, 19. – 21.02.2013, Stuttgart Düsseldorfer Edelstahltage, 20. – 21.02.2013, Düsseldorf Fastener Fair, 26. – 28.02.2013, Stuttgart SüdTec, 26. – 28.02. 2013, Stuttgart Subcontracting Fair „Z“ & intec, 26.02. – 01.03.2013, Leipzig
3
Publication date: 05.03.2013 Advertising deadline: 15.02.2013
Special: Steel trading & steel service centres – Special: IT in the steel market – Solutions for individual requirements – Special: Italy – Surfaces, galvanisation & Co. – Sector Report: Foreign business is becoming even more important for steel processors
CeBit 2013, 05. – 09.03.2013, Hanover Metall 2013, 06. – 08.03.2013, Munich European Coatings SHOW, 19. – 21.03.2013, Nuremberg USETEC, 20. – 22.03.2013, Cologne MECSPE, 21. – 23.03.2013, Parma Made in Steel, 03. – 05.04.2013, Milan
4
Publication date: 05.04.2013 Advertising deadline: 15.03.2013
Hanover Industrial Trade Fair 2013 – Special: Tubes, profiles & flanges – All about long products – Special: Steel trading & steel service centres – Report on the Handelsblatt annual meeting “Stahlmarkt 2013” – Sector Report: Mechanical engineering on the up again
Hanover Messe, 08. – 12.04.2013, Hanover Turning Days Süd, 14. – 17.04.2013,Villingen-Schwenningen bauma, 15. – 21.04.2013, Munich
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Issue
Dates
Main topics
Trade fairs and events
5
Publication date: 07.05.2013 Advertising deadline: 15.04.2013
Special: Siegerland/southern Westphalia – Economic trends, company portraits and user reports from the region – Special: Machining processes – Cutting & Co. – Control, trade fair on quality – Sector Report: Electrical industry profits from the energy transition
Stainless 2013 - Steel Exhibition, 14. – 15.05.2013, Brno SENSOR+TEST, 14. – 16.05.2013, Nuremberg Control, 14. – 17.05.2013, Stuttgart 13. German Flame cutting day, May 2013, Solingen
6
Publication date: 05.06.2013 Advertising deadline: 15.05.2013
Special: Austria/Switzerland – Economic trends, company portraits and user reports from the two Alpine nations – Special: Stainless steel – Incl.: Coloured stainless steel – Special: Processing – Sector Report: Intensified competition in large industrial plant construction
Turning Days Nord, 12. – 14.06.2013, Dortmund wfb, 19. – 20.06.2013, Siegen transport logistic, 04. – 07.07.2013, Munich
7
Publication date: 05.07.2013 Advertising deadline: 17.06.2013
The Omnibus of STEEL – Special: Steel trading & steel service centres – perforated sheets – Sector Report: Successful strategies in machine tool construction
8
Publication date: 06.08.2013 Advertising deadline: 15.07.2013
Special: Tubes, profiles, flanges & Co. – German companies competitive and international – Special: Machining processes – Incl.: Focus on sawing – Sector Report: Difficult business for medium-sized firms in steel construction
9
Publication date: 05.09.2013 Advertising deadline: 15.08.2013
Special: Welding & cutting – New solutions, processes, user reports on the major trade fair SCHWEISSEN & SCHNEIDEN – Special: Steel & automobiles/vehicles – Sector Report: In the forging industry, automotive suppliers enhance their foreign trade
SCHWEISSEN & SCHNEIDEN 2013, International trade fair – Joining Cutting Surfacing, 16. – 19.09.2013, Essen EMO, 16. – 21.09.2013, Hanover
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Publishing and Topics Schedule
T AMF
Issue
Dates
Main topics
Trade fairs and events
10
Publication date: 08.10.2013 Advertising deadline: 16.09.2013
Special: Steel trading & steel service centres – Incl.: Logistics & handling – In Focus: Central eastern Europe – The situation on the steel market – Special: Construction with steel – Sector Report: Sustainability provides new stimuli for metallurgical technology
Motek, 07. – 10.10.2013, Stuttgart MSV, 07. – 11.10.2013, Brno
11
Publication date: 05.11.2013 Advertising deadline: 15.10.2013
Special: Strip & Sheet / Blechexpo – stahlmarkt » Sector meeting for Blechexpo – Special: Baden-Württemberg – an economically strong region, in the steel sector too – Special: Stainless steel – Incl.: Stainless steel in chloride-containing waters – Countdown to Stainless Steel World – Sector Report: The construction equipment industry can grow globally
BLECHexpo & SCHWEISStec 2013, 05. – 08.11.2013, Stuttgart Stainless Steel World, 12. – 14.11.2013, Maastricht STAHL 2013, 28.11.2013, Düsseldorf
12
Publication date: 05.12.2013 Advertising deadline: 15.11.2013
Special: Marking & labelling – New solutions from the sector – Galvanising: Sustainability and environmental friendliness – Steel art & culture – Steel-based beauty – Sector Report: Quality and service should ensure the future of the tool industry
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»Branchentreff
Personal contacts count – the stahlmarkt » Sector Meeting is highly effective Take advantage of the opportunity for direct contacts with your target group – at the biannual stahlmarkt » Sector Meeting. Our sponsoring packages offer a wide range of possibilities for presenting yourself personally to participants as a competence partner. You can choose from a variety of sponsoring packages: – Basic Sponsoring – Special Sponsoring – Premium Sponsoring
Sector Meeting in 2013 November 2013: stahlmarkt » Sector Meeting at BLECHexpo, Stuttgart Communications Manager Hans G. Diederichs Phone: +49 (0) 2181 4729 - 900 E-mail:
[email protected]
Sponsoring creates trust Contact us. We would be pleased to advise you.
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EUROPEAN EDITION
AMF
International networking with the English-language »stahlmarkt« European Edition »stahlmarkt« has long been internationally positioned. »stahlmarkt« European Edition, which appears four times a year, is aimed at European steel dealers and steel service centres with a view of Europe and the world. 85 % of the readership of a run of 8,000 copies is located in Europe, though »stahlmarkt« European Edition is increasingly being read in Asia (8 %) and the USA (7 %).
