How to prepare a good poster

Lodz University of Technology Faculty of Process and Environmental Engineering How to prepare a good poster Paweł Wawrzyniak What the posters are ...
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Lodz University of Technology Faculty of Process and Environmental Engineering

How to prepare a good poster

Paweł Wawrzyniak

What the posters are for ? • Attract attention

Joanna Gorska, Jerzy Skakun, 2009 Casablanca, Director: Michael Curtiz Starring: Humprey Bogart, Ingrid Bergman

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What the posters are for ? • Attract attention • Convey a message

Jan Mlodozeniec, 1981 Ordinary People, Director: Redford Robert Starring: Sutherland Donald

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What the posters are for ? • Attract attention • Convey a message

• Inspire to action

Tomasz Sarnecki, 1989 General election, 4th June 1989 4

What they have in common ?

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BUP Workshop Rogow 2013

Introduction Introduction

Poster Acceptance

Plan Design

Images Assessment Print Practice

• The acceptance of a poster is not an endorsement of your work,

• There are a small number of speaking slots compared with attendees, • To get endorsement, do good science and present it well on the poster.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Introduction Introduction

The purpose:

Plan Design

Images Assessment Print Practice

• How many times the poster will be presented ? • What do you want someone passing by to do ? - Discuss the content, - Learn enough and go off, - Want to collaborate, - All above, - Something else.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Plan Introduction

Compose your content:

Plan Design

Images Assessment Print Practice

• Choose the one particular research area you wish to highlight. Select and optimize the relevant figures. Write the accompanying text. • You should have a very good idea of the story you are going to tell before you start thinking about how to lay it out visually.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Plan Introduction

Be quick

Plan Design

Images Assessment Print Practice

• You will have to fight for attention, • The first impressions is crucial, • You will have only few seconds to peak someone's interest,

• Good approach is to well address the title. Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Plan Introduction

The title

Plan Design

Images Assessment Print Practice

• The title can help to sell your work, • Good approach: - addressing a decisive question - define the scope of your work - hint at a new finding, • Short and comprehensible to a broad audience.

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BUP Workshop Rogow 2013

Plan Introduction

Title #1

Plan Design

Images Assessment

Descriptive noun with no relationship or causality

Pressure effect in the nozzle on PSD standard deviation and mean particle diameter Not a sentence

Print Practice

Title #2

Active verbs showing a relationship or causality

Increase of pressure in the nozzle decreases PSD standard deviation and mean particle diameter A complete sentence

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Plan Introduction

Title #1

Plan Design

Images Assessment

Topic title

Pressure effect in the nozzle on PSD standard deviation and mean particle diameter

Print Practice

Title #2

Message title

Increase of pressure in the nozzle decreases PSD standard deviation and mean particle diameter Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Plan Introduction

Title

Plan Design

Images Assessment Print Practice

• Title should describe the poster’s main point, • Write title as a complete thoughts that cue the reader to the meaning of your poster, • Use message titles for your poster and in your figures as well – avoid topic titles,

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

• Poster titles do not necessarily have to be sentences. 13

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Plan Introduction

Rules for Writing

Plan Design

Images Assessment Print Practice

• Many of the rules for writing a good paper apply to posters,

• Succinct summary of the motivation, hypothesis to be tested, major results, and conclusions, • A paper is usually conventionally dry and impersonal, poster should be different.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Plan Introduction

Remember

Plan Design

Images Assessment Print Practice

• You do not need duplicate the full text of your work on poster,

• Hit the high points! • Clarity, precision of expression, and economy of words will help to sell your work,

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

• You may provide hard copies of your paper or other handouts to read after the event. 15

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Plan Introduction

Overriding rule: make

Increase of pressure in the nozzle reduces particle Sauter diameter and your textPSDskimmable reduces standard deviation

Plan Design

Images Assessment Print Practice

• Change sentences to phrases and bullets, • • •

pressure in the nozzle: Devide Higher text into ~200 paragraphs, Highlight the key categories withthesubtitle boldface, decreases Sautertodiameter give 3-4–word bolded each – reduces PSD standard deviation Use a word count, if you have more than Use a lot of empty/white 1000, think space, about cutting. A good sequence of figures, with explanatory carry on the most of your story; Let your figures telltitles, theshould story. keep additional narrative to a minimum

• Have a clear and obvious set of conclusions Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Adobe Illustrator

Corel Draw

GIMP

Inkscape

Tools

Apple Pages

Introduction

Microsoft Powerpoint

Design

Vector graphics support











Bezier Drawing tools











?



