KEYSTONE COMMUNITIES DESIGNATION APPLICATION PROCESS

KEYSTONE COMMUNITIES DESIGNATION APPLICATION PROCESS #PDCVitality 2016 Pennsylvania Downtown Center Conference First Steps 2 ¨ To begin the proc...
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KEYSTONE COMMUNITIES DESIGNATION APPLICATION PROCESS #PDCVitality

2016 Pennsylvania Downtown Center Conference

First Steps 2

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To begin the process of applying for a Pennsylvania Department of Community and Economic Development (DCED) Keystone Communities Program Designation: ¤ ¤ ¤ ¤ ¤

Read the Keystone Communities program guidelines Contact your DCED Regional Director Read the Keystone Communities program guidelines (again) Contact the Pennsylvania Downtown Center (PDC) Read the Keystone Communities program guidelines (yes, again)

Designation Types 3

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Discuss as an organization, as a community (or communities), and with your DCED Regional Director and PDC the different types of designation and what fits best with the Vision, Mission, Goals, and capacity of your organization and community (or communities). Basic Designation Types: ¤ ¤ ¤

Keystone Main Street Keystone Elm Street Keystone Community

Basic Application Components/Requirements 4

Keystone Main Street Application Requirements Identification of Community Five Year Strategy Manager Sustainability Plan Project Area Map Municipal Resolution Organizational Identification Vision & Mission Statements Commitment to Historic Preservation Copies of: Market Assessment Image Development Report

Basic Application Components/Requirements 5

Keystone Main Street – Multi-Municipal Application Requirements Identification of Communities

Five Year Strategy

Common Theme

Manager Sustainability Plan

Geographic Connection

Project Area Map

Define Each Viable Downtown

Identify Lead Municipality

Vision & Mission Statements

Municipal Resolutions

Commitment to Historic Preservation

Define Lead Organization Copies of:

Market Assessment Report

Image Development Report

Basic Application Components/Requirements 6

Keystone Elm Street Application Requirements Identification of Community (or Communities) Five Year Strategy Identification of Elm Street Designation Criteria Manager Sustainability Plan Project Area Map Municipal Resolution Organizational Identification

Basic Application Components/Requirements 7

Keystone Community Application Requirement Identification of Community Five Year Strategy Manager Sustainability Plan Organizational Identification Project Area Map Municipal Resolution(s) Organizational Identification

Friendly Formatting Suggestions 8

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1 – Arrange documentation in order of the application requirements in the guidelines (rule of thumb for designation and funding applications). 2 – Section Tabs/Dividers are appreciated and recommended. 3 – Submitting documents in a 3-Ring Binder is not required, nor recommended. More important to ensure documents are in order of the guidelines and dividers are in place – application packet can be rubber band-bound or clip-bound.

Identification of Community 9

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Define the Regional Context

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Identify Substantive Assets

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Explain how Substantive Assets and Regional Context are related and will impact your community revitalization effort Note: the following recommended formatting/process is not required, but based on experience and results is recommended

Identification of Community 10

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Regional Context ¤ ¤

Identify the Municipality and the County (1-2 paragraphs) Suggested information to include: n

n

n

Population of the Municipality and the County and what percentage of the County’s population is in the Municipality In terms of population, size, employment/employers, and economic impact, where does the Municipality rank within the County Demographic and Socio-Economic Information from the U.S. Census Bureau such as Age, Race, Gender, and Nationality/Ethnicity of Population, Number of Households, Average Income of Households, etc. n

Note: Indicate if information is sourced from the 2010 Census or from your community’s most recent American Community Survey

Identification of Community 11

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Regional Context (1 paragraph) ¤

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What part of the Commonwealth does the community traditionally identify with? What is the DCED Region? (required) What is the PREP region and the Workforce Development Board region and what entity leads economic development in your County? (suggested) What is the Census Statistical Region? (suggested) What is the State Heritage/Tourism Area? (if applicable/suggested)

