Done For You CPA Profits By James Canzanella

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© James Canzanella All Rights Reserved This information is for your eyes only. This eBook is for your own personal use and is not to be given away, traded, or distributed without the written consent of James Canzanella. This eBook does not come with and resell rights whatsoever. This eBook is to remain strictly in your sole possession. There are no guarantees of any kind, especially no income guarantees. This report is for informational purposes only. Table Of Contents Introduction ......................................................................................................................3 The 'Done For You CPA Profits' System .........................................................................4 Why It Works

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Step 1: The Best Of The Best …..........................................................................................5 Step 1 Continued: Rapid Page Creation

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Step 2: Your Minimum Cost Cash Campaign …...............................................................7 Presell University Results

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Picture Perfect Profits …..................................................................................................22 Frequently Asked Questions …........................................................................................23 Unannounced Bonus …...................................................................................................26

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Introduction Hey it's James Canzanella and I wanted to congratulate you for making a wise decision and picking up Done For You CPA Profits. It didn't take long for me to realize what some of the biggest 'stopping points' were when it came to cashing in from CPA, and I wanted to make sure I patched up those holes in this system. The first was actually getting started with the process of success. The way I show you how to promote an offer in this system, is the same exact way you can use to promote ANY type of offer, whether it be a sign-up, registration, opt-in, or sale like I will be showing you. The next was actually showing you what to put into your campaign. I'm talking about the specifics when it comes to the targeting. The picture, the words, the interests, EVERYTHING. No one else does that (unless you want to spend an arm and a leg). Within this system, I am going to be focusing on the make money online niche and Internet marketing niche. You can still apply the knowledge I give you to use in other niches as I show you at the end. Enjoy!

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The 'Done For You CPA Profits' System Here's how this works. The only thing you need to do is find an offer to promote, copy text for a picture, and then watch it as it goes live. That's all you need to do for 'work'. Everything else I walk you through and show you how to do based upon the offer you are going to pick out which revolves around these steps: 1) Pick offer and create fan page (you don't need to update it). 2) Setup campaign in a unique way (as I show you). 3) Push the best green button in the world. If you've picked up any of my other systems, you know that I love to really simplify things down as much as possible. This is no different, but it's also imperative you pay attention to everything I tell you, because if I mentioned it, you can bet your ass that it's important. Getting even better, you will soon discover the price you pay for clicks is going to be much cheaper (than if you've ever done it any other way). This is something that has taken me a while to figure out, and now that I have, my success can be yours too. So wrapping things up, in a nutshell you are going to be picking an offer, creating a post (as I show you how to do with the pictures I gave you), creating your campaign (using the data I gave you), and then last but not least, kick back relax and profit. Now it's onto the details, next page please.

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Step 1: The Best Of The Best I'm going to be starting this system off in a slightly different way. First things first, here are some of my favorite CPA networks that you can use to sign up for: Convert2media, PeerFly, MaxBounty, CashNetwork, W4. As previously said, the done for you section will be used in the make money online / internet marketing / bizopp niche. Here's where it gets better, or what I like to refer to as a shortcut. If you've been struggling to get into any big CPA networks, then this is going to be even better for you. What I recommend you do is that if you haven't already, you sign up for JVZoo. Yeah they aren't a 'CPA Network' but the reason I am doing this is because what it allows you to do is actually send traffic to an offer and make money instead of waiting around for a network to accept you. In many CPA networks they offer you a variety of offers to promote, 1 type of offer is when you get paid per sale, and that's basically what JVZoo and even Clickbank are all about. So if you are already signed up to a CPA network that has make money online / internet marketing / bizopp offers, feel free to use them. If not, here is how you can get started sending traffic to an offer right away until you do get accepted? Sound cool? Awesome! Once I am done showing you how to send to an offer directly, I will also go through and show you how to use the high converting presell page that I gave you.

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Important Note: What I am about to show you is universal for any offer you will be promoting whether it be a sign-up, registration, opt-in, or sale like I will be showing you. Why limit yourself to just an email submit? Anyway let's begin. On the inside of JVZoo, you want to look for offers that have sold massive amounts of copies (that will tell you that they are converting well). Money Making Note: The newer the offer, the better because less people have seen it.

Make sure you hover over Affiliates and click on 'Find Products'. At the top is a perfect example of an offer that has done extremely well.

