unavision.net

experiential campaigns start here........... WHO WE ARE. A multi-cultural marketing agency located in midtown Atlanta, specializing in brand communications and experiential marketing. WHAT WE DO. Bridge the divide between brands and multi-cultural audiences. HOW WE DO IT. By delivering experiential marketing and branding services using three fundamental principles: education, experience and entertainment.

unavision.net

Why UnaVision?

Our Process

With more than 30% of the U.S. population coming from diverse backgrounds, marketers must now address the strategic implications of building brands that resonate with a wide variety of consumer types. Businesses must now identify opportunities amongst ever evolving demographic groups with laser-focused, multi-cultural marketing efforts. Through education, entertainment and experience UnaVision is uniquely equipped to marry your brand with today’s most nuanced niche markets.

We have a thorough understanding of the client-agency process. Essentially, what we do is ask a lot questions... We do not want to know what you do, rather why you do it. The UnaVision, Inc. experience begins with a journey to find the inner soul of your brand.

We believe multi-cultural marketing is about connecting underserved consumers with a brand or service reflecting their life-stage. Our process aligns business and consumer values by understanding, respecting and accommodating cultural heritage. Active engagement to disparate consumer markets sheds light on the individual; their reactions, motivations, opinions, likes and dislikes…in a nutshell, we know the target because we are the target.

Our six-step client discovery process ensures the brand strategy is on-message, on time, on budget, and most of all: effective. By creating live & intimate marketing events, we are able to invoke positive emotional responses and broaden patrons brand IQ. IMMERSION

EVALUATION

RESEARCH

UNAVISION, INC. PROGRAM EXECUTION

STRATEGIC PLANNING

CREATIVE

unavision.net

Research In-depth research of market trends, competitors and target audiences, allows us to focus on our client’s needs, identify challenges and search for new opportunities. Strategic Planning With your goals and objectives, we formulate actionable initiatives to develop the road map for identifying and engaging consumers. Creative By transforming the brand indentity into an engaging and enticing stimuli, our goal is to create a positive emotional response that is memorable and fosters brand preference. Program Execution Through the execution and persistent follow up of your plan, we ensure milestones are met - providing you with updates throughout the project. Evaluation We evaluate success of the plan at multiple intervals to ensure objectives are being met or if process improvements are necessary.

message from UnaVision “Our clients need a voice of reason- guidance, instruction and support on how to better position their brand or service. UnaVision serves as a springboard for companies with very little connection or traction to the urban marketplace. As 'local market experts,' we understand our client's objectives, strategize together to develop or enrich tactics and align the right mix of resources to solve their marketing conundrums.” Ahmad Abdul-Ali, Owner & Managing Partner “We believe in today's market, brands need additional direction with a relationship coach to guide how they approach multi-cultural consumers and what to say. Our goal is to create an environment that is conducive to fostering lasting relationships. We do not seek to create ‘sales bumps’ but rather build brand loyalty and establish lifetime customers.” Joan Villas, Owner & Managing Partner

unavision.net

our services experiential marketing Consumer Activations: Event Design | Sponsorships | Street Teams | Negotiation Nightlife Marketing: Bartender Programs | On & Off Premise Events | POS Design Interactive: Demos | Surveys | Data Collection | SEO

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Integrated Marketing: Branding | Strategy | Communications | Social Media Mobile Marketing: Tour Marketing | Kiosks |Vehicles | Tents | Events GENTLEMAN J ACK™ IS THE ONLY WHISKEY THAT IS TWICE CHARCOAL MELLOWED FOR A SMOOTH, REFINED FINISH. DON’T DOUBLE DRIBBLE.Please Enjoy Gentleman Jack Responsibly. TM

brand communications Branding: Brand Coaching | Messaging | Brand Positioning Creative: Design | Point of Sale | Promotion | Digital | Print | OOH | Broadcast | Video Production | Script Writing | Post Production Consulting: Integrated Communications Strategy | Strategy Social Marketing Communications: Planning & Discovery | Advocacy Crisis | Public Relations Interactive: SEO | Mobile Marketing Platform | Social Media Engagement

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our work

unavision.net

contact information UnaVision, Inc. 800 Forrest St., N.W. Atlanta, GA 30318 [email protected] 678-974-5369