EUROPEA N
EDITION
Steel Distri bution & Service-Ce Stainless ntres | A Steel | A challengin global sto g year ry of succe Steel Marke ss t Europe | High-quality ste els demand ed
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Publishing and Topics Schedule
EUROPEAN EDITION
AMF
2013 Issue
Dates
Main topics
Trade fairs and events
1
Publication date: 15.03.2013 Advertising deadline: 22.02.2013
Special Tubes Focus on Italy Special Steel Distribution, Service Centres & Steel Trading Special Northern Europe/UK
8th Pipeline Technology Conference, 18. – 20.03.2013, Hanover European Coatings SHOW, 19. – 21.03.2013, Nuremberg Stom-Blech, 19. – 21.03.2013, Kielce MECSPE, 21. – 23.03.2013, Parma WiN World of Industry Part II, 21. – 24.03.2013, BORU, 28. – 30.03.2013, Istanbul Made in Steel, 03. – 05.03.2013, Milan Hanover Messe, 08. – 12.04.2013, Hanover Stainless 2013, 14. – 15.05.2013, Brno Control, 14. – 17.05.2013, Stuttgart Mach-Tech, 28. – 31.05.2013, Budapest
2
Publication date: 23.08.2013 Advertising deadline: 02.08.2013
Special Central & Eastern Europe Special Turkey Special Welding & Cutting Special Steel Innovations Steel Distribution, Service Centres & Steel Trading
EMO, 16. – 21.09.2013, Hanover Motek, 07. – 10.10.2013, Stuttgart MSV, 07. – 11.10.2013, Brno
3+4
Publication date: 05.11.2013 Advertising deadline: 15.10.2013
Special Sheets & Plates / Blechexpo Special Stainless Steels Special Steel Distribution, Service Centres & Steel Trading
Blechexpo & Schweisstec 2013, 05. – 08.11.2013, Stuttgart Stainless Steel World, 12. – 14.11.2013, Maastricht STAHL 2013, 28.11.2013, Düsseldorf
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Rate card No. 57
EUROPEAN EDITION
valid from 1 January 2013
P AMF
1 Ad rates and sizes (prices in euro, surcharges non-discountable) All prices are net, without VAT. Size
Size of print area Width x height in mm
2/1 page
Trimmed size Width x height in mm *
Base rate b/w
2-colour
3-colour
4-colour
430 x 303
5,385.00
5,653.00
5,921.00
6,189.00
1/1 page
184 x 260
216 x 303
2,693.00
2,961.00
3,229.00
3,497.00
3/4 page
120 x 184
137 x 200
2,075.00
2,343.00
2,611.00
2,879.00
2/3 page, wide
184 x 174
216 x 192
1,810.00
2,078.00
2,346.00
2,614.00
2/3 page, high
120 x 260
137 x 303
1,810.00
2,078.00
2,346.00
2,614.00
1/2 page, wide
184 x 128
216 x 149
1,400.00
1,668.00
1,936.00
2,204.00
1/2 page, high
90 x 260
106 x 303
1,400.00
1,668.00
1,936.00
2,204.00
1/3 page, wide
184 x 85
216 x 106
950.00
1,218.00
1,486.00
1,754.00
1/3 page, high
58 x 260
74 x 303
950.00
1,218.00
1,486.00
1,754.00
1/4 page, wide
184 x 62
216 x 84
728.00
996.00
1,264.00
1,532.00
90 x 128
106 x 145
728.00
996.00
1,264.00
1,532.00
1/6 page, wide
184 x 40
216 x 57
503.00
771.00
1,039.00
1,307.00
1/6 page, high
58 x 128
74 x 145
503.00
771.00
1,039.00
1,307.00
1/6 page
90 x 85
106 x 102
503.00
771.00
1,039.00
1,307.00
1/8 page, wide
184 x 30
216 x 47
392.00
660.00
928.00
1,196.00
1/8 page
90 x 62
106 x 84
392.00
660.00
928.00
1,196.00
1/16 page
90 x 30
223.00
491.00
759.00
1,027.00
1/4 page, postcard
* incl. 3 mm bleed (trimming allowance) at all sides Actual circulation: 6,653 copies
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Rate card No. 57
EUROPEAN EDITION
valid from 1 January 2013
AMF
2 Surcharges: Front page, 213 x 179 mm, inkl. 4c 4,634.00 € Position: Cover page 2 3,926.00 € Cover page 4 4,062.00 € other positions can be booked for 10 % surcharge on the b/w rate for the corresponding size (non-discountable). Colours: Each standard colour Cyan, Magenta, Yellow of European scale and red HKS 13 4-colour advertisement (European scale) each special colour
Metallic and fluorescent colours
268.00 € 804.00 € 640.00 € on request
Format: There is no trimming surcharge for advertisements larger than print area. For advertisements with QR code, we add a surcharge of 100.00 €. 3 Discounts: For a booking period of one year
Series discount Quantity discount 3 – 5 advertisements 5 % 2 pages 6 – 9 advertisements 10 % 3 – 5 pages 10 – 12 advertisements 15 % 6 – 9 pages 13 – 23 advertisements 20 % 10 – 12 pages 24 advertisements 25 % from 13 pages
5 % 10 % 15 % 20 % 25 %
No discount on colour surchages, additional technical effort charged and situations vacant. Combinations: 3 % for simultaneous placement in »stahlmarkt« and »stahlmarkt European Edition« of at least 3 advertisements within one year 4 Columns: Situations vacant 1/1 page 1,730.00 € (see Information Job Market, page 8). Want ads 1/16 page 70.00 € incl. free for box no./postage for offers and Internet
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5 Special forms of advertisement:
Bound-in inserts Discountable, 1 bound-in insert = 1/1 page ad Weight up to 11g/sheet. Only total circulation 1 Sheet = 2 pages 2,044.00 € 2 Sheet = 4 pages 4,088.00 € 3 Sheet = 6 pages 6,132.00 € 4 Sheet = 8 pages 8,176.00 €