Money Making Note: If you want to use VideoMakerFX, that's completely up to you. Remember, you have to pick the offer (as there are tons of them) and I will do the rest. 6

For the rest of this system, I will use VideoMakerFX for the example. If you are looking for more offers to promote that are going to be hitting the market (and being much newer), be sure to check out Muncheye.com and WarriorJV.com. Action Step: Pick your offer that you are going to use. Step 1 Continued: Rapid Page Creation The best part about this step is that after you do it once, you never have to do it again (unless you want to promote something in a different niche). Click here to create a fan page. From there you want to click on 'Cause or Community' and give it a name. Now, the name you give it is completely up to you, if you want to use your name in it like 'John Rambo Marketing' that is cool. If you want to keep it a generic name like 'Best Money Makers' that is cool, too. Either way, create your page name and then give it an appropriate picture. Yup, it's about as easy as that. We are now going to move onto the 'meat' of the system which involves creating your ad. Although it's the next step, you will still be staying on your Facebook page. Step 2: Your Minimum Cost Cash Campaign Your ability to create a different type of ad is going to help you achieve a much, much cheaper price, which on Facebook is referred to as Page Post Engagement. Normally this is used to do exactly what is says, boost your engagement. However, I've figure out 7

a great way to get clicks to your offer instead of just focusing on comments and likes (which do help after all, but don't bring in the money directly). Here is the part where you are going to pick one of those 'beautiful pictures' that came along with this system. If you happen to have Photoshop, you can use that, and if you don't you can use the free online editor called Pixlr. Once you are there, you want to click on 'Open image from computer' and pick one of those images you want to use.

As you can see what I did here was basically just put text at the bottom of a bright red image. Why? Because red REALLY stands out against the normal Facebook newsfeed. Facebook Note: They have a rule about using a certain amount of text (20%), which is why it isn't all over the picture. If you want to move it around, make it bigger, and test it out, sometimes they will reject it. If that happens, just go back and tweak it. I just like to keep my text on the bottom (or top) of the page.

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Keep in mind if you want to make your font stick out more, you can use a bold font, add a stroke (border around it), or drop shadow to make it stick out more. If you are asking where did I get the idea for the text from, I'll tell you. Remember, everything you have to do is revolved around picking the offer, which is why I can't give you specific pictures because I don't know what you are going to be promoting. However, once you find it on JVZoo, simply look for their JV page. Let's walk through VideoMakerFX again to show you how to get to it.

In the picture above you want to click on the title, then click where boxed below:

On the JV page there will generally be swipes (especially if it's a best seller) and even though you aren't going to be writing any emails, swipes always include some of the best words used to grab the readers attention. After navigating to the swipes page for this offer, you will quickly see where I got my picture text from: 9

So that's a very easy way to get ideas. The second best way is to simply look at the sales letter. It was created to have tons of phrases to catch the readers attention, the same ones you can use on your pictures. So that wraps up the picture aspect and text. Be sure to save it as a .jpg to your desktop or wherever you can easily find it. Next you want to look at the top right of Facebook and click on the little button so that you can use Facebook as your fanpage. If you only have one, it won't be hard to find so make sure you click on it. Here is a picture below so you know what to look for: Now you just need your affiliate link, once you have been confirmed for your affiliate link, go back to it by clicking on Affiliates and the Approved Products.

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This picture should look familiar by now, simply click on GET LINKS and then copy the link that they give you. Take that affiliate link and paste it back into a new post while on your Facebook page so it looks like this:

This is the very important trick you must use. Do you see the button on the image above that says + Upload Image? You want to click on that and upload the image you created that was all in red and had the text on the bottom so it now looks like this:

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As you can see, the image you had originally created took place over the 'random nothing' that was being used after dropping your affiliate link. You can probably tell that I used a junky font, but for the sake of example I am going to keep moving on. Make sure yours doesn't look like that when creating it. Now the last and most important step. You can delete the affiliate link that you typed in there (for people can click on your picture to be directed). What you want to do is add in more beneficial text that will help them click the picture. So going back to the swipes again, here's what I added for the final post:

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Tada! And just like that you are all done. Normally on Facebook if you click a picture, it just opens the picture up in a bigger window. The way we have done it here will allow the person to click on the picture and open your affiliate link in a new window! (normally you have to pay for software to do stuff like that!). Now we get into creating the unique ad on Facebook. Click here and then click on 'Create an Ad'. From there you want to click on Page Post Engagement and then select the post that you recently created from your fan page (it should be the latest one unless you happen to create another one). Select that and then click on continue.

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Make sure the next section looks exactly like this. You want to only be using Desktop News Feed and Right Column. No need to use the Mobile News Feed. Here comes the fun part, the done for you part. Now before I begin, you might be wondering “Well, if everyone uses the same data, isn't it going to get saturated?” Absolutely not, and plus, do you REALLY think anything on Facebook can get saturated with a million plus people on it? The idea here is that I am giving you the data to plug in, but everyone is going to be using a different offer. Not only that, all of the examples I give you, I'm also going to show you how to narrow it down so that it's literally impossible for someone to duplicate. Alright, let's continue. Below is a picture of the locations, age, and gender for the people you want to target. I generally start at age 21 and go up from there, because the younger they get, the more chances that they don't have a credit card (yikes!).