Identification of Community 12

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Suggested Regional Context Information (1 paragraph) ¤

Economic Trade Area n n n

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Major Trade Area Basic Trade Area Principle Business Center

Sourced from the Rand McNally Commercial Atlas

Identification of Community 13

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Substantive Assets ¤ ¤ ¤ ¤

Universities, Colleges, Career & Technical Centers County Seat and State & Federal Offices/Facilities Keystone Opportunity Zone Keystone Innovation Zone

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Keystone Enterprise Zone Regional Health Care Center Regional Tourism Destination (Including State & National Parks, Trails, etc.) High-Growth Business Cluster (ex. Additive Manufacturing, Bio-technology) High Tech Business Cluster (ex. Server Farms)

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“Other” Economic Assets (ex. Incubator)

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Identification of Community 14

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Substantive Assets ¤ ¤ ¤

Identify each asset and briefly describe what it does or its function Recommend using bullet points to build a list of the assets Addition suggested information to include for each asset: n n n n

Number of Employees Number of Customers/Clients Annual Sales Additional Context or Forecasting

Identification of Community 15

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Assets Relative to the Regional Context (suggested asset by asset, not required) ¤ ¤ ¤

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How does a particular asset relate to the larger regional context? What does it mean for your County? For your Trade Area? For tourism assets, how many visitors do they see annually and what kind of economic impact does that generate? For private industry, what percentage of employment and economic impact does the asset generate in the County? For the Trade Area?

Identification of Community 16

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Recommended reading for understanding the power of community revitalization, regional context, civic engagement, inclusiveness and diversity, and economic development: ¤

Remaking Economic Development: The Market and Civics of Continuous Growth and Prosperity – Amy Liu, Brookings

Five-Year Strategy 17

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Five-Year Strategy Components ¤ ¤ ¤ ¤ ¤ ¤

Mission Statement Vision Statement Goals Objectives Outcomes Context and relationship of how your revitalization strategy compliments the community’s overall development strategy

Five-Year Strategy 18

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Five-Year Strategy Basics ¤ ¤ ¤ ¤ ¤

Vision and Mission ARE NOT the same thing. Limit your goals to 1 or 2 for each component of each “Point”. Goals should have proposed OUTCOMES. Objectives should have quantifiable OUTPUTS. OUTPUTS and OUTCOMES are not the same thing.

Five-Year Strategy 19

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If planning/economic development/community development is not your area of expertise, recruit others to the effort who bring their own experience to the larger revitalization effort Consult with partners and build new partnership Engage in research and learning opportunities

Five-Year Strategy 20

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Vision Statement – What the future can and will be because of community revitalization efforts! ¤

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Should be based on the identified assets and driven by the market realities of your community/region Should have a documentable public input and review process Should be formally approved by (include meeting minutes): n n n n n

Board of the Applicant/Implementing Entity Municipal Government Municipal Planning Commission (recommended) County Commissioners/County Planning Entity (recommended) Local Chamber of Commerce/Economic Development Entities (recommended)

Five-Year Strategy 21

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Goals ¤

Broad statement that defines the general nature of a program or project within the strategy

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Ideally one or two for each Program Area of each “Point”, such as: n n n n

“To run an effective façade improvement program.” “To implement a neighborhood wide green space initiative.” “To improve visual merchandising within the business district.” “To communicate with the community on a regular basis.”

Five-Year Strategy 22

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Objectives, Outcomes, and Outputs ¤

Objectives fall into two broad categories: Process-based and Outcome-based

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Process Objectives are thing generally identified as being something that will be developed, implemented, established, conducted, etc. n

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Ex. “To develop a set of façade program design guidelines, policies, and procedures.”

Outcome Objectives are generally identified as being something that will be increased, decreased, improved, etc. n

Ex. “To increase the Board’s understanding of its fundraising obligations.”