Loose inserts: Not bound in, max. size 205 x 295 mm. German circulation: 1,667.00 € Total circulation: 2,740.00 € Circulation: on request
Sticked post cards, patterns: 6 Contact:
iPad version Link with homepage, videos, etc.:
‰ 112.00 € on request
Information and booking: Dagmar Dieterle-Witte, Advertising Manager Phone +49 211 6707- 518 Fax +49 211 6707- 629 E-mail
[email protected] Contact for delivery of data, invoicing, voucher copies: Ruth Jentsch Phone +49 211 6707- 532 Fax +49 211 6707- 517 E-mail
[email protected]
7 Terms of payment: 2 % discount on payments within 14 days and net price for payments within 30 days from the date of the invoice. Bank account: Commerzbank AG Düsseldorf (BLZ 300 400 00) Account no. 1141 431 IBAN DE 88 3004 0000 0114 1431 00
9
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Supplement to rate card No. 57 valid from 1 January 2013
P AMF
Advertisement formats and rates for situations vacant / job market Format
Width x Hight in mm
1/1 page 3/4 page 2/3 page 1/2 page 1/3 page 1/4 page
184 x 260 wide
184 x 195
high
137 x 260
wide
184 x 172
high
120 x 260
wide
184 x 128
high
90 x 260
wide
184 x 85
high
58 x 260
wide
184 x 62
postcard
90 x 128
Basic rates
Internet
Print + Internet
b/w 1,730.00
250.00
1,980.00
1,169.00
250.00
1,419.00
1,040.00
250.00
1,290.00
882.00
250.00
1,132.00
525.00
250.00
775.00
442.00
250.00
692.00
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Formats and technical details
F AMF
1 Size of journal: 210 mm wide, 297 mm high, DIN A4 format untrimmed: 216 mm wide, 303 mm high. 3 mm trimming allowance at all sides Print area: 180 mm wide, 260 mm high 2 columns, 87 mm wide each 3 columns, 56 mm wide each 2 Printing and binding method: Offset, perfect binding 3 Transmission of digital data:
[email protected] 4 File formats: We recommend PDF/x-3 data files. The transmission of open data (e.g. InDesign, Quark Xpress, etc) should be avoided. The file must be printable, i.e. with all used fonts embedded in the file. Half-tone images should have a resolution of 300 dpi, line-art images a resolution of at least 600 dpi.
7 Archiving of data: As the data are archived, it is generally possible to use the data in an unchanged version for reprints. However, we do not assume any responsibility for the provided data. 8 Warranty: We accept no responsibility for the printing result, if the data (for texts, colours, artwork) provided are incomplete or deviate from the proof. Wrong exposures due to incomplete or faulty files, wrong settings or incom plete instructions will be charged extra. Also additional typesetting or copying effort and the production of faulty proofs will be extra charged. 9 Contact:
Ruth Jentsch, Order Processing Fon: +49 211 6707-566
5 Colours: European scale (CMYK) according to ISO 12647-2 (PSO), spot colours on request. For conversion and control of the colour space (ICC Color Management), please refer to the standard ECI offset profiles. (The “ECI_ Offset_2009” package is available free of charge at www.eci.org). 6 Proofs: Compulsory colour proofs according to “Media Standard Printing” (bvdm). Digitally produced proofs must be delivered with the FOGRA media wedge which is used to control color values (the media wedge can be purchased from www.fogra.org). Preprint proofs must contain an official print control strip.
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Formates
AMF
■ Type area ■ Trimmed size*
■ Type area ■ Trimmed size*
■ Type area ■ Trimmed size*
1/1 page
2/3 page, wide
2/3 page, high
Juniorpage
1/2 page, wide
184 x 260 mm 216 x 303 mm
184 x 174 mm 216 x 192 mm
120 x 260 mm 137 x 303 mm
120 x 184 mm 137 x 200 mm
184 x 128 mm 216 x 149 mm
1/2 page, high
1/3 page, wide
1/3 page, high
1/4 page, wide
1/4 page
90 x 260 mm 106 x 303 mm
184 x 85 mm 216 x 106 mm
58 x 260 mm 74 x 303 mm
184 x 62 mm 216 x 84 mm
90 x 128 mm 106 x 145 mm
1/6 page, high
1/6 page
1/6 page, wide
1/8 page
1/8 page,wide
58 x 128 mm 74 x 145 mm
90 x 85 mm 106 x 102 mm
184 x 40 mm 216 x 57 mm
90 x 62 mm 106 x 84 mm
184 x 30 mm 216 x 47 mm
* Formats incl. 3 mm bleed.
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L (LOGO)
AMF
For any bound-in insert made of a material other
will have to be paid.
Versandanschrift: Lieferung frei …. unbeschnitten in mmthan Breite x Höhe paper the publishers will first obtain approval Send to: Prepaid delivery to: Bahnstation: 1 Blatt (= 2 Seiten) from the 216 x company. 305 postal Kraft Druck Für GmbH Liefervermerk: „Zeitschrift XX“, Ausgabe (Nr.) 2 Blatt (= 4 Seiten) 432 x 305 Formats: Untrimmed in mm wide x high Industriestraße 5 – 9Uhr bis 18.00 Uhr Zeiten: Mo. Fr. 7.00 3 Blatt (= 6 Seiten) 620 x 305 1 sheet (= 2 pages) 216 x 307 76275 Ettlingen, Germany Euro-Palettenmaß: 80 x 120 cm (Höhe max. 110 cm) = 2(=x4 2pages) Blatt 432 x 307 4 Blatt (= 8 Seiten) 2 sheets xx xxx Exemplare
3 sheets (= 6 pages) 4 sheets (= 8 pages)
Quantity needed:
on request
2- and 4-sided
Indicate as reference: For „stahlmarkt“, No.
