CONFERENCE SPONSORSHIP PROSPECTUS San Jose Convention Center San Jose, California August 21-23, 2012

Dedicated tradeshow hours, In Perspectives Product Sessions, Cooperative Marketing & Turnkey Exhibits

NoSQL

KEY TOPIC AREAS

Column stores, Key Value stores XML and Object databases Graph Databases and Triple Stores Document stores

CONNECT

Sponsorship inquiries to [email protected]

Covering the dynamic field of NoSQL Technologies (Not Only SQL) at Enterprise and Web Scale

PRODUCED BY: TM

CONFERENCE MANAGEMENT BY:

www.NoSQLNow.com

WITH POTENTIAL CUSTOMERS & INVESTORS

NoSQL Now! is a new conference covering the dynamic

Marketing Opportunities Include:

Projected Attendance

The NoSQL Now! Exhibition Floor Product Demonstrations Identity and Logo Placement User Groups Hospitality Suites Speaking Opportunities: ° °

count for the initial NoSQL Now! event in 2011 was 514, so this represents a 70% increase in 2012.

How are We Marketing the Event?

50 and 25-minute conference presentations 5-minute Lightning Talks

NoSQL Now! Topic Areas Include:

in the past. Enhance these electronic channels with extensive programs to reach face-to-face communities, such as local Meetups and User Groups. We also have relationships with numerous of the major database and IT publications, as well as industry organizations.

Case studies and success stories Adoption strategies Big Data Analytics

Who Will Attend?

Products and services Database performance Reliability/availability/recoverability NoSQL for managers and non-programmers Search and retrieval Scalability Agile development NoSQL in the Cloud NoSQL in the Enterprise Security Business Intelligence and Analytics Standards NoSQL market analysis (Volume, Velocity, Variability) Query languages (MDX, XQuery, Object Query) Data modeling Advantages and disadvantages of Schema-Free systems

Industry Use Cases: Financial Media Gaming Social Applications Government

We’ll be promoting the conference with a very extensive email and social networking campaign. Our in-house lists are over 90K names, focused on both the enterprise and the web data markets. Through our marketing partnerships we also have access to additional external

The level of attendees and the industries represented are shown on of attendees had direct budget approval authority, while an additional 43% were responsible for evaluating and recommending solutions. Industry representation was extremely varied, with particularly strong e-commerce sectors. We expect similar industrial diversity in the attendee demographics for 2012.

Is the Audience Well-Qualified? Most of the attendees will have paid over $1200 to attend the conference, plus their travel and living expenses. They’re not attending as a corporate boondoggle. They will be hungry for information and education about products, services and available technologies.

Are there Dedicated Exhibit Hours? Yes, our model always includes a portion of dedicated exhibit hours during which there is no other conference activity to distract the attention of the audience. We also enhance attendance at exhibits with catered functions

EXHIBIT HOURS:

Wednesday, August 22 - 1:00pm - 6:30pm (includes Reception) Thursday, August 23 - 10:00am - 2:00pm

Speaking Opportunities

Lightning Talk

options and formats:

Lightning talks are 5-minute presentations with a 10-slide maximum. We combine numerous lightning talks on a common subject into 25 or 50 minute timeslots sessions within the formal conference agenda.

Sponsored Presentations

User Group Meetings

Vendors pay a sponsorship fee for the privilege of making these presentations, which provide excellent value in terms of presentation time and publicity. The available formats for sponsored sessions are:

Sponsors many host user group meetings for their customers and prospects, before, during or after the conference. Please send us some information about your objectives so we can suggest the right format and time for you.

Product/Company Focus

Reviewed Presentations

A 25 or 50-minute presentation as part of the conference agenda. There is no restriction on the commercial content you may present, however we recommend considering the audience needs and interests as you decide what to speak about. A pure sales pitch is not likely to be well received, whereas a balanced presentation between educating the audience and providing information about your solutions, is more likely to attract an interested audience. If you can bring a customer case study (or the customer themselves that’s even better.

In addition to sponsored (paid) presentations, sponsors are also invited to submit non-commercial presentation proposals to the educational conference. These proposals are reviewed by the Program Advisory Committee (PAC) for relevancy and suitability for the educational agenda. The review process is conducted separately from the sponsorship sales process, so

Other 8%

onto the reviewed educational agenda.