Five-Year Strategy 23

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Objectives, Outcomes, and Outputs ¤

Outcomes – the trends we want to “move the needle” on over the course of five years. n

n

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Ex. “Increase revenue from fundraising by an average of 10% per year over a five year period.” Ex. “Achieve a 4:1 ratio of private to public investment in the program area of a five year period.”

Output – the processes and activities undertaken in support of achieving Outcomes/Objectives/Goals. n

n

Ex. “Conduct quarterly fundraising campaigns targeting a unique constituency of potential donors in each campaign.” Ex. “Apply for a DCED Façade grant annually.”

Five-Year Strategy 24 ¨

PDC Five-Year Strategy Template (recommended, not required)

Five-Year Strategy 25 ¨

PDC Five-Year Strategy Template (recommended, not required)

Five-Year Strategy 26

Outcomes – the things you cannot control, but can impact based on your outputs Example Outcomes:

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Job / Business Creation Job / Business Retention Tax Base Improvement Increase in Property Values Reduction of Vacancies Reduction of Blight Reduction of Poverty Retention of Wealth Economic Stability Economic Self-Sufficiency

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Increased Homeownership

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Improved Income Mix

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Increase in Investment

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Reduction of Crime Rates

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Increased Pedestrian Traffic

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Increased Retails Sales

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Improved Retail Mix

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Improved Image

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Increase In Volunteerism

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Increase in Financial Support

Five-Year Strategy 27 ¨

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Outputs – The activities and processes you can control in pursuit of goals and outcomes Example Outputs: Façade Grants Awarded Training Courses Offered

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“Meetings” Held

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Web Site Enhancements Made

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Special Events Held

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Retail Promotions Held

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General Image Ads Placed

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Letters of Support Written

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Press Releases Issued Grant Applications Made Business TA Provided Linear Ft. of Streetscape Clean-Up Days Held

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Façade Drawings Provided

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Block Watches Organized

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Waste Receptacles Installed

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Wayfinding Signs Installed

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Trees Installed

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“Plans” Completed

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Board / Committee Meetings Held

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Five-Year Strategy 28

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Overall Community Development Strategy ¤

How does your plan fit into: n n n n n

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Municipal Comprehensive Strategy County Comprehensive Plan CDBG Consolidated Plan Heritage Area Management Action Plan BID/NID Plan

Include the appropriate section(s) and explain the correlations and connections

Full-Time Manager Sustainability Plan 29 ¨

Organizational Sustainability Summary Sheet ¤ ¤

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Other Worksheets/Tabs ¤ ¤ ¤

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Includes revenue and expense calculations Recommend an estimated 3% increase in expenses per year

Revenue Worksheet Staff Worksheet Required Expenses Worksheet

Supporting Documentation ¤ ¤ ¤ ¤

Letters/Donations Pledge Forms Audit Reports Financial Support Resolutions Financial Statements & Budgets

Full-Time Manager Sustainability Plan 30

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Sustainability Template – required format

Project Area Map 31

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Submit a Regional Map showing major thoroughfares, amenities, and notable landmarks and assets

Project Area Map 32

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A Good Example of a Project Area Map

Project Area Map 33

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An Even Better Example of a Project Area Map

Project Area Map 34 ¨

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Try to define your boundaries to capture entire census blocks - block groups area even better Utilize color maps as much as possible – color coding for parcels and features are an additional excellent enhancement Consider investing in a simple GIS and/or graphics software package ¤ MapPoint ¤ Visio Maps should be utilized as a means of conveying information at meetings and in public settings as well

Municipal Resolution 35

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A Resolution of Support from the Municipality should indicate: ¤ ¤ ¤ ¤

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That there is a willingness to support the plan and activities There is a willingness to actively participate There is overall support of the Five-Year Strategy That the applicant is authorized to represent the Municipality for the purpose of designation If financial support is involved, the resolution should indicate how much and for what purpose (ex. administrative support) Note: A template resolution is available to applicants, but not required to be utilized