620 x 307 = 2 x 2 sheets
6-sided
fold band
fold band
fold 5 mm
297 mm trimmed
210 trimmed
216 untrimmed
307 mm untrimmed
5 mm
297 mm trimmed
e Menge:
Bound-in inserts
Technische Angaben: Beihefter sind unbeschnitten anzuliefern. Vor Auftragsannahme und -bestätigung ist ein Formats and technical details Mehrblättrige Beihefter müssen entsprechend gefalzt angeliefert verbindliches Muster, notfalls ein Blindmuster mit werden. Die Vorderseite des Beihefters ist zu Größen- und Gewichtsangabe vorzulegen. kennzeichnen. In dermust Art und Ausführung müssen Beihefter müssen soBefore gestaltet werden, sie als of the order by Technical details: Bound-in inserts: acceptance anddass confirmation Bound-in inserts be delivered with untrimBeihefter so beschaffen sein, dass eine zusätzliche Werbung erkennbar the sind, nicht mit dem Redaktionsteil publisher, a compulsory sample must be furmed edges. Multi-sheet inserts must be delivered Aufbereitung und Bearbeitung nicht erforderlich verwechselt werden nished. könnenAlso und dürfen nur für das a blank sample, with indication of size properly folded. The cover page of the insert must ist. Erschwernisse und zusätzliche Falz- und and weight, will be accepted, if no other material is be indicated. Inserts must be delivered in Klebesuch a Verkaufsprogramm eines Werbungstreibenden available. inserts must be clearly discerway werden that no additional cutting, folding or reworking arbeiten gesondert in Rechnung gestellt. Bei werben. Die Platzierung von Bound-in Beiheftern ist abhängig as advertisement, must not mistaken for is necessary. Extras andmuss additional or glumehrblättrigen Beiheftern der folding Beihefter zum von den technischennible Möglichkeiten. Beihefter, diebe auf an editorial part of the journal and must only cover work be charged separately. Multi-sheet Bund,ing also in will Einsteckrichtung geschlossen sein. In einem anderen Werkstoff als Papier gedruckt sind, the products of an advertiser. Placement of boundmust be folded onein the Erschwerniszuschlag side of the binding. allen inserts anderen Fällen muss können nur nach vorheriger, vom Verlag einzuholender in angenommen inserts may be limited by the technical feasible. If thesewerden preconditions are not met, an extra charge berechnet Zustimmung der Post werden.
307 mm
:
Formate und technische Angaben
210 mm
205 mm
5 mm 432 mm
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max. 190 mm 5 mm
620 mm
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Loose inserts, glued-on items Formats and technical details AMF
Reference to insert: Reference to the insert will be included in the advertisers’ index free of charge.
Glued-on For postcards glued inserts or advertisements, the items following rates apply: 109,00 € pro o/oo incl. postage excl. gluing costs: – Gluing by machine can be done, if glued-on edge is in parallel to the binding and at a distance between 1 and 7 cm from the binding; the height is variable. Gluing costs ar 125,– € /1,000 pieces. In other cases, including affixing at an angle, the rate for manual gluing is 185,– € /1,000 pieces. adhesive edge
Inserts: Before acceptance and confirmation of the order by the publisher, a compulsory sample must be furnished. Also a blank sample, with indication of size and weight, will be accepted, if no other material is available. Inserts may only refer to the advertiser’s products. They must be designed in such a way that they are clearly discernible as advertising. Placement options as technically feasible.
slip-in Direction
F or other advertising items (product samples, CD/DVD etc.), the rate for inserts will apply. Gluing costs will be quoted on request based on a compul sory sample. The glued area will be in parallel to the binding. Items can be affixed at variable height at a distance between 2 and 7 cm from the binding.
Send to: Prepaid delivery to:
Quantity needed:
on request
Kraft Druck GmbH Industriestraße 5 – 9 76275 Ettlingen, Germany Indicate as reference: For „stahlmarkt“, No.
Glued-on items Prepaid delivery to: to be sent to Kraft Druck GmbH Industriestraße 5 – 9 76275 Ettlingen, Germany Indicate as reference: For „stahlmarkt“, No.
Quantity needed:
on request
Deadline for delivery: Not later than 10 days after ad closing date. (see “Dates and planned topics”, pages 2 and 3) Format:
Max. 205 x 295 mm
Technical details: As the material is inserted loose, i.e. without fixture of any kind, it must be a single piece. The inserted material must be delivered in such a condition that no additional handling or processing is required. Any extra work (e.g. folding) will be separately charged. Inserts printed on a material other than paper will not be accepted unless a compulsory sample has been furnished before, for checking its suitabil ity for processing and shipping. Inserts consisting of several sheets must close up towards the binding, i.e. towards the inserting direction
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Distribution Analysis
2 AMF
1 Audited by:
3 Geographical breakdown: Percentage of actual circulation Economie region
2 Distribution: Copies per issue, annual average (July 1, 2011 to June 30, 2012) Print run
Actual circulation:
Germany
6,970
%
copies
95.87
6,378
Outside Germany
4.18
275
Actual circulation
100.00
6,653
6,653
thereof outside Germany
275
Summary of the surveying method
Sold circulation:
1,122
thereof outside Germany
181
Subscribed circulation:
1,122
thereof to members
1. Method: Analysis of recipient structure by data evaluation 100 % survey
Single copies sold:
–
Other paid circulation:
–
Free copies: Surplus, courtesy and archive copies
5,531
–
– thereof outside Germany
94
2. Population: actual circulation in Germany 6,653 = 100 % 3. Sample: 100 % survey 4. Target persons of the survey: – 5. Period of the survey: July 1, 2011 – June 30, 2012 6. Survey conducted by: Montan- und Wirtschaftsverlag GmbH
399
A detailed description of the surveying method is available at www.stahleisen.de/erhebungsmethoden
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Data on readership structure 1. Trade affiliation
3. Area of responsibility within company
»stahlmarkt« reaches the entire sector
»stahlmarkt« is read in all areas of the company 44%
Steel distribution Steel further processing
24%
32,7%
Management
15%
Steel production
38%
Purchasing
23%
Steel trading
52%
Trade / sales
18,7%
Marketing
Steel service centres
7%
Organisation / administration
Other sectors
7%
Planning / project planning
2. Position within company
18% 8,7%
Research / development
4,7%
Production
4%
»stahlmarkt« reaches the top decision-makers Department Manager
36%
Board member/Managing Director
25% 21%
Head of department, division, operations, works
Specialist Owner / non-managing co-owner Project manager Other position
7% 6% 3%
4. Decision-making authority for purchases Readers who make or prepare decisions
40%
You make decisions with colleagues as a team 25%
You make decisions alone / delegate decisions You prepare decisions (by obtaining information, through analyses or recommendations) Or you are not involved in decision-making
22 % 13%
2%
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Data on readership structure 7. Employees in works
5. Annual spending volumes 25%
Below EUR 100,000 100,000 to below EUR 1 m.
