MARKETING CALENDAR. Dates, events, and marketing ideas to grow your business in 2016

2016 MARKETING CALENDAR Dates, events, and marketing ideas to grow your business in 2016 JANUARY 2016 MONTHLY AWARENESS MON TUES WED THURS FRI ...
Author: Rose Norris
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2016 MARKETING CALENDAR Dates, events, and marketing ideas to grow your business in 2016

JANUARY 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» Blood Donor Month » Mentoring Month » Weight Loss Awareness New Year’s Day

MARKETING IDEAS » Create a Customer Loyalty » New Year’s Resolutions » Weight Loss Tips » Holiday Round Ups » Anniversary Sales » MLK Day of Service » Weight Loss Tips » Participate in a Blood Drive

Referral Program

Martin Luther King Day

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National Popcorn Day

Compliment Day

FEBRUARY 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» Heart Disease Awareness » Black History Month » Children’s Dental Month Groundhog Day

Wear Red Day

Superbowl

Mardi Gras

Lincoln’s Birthday

Valentine’s Day

MARKETING IDEAS » Heart Healthy Tips » Wear Red Day Social Media » Superbowl Recipes » Chinese New Year Parade » Mardi Gras Recipes » Valentine’s Day Decor » President’s Day Sales

Chinese New Year

Presidents’ Day

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MARCH 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» Reading Awareness Month » Women’s History Month » National Nutrition Month Employee Appreciation Day

Read Across America Day

MARKETING IDEAS » Read at a School » Employee Appreciation Day » Bake Pies for Pi Day » Spring Cleaning Promotions » St. Patrick’s Day Decor » Easter Egg Hunt » Easter Decor and Recipes

International Women’s Day

Daylight Savings (1 hour ahead)

National Puppy Day

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First Day of Spring

St. Patrick’s Day

3.14 Pi Day

Good Friday

Easter Sunday

APRIL 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

» Autism Awareness Month » Financial Literacy Month » National Mathematics Month » Sexual Assault Awareness » Earth Month » National Volunteer Month » Jazz Appreciation Month

FRI

April Fools Day

World Health Day

MLB Opening Day

MARKETING IDEAS » April Fools Day » Tax Tips and Advice » Volunteer at a Local Event » Passover Recipes » Earth Day Tips and Events » Take Your Child to Work » Spring Sports

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National Grilled Cheese Day

Tax Day

National Library Workers Day

Earth Day & Passover

Administrative Professionals Day

Take Child to Work Day

Arbor Day

SAT

SUN

MAY 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

Kentucky Derby

Mothers’ Day

» ALS Awareness » Asthma Awareness » Asian Pacific American Heritage Month » Motorcycle Awareness » Stroke Awareness » Jewish Heritage Month

Teacher Appreciation Day

MARKETING IDEAS » Cinco de Mayo Celebration » Mother’s Day Gift Guide » Memorial Day Remembrance » Wedding Season » Vacation Travel Tips » Participate in local events

Cinco de Mayo

Armed Forces Day

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Memorial Day

National Burger Day

JUNE 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» Carribbean American Heritage Month » LGBT Pride Month » National Safety Month Doughnut Day

MARKETING IDEAS » D-Day Remembrance » Flag Day Activities » Father’s Day Gift Guide » Picnic Day Recipes » Graduation Gift Guide » Summer Planning » July 4th Promotions

D-Day

Flag Day

First Day of Summer

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International Picnic Day

Father’s Day

JULY 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» National Ice Cream Month » National Grilling Month

MARKETING IDEAS » July 4th Recipes, Decor, Party Planning, Events, etc. » Summer Safety Tips » Shark Week » Share customer reviews » Participate in local events » Seasonal Promotions

Independence Day

International Kissing Day

National French Fry Day

National Ice Cream Day

Parents Day

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AUGUST 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

» Children’s Eye Health Month » National Golf Month » Breastfeeding Month » Immunization Awareness

International Friendship Day

MARKETING IDEAS » State Fair Season » Back to School Promotions » Labor Day Promotions » End of Summer Sales » Hot Weather Promotions » Relaxation Day Events » Senior Citizen Discount » Sand Castle Building Contest

Left Handers Day

National Relaxation Day

World Humanitarian Day

Women’s Equality Day

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SUN

Senior Citizens Day

SEPTEMBER 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» Childhood Cancer Awareness » Hispanic Heritage Month » National Preparedness Month » Wilderness Month » Life Insurance Awareness

MARKETING IDEAS

Labor Day

Patriot Day

» Back to School Promotions » Labor Day Promotions » School Supplies Drive » Charity Events » Football Themed Promotion » Sponsor Local Sports Team

International Day of Peace

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First Day of Fall

National Coffee Day

OCTOBER 2016 MONTHLY AWARENESS

MON

TUES

Rosh Hashanah

Taco Day

WED THURS

FRI

» Fire Prevention Month » Breast Cancer Awareness » Literacy Awareness » LGBTQ History Month » Bully Prevention Month » Italian American Heritage Month » Polish American Heritage Month

MARKETING IDEAS » Columbus Day Specials » Jewish Holidays » Halloween Costume Contest » Decorate for Halloween/Fall » Host an Instagram Contest » Start Thanksgiving Marketing

Columbus Day

Yom Kippur

Boss’s Day

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Halloween

National Chocolate Day

SAT

SUN

NOVEMBER 2016 MONTHLY AWARENESS

MON

TUES

» Movember for Men’s Health » Lung Cancer Awareness » Epilepsy Awareness » National Novel Writing Month » Native American Heritage Month

WED THURS

FRI

SAT

Daylight Savings Time Ends (1 hour back)

Sandwich Day

MARKETING IDEAS Election Day

» Thankful Campaigns » Election Day Event » Recycling Campaign » Lung Cancer Charity Walk » Thanksgiving Recipes » Thanksgiving Food Drive » Local 5k run/walk » Small Business Saturday Promotions » Holiday Gift Guides

America Recycles Day

Veteran’s Day

Great American Smokeout

Thanksgiving

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Cyber Monday

SUN

Black Friday

Small Business Saturday

DECEMBER 2016 MONTHLY AWARENESS

MON

TUES

WED THURS

FRI

SAT

SUN

» National Influenza Vaccation Week (first week) » Safe Toys & Gifts Month World AIDS Day

Cookie Day

MARKETING IDEAS » Holiday Gift Guides » Instagram & Facebook Contests/Giveaways » Holiday Recipes » Holiday Decor » Winter Preparedness Tips » Extreme Weather Promotions » New Year’s Event Guide » New Year’s Promotions » End of Year Review

Pearl Harbor Day

1st Day of Winter

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Human Rights Day

Hanukkah Starts Christmas Eve

New Year’s Eve

Christmas

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