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So here is the basis for you to use and start with. When it comes to tweaking, feel free to use just 1 country, or maybe 2, or maybe 3, or of course, all 4. Age I talked about before, but it's something you can test in different groupings. For example, ages 21-26, or another grouping of ages 26-31, or 30-35. Light Bulb: CPA is ALL about testing. It's those that refuse to stop testing who make money hand over fist, every, single, day. Never forget that. For gender I did all to get more people targeted, but once again, if you need to test it, you can do 1 ad with men, and do 1 ad with women.

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Interests. This is one of the biggest aspects of targeting, yet it stops so many people dead in their tracks despite its simplicity. Here is the rule of picking out interests. Find out who the leaders are of the niche, and target them if they are under Facebook interests. If not that, simply search for the niche too. Pretty hard, right? (joking) So in terms of Internet Marketing we have Frank Kern, Ryan Deiss, Russell Brunson, Smart Passive Income (from Pat Flynn), and last but not least, the very simple term itself which is Internet Marketing. You might have not known of many of those guys before hand and that's totally cool, remember I did all the research for you. However, I plan that you are starting to see that it's pretty impossible to create a duplicate ad campaign even with all of this information. You don't have to use all of those interests, you can take out 1 if you like, or 2, or 3. It is completely up to you. Here's the thing, you will never know if a campaign is successful until you run it and test it out, so make sure you get it going to collect data (that's one of the biggest mistakes in CPA is not even running it in the first place!). 16

So behaviors is going to be blank, and for connections you want to click on All. Now we are moving on to the last part of it which is where you get it going live.

For the campaign and name I like giving it a name based upon the offer I am going to be promoting, so for in this example it is VideoMakerFX. Budget per day you can actually set a little higher, and by higher I mean $25 or $30. If you are going to be starting your campaign later in the day, you won't be using all of it anyway. So let's say you put $30 as your daily budget, if you start it at 12 PM, you will only be using $15 of it. The full $30 will only start to be used on the day after, and that's if you choose to continue rolling with it, which is completely up to you. Last but not least, you simply need to click Place Order.

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Presell University Alright so that is how you set up and offer (for JVZoo or Clickbank) where you can direct link to the sales page. Here is the setup using the same steps but adding in a presell page (this will be much shorter since we already went over most of it). First you want to get your offer, here's one I am using as an example:

Next, you will want to edit the presell page (that I gave you) and attach it to your website. To edit the presell page you need to right click on index.html and then 'Open With' and I like to use 'Sublime Text 2' (it's free). As you can see below is a picture of the html page now with a picture.

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Once you have your page opened in Sublime Text 2, make sure you hold ctrl and press F. You are going to want to search for Title and replace it with a name that is similar to your offer (it could be: Make Money From Home). You are going to also want to also search for “Text Goes Here” (using ctrl + F) and replace that with appropriate text, which could be “Do you want to make money from home?”. The next part you want to edit is the headline, which can be similar to the previous text, and then all 3 of your questions. The main idea here is that you ask obvious questions to get the person to say yes Yes YES! Examples of questions in this niche would be: Do you want to make money from home? Do you REALLY want to make money from the comfort of your own home? If we choose you, are going to apply to make money from home? And so on and so forth. Last but not least, make sure you replace http://www.google.com with your affiliate link in 2 spots in the editor, and then save it of course. Once you have saved it, you can double click on index.html to see if everything has changed (it should and always make sure you test our your landing page). To edit the picture (if you want to) all you need to do is open up sos.png in paint, photoshop, or once again the free editor Pixlr. Make sure that the new picture you have covers half of the background so that you can see the right side where the text is. Once you save it, open index.html and the new picture should be in there (make sure you don't rename it, if you do, you will just need to edit the html aspect of it). Last but not least, all you need to do is drag the index.html and sos.png picture into your file for your website, I use Filezilla to do this, if you need any help, I recommend you call up your hosting company, they will be more than happy to help you do that (that's how I learned how to do it). Alright awesome, your presell page is now all set up (if you are looking for a presell page that is basically all done for you where you can collect emails too, that's what Survey Squeeze is for). 19

Next step is creating you Facebook page. Remember, the more targeted the page the better because it works as another way to call the person out. 'Making Money From Home' or anything along the lines of that works well, just make sure it the title goes hand in hand with the offer that you are going to be promoting. Next is using Facebook as that fan page (just as we talked about previously). What you will want to do this time is paste in the website URL of your presell page, and THEN create your picture. That's the only difference here, you are linking to your presell page instead of directly to your affiliate link (there are a few offers that allow direct linking to the page, make sure you check the offer and with your affiliate manager before doing so). So you create your picture, ad text into the status post (just like we did in the first section) and then post it. Now everything else is basically going to be the same. You want to create an ad using Page Post Engagement, and you want to select the ad you had just created.