22% 33%
EUR 1 m. or more
Less than 10
20%
10 – 49 persons
20% 19%
50 – 99 persons 100 – 249 persons
6. Exploitation of »stahlmarkt« 91%
10 - 12 issues 7 - 9 issues
4%
1 - 6 issues
5%
11%
250 – 499 persons
9%
500 – 999 Personen
9% 12%
Over 1,000 persons
»stahlmarkt« readers do not miss any issues · Each issue is read more than three times on average and for over 50 minutes · 3.4 readers per issue increases the chances of your advertisement making contact
8. Professional qualifications 47%
University degree Vocational training
21% 15%
Abitur (“A” levels)
Brief description of surveying methods 1. Form of survey
Advertising Copy Test, stahlmarkt 5 / 2011
2. Population tested
Reader survey, 2011
3. Sampling
Random sampling from subscribers’ file
Realschule
7%
Hauptschule
2%
Other
8%
4. Person surveyed Determination of reader of test issue in the works. Selection of most “senior” reader 5. Survey method
Telephone interviews (C. A.T. I.)
6. Number of cases
150 interviews (net)
7. Sampling period
05.05. – 16.06.2011
8. Implementation
ProTEC Marketing, Würzburg / Munich
Media stahlmarkt_engl_2013.indd 17
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Website Profile
1 AMF
1 Web adress: www.stahlmarkt-magazin.de 2 Brief description: Comprehensive Internet offer with topical news, product database and job market 3 Target group:
he complete steel trading and processing indusT try as well as steel users in the related sectors.
4 Publishing house: Montan- und Wirtschaftsverlag GmbH Sohnstraße 65, D-40237 Düsseldorf P.O. Box 10 51 64, D-40042 Düsseldorf Contact Editorial staff: Dr. Wiebke Sanders Phone: +49 211 6707-538 E-mail:
[email protected] Contact Online advertising: Dagmar Dieterle-Witte Phone: +49 211 6707-518 E-mail:
[email protected]
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Website Rates / Advertising options
P AMF
1 Rates and advertising options: Typ of advertising
Position
Format / size in pixels
Max. data volume
Rate in € per time unit
Skyscraper
Start page and all subordinate pages
160 x 600 / 120 x 600
40 KB
498,00 / p. month
Full Banner
Start page and all subordinate pages in rotation sequence with max. 3 further bannders
468 x 90
40 KB
398,00 / p. month
Content Ad
start page
170 x 100 / 234 x 60
40 KB
298,00 / p. month
Content Ad
subject level
170 x 100 / 234 x 60
40 KB
198,00 / p. month
Content Ad
start page
170 x 50
40 KB
298,00 / p. month
Content Ad
subject level
170 x 50
40 KB
98,00 / p. month
all rates are net, without VAT
2 Discounts:
on request
3 Columns: –
4 Special topics: – 5 Terms of payment: 2 % discount on payments within 14 days, and net price for payments within 30 days from the date of the invoice.
Commerzbank AG Düsseldorf (BLZ 300 400 00) Bank account: Account no. 1141 431 IBAN DE 88 3004 0000 0114 1431 00
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Website Rates / Advertising options
F AMF
1 File formats: gif, jpg swf, flash
max. 40 kB max. 40 kB
The data volumes (kB) indicated are maximum values, including all data required to define the advertisement (incl. data to be downloaded, sniffer code, artwork, flash, etc.). 2 To be sent to: Please send the material for your advertising campaign to:
[email protected]
3 Deadline:
3 days before start of the campaign
This deadline gives you and us enough time to test the formats and ensure a smooth start of the campaign. We accept no responsibility for delays due to receipt of the material after the above specified deadline.
1
Along with the delivered data, we need the following meta-information: – Name of customer – Name of campaign – Period booked – Site covered – Positioning of the site – Type of advertising – Customer’s point of contact – Name of motif (optional) – Click URL Reporting: On request, you will receive an evaluation of the advertising effect and Ad clicks. 4 Contact: Dagmar Dieterle-Witte Phone: +49 211 6707- 518 E-mail:
[email protected]
Banner types: Full Banner
Skyscraper
Content Ad
Content Ad
160 x 600 120 x 600
468 x 60
170 x 100 234 x 60
170 x 50
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iPad
General notes Digital stahlmarkt on the iPad 1. General With the digital version of stahlmarkt, the monthly issue of stahlmarkt can be read on the iPad. Within the App, the current as well as past issues can be downloaded and read at any time, even if the iPad is offline, e.g. on the aeroplane. Once an issue of the journal has been downloaded on the user’s iPad, it remains on the iPad unchanged. It will not be updated.
In the optimal case, you would send us an HTML file or a free text (please clearly indicate which URL belongs to which area). If we only receive one URL, the complete advertisement will become clickable. The URLs may be click commands. However, it is not possible to integrate tracking pixels.
The stahlmarkt App offers three forms of advertising:
3. Static advertisements with video
– static advertisements – static advertisements with video – interactive advertisements
As the digital issues can also be downloaded and read after the time of their publication (like the printed edition), target URLs should be active for at least 6 months. The same applies to the buttons and links.
Static advertisements with video provide the possibility of running a video. The video will only run when the user is online. For playing the video, the stahlmarkt App will integrate a play button into the static image (see figure 1). When clicking on the play button, the video will start running in the full-screen mode (figure 2).
The below information describes the above listed advertising options and their technical specifications.
After playing the video, the App will return to the state shown in figure 1.
As there is no flash player on the iPad, it is necessary to ensure that the linked sites do not contain any flash elements.