Business Services 6%

CONFERENCE ATTENDEES

Consultant / Integrator 7%

Carriers 8%

Finance / Banking / Insurance 11% Hardware 26%

Industries Represented in 2011

Government/Military/Public 4% Healthcare / Medical /

Retail / E-commerce 6%

Approve Budget 18%

Manufacturing / Energy 9% Media 6% No Involvement 11%

Determine need 28%

Evaluate / Recommend 43%

Highest Level of Purchasing Authority Represented in 2011

NoSQL Now! Conference is designed to accommodate all levels of

technical understanding, from novice through expert, with an emphasis on the design and management needs of enterprise IT and big data applications. Here’s a sample of decision makers who attended last year: TITLE CEO CEO and Founder Principal Scientist Director of Architecture Partner CTO IS&T Technical Project Manager Sr. Director, Engineering Architect Director, Enterprise Information Architecture Principal Architect IT Delivery Lead Director Vice President, Marketing Telecom Engineer Developer Distinguished Research Fellow Senior Software Engineer Optimization Engineer DBA CEO and Founder Executive VP, Technology Executive Director of Information Services CTO AD Database Technology Product Manager, Developer Tools Senior Software Architect VP, Engineering CTO Storage Sr Software Engineer VP Advisory Consultant Senior Data Architect CTO Enterprise Data Management, Manager Manager of Data Architecture CEO Director SSG Portfolio Resource Mgr Vice President Architect and Strategist Principal Software Engineer Director of Interactive Technology VP/ CTO HP Cloud Services & Applications CTO Scalable Servers CEO Distinguished Engineer & CTO Executive Editor Technology Innovation Architect

COMPANY 1010data 10gen Acunu Agilent Alsop Louie Anonymous Media Apple, Inc. Aster Data AT&T Bank of America Basho Tech BCBS of Mich. BP Calpont Corp. Caltrans CARFAX Carnegie Mellon CBS Interactive Chevron Cisco Citrusleaf, Inc. Clear Capital Clinical Ref. Lab Cloudera CME Group Couchbase, Inc. Dassault Systemes DataStax Dell, Inc. Disney Elsevier EMC Consulting Eventbrite Family Search Farmers Insurance Franklin Templeton Franz Inc. Fujitsu Gap Inc. Gartner Genentech Google HBO Hewlett-Packard Hitachi, Ltd. Huawei Hypertable, Inc. IBM InfoWorld Intuit

TITLE SVP Manager of Platform Engineering Dev Director Portfolio Architect Lead Enterprise Architect Senior Manager, Systems Engineering Enterprise Architect Enterprise CTO Director Information Planning Analyst Database Technologist Lead Computational Biologist Senior Engineer Graph Developer CTO, Digital Media Platform Lead & Architect Sr. Technical Manager Managing Director Director, Software Ops Chief Architect Sr. Architect Sr. Director of Technology Software Architect ETL Architect Chief Technology Evangelist Business Analyst Principal Engineer VP - Technology Software Architect CTO Software Engineer Tech Reporter Chief Scientist CEO Deputy Senior Manager Product Developer Director of Development Manager, Engineering Software Engineer Data Architect Vice President of Informatics VP Strategy Sr. MTS CEO Digital Media Solutions Architect Vice President, Strategic Planning Manager General Manager

COMPANY iWay Software Klout Lawson Software LDS Church Lincoln Trust Lockheed Martin Manheim MarkLogic Medco Health Merck & Co Microsoft MITRE Modulant NAVTEQ Neo Technology Netezza ngmoco:) Northrop Grumman NTT NVIDIA Objectivity Oppenheimer Funds Oracle Orange Labs PayPal Pentaho Red Hat, Inc. Ruckus Wireless Sailthru Samsung San Fran Examiner SAP ScaleDB SK Telecom Sony Computer Sprint Symantec Tagged Tellabs Thomson Reuters Unum Vantage Oncology Versant Corp VMware VoltDB Warner Bros. Wells Fargo Wipro Tech.

SPONSORSHIP OPPORTUNITIES PACKAGES ce

PLATINUM PACKAGE

GOLD PACKAGE

SILVER PACKAGE

BASIC EXHIBITOR

10’ x 20’

10’ x 10’

10’ x 10’

10’ x 10’

1 “P” Level Item 1 “A” Level Item 1 “B” Level Item nute Speaking Slot (Conference Session) nute Speaking Slot (Product Presentation) nute Private Reception Networking Opportunity Logo on Conference Home Page Logo & Description on Sponsor Web Page Logo on Program Guide Cover Logo & Company Description Inside Program Guide

Literature Insert Into Conference Attendee Bags Literature Distribution Near Registration Area 10

2

1 Internet Café

discounts; cannot be combined with other discounts or coupons) Complimentar Passes for your Customers, Prospects and Partners