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Above is the same picture as before, the only thing you will need to change here is the country, because every offer is different and usually only allows specific countries, so make sure you accommodate with what the offer tells you to do.

This picture should look similar too, nothing has changed in this section.

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Last but not least, I used the same picture above, but you will just want to change the name of the campaign so it matches your offer, and that's it! Results And that's all you need to do to get the ball rolling with this system. In the Internet Marketing niche, if you are getting anything under .50 you are doing AWESOME. Here is one of my finished campaigns that ended being only .39 per click as you can see below.

Want to know the best part? It cost me only 0.39 but I was making almost $2 per click on the other side. How many times would you run clicks to a campaign if you knew that you would profit around $1.60 every time someone clicked on your picture? As many times as freaking possible! Money Making Note: Want to know if your campaign is profitable? Income in vs. income out. If you are making more money than you are spending, keep it going. Picture Perfect Profits Besides using the basic colored background with white text on the background, here are a few more ways to get some more clicks to your picture. 1) Use a picture of yourself. I do this a lot because I don't mind having my sexy face all over the interwebz. This might be something you don't have any interest in doing, but if people see your face around the internet and you've already established trust with 22

them, then you can guarantee you are going to increase conversions. 2) Use red arrows and circles. There's something about red arrows and circles, they have the ability to stop you dead in your tracks and demand your attention. What is the arrow pointing to, what is in the inside or the circle? If you have an appropriate image to point an arrow to or circle, feel free to use it in your picture. 3) Blur part of the picture out on the picture. If you happen to have a picture that has words or numbers on it, blue some of it out so that the only way they can see it is if they click on your pick / optin to your squeeze page if you have one. Frequently Asked Questions Thanks again for picking up this simple system. Remember, don't make this any more complex than it needs to be. Find your offer and create your fan page, then create your picture and fill in the details of the campaign. I hope you REALLY understand that this system is very versatile, and I set it up specifically so that you don't have to wait for networks to accept you, you can always use offers that payout on sale (like many networks have too). Ending Done For You CPA Profits, here's a bunch of questions that you might be asking yourself at the time. Question: Can you show me an example of an ad in a completely different niche? Answer: Ask and you shall receive! Here is an example of who you can target for people who are interested in getting better at soccer. A good example of an offer to promote could be Epic Soccer Training on Clickbank. As you can see the Potential Reach is 860,000 people which is great, I like having an audience around 1 million people. If it's a little less, it's not a big deal, just something to aim for. 23

Keep in mind you would do the same thing with your picture. Create that first with the appropriate text and affiliate link. Then you can enter in your information for the Facebook ad (using Page Post Engagement). Question: Do you have an example for another pay per lead offer? Answer: Since you asked, I'll be more than happy to show you an example (it's basically the same).

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That's an example of the ad I used for Page Post Engagement. I added a stroke around it (which can be done in Paint ((it's the red border around the picture)) and then blurred out 2 parts of the picture for the hell of it. Here's how I go about targeting an offer like this (coupons for breakfast).

About as simple as it gets. I would do a few different campaigns to test this offer out. One would be specifically for iHop, one would be for Denny’s, and one would be for Dunkin' Donuts. With each, the picture would change to accommodate the specific restaurant. From there, I would test different age groups. 25-35, 35-45, and 45-55, but something like this will give you enough info to get started and go from there. Last but not least, you would link to your pre-sell page I gave you. Question: How long do you keep your ad running for? Answer: Plain and simple, as long as it is making me money I keep running it. 25

Question: When do you stop running your ad? Answer: The opposite, when it isn't making money or the ad wasn't targeted enough, which is why it's important to let your ad run for at least a day to collect data. Remember, you aren't losing money, you are simply figuring out what needs to be changed so that you can make a ton of money. I'll end with something I stated before, because it's just that important: CPA is ALL about testing. It's those that refuse to stop testing who make money hand over fist, every, single, day. Never forget that. Unannounced Bonus Alright, I lied there's actually more. Here's more targeting that you can use for a few different offers provided in many networks to further accommodate the Done For You aspect. Keep in mind, all of these are super simple targeted, that's how I start off ALL of my campaigns, and then go from there. iPhone 5 Offer

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iPad Air Offer

Scholarship Offer (one of my favorites)

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Wings and Jersey Offer

Burger King Gift Card offer

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