Innovative Solutions, Your Success
IT Solutions for Retail and Property Management The rapid pace of IT development in retail and property industry is both an advantage and challenge that companies need to embrace. As a subsidiary of RPM, Retail Performance Solutions (RPS) is committed to provide and improve your management and marketing performance with IT solutions.
Vision Our vision is to be a one stop solution for retail and property marketing and management through innovative IT solutions.
Mission Our mission is to assist our clients improve their business organizations productivity, performance, and profitability by providing marketing and management with innovative, targeted, and advanced solutions.
● Retail Mall Director of Sinar Mas Land Group ● Director of PT Lippo Karawaci Indonesia ● Director of Leasing/Marketing and Operational of PT Metropolitan Kentjana Tbk. ● President of APPBI JakartaIndonesia in 2003-2010 For more details, click here.
● Founders of MIT Solution (CRM, Loyalty Program Software) ● Managing Director of PT Global Teknologi ● Director Operation of PT. Indonesia Multimedia Akses for business development and relations with PT. Telkom Indonesia For more details, click here.
CICILIA ROSALINDA ● Retail Mall Deputy Director of
MELLY GUNAWAN ● Senior Leasing Manager of Retail
Sinar Mas Land Group ● Senior Manager of PT Property Connection Indonesia ● Senior Leasing Manager of PT Lippo Karawaci Indonesia For more details, click here.
Connection Indonesia ● Marketing Manager of PT Istana Kenten Indah ● Leasing Consultant of TCI Consultant ● Marketing Supervisor of Palembang Indah Mall For more details, click here.
IRWAN TIRTARIYADI ● Experience in Management and Information Technology for more than 20 years ● Consulting and leadership positions in Accenture, The Boston Consulting Group, and Microsoft Corp.
S. SUTOYO ● Experience in IT Business Development and Product Development for more than 20 years ● Leading various project development & implementation for major companies in Indonesia and regional SEA
YON MULYONO ● Marketing Strategist and Founder of Brandberry Marketing Communications ● Project development and consulting positions in Nestle Indonesia, Indofood, Lippo eCommerce, Astra Graphia, Summarecon Agung, Inul Vizta. ● Experience in developing business concept, branding, marketing strategy, and CRM Program.
SHOPPING CENTERS - INDONESIA
Ponorogo City Center
SHOPPING CENTERS – JUNCTION CENTER GROUP MYANMAR
RETAILS & RESIDENCES
HOTEL CIPUTRA JAKARTA
Customers retention =
Fun Facts about CRM
REDUCED customer acquisition cost
80% Repeat Customers spend 33% more than new customers
future profit from 20% of existing customers
Broken business relationships equated to $83
billion in lost sales in the U.S. alone= $289/ customer/year A
dissatisfied customer will tell 9-15 people about their experience
A satisfied customer will tell 4-6 people about their experience
in customer retention can increase a company’s profitability by 75%
What does the Customer Think? -
Discount Membership Card Instant Reward Buy-One-Get-One-Free Others (Door Prize, Comfort, Service, Point Exchange)
52.6% 44.9% 16.7% 7.7% 5.2%
What does the Customer Want? -
Discount Door Prize Buy-One-Get-One-Free Membership Card Others (Cash Back, Interesting Reward, Cheaper Price)
56.7% 35.3% 26.7% 9.3% 9.4%
10 Things why Customers are not satisfied with Loyalty Program 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.
Complicated registration process Uninteresting prize Additional fee for the prize Paid membership No reward or prize option Difficult condition to achieve 1 points Large amount of points needed be redeemed Short time for loyalty program promotion Similar benefit Discount can only be redeemed on the next visit
THE ULTIMATE GOAL
THE ULTIMATE GOAL
Deliver Value to Customers
Capture Customer Data
Understand Customer Needs
Encourage Buying Behavior Communicate Useful Info
Long Term Relationships
THE ULTIMATE GOAL
Decrease ATL and BTL Promotion Cost
Maximize Control Function
Winner in the Retail Competition
Efficiency Using Database for Marketing
Improve communication: customer and company
Exchange Customer Points between Retailers or Properties
Customizable Point Earning Formula
Targeted Email and SMS Broadcast
Customizable Customer Profile
E-Membership Card and Mobile Apps
3 PARTS OF CUSTOMER LOYALTY PROGRAM
Multi Property Point Exchange
User Access Privilege
Unlimited Point Earning Formula
Multi Level Member Privilege
User Friendly: Posting and Redeem
Tailor Made Customer Profile
Inventory Module: Merchandizing Redeem
Unlimited Products and Categories
Inventory Module: Instant Gift
Unlimited entry of Origin, Type of Payment, Bank Sponsors
Specific Query Broadcast
Real Data, Real Time
• Customer Check Point • Targeted Push Notification • Store Directory • Store Promotion • Point Information • Redemption
Voucher Generator -
Generate Distribute Activate Remove
Voucher Budgeting -
Budget Request Budget Approval Budget Control
Transaction - Redeem/sell - Spending - Return - Claim
ALL IN ONE VOUCHER SYSTEM
RETAIL PERFORMANCE SOLUTIONS PT. RELINDO PRIMA SOLUSITAMA A Royal Mediterania Garden Residences Tower Lavender Lantai 8/BJ Tanjung Duren, Jakarta 11470 P
+6221 2967 38 83 +6221 9391 8882 +6221 9391 8885