Local Organization Information 36

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Board Member Names & Affiliation ¤ ¤

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Ex. – Hank Hill – Propane Salesperson, Board President Ex. – Homer Simpson – Power Plant Technician, Board representative to Safe-Clean-Green Committee

Committee List and the Name of Each Committee Chair Organization By-Laws Articles of Incorporation Non-Profit Tax Status Documentation Contact Information for the Program Manager Program Sustainability Information/History

Vision/Mission Review 37 ¨

Detailed information on the development of the Vision and Mission statements that are guiding the organization and the Five-Year Strategy ¤

Description of the development process (1 paragraph) n n n

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Description of the public review process (1 paragraph) n n n

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How was public input obtained? How was a public review conducted prior to approval? How many people attended each public session?

Description of the approval process (1 paragraph) n

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Internal of Facilitated? How many meetings/work sessions? Who and how many individuals attended each session?

What entity or entities formally approved the plan and when?

Relationship to the Five-Year Strategy (1 paragraph)

Market Assessment and Image Development Report 38 ¨

A Full PDC Suggested Market Study for a Main Street focused community revitalization program Trade Area Survey Business Inventory

Market Assessment

Market Study

Regional Context

Market Analysis

Business Owners Survey Property & Building Inventory Customer Intercept Survey Socio-Econ. Psychographic Profile

1-3-5 Mile Ring Study (Alternative 1) Zip Code Survey (Alternative 2)

Business Parks

“Campus” Survey (Optional)

Colleges & Universities

Tourist or Visitor Survey (Optional)

Hospitals & Health Campuses

Downtown Workers Survey

Telephone Survey

General Public Survey

On-Line Survey

On-Street Customer Intercept Survey

Direct Mail or Print Media Survey

Retail Sales Opportunities

Potential Space Demand

Retail Gap Analysis Retail Sales Potential

Market Assessment and Image Development Report 39 ¨

Market Assessment Components Needed for Designation Trade Area Survey Business Inventory

Market Assessment

Market Study

Regional Context

Market Analysis

Business Owners Survey Property & Building Inventory Customer Intercept Survey Socio-Econ. Psychographic Profile

1-3-5 Mile Ring Study (Alternative 1) Zip Code Survey (Alternative 2)

Business Parks

“Campus” Survey (Optional)

Colleges & Universities

Tourist or Visitor Survey (Optional)

Hospitals & Health Campuses

Downtown Workers Survey

Telephone Survey

General Public Survey

On-Line Survey

On-Street Customer Intercept Survey

Direct Mail or Print Media Survey

Retail Sales Opportunities

Potential Space Demand

Retail Gap Analysis Retail Sales Potential

Market Assessment and Image Development Report 40

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Business Inventory

Market Assessment and Image Development Report 41

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Property & Building Inventory

Market Assessment and Image Development Report 42

Image Development Report

COMMUNITY PERCEPTIONS OF DOWNTOWN READING BUSINESS DISTRICT – 723 Respondents (collected during 12-2012 to 01-2013)

Activities

Community Attitude

Economic Characteristics

Comfort and Apperance

The Central Business District...

Strongly Disagree

Disagree

?

Agree

Strongly Agree

Overall

is safe

64%

is clean

63%

is green

68%

is charming

76%

Has quality historic architecture

77%

has places to sit and relax

20%

52%

has well maintained buildings

23%

60%

has adequate lighting at night

25%

has an identifiable logo

21%

56%

has inviting storefronts

83%

has the right mix of businesses

82%

has available good and services

56%

has unique businesses

55%

is business friendly

33%

55%

has prices I can afford

38%

53%

has a low first floor vacancy rate

49%

has places to live

24%

has places where people can work

23%

appeals to a broad range of users

74%

is welcoming to strangers

76%

shows our community’s pride

79%

a friendly place to spend time

78%

has stakeholders who cooperate

52%

is customer friendly

28%

has a volunteer spirit

36%

communicates with the community

33%

is progressive and future oriented

25%

has a good array of special events

22%

is vibrant during the day

19%

is vibrant in the evening

54%

53%

80%

has activities that create foot traffic

58%

is well promoted and marketed

20%

69%

has an image I understand

20%

65%

convenient customer hours for me

35%

has good directional signage

26%

has sufficient, easy-to-find parking

Access and Linkages

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is well connected to other attractions

