Copyright Notice. MEDI07029 Broadcasting: Concepts and Contexts. Rachael Stark. School of Media, Culture and Society

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Copyright Notice Staff and students of the University of the West of Scotland are reminded that copyright subsists in this extract and the work from which it was taken. This Digital Copy has been made under the terms of a CLA Licence which allows you to: access and download a copy; print out a copy. This Digital Copy and any digital or printed copy supplied to or made by you under the terms of this Licence are for use in connection with this Course of Study. You may retain such copies after the end of the course, but strictly for your own personal use. All copies (including electronic copies) shall include this Copyright Notice and shall be destroyed and/or deleted if and when required by the University of the West of Scotland. Except as provided for by copyright law, no further copying, storage or distribution (including bye-mail) is permitted without the consent of the copyright holder. The author (which term includes artists and other visual creators) has moral rights in the work and neither staff nor students may cause, or permit, the distortion, mutilation or other modification of the work, or any other derogatory treatment of it, which would be prejudicial to the honour or reputation of the author.

Course Of Study

MEDI07029 Broadcasting: Concepts and Contexts

Lecturer

Rachael Stark

Department

School of Media, Culture and Society

Name of Designated Person authorising scanning

Elizabeth Watkin

Title of Book or Journal

Television Criticism

Name of Author

O'Donnell, V.

Name of Publisher

Sage

3 Television Style The ventures of dream/and are thine for a day. -Silas Weir Mitchell, "Dreamland"

Introduction When we watch television, we seldom think about how it is produced, yet it is television style created by production techniques that allows us to enjoy the programs we watch. When we watch the reality show Survivor, we see a group of 16 men and women who appear to be stranded on an island that is miles from camp, coping with little or no convenient resources and dangerous elements. Yet, there are as many as 20 camera people, directors, producers, and others there with them. If the 16 people who play the survivor game were really alone on the island, there would be no television show about them. Because they are the invisible entities behind the show, the production professionals are not noticed by the viewers at all. As a television critic, you do not have to know the technical requirements of producing a television show, but it is useful to remember that what we see on the screen is the product of many talented people who work in the television industry. Knowing something about production techniques may help the critic talk about what is seen and heard and how it came about.

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The following discussion of television style was written for this book in collaboration with Paul Monaco, film and television producer, director, editor, writer, and professor of cinema and video. He writes from an experience of professional academic and media production of 20 years.

Length of Shot and Framing Motion picture production developed distinctive stylistic approaches during the 50 years of making movies prior to the advent of broadcast television immediately after the Second World War. Often spoken of as "film language," the stylistic choices for directors and editors may be summarized briefly. The first 30 years of filmmaking consisted of silent movies, produced without synchronous sound, so the fundamental film aesthetic developed with a strong emphasis on visual communication. As such, there are several elements of film language that were established very early in the 20th century. Visually, all shots that appear on the screen, for both movies and television, may be described as long, medium, or close. A long shot includes an entire human figure from the bottom of the feet to the top of the head, creating a full picture. A medium shot is framed on a human figure at or near the waist, so that the torso and head fill the picture, while the legs and feet are below the lower frame line and out of the picture. A close-up shows only the head. There are a variety of shots that are gradients between these long, medium, and close shots that use intermediate framing, such as the medium long shot, the medium close shot, or the extreme close-up. What we see on television can always be thought of and described as being a long shot, a medium shot, or a close-!Jp shot, with variants of distance from camera to subject. All types of material seen on television, and all genres of TV production, use these shots. Compared to motion picture production, strong tendencies exist in television toward medium shots. Medium shots are prominently used for news commentators, for interviewers, for talk shows, and for sports commentators when they are on air. Most live and live-on-tape production in these genres favors the medium shot. Medium shots, moreover, are favored in the production of fictional dramas and comedies produced for television. The medium shot lends itself to what is considered the most natural framing for conversation. The heart of a great deal of writing for television drama and comedy is talk. The genres of news, talk, information programming, and commentary in particular remind us that, although television production derives in part from the traditions of motion pictures, television also derives-and some would argue more strongly-from the traditions of broadcast radio. Talk is

Television Style

Photo 3.1

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A medium shot on House.

very important on television. Television is every bit as much an audio medium as it is a visual medium. Over time, the typical style of television production developed a reliance on a medium shot that is actually framed tighter than one that is described as cutting a figure at the waist. That standard framing of a shot for television is best described as an "elbows" shot. TV directors and camera operators commonly use the term "elbows." Any reference to elbows frames a shot of a figure so that the lower edge of the screen is at roughly the middle point of his or her arms. A great deal of television production uses this framing. Dramas, situation comedies, and soap operas nearly always do, but the commonality of this framing to production for television spreads more widely as well. To say that any particular shot or a frame line is standard or dominant in television production still must be understood to mean that other shots are used as well. Long shots are not as common in television production as they are in motion pictures, but they exist in all genres of television. They often serve to draw the viewer's engagement out of a comedy or a drama emotionally. Hence, they are frequently used for transitions into and out of scenes. In sports programming, by contrast, long shots are absolutely vital to portraying the action of the game, which can only be shown with a long, wideangle shot.

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Multi-Camera Production Live and live-on-tape production for television is normally multi-camera production, meaning several cameras are in use simultaneously. Four-camera production schemes have been common in television historically for the production of both dramatic and comedy programming. Such multi-camera production schemes allow for a good deal of coverage and are particularly useful in the confined interior settings common to much of dramatic and comedy production for television. Multi-camera production in these circumstances is considered especially amenable to episodic programming. The characters and locations are familiar and repetitious from week to week. Traditionally, television favored such production as economical and effective.