Plan Design

Images Assessment Print Practice

LaTex equation editor

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

Layered image support









Control of export resolution













Free, open-source software 17

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Design Introduction

Color Palette

Plan Design

Images Assessment Print Practice

• Choosing colors for your poster, be careful. Chartreuse and pink? Not so much.

• Avoid dark backgrounds with light letters - very tiring to read • Certain colors when side-by-side “vibrate” making text difficult to read:

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

Headache 18

Yikes BUP Workshop Rogow 2013

Design Introduction

Color Palette

Plan Design

Images Assessment Print Practice

R G B

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Design Introduction

Color Palette

Plan Design

Images Assessment Print Practice

C M Y K

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Design Introduction

Fonts and Sizes

Plan Design

Images Assessment Print Practice

Studies show that serifed fonts are easiest to read for long blocks of text

• Pick one font for the text, and one for the titles and headings, and stick to it, • The text should be readable from a distance of about two meters,

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

• Never use less than a size 24 point font, 21

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Design Introduction Plan

12 points

16 points

Design

20 points

Images

24 points

Assessment

32 points

Print Practice

36 points

144 points 96 points 88 points

48 points

54 points Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

72 points 60 points 22

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Design Introduction

Layout and Format

Plan Design

Images Assessment Print Practice

• Guide the passerby's eyes from one succinct frame to another. Use arrows, numbering, or whatever else to guide the reader from one logical step to another. • Make sure the main points can be read at eye level.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Design Introduction Plan Design

Title / Authors

Abstract Data 3

Images Assessment Print

Data 1

Practice

Data 4 Data 2 Conclusions Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

Credists / Logos 24

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Design Introduction

Title / Authors

Plan Design

Images Assessment

Abstract

Data 3

Print

Data 2

Practice

Data 1

Conclusions

Credits / Acknowledgment Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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BUP Workshop Rogow 2013

Design Introduction Plan Design

Title / Authors

Images Assessment Print

Data 1

Abstract

Practice

Data 2 Conclusions

Data 3

Credits / Acknowledgment Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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To assist readers, number your key sections and figures, create distinguishing headers, and thin rules to separate sections

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Images Introduction

Content and Conciseness

Plan Design

Images Assessment Print Practice

• One carefully produced chart or graph often says more than hundreds of words,

• The figures can be viewed in both a superficial and a detailed way, • A photo of you on the poster can help someone to find you at the conference,

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Images Introduction Plan Design

Images Assessment Print Practice

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Images Introduction

Bitmap vs. Vector

Plan Design

Images Assessment Print Practice

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

• A bitmap image consists of a fixed number of dots or pixels. Bitmaps are tricky to resize but are a must for photos and scanned images. • A vector image consists of instructions to draw its component shapes, can be scaled to any size with no loss of quality. Use vector images for your charts, graphs, and other graphical elements when possible. 30

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Images Bitmap image Introduction Plan Design

Images Assessment Print Practice

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Images Vector image

0,25 Serie1

0,20

Serie2 Serie3

Introduction

0,15

Plan

0,10

Design

0,05

Images

0,00

0,25

0

5

0,20 10

Serie2 15

20

25

30

Serie3

distance , m

Assessment Print

Serie1

0,15

Practice

0,10 0,05 0,00 Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

0

5

10

15 20 distance , m

25

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Assessment Introduction

Draft print

Plan Design

Images Assessment Print Practice

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

• At least a month before the meeting draft print the poster, spell check. Proofread.

• Get feedback, bribe people to critique your poster when you are out, • They can leave all their suggestions on small Post-Its that you provide for them. Ask them to comment on content, word count, idea flow, figure clarity, font size, spelling, etc. 33

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Print Introduction

Final print

Plan Design

Images Assessment Print Practice

• Prepare full size copy of your poster, • Check again the text, colors, test the reading from 2 m distance, • Ask your friends to read your poster again in the hunt for errors (one beer for one error).

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BUP Workshop Rogow 2013

Practice Introduction

The Poster Session

Plan Design

Images Assessment Print Practice

• Do not blow your effort on presentation day, • Work to get a crowd by being engaging, • Do not badger people, let them read, • Work all the audience at once, • Do not leave visitors waiting for your attention.

Lodz University of Technology Faculty of Process and Environmental BUP Workshop 2013 Engineering

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Ryszard Kaja: 2013

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Lodz University of Technology Faculty of Process and Environmental Engineering

Thank You for your attention

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Jan Sawka, 1981 The Tempest, William Shakespeare

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Jan Mlodozeniec, 1986 Once Upon a Time in America, Director: Sergio Leone Starring:Robert De Niro, Joe Pesci

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Henryk Tomaszewski, 1971 Julius Cezar, William Shakespeare

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