HNA Group Corporate Social Responsibility Report 2013

Build a Happy Life Value on Chinese Traditional Culture

HNA Corporate Social Responsibility Report 2013

HNA's Tree of Responsibility

“All things howsoever they flourish will return to the root from which they grew. Only when the root is firm can a tree grow luxuriantly.”

Lao Tzu — Tao Te Ching

HNA believes in fulfilling its commitment to social responsibility. Firmly rooting itself in traditional Chinese culture, the HNA Group has positioned itself as a main actor in working for people’s well-being. The value chain of "smooth trips and logistics which connect the whole world" is the trunk of the tree that supports the different branches of HNA’s social responsibility endeavors. HNA shares the benefits of fulfilling its social responsibilities, and it shares its development outcomes with all relevant parties and society. When fulfilling its social responsibilities, HNA gives priority to the sharing of public interests, and its decision-making is guided by people’s well-being. This is the fruit of HNA’s tree of responsibility. By systematically elaborating on the philosophy, principle and benefits of HNA’s fulfillment of its social responsibilities, this report shows how HNA is seeking to improve the well-being of people around the world, what achievements it has made and how it seeks to uphold the highest ethical values in all it does.

HNA Corporate Social Responsibility Report 2013

CONTENTS

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01

MESSAGE FROM THE CHAIRMAN

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I. RESPONSIBLE COMMITMENT

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(A)HNA: Undertake the Mission of the Times

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(B)HNA Culture: Benevolence, Altruism and Wisdom

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(C)HNAers: Behaviors and Morals

II. SUSTAINABLE GROWTH 17

(A) Responding to Government Policies

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(B) Safeguarding Shareholders’ Rights and Interests

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(C) Caring for Employees

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(D) Optimizing the Customer’s Experience

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(E) Joint Growth With Partners

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(F) Boosting Eco-civilization

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(G) Commitment to Charity

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(H) Responsibilities as a Global Citizen

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III. STICKING TO OUR PROMISES

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APPENDIX 50

Highlights of 2013

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Key Areas

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Feedback Form

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About the Report

HNA Corporate Social Responsibility Report 2013

Message from the Chairman I like to say that rather than HNA putting a lot into

incorporated enterprise. It has total assets of nearly

fulfilling its social responsibilities, HNA’s development

400 billion yuan, more than 100,000 employees, and it

is the result of undertaking its social responsibilities.

operates business in five continents. With the growth

We have never viewed making profits as our sole goal,

of HNA, the practice of HNA’s social responsibility now

we always bear in mind we also working for the greater

stretches from its headquarters in Hainan Province to

interests of the world. We are not just trading goods

the rest of China and on to the rest of the world. By

and providing services all over the world; we are also

2013, HNA’s social responsibility activities has covered

connecting and benefiting the world. In other words,

Asia, Africa, Europe, North America and Australia. From

we strive to create social benefits while producing

the construction of Wells for Arid Areas in Hainan

economic benefits.

Province to the establishment of Ghana AWA Airlines

Rooting in traditional Chinese culture not only gives its social responsibility efforts more local values and characteristics, it also enables it to flourish by nurturing a culture of benevolence, altruism and wisdom. The year of 2013 is the 20th anniversary of HNA, and over the past two decades our investment in social responsibility endeavors has continued to increase and HNA’s culture of social responsibility has bloomed. After 20 years’ development, HNA has grown into a large

which is helping promote economic development in Africa, HNA has never ceased in its commitment to fulfilling its social responsibilities, and it has gradually expanded from the domestic front to the international front. Over the past 20 years, HNA has put over 850 million yuan into charity work. This year, we have especially established a dedicated CSR Department made up of more than 20 professionals so as to ensure the

By adhering to the traditional Chinese business culture, HNA Group will try all ways to contribute to all mankind welfare and world peace. — —Chen Feng, Chairman of HNA Group

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professionalism and sustainability of our corporate

rooted in Chinese traditional business value. For this

social responsibility, which is quite rare among domestic

aim, HNA will set all its stategy and operations through

enterprises. HNA's investment in social responsibility

products, services, staff benifits and charity as well as

involves not only financial support, but also a lot of

public service. Also, HNA will go further on how to bring

human and material resources for management.

Chinese traditional culture in the social responsibilities

Finally, HNA’s pursuit of social responsibilities is nothing but sincere. The goal of “benefiting mankind” drives HNA’s social responsibility practice. We pursue our ideal

for a better and expandable model. HNA will take efforts for a win-win concept and people’s well-being as well as world peace under the new business civilisation.

of social responsibility through the unity of knowledge

HNA has produced this Report to communicate to

and action. HNA raised its employees’ awareness of

stakeholders and interested parties our commitment to

social responsibility based on their learning traditional

our social responsibility through a comprehensive review

Chinese culture. All of HNA’s employees should deepen

of our business practices, charity endeavors and the

their understanding of HNA’s social responsibility culture

values we strive to uphold in all we do.

and volunterily participate in HNA’s social responsibility projects. Only in this way can they realize that “knowledge is in action; action is in knowledge; knowledge and action are one”. In the future, HNA will be devoted to organising, practising and promoting a new business civilisation,

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