2. Static advertisements Static advertisements consist of a static image that can be linked. A special feature is that one or several areas of the image can have different target URLs. This is realized by an HTML image map, which uses area elements to define the upper left and lower right corner of a rectangle. This rectangle is the clickable area for the desired link. Only rectangular areas are possible.
Figure 1
Video formats: Spot material in high quality – preferably Windows Media or mp4 – 16:9 with 1,024 x 576 px or higher, 24 - 25 frames/ second, 4 Mbit encoding rate, stereo sound 44 kHz sampling.
Figure 2
Media stahlmarkt_engl_2013.indd 21
1
21 05.09.12 09:40
3. Static advertisements with photo gallery Within the advertisement, a photo gallery can be provided. The gallery will be started by clicking. It will run in a screen which is either part of the advertisement or placed in front of the advertisement as a frame (figure 3 – 3a - c). The user may click through a sequence of photos. Each photo may be enhanced by a short commentary. (The max. number of photos is 10). Image formats: JPG, maximum data volume: 200 kB per photo. Make sure that you clearly indicate which photos and texts shall go together. 4. Interactive advertisements
Figure 3
Figure 3a
Interactive advertisements offer extensive options for the integration of video and sound as well as for animation and interaction with the user. This is achieved by way of an interactive advertisement being a HTML site capable of using all options provided by HTML 5 on the iPad in the Mobile Safari. This HTML site is then loaded and displayed on the advertisement site in the App during scrolling. Specifically, this means that practically everything that can be illustrated in Mobile Safari can also be applied to an advertisement. All elements of the advertisement are completely downloaded to the iPad together with the journal and are fully functional, even if the user is offline. In addition to the interactive HTML site there are also so-called default and transition images. The default images are displayed to users who still have an older version of the App which does not support all interactive functions. Transition images are shown to the user while the HTML advertisement is loaded and configured in the background. As soon as the configuration is completed, the image changes to the HTML advertisement. If the motives of the transition images and the first image of the interactive motive are equal, it is sensible that the arrangement of all elements corresponds pixel-precise; otherwise the motive displays definite skips when the advertisement changes from transition to interactive. The transition images are furthermore used to provide an advertisement preview during scrolling through the journal navigation.
Figure 3b
Figure 3c
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iPad
General notes The three described elements (interactive HTML site, default images, transition images) have to be delivered within one container. The application of CSS and Javascript is easily possible, just as the application of Javascript libraries and frameworks such as jQuery. There is one general rule: If it runs in Mobile Safari on an iPad, it most probably also runs in the stahlmarkt App as an advertisement. Important: For all interactive advertisements it has to be ensured that the user can reach the next journal page also through „wiping“, meaning a wiping function within the display may have to be activated by a button etc. in the display if required. Other Please note that the iPad scales all JPEGs with more than 2,000,000 pixels. Width and height are hereby divided by the smallest power of two necessary to push the number of pixels below 2,000,000.
1
5. Tracking The use of click commands or redirects to track the clicks is possible for all mentioned forms of advertising; however, these click commands/redirects cannot contain any dynamically replaceable random number/time stamp. For technical reasons the tracking of advertising clicks is not possible, mean ing tracking pixels etc. cannot be applied. However, regardless of the technical options it would make little sense to track the advertising clicks, as the user does not have to be online to use the stahlmarkt App. In other words: The advertising clicks made by the user while he is offline would not be tracked so that the actual resulting sum of the clicks would be utterly useless because only such users who were actually online while clicking on the advertisement would in effect be counted.
More informations: internet, downloads, videos www.stahlmarkt-magazin.de/crossmedia
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iPad
Visualization examples
2
Digital stahlmarkt on the iPad Data entry after a touch on the screen Clickable advertisement in the stahlmarkt App One click on the advertisement …
… takes you directly to your website. Integration of a video
… and a contact window will pop up. Make digital use of bound-in inserts
One click on the play button …
… starts your video.
New motive by a touch on the screen Touch the advertisement …
… and a new advertisement motive will appear.
Media stahlmarkt_engl_2013.indd 24
Touch a button or the complete advertisement …
A click on the bound-in insert of the journal … … opens a new window with the digital version of the insert. The window can be actively closed.
Integration of an advertorial Informations, …
… images and videos provide the reader comprehensive information.
24 05.09.12 09:44
iPad
Formats, rates, tech. information and ad types 1. Rates: Clickable advertisements in the stahlmarkt App 250.00 € Integration of a video 1,500.00 € New motive upon screen touch 900.00 € Image gallery opens upon screen touch 900.00 € Touching the screen activates sounds 100.00 € Upon screen touch a window opens for typing in data 150.00 € Insert of four to eight pages on the iPad 3,100.00 € Advertorial on the iPad (1/1 page, 4-colour)3,500.00 € 2. Formats: Max. data volume (incl. default and transition images): 5 MB Default and transition images: File format: JPG Max. data volume: 200 kB per image Video formats: Preferably Windows Media or mp4 - 16:9 with 1,024 x 576 px or larger, 24 - 25 frames/second, 4Mbit encoding rate, stereo sound 44 kHz sampling 3. Max. data volume:
up to 5 MB
4 Advertorial: Text as Word file; images as EPS, JPG, PDF or TIF 5. To be sent to:
5. Deadline:
P
20 days prior to publishing date of the printed edition
This deadline gives you and us enough time to test the formats and ensure a smooth start of the campaign. We accept no responsibility for delays due to receipt of the material after the above specified deadline. Along with the delivered data, the following information must be provided: From: – Company – Contact – Phone – E-mail – Journal/issue – Advertiser’s name/motive – Name of motive (optional) – Date of advertising order – Customer’s point of contact 6. Contact: Dagmar Dieterle-Witte Phone: +49 211 6707-518 E-mail:
[email protected]
ontan- und Wirtschaftsverlag GmbH M Dagmar Dieterle-Witte P.O. Box 10 51 64 D-40042 Düsseldorf/Germany
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General terms and conditions of business for advertising and insert supplements in newspapers and periodicals Section 1 The “advertising order” – as it is intended in the following general terms and conditions of business – is the contract for publication of one or more advertisements by an advertiser in a publication for the purpose of distribution. Section 2 In case of doubt, advertisements shall be requisitioned for publication within one year after the publishing agreement is concluded. If the right to requisition individual advertisements is granted under the terms of an agreement, the order must be carried out within one year after publication of the first advertisement, insofar as the first advertisement is requisitioned and published within the time period designated in Section 1. Section 3 With the closing of agreements, the Ordering Party is also entitled to requisition other advertisements, in addition to the number of advertisements named in the order within the time period agreed upon, or that which is cited in Section 2. Section 4 If an order is not filled for reasons that are not the fault of the publisher, the Ordering Party, notwithstanding additional legal obligations, shall pay the publisher the difference between the promised discount and the discount corresponding to the actual purchase. This payment is not required, if the non-fulfillment is due to force majeure within the risk area of the publisher. Section 5 Orders for advertisements and inserts, which are expressly to be published exclusively in specific numbers, issues or in specific places of the publication, must be received by the Publisher in sufficient time, so that the Ordering Party can be informed prior to completion of the advertisement, in the event that the order cannot be executed in this manner. Categorized advertisements shall be printed in their respective categories, without requiring this to be expressly agreed upon. Section 6 The Publisher reserves the right to refuse advertising orders – as well as individual requisitions within the terms of a contract – and insert orders based on the content, the source or the technical form according to uniform, fact-based principles established by the Publisher, if their content violates applicable laws or official regulations or if their publication is unreasonable for the Publisher. This also applies to orders placed by agencies, receiving agents or representatives. Insert orders are only binding for the Publisher after presentation and approval of a sample of the insert. Inserts having a design or presentation that create the impression for the reader that they are part of the publication, or which contain third-party advertisements, shall not be accepted. The Ordering Party will be informed immediately regarding the refusal of an order.