23%

50%

can be reached by bike, car, walking

70%

is convenient to major highways

89%

has good sidewalks for pedestrians is a safe place to cross the street has smooth flowing traffic is walkable to & from other places

72%

Elm Street Designation Specifics 43

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Elm Street Designation has a few unique application requirements: ¤

Elm Street Designation Neighborhood Criteria

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Neighborhood Organization/Support & Municipal Information/Support

Elm Street Neighborhood Criteria 44

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Three factors define the Elm Street Neighborhood Criteria ¤

Traditional Neighborhood Characteristics

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Geographic Location

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Need for Revitalization Programming and Projects

Elm Street Neighborhood Criteria 45

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Traditional Neighborhood Characteristics ¨ ¨ ¨ ¨ ¨

Pedestrian-Oriented Dominated by older buildings Local Historic District (preferred) Neighborhood in existence since 1961 Primarily Residential

Traditional Neighborhood Characteristics 46

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Demonstrating Pedestrian Orientation – www.walkscore.com

Traditional Neighborhood Characteristics 47

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Dominated by older buildings ¤

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More than 50% built prior to 1961 with the higher the percentage the better Median year for construction being 1962 with the earlier the better

Traditional Neighborhood Characteristics 48

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Local Historic District Designation (Preferred, Not Required)

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Provide evidence of the highest level of activity

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PHMC Certified Local Historic District National Register Historic District Historic District Overlay Zoning Request for National District Designation Submitted National Register Survey Underway

Level of Activity

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Traditional Neighborhood Characteristics 49

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Neighborhood in existence before 1961 ¤

Briefly describe the history of the neighborhood (1-3 paragraphs)

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Provide an overview of historical development and evolution of the population and economy of the residents

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Utilize information from the “Age of Structures” table

Traditional Neighborhood Characteristics 50

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Primarily Residential ¤

More than 51% of the Properties by number are zoned (by the municipal zoning ordinances & map): n n n

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Single-Family Multi-Family Use A Building/Property Inventory or Current Zoning Map

More than 51% of the Structures by number are used as some type of residential: n

Use a Building/Property Inventory to demonstrate

Geographic Location 51

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Elm Street Neighborhoods should: ¤

Be within a half mile of the downtown

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In a community with an “active” downtown revitalization program

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Have programmatic connections between the downtown revitalization program and the Elm Street program

Geographic Location 52

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Use a Map to Illustrate the Geographic Distance

Geographic Location 53

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Defining an “Active” Downtown Revitalization Effort: ¤ ¤ ¤ ¤ ¤ ¤

A DCED Designated Main Street Program A DCED Designated Keystone Community with a Main Street focus A local organization currently seeking DCED Main Street Designation An approved Business Improvement District (BID/BDA) A BID in the Planning Stages An operating Business Association, or similar entity, currently implementing “Main Street-Like” activities, but which is not DCED designated

Geographic Location 54 An Evolving Main Street ~ Elm Street Organizational Model

Programmatic Connections ¤

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Provide a description of how each the downtown revitalization effort and the Elm Street effort will coordinate/collaborate on each “Point” Not required in all areas of work, but important to define the areas that are most relevant to your community

Community Revitalization Corporation 501(c)3 Membership

CRC Board of Directors

CRC Executive Committee

Administrative Support & Consultants

Business District Advisory Council

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Organization

CRC Executive Director

Main Street Manager

Safe,Clean & Green Committee

Elm Street Manager(s)