Unlimited

Unlimited

Unlimited

Unlimited

ADDITIONAL SPONSORSHIP ITEMS P LEVEL

(1 included with Platinum package)

Attendee Half-Day Workshop Attendee Bag Pre or Post-conference Webcast conducted by Dataversity Upgrade from 10x20 to 20x20

A LEVEL

(1 included with Platinum and 1 Included with Gold packages)

Agenda-at-a-Glance Ad 4-Color Promotional Item Distribution e-Holder Lanyards e-Holder Insert

B LEVEL

(1 included with Platinum, 1 included with Gold and 1 included with Silver packages)

grade from 10x10 to 10x20 White Paper Breakfast / Break Sponsorship Hospitality Function Literature Insert in Attendee Bags

ADDITIONAL SPONSORSHIPS terature Distribution near Registration Area User Group Meeting

Mobile App Sponsorship

TURNKEY EXHIBITS MAKE IT EVEN EASIER We know that some of our exhibitors don’t have logistical support, or they’re simply too busy to worry about set-up. With the Convenience Package ($700), we handle the legwork and ensure that the following items are waiting for you in your booth:

Contact Tony at [email protected] or x103 +1-818-528-5382 Contact Cristina LimShaw for more information at +1.310.337.2616 or [email protected]

www.NoSQLNow.com edw2009.wilshireconferences.com

2012 NoSQL CONFERENCE SPONSORSHIP MENU PLATINUM OPTION “P” LEVEL – One Included with Platinum Sponsorship Package P1 P2 P3 P4

Attendee Half-Day Workshop: Conduct a 3-hour pre-conference workshop on your product/technology for attendees (maximum of 2 available) Attendee Bag: Your logo and conference logos imprinted in white. Pre- or Post-conference Webcast, conducted by DATAVERSITY and promoted to approx. 120,000 names: Email sent by DATAVERSITY. Upgrade from 10x20 to 20x20 space

“A” LEVEL – One Included with Platinum and One Included with Gold Sponsorship Package A1 A2 A3 A4 A5 A6 A7 A8

Agenda-at-a-Glance Advertising (4-Color): Advertiser supplies PDF file. Promotional Item Distribution: Distributed to all attendees in attendee bag at time of on-site registration. Exhibitor supplies the promotional item. Item must be approved by Event Management. Badge-Holder Lanyards: (shoestring-type cords) Distributed to all attendees at registration. Exhibitor supplies the lanyards imprinted with their company logo. Badge-Holder Insert: Exhibitor supplies 4”x4” printed cards to be inserted in badge-holders (1” visible at top) Attendee Email: A dedicated email sent to conference attendees within 60-days after the conference. Subject matter/content subject to approval and may not be competitive to the activities of DATAVERSITY 25-minute Product Presentation 5-minute Lightning Talk Mobile App Sponsorship

“B” LEVEL – One Included w ith Platinum, Gold and Silver Sponsorship Packages B1

Upgrade space to 10x20

B2

White Paper: Your White Paper included on DATAVERSITY for 6 months. Sponsor supplies PDF. Breakfast / Break Sponsorship: Prominent signage on all food tables and 2 large easel signs with a table top display area.

B3 B4

Hospitality Function: Held in the conference hotel or nearby. We distribute your invitations in the attendee carry bags, and promote your hospitality suite on the agenda. Does not include food and beverage, or room cost, if any.

B5

Literature Insert in Attendee Bags

ADDITIONAL SPONSORSHIPS C1

Literature Distribution: Your literature placed in high traffic location (nonexclusive) at conference

C2

User Group Meeting: Consulting, Budgeting, Promotion, Registration, Meeting Planning, and On-site support can be provided, depending on your specific needs. Conference Session: 50-minute presentation on the official Conference Program. Topic must be approved.

C3

JOIN THESE PAST SPONSORS! 1010data

Hypertable

10gen Acunu

MarkLogic

Calpont Corporation

Phasic Systems Inc.

Citrusleaf

SCIENTEL, Inc.

Couchbase

Tagged

DataStax

Versant

Franz Inc.

VoltDB

There’s no reason to wait! Call today to reserve your space. a track record of consistently superior results, make the NoSQL Now! Conference the one “must attend” conference on your 2012 event marketing schedule. Many of the sponsorship opportunities sell out months in advance — including attendee bags, badge inserts and lanyards and luncheons (In fact, many of our exhibitors ask to sign contracts for the next year’s event while still at the current event!).

Call us today to reserve your space and are still available.

Tony Shaw Phone: +1 (818) 528-5382 Email: [email protected]

DATAVERSITY 13020 Dickens Street Studio City, CA 91604 USA

www.NoSQLNow.com