Section 10 If no specific size has been stipulated, the actual print size customary for the type of advertising shall be the basis for invoicing. Section 11 In the event that the Ordering Party does not pay in advance, the invoice shall be sent immediately, if possible, however, fourteen days after publication of the advertisement. The invoice shall be paid within the period as indicated in the price list, unless a different payment period or prepayment has been agreed upon in individual cases. Possible discounts for early payments are granted according to the price list. Section 12 In the case of delayed payments, or those allowed an extended time for payment, interest and collection fees will be charged. In case of delayed payment, the Publisher can hold back further execution of the current order until payment has been made, and can demand prepayment for the reMayning advertisements. In case of reasonable doubt of the Ordering Party‘s ability to pay, the Publisher shall be entitled to make the appearance of further advertisements dependent on prepayment of the amount and the settlement of any open invoice amounts, even within the duration of an advertisement contract, regardless of the terms of payment that were originally agreed upon. Section 13 Upon request, the Publisher shall deliver a specimen of the advertisement along with the invoice. Depending upon the type and scope of the advertising order, the specimens shall be delivered as clippings, entire pages or entire issues. If a specimen can no longer be obtained, the Publisher shall provide instead a legally binding certification of the publication and distribution of the advertisement. Section 14 The Ordering Party shall bear the costs for the production of ordered printing documents and drawings, as well as for the considerable modification of previously agreed upon versions, which the Ordering Party has requested or for which he is responsible. Section 15 In case of a contract for multiple advertisements, a claim to reduction in price may result from a reduction in circulation, if the average circulation for the insertion year, beginning with the first advertisement, is below the average circulation stated in the price list or otherwise, or – if no circulation quantity is stated – is less than the average circulation sold (for trade journals, this can also be the average number actually distributed) in the previous calendar year. A drop in circulation only grants the right to price reduction when – for circulations of up to 50,000 – it amounts to 20 %. Furthermore, claims to price reduction are excluded, if the Publisher has informed the Ordering Party in due time of the drop in circulation, allowing time for withdrawing from the contract prior to publication.
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Section 7 The Customer is responsible for the punctual delivery of the advertisement copy and error-free print documents or inserts. For recognizably unsuitable or damaged print documents, the Publisher shall request a replacement immediately. The Publisher guarantees the printing quality customary for the designated publication, within the limits set by the printing documents. Section 8 In case of illegible, incorrect or incomplete printing of the advertisement, in whole or in part, the Ordering Party is entitled to a reduction in payment or to a correct substitute advertisement, but only to the extent that the purpose of the advertisement has been impaired. If the Publisher should exceed a reasonable time period set for the publication of the substitute advertisement, or if the substitute advertisement again contains errors, the Ordering Party has the right to reduction in payment or a cancellation of the order. Indemnity claims arising from positive breach of obligation, negligence in contracting and mishandling are excluded – including orders placed by telephone; indemnity claims due to impossibility of performance and delay are limited to the replacement of foreseeable damages and, in the monetary amount, to the compensation to be paid for the affected advertisement or insert. This does not apply to intentional and gross negligence of the Publisher, its legal representatives and agents. The liability of the Publisher for damages due to lack of guaranteed qualities shall reMayn unaffected. Furthermore, the Publisher is not responsible for the gross negligence of its agents in commercial transactions; in all other cases, the liability for gross negligence with respect to businesspersons is limited in its extent to the foreseeable damages up to the amount of the cost of the affected advertisement. With the exception of defects that are not obvious, complaints must be put forward within 4 weeks of receiving the invoice and receipt. Section 9 Proofs are provided only when expressly requested. The Ordering Party bears responsibility for the correctness of returned proofs. The Publisher shall take into account all error corrections which are communicated to it within the period set at the time of forwarding the proofs.