Design

Physical Improvement Committee

Design

Neighborhood Advisory Council

Promotion

Community Marketing Committee

Image & Identity

Neighborhood Advisory Council

Economic Restructuring

Economic & Business Development Committee

Neighbors & Economy

Neighborhood Advisory Council

Need for Revitalization Programming and Projects 55

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Identify the circumstance(s) that is/are most germane to the neighborhood in question: ¤ ¤ ¤ ¤ ¤ ¤ ¤

Urban Redevelopment Law Blight Declaration Crime Poverty Unemployment Deteriorated/Dilapidated Housing Stock Reduced Homeownership Other Similar Circumstances

Neighborhood Organization/Support & Municipal Information/Support 56

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Describe how the neighborhood is supporting the implementation of the Five-Year Strategy and supporting sustainability ¤

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How is the Neighborhood Advisory Committee structured?

Describe how the municipality is supporting implementation and sustainability ¤

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Is the municipality providing financial support for the Elm Street Manager position? How will municipal officials interact with the Elm Street effort?

Motivational Thoughts! 57

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Be excited!

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Be creative!

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Embrace the process!

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Pace yourself!

Motivational Thoughts! 58

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“Far and away the best prize that life has to offer is the chance to work hard at work worth doing.” ~ Teddy Roosevelt

“Read the guidelines.” ~ Teddy Roosevelt (probably)

Conclusion 59

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Questions/Comments/Thoughts?

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Email contact – [email protected]

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www.padowntown.org

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@Pa_downtown

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#PDCVitality

KEYSTONE COMMUNITIES PROGRAM FUNDING -THE APPLICATION -

June 13, 2016

KEYSTONE COMMUNITIES PROGRAM APPLICATION TYPES

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KEYSTONE COMMUNITIES – APPLICATION TYPES

Types of Keystone Communities Applications: • Designation Applications •

Do NOT require the submission of a DCED, online, Electronic Single Application (ESA) for Assistance



DO require: – Notification of and discussion with the appropriate DCED Regional Office – Submission of a hardcopy application to Harrisburg, Regional Office, and PDC

• Funding Applications •

DO require the submission of an ESA



DO require the submission of two hardcopies of the full application to include all supplemental information



Applicants are strongly encouraged to communicate with the appropriate DCED Regional Office prior to submission

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DCED ELECTRONIC SINGLE APPLICATION FOR ASSISTANCE (ESA) - GENERAL OVERVIEW -

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ELECTRONIC SINGLE APPLICATION (ESA)

Where to begin: • Access ESA, the web application, from DCED’s website www.NewPA.com Click the button

• Login using PA Powerport Login •

Page includes a link to register or request a forgotten password.



For login assistance, applicant should contact DCED Customer Service at 1-800379-7448

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ELECTRONIC SINGLE APPLICATION (ESA)

Helpful Hints • User Settings determine applicant’s eligibility to apply for programs and can be imported into each application saving time. • Blank applications can be printed at any time after a program has been selected. • All required fields must be satisfied in the application in order to view the “Submit Application” button; errors will be displayed indicating the sections where further information is required. • Applicant cannot make changes to the web application once it has been submitted. 6

ELECTRONIC SINGLE APPLICATION (ESA)

Program Selection / Program Finder Results: • If you know your program: • •

Enter keyword/program name/acronym Program Finder will display them all

• Additional Pages: • •

Program results View more pages

• Program Options: •

Apply



Contact DCED Partner / another Entity

• Additional Program Information: • •

Program Message Fact Sheet, Guidelines

NOTE: Some programs will only display the apply button for eligible applicants based on the FEIN number stored in the user settings. 7

ELECTRONIC SINGLE APPLICATION (ESA)

Menu Bars and Navigation Web Single Application • Blue Menu Options: • • • • •

Home – ESAW Home page Help – Guide to complete Save – Initiate save Print – Current application Contact Us – Customer Service