Reaction Shots Early in the development of motion picture production, filmmakers discovered the power of the reaction shot, in which a facial expression or the gesture of a person who is not talking in a scene is revealed. This capacity to fill the screen with the reaction of a figure in a scene to another character's action became more sophisticated in feature film production after the coming of synchronous sound to the movies in 1927. Production for mainstream Hollywood feature films standardized the reverse angle shot, so that an editor could choose to show a single shot on either the speaker or the listener in a conversation. This ability, to cut to a reaction shot, is definitive of one of the primary aesthetic devices available to any filmmaker. Television has made coverage on reactions even more pronounced and prominent than in the movies. Part of this is because production for television usually is more intimate than the visual coverage provided in movies made for exhibition in theaters on the big screen. Live coverage in specific television genres-such as the talk show, quiz show, public affairs programming featuring experts with differing opinions, and sports broadcasting-lends itself so well to revealing the reactions of people being interviewed, pondering a question, arguing, or responding to a play in a game. In television comedy and drama, reaction shots have taken on increasing importance as production styles have evolved over the half century since the 1950s. Situation comedies are models of using reaction shots to emphasize the humor of a line. Because successful television is episodic, regular viewers are familiar with the characters and their relationships in a particular show. This familiarity facilitates the viewer's understanding and appreciation of these sorts of reactions. The same is true for episodic drama, and nowhere is

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this more evident than in the daily daytime television soap operas. Primetime drama relies heavily on reaction shots to convey realization, discovery, and a character's coming to terms with troubling or devastating feelings or events. Without a Trace, ER, Grey's Anatomy, House, 24, and the CSI series are typical of exceptionally popular dramatic programs in which coverage on shots of a character's reaction to other characters and the episode's story line are vital to the style. Multi-camera production of live talk shows, quiz shows, and sporting events, of course, lends itself to the coverage of reactions. This is true for comedy and dramatic production as well, but television production with a single camera also utilizes reaction shots. Although several directors guide the making of different episodes of The Sopranos, for example, every episode is heavy on reaction shots, and their importance to the development of the story line and the revealing of a character's feelings is vital. This style of utilizing reaction shots so much meshes with the fact that the characters in the series-most prominently Tony Soprano and his wife Carmela-are strong and well-established for the viewers.

Lighting "If you can't light it, you can't film or tape it." This simplistic maxim is the heart of all motion picture and television production. Once any figure or object is adequately lit so that it can be seen, a vast array of aesthetic and stylistic choices confronts the maker of film or television. The look of television production tends toward balanced lighting that avoids extremes of light and shadow and treats all figures in a scene equally. The source of light in such traditional television production has been treated as comparatively inconsequential. Lights in a television production studio hang from a grid above the action, and these lights are set to produce a common look so that generally all portions of the space are lit similarly. This mode of lighting is very different from what is used historically in single-camera film production. The use of single camera in motion picture production requires much more time because there are far more setups. Motion picture lighting, since the early 1970s, has used lower light and permitted greater latitude in allowing light and shadow to push or pull toward greater extremes of brightness or darkness. There has even been a stylistic tendency in motion picture production toward the use of "available light," with minimal addition of lighting in certain locations. In this sense, television productions have almost always been "better" lit than movies because production for television uses more standardized and brighter lighting as a rule.

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Manipulation of the lighting strongly affects the tone of a scene, and the emotional mood that is conveyed by that scene to viewers. Television production, however, historically has been very modest in the use of lighting to influence tone and mood. Such a use of lighting is far more a convention of modern motion picture production that even in dramatic features produced for theatrical release tends toward favoring low light, accepting what is called natural, available light for scenes, and permitting the wide use of extremes of brightness and darkness, light and shadow, to create mood and emotional responses. While television production has steered away from extreme and artistic lighting schemes, the aesthetic choices about lighting are still essential to production. Because the producers wanted more intimacy between the characters for the second season of the television series House and to give the audience the impression that they were witnessing reality, Roy Wagner, the cinematographer, had the number of lights pulled down, and the line producer, Gerrit van der Meer, redesigned the sets. They put ceilings on all interior sets, including hallways, offices, the lobby, waiting room, and operating rooms. The ceilings enclose the spaces, and fluorescent fixtures built into the sets are the only source of light with beams of light that can be controlled. As Wagner said, "That's important because the eye automatically goes to the brightest light in the frame. We want the audience looking at the actors" (How Roy Wagner reveals, 2005, p. 2). The new lighting setup gave the directors the freedom to shoot in any direction, including looking up toward ceilings. It also trimmed the budget and the time it takes to light the scenes.

Production on Film Versus Digital Video For a great many years, people in the television industry talked about entertainment shows for television being "taped," but many of the episodic dramas and comedies on TV were actually filmed. The use of celluloid film produces a "look" in which colors are more deeply saturated, detail is more precise, and the foregrounding of figures and objects is sharp. It was only in the late 1990s that any appreciable number of major episodic dramas and comedies made for network television began to be produced using digital video cameras rather than film and film cameras. The production crews did not necessarily welcome this change, and a number of long-running shows continued using film. For example, the production of Frasier continued to use film instead of digital video production through its final season in the spring of 2003. The industry-wide changeover to digital cameras and production had almost nothing to do with aesthetic choices or with production style. Like