Section 16 In the case of keyed advertisements, the Publisher shall take as much care in handling and punctually passing on the offers as would a responsible businessman. Registered and express Mayl responses to keyed advertisements shall only be forwarded by conventional post. Responses to keyed advertising shall be kept for four weeks. Responses not collected within this time period will be destroyed. The Publisher will return valuable documents without being obligated to do so. The Publisher reserves the right, in the interest of the Ordering Party and for the protection of same, to open incoming offers for inspection purposes, so that the misuse of keyed advertising services is prevented. The Publisher is not bound to forward business recommendations or offers to act as agents. Section 17 Print documents are returned to the Ordering Party on express request. The obligation of retention shall end after a period of one year. Supplementary terms and conditions of business of the Publisher a) In regard to changes in advertising prices, reduction in prices for current orders take effect immediately and price increases take effect following a waiting period set by the publisher. Reference to the corresponding valid price list may be found in the Imprint. b) The exclusion of competing companies can only be agreed upon for two pages lying opposite of one another. Excluding the competition cannot be guaranteed, when a specific advertisement has been bindingly accepted and confirmed. c) Verbal acceptance (such as for placement) first becomes binding with written confirmation by the Publisher. d) Advertising agencies and other advertisers are obliged to adhere to the price list of the Publisher in their offers, contracts and invoices in respect of advertisers.
We also offer our general terms and conditions of business as a PDF file for downloading. In that way, you make read them offline at your leisure. In the event that you do not have the Acrobat Reader necessary for reading the PDF file, you may obtain this free of charge at the Adobe Web site. In case of changes the actual version of these General Terms are to be found at the internet site www.stahleisen.de 01. September 2007
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Stahleisen-Community
stahl und eisen
MPT International
STAHL
stahlmarkt
The market leader in German language countries for top decision-makers
The leading international technical steel journals in English, Chinese, Russian and Portuguese language MPT China MPT Russia MPT Brazil
The technical journal which creates market transparency for materials
The magazine for the steel producing, trading and processing industries
Books
Jahrbuch Stahl
The Key to Steel Industry Suppliers
CD-ROMs
Homepage
Technical information in digital form with search function
www.stahleisen.de
Technical books published by Verlag Stahleisen and other specialized publishers from all around the world
Reference work for technical information and contacts from the steel industry
International reference work in the English language
stahlmarkt European Edition Business Journal for Europe´s steel producing, trading and processing industry
Daily news service and plenty information
28 Media stahlmarkt_engl_2013.indd 28
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Portrait Online-Video
1
Your producer of high-class videos
For additional information, visit us at www.steeltv.de
: from 1,900 € Trade fair film
from 3,500 € Product film:
om 3,500 € Image film: fr Present your company in a high-class image film. SteelTV will develop a concept tailored to your personal wishes. An image film is the optimal means to present your company and your mission.
Present your products and services in moving pictures. SteelTV gets your message across in a technically and visually highly proficient way.
We throw the spotlight on your trade fair presentation.
This rate includes:
This rate includes:
This rate includes:
· · · · · ·
· · · · · ·
· · · · ·
consulting storyboard shooting cutting post-production scoring ( speaker, unlicensed music )
Steel
consulting storyboard interview by our editor shooting post-production scoring ( speaker, unlicensed music )
consulting concept interview by our editor shooting post-production
Sales + Marketing · Ulrike Zeimes · Fon: +49 211 6707-587 · E-Mail:
[email protected] Editor · Markus Huneke · Fon: +49 211 6707-569 · E-Mail:
[email protected]
Medie_Karte_SteelTV_eng.indd Media stahlmarkt_engl_2013.indd1 3
23.08.12 09:45 10:50 05.09.12
Sales Offices Advertising Manager Dagmar Dieterle-Witte Sohnstraße 65, 40237 Düsseldorf Telefon: +49 211 6707-518 Telefax: +49 211 6707-629 E-Mail:
[email protected] Editor-in-Chief Dr. Wiebke Sanders Phone: +49 211 6707-538 Fax: +49 211 6707-540 E-mail:
[email protected]
Germany
International
Klaus Peter Maaßen Phone: +49 211 6707-576 Fax: +49 211 6707-597 Mobil: 01 60 / 97 85 86 58 E-mail:
[email protected]
Austria Verlagsbüro Ewald Rangk Heckenackerweg 1 76746 Bischweir Phone: +49 7224 2076 Fax: +49 7224 1578 Mobil: 01 73 / 278 53 50 E-mail:
[email protected]
Henning Schneider Phone: +49 211 6707-575 Fax: +49 211 6707-597 Mobil: 01 60 / 97 85 86 73 E-mail:
[email protected] Baden-Wurttemberg Medien Service Michael Fuhrmann Waiblinger Straße 6 D-71404 Korb Phone: +49 7151 20554-20 Fax: +49 7151 20554-29 Mobil: 01 60 / 97 30 66 47 E-mail:
[email protected] Bavaria Verlagsbüro Hubert Hunscheidt Am Falchen 46 D-86983 Lechbruck Phone: +49 8862 8146 Fax: +49 8862 7449 Mobil: 01577 / 17 51 343 E-mail:
[email protected]
Media stahlmarkt_engl_2013.indd 4
Switzerland Rico Dormann Media Consultant Marketing Moosstr. 7 CH-8803 Rüschlikon Phone: +41 44 7208550 Fax: +41 44 7211474 E-mail:
[email protected] Italy Quaini Pubblicita Via Meloria, 7 I-20148 Milano Phone: +39 02 39216180 Fax: +39 02 39217082 E-mail:
[email protected]
USA 4M Media & Marketing 12, Walden Place Huntington, NY, 11743 Phone: +1 631 6733199 Fax: +1 631 6730072 E-mail:
[email protected] Brazil Silvia Nunes · S14 Edições Av. Nossa Senhora de Copacabana, 895/ cj.1.201 22060-001 Copacabana, Rio de Janeiro – RJ Phone +55 21 2247-2766 Phone +55 21 2267-2443 E-mail:
[email protected]
Communications Manager: Hans G. Diederichs stahlnews.de GmbH & Co. KG Rhenaniastr. 26 D-41516 Grevenbroich Phone: +49 2181 472 99 00 Great Britain Fax: +49 2181 472 99 09 Renate und Julian Maddocks-Born Mobil: +49 151 22 31 82 61 International Trade Show Link Ltd. E-mail:
[email protected] Ramsay House, Marchmont Farm Link Road, Hemel Hempstead Hertfordshire, HP2 6JH Phone: +44 1442 230033 Fax.: +44 1442 219898 E-mail:
[email protected] E-mail:
[email protected] 05.09.12 09:45