• Red Menu (Web Application): • • • •

Tabs to complete each section of the application. Web application number displayed Errors displayed at the top Use Account information feature

• Continue navigation link

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ELECTRONIC SINGLE APPLICATION (ESA)

Application Tabs

The application consists of multiple tabs. • • • • • • • •

Program: Must select program to apply; option to change program. Applicant/Company: Profile of applicant and enterprise type. One or both tabs appear depending on program selected. Project Overview: Project name, DCED contact and multiple programs. Project Site: Location of project and designations, legislators, and jobs. Narrative: A detailed description of the project. Budget: Program funding requested with match requirements, if applicable. Addenda: Specific information relative to the Keystone Communities (or other DCED) Program. Certification: Agreement with electronic signature for submission.

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ELECTRONIC SINGLE APPLICATION (ESA)

Certification/Completion • All required fields are completed. • Applicant is required to read and click a few check boxes. • Applicant must type their name as the person submitting the application. • Application can now be submitted by clicking the Submit Application button.

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ELECTRONIC SINGLE APPLICATION (ESA)

Certification/Completion • Once submit button is clicked the application is forwarded to DCED. • A 12-digit instant confirmation of the Single Application ID number. • Option to print the signature page and/or the entire application. • Option to apply for additional DCED funding for the same project. • • •

Select additional program Complete Budget and Addenda sections Both applications linked

NOTE: FEIN/SSN and SAP Vendor Numbers will display on printed applications as xxxxx for security purposes.

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KEYSTONE COMMUNITIES PROGRAM FUNDING APPLICATIONS - GUIDELINE AND APPLICATION HIGHLIGHTS, HINTS, AND TIPS-

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KEYSTONE COMMUNITIES – FUNDING APPLICATIONS

Types of Keystone Communities Funding: • Planning Grants • Implementation Grants • Façade Grants • Enterprise Zone RLF Grants • Development Grants • Public Improvement Grants • Accessible Housing Grants

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KEYSTONE COMMUNITIES – FUNDING APPLICATIONS

ESA Expectations, Hints, and Tips • Applicant Tab: •

Information should be the entity who will be fiscally responsible for the grant funds.

• Company Tab: •

Applicant’s applying on behalf of another entity should include the information for the other entity (may not always be a company) here.

• Project Overview Tab: •

Select a descriptive project name!



If you want to apply for more than 1 program for the same project, this is the area to say “Yes”!

• Project Site Tab: •

Be as descriptive as you can if it is not a single address/site location.

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KEYSTONE COMMUNITIES – FUNDING APPLICATIONS

ESA Expectations, Hints, and Tips • Narrative Tab: •

What do you plan to accomplish with this project?



How do you plan to accomplish it?



How do you plan to use the funds?



Projected schedule and key milestones and dates.

• Budget Tab: •

Be sure to include all funding sources!



Be mindful of the budget categories and descriptive of how this relates to the submitted cost estimates.

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KEYSTONE COMMUNITIES – FUNDING APPLICATIONS

ESA Expectations, Hints, and Tips Addenda (Supplemental Items): • Project Description – This is the detailed description of your project and the time to “sell” your project. • Public Purpose – Highlight the community benefits of the project. • Community Support – Advertise and plan for public convenience. • Cost Estimates – Signed, dated estimates, bids, quotes, etc. • Map – Are the images and text clear? • Other items … 16

KEYSTONE COMMUNITIES – FUNDING APPLICATIONS

ESA Expectations, Hints, and Tips Other supplemental information: • Façades •

Design guidelines and procedures for the local program must be submitted for review.

• Accessible Housing •

Guidelines and procedures for the local program must be submitted for review.

• Grant-to-Loan Requests •

Requires submission of draft loan documents identifying the borrower, containing the terms and conditions, and specifying the use of funds



Must also provide details on the subsequent RLF program – guidelines, procedures, etc.

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KEYSTONE COMMUNITIES PROGRAM

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